Helping Advance Industry Collaboration, Innovation and the Future of Global Supply Chains

SEOUL, South Korea and TEANECK, N.J., Sept. 22, 2026 /PRNewswire/ — LX Pantos Americas is proud to announce its Regional Sponsorship and participation in the VMA26 International Trade Symposium, a premier industry event that brings together business leaders, innovators and supply chain professionals to explore the trends, challenges and opportunities shaping the future of global trade and maritime commerce. The event will take place October 13-15 at the Hilton Norfolk The Main in Norfolk, Virginia.

LX Pantos Americas’ participation in VMA26 reflects the company’s deep commitment to maritime transportation and growing investment in Virginia as a strategic gateway for global trade. The company has strengthened its presence in the Commonwealth through recent Memorandums of Understanding with The Port of Virginia and the Virginia Economic Development Partnership (VEDP), reinforcing a shared focus on trade growth, supply chain innovation and economic development. These relationships position LX Pantos Americas to support customers with enhanced connectivity and logistics solutions while contributing to Virginia’s role as a leading hub for international commerce.

As economic ties between the United States and Korea continue to expand, LX Pantos Americas is closely aligned with the opportunities emerging from increased Korean investment across North American manufacturing, infrastructure and transportation networks. The company is actively evaluating opportunities related to the anticipated $150 billion shipbuilding collaboration initiative between the U.S. and Korea and the broader supply chain ecosystem it is expected to support. LX Pantos Americas will host a private executive roundtable during VMA26, bringing together business and supply chain leaders to explore how strategic investment, collaboration and resilient infrastructure can be leveraged to create long-term competitive advantage in a rapidly evolving global marketplace.

LX Pantos Americas CEO David Bang will participate in Late Night Freight on Thursday, October 15, at 11:15 a.m. with host Eric Jehu, VP, Logistics for the VEDP, where he provides primary staff leadership for developing and implementing strategies to promote employment growth within Virginia’s logistics industry. The session will bring together leaders from the legal, pharmaceutical and logistics sectors to discuss the policy, infrastructure and investment priorities shaping the future of supply chains. Bang will share LX Pantos Americas’ “supply chain forward” perspective, emphasizing the importance of collaboration, strategic investment and policy alignment in building resilient supply chains and supporting sustainable industry growth.

Reflecting its commitment to fostering future industry talent, LX Pantos Americas will sponsor a student’s participation in VMA26 and welcome a student guest to its sponsored table at the Maritime Banquet, helping connect emerging professionals with industry leaders while supporting the next generation of maritime, logistics and international trade talent.

“Virginia continues to play an increasingly important role in global trade, making VMA26 an ideal forum to discuss the opportunities created by growing investment and collaboration across the supply chain ecosystem,” said David Bang, CEO of LX Pantos Americas. “As economic ties between the United States and Korea deepen, we see significant potential to strengthen maritime transportation, infrastructure and logistics networks. Through our partnerships in Virginia and engagement with industry leaders at VMA26, we look forward to contributing to conversations that help transform investment into long-term economic growth and supply chain resilience.”

• About LX Pantos Americas

LX Pantos Americas is the Americas regional organization of LX Pantos, a leadingglobal logistics company. With operations spanning across North and South America, LX Pantos Americas combines global scale and standards with deep regional expertise and local execution excellence. The company delivers optimized, end-to-end logistics solutions tailored to support business growth across a wide range of industries, while actively contributing to the communities it serves. LX Pantos Americas brings customers closer to their end markets faster, through all modes of transportation and contract logistics capabilities, including last mile delivery and installation services offered through InstallX, leveraging deep expertise and advanced technical knowledge. The company’s StarLinks service provides reliable and competitive ground transportation solutions across North America powered by its partners and BoxLinks – an innovative joint venture with a major ocean shipping line – enhancing intermodal transport solutions. Driven by a strong dedication to service excellence and client success, LX Pantos Americas helps customers move forward with confidence. Learn more about LX Pantos Americas online and follow it on LinkedIn.

• About LX Pantos

Established in 1977, LX Pantos is a leading global logistics provider headquartered in Korea. It delivers comprehensive logistics solutions across sea, air, rail, and contract logistics through a worldwide network spanning more than 40 countries.

Learn more about LX Pantos online and follow it on LinkedIn.

