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Xinhua Silk Road: A splendid taste bud journey in Fenjiu Museum

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Advertorial Desk
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BEIJING, April 3, 2026 /PRNewswire/ — In 1915 when a jar of Fenjiu produced by the then Yiquanyong Distillery, a Shanxi-located distillery, was opened at a booth of the Panama-Pacific International Exposition, its refreshing aroma spread over the exhibition venue and brought the light-flavor Chinese baijiu to the world.

The fine liquor made from sorghum, also the predecessor of today’s Fenjiu, embodied the profound oriental brewing wisdom of baijiu, helping Fenjiu win the grand prize of the expo held in San Francisco of the United States over a century ago.

Around 110 years later, Fenjiu Museum, a site housing all the honors and historical items relative to Fenjiu’s brewing, welcomed an American friend Ian, who exclaimed that the Chinese liquor boasts a mellow taste.

After savoring the original pulp Fenjiu with an alcohol content of 69 percent and Baiyu Fenjiu, Ian fell in love with the Chinese liquor now embracing the world with its unique aroma, taste and openness.

Currently, Fenjiu products, a cultural bond between Chinese baijiu lovers at home and abroad, have been exported to more than 70 countries and regions around the world.

Original link: https://en.imsilkroad.com/p/350005.html

LEIFRAS Co., Ltd. Holds Signing Ceremony to Mark Appointment as an Official Partner of the Japan Sport Association (JSPO)

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Advertorial Desk
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TOKYO, April 3, 2026 /PRNewswire/ — LEIFRAS Co., Ltd. (Nasdaq: LFS) (the “Company” or “Leifras”), a sports and social business company dedicated to youth sports and community engagement, today announces that it held a signing ceremony on April 3, 2026 at the headquarters of the Japan Sport Association (JSPO) to commemorate the previously announced partnership agreement with JSPO and Leifras’ appointment as an official partner of JSPO’s Sports Active Partner Program, effective April 2026. JSPO is a public interest incorporated foundation that plays a central role in Japan’s sports ecosystem. Through the partnership, the Company expects to be well-positioned to further expand its business footprint and enhance its social credibility, which it believes will provide a foundation for business growth.

Signing Ceremony to Mark the Appointment as an Official Partner

The signing ceremony for the partnership agreement was held in a conference room of JSPO, which is located at JAPAN SPORT OLYMPIC SQUARE. Mr. Yusaku Morioka, Executive Director of JSPO, attended the ceremony and exchanged the agreement with Leifras’ Representative Director and Chief Executive Officer, Mr. Kiyotaka Ito. Both parties reaffirmed their commitment to building a strong partnership to jointly shape and transform the future of sports in Japan.

Strategic Impact on Business Growth

JSPO is a non-profit private organization in the Japanese sports community and it oversee the development of youth sports clubs attended by approximately 650,000 registered members. It also co-organizes the Japan Games, one of Japan’s largest sports festivals with approximately 30,000 participating athletes. As an official partner, Leifras expects to provide financial support as a sponsor and may gain access to JSPO’s “Selection Programs” to directly approach participants in JSPO-sponsored projects. Leifras believes that the alignment between Leifras’ corporate philosophy, “Changing and designing sports,” and JSPO’s message, “Toward a desired future with sports,” reflect the environmental, social, and governance (ESG) and sustainability principles that Leifras promotes, which may contribute to the enhancement of its corporate value.

Future Outlook: Accelerating Social Business and Sports School Business on a National Scale

Through this partnership, Leifras aims to leverage JSPO’s robust network and social credibility to heighten the Company’s brand recognition among local governments and educational institutions nationwide. The Company intends to accelerate the growth of its social business, including school club support services, as well as its sports school business, on a national scale, in order to build a sustainable, inclusive, and enriching sports environment across Japan.

About LEIFRAS Co., Ltd.

Headquartered in Tokyo, Leifras is a sports and social business company dedicated to youth sports and community engagement. The Company primarily provides services related to the organization and operations of sports schools and sports events for children. As of December 31, 2025, Leifras was recognized as one of Japan’s largest operators of children’s sports schools in terms of both membership and facilities by Tokyo Shoko Research. The Company’s approach to sports education emphasizes the development of non-cognitive skills, following the teaching principle “acknowledge, praise, encourage, and motivate.” The holistic approach that integrates physical and mental development sets Leifras apart in the industry. Building upon deep experience and know-how in sports education, Leifras also operates a robust social business sector, dispatching sports coaches to meet various community needs with the aim to promote physical health, social inclusion, and community well-being across different demographics.

