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Golden Triangle SEZ Tax Revenue Plunges 49% in 2025 as Hundreds of Businesses Shut Down

A picture of the Golden Triangle Special Economic Zone (SEZ) in Bokeo Province at night time. (Photo by GTSEZ Management Organisation)

Tax revenue in the Golden Triangle Special Economic Zone (SEZ) in Bokeo Province dropped nearly 49 percent in 2025, following the closure of 551 businesses.

According to the SEZ’s 2025 annual tax report, total revenue amounted to LAK 32.27 billion (approximately USD 1.5 million), down from LAK 127.73 billion (nearly USD 6 million) in 2024.

Authorities attributed the sharp decline in revenue to business closures and ongoing challenges in tax collection. They noted that the national agenda to address economic and financial difficulties has moved slower than anticipated, with business surveys and classifications delayed due to budget constraints and coordination issues.

According to Lao Economic Daily, more than 551 companies in the Bokeo Golden Triangle area ceased operations, while over 1,200 businesses renewed registrations and 165 new taxpayer IDs were issued.

Meanwhile, many businesses with annual revenues exceeding LAK 400 million (around USD 18,500) have not fully transitioned to proper accounting systems, complicating tax assessments. 

Unpaid tax debts, particularly those linked to budget-related spending, have also hindered revenue growth.

Push for Modernization and Stronger Enforcement

In response to these challenges, tax authorities have outlined measures to stabilize revenue and enhance oversight within the zone. These include closer collaboration with the SEZ management committee to improve road fee collection and encourage businesses to file and pay taxes independently through the TaxRIS digital system.

Authorities also plan to tighten monitoring of personal income tax from employee salaries and to ensure full transfer of ID card-related fees from the Kings Romans Group into the state budget.

The group is the primary investor in the Chinese-controlled special economic zone in Bokeo province. It has gained public attention over the past decade after being accused of operating as a hub for online scam operations, human trafficking, and organized crime.

Lastly, tax data collection will be expanded to include infrastructure projects and new business units, aiming to reduce revenue leakage and boost compliance in the upcoming year.

With these measures, officials aim to help the Golden Triangle SEZ meet future revenue targets.

World Bank Group’s IFC Invests in Malaysia’s Zetrix AI to Improve Access to Digital Public Infrastructure Services

KUALA LUMPUR, Malaysia, Feb. 26, 2026 /PRNewswire/ — To improve access to Digital Public Infrastructure (DPI) services in Malaysia and emerging markets in the broader ASEAN region and beyond, the World Bank Group, through its private sector arm the International Finance Corporation (“IFC”), has announced an equity investment in Zetrix AI Berhad (“Zetrix AI”).

Judith Green, World Bank Group Country Manager for Malaysia (left) and TS Wong, Group Managing Director of Zetrix AI Berhad (right)
Judith Green, World Bank Group Country Manager for Malaysia (left) and TS Wong, Group Managing Director of Zetrix AI Berhad (right)

IFC’s RM155.6 million (or USD40 million) investment will support the development and rollout of new, blockchain-based DPI applications and artificial intelligence (AI)-enabled products that aim to improve digital inclusion, access to services, and economic efficiency in Malaysia and the broader ASEAN region. In Malaysia, these new services would integrate with the country’s digital ecosystem through MyDigital ID, the country’s digital identity system, and the Malaysia Blockchain Infrastructure (MBI), the country’s national blockchain service network.

Zetrix AI’s DPI applications and products aim to make a range of services more efficient, secure, and cost-effective, including the verification of digital IDs through to the digitalization of international trade and the tokenization of real-world assets, among others. The investment will also support Zetrix AI’s expansion of its DPI services into emerging markets in ASEAN and the rest of the world.

“This investment reflects IFC’s commitment to advancing Malaysia’s digital transformation agenda, in line with the Thirteenth Malaysia Plan, 2026-2030,” said Judith Green, World Bank Group Country Manager for Malaysia. “The development of Digital Public Infrastructure services is essential to improving public service delivery, strengthening economic competitiveness, and ensuring that growth is inclusive and sustainable.

“Investments like this allow us to scale innovative digital solutions and support the creation of resilient, secure and interoperable systems that expand access to services and opportunities for both people and businesses in Malaysia and emerging markets in the broader ASEAN region and beyond.”

