Home Blog Page 1922

COMAU STRENGTHENS ITS COLLABORATION WITH BEIJING FOTON DAIMLER TO BOOST ADVANCED TRUCK MANUFACTURING IN CHINA

  • Comau has delivered a fully automated body-in-white welding and material handling solution for Foton Daimler’s next-generation A6 platform for heavy-duty trucks
  • Designed for flexibility and scale, the system supports co-line production of 66 vehicle variants
  • The innovative solution enables an annual production capacity of up to 120,000 units with an OEE of more than 90%

SHANGHAI, Nov. 6, 2025 /PRNewswire/ — Comau has reinforced its longstanding collaboration with Beijing Foton Daimler Automotive Co., Ltd. (BFDA) by developing and delivering a state-of-the-art, fully automated body-in-white solution to support BFDA’s new A6 platform. The production line, designed for Foton Daimler’s premium heavy-duty trucks, reflects Comau’s commitment to helping its customers achieve modular production, reduced time-to-market, and greater manufacturing flexibility.

Truck Body
Truck Body

With a focus on productivity, achieved through flexible and adaptable operations, Comau’s solution spans the complete body-in-white welding process. From floor and side bodies to roofs and doors, the highly automated system manages complex configurations with ease. The platform, which spans 18 base body types and covers the full range of Foton Auman vehicles, is currently handling 66 vehicle variants with built-in scalability to support future growth.

Comau’s advanced automation allows BFDA to streamline production, achieve an Overall Equipment Effectiveness (OEE) of more than 90% and ensure consistent quality across all its models. Such results are further supported through the centralized control system, which is integrated with key factory software platforms and enables real-time process monitoring and fast, data-driven decisions. Thanks to intelligent quality assurance and rapid model changeover capabilities, the system enhances end-to-end visibility and ensures high first-pass yield rates.

With a projected output of 120,000 trucks per year, the solution supports BFDA’s strategic vision to lead the Chinese market with localized, energy-efficient production of premium trucks. It also reinforces Comau’s leadership in advanced welding automation for industrial, heavy duty and commercial vehicles of all sizes.

“As China’s commercial vehicle sector evolves, the ability to combine flexibility with high-volume production is critical,” said Jeff Yuan, Comau APAC Leader. “This project demonstrates our ability to deliver real-world, high-impact automation—helping customers scale efficiently while adapting to market demands.”

The deployment strengthens Comau’s position in Asia and underscores its commitment to enabling intelligent, flexible, and sustainable manufacturing across global markets.

Klook Expands Leadership Team to Drive Next Phase of Global Growth

SINGAPORE, Nov. 6, 2025 /PRNewswire/ — Klook, Asia’s leading platform for travel and experiences, announces two key appointments to its executive leadership team — Daniel Kao as Senior Vice President (SVP) of Product & Technology and Jakii Chu as Senior Vice President (SVP) of Growth Marketing.

From left to right: Daniel Kao, SVP, Product & Technology; Jakii Chu, SVP, Growth Marketing
From left to right: Daniel Kao, SVP, Product & Technology; Jakii Chu, SVP, Growth Marketing

“The concurrent arrival of Daniel and Jakii marks a powerful accelerator for Klook’s next growth chapter,” says Ethan Lin, CEO & Co-founder at Klook. “Both are global citizens and seasoned leaders, with deep experience across Asia and the U.S., bringing a rare blend of international scale and regional insight. Their combined expertise in product scaling and data-driven growth marketing will create strong synergies as they collaborate to advance our marketing technology stack.”

Driving Product and Technology Excellence

Daniel Kao is a veteran technology leader with 30 years of experience building and scaling world-class consumer internet platforms. His previous roles include Chief Technology Officer at VIP.com and Director of Site Operations and Quality Engineering at eBay.

At Klook, Daniel will focus on strengthening our product and technology leadership to deliver innovation at a sustainable scale. His priority is to elevate the end-to-end consumer experience and harness data and AI capabilities to drive efficiency and customer delight.

