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Getac Expands its Copilot+ PC Lineup with Launch of Fully Rugged Next Gen UX10 and UX10-IP Tablets

Highly versatile new tablets bring the power of edge AI to dynamic work environments in a compact and lightweight form factor

News in brief:

  • Getac has launched the next generation of its award-winning[1] UX10 and UX10-IP tablets.
  • Both devices are purpose-built to provide highly versatile, fully rugged performance to professionals in industries such as defence, manufacturing, utilities, public safety, and transportation & logistics.
  • Compact, lightweight, and fully rugged, the next gen UX10 and UX10-IP are engineered for all-day mobility and reliable performance in challenging environments.

TAIPEI, Sept. 17, 2025 /PRNewswire/ — Getac Technology Corporation (Getac), a leading provider of rugged computing and mobile video solutions and a manufacturer with advanced in-house capabilities, today announced the launch of its next generation UX10 and UX10-IP fully rugged tablets. The UX10 is aimed at professionals in the defence, manufacturing, utilities, public safety, and transportation & logistics industries, who need highly versatile devices they can rely on in a wide range of challenging operational scenarios. The UX10-IP is purpose-built for emergency healthcare and public safety professionals, featuring a unique sealed design that enables the device to be repeatedly cleaned and disinfected.

Getac Expands its Copilot+ PC Lineup with Launch of Fully Rugged Next Gen UX10 and UX10-IP Tablets
Getac Expands its Copilot+ PC Lineup with Launch of Fully Rugged Next Gen UX10 and UX10-IP Tablets

Accelerated performance on the latest Copilot+ PCs

The next gen UX10 and UX10-IP are the latest Getac devices to meet Microsoft’s stringent Copilot+ PC criteria[2], joining the recently launched B360 Plus laptop and F120 tablet in its rapidly growing portfolio.

Both new devices are powered by an Intel® CoreTM Ultra 200V Series Processor and groundbreaking Intel® AI Boost NPU (Neural Processor Unit) with up to 48 TOPS (Trillion Operations Per Second), which can accelerate AI-driven tasks, enhance real-time analytics, and empower users to overcome difficult challenges. Other Copilot+ PC key features include up to 32GB LPDDR5X memory, up to 2TB PCIe NVMe SSD storage, and Windows Hello face authentication (an optional fingerprint reader is also available).

Elsewhere, the next generation UX10 and UX10-IP include a range of further upgrades over the previous generation. These include improved power efficiency for longer runtime between charges, a slimmer and lighter bridge battery (optional) for enhanced overall mobility, Wi-Fi 7 for seamless connectivity, and two Thunderbolt TM 4 Type-C ports for ultra-high-speed data transfer.

Fully rugged reliability in a compact and lightweight form factor

Like all of Getac’s solutions, the next gen UX10 and UX10-IP are built rugged from the ground up for excellent reliability and usability in the field. A 10.1-inch, 1,000 nits display offers enhanced durability and superb readability, even in direct sunlight, while the touchscreen can be operated with gloves on and in the rain. The devices are also MIL-STD-810H and IP66 certified, vibration and 6ft drop resistant, and boast an operating temperature range of -29°C to 63°C / -20°F to 145°F. Despite all this, they weigh just 1.15kg/2.53lbs, making them ideally suited to all-day use in the field.

UX10 – Suited to a diverse range of critical industry applications

The combination of power, versatility and portability makes the next gen UX10 ideally suited to a wide range of critical applications across the defence, manufacturing, utilities, public safety, and transportation & logistics industries.

  • For defence professionals, its compact size, light weight and advanced security features make it ideally suited to drone control and intelligence gathering activities.
  • For manufacturing operators, the built-in NPU brings powerful, on-device intelligence to the factory floor, enabling the use of both generative and discriminative AI models for efficient predictive maintenance. This is complemented by extensive connectivity and video streaming, which support real-time process monitoring.
  • For utilities field engineers, the UX10’s wide temperature operating range, AI-powered processing capabilities and sunlight readable screen make data intensive mapping activities and processing/analysing images for anomalies fast and efficient.
  • For public safety professionals, its on-device NPU and rugged design make the UX10 ideally suited to AI-driven applications such as real-time transcription, video analysis, and evidence categorization, enabling faster, more accurate response in critical situations.
  • For transportation & logistics professionals, the UX10 excels in large-scale warehousing environments where workers and forklift drivers move between cold storage and outdoor areas exposed to the elements. The device can also be securely mounted in vehicle cabins for real-time navigation, delivery processing, and inventory management, helping drivers stay productive and on schedule.

