XI’AN, China, May 9, 2026 /PRNewswire/ — Recent data from Sensor Tower’s Top 10 Global Mobile Games by Revenue and Downloads report shows that global consumer spending on mobile games reached $6.55 billion across the App Store and Google Play in February 2026. The United States remained the world’s largest revenue market, accounting for 30% of total spending, followed by China’s iOS market at 17.2% and Japan at 12.1%. Meanwhile, global mobile game downloads reached 3.5 billion, led by India, the U.S., and Brazil.
According to Yeahmobi, these numbers reflect a broader shift in how mobile games acquire and monetize users globally. Growth is increasingly being driven not only by scale, but by higher-quality user acquisition, localized content strategies, and more immersive advertising formats.
Industry data from SocialPeta shows that video creatives continue to dominate mobile game advertising, particularly horizontal and vertical short-form formats optimized for different gameplay experiences and viewing behaviors. Localization also remains a critical factor, with region-specific creatives and language adaptation helping campaigns improve engagement and conversion performance across diverse markets.
Yeahmobi noted that successful game advertising is becoming more genre-specific and content-driven. For example, open-world anime-style games often perform better with cinematic trailers, gameplay showcases, character reveals, map transitions, and influencer-led creative formats that align closely with player expectations.
The company identified three major factors behind the U.S. market’s leading revenue position:
High average revenue per user (ARPU) driven by strong consumer willingness to pay for in-app purchases, subscriptions, skins, and battle passes;
Mature payment infrastructure and app marketplace ecosystems that reduce transaction friction;
Strong alignment between player preferences and core game genres such as strategy, shooter, and RPG titles.
As the global mobile gaming industry shifts toward a “quality growth” phase, Yeahmobi believes competition is increasingly centered on content capability, media strategy, and localized operations rather than traffic acquisition alone.
Through partnerships with localized media environments such as Twitch and Uber, Yeahmobi helps gaming brands connect advertising content with high-frequency consumer scenarios, supporting more contextualized user engagement and conversion strategies across global markets.
About Yeahmobi Yeahmobi is a global digital marketing platform focused on programmatic advertising, user acquisition, and growth solutions for international brands and mobile developers.
Forward-Looking Statements This press release contains forward-looking statements. Actual results may differ materially due to various risks and uncertainties. The company undertakes no obligation to update any forward-looking statements.
BEIJING, May 9, 2026 /PRNewswire/ — A news report from China.org.cn on Shanghai Lin-gang Underwater Data Center:
“Embed” data centers deep in the sea for greener computing power
Off the east coast of Nanhuizui in Shanghai stands a 32-meter-tall steel cylinder in steady operation. For local residents and workers, every short video they scroll through, every online ride-hailing service they book, and every cross-border payment they make is computed right here, with nearly zero network latency.
This is no movie set for a sci-fi film, but the Shanghai Lin-gang Underwater Data Center (UDC) — the world’s first wind-powered underwater data center, which was just recently put into official operation.
Data centers, simply put, are “super warehouses” in the digital world. Any data generated by our daily digital activities is stored in and processed by them, while their operations run entirely on electricity.
Adopting an offshore wind-power direct-supply model, the Shanghai Lin-gang UDC shares the same sea area with an offshore wind farm, allowing wind power to be directly supplied to the data center via a dedicated cable, much like building a house next to a power station. This avoids long-distance transmission, drastically cutting energy losses and operational costs. Thanks to this model, the direct supply rate of green power for the data center exceeds 95%.
Furthermore, traditional onshore data centers rely on massive freshwater resources and complex refrigeration equipment to cool servers. That means out of every 10 yuan spent on electricity, three to four yuan go solely to cooling rather than computing. By contrast, this UDC leverages seawater with an annual average temperature of 15℃ as a natural cooling system, saving enormous amounts of electricity and freshwater.
Power Usage Effectiveness, or PUE, is a core international metric to evaluate the energy efficiency of data centers, with a theoretical limit of 1.0, meaning every unit of electricity is dedicated to IT equipment such as servers. By combining offshore wind power and natural seawater cooling technologies, the PUE of the Shanghai Lin-gang UDC has already dropped below 1.15, cutting around 12,000 tons of carbon emissions annually.
