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Swipe2Trade Impresses at Coindesk’s Consensus Event

VILNIUS, LITHUANIA – Media OutReach – 15 May 2023 – Respected crypto and blockchain entrepreneur Herbert Rafael Sim, has big plans to merge social features and crypto trading functionality into one accessible package with his newest venture, Swipe2Trade.

Herbert ‘The Bitcoin Man’ Sim, CEO of Swipe2Trade, was in Austin, Texas to showcase the platform and present it to the media.
Herbert ‘The Bitcoin Man’ Sim, CEO of Swipe2Trade, was in Austin, Texas to showcase the platform and present it to the media.

The CEO presented a conference at Coindesk’s influential Consensus event, introducing the key features of Swipe2Trade, and took part in interviews discussing his plans to create a platform that makes crypto accessible to everyone.

Speaking about his appearance at Consensus, Sim said: “We’ve already been gathering a lot of momentum for Swipe2Trade across the platform’s social media channels, but it was great to finally present it in person. It’s a unique project that I’m proud to take the lead on, so it was great to talk about it at my first ever appearance at Consensus!”

Hashtag: #swipe2trade #Consensus #Trading


The issuer is solely responsible for the content of this announcement.

About Swipe2Trade

Swipe2Trade simplifies crypto trades with one swipe while providing social features for experienced users to guide newcomers and be rewarded for their advice. It addresses the complexity that keeps many people from entering the crypto world.

Swipe2Trade will have the kind of robust features and trading options that you would expect from a top tier exchange, but with convenient search and selection; easily accessible charts and statistics; fast deposits and withdrawals; convenient portfolio tracking and the ability to execute complex orders with a single swipe, making it easy for anyone to use!

To support people beginning their crypto journey, will utilise a suite of social features. This will allow advanced crypto users to monetise their knowledge and engage with new crypto users, allowing them to subscribe to their favourite experts and replicate deals they advise with a simple click, giving those who aren’t crypto native the ability to make informed decisions while those who are giving advice can monetise subscriber activity.

Swipe2Trade made waves at Consensus, with CEO Herbert Sim engaging with Coindesk’s media team and popular crypto influencers like CryptoWendy0 and Crypto Lifer. This will surely boost the platform’s social media presence, with a growing community eagerly following the project.

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The Social Trading Platform Swipe2Trade debuts at Consensus 2023

HONG KONG SAR – Media OutReach – 15 May 2023 – Coindesk’s latest iteration of its long-running and influential Consensus event, which took place on April 26 to 28 in Austin, Texas, held a conference for the blockchain-based social trading platform, Swipe2Trade, in what was the first official, live public service presentation.

In development social trading platform, Swipe2Trade, was showcased at Coindesk's Consensus '23 Event
In development social trading platform, Swipe2Trade, was showcased at Coindesk’s Consensus ’23 Event

The in-development platform, led by a well-known Web3 entrepreneur and the chief executive officer Herbert Rafael Sim, has big plans to merge social features and crypto trading functionality into one accessible package.

Talking about the project, Sim said: “The whole concept behind Swipe2Trade is to make crypto accessible to everyone, allowing people who have never traded before to complete deals they feel comfortable and confident making with one swipe!”

Hashtag: #swipe2trade #Consensus #Trading

The issuer is solely responsible for the content of this announcement.

About Swipe2Trade

Despite the impressive number of 400 million users engaging in such transactions worldwide, a significant portion of the global population still does not participate in the world of crypto.

Issues such as a lack of knowledge and understanding, as well as non-intuitive and complex DEX and CEX interfaces turn off many who would otherwise be advocates of cryptocurrency. Swipe2Trade aims to address this by simplifying crypto trades, so they can be executed with one swipe. The service provides social features that allow experienced users to guide newcomers (while being rewarded for doing so).

Swipe2Trade’s hybrid platform will feature trading options such as stop/limit orders; convenient search and selection; easily accessible charts and statistics; portfolio tracking and the ability to execute complex orders with a single swipe.

At its core, creates a framework for advanced crypto users to monetize their knowledge and engage with new crypto users, allowing them to subscribe to their favorite experts and replicate deals they advise with a simple click. Newcomers get the ability to make informed decisions while advisers can monetize subscriber activity.

All this is built around an intuitive framework — with things like fast and easy deposit/withdrawal features and ease-of-use trading tools.

