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From Idea to Print: Creality SPARKX i7 Debuts at CES 2026 for Everyday Creators

LAS VEGAS, Jan. 8, 2026 /PRNewswire/ — On the opening day of CES 2026, Creality, a global leader in the 3D printing industry, unveiled a comprehensive showcase at its booth (Venetian 54359), presenting new desktop creation products alongside interactive installations and featured model displays. The showcase highlighted Creality’s latest progress in intelligent, AI-enabled fabrication, demonstrating how advanced 3D creation technologies are becoming more accessible, intuitive, and closely aligned with everyday creative use cases.

Creality‘s Booth 54359 in Venetian at CES2026
Creality‘s Booth 54359 in Venetian at CES2026

SPARKX i7
SPARKX i7

SPARKX i7 officially debuted at CES, standing out with clean and refined lighting elements that represent a warm and modern desktop printer aesthetic. As its first public appearance, the debut also marked the official launch of the i7, showcasing a simplified, ready-to-use 3D printing experience designed for everyday creators.

SPARKX i7 combined a series of key features, including a quick-swap hotend for effortless maintenance, a redesigned colour-changing mechanism and a four-colour filament system that significantly reducing material waste. AI-powered capabilities further enhanced the experience, supporting intelligent model generation, assisted printing, and real-time mobile operation. Following its CES appearance, pre-orders for the i7 have now opened in North America, with global availability coming soon.

Alongside SPARKX i7, Creality also showcased other core products from its desktop creation ecosystem, covering 3D printing, laser engraving, 3D scanning, and AI-powered creation tools. Highlights included the Ender-3 V4 3D Printer, the next evolution of Creality’s iconic and best-selling series; the Falcon T1 Laser Engraver, the world’s first 5-in-1 laser system; the Sermoon P1 3D Scanner, combining blue-laser precision with Wi-Fi 7 connectivity; and CubeMe, a new AI function from Creality Cloud that enables users to generate personalised 3D models from a single photo in minutes.

Creality’s CES booth combined large-scale interactive installations with localised model showcases to create a highly engaging atmosphere. A 1.8-meter slot machine installation and a giant capsule vending machine invited visitors to interact and win 3D-printed gifts. At the same time, featured models inspired by American maker culture and the Las Vegas–style illuminated signage demonstrated the creative possibilities of desktop 3D printing across colours, materials, and effects.

As CES continues, Creality’s booth 54359 at Venetian remains open to visitors looking to explore its latest products and hands-on experiences. Through its CES showcase, Creality highlighted its ongoing efforts to make 3D printing more accessible to everyday creators within the broader consumer electronics landscape.

NAVEE Expands into Outdoor and Lifestyle Mobility at CES 2026

LAS VEGAS, Jan. 8, 2026 /PRNewswire/ — NAVEE, a global smart mobility brand, unveiled its latest outdoor-focused innovations at CES® 2026, highlighting its continued expansion from urban mobility into broader lifestyle, recreation, and outdoor application scenarios. The lineup reflects NAVEE’s vision of building a diversified outdoor product ecosystem powered by intelligent technology and system-level engineering.

NAVEE at CES 2026
NAVEE at CES 2026

At the center of NAVEE’s CES debut was the UT5 MAX electric scooter, derived from NAVEE’s UT5 platform. Offering up to 100 km (63 mi) range and versatile charging options, including fast charging and external battery support, the UT5 MAX is designed for reliability and all-terrain use, delivering practical, high-performance mobility for both urban and outdoor environments.

NAVEE also presented the Birdie 5X electric golf push cart, an upgraded version of the Birdie 3X. Featuring enhanced automatic follow powered by ultra-precise UWB technology, it provides a smoother, more intelligent on-course experience while reflecting NAVEE’s continued exploration of intelligent mobility solutions beyond traditional urban use cases.