“From digital IDs to digitised customs clearance processing to large language models and stablecoins, the real-world cross-border use cases in blockchain and AI that we are deploying are aimed at catalysing disruptive transformation across ASEAN and enabling deeper socio-economic integration in the region,” said TS Wong, Group Managing Director of Zetrix AI. “With the participation and market access from IFC, we will accelerate our global expansion plans.”

About IFC
IFC — a member of the World Bank Group — is the largest global development institution focused on the private sector in emerging markets. We work in more than 100 countries, using our capital, expertise, and influence to create markets and opportunities in developing countries. In fiscal year 2025, IFC committed a record $71.7 billion to private companies and financial institutions in developing countries, leveraging private sector solutions and mobilizing private capital to create a world free of poverty on a livable planet. For more information, visit www.ifc.org.

About Zetrix AI Berhad
Zetrix AI Berhad (“Zetrix AI”), formerly known as MY E.G. Services Berhad, is leading the way in the deployment of blockchain technology and artificial intelligence in powering the public and private sectors across ASEAN. Headquartered in Malaysia, Zetrix AI started operations in 2000 as a pioneer in the provision of electronic government services and complementary commercial offerings in its home country. Today, it has advanced to the forefront of technology transformation in the broader region, leveraging its Layer-1 blockchain platform Zetrix and embracing the convergence of Web3, AI and robotics to enable optimally-efficient, intelligent and secure cross-border transactions, digital identity interoperability and automation solutions that seamlessly connect people, businesses and governments.

Three Elite Crypto Journalists Strengthen Sandmark Global Editorial Team

New joiners bring decades of experience from Reuters, Bloomberg, CoinDesk, Cointelegraph and Forbes to elevate crypto news standards

GENEVA, Feb. 26, 2026 /PRNewswire/ — Sandmark, the new media  outlet intent on setting a new standard in covering digital assets, today announced the addition of three accomplished journalists to its rapidly growing ranks. Stuart Clelland, Ana Paula Pereira and Parikshit Mishra join the team headed by Editor-in-Chief Giles Broom who is building one of the industry’s most experienced and credentialed newsrooms.

“We are actively recruiting talent to support Sandmark’s mission to deliver serious, credible market journalism and analysis as an independent media platform,” said Broom. “We deliver financial information to investors and aspire to set a new standard for journalistic excellence in digital asset coverage.”

Elite Credentials and Deep Expertise

Stuart Clelland joins as Senior Editor, bringing more than 15 years of experience in major news outlets, such as Cointelegraph and Bloomberg, and leading high-impact editorial teams. He specializes in deconstructing complex market narratives and identifying the signal amidst the noise of the digital asset industry.

Ana Paula Pereira starts as Americas News Editor, following her tenure at Cointelegraph, as the US Editor, and as an editor at Forbes Brazil covering financial markets.  Ana has considerable experience covering the intersection of finance, markets and digital assets.

Parikshit Mishra joins Sandmark as South Asia Editor. He recently held the role of Head of Asia at CoinDesk, where he managed the outlet’s regional editorial operations and with Reuters as an editor and correspondent. A seasoned financial editor and journalist, he specializes in crypto policy, company news and tech.

Addressing a Critical Gap in Crypto Coverage

Broom, a former Bloomberg journalist who has more than 20 years of experience in financial media and corporate communications, is actively recruiting for reporters to break news about crypto markets.

At a recent industry event in London, Broom highlighted the gap in mainstream crypto coverage: “We might wait light years for the mainstream media to focus in an open-minded way on understanding crypto’s utility and the investment case, even for the major coins,” Broom said. ” We have an opportunity to improve the quality of information in circulation on this topic.”

The appointments of Clelland, Pereira and Mishra demonstrate Sandmark’s commitment to addressing the gaps in crypto coverage and position the platform to deliver comprehensive, multi-continental coverage at a time when interest in cryptocurrency markets continues to grow.

Vacant positions are detailed on the careers section of the website.

About Sandmark

Sandmark is an independent media platform providing serious, credible crypto market news and analysis. The Sandmark Team is comprised of 15+ global employees, including journalists, researchers, and data analysts that are united in the mission to deliver clear, credible, and context-rich reporting. For more information, visit www.sandmark.com

Fanstanza Launches: A New Voice for Fans, Led by Veteran Editor Amanda Tan

SINGAPORE, Feb. 26, 2026 /PRNewswire/ — Fanstanza (https://fanstanza.gg/), a fresh, passion-driven digital publication for fans of anime, manga, games and esports, has officially launched. The new platform aims to elevate fan-centred coverage with clear, earnest and engaging content created by fans, for fans.