The platform has been building its social media presence ahead of its full launch, and the conference at Coindesk’s Consensus event was the next big milestone in Swipe2Trade realizing its ambitions of creating a hybrid social trading platform that welcomes people around the globe who have yet to begin their crypto journeys.

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ASEAN Leaders Commit to Tackling Online Human Trafficking

ASEAN Leaders Commit to Tackling Online Human Trafficking
Criminal Organizations are profiting from forcing people to work on boats, in brothels and other demeaning and dangerous jobs. ( Photo : Tang Chhin Sothy / AFP )

Leaders from ASEAN member countries have vowed to tackle human trafficking and identity theft during the ASEAN Summit in Indonesia, with Laos and Cambodia called out as hotspots for such crimes.

The rise of conflicted consumerism: Cost-of-living prompts Hong Kong shoppers to weight up price versus principles in buying decisions

  • 44% of shoppers in Hong Kong place price as top spending consideration
  • Yet, despite cost-of-livings pressures, 76% remain ‘sustainably-minded’
  • Next day delivery or fast format fulfilment tops ‘sustainable’ shoppers’ eco vices
  • 42% would pay more for fast fulfilment, but 26% would pay more for carbon-neutral deliveries

HONG KONG SAR – Media OutReach – 15 May 2023 – A price versus principles paradox is creating a new cohort of ‘conflicted’ shoppers in Hong Kong, who are simultaneously demanding value for money as well as products and services from retailers that tap into their sustainable values, the latest research from Asendia, the leader in international e-commerce and mail delivery solutions, reveals.

Original research of over 8,000 global shoppers in Asendia’s ‘How To Sell Direct In The Age Of The Conflicted Shopper’ Report, including research of over 1,000 shoppers in Hong Kong, showed that price now tops consumers’ key considerations for 44% in their buying decisions, followed by value for money (41%). Yet, despite cost-of-living pressures, over three quarters (76%) of Hong Kong shoppers considered themselves to be sustainably-minded in their consumption habits.

Reduced consumption is both price and environmentally motivated

While 56% of shoppers in Hong Kong said they planned to cut back on spending in 2023 due to economic uncertainty, consumers are also re-evaluating how and what they buy to minimise their environmental impact.

Almost a third (32%) plan to consume less but more sustainably by purchasing pre-loved or second-hand items in 2023, rising to 37% of Gen Z, while a further 40% intend to buy less by extending the life of the products they own by using retailers’ repair or upcycling and circular retail initiatives.

Renaud Marlière, Global Chief of Business Development of Asendia, commented: “There’s little doubt that cost-of-living pressures are forcing consumers to weigh up what values, such as sustainability and greener consumption, they can afford to maintain. But while household budgets remain squeezed, shoppers aren’t prepared to put price entirely before principals in their consumption habits.”

“This is creating what we’ve coined the conflicted shopper; consumers who seek value for money – acting with price-sensitivity and spending-caution – on one hand, but want to consume in line with their values on the other, opting for eco-conscious decisions across their buying journey, from product choice to fulfilment methods. Despite this seeming paradox, it means retailers now need to cater for both polar ends of the conflicted shoppers’ value spectrum if they are going to win custom, loyalty and lifetime value,” Renaud Marlière continued.

The value paradox

While 76% of shoppers in Hong Kong consider themselves to be sustainably-minded, the same consumers who are consciously shopping ‘green’ – with 44% buying eco-friendly products, 40% buying organically and 35% choosing low-carbon goods – are also displaying sustainability ‘vices’ within their consumption habits.

A quarter (24%) were still choosing next day deliveries or fast fulfilment options, while a further 24% who identified as sustainably-minded shoppers admitted to still buying fast fashion, despite being renowned for its damaging impact on the planet. 21% of ‘green’ consumers in Hong Kong were also choosing to buy denim, widely considered to be an environmentally-poor fashion choice.

Delivering on sustainability demands

And this value paradox is being exhibited not just in what consumers buy, but also in how they want their orders to be delivered. Hong Kong shoppers’ top consideration around international fulfilment was knowing whether grouped deliveries which saved on fuel across multiple orders were available (36%), followed by 31% who wanted to know the air miles associated with their delivery to try and reduce carbon emissions.

While 42% would pay more for faster fulfilment, 26% would pay more for 100% carbon neutral deliveries, while 23% would pay more for greener fulfilment options, even if the item took longer to arrive.

In 2022 Asendia announced it had reached 100% carbon neutrality through its carbon offsetting projects. It now offers carbon neutrality across all shipments carried out for international retail customers via its e-PAQ solution, a specialist range of international packet and parcel services designed for online retailers.