Further reinforcing its outdoor strategy, NAVEE unveiled the WaveFly Flyer Car, designed to bring fun and adventure to the water. The company also introduced a high-end electric camping wagon, built for multi-purpose outdoor transport. Together, these products showcase NAVEE’s ambition to cover a wider range of outdoor activities, from land to water and from leisure to utility.

“NAVEE is focused on creating intelligent mobility products that fit naturally into different lifestyles,” said Jian Lu, CEO of NAVEE. “By expanding into outdoor and recreational scenarios, we aim to deliver solutions that are not only high-performing, but also practical, enjoyable, and sustainable.”

Looking ahead, NAVEE will continue advancing intelligent, high-performance mobility while building a more comprehensive outdoor product portfolio to support diverse use cases across urban, recreational, and adventure environments.

About NAVEE

NAVEE is a global smart mobility brand focused on system-level engineering and intelligent technology integration. Leveraging automotive-grade design, advanced suspension systems, and AI-enabled control technologies, NAVEE develops high-performance products to support more sustainable and adaptable mobility across urban, recreational, and outdoor scenarios worldwide. Learn more at https://www.naveetech.com/.

Webull launches AI-powered investment tool for Australians

  • Australian investors to gain instant insights into the stock markets, including AI-driven analysis of stocks, options, and cryptocurrencies.
  • Access real-time market analysis and a 24/7 AI assistant to support informed investment decisions. 
  • Available from today for all Webull Australia users at no additional cost 

SYDNEY, Jan. 8, 2026 /PRNewswire/ — Webull Securities (Australia) Pty Ltd (“Webull Australia”), a subsidiary of Webull Corporation (NASDAQ: BULL), the owner of the Webull trading platform, has today launched Vega AI for Australian clients, a powerful new AI assistant designed to enhance the user investment experience.  

Vega AI equips Australian investors with advanced tools to navigate stock markets with greater clarity, speed and confidence. The platform simplifies complex financial information by transforming SEC filings and corporate disclosures into easy-to-read summaries. It tracks real-time price movements, explains the drivers behind market changes and surfaces relevant market updates from news sources.  

As a 24/7 AI assistant, investors can access insights at any time, whether the market is open or after hours. 

“Vega AI is one of the most significant product upgrades we’ve introduced in Australia,” said Rob Talevski, CEO of Webull Securities Australia. “Everyday Australian investors now have access to powerful, AI-driven support, right at their fingertips. From summarising financial reports to analysing live market movements, Vega AI empowers users to make smarter, faster investment decisions.”  

Key features of Vega AI include:  

  • Options Statistics Insights: Highlight outliers in the option chain and translate them into actionable opportunities, leveraging the platform’s unmatched market intelligence. 
  • Real-Time AI Analysis of Stocks, ETFs, Options and Crypto: Receive comprehensive daily summaries during trading hours and after-market sessions, delivering instant insights for informed decision-making. 
  • 24/7 AI Decision Assistant: An intelligent chatbot offering round-the-clock and instant answers for users, spanning stock analysis, financial report interpretations and user support.  
  • Smart News Aggregation & Summary: Curate and summarise relevant news from premium sources like Reuters, filtering out market noise.  
  • Intelligent Financial Report Analysis (US stocks only): Extract key insights from SEC filings, transforming dense regulatory documents into digestible, actionable summaries. 

 “The launch of Vega AI in Australia reflects the next phase of our vision to continually innovate by empowering local investors with cutting-edge technology. Not only does Vega AI enhance the trading experience, but it puts us at the front of the pack when it comes to our service stack in Australia,” Talevski added. “By bringing together data, news and AI-driven analysis in one platform, we’re helping Australians invest with confidence in both domestic and international markets.” 

Built for both new and experienced investors, Vega offers streamlined guidance for beginners while providing the depth and precision seasoned investors need to navigate complex strategies, reinforcing Webull’s vision of democratising markets.   

The new AI tool is now accessible to all Webull Australia users, with no additional cost to users.