A new green development path that integrates computing capacity building and electricity infrastructure is taking shape across China.
With the rapid evolution of AI, the number and scale of global data centers keep expanding, driving a surge in energy consumption. The International Energy Agency predicts that by 2030, electricity consumed by AI-related computing will account for over half of the electricity demand of newly established data centers. Thus, developing greener, low-carbon computing power has become an inevitable choice.
Well before 2019, China piloted the construction of green data centers; in 2021, China’s “East Data, West Computing” initiative was officially launched. Vast amounts of data generated in China’s densely populated eastern regions were redirected to western China, where abundant wind, solar, and hydropower resources support low-carbon computing, driving both computing power growth and environmental sustainability. In 2023, China for the first time proposed the concept of coordinating computing power development with electricity generation, and emphasized the construction of computing hubs close to end users, with the aim of further enhancing computing efficiency while cutting energy loss. The Shanghai Lin-gang UDC is a vivid representation of the commitment, turning out to be a fruitful exploration in China’s years-long drive to advance green computing power.
It is worth noting that placing a data center in the sea is a project with few mature global references to follow. China’s solution pioneers an approach of coordinated construction of offshore green power and undersea computing facilities. It innovatively designed a cylindrical “data warehouse” to withstand wave impacts and formulated special anti-corrosion coatings to resist seawater erosion. The endeavor demonstrates China’s firm resolve to cut carbon emissions, while offering the world innovative solutions in the green transformation of data centers.
Along the shores of the East China Sea, this “Deep Blue Core” braves the torrents, and unfolding within is the future landscape of green computing power, painted by Lin-gang, Shanghai, and presented to the world.
1、Redefine Visual Experience with Scientific Standards! BOE Releases Core Research Findings on OLED Display Clarity-Legibility Index, Paving the Way for the Industry’s First Transparent Pro Standard to Deliver Supreme Visual Experience
With the rapid popularization of OLED display technology, basic screen indicators including resolution, color gamut and brightness keep improving. Meanwhile, display transparency — a core experience metric that determines visual comfort , image authenticity and premium visual quality — has drawn growing attention across the industry.
Recently, BOE has empowered the launch of the industry’s first flagship high-transparency OLED display panel, setting an industry-leading benchmark in four key dimensions: color, depth , clarity and dynamic range. It ushers high-end display into a new era, shifting from purely numerical technical specifications to ultimate user-centric visual experience.
In addition, BOE officially unveiled its in-depth research achievements on OLED display transparency. It has identified the core underlying factors affecting visual transparency through scientific research, pioneered the industry’s first display transparency index formula, and facilitated the release of the first authoritative evaluation standard for OLED display transparency. This marks an industry’s transformation from specs-oriented to experience-driven development. This marks a full-process breakthrough covering underlying technical analysis, scientifically guided image quality development and mass production application.
At present, the group standard 《Standard of Associations Organic light emitting diode display —Evaluation method for display clarity》, led and formulated by BOE based on relevant research outcomes, has been officially issued. As the world’s first dedicated evaluation standard focusing on OLED display transparency, it fills the long-standing industry gap in correlating subjective visual perception with objective image quality parameters.
Leveraging this standard and transparency research results, BOE has assisted partners in developing the industry’s first flagship high-transparency OLED screen. The company has built a comprehensive technical system for OLED visual transparency. Supported by cutting-edge technologies such as tandem, LTPO and high-precision Demura crosstalk optimization algorithms, BOE and its partners have carried out full-link optimization from display panels to end devices.
Going forward, BOE will continue to deepen research on display human factors engineering and visual experience. Through technological innovation and standard leadership, it will bring more ultimate, high-transparency premium display experiences to users worldwide.