UX10-IP – Designed for infection prevention

The next gen UX10-IP is purpose-built to help emergency healthcare responders and providers prevent the spread of infection during busy shifts, featuring an innovative sealed button design that enables it to be quickly cleaned and disinfected between uses. An easy-to-clean rubber hand strap specifically designed for emergency services use is also available if required.

“The next gen UX10 and UX10-IP give enterprises a uniquely versatile platform to bring advanced AI into the field,” says James Hwang, President of Getac Technology Corporation. “Their compact form factor, rugged reliability, and deep customization options make them ideal for running generative AI and machine learning proof of concepts across industries, from predictive maintenance in manufacturing to real-time situational awareness in public safety. By combining Copilot+ PC capabilities with extensive extension and configuration possibilities, the UX10 series empowers organizations to safely innovate, adapt, and scale AI applications in challenging environments.”

Both UX10 and UX10-IP will be available in October.

[1]The UX10 was named 2023 Best Rugged Tablet by Techradar.
[2]Microsoft’s Copilot+ PC minimum requirements include an NPU capable of 40+ TOPS, at least 16GB of memory, 256GB of storage and one or more biometric security feature.

For more information, please visit www.getac.com

About Getac

Getac Technology Corporation is a global leader in AI-capable rugged mobile technology and intelligent video solutions, including laptops, tablets, software, body-worn cameras, in-car video systems, digital evidence management and enterprise video analytics solutions. Getac’s solutions and services are designed to enable extraordinary experiences for frontline workers in challenging environments. Today, Getac serves customers in over 100 countries spanning defence, public safety, ambulance, fire & rescue, utilities, automotive, natural resources, manufacturing, transport, and logistics. Getac was recently recognized as one of Newsweek’s “World’s Most Trustworthy Companies” for 2024. For more information, visit: https://www.getac.com. Participate in the Getac Industry blog or follow the company on LinkedIn and YouTube

Getac and Getac logo are trademarks of Getac Holdings Corporation or its affiliates. Other brands or trademarks are the property of their respective owners. ©2025 Getac Technology Corporation.

Discover Korea’s Golden Autumn: T’way Air’s Seasonal Deals from Singapore

Special Promo Code and Coupons Available for Singapore–Incheon and Singapore–Jeju Flights

SINGAPORE, Sept. 17, 2025 /PRNewswire/ — T’way Air, Korea’s leading low-cost carrier, invites travelers to enjoy special savings through its “Golden Autumn Deal” until September 30, for bookings on Singapore–Incheon (Seoul) and Singapore–Jeju flights for travel through March 28, 2026.

Discover Korea’s Golden Autumn: T’way Air’s Seasonal Deals from Singapore
Discover Korea’s Golden Autumn: T’way Air’s Seasonal Deals from Singapore

T’way Air operates daily Singapore–Incheon flights with A330-200 and A330-300 aircraft, departing Singapore at 11:00 p.m. and arriving in Incheon at 6:30 a.m. the next day. Return flights depart Incheon at 3:40 p.m. and arrive in Singapore at 9:30 p.m.

The airline also introduced its Singapore–Jeju service on August 16, now operating daily with the Boeing 737 Max 8. This service departs Singapore at 2:15 a.m. and arrives in Jeju at 9:20 a.m. local time, while the return flight leaving Jeju at 7:45 p.m. and landing in Singapore at 1:30 a.m. the next day. Flight schedules may vary slightly, and full details are available on the official website.

To celebrate the season of golden foliage, T’way Air is offering the following promotions until September 30:

  • Up to 13% Off Promo Code: Enter promo code KOREASEP when booking to save up to 13% on Singapore–Incheon and Singapore–Jeju flights for travel through March 28, 2026 (actual savings may vary with the exchange rate at purchase).
  • SGD 30 Special Coupon: Valid on round trip bookings of Singapore–Incheon and Singapore–Jeju flights for travel through March 28, 2026.

Autumn in Korea offers travelers a vibrant mix of culture and nature. Seasonal highlights include the Seoul Fireworks Festival along the Han River, hikes to Bukhansan and Bugaksan mountains with panoramic city views, and the romantic Pink Muhly fields of Jeju. T’way Air flights from Singapore offers convenient access to these attractions, making autumn an ideal season to visit.