Visit Webull.com.au to learn more. 

About Webull Australia 

Webull Securities (Australia) Pty. Ltd. is a leading financial services provider, holding an Australian Financial Services Licence (AFSL 536980) and regulated by the Australian Securities and Investments Commission (ASIC). As a trading participant of both the Australian Securities Exchange (ASX) and Cboe Australia, and a principal member of the Stockbrokers and Investment Advisers Association, Webull ensures the highest standards of service and security. Learn more at Webull.com.au. 

About Webull 

Webull Corporation (NASDAQ: BULL) owns and operates Webull, a leading digital investment platform built on next-generation global infrastructure. Through its global network of licensed brokerages, Webull offers investment services in 14 markets across North America, Asia Pacific, Europe, and Latin America. Webull serves more than 25 million registered users globally, providing retail investors with 24/7 access to global financial markets. Users can put investment strategies to work by trading global stocks, ETFs, options, futures, fractional shares, and digital assets through Webull’s trading platform, which seamlessly integrates market data and information, its user community, and investor education resources. Learn more at https://www.webullcorp.com/ 

Media contact:
Cognito for Webull
webull@cognitomedia.com 

GIGABYTE Highlights Human-Centered and Local AI to Bring AI Experiences Closer to Users in 2026

TAIPEI, Jan. 8, 2026 /PRNewswire/ — GIGABYTE, the world’s leading computer brand, today reinforces its leadership in the next era of personal AI, placing human-centered design and on-device intelligence at the core of 2026. As AI shifts decisively from the cloud to local execution, GIGABYTE delivers real-time responsiveness, full user control, and seamless accessibility, making AI more practical, intuitive, and accessible, bringing intelligent experiences closer to creators, gamers, and everyday users alike.

GIGABYTE Highlights Human-Centered and Local AI to Bring AI Experiences Closer to Users in 2026
GIGABYTE Highlights Human-Centered and Local AI to Bring AI Experiences Closer to Users in 2026

GIGABYTE successfully implements human-centered design across its entire consumer AI product lineup. By prioritizing switchable, mode-based, and user-directed features, we enhance the AI experience without intrusive automation, ensuring control remains firmly in the user’s hands. GiMATE, the built-in AI agent in GIGABYTE AI gaming laptops, serves as a context-aware companion where AI capabilities are activated via intuitive ‘Press and Speak’ controls. Furthermore, GiMATE Creator and GiMATE Coder streamline content creation and programming by responding to user needs when needed, boosting productivity without disrupting established workflows.

This philosophy also extends to motherboard-level system optimization. X3D Turbo Mode 2.0, GIGABYTE’s exclusive hardware-software fusion technology, applies AI to dynamically balance performance, power, and thermals based on actual usage without manual tuning required. Meanwhile, the GPU Selector application in the AORUS AI BOX allows users to assign applications to specific GPUs, bringing clarity, predictability, and efficiency to local AI workloads.

Together, GIGABYTE’s unified AI ecosystem provides consistent local AI experiences across motherboards, graphics cards, AI gaming laptops, OLED gaming monitors, and the AI TOP System, scaling effortlessly across performance tiers and use cases. For more details, please visit the GIGABYTE EVENT|CES 2026, or visit GIGABYTE Booth #8519 (LVCC North Hall) or the GIGABYTE Ballroom for media and VIPs at The Venetian Convention and Expo Center.

Reforms risk failing as new data reveals $2.4b child-safety gap

SYDNEY, Jan. 8, 2026 /PRNewswire/ — Child Safeguarding reforms have a real risk of failing as data exposes a $2.4 billion national cost exposure associated with safeguarding failures, according to new research released by Australia’s only continuous credential verification platform, Oho.

While government reforms represent critical progress, Oho warns the pace and type of reforms still leave children dangerously exposed, with a three-year timeline and a lack of systems that help employers to comply with reforms. The reforms focus on government data sharing. They do not yet address government to employer data sharing, where the risk exists day to day.

