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ZEISS continues to drive digital era forward in ophthalmology; celebrates 2 million digitally-planned cataract cases in the U.S. alone

Showcasing at ASCRS 2025:

  • More than 2 million cases planned with ZEISS VERACITY Surgery Planner: Growing use of one of the leading digital planning solutions for cataract surgery in the U.S. is a testament to the increased adoption of the ZEISS Cataract Workflow digital solutions by surgeons.
  • ZEISS MEL 90 broadens refractive treatment portfolio: U.S. availability of both the ZEISS MEL 90 and ZEISS VISUMAX 800 extends the company’s LVC market leadership with treatments for myopia, hyperopia, and mixed astigmatism.
  • Enhanced cataract portfolio with DORC and FCI: Showcasing cataract solutions from DORC and FCI for the first time in the ZEISS booth #1501.

JENA, Germany and DUBLIN, Calif., April 17, 2025 /PRNewswire/ — ZEISS Medical Technology will celebrate the rapid adoption of digital cataract solutions and showcase newly available refractive treatment technology at the American Society of Cataract and Refractive Surgery (ASCRS) conference from April 25 – 27 in Los Angeles, CA. ZEISS marks a major milestone in the U.S. with more than 2 million digitally planned cases using the ZEISS VERACITY Surgery Planner,1 one of the leading digital planning solutions for cataract surgery, which serves as a testament to the growing number of surgeons discovering the benefits of digital workflows in the delivery of patient care and treatments.

ZEISS VERACITY Surgery Planner
ZEISS VERACITY Surgery Planner

“The digital era continues to grow at a rapid pace. Ophthalmologists are increasingly realizing the significant benefits of using digital workflows as the backbone of their medical practices,” says Magnus Reibenspiess, Head of Strategic Business Unit Ophthalmology at ZEISS Medical Technology. “ZEISS has much to celebrate at ASCRS this year, including our continued U.S. leadership in digital innovation and ongoing commitment to improving patient care across both the cataract and refractive markets.”

Additionally, the ZEISS Refractive Workflow will showcase for the first time both the VISUMAX® 800 with SMILE® pro from ZEISS and the MEL® 90 from ZEISS, helping to further broaden a surgeon’s refractive business with improved patient attraction and positive clinical outcomes. Lastly, for the first time, DORC and FCI, both ZEISS companies, are set to present their portfolio of cataract surgical solutions in the ZEISS booth, showcasing the extended benefits of ZEISS’s surgical portfolio.

More than 2 million cases planned using ZEISS VERACITY Surgery Planner reflects growing digital adoption by U.S. cataract surgeons

ZEISS VERACITY Surgery Planner is one of the top digital planning solutions for cataract surgery in the U.S. today with thousands of users logging in to plan their surgical cases, pulling data from most modern EMRs, 19 different diagnostic devices, and optional data sources like patient questionnaires, in order to make data-driven informed decisions designed to drive better patient outcomes in clinics and ORs.

At ASCRS, ZEISS will celebrate the significant milestone of its cloud-based ZEISS VERACITY Surgery Planner, with more than 2 million cases planned. A recent study showed that with the ZEISS Cataract Workflow powered by ZEISS VERACITY Surgery Planner, surgeons and staff can save up to 60% of their time per eye compared to traditional paper planning.2

Kerry Solomon, MD, from Carolina Eye Care Physicians, one of the creators of VERACITY prior to its acquisition by ZEISS in 2017, says, “Today we’re up to 2 million plans, unbelievable! When we first started developing this solution, I absolutely envisioned we’d get to where we are today, and I’m thrilled with where we’re at!”