For full flight schedules, coupon terms, and booking details, visit twayair.com. T’way Air currently serves 60 destinations worldwide and continues to expand its network.

About T’way Air

T’way Air Co., Ltd., headquartered in Daegu, South Korea, is a leading low-cost carrier (LCC) providing affordable and reliable air travel since 2010. T’way Air serves customers across East Asia, Southeast Asia, Central Asia, Oceania, and Europe with a modern fleet of Boeing 737-800s, 737 MAX 8s, and Airbus A330s, and Boeing 777-300ERs. T’way Air continues to expand its global network, offering great value to passengers worldwide. For more information, please visit www.twayair.com.

Media Contact
T’WAY AIR Public Relations
twaypr@twayair.com

/DISREGARD RELEASE: GIM Trading/

Journalists and other readers should disregard the news release, GIM Trading Unveils Commitment to Long-Term Investment Solutions Amid Shifts in Australian Economic Landscape, issued 28-May-2024 over PR Newswire.

The unlikely origin story behind SDS Australia’s high-speed partnership with Volante Rosso

Why Is a Sauna Company Sponsoring an Aston Martin GT Racing Team?

SYDNEY, Sept. 17, 2025 /PRNewswire/ — SDS Australia has officially joined forces with Volante Rosso Motorsport — Aston Martin Racing’s GT World Challenge Australia team — in a bold new partnership that unites one of the country’s fastest growing sauna and ice bath brands with elite motorsport.

While the announcement may surprise some, it’s a move that underscores how wellness is increasingly intersecting with high-performance sport.

Volante Rosso are teaming up with SDS Australia — the nation's leading sauna company
Volante Rosso are teaming up with SDS Australia — the nation’s leading sauna company

From Saunas to Supercars

The unlikely origin story behind SDS Australia’s high-speed partnership with Volante Rosso began three years ago when Michael Doubinski – serial tech entrepreneur, co-founder of Hotels Combined, one of the first investors and board members for Menulog, and chairman of ProductReview.com.au – was asked by his wife to “go talk to our sauna builder,” he laughed.

“You’ve got to be crazy,” Michael said. “What am I going to do with a sauna construction business?”

Fast-forward just 36 months later and that one conversation has transformed SDS Australia into the country’s leading luxury sauna, ice bath and wellness company, now sponsoring one of the nation’s top GT racing teams — Volante Rosso Motorsport, in partnership with Aston Martin Racing.

The Handshake Deal Behind SDS’s Rise

It all started during the build of a custom sauna at Michael’s Middle Dural home. The sauna builder, Alexander — a retiring craftsman who had founded SDS Australia over two decades earlier — was looking to sell. A quick chat turned into a deal sealed with a handshake.

But what initially seemed like a hobby business for a wellness-loving tech founder, turned out to be a hidden gem.

“Once I realised who SDS had built saunas for — from Nicole Kidman to elite athletes, 5-star hotels, the Star Casino, and a multitude of other celebs — I saw the opportunity,” says Michael. “This was a brand with roots in prestige and performance… it just needed a new engine.”

Turbocharging the Sauna Industry

Leveraging his background in tech, marketing, and growing multiple businesses, Michael and his team rapidly scaled SDS Australia — partnering with Europe’s most exclusive sauna and wellness manufacturers to bring custom-built luxury wellness solutions to Australian homes, hotels, clinics, and gyms.

From bespoke European-built saunas to cutting-edge ice bath therapy systems, SDS Australia is at the forefront of a global wellness movement — one that’s now backed by real science, with studies showing regular sauna users experience significantly reduced rates of cardiovascular disease, improved recovery, and even extended lifespans.

“Wellness isn’t a trend anymore,” says Michael. “It’s a lifestyle shift. And we’re building the tools people need to take back control of their health — in style.”

With operations now expanded across NSW, Victoria, and soon Queensland, WA, and New Zealand, SDS Australia has grown 20X in just three years, with the main website at https://sdsaustralia.com being brought to a world class standard by a talented team that otherwise would be working for Silicon Valley type of ventures.

So… Why Car Racing?

It’s a fair question.

What does a luxury sauna brand have to do with GT racing, carbon fibre, and trackside adrenaline?

“To us, high-performance is universal,” says Michael. “Just like a finely-tuned race car, our products are designed for those who expect excellence. They’re engineered for results. Volante Rosso represents that same mindset — relentless, precise, elite.”