2、BOE Beneficial “Natural” Light Technology (BNL): Solving Visual Health Pain Points and Leading the Display Industry Trend
In an era of ubiquitous displays, users are spending increasingly longer hours on screens. Nevertheless, the luminous properties of conventional displays poorly align with the human visual system, sparking widespread consumer concerns over visual health. To address such challenges, BOE draws inspiration from natural light. By deeply analyzing natural light and extracting beneficial features highly consistent with health and comfort, BOE established the Beneficial “Natural” Light Technology (BNL) architecture. Evolving from single technical upgrades to a systematic solution, BNL replicates the merits of natural light across four core dimensions: Depolarization Adjustment, Spectrum Optimization, Light Profile Optimization and Time-varying Adaptation, advancing display technology toward healthy viewing.
BNL & Visual Health
Depolarization Adjustment: The linearly polarized light of traditional displays causes targeted stimulation to retinal lutein, resulting in dry eyes, eyelid redness and other discomforts. Based on the mainstream Circular Polarization (QWP) solution, BOE BNL has developed a series of technologies like BSF/RDF Random Depolarization technology and un-Polarization，which convert linearly polarized light into randomly polarized light, enabling balanced lutein utilization across the entire visual field, and deliver natural-light-level eye protection.
Spectrum Optimization: Conventional narrow-band RGB spectra feature poor continuity and imbalanced energy distribution, with excessive high-energy blue light that induces eye strain and increases risks of macular damage. Beyond Low Blue Light solutions, BOE BNL has developed Natural-like Spectrum, Beneficial Red Light, Infrared Light and Circadian Rhythm technologies. Multiple clinical studies have verified that Beneficial Red Light and Infrared Light can effectively inhibit axial elongation and accelerate eye microcirculation. BOE takes the lead in integrating such optics into displays，achieving a spectral distribution matching degree of over 60%, an energy ratio of Beneficial Red Light (650–670 nm) exceeding 50%, and independent on/off switching and energy adjustment of Infrared Light. Meanwhile, Circadian Rhythm technology regulates melatonin secretion to safeguard sleep quality. Shifting from passive harm reduction to active eye benefits, BOE BNL delivers all-round visual health protection.
Light Profile Optimization: Conventional screens are prone to surface reflection and glare, which interfere with visual recognition and cause cumulative eye fatigue. Powered by industry-leading Anti-Glare, Low Reflection and Wide Viewing Angle technologies, BOE BNL accurately simulates the diffuse reflection of natural light to deliver consistent visual comfort across diverse viewing angles. For instance, BOE UB Cell technology achieves a DGR value below 5 with negligible glare and reflection, ensuring sustained visual comfort.
Time-varying Adaptation: Conventional displays tend to produce low-frequency flicker and fixed brightness and color temperature that fail to adapt to ambient changes, forcing frequent eye muscle adjustments and leading to discomfort. By adopting Flicker Free and Light Self-adaptive technologies, BOE BNL delivers stable, ultra-smooth visuals that replicate the comfort of natural light.
SID 2026: BOE Launches New BNL Display Products
At SID Display Week 2026, BOE launched new BNL health display products. The highlight product is the industry’s first 13.8-inch BNL health display tablet. It integrates all four core dimensions，supported by 7 core BNL technologies， to deliver a healthy and comfortable visual experience.
As a global leader in the display industry, BOE has led the development and officially issued the world’s first “Natural Light” display standard via the Zhongguancun Standardization Association，and has jointly issued the White Paper on Natural Light Display Technologies (Engineering Considerations, Application Value and Challenges) with TÜV Rheinland to drive standardized and high-quality industrial development. In the future, BOE will continue to iterate on technologies, diversify product forms and application scenarios, advance the grading standards for Beneficial “Natural” Light displays, and protect users’ visual health.
NEW YORK, May 9, 2026 /PRNewswire/ — Braided hairstyles have long been more than a beauty choice; they are a powerful form of cultural expression and identity within the Black community. Honoring this cultural significance, Luvme, the world’s leading human hair wig brand, introduces the OwnScalp™ Braided Wig, a first-of-its-kind solution with respect and intention, transforming traditional braiding into a modern solution that aligns with the evolving lifestyles of today’s Black women.