In addition to proven efficiency gains, new research abstracts presented at this year’s ASCRS showcase excellent refractive accuracy and clinical outcomes when adopting the ZEISS Cataract Workflow:

  1. Steven C. Schallhorn, MD, ABO, will present a clear benefit of reducing postoperative astigmatism by implanting toric IOLs in patients with lower preoperative corneal astigmatism, leveraging cataract outcomes obtained from VERACITY Surgery Planner’s database of 50,850 eyes with preoperative corneal astigmatism between 0.75D and 1.50D.
  2. Luke Rebenitsch, MD, ABO, will present a comparison of refractive outcomes in a large cohort of 49,057 eyes undergoing cataract surgery with toric IOL implantation where the use of the ZEISS CALLISTO eye system resulted in significant improvements in terms of post-op refractive outcomes compared to a manual marking approach.
  3. Kamran M. Riaz, MD, ABO, will present an analysis of the refractive accuracy of two biometers in a cohort of 222 eyes with prior laser vision correction and implantation of toric multifocal IOLs, highlighting the significantly better performance of total keratometry with the IOLMaster 700.

Enhanced refractive treatment portfolio enables a higher standard of refractive patient care with both the ZEISS VISUMAX 800 and ZEISS MEL 90

ZEISS continues to set high standards in refractive patient care in the U.S. with the availability of both the ZEISS VISUMAX 800 and ZEISS MEL 90. For the first time, the ZEISS MEL 90 will be showcased in the U.S. at ASCRS, extending ZEISS’s LVC market leadership with treatment for myopia, hyperopia, and mixed astigmatism.

“The FDA approval of the ZEISS MEL 90 excimer laser is a game changer for refractive surgery in the U.S. I am particularly impressed by the system’s ability to simplify treatment planning while delivering highly predictable and tissue-conserving results. This approval marks an exciting chapter for surgeons and patients alike,” says Dr. John Doane, Refractive Surgeon, Discover Vision Centers, Kansas City, MO (USA).

The MEL® 90 from ZEISS aims to offer U.S. surgeons a fast, reliable, and streamlined surgery experience, complementing the VISUMAX® 800 with SMILE® pro from ZEISS to help further broaden a surgeon’s refractive business with improved patient attraction and positive clinical outcomes.

The ZEISS VISUMAX 800 with ZEISS SMILE pro software enables faster treatment, creating the lenticule in less than 10 seconds thanks to a faster laser pulse repetition rate of 2 MHz.3 The ZEISS femtosecond laser also provides greater flexibility for the surgeon and patient, with a smaller footprint and compatibility with a variety of patient beds, adapting to the clinical environment to provide cutting-edge technology without compromise.

Showcasing the benefits of ZEISS’s surgical portfolio to help meet the evolving clinical challenges of surgeons in the U.S.

ZEISS will showcase for the first time together in the ZEISS booth key solutions from DORC and FCI.  This will feature the DORC EVA NEXUS surgical system for cataract and phaco-vitrectomy surgeries. It will also include the DORC VisionBlue® anterior stain, a trusted choice in more than 10 million cataract surgeries since its introduction. As the only FDA-approved trypan blue stain for anterior applications, it is also authorized for staining Descemet’s membrane and trabecular meshwork.  Additionally, the ZEISS booth will feature the FDA-approved Eyejet® 20C from Morcher®, built on the gold standard preloaded Eyejet® system and designed to prevent toric IOLs rotation, providing maximum toric benefits.

ZEISS will showcase its latest offerings and new innovations at the American Society of Cataract and Refractive Surgery (ASCRS) conference from April 25-27, 2025, in Los Angeles, CA, at booth #1501.

For more information, visit www.zeiss.com/med

1 Data on file.
2 Gujral, Tarika, and John Hovanesian. “Cataract Surgical Planning Using Online Software vs Traditional Methods.” Clinical Ophthalmology (Auckland, N.Z.), U.S. National Library of Medicine, 28 July 2021.
3 Data on file, myopia with optical zone 6.5 mm. 

Not all products, services or offers are approved or offered in every market and approved labeling and instructions may vary from one country to another. For country-specific product information, see the appropriate country website. Product specifications are subject to change in design and scope of delivery as a result of ongoing technical development. The statements of the healthcare professionals reflect only their personal opinions and experiences and do not necessarily reflect the opinion of any institution that they are affiliated with. The healthcare professionals alone are responsible for the content of their experience reported and any potential resulting infringements. Carl Zeiss Meditec AG and its affiliates to not have clinical evidence supporting the opinions and statements of the health care professionals nor accept any responsibility or liability of the healthcare professionals’ content. The healthcare professionals have a contractual or other financial relationship with Carl Zeiss Meditec AG and its affiliates and have received financial support. 