The partnership between SDS Australia and Volante Rosso is more than a logo on a car — it’s a statement of ambition. A new generation of wellness meets a new era of motorsport. Both built for performance. Both built to win.

“When we founded HotelsCombined, we were told we couldn’t compete with the big names. Then Booking.com acquired us. This is no different. We’re building something massive — and we’re just getting started.”

About SDS Australia

SDS Australia is a leading provider of luxury saunas, ice baths, and wellness solutions, servicing both residential and commercial clients nationwide. With exclusive partnerships across Europe and a commitment to performance-grade wellness experiences, SDS Australia is redefining what it means to relax, recover, and recharge. Web: https://www.sdsaustralia.com

About Volante Rosso Motorsport

Volante Rosso is an elite Australian motorsport team competing in GT World Challenge Australia and Radical Cup Australia. Partnered with Aston Martin Racing, they represent the pinnacle of racing performance, engineering, and speed.  https://www.volanterosso.com.au/

For media enquiries and further comments from SDS Australia’s CEO, contact:
Paul Hayden
Marketing Director & PR Manager
press@sdsaustralia.com 

Carro raises USD60 million in a round led by Cool Japan Fund to accelerate demand of Japanese cars across Asia Pacific

  • Overall demand for used cars is expected to grow; Carro to capture and accelerate growth of Japanese used cars
  • Capital injection to help showcase Japan’s advanced automotive technologies across region

SINGAPORE, Sept. 17, 2025 /PRNewswire/ — Carro, Asia Pacific’s leading online car marketplace, has raised US$60 million in a round led by Cool Japan Fund (Japan’s sovereign wealth fund), with participation from several new investors. This investment will go towards bolstering the demand of Japanese cars across Asia Pacific where Carro has a presence in.

Aaron Tan, Co-founder and CEO at Carro
Aaron Tan, Co-founder and CEO at Carro

“Japanese automakers have always had a strong presence and historical dominance in Asia Pacific,” says Carro Co-founder and CEO Aaron Tan. “Japanese cars continue to be reliable and trustworthy with their advanced automotive technologies, including fuel cell innovations, and superior safety features. We are confident we can increase the market share of Japanese Plug-in Hybrid Electric Vehicles (PHEV) in time to come.”

The overall demand for used cars and new PHEVs, especially in the Southeast Asian region, is expected to grow, driven by anticipated economic expansion, the rise of the middle income population as well as government subsidies for EVs in countries like Indonesia and Thailand. 

“Japanese cars hold a significant share of the used car market across Asia Pacific, and we’re keen to cement our dominance” says Cool Japan Fund President, CEO and COO, Kenichi Kawasaki. “Through this investment in Carro, Cool Japan Fund aims to boost demand for Japanese cars in the region and reinforce their value by showcasing Japan’s advanced automotive technologies.”

Founded in 2013, Cool Japan Fund is a government-backed private fund with the aim of  contributing to the sustainable growth of Japan’s economy through the expansion of overseas demand and supply of Japanese products and services. Their diverse portfolio includes companies in F&B, media and content, lifestyle and travel.  

Carro is Asia Pacific’s leading online automotive ecosystem platform. The unicorn startup transacts over 100,000 units of new and used vehicles per year across 7 markets and is a leading auto fintech, auto digital insurance broker and aftersales service provider in the region. 

About Cool Japan Fund

Cool Japan Fund was founded in November 2013 as a public-private fund with the aim of contributing to the sustainable growth of Japan’s economy through the expansion of overseas demand and supply of attractive products and services unique to Japanese lifestyle & culture*.

Cool Japan Fund aims to commercialize the “attractiveness unique to Japanese lifestyle & culture” and increase overseas demand by providing risk capital for businesses across a variety of areas.

*e.g. Content, food & clothing & housing related products, services, advanced technology, leisure, local products, traditional products, education, tourism, etc.

About Carro

Founded in 2015, Carro is Asia Pacific’s largest online used car marketplace. By offering a trustworthy and transparent experience, Carro transforms the traditional way of buying and selling cars through proprietary pricing algorithms, AI-enabled capabilities, and innovative technological solutions. Carro most recently expanded its product line to include Brand New cars in Singapore and Malaysia, offering customers even more options.