For more information, please visit the Company’s website: https://ir.leifras.co.jp/.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy, and financial needs. Investors can find many (but not all) of these statements by the use of words such as “approximates,” “believes,” “hopes,” “expects,” “anticipates,” “estimates,” “projects,” “intends,” “plans,” “will,” “would,” “should,” “could,” “may,” or other similar expressions in this press release. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. These statements are subject to uncertainties and risks, including, but not limited to, the uncertainties related to market conditions, and other factors discussed in the “Risk Factors” section of the registration statement filed with the U.S. Securities and Exchange Commission (the “SEC”). Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov.

For more information, please contact:

LEIFRAS Co., Ltd.
Investor Relations Department
Email: IR@leifras.co.jp

Ascent Investor Relations LLC
Tina Xiao
Phone: +1-646-932-7242
Email: investors@ascent-ir.com

 

LEIFRAS Co., Ltd. Holds Signing Ceremony to Mark Appointment as an Official Partner of the Japan Sport Association (JSPO)

By
Advertorial Desk
-

TOKYO, April 3, 2026 /PRNewswire/ — LEIFRAS Co., Ltd. (Nasdaq: LFS) (the “Company” or “Leifras”), a sports and social business company dedicated to youth sports and community engagement, today announces that it held a signing ceremony on April 3, 2026 at the headquarters of the Japan Sport Association (JSPO) to commemorate the previously announced partnership agreement with JSPO and Leifras’ appointment as an official partner of JSPO’s Sports Active Partner Program, effective April 2026. JSPO is a public interest incorporated foundation that plays a central role in Japan’s sports ecosystem. Through the partnership, the Company expects to be well-positioned to further expand its business footprint and enhance its social credibility, which it believes will provide a foundation for business growth.

Signing Ceremony to Mark the Appointment as an Official Partner

The signing ceremony for the partnership agreement was held in a conference room of JSPO, which is located at JAPAN SPORT OLYMPIC SQUARE. Mr. Yusaku Morioka, Executive Director of JSPO, attended the ceremony and exchanged the agreement with Leifras’ Representative Director and Chief Executive Officer, Mr. Kiyotaka Ito. Both parties reaffirmed their commitment to building a strong partnership to jointly shape and transform the future of sports in Japan.

Strategic Impact on Business Growth

JSPO is a non-profit private organization in the Japanese sports community and it oversee the development of youth sports clubs attended by approximately 650,000 registered members. It also co-organizes the Japan Games, one of Japan’s largest sports festivals with approximately 30,000 participating athletes. As an official partner, Leifras expects to provide financial support as a sponsor and may gain access to JSPO’s “Selection Programs” to directly approach participants in JSPO-sponsored projects. Leifras believes that the alignment between Leifras’ corporate philosophy, “Changing and designing sports,” and JSPO’s message, “Toward a desired future with sports,” reflect the environmental, social, and governance (ESG) and sustainability principles that Leifras promotes, which may contribute to the enhancement of its corporate value.

Future Outlook: Accelerating Social Business and Sports School Business on a National Scale

Through this partnership, Leifras aims to leverage JSPO’s robust network and social credibility to heighten the Company’s brand recognition among local governments and educational institutions nationwide. The Company intends to accelerate the growth of its social business, including school club support services, as well as its sports school business, on a national scale, in order to build a sustainable, inclusive, and enriching sports environment across Japan.

About LEIFRAS Co., Ltd.

Headquartered in Tokyo, Leifras is a sports and social business company dedicated to youth sports and community engagement. The Company primarily provides services related to the organization and operations of sports schools and sports events for children. As of December 31, 2025, Leifras was recognized as one of Japan’s largest operators of children’s sports schools in terms of both membership and facilities by Tokyo Shoko Research. The Company’s approach to sports education emphasizes the development of non-cognitive skills, following the teaching principle “acknowledge, praise, encourage, and motivate.” The holistic approach that integrates physical and mental development sets Leifras apart in the industry. Building upon deep experience and know-how in sports education, Leifras also operates a robust social business sector, dispatching sports coaches to meet various community needs with the aim to promote physical health, social inclusion, and community well-being across different demographics.