Contact for investors
Sebastian Frericks
Director Investor Relations
Carl Zeiss Meditec AG
Phone: +49 3641 220 116
Mail: investors.meditec@zeiss.com

Contact for the press
Frank Smith
Head of Global Communications Ophthalmology
Carl Zeiss Meditec Inc.
Phone: +49 3641 220 331
Mail: press.med@zeiss.com

www.zeiss.com/newsroom          

Brief Profile

Carl Zeiss Meditec AG (ISIN: DE0005313704), which is listed on the MDAX and TecDAX of the German stock exchange, is one of the world’s leading medical technology companies. The Company supplies innovative technologies and application-oriented solutions designed to help doctors improve the quality of life of their patients. The Company offers complete solutions, including implants and consumables, to diagnose and treat eye diseases. The Company creates innovative visualization solutions in the field of microsurgery. With 5,730 employees worldwide, the Group generated revenue of €2,066.1m in fiscal year 2023/24 (to 30 September).

The Group’s head office is located in Jena, Germany, and it has subsidiaries in Germany and abroad; more than 50 percent of its employees are based in the USA, Japan, Spain and France. The Center for Application and Research (CARIn) in Bangalore, India and the Carl Zeiss Innovations Center for Research and Development in Shanghai, China, strengthen the Company’s presence in these rapidly developing economies. Around 39 percent of Carl Zeiss Meditec AG’s shares are in free float. Approx. 59 percent are held by Carl Zeiss AG, one of the world’s leading groups in the optical and optoelectronic industries.

For further information visit: www.zeiss.com/med

ZEISS MEL 90 Excimer Laser
ZEISS MEL 90 Excimer Laser

 

Linkind by AiDot Reveals SL5C Smart Solar Spotlight, Revolutionizing Outdoor Lighting with Improved Poor-Weather Charging

It’s the world’s first Smart Solar Spotlight with MPPT charging controller technology for up to 89.9% charging efficiency.

LOS ANGELES, April 17, 2025 /PRNewswire/ — Linkind, a brand of AiDot, officially announces the launch of the SL5C, the world’s first smart solar spotlight equipped with Maximum Power Point Tracking (MPPT) technology. Now available at Linkind.com, the SL5C enhances solar charging efficiency beyond industry standards, ensuring reliable and uninterrupted lighting even in cloudy or rainy conditions.

Revolutionizing Solar Lighting with Advanced MPPT Technology

The Linkind SL5C sets a new benchmark in solar-powered outdoor lighting by integrating Maximum Power Point Tracking (MPPT)—an advanced solar optimization technology that intelligently adjusts power output based on sunlight conditions. Unlike traditional solar lights that struggle in cloudy or low-light environments, the SL5C maximizes charging efficiency, achieving an industry-leading rate of 89.9%—a significant leap from the conventional 66.4%. This innovation enables faster charging, higher brightness, and up to 14 hours of continuous lighting, ensuring consistent performance in any weather, rain or shine.


Smart Control with Alexa and Google Assistant

Designed for smart home integration, the Linkind SL5C is compatible with Alexa and Google Assistant when paired with a Linkind BLE Mesh Hub. Users can control the light via voice commands or directly through the Alexa and Google Home apps, adjusting brightness, colors, and white temperature with ease. Additionally, the AiDot app offers advanced customization, making it simple to tailor lighting settings to different moods and occasions.

Versatile Illumination for Any Outdoor Setting

From landscaping accents to pathway lighting, the Linkind SL5C enhances outdoor spaces with rich colors and consistent brightness. Its adaptable design allows for ground placement or vertical mounting on fences, walls, and garden structures, making it ideal for creating inviting entryways, accentuating architectural elements, or illuminating hard-to-reach corners. Even in challenging weather conditions, the SL5C delivers reliable, vibrant lighting, elevating the ambiance of any outdoor environment.