Headquartered in Singapore, the unicorn startup has raised over S$700 million from Softbank Vision Fund and several sovereign funds. It is currently doing over S$70M in run-rate EBITDA. Together with its subsidiaries and business lines, Carro is supported by more than 4,500 employees across Asia Pacific:

  • Carro, Asia Pacific’s largest online used marketplace with a strong key presence in Singapore, Malaysia, Indonesia, Thailand, Japan, Taiwan region, and Hong Kong SAR
  • Carro Care Powered by Jardine Cycle & Carriage, Carro’s in-house refurbishment and after-sales servicing capabilities
  • Genie Financial Services, a next-generation fintech automotive financing provider in Singapore, Malaysia, Indonesia and Thailand
  • MPM Rent, leading mobility solutions company in Indonesia specialising in leasing / fleet financing transportation services
  • Innorithm, a next-generation fleet management solutions company leveraging state-of-the art IoT and machine learning
  • Kaidee, Thailand’s largest online shopping and classifieds platform

For more information, please visit: www.carro.co or email marketing@carro.co.

INCUBASE Arena Ignites Hong Kong’s Summer with Over 100,000 Visitors

HONG KONG, Sept. 17, 2025 /PRNewswire/ — INCUBASE Studio is thrilled to celebrate the resounding success of INCUBASE Arena, which attracted over 100,000 visitors across July and August in Hong Kong. Alongside this summer’s first-ever “INCUBASE Arena Anime Festival”, the venue, packed with exciting exhibitions, pop-up stores and interactive fan experiences, became the city’s ultimate summer destination for anime fans.

Hong Kong’s INCUBASE Arena attracted over 100,000 visitors this summer with a dynamic lineup of beloved IPs.
Hong Kong’s INCUBASE Arena attracted over 100,000 visitors this summer with a dynamic lineup of beloved IPs.

A Summer of Unmissable Anime Moments

Anime lovers poured into INCUBASE Arena, the anime experience hub, to immerse themselves in a dynamic lineup of beloved titles. “The Cardcaptor Sakura Exhibition: The Enchanted Museum” concluded its international tour with a spectacular Hong Kong finale, featuring the HK-exclusive Kero-chan photo spot, a must-snap highlight for attendees. Nostalgia ran high at the “Digimon 25th Anniversary Exhibition”, where classic scenes, Digivice displays, Digimon statues and a giant Omegamon photo zone brought cherished childhood memories vividly to life. The exhibition runs until September 21, giving fans a little extra time to join the adventure.

Visitors also explored the DanDaDan Pop-up Store, which recreated iconic scenes from the supernatural hit anime and offered a treasure trove of official merchandise. The “Kamen Rider Pop-up Store”, the franchise’s first-ever overseas official store, drew crowds with a life-size Kamen Rider Kuuga Pegasus Form statue and an extensive selection of collectibles. Adding to the excitement, the City Hunter Pop-up Store offered stylish merchandise inspired by the timeless classic, delighting longtime fans.

“Bringing exhibitions and pop-up stores from Japan to Hong Kong is never easy. It takes tremendous effort, trust and passion from our team at INCUBASE Studio,” said Sion Yip, Founder and CEO of INCUBASE Studio. “We’re incredibly proud to have gained the confidence of our Japanese partners to deliver these overseas exhibitions and pop-ups — and many more to come — to anime fans in Hong Kong, across Asia and around the world.”

Engaging Fans with Interactive Experiences

INCUBASE Arena also delivered experiences that brought characters even closer to fans. Meet & Greet sessions with Kamen Rider and Kero-chan delighted audiences, while limited-edition photo cards and interactive photo booths with different themed frames gave visitors exclusive mementos. Extending the excitement beyond the venue, INCUBASE Arena hosted online and offline giveaways, ensuring fans across the city could join in the fun.

To encourage participation across multiple activities during the “INCUBASE Arena Anime Festival”, a stamp collection campaign allowed visitors to earn points by attending exhibitions and purchasing merchandise, which could be redeemed for tickets to upcoming showcases. Meanwhile, INCUShop ran a mega sale on selected items, making the summer especially rewarding for both dedicated collectors and casual visitors.

Building Momentum as Hong Kong’s Anime Hub

With its diverse anime experiences and strong visitor turnout, INCUBASE Arena has become an essential landmark in Hong Kong’s anime culture. It is not only well-loved by local and overseas fans but also a must-visit destination for tourists. More than just a summer festival, INCUBASE Arena is an important cultural hub, continuously delivering diverse and immersive exhibitions and events for anime enthusiasts.