New data from 224,000 independent worker records reveals the scale of the problem: between 1 in 434 to 3000 workers currently hold a revoked or suspended clearance, a critical defence that should be stopping them from working with children and vulnerable people. 

Around 27% of the national care and education workforce – 1.7 million workers – also cannot be continuously verified due to the existing government registers not being built for a workforce growing, moving and churning at an unprecedented rate. Employers simply can’t keep up with 23+ registers requiring huge manual effort, prone to error and risk.

The economic cost exposure of these safeguarding failures totals to $2.4 billion annually. The figure was released in a white paper titled “Safeguarding Australia: Strengthening Right-to-Work Systems to Protect Children & Vulnerable People”, and incorporates legal, insurance, investigations, productivity, and workforce losses. 

Its publication comes as the federal government continues its staged roll out of one of the most broad-reaching overhauls of child and vulnerable-person safeguarding in decades with the “Early Childhood Education and Care (Strengthening Regulation of Early Education) Act 2025” as well as reforms led by Attorney General’s on mutually recognising Working with Children Check outcomes across jurisdictions.

The paper also reveals that these safeguarding flaws could be resolved by enabling secure and connected government to employer data sharing much like the technology used by the Australian Tax Office to fix payroll issues. Using existing technology it would cost around $70 million a year, according to Oho, which constitutes a fraction of the current $2.4 billion in economic cost exposure.

The paper comes as governments are progressing major post-Royal Commission reforms, including Victoria’s Rapid Child Safety Review, the Aged Care Act 2024, and Queensland’s Child Safe Organisations Act. Since August 2025, 88 new workforce-safety standards have also been endorsed nationally, reflecting strong momentum.

Oho says without modern infrastructure to supper real-time verification and real-time insights into worker suitability, even well-intentioned reforms risk failing at the point implementation. 

To support the announced reforms, Oho has suggested a national safeguarding systems framework focused on mutual recognition, continuous verification, secure technology integration, transition support for providers, and a stronger culture of prevention from boards to the frontline.

Oho is now calling on state and federal governments to work with industry and technologists to ensure reforms are delivered collaboratively, coherently, and in a way that genuinely strengthens the protections for Australia’s most vulnerable. 

Liv Whitty, CEO of Oho, said:

“The reforms are sweeping and ambitious, so will take time to land. So, it’s crucial governments identify the parts of the burning problem that can be solved today, with systems and technology designed to protect vulnerable people and employers doing their best to keep them safe.”

“Government reforms are moving in the right direction, and employers are working hard to meet higher expectations. However, the systems they are being asked to rely on are fragmented, manual and not built for the size, growth and churning shape of the care workforce in Australia. In many organisations, safeguarding still depends on spreadsheets, reminder emails, and one-off checks that simply cannot keep pace with the level of risk in  care and education settings. 

“Our analysis shows that between one in 434 workers can be holding a revoked or suspended clearance. The broader economic cost of safeguarding failures runs into the billions every year in legal, insurance, and productivity losses. The human cost is incalculable.“

“By contrast, enabling, existing, continuous-verification capability between employers and government registers would cost a fraction of what we are already spending on the consequences of failure. For the same investment as a minor line item in a federal budget, we could dramatically reduce the chances that unsuitable people are allowed to work with children and other vulnerable members of the community.

“This is a once-in-a-generation opportunity to prevent further abuse in plain sight by using standards for industry, set and used by The ATO when they enabled took the headaches out of payroll. By enabling accredited technology partners to integrate data between government systems and employers we can protect millions of Australians who rely on care for their loved ones. Employers still bear the burden of worker suitability proof so this will give them confidence that their workforce remains safe to work every single day.“

Oho (weareoho.com) is Australia’s only continuous credential verification platform, purpose-built to protect children and vulnerable people through near real time screening of workers and volunteers from recruitment, through employment and offboarding. Trusted by over 140 organisations across disability, care and community, Oho has detected over 569 critical safeguarding risks and saved over 110,000 hours in compliance admin. By embedding continuous right-to-work checks into everyday operations, Oho is helping create safer environments for all Australians.