• CEER’s EXOBOT electric sedan and SUV embody Saudi innovation and national ambition, combining visionary design, advanced technologies, outstanding performance, and an exceptional driving experience.
• Designed, engineered, and manufactured in Saudi Arabia, as CEER’s flagship vehicles within a broader vehicle lineup to be launched over the next five years.

JEDDAH, Saudi Arabia, Sept. 22, 2026 /PRNewswire/ — His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince, Prime Minister and Chairman of the Board of Directors of PIF, revealed EXOBOT, the flagship electric vehicles from CEER, Saudi Arabia’s national automotive company. This national milestone reflects Saudi Arabia’s strategic direction toward developing an advanced industrial sector aligned with the objectives of Saudi Vision 2030 and further strengthening Saudi Arabia’s position in the global automotive industry.

Marking this occasion, His Royal Highness said: “The launch of CEER’s first vehicles represents another step forward in Saudi Arabia’s progression to build a sustainable and prosperous industrial ecosystem. It further enables the automotive sector as a key driver of economic growth, through attracting investments, empowering national talent, and expanding the private sector’s role to further position Saudi Arabia to become a leading regional and global hub for this industry.”

EXOBOT sedan and SUV vehicles represent part of a planned portfolio of seven models that will be launched over the next five years, including midsize and compact vehicles with various propulsion options to serve different customer needs. These vehicles will be manufactured at CEER Manufacturing Complex (CMC), the largest automotive production facility in the Middle East and one of the most technologically advanced in the world. Additionally, EXOBOT sedan and SUV feature a distinctive design inspired by Saudi Arabia’s landscape, rooted in its culture, and reflective of its vision. Designed and engineered locally, the vehicles have been developed according to the highest global standards, further strengthening Saudi Arabia’s position as a rising force in the global automotive industry.

By 2034 CEER is projected to contribute USD 8 billion (over SAR 30 billion) to Saudi Arabia’s GDP, USD 21 billion (over SAR 80 billion) to trade balance improvement, and create quality direct and indirect jobs.

The announcement aligns with PIF’s efforts to develop an integrated and competitive local automotive ecosystem, as part of PIF’s mandate as a key driver of Saudi Arabia’s economic diversification. PIF launched CEER in 2022 as the first Saudi vehicle brand, with the aim to support the development of the national industrial ecosystem, attract investments, create opportunities for the private sector, and increase Saudi GDP.

Follow the livestream of the CEER World Premiere on: https://www.youtube.com/watch?v=MXzjpmxFcPw

For all news and assets from the CEER World Premiere, head to: https://ceermotors.com/news/

CONTACT: Karolina.mizgalska@bursonglobal.com

NEW YORK, Sept. 22, 2026 /PRNewswire/ — The United Nations Global Compact today launched the Sustainable Procurement Implementation Framework, a practical global resource designed to help companies place sustainability at the core of procurement and translate sustainability commitments and requirements into day-to-day business practice.

Launched during the High-Level Forum on Sustainable Procurement, held on the margins of the United Nations General Assembly, the Framework responds to a critical implementation challenge for companies operating across increasingly complex global value chains. While governments around the world are advancing regulations and policies to promote more responsible and sustainable supply chains, companies also need practical guidance to translate these expectations into the decisions, processes and supplier relationships managed by procurement functions every day.

The Framework is designed to complement, rather than replace, existing regulations, standards and sustainability frameworks. Where regulations and standards can establish what companies are expected to achieve, the Sustainable Procurement Implementation Framework focuses on the how: providing a practical pathway for companies to operationalize sustainability throughout the procurement lifecycle.

Developed by the UN Global Compact Coalition for Sustainable Procurement, with contributions from leading companies and expert organizations, the Framework provides a structured approach to integrating environmental, social and governance considerations into procurement. It helps companies assess their current maturity, establish the right governance and accountability, translate corporate sustainability priorities into sourcing and purchasing decisions, engage and strengthen suppliers, measure performance and continuously improve.

In doing so, the Framework aims to move sustainable procurement beyond a compliance exercise. It positions procurement as a strategic business function that can help companies manage supply chain risks, strengthen resilience, accelerate decarbonization, advance responsible business practices, foster supplier innovation and capabilities, and support long-term competitiveness.