Riding the wave of summer’s success, INCUBASE Arena is preparing for an equally thrilling lineup in the months ahead. Fans can look forward to the spine-chilling “Junji Ito Horror House 2”, the playful TAMAGOTCHI Pop-up Store, the emotionally resonant “GIVEN Exhibition”, and more. These experiences will bring fans year-round surprises and further strengthen INCUBASE Arena‘s role as a vital hub of anime culture in Hong Kong and across the region.

About INCUBASE Studio

INCUBASE Studio curates diverse IP-themed exhibition experiences that celebrate and connect fandoms worldwide. The Studio brings stories to life by blending captivating content with engaging installations and interactive devices. Since its establishment in Hong Kong in 2021, INCUBASE Studio has been committed to realising and promoting Touring Experiences across Asia, pushing the boundaries of physical venues and experiences.

In 2024, INCUBASE Studio established INCUBASE Arena in Hong Kong and Malaysia as hubs for Japanese anime culture and entertainment experiences, continuously hosting a variety of popular anime IP exhibitions and related events to build a vibrant community for anime fans in both regions and the surrounding areas.

www.incubasestudio.com 

2025 SEPHORiA Global Tour Wraps up in Shanghai with Nearly 5,000 Visitors

SHANGHAI, Sept. 17, 2025 /PRNewswire/ — The first stop of SEPHORiA 2025’s global tour has concluded successfully at Shanghai West Bund on September 14th, where close to 50 prestige beauty brands came together to delight consumers from across China.

Approximately 5,000 young beauty enthusiasts actively participated in the immersive and fun-filled beauty paradise over three days, where close to 50 internationally renowned as well as up-and-coming beauty brands presented new beauty trends and shared their stories through their SEPHORiA booths.

Sephora hosted three celebrities at SEPHORiA – Jin Helong, Li Xueqin and Yi Mengling – who each showcased their skills and connected with the audience through their perspectives on the diversity of beauty and how “Beauty Knows No Limits”. Together with Sephora’s beauty masters, the three celebrities created 21 wonderful and highly interactive masterclasses full of practical insights.

After launching its first Sephora Squad casting contest, 10 Sephora Squad members were selected to represent the brand and won tickets to attend SEPHORiA. Another first is the establishment of a SEPHORiA pop-up store, where attendees can buy the latest products launched at the beauty extravaganza.

The global premiere of  2025 SEPHORiA concluded successfully at Shanghai West Bund
The global premiere of 2025 SEPHORiA concluded successfully at Shanghai West Bund

Xia Ding, Managing Director of Sephora Greater China, shared, “It’s truly inspiring to see so many young beauty enthusiasts at SEPHORiA. As the leading global prestige beauty retailer, Sephora is dedicated to crafting a highly personalized and endlessly creative beauty experience through our unparalleled brand portfolio, diverse inspirations, and seamless omnichannel services.”

“Now in its third year, this global beauty extravaganza has seen a remarkable surge in Gen Z consumers joining our membership program. This year’s SEPHORiA has innovatively created a complete 360 consumer experience, marking a first for Sephora by deeply integrating our membership rewards system with offline events. By leveraging our robust membership platform to introduce an engaging, points-based experience on-site, we’re strengthening the interactive connection between our brand and its members. This deepened engagement is the ultimate achievement of this year’s SEPHORiA,” she added.

SEPHORiA’s Immersive and Interactive Experiences – Elevated! 

SEPHORiA was conceptualized with five themed spaces to offer consumers a photo-worthy immersive makeup playground where multi-dimensional stories come to life. The spatial design blends vibrant colors with diverse brand styles, ensuring each booth features a distinct and personalized design. Upon arrival, visitors received swag bags, had the opportunity to exchange membership points for exclusive benefits and participate in interactive games with exciting prizes. Each brand booth simultaneously offered new product trials, lucky draws, skin tests, and other interactive activities with generous gifts. Additionally, six whimsically-designed photo spots provided social media-worthy moments for every participant to capture key moments and document their wonderful experiences. The rich and diverse interactive design ensured that every beauty enthusiast left with unforgettable memories and a truly fulfilling experience.

Sephora captured the latest beauty trends at this event, showcasing a selection of premium products across diverse categories—from skincare and makeup to haircare and fragrances. Newly launched brands including Herbeast, KOMFYMED, The Ordinary, and DOCUMENTS made their collective debut, featuring interactive activities where consumers receive gifts while learning more about the brands, products and ingredients.