From Salon Chair to Wear-and-Go: Luvme Launches OwnScalp™ Braided Wig for Effortless Summer Styling
Bringing Salon-Level Braids into Everyday Life
While salon braiding remains a popular styling choice, consumers continue to face key challenges, including lengthy installation times that can take hours, high salon costs, and limited styling flexibility once the hair is installed. In addition, traditional braiding methods may place tension on natural hair and hairlines over time.
Developed in response to these concerns, Luvme OwnScalp™ offers a more accessible and protective alternative for everyday braided beauty—without compromising on style or authenticity.
Industry-First Human Hair Base Braided Wig Innovation
Luvme is the first human hair wig brand to introduce a full lace braided wig built on a human hair base—setting a new benchmark for realism and craftsmanship in the category. This year, the design has been further elevated through refined construction and upgraded detailing.
The Luvme OwnScalp™ Braided Wig features an industry-first design that combines a human hair base with a 26-inch full lace braided structure, delivering a highly realistic scalp appearance and an exceptionally natural finish.
Unlike conventional synthetic foundations, a human hair base requires far more selective sourcing, intricate craftsmanship, and significantly higher production investment—placing it among the most advanced constructions in braided wigs. This rare foundation enhances not only the realism of the final look, but also the wearing experience itself, creating a lighter, more breathable feel that sets it apart from traditional alternatives.
At Luvme, we believe that beauty should never come at the cost of comfort. Built on this foundation, the OwnScalp™ is designed with natural parting and refined hairline detailing to deliver a seamless, scalp-like finish, offering a tension-free, heat-free experience that protects natural hair while preserving a naturally elevated aesthetic.
Designed for Real-Life Moments
Designed with real-life moments in mind—especially for hot, humid summer days—the OwnScalp™ collection features versatile styles, including braids, twists, and micro braids, making it perfect for travel, vacations, and effortless everyday wear.
Designed with ready-to-wear convenience, the pre-braided format enables a seamless “wear-and-go” experience, significantly reducing the time and effort traditionally required for braided styling. This innovation transforms salon-level braided looks into an efficient, everyday beauty solution.
With OwnScalp™, Luvme continues its mission to redefine protective styling by combining innovation, cultural respect, and everyday practicality. The launch marks a new chapter in braided beauty—where style, comfort, and protection can truly coexist.
Luvme Hair is a leading brand in premium human hair wigs, dedicated to redefining the wig-wearing experience through products that seamlessly blend style, comfort, and authenticity.
Guided by its core belief, “Luvme For You,” Luvme believes that hair is a powerful form of identity and self-expression. The brand develops every product with real customer needs at the center—delivering not only high-quality wig solutions, but also genuine care and a transparent, trustworthy experience. Through continuous innovation and a customer-first approach, Luvme empowers women worldwide to express themselves effortlessly—earning the trust of over 2 million customers globally.
SHENZHEN, China, May 9, 2026 /PRNewswire/ — Amazon Ads recently hosted its annual flagship event, Amazon Ads unBoxed 2026, in Shenzhen, bringing together advertisers, agencies, and technology partners to explore the next phase of AI-powered marketing innovation. This year’s event focused on how AI is reshaping the advertising ecosystem through advancements in audience targeting, creative production, campaign management, and measurement capabilities.
Yeahmobi, the global marketing brand under eclicktech and an Amazon DSP validated partner, attended the event alongside industry leaders and ecosystem partners to discuss emerging opportunities for international brand growth in an increasingly AI-driven media environment.
During the conference, Amazon Ads introduced a series of product and solution updates across four major areas:
Advanced audience targeting powered by Amazon’s first-party data infrastructure to help brands reach high-intent consumers more effectively;
AI-assisted creative production designed to improve content efficiency and support personalized advertising at scale;
Intelligent campaign management tools aimed at simplifying cross-channel advertising workflows;
Enhanced measurement and attribution capabilities to provide advertisers with clearer visibility into campaign performance and return on investment.
According to Yeahmobi, Amazon DSP is evolving beyond a standalone programmatic buying platform into a broader marketing infrastructure supporting the full customer journey, from brand awareness to conversion.