Under the leadership of Amanda Tan, Fanstanza sets out to redefine how fan communities connect with the stories, analysis and culture that matter most to them. Amanda brings extensive editorial experience and deep community insight, having previously served as Senior Editor at ONE Esports. There, she led the publication’s growth, scaling page views 95x to a peak of 9.5 million.

“Fanstanza is born from the heart of fandom, a place where the devotion, creativity and joy of fans are reflected in every story,” said Amanda Tan, Editor-in-Chief of Fanstanza. “Our mission is to deliver content that resonates, informs and elevates the fan experience.”

Fanstanza’s editorial focus spans:

  • In-depth anime and manga coverage: from reviews and recommendations to cultural commentary.
  • Gaming and esports reporting: including guides, event coverage, analysis and interviews.
  • Original features and community highlights: showcasing voices from across global fan communities.

Previously soft launched in December 2025, the publication has already recorded steady month-on-month growth in viewership, signalling strong early traction and clear demand for thoughtful, fan-driven coverage. The rapid uptake underscores a growing appetite for credible, community-first storytelling in the anime, gaming and esports space. Backed by private investment, Fanstanza is positioned for long-term growth, with plans to expand its editorial team, deepen regional coverage and build strategic partnerships that strengthen its role as a trusted voice within the global fandom ecosystem.

The editorial team at Fanstanza welcomes opportunities to work with brands both editorially and on custom publishing solutions. They can be reached at editors@fanstanza.gg. 

About Fanstanza

Fanstanza (/fænˈstæn.zə/) is a digital publication dedicated to delivering passionate, insightful and fan-first content about anime, manga, games and esports. Fanstanza exists to serve the fandom community with high-quality coverage and commentary that speaks directly to fan culture and interests.

Media Contact

Amanda Tan
Fanstanza
editors@fanstanza.gg

Laos, The Asia Foundation Team Up to Protect Nature, People

Vice Minister Dr Saynakhone Inthavong giving opening remarks. (Photo by Asia Foundation)

The Asia Foundation – On 23 February, the Department of Environment under Laos’ Ministry of Agriculture and Environment, signed a partnership agreement with The Asia Foundation to strengthen the way Laos reviews the environmental and social impacts of major projects like power plants and mines.

This new partnership aims to ensure that future infrastructure projects protect the environment and local communities.

“This partnership strengthens the environmental and social impact assessment (ESIA) process, helping us manage environmental and social risks in infrastructure development. It will also build the capacity of our staff, ensuring a more sustainable future for Laos,” said Saynakhone Inthavong, Vice Minister of the Ministry of Agriculture and Environment

The program is supported by the Australian Government through the Mekong-Australia Partnership. It focuses on improving the skills of both national and provincial officials in reviewing and monitoring the impacts of projects, especially in renewable energy and mining.

This partnership builds on an earlier phase from 2022-2023, which helped Laos’ government staff become better at assessing and managing environmental and social impacts.

The second phase of the program will also develop guidelines for handling environmental impacts in the renewable energy and mining sectors. A field visit to Vietnam will allow Laos’ government to learn about best practices in managing these impacts.

The program will also include gender equality, disability, and social inclusion in the planning and development of future projects.

By improving the ESIA process, this partnership aims to help Laos protect its natural resources, build a more resilient climate, and promote sustainable development for the people of Laos.

XCMG Drives National Standard for Crane Graphical Symbols, Strengthening Leadership in Industry Standardization

XUZHOU, China, Feb. 26, 2026 /PRNewswire/ — The State Administration for Market Regulation and the National Standardization Administration of China have officially released the national standard GB/T 25195.2-2025, Cranes — Graphical Symbols — Part 2: Mobile Cranes. Developed with substantial contributions from XCMG, the new standard unifies and regulates the graphical symbols used in mobile crane control systems, enhancing operational safety and supporting the international development of the industry.

Graphical symbols serve as a “universal language” between equipment and operators. By converting complex operational commands into intuitive visual cues, GB/T 25195.2-2025 helps minimize the risk of operational errors from the outset, improving on-site efficiency and safety oversight while providing frontline operators with an invisible safeguard.