Intelligent Features for a Smarter Lighting Experience

The Linkind SL5C goes beyond traditional outdoor lighting with 14 preset scenes and customizable options, enabling dynamic light shows that enhance any setting. With support for up to 32 units in synchronized operation, users can achieve a seamless, cohesive lighting effect across their entire yard. Smart scheduling ensures the lights turn on at dusk and off at dawn automatically, or follow personalized routines to match any lifestyle. Effortless grouping and synchronization features allow users to apply settings across multiple lights with just a few taps, making smart outdoor lighting more convenient and intuitive than ever.


Choose Your Ideal Linkind Smart Solar Spotlight

Linkind SL5C

Linkind SL5

Maximum Power Point Tracking

×

Run Time

Up to 14 hours in energy-saving mode.

Up to 12 hours in energy-saving mode.

Luminance Detection

Light Mode

Motion Detection

×

Lumens

150 Lumen

250 Lumen

Color

RGB

RGBTW

Waterproof Rating

IP67

IP65

Preset Scenes

43+

43+

Group Control

Sync with Music

Adjustable Brightness

1%-100%

1%-100%

Mounting Type

Wall Mount/Ground Insert

Wall Mount/Ground Insert

With its advanced MPPT charging technology, ensuring optimal performance in any weather, and up to 14 hours of runtime, SL5C is suitable for use in all regions, especially ideal for users in areas with limited sunlight. However, for environments with more favorable weather conditions, the Linkind SL5 remains a strong alternative.

Price and Availability

The Linkind SL5C will officially launch on Linkind.com on April 17, 2025. It is also available now on Amazon. To celebrate the launch, both Linkind.com and Amazon will offer a 30% limited-time discount from April 17 to April 30. During this promotional period, the 2-pack will be priced at $24.49, and the 8-pack at $90.99.

About Linkind

Linkind, a brand of AiDot, is passionate about lighting your spaces in intelligent and meaningful ways, all while adopting the dedication to innovation and eco-conscious design instilled by its parent company, and overall ecosystem, AiDot. These tenants have guided Linkind from the start and are why they are now able to proudly offer solutions to match any and all residential scenes, such as smart solar-powered solutions that light the path to your home, TV backlighting that takes movie night to the next level, and easy-to-use everyday lighting with unmatched levels of user convenience. Linkind is lighting the way to a brighter tomorrow.

 

SODI Launches Innovative Aroma Scent Phone Case on Kickstarter — Blending Technology with Scented Emotion

SHENZHEN, China, April 17, 2025 /PRNewswire/ — SODI, the premium Apple accessories brand, has just launched a groundbreaking new product on Kickstarter: the Aroma Scent Phone Case, an innovative iPhone case that combines emotional design, everyday functionality, and a touch of luxury.

Exclusively designed for the iPhone 16 Pro and iPhone 16 Pro Max, this case does more than just protect your device — it enhances your daily experience through scent. Inside the case is a discreet, replaceable capsule that releases a gentle fragrance as you use your phone. There are currently five signature scents available, making your phone feel more personal and mood-matching than ever before.

  • Blue Poppy: A rich and intoxicating blend of orange, coffee, and rose in the top notes, balanced with jasmine, lily of the valley, and sandalwood in the middle, and a warm base of amber and musk.
  • Red Rose: A romantic floral symphony with citrus and green freshness at the top, red rose and violet in full bloom at the heart, and soft honey and musk whispering at the base.
  • Earth: A grounding fragrance inspired by nature and the five elements, combining mineral freshness and woody tones with bright hints of grapefruit and orange.
  • Seaside: Crisp citrus and green notes unfold into a bouquet of jasmine, orange blossom, rose, and lily of the valley — evoking the elegance of nature and ocean air.
  • Jasmine: A fresh, floral escape with tuberose, jasmine, and orange blossom, enhanced by sea breeze undertones that transport you to a serene coastal afternoon.

Protection is still top of mind. The case features airbag-style shock resistance, giving your iPhone enhanced drop protection without sacrificing style. It’s also MagSafe compatible, meaning it works perfectly with magnetic mounts, wireless chargers, and accessories — offering seamless convenience without needing to remove the case.