MindHYVE Leadership Engages Sacramento Community Through Education, AI Literacy, and Student Empowerment at Miracle University’s “Multiply the Miracle” Event

SACRAMENTO, Calif., Jan. 7, 2026 /PRNewswire/ — At a time when nearly 1 in 5 students nationally fails to complete high school on time and young adults without a diploma face significantly higher unemployment and housing insecurity, MindHYVE.ai™ participated in Miracle University’s “Multiply the Miracle” community fundraiser in Sacramento—reinforcing its commitment to education equity, dropout prevention, and student empowerment.

MindHYVE.ai™ × Miracle University: Where Education, AI, and Opportunity Meet
MindHYVE.ai™ × Miracle University: Where Education, AI, and Opportunity Meet

The event brought together educators, community leaders, donors, and students in support of Miracle University’s mission to address the dropout crisis through alternative, holistic education models serving non-traditional and at-risk learners.

Leadership Engagement and a Shared Sense of Urgency

MindHYVE Founder & CEO Bill Faruki joined Miracle University leadership for an engagement focused on relationship-building, student connection, and long-term impact. During the visit, Mr. Bill Faruki met with Dr. Raja, Founder and President of Miracle University, to discuss the institution’s role in stabilizing students’ lives amid challenges that extend far beyond the classroom.

National research consistently shows that students experiencing homelessness, foster care placement, or justice-system exposure are two to three times more likely to disengage from traditional education systems. Miracle University’s model directly addresses these realities by combining education with wraparound support, mentorship, and community connection.

“Institutions like Miracle University are not just educating students—they are interrupting cycles of instability,” said Bill Faruki. “When students are supported as whole people, education becomes a powerful force for transformation.”

Student Engagement and AI Literacy for the Future Workforce

As part of the visit, Bill Faruki led an interactive, two-hour session with Miracle University students focused on:

  • An introduction to artificial intelligence and emerging technologies
  • Real-world applications of AI in education and future careers
  • How personal interests, creativity, and lived experience can translate into opportunity

The conversation comes at a critical moment: studies estimate that over 60% of future jobs will require some level of digital or AI fluency, yet access to emerging technology education remains deeply uneven across socioeconomic lines.

Bill emphasized that students’ backgrounds are not limitations—but differentiators—especially in a world increasingly shaped by technology, ethics, and human-centered innovation.

Following the session, MindHYVE leadership engaged in one-on-one conversations with students who shared personal journeys shaped by housing insecurity, foster care, and systemic instability—stories that reflect national trends but are too often invisible in traditional education settings.

Community Celebration and Student Achievement

The visit concluded with Miracle University’s “Multiply the Miracle” holiday celebration, featuring student performances, testimonials, and community fellowship. The program highlighted student success stories—graduates who have transitioned into higher education, career pathways, and renewed stability through Miracle University’s programs.

These outcomes are especially significant given that students who return to education after dropping out are statistically far more likely to persist when enrolled in alternative, relationship-driven learning environments like Miracle University’s.

During the event, Faruki was formally recognized for his ongoing engagement and support of the university’s mission.

About Miracle University

Miracle University is a Sacramento-based institution dedicated to addressing the dropout crisis through alternative education models, holistic student support, and community-driven programs designed to serve non-traditional and at-risk learners.

About MindHYVE.ai™

MindHYVE.ai™ is redefining the boundaries of intelligence by engineering autonomous systems and deploying domain-specific AGI agents across real-world sectors. Powered by the Ava-Fusion™ large reasoning model and architected for agent coordination, swarm intelligence, and adaptive autonomy, MindHYVE’s technology stack is revolutionizing law, medicine, finance, education, and governance.