For more information, please visit the Company’s website: https://ir.leifras.co.jp/.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy, and financial needs. Investors can find many (but not all) of these statements by the use of words such as “approximates,” “believes,” “hopes,” “expects,” “anticipates,” “estimates,” “projects,” “intends,” “plans,” “will,” “would,” “should,” “could,” “may,” or other similar expressions in this press release. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. These statements are subject to uncertainties and risks, including, but not limited to, the uncertainties related to market conditions, and other factors discussed in the “Risk Factors” section of the registration statement filed with the U.S. Securities and Exchange Commission (the “SEC”). Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov.

For more information, please contact:

LEIFRAS Co., Ltd.
Investor Relations Department
Email: IR@leifras.co.jp

Ascent Investor Relations LLC
Tina Xiao
Phone: +1-646-932-7242
Email: investors@ascent-ir.com

 

MEXC Integrates USD1 into Full-Spectrum Infrastructure for Global Users

By
Advertorial Desk
-

VICTORIA, Seychelles, April 3, 2026 /PRNewswire/ — MEXC, the world’s fastest-growing digital asset exchange and a pioneer in zero-fee trading, has announced a series of initiatives to integrate and expand the use of USD1, a US dollar stablecoin, across its ecosystem. By incorporating USD1 into its trading infrastructure and product suite, MEXC aims to broaden its use cases across the platform, including trading support, product integration, and wider ecosystem participation, while providing global users with more diverse and resilient stablecoin options.

MEXC Integrates USD1 into Full-Spectrum Infrastructure for Global Users
MEXC Integrates USD1 into Full-Spectrum Infrastructure for Global Users

USD1 is a stablecoin redeemable on a 1:1 basis for U.S. dollars. Each USD1 is 100% backed by a reserve consisting of short-term U.S. government Treasuries, U.S. dollar deposits, and other cash equivalents. These reserve assets are held or maintained by BitGo Trust Company, Inc. and/or its affiliates. USD1 is issued by BitGo, while World Liberty Financial provides branding and certain operational support.

MEXC remains committed to offering a broad range of high-quality assets. Through this integration, MEXC will leverage its established product suite to expand the utility of USD1 across its ecosystem:

  • Deep Product Integration: MEXC plans to gradually integrate USD1 across its product offerings, including Launchpool, Savings, and Futures collateral, subject to platform availability. Through these integrations, USD1 may be used as payment and settlement asset within the ecosystem, broadening its utility across the platform.
  • Liquidity and Zero-Fee Support: MEXC will introduce additional USD1 trading pairs and launch associated zero-fee promotions. Leveraging the platform’s deep liquidity and industry-leading low-fee structure, MEXC provides global users with a more convenient and cost-effective channel for USD1 interaction.
  • Ecosystem Activity Empowerment: To enhance user awareness and experience with the stability of USD1, MEXC will launch a series of ecosystem incentive programs. Through various interactive mechanisms, these initiatives aim to lower the barrier to entry and accelerate the adoption of USD1 in real-world trading scenarios.

Vugar, Chief Operating Officer of MEXC, stated: “USD1 strengthens our mission to make high-quality assets more accessible, efficient, and usable at scale. Stablecoins are only as powerful as their distribution. By integrating USD1 into the MEXC ecosystem, we are expanding compliant stablecoin choice while enhancing trading and capital allocation tools. With over 40 million users and a strong zero-fee conviction, MEXC delivers immediate scale, deep liquidity, and real utility for USD1, accelerating its adoption across global markets.”

As USD1 trading pairs and related features go live, MEXC will continue to explore practical use cases that bring added value to users across the platform. More details on upcoming initiatives will be shared in the coming weeks.

About MEXC
Founded in 2018, MEXC is committed to being “Your Easiest Way to Crypto.” Serving over 40 million users across 170+ countries, MEXC is known for its broad selection of trending tokens, everyday airdrop opportunities, and low trading fees. Our user-friendly platform is designed to support both new traders and experienced investors, offering secure and efficient access to digital assets. MEXC prioritizes simplicity and innovation, making crypto trading more accessible and rewarding.

MEXC Official Website | X | Telegram | How to Sign Up on MEXC

 

XJTLU and CP Group unveil joint education centre in Thailand

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Advertorial Desk
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Centre to focus on practical skills and real-world problem solving

BANGKOK, April 3, 2026 /PRNewswire/ — Xi’an Jiaotong-Liverpool University (XJTLU) in China and Charoen Pokphand Group (CP Group) in Thailand have today unveiled the XJTLU Syntegrative Education Centre (Thailand). Based in Bangkok, the centre will bring XJTLU’s educational innovation to Thailand through its Syntegrative Education model delivered via flexible, short-cycle micro-credential programmes for talent development. The centre will also undertake research and development projects in close collaboration with CP Group.