Since becoming an Amazon Ads partner, Yeahmobi has developed integrated advertising solutions spanning awareness, audience engagement, and conversion optimization. The company stated that it has supported brands across sectors including cross-border e-commerce, consumer electronics, AI applications, and financial services in scaling their global advertising efforts through Amazon DSP.
At the event, Yeahmobi also showcased its proprietary advertising management platform, Yeahgrowth, which integrates campaign management, data analytics, and performance optimization capabilities to support centralized multi-platform operations and improved campaign visibility.
“AI is fundamentally reshaping how brands approach global growth,” said William Liu, General Manager of Yeahmobi. “We see Amazon Ads as a strategically important part of the global marketing ecosystem. Our focus is not only on media execution, but also on building scalable growth infrastructure through deeper API integration, AI-driven optimization, and data collaboration.”
Yeahmobi stated that it will continue expanding its collaboration with Amazon Ads to support brands navigating increasingly complex global media environments.
About Yeahmobi Yeahmobi is a global marketing brand focused on helping businesses achieve international growth through digital advertising, data-driven operations, and AI-powered marketing solutions.
Forward-Looking Statements This press release contains forward-looking statements. Actual results may differ materially due to various risks and uncertainties. The company undertakes no obligation to update any forward-looking statements.
BEIJING, May 9, 2026 /PRNewswire/ — A major new study has shown that South and East Asia dominate patterns of global warming related decline in male fertility with the strongest and most consistent evidence coming from India, Pakistan and the southern parts of China.
The effects of increased environmental temperatures on male reproductive health include declining sperm concentration and motility and increased sperm DNA fragmentation, or genetic damage that can hinder fertilisation and embryo development.
Male related factors account for around 50 per cent of infertility cases around the world and the impact of rising ambient heat on semen parameters raises serious implications across wide areas of Asia where total fertility rates are in serious decline.
Outcomes of the study undertaken by the Taiwan IVF Group and Ton Yen General Hospital, Taiwan (China) in collaboration with Stanford University (USA) are being presented at the 2026 Congress of the Asia Pacific Initiative on Reproduction (ASPIRE) in Beijing.
Research principal and Adjunct Clinical Assistant Professor at Stanford University, Dr Jack Yu Jen Huang, MD, PhD, FACOG said: “Given the temperature sensitivity of spermatogenesis, even modest increases in ambient temperature could have cumulative, population-level effects over time.
“As global warming accelerates, male reproductive health may represent an emerging climate sensitive public health concern.”
The testes function optimally at temperatures lower than the internal body heat level, and previous studies have shown elevated scrotal or ambient temperatures can impair sperm production.
The latest research explored global patterns to reveal comparative data across regions. It is based on a systematic review of international studies on temperature exposure and semen parameter trends between 2000 and 2024. Artificial intelligence algorithms and machine learning tools were applied to extract key variables including geographic regions and semen outcomes.
Dr Huang said studies examining occupational heat exposure alone were excluded from the analysis as they reflected localised, job-specific conditions rather than broader climatic trends.
“Our findings therefore represent population level climate associated temperature effects including consistent seasonal variations showing poor semen quality parameters in warmer periods.”
The global patterns on temperature associated lower sperm concentration and motility show South and East Asia as major hot spots of concern followed by the Middle East, Europe and North America.
“South and East Asia are likely more affected due to a combination of factors including higher baseline ambient temperatures and rapid urbanisation that contribute to greater cumulative heat stress on spermatogenesis,” Dr Huang explained.
“With ongoing global warming, chronic heat exposure may increasingly impact male reproductive health.”
Dr Huang said potential approaches to address the issue include:
increasing public awareness of heat exposure and reproductive health;
encouraging protective behaviours;
expanding research integrating climate and reproductive health data; and
exploring clinical and lifestyle interventions to mitigate heat-related effects.
The research team was assisted by research intern Jeffrey Zi Kang Huang from Taipei American School, particularly in the application of artificial intelligence in biomedical research including AI-assisted data analysis and pattern recognition across global datasets.
“Further longitudinal and mechanistic studies will be important to better define causality and guide interventions,” he added.