With operations in North America, Asia, and Africa, MindHYVE.ai™ is on a mission to democratize access to transformative intelligence and architect the infrastructure for post-scarcity economies. Backed by HYVE Labs, the company continues to shape the future of agentic systems on a global scale.

Website: www.mindhyve.ai | Email: hello@mindhyve.io | Contact: +1 (949) 200-8668

Media Contact:
Marc Ortiz
Email: marc.ortiz@mindhyve.io

 

Home Companion: Comprehension of Samsung Bespoke AI 2026

Samsung’s Digital Appliances leadership highlighted the company’s industry-leading innovation and vision for the smart home of tomorrow

LAS VEGAS, Jan. 8, 2026 /PRNewswire/ — Samsung Electronics Co., Ltd. today outlined its vision for Digital Appliances (DA) Business to enable better living — as well as the key strategies driving this initiative — during its Deep Dive session at CES 2026 in Las Vegas, Nevada. The outline for the company’s vision comes at a time in which the global home appliance market navigates the growing importance of AI in connected living.

Cheolgi Kim: EVP & Head of DA Business
Cheolgi Kim: EVP & Head of DA Business

Led by Cheolgi Kim, Head of the DA Business, the session laid out how Samsung’s Bespoke AI appliances are seamlessly connected through SmartThings to evolve them from mere devices into ‘Home Companions.’

These devices are equipped with Bixby voice recognition technology, screens, and cameras that allow them to see, hear and understand to proactively respond to users. This makes them capable of intelligently adapting to users’ daily lives. At the same time, intelligent adaptation extends beyond home appliances to TVs and mobile devices to build a broader AI ecosystem in which devices can fulfil the role of a true Home Companion.

“Samsung’s ultimate goal is to enable a better living through Bespoke AI,” said Cheolgi Kim. “Through our extensive ecosystem that connects devices across DX products – including mobile phones and TV – and our appliances’ unique form factors, we are providing differentiated experiences to our consumers and creating more value through those experiences.”

Regional Strategies Powering Global Growth

Also during the session, JS Moon, Head of R&D at the DA Business, highlighted how Samsung is tailoring its 2026 appliance portfolio to meet regional market needs. In North America, innovative form factors like the Bespoke AI Laundry Combo continued to drive strong growth. In addition to the AI lineup, new kitchen packages featuring unified stainless-steel designs are expected to satisfy local preferences in 2026.

In Europe, energy efficiency remains a top priority. Samsung has introduced highly efficient appliances, including the Bespoke AI washer, which is up to 65% more energy efficient than energy efficiency class A minimum requirements in Europe,1 advanced HVAC solutions and built-in kitchen products designed to meet stringent sustainability expectations.

Latin America continues to see strong momentum led by laundry and air conditioning solutions, while rising interest in smart home ecosystems and localized AI features like regional language support and expanded AI Energy Mode represent a major growth opportunity in Asia.

“At Samsung, we aim to deliver meaningful AI experiences that are deeply aligned with local lifestyles and needs,” said JS Moon. “As such, we will keep enhancing these regional features and expand core AI features such as AI Energy Mode to a wider range of price points and product types beyond premium lineups.”

Expanding the Role of AI in Everyday Life

Looking ahead, Samsung reaffirmed its commitment to expanding beyond traditional appliances into areas such as HVAC, modular homes, insurance-based care extending the value of AI, and connectivity in new aspects of daily life. By combining open collaboration, regional customization and long-term software support, Samsung aims to reduce household burdens and deliver AI experiences that feel practical, trusted and deeply aligned with how people live.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, digital signage, smartphones, wearables, tablets, home appliances and network systems, as well as memory, system LSI and foundry. Samsung is also advancing medical imaging technologies, HVAC solutions and robotics, while creating innovative automotive and audio products through Harman. With its SmartThings ecosystem, open collaboration with partners, and integration of AI across its portfolio, Samsung delivers a seamless and intelligent connected experience. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

1 Based on Samsung internal testing. The energy consumption of this 9kg model is EEI 18.2, which is 65% more energy efficient compared to the minimum threshold of energy efficiency class A (EEI 52 for 9kg models). Energy ratings tested with Eco 40-60 program, 65% savings tested with the Eco 40-60 program.