The newly released standard not only strengthens China’s crane standardization system but also aligns technically with the international standard ISO 7296-2, laying a solid foundation for the global expansion of Chinese mobile cranes.

As a benchmark enterprise in the industry, XCMG continues to lead innovation in technical standards. In 2025 alone, XCMG has led or participated in the development and revision of eight national and industry standards covering both wheeled and crawler cranes. To date, the company has contributed to 64 standards, including three international standards.

Transitioning from product export to standard export, XCMG is accelerating the transformation of its technological advantages into regulatory influence, further solidifying its role as an industry leader and standard-setter. The company stated that it will continue to drive industry development through standardization, promoting a more regulated, safer, more efficient, and globally integrated crane industry.

BC30™ Approved for “Live Culture” Claim in Indonesia, Opening Opportunities in F&B Innovation

JAKARTA, Indonesia, Feb. 26, 2026 /PRNewswire/ — Kerry’s BC30™ (Bacillus coagulans GBI‑30, 6086), a resilient, spore‑forming probiotic ingredient, has received regulatory approval in Indonesia for use with the “Live Culture” claim across applicable general food categories. The approval follows the inclusion of BC30™ in Indonesia’s permitted microorganism list under PERBPOM No. 38/2023, which defines the microorganisms permitted for use in processed foods in Indonesia.

Kerry’s consumer research shows that digestive health has become the number one functional health need globally, with 76% of consumers believing gut health affects overall health and wellbeing
Kerry’s consumer research shows that digestive health has become the number one functional health need globally, with 76% of consumers believing gut health affects overall health and wellbeing

Products containing BC30™ may communicate “Live Culture” on pack and in marketing communications, in full compliance with Indonesia’s National Agency of Drug and Food Control (BPOM) requirements. The approval applies to general food categories, excluding Category 13.0 – Special Nutrition Products, which are regulated separately under Indonesia’s food category framework.

“This approval represents an important step forward for manufacturers looking to develop credible, compliant functional foods in Indonesia,” said Olivier De Salmiech, Vice President, Health & Therapies, Kerry Asia Pacific, Middle East & Africa. “Being able to communicate a ‘Live Culture’ claim with BC30™ provides new opportunities to meet consumer interest in digestive health, while maintaining the formulation stability and quality required for food and beverage applications.”

Kerry’s consumer research shows that digestive health has become the number one functional health need globally, with 76% of consumers believing gut health affects overall health and wellbeing. Across Southeast Asia, consumers increasingly seek functional foods and beverages that support everyday digestive wellbeing.

Designed for food and beverage applications, BC30™ (Bacillus coagulans GBI‑30, 6086) is known for its ability to remain viable through manufacturing, storage, and digestion, helping deliver live cultures to the gut.

To qualify for the “Live Culture” claim in Indonesia, products containing BC30™ must meet several key regulatory conditions. These include the declaration of the full genus, species, and strain name: Bacillus coagulans GBI‑30, 6086, in the ingredient statement. Finished products must deliver a minimum of 1 × 10⁶ CFU per gram or millilitre at the end of shelf life, supported by appropriate analytical data. In addition, clear storage instructions must be stated on finished goods to ensure compliance with BPOM requirements.

The approval of BC30™ supports Kerry’s ongoing commitment to enabling science‑based, compliant innovation in functional foods and beverages tailored to local market needs.

With You, It’s Magic+! Shanghai Disney Resort Invites Everyone to Celebrate Ten Magical Years Together, Starting March 20, 2026

Resort guests can enjoy new exclusive experiences and excitement during the yearlong birthday celebration

SHANGHAI, Feb. 26, 2026 /PRNewswire/ — Today, on the 10th day of the Chinese New Year, Shanghai Disney Resort unveiled a new wave of magic with the announcement of its upcoming 10th Birthday Celebration, “With You, It’s Magic+”. Commemorating the resort’s extraordinary milestone as the first Disney Resort in the Chinese mainland, the immersive calendar of magic will kick off on March 20, 2026, International Happiness Day, elevating ten years of enchantment and joy into a new chapter. Starting this spring, a fun-filled grand celebration will unfold throughout the year across Shanghai Disneyland, the resort’s two themed hotels, Disneytown and beyond, inviting guests from near and far to join a milestone moment in the making.