The ASPIRE Congress is being held at the China National Convention Centre in Beijing. More than 3,000 scientists, clinicians, nurses and counsellors in assisted reproduction from around the world are attending the Congress.
Books Link China and Latin America, Ushering in a New Chapter of Cultural Dialogue
BEIJING, May 9, 2026 /PRNewswire/ — On April 23, the 2026 Buenos Aires International Book Fair kicked off its 50th edition, a flagship event in the Spanish-speaking world gathering over 1,500 exhibitors from 40+ countries and regions.
Books Link China and Latin America, Ushering in a New Chapter of Cultural Dialogue
Organized by China National Publications Import and Export (Group) Co., Ltd., China’s leading publishers participated with engaging displays and events, becoming a standout highlight.
China Pavilion: A Cultural Gateway
Under the theme Reading China, the China pavilion sits in a prime spot, blending Eastern charm with modern design. It features 600+ titles and a special Sino-Argentine literary exhibition, drawing local readers and industry insiders. A reader from Córdoba, Argentina, told reporters at the pavilion: “China and Argentina are geographically distant, but both our literatures share profound themes of patriotism, family and friendship. I hope to read more works by Chinese writers.”
Diverse Cultural and Publishing Exchanges
The delegation hosted 11 events, including the Sino-Argentine Contemporary Literary Dialogue and industry cooperation seminars. Radina Dimitrova, renowned sinologist from the National Autonomous University of Mexico, noted that books serve as a timeless path of culture and ink bridging China and Argentina, highlighting the power of literary exchange to foster mutual understanding.
Paula Pampín, Editor-in-Chief of Argentina’s Ediciones Corregidor, emphasized that books should be regarded not merely as commercial commodities but as the most effective vehicle for cultural diplomacy. She stressed the value of direct Chinese-to-Latin American Spanish translation, avoiding filtered interpretations via European languages, and called for stable long-term cooperation such as joint publishing initiatives.
The events also covered university sessions, poetry sharing, copyright collaboration, co-publishing and overseas distribution. Delegates held in-depth B2B talks with representatives from CLACSO, the Peruvian cultural delegation and Argentine Book Chamber.
Heritage Demonstrations Captivate Fair-goers
An intangible cultural heritage event, showcasing paper-cutting, calligraphy and traditional performances, delighted visitors, forging warm cultural connections through interactive displays.
Growing Ties for Years to Come
Tailored for Spanish-speaking audiences, the exhibition highlighted diverse localized publications. Moving forward, Chinese publishers will deepen copyright cooperation, literary exchanges and academic ties with Latin America, strengthening cross-cultural bonds.
MUMBAI, INDIA – Media OutReach Newswire – 9 May 2026 – Vinpearl Joint Stock Company has signed Memoranda of Understanding (MoUs) with Thomas Cook India, SOTC Travel, and MakeMyTrip, three of India’s leading travel and tourism companies. The strategic partnerships are aimed at directly and comprehensively reaching all customer segments, helping position Vietnam as a “preferred destination” in the world’s most populous country.
The agreements were signed at the Vietnam–India Business Forum, held as part of the State visit of General Secretary and President To Lam to India, in the presence of General Secretary and President To Lam and Maharashtra Chief Minister Shri Devendra Fadnavis.
The partnerships are expected to open direct access channels to all customer segments, stimulate travel demand and experiential tourism, and ultimately position Vietnam as a “preferred destination” for India’s 1.47 billion people.
Representing India are three of the country’s most influential and trusted travel distribution channels: Thomas Cook India, SOTC Travel, and MakeMyTrip. Thomas Cook India has strong expertise in group travel, corporate travel, and large-scale MICE tourism. SOTC Travel is well known for family vacations, group tours, and mid- to high-end leisure travel. Meanwhile, MakeMyTrip, India’s leading online travel platform, has a strong advantage in reaching younger travelers, independent tourists, and digitally-driven booking behaviors.
Representing Vietnam is Vinpearl, the country’s leading hospitality, tourism, and entertainment brand, operating nearly 60 properties nationwide. Its diverse five-star “all-in-one” ecosystem offers accommodation, shopping, dining, entertainment, golf, and MICE services, making it particularly well-suited to the travel preferences of Indian visitors, including large group travel, multi-generational family vacations, and experience-rich holidays.