“Having led technology teams at global e-commerce and internet companies across the world, I’m excited to bring that experience to Klook,” says Daniel. “Klook is already redefining how people discover and book experiences, and I see tremendous opportunity to blend global best practices, data, and AI to scale that impact further.”

Accelerating Data-Driven Growth Marketing

Jakii Chu brings 25 years of marketing experience to the table, with a career built at the heart of top Silicon Valley companies. She previously served as Chief Marketing Officer at Instacart, SVP of eCommerce at Fanatics, and Chief Operating Officer of Shipping at eBay, where she shaped the growth engines of billion-dollar global businesses.

At Klook, Jakii will spearhead the company’s performance marketing transformation, focusing on leveraging AI innovation to build a scalable, integrated marketing technology stack. She will also strengthen integrated analytics capabilities to power faster and smarter decision-making across the organization.

“I thrive on making sense of complexity through data, then using those insights to design and implement high-impact marketing strategies that drive sustainable growth,” says Jakii. “Klook’s marketing flywheel is already incredibly comprehensive for its current scale, and I’m excited to work with the team to propel it to the next level of growth.”

About Klook
Klook is Asia’s leading platform for experiences and travel services. We curate quality experiences ranging from attractions and tours to local transport and experiential stays, in around 4,200 destinations globally. Founded in 2014, we are here to inspire and enable more moments of joy for travelers anytime, anywhere.

The 2025 Chinese Congress on Holistic Integrative Oncology (CCHIO) will be held in Kunming, presenting a new landscape of integrated cancer prevention and treatment from a global perspective.

KUNMING, China, Nov. 6, 2025 /PRNewswire/ — From November 6 to 9, 2025, the highly anticipated 2025 CCHIO will be grandly held in Kunming, the “Spring City”. Hosted by the Chinese Anti-Cancer Association and the Secretariat of the Tengchong Scientists Forum Organizing Committee, co-hosted by the World Association of Integrative Oncology (WAIO) and the China Institute of Integrative Medicine Development Strategy, and jointly organized by Yunnan Cancer Hospital, Kunming Medical University and Yunnan Anti-Cancer Association, this congress aims to become a significant milestone for academic exchange in the global oncology field.

With the theme “Winning the Fight Against Cancer Through Integration”, the congress will gather top oncologists, researchers, clinicians and health policymakers worldwide to jointly explore innovative multidisciplinary cancer diagnosis and treatment models. It will strive to bridge the gap between traditional and modern medicine, and build a new paradigm for cancer prevention and treatment covering the entire cycle of “prevention – screening – diagnosis – treatment – rehabilitation”.

A high-end platform for global cooperation and knowledge exchange, 2025 CCHIO is more than a conference; it is a fusion of Eastern and Western medical philosophies, a stage for dialogue between ancient wisdom and cutting-edge science. The congress will focus on showcasing the concept of “integrative medicine” and exploring how to combine conventional treatments with complementary therapies to improve patients’ treatment outcomes and quality of life.

It will also serve as a catalyst for promoting “integration of medicine and engineering” and “collaboration among industry, academia and research”, facilitating the transformation of basic research achievements into clinical practice. Leveraging Kunming’s geographical advantage as a strategic hub radiating South and Southeast Asia, CCHIO is committed to expanding its influence beyond China and contributing to the global cause of cancer prevention and control.

Preview of key highlights:

Keynote speeches delivered by distinguished academicians and industry leaders: Including academicians of the Chinese Academy of Engineering and well-known experts in the international oncology field.

Multidisciplinary symposiums: Covering multiple cutting-edge fields such as precision oncology, immunotherapy, traditional Chinese medicine oncology, artificial intelligence-assisted diagnosis, and patient rehabilitation and survival.

Extensive international participation: Representatives from the World Health Organization (WHO), the Union for International Cancer Control (UICC), and many leading cancer centers from across the United States, Europe, and Asia will participate.