“For nearly a decade since its grand opening, Shanghai Disney Resort has continued to push the boundaries of imagination, delivering enchanting experiences that bring Disney storytelling and creativity into every moment and spread the magic to guests of all ages worldwide. This overwhelming success would not have been possible without our incredible cast members, our wonderful partners, and of course—the guests who not only inspire us to keep innovating but are an essential part of that very magic,” said Andrew Bolstein, President and General Manager of Shanghai Disney Resort. “To celebrate this 10-year milestone, our amazing cast members have spent the past two years pouring their hearts and energy into preparing a spectacular celebration, and we can’t wait to create even more magic alongside our guests in the year ahead.”

Unveiled on December 31, 2025, the resort’s official new logo and theme set the stage for the yearlong celebration, “With You, It’s Magic+”, which encapsulates everything the resort aspires to share with guests and fans alike. The celebration is a heartfelt tribute to everyone who has created and continues to share the magic alongside the resort. This spirit comes vividly to life, symbolizing a place where millions of dreams have come true and cherished memories linger from the past decade. Throughout the celebration, “With You, It’s Magic+” will weave through every touchpoint across the resort, from grand entertainment to delightful details, extending a warm invitation for all to share the magic together.

Three new breathtaking and reimagined entertainment experiences bring guests even closer to the magic

Beloved by guests and cherished for creating unforgettable memories, iconic Disney entertainment experiences are being taken to new heights for the 10th Birthday: grander in scale, more dazzling in spectacle, and filled with even more ways for guests to step closer into the story. Among the incredible program of shows and entertainment, three new breathtaking and reimagined experiences will take center stage, surrounding guests with fantastic sights, enchanting sounds and more magical moments together.

  • All-new epic entertainment show The Heart of Magic debuts on an enhanced Castle Stage area, featuring new Disney characters, exclusive looks, and classic Disney melodies
    Created especially for the 10th Birthday Celebration, The Heart of Magic makes its spectacular debut on the enhanced Enchanted Storybook Castle stage, which now includes three brand-new satellite stages and connecting bridges that bring guests closer to the magic for a fully immersive experience. The four-chapter production begins with Mickey and Friends setting off on a quest to restore the Heart of Magic in a magical realm hidden beneath the Enchanted Storybook Castle. Along the way, they are joined by a line-up of beloved Disney characters from nine fan-favorite Walt Disney Animation Studios’ and Pixar Animation Studios’ films—Cinderella, Winnie the Pooh, Tangled, Mulan, Hercules, Frozen, Toy Story, Coco, and Turning Red—each taking the stage to bring their stories vividly to life. Among them, Hercules will make his Shanghai Disneyland debut in the show, while rarely-seen Miguel will step out into his first major park role. With dazzling couture designed exclusively for the show, visually stunning sets, timeless Disney tunes, and compelling storytelling, The Heart of Magic invites guests of all ages to immerse themselves in the extraordinary entertainment experience and discover the true heart of magic at Disney together.
  • Delightful FriendSHIP! The Duffy and Friends’ Special Pre-Parade and wild Zootopia parade unit ignite Mickey’s Storybook Express
    As the home to a world of magical experiences from the beloved Duffy and Friends and the wild Zootopia series, Shanghai Disney Resort has become a must-visit destination for fans to experience their favorite stories and characters like never before. Now, the resort is giving guests even more to look forward to in newly upgraded segments of Mickey’s Storybook Express that are set to ignite the parade with even more magic.

    Sailing through the parade route ahead of the iconic Mickey’s Storybook Express is the adorable new FriendSHIP! The Duffy and Friends’ Special Pre-Parade. Featuring a sparkling golden ship-like design adorned with playful waves and charming details like a mounted telescope, the all-new float sets the tone for the parade with the joy, warmth, and togetherness that define the friends and their stories. All seven friends will ride aboard in colorful new celebratory attire, and selected guests will join and follow the parade to become a key part of the magic themselves.

    An all-new Zootopia unit will join Mickey’s Storybook Express, inviting everyone to get aboard superstar Gazelle’s concert bus for an epic party! Led by the dynamic duo Judy Hopps and Nick Wilde, the party shifts into high gear with a squad of wild Zootopia dancers and a cast of Zootopia residents bouncing and twirling to the infectious beats played by Zootopia resident DJ, Officer Clawhauser. All around the bus, a vibrant troupe of Zootopia residents will cheer wildly: Gary De’Snake twists in knots, new Zootopia mayor Brian Winddancer is leaning confidently out of the bus, and the cute Mr. Big family, plus many more, join the fun as energy soars with infectious performances of “Try Everything” from Zootopia, and “Zoo” from Zootopia 2.