Dr Teerapon Tanomsakyut (centre, left) and Professor Xiaojun Zhang (centre, right) sign the Memorandum of Understanding
Dr Teerapon Tanomsakyut (centre, left) and Professor Xiaojun Zhang (centre, right) sign the Memorandum of Understanding

The centre brings together the expertise of XJTLU, the largest Sino-foreign cooperative university in China, and CP Group, one of the world’s largest and most diversified business groups.

Students will benefit not only from XJTLU’s innovative educational model, but also from real-world industry practices and challenges drawn from CP Group, creating a dynamic bridge between learning and application.

The inauguration event featured speeches from Professor Xiaojun Zhang, Chief Office of Education at XJTLU, and Dr Teerapon Tanomsakyut, Chief of Sustainability and Strategic Development Officer at CP Group.

In his opening remarks, Professor Zhang spoke on the cooperation that XJTLU and CP Group have fostered for several years. “Now, our students are working on real-world projects from CP Group as part of their module learning, and there are XJTLU graduates on the CP team.”

Dr Tanomsakyut spoke on the boost this collaboration will give to the creation of an education system more responsive to real-world needs through the combination of business and academic expertise.

After the unveiling of the centre and signing of the Memorandum of Understanding, Professor Youmin Xi, Executive President of XJTLU, gave a special interview on the exploration of future education.

Professor Xi says: “This initiative reflects our commitment to rethinking education for the future – building open, connected learning and innovative social ecosystems that empower individuals and organisations to navigate complexity, unlock potential, and co-create value in a rapidly changing world.”

The centre will provide short courses and other training using a hybrid teaching model that combines in-person, studio-based learning with online, project-driven experiences.

Aimed at lifelong learners, the centre features flexible delivery, including evening, weekend, and school break sessions, allowing both students and working professionals to learn without disrupting their studies and careers.

 

MINISO Secures Three Wins at the Asia Design Prize for Its Original Designs

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Advertorial Desk
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SEOUL, South Korea, April 3, 2026 /PRNewswire/ — The 2026 Asia Design Prize ceremony took place recently in Seoul, South Korea. MINISO took home three awards for its original designs, standing out among more than 1,500 submissions from 31 countries and regions. Flip Mirror earned a Gold Winner award, while Lumion Brush and Light Forest received Winner recognition, pointing to MINISO’s growing in-house design and R&D capabilities.

MINISO Seoul Design Center team at the Asia Design Prize 2026 ceremony
MINISO Seoul Design Center team at the Asia Design Prize 2026 ceremony

Asia Design Prize is one of Asia’s most influential international design awards. Renowned for its rigorous, impartial jury process and global perspective, the competition spotlights work that reflects where design is heading and helps bring those ideas and practice to a wider audience. It has become a visible platform connecting Asian design talent with the international stage.

These three winning products each address distinct everyday scenarios, combining sharp user-centric insight with structural innovation to make daily routines more intuitive.

Flip Mirror, the Gold Winner, is a hidden-storage compact mirror. With a flip mechanism, it tucks small items behind the mirror, blending storage and use in a way that feels seamless—even on a crowded desk. MINISO Seoul Design Center noted, “We wanted to turn everyday desktop organization into something simple, intuitive, and meaningful. Flip Mirror doesn’t just keep your space tidy—it turns the act of flipping into a small, satisfying ritual.”

Flip Mirror
Flip Mirror

Light Forest, an ambient mood light, draws inspiration from the silhouette of a forest. Its soft silicone shade conceals a squeeze sensor—users turn the light on and off with a gentle pinch, replacing traditional controls with a more tactile and playful interaction.

Light Forest
Light Forest

Lumion Brush, a portable scalp massager, focuses on personal care. It combines gentle vibration with ionic care, while its ergonomic, lightweight design makes it easy to use anywhere—at home or on the go—turning daily scalp care into something more efficient and effortless.