Doctor-patient dialogue session: A specially designed session to listen to the voices of cancer survivors and caregivers and incorporate them into the discussion of future care models.

A sincere invitation to the global health community

The 2025 CCHIO cordially invites oncologists, researchers, traditional medicine practitioners, public health experts, and industry leaders from around the world to attend this grand event. The participants will work together towards a common vision: building a future where cancer is not only treatable but also preventable, and ensuring that comprehensive, compassionate, and accessible medical services benefit everyone.

Through deepened collaboration and integrated innovation, the 2025 CCHIO aims to open a new chapter in the development of oncology. This not only reflects China’s increasingly important role in global health affairs but also embodies humanity’s universal pursuit of a longer and healthier life.

New Regional Certifications to Boost Healthcare Training Standards Across Southeast Asia

  • Two new specially designed certification programmes will train doctors, nurses and technical specialists across the region in simulation-based medical education.

SINGAPORE, Nov. 6, 2025 /PRNewswire/ — The first healthcare simulation certification programmes designed specifically for Southeast Asian professionals were launched at the S3 Conference 2025 opening ceremony today. The event was attended by Mr Tan Kiat How, Senior Minister of State, Ministry of Digital Development and Information & Ministry of Health. The Certified Educator in Healthcare Simulation (CEHS) and Certified Technologist in Healthcare Simulation (CTHS) programmes will provide accessible, rigorous training for doctors, nurses, allied health professionals and technical specialists across the region.

As current international certifications are based on American contexts, these affect the learning experience of participants in Southeast Asia and, consequently, the pass rates. Currently, the pass rates for participants based outside the United States for the Certified Healthcare Simulation Educator and the Certified Healthcare Simulation Operations Specialist programmes are at 14.6% and 15% respectively[1]. The new CEHS and CTHS programmes seek to address the critical gaps in professional development for regional simulation professionals by offering contextualised content for Southeast Asian healthcare settings, scheduling that accommodates Southeast Asian time zones, and with lower costs compared to existing international certifications. Both programmes will commence by the end of 2026, with the goal of training 50 participants in the inaugural year. There are plans to scale up the intake over five years to meet growing regional demand.

The key benefits of the new certification programmes are as follows:

  • Contextualised examination content reflecting Southeast Asian healthcare realities
  • Training scheduled for Southeast Asian time zones
  • Reduced costs for participants through regional development and delivery
  • Enhanced technical expertise for simulation equipment operation
  • Improved patient safety through better-trained healthcare professionals

Professor Lim Soon Thye, Deputy Group CEO (Research, Education & Innovation), SingHealth, said, “Healthcare simulation has become an essential aspect of training for a spectrum of clinical conditions, enabling healthcare professionals to master complex procedures and hone critical decision-making skills in a risk-free environment. As patient volume increases, with a growing number of complex cases, simulation-based education has become an important pedagogy in developing highly skilled practitioners not just in Singapore but across the region. I am confident that the new CEHS and CTHS programmes will support the growth of the use of healthcare simulation in medical education in Singapore and the region.”

The certification programmes were developed through collaboration between SingHealth Duke-NUS Institute of Medical Simulation, the Pan Asia Simulation Society in Healthcare, and the Malaysian Society for Simulation in Healthcare.

More information on the programmes can be found in the Annex.

About the S3 Conference

Hosted by the SingHealth Duke-NUS Institute of Medical Simulation (SIMS) and jointly organised with Society for Simulation in Europe (SESAM) and the Gathering of Healthcare Simulation Technology Specialists (SimGHOSTS), the S3 Conference 2025 is held from 5 to 7 November at the Ngee Ann Kongsi Auditorium, Academia, Singapore General Hospital Campus. Gathering the brightest minds and ideas in healthcare simulation, the highly anticipated conference will showcase the wide spectrum of healthcare simulation capabilities and applications pertinent across various domains of education today, with the aim of strengthening the practice of healthcare professionals to propel patient care standards in anticipation of future needs.