  • Dazzling nighttime spectacular Illuminate! A Nighttime Celebration lights up the castle with a magical finale and brand-new Wish segment
    Presented on the world’s largest and tallest Disney castle, the iconic nighttime spectacular—Illuminate! A Nighttime Celebration—has been reimagined with a new birthday-exclusive grand finale, “Magic Together: A Special 10th Birthday Celebration.”  Seamlessly weaving together classic Disney stories with jaw-dropping visuals and stunning sound, the enhanced show honors the milestone with even more magic and wonder. Mickey will appear in a flash of sparkles in front of the castle, wearing his majestic 10th Birthday magician ensemble, to greet guests and invite everyone to celebrate Shanghai Disneyland’s 10th Birthday together. With a musical flourish, Mickey casts magic over the castle and across the Gardens of Imagination, transforming the space into a festive look as fountains dance, lasers play and fireworks ignite the sky. Through additional effects in the Gardens of Imagination and on the castle, guests are immersed in moments of Disney magic like never before and invited to relive the joy, the wonder, and the heart that a visit to Shanghai Disneyland evokes. Adding to the enchantment, the updated show will also introduce a new segment inspired by Walt Disney Animation Studios’ Wish featuring Star, Asha and the inspirational lyrics to the song “This Wish.”

Alongside these three exciting performances, an all-new Star Squad shines in starry celebratory outfits, sprinkling extra 10th Birthday magic into other seasonal shows and performances throughout the year. Kicking things off in spring, energetic dancers will invite guests to join in the fun everywhere, starting moments before the FriendSHIP! The Duffy and Friends’ Special Pre-Parade, then for summer’s fun watery moments with Chip ‘n’ Dale at Gardens of Imagination, autumn’s playful spook-tacular cavalcade, the Winter Royal Ball’s Disney Princesses and Princes encounters, and the lively Zootopia Street Party during Chinese New Year.

Shimmering birthday outfits, treats, and presents give guests more ways to join the magic

From the moment guests arrive, Shanghai Disney Resort is wrapped in birthday magic. Across décor, attire, dining, and merchandise, every detail comes together to mark the 10th Birthday Celebration and create more ways for guests to participate, sparkling with even more joy, warmth, and shared wonder together.

  • Glimmering décor dresses the happy destination in birthday magic
    From the park and Disneytown to the resort’s two themed hotels, dazzling new décor brings the festive atmosphere and a new birthday look to the resort. At the entrance gate, a new Mickey Floral featuring the 10th Birthday logo and Mickey’s delightful birthday hat immerses arriving guests into birthday spirit from the moment they step into the park. Magical stars glitter with wishes along every avenue, and hidden 10th Birthday elements wait to be discovered at every twist and turn.
  • Disney friends light up the celebration in new fashion and accessories
    In honor of the 10th Birthday Celebration, Mickey and Friends, Duffy and Friends are all dressing up in brand-new exclusive looks tailor-made for the grand occasion. Centering on the glimmering celebration theme, the outfits burst with wishing star magic, adding a glittering shine to every treasured moment with guests! Also thrilled to be part of the magic, Shanghai Disney Resort cast members will wear brand-new 10th Birthday nametags featuring the 10th Birthday Celebration logo and two shooting stars surrounded by a whimsical swirl of pixie dust as they continue to fill every guest journey with magical memories that last a lifetime.
  • Birthday feasts and treats celebrate a decade of delightful Disney flavors and bring new flavors nationwide
    Shanghai Disney Resort has whipped up a banquet of delicious meals, snacks, and beverages, inviting guests to savor the festivities all year long. To celebrate one of China’s most iconic birthday traditions, the resort offers a diverse selection of Magic Wish Noodles across multiple locations, allowing guests to share in this beloved custom. The culinary journey continues with signature flavors hailing from diverse Chinese cities, providing guests from across the country with a wide array of options to savor distinctive treats infused with a Disney twist. The resort also brings back its most popular snacks with the Magical Treat Returns program, celebrating guests’ long-standing love for these fan favorites from the past decade. And for flavorful fun that never stops, 10th Birthday-themed dining souvenirs—like popcorn buckets, cups, and a series of straw clips inspired by the park’s favorite snacks—can all be taken home too! Throughout the celebration, the monthly guide “Mickey Mouse’s Picks: 10th Birthday Foodie Favorites” invites guests to explore and savor a delightful selection of flavors, making every visit to the resort a culinary adventure.
  • Collect the magic with exclusive 10th Birthday merchandise collections filled with more choices for personalization and interaction
    For the milestone 10th Birthday Celebration, Shanghai Disney Resort is launching a spectacular lineup of exclusive collections that give guests countless ways to take a piece of the magic home. Making up the largest dedicated collection of merchandise in the resort’s history, the diverse selections feature iconic, must-have plush and keychains, all-new apparel, accessories, collectibles and more. Adorned with stunning designs showcasing Mickey Mouse, Duffy and Friends, the Enchanted Storybook Castle, and more beloved icons, the new pieces let guests relive their happiest Disney memories time and time again. Especially for the 10th Birthday, new interactive and personalized design elements have been added to give guests of all ages new ways to express themselves and create meaningful social connections. Among the highlights, an all-new Magic Wand will take this immersive experience a step further by giving guests the special power to summon and collect magic within the park!