JS Moon: Head of DA R&D team
JS Moon: Head of DA R&D team

 

 

Cadillac Formula 1® Team Partners with IFS Ahead of the Team’s Debut Season

  • IFS software used by Cadillac Formula 1® Team to support multiple areas of the Team’s operations  
  • Partnership to showcase the power of IFS and include key brand placements for IFS across Cadillac Formula 1® Team assets  

DALLAS and SILVERSTONE, England, Jan. 7, 2026 /PRNewswire/ — IFS, the leading provider of Industrial software, today announces a strategic partnership with Cadillac Formula 1® Team ahead of the team making its highly anticipated debut in Formula 1. This partnership brings together two forces committed to precision, speed and innovation – values that define both motorsport and IFS’s ability to deliver intelligence and impact to the world’s most progressive industrial businesses. 

As Cadillac Formula 1® Team’s official technology partner, IFS is used across multiple areas of the team. The phased rollout, which began even before the team was granted formal entry to the sport, with core financials and procurement capabilities, expanded to include supply chain, production and quality management. By supporting areas like inventory and engineering management, IFS’s technology ensures that critical parts are available when the Team need them. 

By optimizing resources and enabling real-time decision-making, IFS is empowering Cadillac Formula 1® Team to make informed decisions on car design and for race operations. These capabilities streamline operations, reduce manual processes, and enable automation – critical for meeting Formula 1’s strict cost cap and technical regulations – so that the Team can perform when it matters most on track. 

The partnership positions IFS at the heart of one of the most data-driven and demanding sports in the world, showcasing how software can improve performance under extreme conditions. 

Tyler Epp, Global Head of Commercial Strategy of Cadillac Formula 1® Team, said: “IFS has been instrumental in helping Cadillac Formula 1 Team launch the first new Team to enter Formula 1 for over a decade. We decided to implement IFS early on in our journey – before we even had entry confirmed. It’s helped us rapidly scale our operations by providing tools to establish best practices, manage complexity, and accelerate innovation. From supply chain to engineering, IFS software is helping us make smarter decisions so we can focus on what matters most: building a competitive car and delivering results on the track.”  

Mark Moffat, Chief Executive Officer at IFS, said: “The Cadillac Formula 1 team is making a bold entry into one of the world’s fastest growing and most popular sporting platforms. Formula 1 is a sport where milliseconds matter, and technology can make the difference between winning and losing. By embedding IFS into Cadillac Formula 1 Team’s operations, we’re helping the Team gain greater agility, optimize resources, and push the boundaries of performance.” He continued: “We are proud to continue to support Cadillac Formula 1 on this journey from both a technical perspective, as well as with a multitude of brand activations.” 

In addition to IFS software being used as part of Cadillac Formula 1 Team’s core operations, the partnership will also see IFS branding feature across a platform of Team assets, including placements on the race cars, drivers’ and official Team apparel.  

To learn more visit: www.ifs.com/formula1

CONTACT:

IFS Press Contacts: 

EUROPE / MEA / APJ: Adam Gillbe 
IFS, Director of Corporate & Executive Communications 
Email: adam.gillbe@ifs.com 
 
NORTH AMERICA / LATAM: Mairi Morgan 
IFS, Director of Corporate & Executive Communications 
Email: mairi.morgan@ifs.com  

Cadillac Formula 1® Team Press Contacts: 
Lucy Genon, Lucy.genon@cadillacf1team.com 

This information was brought to you by Cision http://news.cision.com

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