Through these partnerships, the parties aim to maximize each other’s strengths, enhance tourism development capabilities, and shape tailored travel products, gradually positioning Vietnam as a “preferred destination” for Indian travelers in the near future.
Speaking at the event, Ms. Ngo Thi Huong, CEO of Vinpearl, said: “India is one of the key markets in Vinpearl’s international expansion strategy. Through partnerships with leading industry players, we are not only broadening our market reach but also proactively developing products tailored to each customer segment. Vinpearl aims to strengthen its presence in the Indian market while contributing to positioning Vietnam as an attractive and distinctive destination on the global tourism map.”
Mr. Anubhav Bansal, Vice President of MakeMyTrip and representative of the three Indian partners, added: “Vinpearl operates one of the region’s leading integrated tourism and hospitality ecosystems, with a scale, product diversity, and destination experience portfolio that increasingly align with the preferences of Indian travelers. We believe Vinpearl is playing an important role in positioning Vietnam as an attractive destination for this market. Combined with the extensive distribution strengths of both sides, this partnership is expected to significantly boost Indian tourist arrivals to Vietnam in the coming years.”
India is currently the world’s most populous country, with 1.47 billion people. The country’s rapidly expanding middle class is driving a strong surge in demand for international travel.
Recognizing the strategic importance of the Indian market, Vinpearl has not only leveraged its scale and integrated “all-in-one” ecosystem but has also continuously developed specialized offerings for Indian travelers, including luxury wedding tourism, MICE travel, multi-generational family holidays, group trips, and couple getaways. In 2025, the number of Indian guests staying within the Vinpearl system surged by a record 402% year-on-year, followed by a further 335% increase during the first four months of this year compared to the same period last year.
The signing of MoUs with these three major market access partners marks the next step in Vinpearl’s strategy to sustainably grow its visitor base from the 1.47 billion-population Indian market, while also helping position Vietnam as a “preferred destination” for Indian travelers.
The issuer is solely responsible for the content of this announcement.
About Vinpearl
Vinpearl is Vietnam’s leading hospitality, tourism, and entertainment brand, currently operating 60 properties across 20 provinces and cities nationwide. Its ecosystem includes a network of five-star hotels and resorts in 35 provinces and cities with more than 17,300 rooms; 15 VinWonders theme parks offering attractions for all age groups; six world-class golf courses; and three international-standard convention centers and theaters under the VinPalace brand. The ecosystem also features two semi-wildlife conservation and care parks, an equestrian academy, and spectacular multi-million-dollar live performance shows in destinations such as Nha Trang and Phu Quoc, attracting millions of visitors each year.
About Thomas Cook India
Founded in 1881, Thomas Cook (India) Limited (TCIL) is one of India’s leading omnichannel travel and tourism groups, operating across foreign exchange, corporate travel, MICE, leisure travel, and value-added services.
TCIL owns and operates several major B2C and B2B brands, including Thomas Cook, SOTC, TCI, SITA, Sterling Holiday Resorts, Asian Trails, and Desert Adventures. The group has a presence in 28 countries across five continents and is one of the largest travel service networks headquartered in the Asia-Pacific region.
About SOTC Travel
Established in 1949, SOTC Travel is one of India’s oldest and most reputable travel and tourism brands. The company is part of Fairfax Financial Holdings through Thomas Cook (India) Limited (TCIL).
Operating through an omnichannel model, SOTC offers a wide range of services across leisure travel, incentive travel, and corporate travel. With more than 75 years of experience, SOTC has served millions of travelers across destinations worldwide and is recognized for its deep understanding of Indian travelers’ preferences and behaviors.
About MakeMyTrip
MakeMyTrip is India’s leading online travel booking platform, holding a dominant position in flight bookings, hotel reservations, and travel packages. With tens of millions of users and a strong digital ecosystem, MakeMyTrip covers the entire customer journey while maintaining a strong advantage in reaching younger travelers and independent tourists.
https://vinpearl.com/en