21 masterclasses supported by leading brands were held in succession featuring a lineup of industry experts who delivered rich and practical beauty insights to the audience. The sessions covered topics including skincare, makeup techniques, and trending styles. Professional makeup artists from the brands demonstrated makeup skills, while brand founders made special appearances to share their exclusive beauty philosophies. Natasha Denona, founder of NATASHA DENONA, shared autumn-winter makeup tips with live demonstrations. Whilst Mathilde Thomas, co-founder of CAUDALIE, shared the brand’s star products derived from the power of wine grapes.

Celebrities Made their Appearances

As a celebrity makeup artist, Jin Helong has long worked behind the scenes, creating countless key moments for numerous stars. At SEPHORiA, Jin Helong stepped into the spotlight to share professional makeup techniques and provided key makeup principles. He also brought his unique perspective on makeup – that it is not about rigid replication but an amplification of everyone’s unique beauty through personalized enhancement. It is about using colors to express inspiration and unleash boundless creativity.

Li Xueqin continually challenges audiences’ preconceived notions of her as she took to the stage with confidence and shared her perspective on breaking boundaries in makeup — “Don’t overthink, just play”. Makeup, like breaking boundaries, holds infinite possibilities if one dares to try. On stage, she joined Jin Helong in accepting a makeup challenge, delivering the spirit of “makeup has no limits.”

From beauty influencer to actress, Yi Mengling has consistently pursued her own expression of beauty, refusing to be confined by traditional standards. Despite external opinions, she has remained true to herself, using bold creativity to break boundaries and spark trends. Appearing at 2025 Sephora Collection’s Fall New Product Launch, she shared her beauty insights and the stories behind her viral looks, turning the attitude of makeup into a radiant declaration of self-expression.

From the grand announcement of the three celebrities to their appearances at the event, their deep involvement not only kept the atmosphere lively, but also vividly conveyed the inclusive and diverse beauty advocated by Sephora.

Sephora Collection Collaborated with Yi Mengling to Launch New Products, Creating an Immersive Beauty Experience

Sephora’s owned brand, Sephora Collection, unveiled its new products comprising a new lip tint, a hybrid skincare and makeup foundation, and a roll-on blush.

JELLY TINT is a hydrating and long-lasting color lip product that was created in direct response to address consumers’ feedback to achieve a long-lasting “jelly lip” look. BLUSH & GO is compact and portable, effortlessly creating a natural and healthy glow with a simple shake. The B.E.S.T. SKIN EVER Foundation combines makeup and skincare benefits, creating a flawless, long-lasting finish. At the launch event, Yi Mengling collaborated with Sephora University’s beauty expert to apply the new makeup collection.

Celebrity makeup artist Shi Hui curated Sephora’s fall new arrivals and star products, leading a masterclass with live, step-by-step demonstrations of professional makeup techniques. At the same time, she provided personalized makeovers using the latest Sephora Collection products, showcasing the brand’s diverse product applications and inspiring endless possibilities for creative makeup looks. Throughout the three-day SEPHORiA event, the Sephora Collection booth featured professional makeup artists who provided one-on-one product trials, shared expert tips, and offered a range of exclusive benefits to attendees.

As the first stop of the global world tour and its exclusive destination in Asia, Shanghai was chosen to host the 2025 SEPHORiA for its sophisticated beauty market, high concentration of internationally-renowned and emerging beauty brands, and its diverse and inclusive fashion, lifestyle and beauty culture. Starting from Shanghai, SEPHORiA will continue its journey to Paris, Dubai, and other cosmopolitan cities in the world.

About Sephora

Sephora is the world’s leading global prestige beauty retail brand. With 56,000 passionate employees operating in 35 markets, Sephora connects customers and beauty brands within the world’s most trusted and dynamic beauty community. We serve a highly engaged community of hundreds of millions of beauty followers across our global omnichannel network of more than 3,200 stores and iconic flagships, and our e-commerce and digital platforms, offering personalized and immersive seamless experiences across every touchpoint. With our curation of more than 500 brands and our own label, Sephora Collection, we offer the most unique and diverse range of prestige beauty products, tailored to our customers’ needs from fragrance to make-up, haircare, skincare and beyond, as we constantly reimagine the world of prestige beauty.

Since our inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, we have been disrupting the prestige beauty retail industry. Today, we continue to break with convention to drive our mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.