For further information on how brands can address demands around value and build international consumer relationships that better meet the needs of today’s conflicted shoppers, download the full report: ‘How To Sell Direct In The Age Of The Conflicted Shopper’.

Asendia is committed to putting the customer at the centre of everything it does, which is why it stands for trust, friendliness and ease of use as the key pillars representing its core values.

Research methodology

Original research of over 8,000 global shoppers in the UK, U.S., Canada, Germany, France, Spain, Switzerland and Hong Kong. Each individual market polled had a sample size of over 1,000 shoppers. The research was conducted via online polling by Savanta on behalf of Asendia in February 2023.
Hashtag: #Asendia

The issuer is solely responsible for the content of this announcement.

About Asendia

Asendia is one of the world’s leaders in international e-commerce and mail, delivering packages, parcels and documents to more than 200 destinations across the globe.

Combining the experience and expertise of our founding companies, La Poste and Swiss Post, Asendia brings together a wealth of international and local know-how. Asendia’s expertise is broad reaching encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics. Asendia is committed to sustainability, offsetting all carbon emissions including first-mile collection, last-mile delivery, returns, and building emissions, machinery, and business travel.

Asendia employs over 1,500 people in Europe, UK, Asia Pacific and the USA – a global network blended with a local presence.

Bank of Laos Warns of Counterfeit Banknotes

Bank of Laos Urges Public to Be Vigilant Against Fake Banknotes.
A pile of Lao banknotes (photo: The culture trip)

The Bank of the Lao PDR (BOL) has issued a warning to citizens about counterfeit banknotes of LAK 100,000 and LAK 50,000 denominations.

Asia-Pacific Leaders Gather to Tackle Climate Change at UN Forum

Leaders gather at annual UN policy forum to tackle Asia and the Pacific’s most daunting threat – climate change
The United Nations Economic and Social Commission for Asia and the Pacific (ESCAP) 79th session. ( Photo : ESCAP )

The United Nations Economic and Social Commission for Asia and the Pacific (ESCAP) opened its 79th session in Bangkok today, with global and regional leaders calling for urgent action to combat climate change and its dire impacts.

Appier exceeds first quarter projection, reports robust earnings growth

Increasing business momentum lays a solid foundation for second quarter onwards

Highlights and achievements of Q1 FY23

  • Revenue increased by 32% YoY to reach JPY 5.6 billion
  • Gross profit reached JPY 2.8 billion with a 32% YoY growth rate
  • EBITDA profit increased by 60% YoY with 8% margin on a FX-neutral basis
  • Achieved 24.4% YoY growth in customer numbers with last twelve months net revenue retention of 133.8% on FX neutral basis, and a customer churn rate of 0.608%

First quarter exceeds projections to establish a solid foundation for FY23

TAIPEI, TAIWAN – Media OutReach – 15 May 2023 – Appier Group Inc (TSE: 4180), henceforth referred to as Appier, today announced its earnings results for the first quarter of fiscal year 2023. Appier’s growth in the first quarter exceeded full-year guidance amidst a traditionally low season[1], while its business momentum increased since the beginning of the year. The company’s successful penetration into key accounts and verticals, as well as its continued development into new markets, delivered concrete results and has laid out a solid foundation for the second quarter onwards.

Appier achieved steady growth in its financial performance with a 32% year-on-year (YoY) increase in revenue, reaching JPY 5.6 billion. Gross profit also showed significant growth, reaching JPY 2.8 billion with a 32% YoY growth rate, while EBITDA increased by 60% YoY to reach JPY 418 million with a 8% margin on a FX-neutral basis. Appier continues to accelerate its product innovation via various generative AI (GenAI) integrations to strengthen its core competence, as brands look to the next generation of technologies to further enhance their marketing strategies.

Continuing the momentum from the previous quarters, Appier performed well in the US and EMEA, reporting a 77% YoY revenue growth, and representing 14% of total revenue from 10% a year ago, underscoring its success in cultivating new markets and in meeting market demand for innovative technologies that drive change.

Expansion to accelerate on the back of dual growth engines via Digital Content and Ecommerce sectors

Appier achieved a 24% YoY growth in its overall customer base, with the majority of new customers coming from the Digital Content and Ecommerce sectors. In addition, the company reported a last twelve months net revenue retention (LTM NRR) of 133.8% on FX neutral basis, while its overall customer churn rate remained low at 0.608%. Appier’s annual recurring revenue currently constitutes over 95% of total revenues, highlighting the company’s stable growth and overall momentum.