Lumion Brush
Lumion Brush

In recent years, MINISO has stepped up its focus on creative design as it expands globally. The company was an early advocate of “interest-driven consumption,” and continues to push product innovation through a dual-engine approach— top-tier licensed IP collaborations and proprietary IP development—empowered by its design and technology capabilities. MINISO is advancing the development of four design centers in China, South Korea, Japan, and the United States, helping to build a global design network that continues to strengthen its original R&D capabilities. Winning multiple honor at Asia Design Prize further validates MINISO’s sustained investment in its original design system. Looking ahead, MINISO will keep design at its core, bringing consumers products that are both inventive and genuinely useful.

ApexTire2025 China Tire Awards Highlight Shifting Competitive Priorities Across the Tire Industry

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Advertorial Desk
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Annual honors recognize leading brands, products and innovation achievements across passenger, commercial, EV and specialty tire segments

TIANJIN, China, April 3, 2026 /PRNewswire/ — A report from tirechina.

The ApexTire2025 China Tire Awards were officially released in Tianjin on March 17, 2026, marking a major annual recognition event for China’s tire industry. Organized around categories including Top 10 Tire Brands, corporate distinctions, product awards and technology innovation honors, this year’s program highlighted the sector’s latest progress in brand building, product upgrading, technological innovation, application-based segmentation and green development.

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Founded and organized by Tirechina.net, ApexTire has become one of China’s notable annual award programs for the tire sector. Beyond recognizing award-winning brands and products, the 2025 edition also offers a view into how competition in China’s tire market is evolving. Categories spanning new energy vehicle tires, high-performance tires, safety and handling, quiet comfort, off-road applications, fuel efficiency, digital-intelligence innovation and ESG management suggest a broader shift in industry priorities — from isolated performance claims toward a stronger emphasis on application fit, overall user experience, technical capability and long-term value.

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According to information released by Tirechina.net, the official Top 10 Tire Brands of ApexTire2025 are Michelin, Continental, Bridgestone, Goodyear, Pirelli, Hankook, Yokohama, Dunlop, Sailun and Linglong. Eagle Tire and Doublestar were also recognized as Leading Domestic Tire Brands, highlighting the continued presence of Chinese brands in the annual awards landscape.

In product-specific categories, ApexTire2025 covered a broad range of key segments across new energy, high performance, comfort, off-road, racing and commercial transportation. Winners included Hankook iON evo High-Performance EV Tire for Annual New Energy Passenger Vehicle Tire, Guizhou Tire Green Motion GL278a for Annual New Energy Commercial Vehicle Tire, Maxxis VICTRA SPORT 6 for Annual Sport Flagship Tire, Continental UltraContact UX7 and Dunlop BLUE RESPONSE TG for Annual Safety and Handling Tire, Mount Everest Tire “Pivot Series” STATICS S1 for Annual Quiet Comfort Tire, Eagle TA01 for Annual Off-Road Tire, Pirelli P ZERO™ Corsa for Annual Racing Tire, and Michelin PRIMACY SUV+ for Annual High-Performance SUV Tire.

In two key high-frequency application segments spanning passenger and commercial vehicles, CST MR-C5 received the award for Annual Best Value Passenger Vehicle Tire, while CST CA186 received the award for Annual Fuel-Efficient Commercial Vehicle Tire. Double Coin Golden Label DC211+ was recognized as Annual Safe and Wear-Resistant Commercial Vehicle Tire.

In technology and corporate categories, Guizhou Tire’s “Kunuo Zhixing” technology platform won the Annual Tire Technology Innovation Gold Award, Linglong received the Tire Industry Digital and Intelligent Innovation Gold Award, and Michelin China and Triangle Tire were named ESG Management Benchmark Enterprises.

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Taken together, the 2025 results point to a visible change in how value is being assessed across the tire sector. Market recognition is increasingly shaped not only by single-point performance metrics, but also by how well products match real-world use cases, deliver balanced performance and create sustained value over time. The structure of this year’s awards reflects a broader move toward multi-dimensional competition, as brands continue to refine product portfolios, strengthen technical positioning and respond to more differentiated market demand.

As demand becomes more specialized across passenger vehicles, commercial transport, EV applications and performance-oriented segments, annual award programs such as ApexTire also serve as a reference point for brands, channel partners, end users and market observers seeking to better understand where the sector is heading. From safety and handling to quiet comfort, fuel efficiency, wear resistance and off-road capability, the 2025 award list reflects how China’s tire industry is redefining competitiveness in a new cycle of market development.