Sephora now operates in 104 cities in Greater China, offering a full range of prestige beauty services across a network of approximately 330 stores and online channels, including Sephora APP, Mini Program, Douyin Shop, TMall, JD, Meituan and JD to Home.

Tapping Into the Trillion-Dollar Healthcare Market: Home Control(1747.HK) will Establish Hong Kong Subsidiary and Build a Global Health Services Ecosystem

HONG KONG, Sept. 17, 2025 /PRNewswire/ — Home Control (1747.HK), one of the most closely watched small-cap names on the Hong Kong market this year, has once again caught investors’ attention. After a tenfold rally in the first half of 2025, the Company has unveiled a series of bold strategic moves: pursuing dual growth engines in smart home control and home healthcare and reinforcing its board with high-profile figures in smart healthcare, Web3, fintech, and ESG. Most notably, on September 12, the Company announced the establishment of a wholly owned subsidiary in Hong Kong to spearhead its healthcare expansion, with a mandate to launch a new brand and product line. These initiatives underline the Company’s ambition to build a global health services ecosystem, a vision that—if executed—could significantly broaden its market positioning and catalyze a fresh round of re-rating.

Home Control’s newly established Hong Kong subsidiary will use home healthcare as its entry point, aiming to develop a full-fledged ecosystem for health monitoring and management while tapping into opportunities in innovative healthcare operations. The strategic vision is ambitious: to build a global health services ecosystem. According to management, the new brand will serve as an incubator for smart health hardware, integrating medical resources with service innovation to create a people-centric platform. Beyond hardware, the Company is also building proprietary in-home healthcare solutions, leveraging cross-disciplinary technologies to offer a seamless, one-stop health management experience.

This ecosystem is designed to be underpinned by technology, data, and multi-stakeholder collaboration. While the Company has not disclosed specific target markets or execution timelines, locating the subsidiary in Hong Kong suggests Asia will be the initial focus, with global expansion to follow. If successfully delivered, the strategy could position Home Control as one of the most prominent emerging players in the Hong Kong Stock market.

Global healthcare IT market: a trillion-dollar opportunity
How ambitious is Home Control’s pivot into healthcare? Industry forecasts estimate the global healthcare IT market will expand from USD 587.9 billion in 2025 to USD 1.225 trillion by 2029, representing a CAGR of 20.2%. Governments worldwide are accelerating digitalization efforts across healthcare systems. In Asia-Pacific, which accounts for nearly two-thirds of the global population, healthcare demand is rising rapidly. China’s “Healthy China 2030” blueprint targets a RMB 16 trillion healthcare services market by 2030, with a clear focus on digital hospital management and smart healthcare ecosystems. Singapore’s Ministry of Health announced in late 2024 that private hospitals would integrate with the national electronic health records system. Japan is pushing for widespread adoption of interoperable cloud-based medical records. In the U.S., the Department of Health and Human Services has laid out its 2024–2030 Federal Health IT Strategic Plan to promote the use of reliable, high-quality health data and improve healthcare equity. Meanwhile, the EU’s “Digital Decade” and “European Health Data Space” initiatives aim to give all EU citizens access to electronic health records by 2030.

A people-centric global ecosystem
Home Control’s vision directly addresses the sector’s most pressing gap: healthcare ecosystems remain fragmented and lag behind in digital adoption. The Company intends to bridge the data gap between households and clinics, while experimenting with innovative models of healthcare delivery. The ambition is to build a people-centric, global ecosystem that integrates resources and connects stakeholders across the value chain — from device makers to healthcare providers and insurers. Delivering such a model will require not only strong technical foundations, but also deep networks and operational know-how.

Leveraging smart home DNA for healthcare expansion
Importantly, Home Control is not starting from scratch. The Company traces its roots to Philips Group’s former home control division in the Netherlands, giving it decades of experience in smart home solutions, IoT connectivity, and data interoperability. With an established international footprint, the pivot into healthcare represents a logical extension of its capabilities and a step toward long-term structural growth.

Crossing into the healthcare “blue ocean”, expecting a meaningful re-rating
Home Control’s strategic pivot has already begun to shift its business profile. In the first half of 2025, healthcare solutions emerged as the Company’s second-largest revenue contributor, accounting for around 20% of total sales. Investors now view healthcare as a transformative growth driver. As Home Control gradually executes on its vision of a global health services ecosystem, the market will be watching closely. Expectations are that the Company’s valuation could see a meaningful re-rating as it captures share in a trillion-dollar “blue ocean” market.