Despite being live on Kickstarter for just two days, the Aroma Scent Phone Case has already drawn significant attention from tech lovers and lifestyle enthusiasts who crave something fresh and meaningful in their everyday carry.

“We wanted to design something that not only protects your phone but also elevates your daily interaction with it,” said a spokesperson for SODI. “The Aroma Scent Case lets users express their personality in a new way — through scent.”

This launch is another example of SODI’s dedication to design that bridges beauty and practicality. Known for accessories like foldable keyboards, laptop stands, and Vision Pro gear, SODI continues to push boundaries in the Apple accessory space.

The Kickstarter campaign is now live, and early supporters can take advantage of exclusive discounts and bundles.

Check out the campaign here: https://www.kickstarter.com/projects/1311812199/sodi-capsule-fragrance-phone-case

About SODI

SODI is dedicated to creating high-performance accessories for Apple users who value innovation, comfort, and style. We stand by sustainability, prioritizing eco-friendly materials and ergonomic designs that seamlessly integrate into your lifestyle. We craft products that blend aesthetic elegance with uncompromising performance, an approach that earned us the prestigious Red Dot Awardand reflects our commitment to smart, sustainable design.

We believe in the power of smart, simple solutions for modern living. Back us today and be part of the next wave of cutting-edge innovations.

  • Core team has over 10+ years combined experience
  • Targeting 20M+ Users Across Europe & North America
  • 200+ invention patents
  • Red Dot Design Award winner
  • Products certified by ISO 9001, CE, RoHS, WEEE, FCC, and China CCC
  • Adjustable Stand, Keyboard, Mouse, iPhone Case, Cable, Wireless Charger, Power Bank, MagSafe Accs.

For media or commercial inquiries, visit our official website at sodigear.com.

t’order Launches $50M Series C to Scale Data-Driven Foodservice Tech and Accelerate Global Expansion

SEOUL, South Korea, April 17, 2025 /PRNewswire/ — t’order, a leader in the Korean restaurant tech space, has officially launched its Series C fundraising round, targeting $50 million USD from both domestic and global investors. While the identities of participating institutions remain undisclosed, the round has attracted significant interest from a range of investors, including leading venture capital firms, private equity firms, and financial institutions. To guide the process, t’order has appointed Samil PwC (PricewaterhouseCoopers Korea), the nation’s largest accounting and advisory firm, as its exclusive financial advisor.

t'order CI
t’order CI

Founded in 2019, t’order has quickly become Korea’s leading table-ordering platform, transforming the dining experience with its cutting-edge, fully digital ordering and payment system. The company has installed over 260,000 tablets nationwide, driving a monthly GMV (gross merchandise volume) exceeding $317 million USD, positioning itself as a dominant force in Korea’s restaurant tech sector. With more than $7.4 billion USD in cumulative transaction volume processed to date, t’order is poised for continued growth and innovation.

Currently valued at approximately $220 million USD, t’order has evolved into a comprehensive digital operating system for restaurants, driving significant improvements in operational efficiency, unlocking new revenue streams, and enhancing the overall customer experience. t’order has successfully completed integrations with major POS providers Toast and Clover, paving the way for its U.S. market entry. These integrations provide a seamless experience for North American restaurant operators and chains, further strengthening t’order’s position in the global market.

A key growth driver for t’order is its in-tablet advertising business, which delivers over 3 billion ad impressions monthly across more than 25 million orders. This advertising channel is gaining significant attention as a powerful offline medium, engaging customers during the average 85-minute dwell time at restaurant tables. t’order is also collaborating with large enterprise advertisers to develop real-time, data-driven ad campaigns based on factors such as table size, product type, location, and demographic profiles, ushering in a new era of targeted in-venue marketing.

In 2024, t’order raised $23 million USD in its Series B round, backed by Korea Development Bank, LB Investment, No & Partners, and Eugene Investment & Securities. The funds were used to accelerate product innovation, develop advanced table-ordering devices, enhance R&D for AI-driven personalization and data analytics, and scale nationwide deployment.