“Our ambition is to make sustainable procurement the global norm and to give companies a practical pathway for turning that ambition into action,” said Sanda Ojiambo, CEO and Executive Director of the UN Global Compact. “In the years ahead, we will work with governments, companies, business associations and other partners around the world to mobilize the private sector to adopt and implement this Framework. By placing sustainability at the core of procurement, we can help transform the purchasing decisions and supplier relationships of thousands of companies into a powerful force for more resilient, responsible and sustainable global value chains.”

Procurement represents one of the most significant areas of corporate influence, connecting companies with thousands of suppliers and shaping business decisions across global value chains. As companies respond to evolving expectations related to climate action, human rights, responsible sourcing, regulation and supply chain resilience, procurement teams are increasingly responsible for turning corporate sustainability ambitions into operational decisions.

Yet implementation remains a significant challenge. Procurement teams must determine how sustainability should influence supplier selection, contracting, supplier engagement, performance management and purchasing decisions often while navigating different regulatory environments, markets and levels of supplier capability.

The Sustainable Procurement Implementation Framework is designed to help bridge this gap. Adaptable across industries, company sizes and geographies, it provides a common implementation approach while allowing organizations to apply the guidance according to their business context, sustainability maturity and supply chain realities. This flexibility is particularly important for global value chains, where large multinational companies and smaller suppliers may operate under very different market and regulatory conditions but increasingly need to work toward shared sustainability expectations.

“Companies increasingly understand the sustainability outcomes they are expected to deliver, including through evolving regulatory requirements. The challenge for procurement teams is translating those expectations into day-to-day decisions and supplier relationships. This Framework helps address that implementation gap by giving companies a practical approach they can apply within the procurement function,” said Pascal Vieilvoye, CEO of Concept 4

The launch marks the beginning of a broader effort to drive adoption and implementation of the Framework globally. Through the UN Global Compact’s global network and partnerships with companies, governments, business associations, public agencies and other organizations, the initiative will seek to build awareness, strengthen implementation capacity and encourage companies to embed the Framework into procurement practices and supplier engagement.

The ambition is not simply to introduce another sustainability resource, but to create a shared and practical approach to sustainable procurement that can be used across markets, industries and value chains. By connecting policy ambition with business implementation, the Framework can also support dialogue between governments and the private sector on how to accelerate more sustainable and resilient supply chains.

The 2026 High-Level Forum on Sustainable Procurement convened ministers, chief procurement officers, Heads of International Organizations and sustainability experts to discuss how procurement can accelerate sustainable development while strengthening competitiveness and supply chain resilience.

The Sustainable Procurement Implementation Framework is publicly available and intended for organizations of all sizes seeking to integrate sustainability into procurement practices and supplier engagement.

About the Coalition for Sustainable Procurement

Established by the United Nations Global Compact in 2025, the Coalition for Sustainable Procurement brings together leading companies committed to advancing procurement as a strategic driver of sustainability, resilience and long-term business value.

Coalition members work collectively to address shared implementation challenges, exchange practical experience and develop solutions that can support companies and suppliers across global value chains. The Sustainable Procurement Implementation Framework was developed through this collaborative effort, drawing on the experience of participating companies and expert partners.

The Coalition is working toward a vision of making sustainable procurement the global norm, with the ambition of enabling 100,000 companies to integrate sustainability into procurement by 2030.

About the United Nations Global Compact

As a special initiative of the United Nations Secretary-General, the UN Global Compact is a call to companies worldwide to align their operations and strategies with Ten Principles in the areas of human rights, labour, environment and anti-corruption. Our vision is clear: to mobilize business to transform sustainability ambition into action at the scale the world demands. With more than 25,000 participants and a presence in over 100 countries through 5 Regional Hubs and more than 70 Country Networks and expansion territories, the UN Global Compact is the world’s largest corporate sustainability initiative.

For more information, follow @globalcompact on social media and visit the UN Global Compact website.

FRANKFURT, Germany and AUSTIN, Texas, Sept. 22, 2026 /PRNewswire/ — Creality today announces the launch of the multi-color 3D printer SPARKX i8 on Indiegogo, at a super early-bird price of $289 (MSRP $399) starting from Sept. 21. Designed for ultimate user experience, the SPARKX i8 features a single-toolhead, four-channel extrusion architecture that delivers fastest color printing, zero external purge waste, zero prime towers and CMYK full-color printing, bringing multi-color 3D printing to the next generation.

Fastest Four-Color Printing Powered by QuarTeks™

At the core of the SPARKX i8 is Creality’s QuarTeks™ Color Change System. The new architecture integrates four independent filament channels into one compact toolhead. Unlike systems that require multiple toolheads or external filament swapping, the i8 pre-loads filaments directly into the quad-channel toolhead to make color changes more efficient.