For more information, visit: https://www.singhealthdukenus.com.sg/S3-2025

About SingHealth Duke-NUS Academic Medical Centre

The SingHealth Duke-NUS Academic Medical Centre (AMC) draws on the collective strengths of SingHealth and Duke-NUS Medical School to provide our patients and community with the best outcomes and experience.

By leveraging the synergies in clinical care, research and education created through our Academic Clinical Programmes, Disease Centres and Joint Institutes, the SingHealth Duke-NUS AMC fosters the exchange of scientific knowledge and clinical perspectives to accelerate innovation and new discoveries, advance the practice of medicine as well as nurture the next generation of healthcare professionals.

SingHealth delivers comprehensive, multi-disciplinary and integrated care across a network of acute hospitals, national specialty centres, polyclinics and community hospitals. Offering over 40 clinical specialties, SingHealth is Singapore’s largest public healthcare cluster.

Duke-NUS, Singapore’s flagship graduate-entry medical school, nurtures ‘Clinician Plus’ graduates to become leaders in the global healthcare and biomedical ecosystem, while scientists from its five Signature Research Programmes and 10 Centres transform medicine and improve lives in Asia and beyond.

For more information, please visit:

www.singhealthdukenus.com.sg 
www.singhealth.com.sg
www.duke-nus.edu.sg

[1]Pass rates for Southeast Asian participants are not available. 

ANNEX

Details of Southeast Asian Healthcare Simulation Certification Programmes

Background

The Certified Educator in Healthcare Simulation (CEHS) and Certified Technologist in Healthcare Simulation (CTHS) programmes are developed to directly address the limited access and progress to professional development for simulation professionals in Southeast Asia and the region.

Advantages

1)    Contextualised content

  • Current international certifications are often based on the American contexts, including education systems, regulations, technical jargon and the use of colloquial language.
  • Clinical settings may also differ between Asia and the West.
  • These factors can cause confusion for Asian participants and pose challenges to effective learning.

2)    Southeast Asian-friendly scheduling

  • Participants from Southeast Asia currently attend the review courses conducted in the USA in vastly different time zones (e.g. American courses are conducted at 3am Singapore time).

By providing training in a Southeast Asian time zone, participants do not have to sacrifice sleep and will be able to learn more effectively.

3)    Lower costs

  • Programmes that are developed locally and regionally will enable training costs to be reduced for participants.
  • This will lower the financial barriers to entry so that more Asian healthcare professionals can be equipped with the skills and knowledge they need.

Expected Impact on Healthcare Delivery

4)    Enhancing skills for improved patient outcomes

  • More participants will be able to benefit from training methodology that focuses on experiential and hands-on learning that augments theoretical knowledge.
  • Enhanced knowledge and skills will enable healthcare professionals to provide care that is safer and more effective.

5)    Advancing the role of simulation in medical education

  • Healthcare simulation provides optimal learning environments for educators and learners, enabling them to hone their skills in a safe environment that provides high-fidelity clinical realism without risk to patients.
  • The growth of the use of simulation in medical education enables educators and technologists to advance technical expertise to foster wider adoption.
  • In turn, this elevates the quality of simulation-based medical education and training.

With the new CEHS and CTHS programmes, healthcare educators and simulation technologists will be equipped with validated simulation competencies and be well-positioned to deliver healthcare simulation within the Asian context, while upholding rigorous international quality and safety standards.