Engaging experiences bring more magic to every corner of the resort together with guests

From the resort to everyday life, magical interactions across physical and digital spaces invite guests to become part of the story—dancing, playing and crafting joyful moments as the magic grows.

  • Join Disney cast members to create more magic
    Every morning through night, cast members are ready to create unique “With You, It’s Magic+” moments of joy, bringing magic into every detail of the guest experience, from themed floor art, shopping and dining experiences to special birthday and anniversary celebrations. Popping up unexpectedly at various times and locations throughout the day, a Magic Squad of cast members in brand-new glittering outfits inspired by the 10th Birthday logo will spark moments of fun with guests through playful gestures, dance moves, and surprise interactions spanning the celebration period across every corner of the resort.
  • Make every moment sparkle with “My Magic Star”
    Every day, even beyond the park, the birthday magic continues to sparkle for guests and fans everywhere—all with a single tap on the “My Magic Star” page on the Shanghai Disney Resort App or the new WeChat mini program. Before arriving, guests can start by creating their own personalized magical star, participating in a daily magical card draw, and unlocking special incentives and coupons to make their upcoming visits even more exciting. Once inside the park, guests can light up a Disney character in the Star Group, capture cherished memories using themed photo and video templates and share the joy with loved ones.
  • More magic unfolds with every visit
    To make every guest’s park visit brim with delightful surprises, the resort will launch all-new 10th Birthday Celebration park tickets starting March 20. Featuring 30 beloved Disney characters, the tickets are designed as a collectible puzzle series, which can be pieced together across visits to complete a full set. What’s more, each ticket also includes a section of an iconic Shanghai Disneyland landmark that can be used to take fun, creative photos with the real landmark in the background for the ultimate album cover shot.
  • Immerse in the birthday magic at Disneytown and hotels
    All year long, the celebrations will also sweep over Disneytown, where special twists on classic seasonal offerings and birthday surprises are waiting to be discovered. Providing extra celebration offerings this spring, guests can enjoy the lakeshore market, create a unique keepsake at an interactive workshop, or discover springtime wonders on an adventurous walking tour. With so much to celebrate across the resort, guests can get even closer to the magic with multi-day adventures and overnight stays at the two resort hotels. From the warm welcome and in-room Birthday surprises to the fun-filled hidden “10” finding tour, birthday magic fills every single moment of the stay.
  • Unlock a magical birthday bundle with exclusive ticket packages
    New 10th Birthday ticket offers give guests even more ways to craft their perfect celebration, whether for themselves or their groups. These special packages feature a variety of options, including family bundles with reserved viewing areas for must-see shows, exclusive 10th Birthday guidebooks and more. Standalone park ticket bundles are also available, each paired with unique celebratory surprises. With this lineup of 10th Birthday ticket offers, guests are immersed in magic at every step of their journey.

The momentous 10th Birthday is just around the corner, and a thrilling new chapter of wonder and imagination is about to begin. Join the celebration and create even more magical moments together starting March 20, 2026! With You, It’s Magic+!