With this Series C round, t’order aims to strengthen its leadership in Korea while expanding into new verticals and international markets. Leveraging its extensive dataset, the company plans to provide personalized insights and decision-support tools to restaurateurs, solidifying its position as a category-defining player in global foodservice tech.

Insight Partners Doubles Down on Devicie, a Leader in Microsoft Intune Management

Growth investment to accelerate Devicie’s push to ensure every Microsoft-aligned organization has secure devices and productive teams, without the workload.

TAMPA BAY, Fla., April 17, 2025 /PRNewswire/ — Devicie, a leader in automated and optimized Microsoft Intune Device Management, today announced a growth investment from Devicie insider and global software investor Insight Partners, bolstering its commitment to providing Microsoft-first solutions for end-user organizations and managed service providers (MSPs) globally.

Shane Harding, CEO of Devicie
Shane Harding, CEO of Devicie

“Insight Partners’ reinvestment is a strong endorsement of our mission to seamlessly unlock the power of Intune and ensure every Microsoft-aligned organization has secure devices and productive teams,” says Shane Harding, CEO of Devicie. “This growth investment will enable us to enhance our customers’ success, drive platform and product innovation, and scale our operations to meet the evolving needs of our global market. We are excited and honoured to continue this journey with Insight Partners.”

Microsoft is the global leader in productivity apps, cloud storage, and security, with more than 70% of the Fortune 500 using Microsoft 365, including Intune for device management. Devicie’s multi-tenant solution enables IT teams and MSPs worldwide to transition to a cloud-native state by automating the implementation and ongoing management of Microsoft Intune. With zero-touch configuration, automatic updates, application patching, built-in remediation, and enhanced reporting, Devicie provides secure and efficient endpoint management across Android, Apple iOS, Windows, and macOS devices. This results in greater efficiency, seamless security, improved productivity, and complete visibility. 

“Millions of organizations and MSPs are looking to extract as much value as possible from their Microsoft investments,” says Philine Huizing, Managing Director at Insight Partners and Devicie board member. “Devicie’s Microsoft-first strategy aligns with a large cohort of companies looking to consolidate around the Microsoft stack, leveraging what they have while confidently managing endpoint productivity and security. We’re excited to continue our partnership with Shane and the Devicie team in this next chapter of growth.”

Founded in Sydney Australia, Devicie recently moved its headquarters to Tampa Bay, Florida to better serve the US market and to more closely collaborate with Microsoft as members of both its Microsoft for Startups Pegasus Program and Microsoft Intelligent Security Association (MISA).

About Insight Partners
Insight Partners is a global software investor partnering with high-growth technology, software, and Internet startup and ScaleUp companies that are driving transformative change in their industries. As of September 30, 2024, the firm has over $90B in regulatory assets under management. Insight Partners has invested in more than 800 companies worldwide and has seen over 55 portfolio companies achieve an IPO. Headquartered in New York City, Insight has offices in London, Tel Aviv, and the Bay Area. Insight’s mission is to find, fund, and work successfully with visionary executives, providing them with tailored, hands-on software expertise along their growth journey, from their first investment to IPO. For more information on Insight and all its investments, visit insightpartners.com or follow us on X @insightpartners.

About Devicie
Devicie provides automated, always-optimized Intune deployment and maintenance at scale. Devicie’s approach to an optimal state of modern management – featuring zero-touch configuration, advanced security, and compliance capabilities – transforms Intune adoption and maximizes Microsoft 365 utilization, all without the workload. By fostering synergy between Security and IT departments, as well as empowering CSPs and partners, Devicie emerges as a vital asset for contemporary organizations and partners striving to streamline IT operations and amplify productivity on an international scale. Its established distribution relationships with companies like TD SYNNEX, Microsoft and Crayon make Devicie solutions easily available to MSPs, Microsoft Cloud Solution Providers and end organizations. For further details, visit www.devicie.com.

Product or service names mentioned herein may be the trademarks of their respective owners.