Near the nozzle tip, QuarTeks™ is equipped with an ultra-short shared filament path of less than 1 mm, or approximately 2 mm³. It is at least 30 times shorter than other shared paths widely used in the market. Powered by the ultra-short path, the i8 is able to switch color channels in less than 1 second, as it significantly reduces filament retraction, feeding and purging. Thus, switching between colors is made as quick and effortless as clicking a four-color ballpoint pen.

With no need to swap toolheads, nozzles, or motion platforms, the i8 greatly enhances the printing efficiency and cuts production time by simplifying the color change mechanism. According to Creality’s lab tests of building a four-color tower with 3,000 color switches, the i8 completed the test in around 18 hours, 500% faster than printers with an external feed system.

Zero External Purge Waste

The QuarTeks™ is also built for reducing material waste. The less-than-1-mm shared filament path minimizes the amount of purge waste. Under optimal slicing settings, color transitions can be flushed directly into the model’s infill or inner walls, bringing external purge waste down to 0 g*.

*0 g: No external purging during printing. Only a small amount of filament is flushed at the start.

Zero Prime Towers

SPARKX i8 eliminates prime towers by shifting color-change travel into the model’s infill paths, without the need to print a separate tower for each color change. This significantly cuts color-transition time under prime-tower-free settings. Meanwhile, a dedicated clean wall isolates infill colors to keep model surfaces impeccable.

CMYK Full-Color Printing

SPARKX i8 also supports full-spectrum layered color printing, capable of creating richer ranges of colors by combining and mixing four base-color filaments across different layers. The layered color mixing* forms intermediate tones, gradients, and variations in brightness through different layer thicknesses and mixing sequences. With just four filament colors, the i8 can produce 16 or even 32 color combinations in a single print, unlocking unlimited possibilities of creations.

*Layered color mixing is not equivalent to precise color matching and cannot perfectly reproduce all specified colors.

AI-Assisted Monitoring

The 13 sensors built into the printhead with AI vision camera monitor four filament channels, switching mechanisms, and key printing statuses, detecting issues in real time such as an empty spool, filament runout, and air printing for faster troubleshooting. In addition, the standalone i8 features automatic filament refill, which allows up to four loaded spools of the same material at once and automatically switches to another when one runs out, enabling larger and more continuous prints.

Crowdfunding Availability & Best Price Ever

Now is the time to get the SPARKX i8 at its best available price by backing the crowdfunding campaign starting from Sept. 21.

Key sales information includes:

• Crowdfunding page link: www.indiegogo.com
• Super early-bird price: $289, with very limited availability, increasing to $399 when super early-bird slots are sold out.
• Free shipping and taxes: The 1,000 backers who order in the first 24 hours will receive a full refund of shipping and taxes, up to $50, after the campaign. The offer is limited to one i8 per backer.
• Shipping time: Orders are scheduled to ship from factories in October, with delivery expected in November, varying by region and local logistics during the Q4 peak season.

HO CHI MINH CITY, Vietnam, Sept. 21, 2026 /PRNewswire/ — SMARTIES™ Vietnam has officially announced its 2026 Shortlist, recognizing 187 entries that have distinguished themselves through this year’s rigorous judging process and moved one step closer to the coveted SMARTIES™ trophies. This year’s award brings together 150 senior marketing leaders and industry experts across judging panels, reinforcing the scale and professional rigor behind SMARTIES™ Vietnam 2026.

187 Entries Making Their Mark in 2026

The SMARTIES™ Vietnam 2026 Shortlist, presented by the Marketing + Media Alliance (MMA), brings together 187 entries spanning a wide range of industries, each offering a distinct response to the increasingly complex challenges facing marketers today. Across creativity, data, technology and consumer engagement, the shortlisted work captures how marketing is being applied to create tangible impact for businesses.

This year’s Shortlist features a strong showing from leading brands including Abbott, BYD, Coca-Cola, FPT Play, Google, Grab, Heineken, L’Oréal, MSD, Nestlé, Nutifood, Samsung, Suntory PepsiCo, Unilever and Vietnam Airlines, among many others. It also reflects the work of leading media and creative agencies including Dentsu Creative, Hakuhodo, LEO, MullenLowe Mishra, Omnicom Media, PMAX, Purpose.Ant, TMRW, WPP Media and Zenith.