Award Highlights

Top 10 Tire Brands
Michelin, Continental, Bridgestone, Goodyear, Pirelli, Hankook, Yokohama, Dunlop, Sailun and Linglong.

Leading Domestic Tire Brands
Eagle Tire, Doublestar.

Selected Product Awards
Hankook iON evo High-Performance EV Tire — Annual New Energy Passenger Vehicle Tire
Guizhou Tire Green Motion GL278a — Annual New Energy Commercial Vehicle Tire
Maxxis VICTRA SPORT 6 — Annual Sport Flagship Tire
Continental UltraContact UX7; Dunlop BLUE RESPONSE TG — Annual Safety and Handling Tire
Mount Everest Tire “Pivot Series” STATICS S1 — Annual Quiet Comfort Tire
Eagle TA01 — Annual Off-Road Tire
Pirelli P ZERO™ Corsa — Annual Racing Tire
Michelin PRIMACY SUV+ — Annual High-Performance SUV Tire
CST MR-C5 — Annual Best Value Passenger Vehicle Tire
CST CA186 — Annual Fuel-Efficient Commercial Vehicle Tire
Double Coin Golden Label DC211+ — Annual Safe and Wear-Resistant Commercial Vehicle Tire

Technology and ESG Awards
Guizhou Tire “Kunuo Zhixing” Technology Platform — Annual Tire Technology Innovation Gold Award
Linglong — Tire Industry Digital and Intelligent Innovation Gold Award
Michelin China; Triangle Tire — ESG Management Benchmark Enterprises

About ApexTire

Initiated and organized by Tirechina.net in 2020, the ApexTire China Tire Awards are an annual industry awards program focused on recognizing representative achievements in brand development, product innovation, technological advancement and market performance across China’s tire sector. Guided by the mission of setting industry benchmarks and inspiring future development, the program evaluates Chinese and international tire brands across five key dimensions: innovation-driven growth, industrial collaboration, user experience, value leadership and green development. The evaluation process combines expert judging, user voting, market research and media observation. Today, ApexTire serves not only as an annual industry honor, but also as a reference point for observing market trends, assessing overall brand strength and informing consumer choice in China’s tire industry.

Olympic Champion Gable Steveson Joins 1win as Global Ambassador Ahead of RAF09 Bout

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Advertorial Desk
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DUBAI, UAE – Media OutReach Newswire – 3 April 2026 – Global brand 1win announced a new partnership with American heavyweight wrestler and Tokyo 2020 Olympic champion Gable Steveson, who joins the company as a global ambassador. The collaboration was revealed through posts on the 1win owner’s Telegram channel and the athlete’s own social media accounts. The announcement comes just ahead of Steveson’s next fight, recently confirmed for May 30, 2026, at the Real American Freestyle (RAF09) event.

1Win Ambassador Image

As part of his partnership with 1win, Steveson will have the opportunity to work more closely with his mentor, UFC legend and fellow 1win global ambassador Jon Jones. Jones has already started sharing his experience and holding personal training sessions with the wrestler, and he is also expected to accompany him to key fights. The first joint photos of Steveson and Jones were published on the Telegram channel of the 1win owner.

Gable will also participate in 1win’s online and offline projects, marketing activations, and partner launches on social media. The 1win brand is also expected to be present at public events involving the athlete. Special emphasis will be placed on audience engagement on social media: posts, stories, short videos, and other formats for interacting with fans.

In February 2026, Gable Steveson defeated Hugo Lezama in a Mexico Fight League bout, finishing the fight by technical knockout in the first round. The win marked his third consecutive victory. His next fight is now confirmed for May 30 at Real American Freestyle (RAF09), which will be exclusively streamed on Fox Nation.

The agreement with Gable Steveson continues 1win’s strategy of partnering with high-profile and media-friendly world-class athletes. In particular, at the end of 2025, the company signed a partnership agreement with MMA champion Jon Jones. That same year, 1win also worked with Mexican boxer Canelo Álvarez.

Hashtag: #1win

The issuer is solely responsible for the content of this announcement.

About 1win

Founded in 2016, 1win is a crypto platform in the global gaming industry. Operating across Asia, Latin America, and Africa, 1win offers a wide range of services adapted to regional audiences. In 2024, 1win partnered with actor Johnny Sins as its brand ambassador. In 2025, MMA legend Jon Jones joined 1win as its global ambassador. American professional wrestler and mixed martial artist Gable Steveson stepped into the 1win global ambassador team earlier this year.

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