Photo – https://mma.prnasia.com/media2/2666714/Devicie__Shane_Harding__CEO_of_Devicie.jpg?p=medium600

Logo – https://mma.prnasia.com/media2/2666713/Devicie__Logo.jpg?p=medium600

NAB Show Recognizes Saramonic’s Wireless Microphone Advances with Multiple Industry Awards

LAS VEGAS, April 17, 2025 /PRNewswire/ — Saramonic, a global leader in professional audio technology, announced today that its latest wireless microphone systems received multiple industry recognitions at the 2025 NAB Show. Among the most notable awards, the Saramonic Ultra was named Product of the Year 2025 by the NAB Show, and the newly launched K9 Dual-Channel UHF Wireless Microphone System was recognized with a Best of Show Award from CineD, a leading authority in cinematography and filmmaking technology, and awarded the Best of Show distinction by TVTech, a preeminent television and broadcast technology authority.


These distinctions reflect Saramonic’s continued commitment to delivering high-performance, feature-rich solutions that meet the evolving needs of broadcast professionals, content creators, and production teams worldwide.

Engineered to offer professional-grade reliability and flexibility, the Saramonic K9 integrates ultra-wide UHF transmission, 32-bit float onboard recording, timecode synchronization, and a dual-display interface in a compact and cost-efficient form. The system is designed for creators who demand uncompromising audio quality in fast-paced production environments.

The Saramonic Ultra, awarded by NAB Show as one of the most innovative products in the industry, delivers advanced functionality and robust performance to support modern storytelling workflows. The award recognizes products that demonstrate excellence in engineering, innovation, and practical application across the media, entertainment, and broadcast sectors.

A Decade of Audio Innovation

Since its establishment in 2012, Saramonic has become known for redefining the boundaries of professional audio through continuous innovation. The company has introduced a series of industry firsts, including the world’s first 3-channel Hi-Fi wireless microphone, the first dual-channel 2.4GHz system, and the first wireless microphone featuring a touchscreen interface.

Saramonic’s core technological capabilities include advanced microphone array design, AI-powered noise cancellation, automatic gain control (AGC), acoustic echo cancellation (AEC), virtual surround sound (5.1 and 7.1), and proprietary audio compression algorithms. These technologies are foundational to the company’s comprehensive product ecosystem, which spans wireless microphone systems, studio microphones, shotgun mics, intercom solutions, and tools for broadcast and content creation.

With over 400 patents, five acoustic labs, and a global user base across 132 countries and regions, Saramonic continues to invest in R&D and expand its product offerings to serve the audio demands of professionals across industries.

For more information, visit www.saramonic.com

Instagram: Instagram.com/saramonic_global

Facebook: facebook.com/SaramonicOfficial

LinkedIn: linkedin.com/company/saramonic-official

Keypoint Intelligence Welcomes Back Industry Veteran Marc Mascara to Lead Labels & Packaging Practice

FAIRFIELD, N.J., April 17, 2025 /PRNewswire/ — Keypoint Intelligence is pleased to announce the return of Marc Mascara as Principal Analyst for its expanding Labels & Packaging (L&P) business. In this role, Mascara will work closely with Jeff Wettersten, Vice President of L&P, to support the company’s strategic growth and leadership in this critical segment.

Mascara brings a deep understanding of the production print and packaging industry and a strong familiarity with Keypoint Intelligence’s offerings. During his previous tenure with the company, he played a key role in the development of its Color Digital Labels & Packaging service. His return marks a renewed focus on delivering value and innovation to clients operating in this high-growth market.

“We are thrilled to welcome Marc back to Keypoint Intelligence,” said Charles Lissenburg, Director of European Sales and Production Services. “His experience, industry insights, and strategic perspective will be invaluable as we continue to build momentum in the Labels & Packaging space.”

Prior to rejoining Keypoint Intelligence, Mascara held senior management positions at Canon, Eastman Kodak, EFI, and Creo/Scitex, where he led growth and product innovation across various segments of the production print market. His expertise and industry relationships make him a key addition to the team.

“I’m truly excited to return,” said Marc Mascara. “Labels & Packaging is one of the most dynamic and rapidly evolving sectors in print. I look forward to working with Jeff and the broader team to explore new opportunities and deliver greater value to our clients.”