Reflecting on the progress seen across this year’s entries, Rohit Dadwal, CEO of MMA APAC and Global Head of SMARTIES Worldwide, shared:

“Vietnam continues to distinguish itself within the global SMARTIES™ community through its ability to combine technology and data with a deep understanding of local culture and consumers. This year’s shortlisted work demonstrates how marketers are translating that combination into creative solutions that address real business challenges and deliver measurable impact.”

4 Channels – 25 Categories: A Broader View of Modern Marketing

The range of work represented across this year’s 187 shortlisted entries extends across 4 channels and 25 categories. From customer experience, technology and data to emerging platforms and new approaches to engagement, the awards offer a broader view of how marketing is adapting to a changing marketplace and rising consumer expectations.

Beyond the 25 award categories, SMARTIES™ Vietnam 2026 will also recognize excellence through 15 Industry Awards, extending recognition across campaigns, brands, agencies, technology enablers, publishers and other players that have made a notable mark on this year’s awards.

The broader scope of SMARTIES™ also reflects the expanding role of marketing and the many ways it creates value for brands, businesses and the wider market, capturing a more complete picture of marketing excellence today.

13 Years of Celebrating Excellence and Shaping the Standards of Marketing in Vietnam

Over 13 years in Vietnam, SMARTIES™ has established itself as one of the country’s leading international marketing awards, while growing alongside an industry undergoing profound transformation. Across each season, SMARTIES™ has witnessed the boundaries between creativity, media, data and commerce become increasingly interconnected, reshaping what marketing excellence means today.

Excellence is no longer defined by the ability to capture attention alone, but by the ability to turn ideas into solutions that contribute to sustainable business growth. This principle has remained at the heart of SMARTIES™ for more than a decade.

The credibility of the 2026 awards is further reinforced by 150 industry leaders and experts across the judging panels, comprising 100 Qualifying Jury members and 50 Grand Jury members. Their breadth of expertise and experience brings depth and perspective to the judging process, while ensuring that every campaign is assessed against the standards SMARTIES™ has upheld throughout its journey in Vietnam.

Each campaign is evaluated across strategy, creativity, execution and business impact, providing a comprehensive view of both the quality of the work and the impact it delivers.

Ms. Phan Bich Tam, Managing Director Vietnam and Cambodia & Board Member Vietnam, MMA Global – APAC, emphasized:

“For 13 years, SMARTIES™ Vietnam has celebrated marketing that turns creativity into measurable business value. This year’s Shortlist reflects the growing ambition and strategic maturity of Vietnam’s marketing community. It also shows how brands and agencies are applying innovation with greater discipline to address real business challenges. Congratulations to every team recognized.”

SMARTIES™ Awards Gala

On October 29, SMARTIES™ Vietnam 2026 Gala Night will reveal and celebrate the outstanding campaigns, brands and agencies of this year’s competition.

More than the moment when the SMARTIES™ trophies find their winners, Gala Night brings the marketing community together to celebrate the campaigns and teams that have transformed consumer understanding, strategic thinking and creativity into meaningful value for brands and businesses.

View the complete list of SMARTIES Vietnam 2026 Finalists

The industry will gather to celebrate the winners at the SMARTIES™ Vietnam 2026 Awards Gala on October 29, 2026, at GEM Center, Ho Chi Minh City.

Reserve your attendance at the Gala Night.

PR Newswire is the Official Press Release Distribution Partner of SMARTIES™ Vietnam 2026.

About the Marketing + Media Alliance (MMA)

The Marketing + Media Alliance is the global non-profit community of CMOs advancing marketers’ ability to create value, with 825+ members across 16 countries. mmaglobal.com

About SMARTIES™

SMARTIES™ is the prestigious marketing awards program hosted by MMA, recognizing excellence in marketing effectiveness and innovation. The SMARTIES Awards celebrate campaigns that push creative boundaries while delivering measurable business impact. With programs spanning local, regional, and global markets, SMARTIES has become the industry’s most respected benchmark for marketing that drives real growth.