Appier’s continuous growth trajectory this quarter was attributed to better upselling, product synergy enhancement, and continuous expansion in existing customers, while its overall strategic focus remained on the acquisition of large enterprise customers. Despite the first quarter being a generally low season with clients’ limited marketing activities, the company’s performance has exceeded the full year guidance. Appier also expects further growth momentum in the upcoming quarters.

Northeast Asia’s vertical growth and continuous US and EMEA market development serve as dual growth drivers

Appier also expects increased momentum from this quarter onwards, due to the addition of key accounts in Digital Content, particularly in South Korea. The company’s breakdown of markets showed that Northeast Asia (66%) remained stable, with deeper penetration across verticals such as Digital Content and consistent growth from existing customers in ECommerce. The US and EMEA (14%) markets continued to deliver significant product value to customers, with a focus on acquiring new customers, scalability, ROI-driven upsell, and strength in the Digital Content sector.

“Our combined growth engine market strategy, consisting of both the Digital Content and ECommerce sectors, allows us to balance revenue streams and cope with macro economic uncertainties. This position allows us to keep pace well with the rapidly evolving business trends and sustain long-term robust growth,” said Dr. Chih-Han Yu, CEO and Co-Founder of Appier. “By combining Appier’s sophisticated GenAI algorithms with OpenAI’s ChatGPT language models, our customers can embrace cutting-edge solutions and harness the value of AI easily.”

Empowering marketing with a full suite of GenAI technology enhancements

Appier is consistently driving product innovation through the integration of industry-leading technology into its entire suite of products. Through the combination of Appier’s in-house GenAI technology with ChatGPT features, enterprises can significantly enhance their productivity through advertising tools, conversational marketing, and automated content generation.

  • CrossX – AIXPERT: Limited or ineffective interest segments is one of marketers’ painpoints, making it hard to create various versions for multiple paid channels. With GenAI powered interest segment and parameter expansions, along with ChatGPT’s domain knowledge, marketers can efficiently identify the most appealing interest clusters to acquire high-value users. Based on AI predicted performance metrics and audience overlap rate, marketers can also optimize ads content across channels to achieve better campaign Return on Ad Spend (ROAS).
  • AIQUA: Generating marketing copy and creating multiple versions for campaign A/B testing can be time-consuming and challenging for marketers. With the support of GenAI technology, marketers can use basic text input to create multiple language versions[2], custom lengths, and tones (formal, friendly, uplifting, playful, humorous) in a few seconds.
  • BotBonnie: In the past, it was difficult for customer service professionals to provide a quick and detailed response to each customer. After integrating ChatGPT, the reply generation process can now be automated. AI assistant for live chat can also provide rewrite suggestions and adjust the response languages[3], length or tones (professional, friendly, empathetic, confident) for different situations, enabling better results from conversational commerce and customer satisfaction.

With the integration of GenAI into its product lines, Appier believes that they will provide strong practical value to enterprises and improve marketing performance and efficiency for brands. The enhanced solutions with an intuitive interface also empower brands to support the entire buyer journey, creating greater value and memorable customer experiences.


[1]On the quarterly seasonality characteristics, Q1 is a naturally lower season for marketing activities. Q3 and Q4 are high seasons for Ecommerce, while Q2 and Q3 are high seasons for Digital Content.

[2] AIQUA now can support English, Chinese, Japanese, and Korean languages and will support Vietnamese, Thai, and Bahasa in Q2 2023.

[3] BotBonnie can now support English, Chinese, Japanese, and Korean languages.

Hashtag: #Appier #ArtificialIntelligence #GenerativeAI #MarTech

The issuer is solely responsible for the content of this announcement.

About Appier

Appier (TSE: 4180) is a software-as-a-service (SaaS) company that uses artificial intelligence to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier now has 17 offices across APAC, Europe and US, and is listed on the Tokyo Stock Exchange. Visit for more company information and visit for more IR information.

Thai Military May Intervene if Political Situation Is Not Under Control

Thai Military May Intervene if Political Situation Is Not Under Control
Army Chief General Narongpan Jitkaewthae speaking to reporters, ( Photo : KhaoSod English )

Thailand’s military chief, General Narongpan Jitkaewthae, has said he cannot guarantee that the military would not intervene again if the country faces political upheaval in the next five months.