With Marc Mascara’s return, Keypoint Intelligence is further strengthening its analytical and consulting capabilities within the Labels & Packaging sector. His leadership will support the delivery of advanced market insights, competitive benchmarking, and technology evaluations to help industry professionals and decision-makers make informed, data-driven decisions.

To explore how our Labels & Packaging service can support your strategic objectives, click here or contact us directly for more information.

About Keypoint Intelligence

For over 60 years, clients in the digital imaging industry have relied on Keypoint Intelligence for independent hands-on testing, lab data, and extensive market research to drive their product and sales success. Keypoint Intelligence has been recognized as the industry’s most trusted resource for unbiased information, analysis, and awards due to decades of analyst experience.

Contact:
pr@keypointintelligence.com

Platforms Poised to Become an XR Battleground and Opportunity as New AI-First Devices Spur the Market

NEW YORK, April 17, 2025 /PRNewswire/ — Exciting new Augmented Reality (AR) and Virtual Reality (VR) devices tend to steal the spotlight, but often the supporting platforms for those devices are of equal or greater importance; according to global technology intelligence firm ABI Research, the competitive landscape for Extended Reality (XR) platforms will see shifts in major players, key partners, and enabling technologies over the next five years.

“After a handful of stops and starts for the XR market over the past decade, there are a few key drivers that are accelerating growth today: major players are more established, the popularity of no-display smart glasses, and Artificial Intelligence (AI) broadly enabling new use cases while improving existing applications,” says Eric Abbruzzese, XR Markets and Technologies Research Director with ABI Research. “The XR platform, including hardware, software, and services, will grow and mature to support an expected increase of users and use cases across market segments.”

XR devices, including AR smart glasses and VR headsets, are expected to grow over the next five years. ABI Research estimates more than 80 million shipments by 2030 across these categories. The newest device type included in this forecast is the “no-display smart glass”, often called AI glasses, thanks to its focus on enabling AI interaction; these devices are expected to grow at a 48% CAGR through 2030. Meta Ray Ban is the most well-known and successful product in this category today, though competitors are expected.

“To support these devices, the enabling elements attached to them—be it operating systems, content stores, developer communities, or key technology components—will grow in kind,” Abbruzzese explains. Meta, Apple, and Google are positioned as technology incumbents, each with end-to-end platforms that include all these elements. They will work to strengthen XR as a standalone product within their portfolio and weave XR into other relevant offerings where possible. Others will operate as partners, such as Samsung as a hardware OEM, or Mediatek and Qualcomm as chipset partners, and combine for a cohesive XR offering.

XR hardware, Operating Systems (OS), content, and development platforms are key segments where platform differentiation and advancement will be most impactful. “An open relationship between these segments across the entire XR ecosystem is critical. Siloed platforms will be increasingly difficult to scale successfully, with the market instead favoring cross-platform and hardware-agnostic approaches and open-source technologies and solutions when possible. This will force companies to deliver on a wider swath of product and portfolio elements so that partnerships will be key,” Abbruzzese concludes.

These findings are from ABI Research’s XR Platforms: OEMs, Developers, and Partners report. This report is part of the company’s XR Technologies research service, which includes research, data, and ABI Insights. 

About ABI Research

ABI Research is a global technology intelligence firm uniquely positioned at the intersection of technology solution providers and end-market companies. We serve as the bridge that seamlessly connects these two segments by providing exclusive research and expert guidance to drive successful technology implementations and deliver strategies proven to attract and retain customers.

ABI Research是一家全球性的技术情报公司,拥有得天独厚的优势,充当终端市场公司和技术解决方案提供商之间的桥梁,通过提供独家研究和专业性指导,推动成功的技术实施和提供经证明可吸引和留住客户的战略,无缝连接这两大主体。

For more information about ABI Research’s services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in Europe, +65.6592.0290 in Asia-Pacific, or visit www.abiresearch.com.

Contact Info

Global    
Deborah Petrara               
Tel: +1.516.624.2558                     
pr@abiresearch.com