Media Contact:
Ms. Ngoc Vu
Email: ngoc.vu@mmaglobal.com

MMA Vietnam
mmavn@mmaglobal.com

Tencent Esports Competition Solution (ECS), a first-of-its-kind designed for large-scale intercontinental esports competitions, provides end-to-end technical support across 11 esports events, helping safeguard fair play and consistent competition across one of the most complex esports programmes in Asian Games history

TOKONAME, Japan, Sept. 21, 2026 /PRNewswire/ — Esports will return as an official medal event for the second time at the 20th Asian Games, with its largest programme in Asian Games history set to take place from September 22 to October 2 at Hall D of the Aichi Sky Expo in Japan. Featuring 11 events across six game categories and multiple publishers, the programme will bring together different games, devices and technical environments within a single multi-sport competition, requiring teams to coordinate across different game engines, version management systems and device formats. Tencent Esports Competition Solution (ECS) will provide end-to-end technical support across all 11 esports events.

Designed to support referees, competition operations and monitoring teams throughout the competition lifecycle, ECS covers everything from pre-match equipment checks and real-time match monitoring to post-match review and record management.

Creating a Consistent Competition Environment Across 11 Events

Unlike professional esports leagues, where technical and operational workflows can be built around the requirements of an individual game, a multi-sport event needs multiple titles, teams and competition officials to operate within a consistent framework.

ECS operates across three key stages of competition. Before a match, the Inspection Station supports checks of player peripherals, devices and the competition environment, while maintaining check-in records. During competition, the Monitoring Console tracks more than 30 indicators in real time, including device and network status, and brings together multiple video sources such as Player POV, Observer View (OB) and Hand Cam.

Following each match, the Review Room provides competition officials with access to match records and footage for post-match review, information retention, record summaries and video archiving.

Building on Asian Games Experience

ECS builds on Tencent Esports’ previous experience supporting esports at the 19th Asian Games, where its technical team supported 217 matches with zero technical incidents.

Ahead of the 20th Asian Games, ECS underwent three test events between January and June 2026 in Japan, Singapore and Vietnam. These provided opportunities for the technical team to test and validate the solution across different venues, competition environments and network conditions.

The team subsequently moved into the Asian Games venue earlier this month to conduct integrated system testing ahead of the official competition.

“Esports entering multi-sport events means that its competition processes need to align with the standards of fairness established across traditional sports,” said Yati Zhang, Director of Tencent Esports. “ECS translates areas that have traditionally relied on manual experience, such as equipment checks, live monitoring and officiating support, into technical processes that can be recorded, traced and reviewed. We hope ECS can serve beyond a single event and provide a reusable technical foundation for esports competitions across Asia and other competitive environments.”

Developing Infrastructure for Esports Beyond a Single Event

The deployment of ECS also reflects the growing focus on building more standardised competition infrastructure as esports becomes further integrated into Asia’s wider sporting ecosystem.

As part of the Olympic Council of Asia’s (OCA) 10-year strategic partnership with Tencent Esports from 2025 to 2035, OCA Director General Husain Al-Musallam has highlighted the evolution of Asian esports from “event participation” towards a new phase centred on “co-building technology and systems”.

“As esports continues to develop across Asia, establishing more standardised and institutionalised competition systems will be an important long-term direction,” said Husain Al-Musallam, Director General of the Olympic Council of Asia. “The adoption of Tencent Esports’ Competition Solution at the Asian Games represents another step towards this goal. We hope this collaboration can contribute to the development of competition systems, technical standards and the wider esports ecosystem, helping establish an Asian benchmark for the sport.

With ECS deployed across all 11 esports events at the 20th Asian Games, Tencent Esports is extending its role beyond supporting individual competitions towards developing technical infrastructure that can be applied across increasingly complex esports environments.

The Asian Games deployment will provide another large-scale test of how standardised technical solutions can support esports within a multi-sport setting.

About Tencent Esports

Tencent E-sports, established on December 9, 2016, is the world’s leading and most influential e-Sports brand and event operator. Tencent E-sports has eight categories of top e-Sports titles, with events covering over 90 countries and regions. In 2023, the global viewing volume exceeded 100 billion times. Leading various professional and comprehensive aspects, including e-Sports events, education, technology, industry ecosystem, franchising, and e-Sports standards, Tencent E-sports is promoting e-Sports as a new industry. Following e-Sports becoming an official event at the Hangzhou Asian Games, Tencent E-sports launched the “Empower Esports Worldwide Series” in June 2024. This initiative aims to join hands with industry partners globally and promote e-Sports cultural exchange and long-term cooperation through open communication. The first batch of exchange activities will be held in Saudi Arabia, France, Japan, and China.