Photo

The Certified Educator in Healthcare Simulation (CEHS) and Certified Technologist in Healthcare Simulation (CTHS) programmes are developed to directly address the limited access and progress to professional development for simulation professionals in Southeast Asia and the region. From L to R: Ms Madhavi D/O Perianan Suppiah, Senior Assistant Director, SIMS; Associate Professor Shiva Sarraf-Yazdi, Vice Dean, Education, Duke-NUS Medical School; Professor Dinker Ramananda Pai, President, Pan Asia Simulation Society in Healthcare; Professor Fatimah Lateef, Co-director, SIMS; SMS Tan Kiat How; Professor Fernando Bello, Co-Director, SIMS; Professor Ismail Mohd Saiboon, Chairman, Malaysian Society for Simulation in Healthcare; Professor Lim Soon Thye, Deputy Group CEO (Research, Education & Innovation), SingHealth; Adjunct Associate Professor Sabrina Koh Bee Leng, Campus Director, Sengkang General Hospital, SIMS
The Certified Educator in Healthcare Simulation (CEHS) and Certified Technologist in Healthcare Simulation (CTHS) programmes are developed to directly address the limited access and progress to professional development for simulation professionals in Southeast Asia and the region. From L to R: Ms Madhavi D/O Perianan Suppiah, Senior Assistant Director, SIMS; Associate Professor Shiva Sarraf-Yazdi, Vice Dean, Education, Duke-NUS Medical School; Professor Dinker Ramananda Pai, President, Pan Asia Simulation Society in Healthcare; Professor Fatimah Lateef, Co-director, SIMS; SMS Tan Kiat How; Professor Fernando Bello, Co-Director, SIMS; Professor Ismail Mohd Saiboon, Chairman, Malaysian Society for Simulation in Healthcare; Professor Lim Soon Thye, Deputy Group CEO (Research, Education & Innovation), SingHealth; Adjunct Associate Professor Sabrina Koh Bee Leng, Campus Director, Sengkang General Hospital, SIMS

 

YITAHOME Launches Black Friday Early Access with “Find Your Holiday Glow”

NEW YORK, Nov. 6, 2025 /PRNewswire/ — The holiday season is arriving with soft lights, slow mornings, and the joy of gathering together. This year, YITAHOME invites you to create spaces that feel warm, meaningful, and beautifully lived-in through our Black Friday campaign, “Find Your Holiday Glow.”

At the heart of this campaign is the belief that comfort comes from intention. The season shows itself in small, familiar moments: soft music, quiet laughter, warm cocoa in hand, and Christmas lights casting a gentle glow. These are the reminders of what the holidays are meant to feel like: simple, grounding, and warm.

To support these moments, we’ve curated selections that encourage rest, hosting, and quiet joy all season long.

Holiday Top Picks

  1. YITAHOME Power Swivel Recliner Chair
    A seat designed for slowing down, with plush cushioning and a smooth swivel motion that makes movie nights and quiet mornings feel even more relaxing. Now around $299.99 from its original $599.99, making it an inviting upgrade without the heavy splurge.
  2. YITAHOME Pre-Lit Balsam Fir Christmas Tree
    Enjoy 43% savings this season, the soft lighting and natural-looking branches create a warm, familiar holiday atmosphere that instantly feels comforting. A festive piece that becomes part of the tradition for only $129.99 to bring the holiday glow home.
  3. YITAHOME Farmhouse Fireplace TV Stand
    The fireplace glow adds warmth while the storage keeps the room feeling composed and welcoming, and during the event it priced at  $359.99, making it surprisingly simple to create a cozy living space that draws everyone together.
  4. YITAHOME Mini Split Air Conditioner
    Provides quiet, efficient heating and cooling for consistent comfort all year round, perfect for both gatherings and quiet downtime. Pricing begins at $559.99, and select units are available at up to 50% off for a limited time.
  5. YITAHOME Makeup Vanity Table
    Originally $349.99, now you can get it for $219.99. This vanity creates a serene space for getting ready, with compartments that keep essentials neatly displayed and easy to reach. An organized corner that brings calm to your mornings and evenings.

For the first time ever during our exclusive Early Access campaign, we’re offering an additional 20% off on our featured items. Enter code 2025YTBF20 at checkout to instantly unlock your extra 20% savings!

This Black Friday, building a warm and meaningful home begins with small shifts: a cozier seat, a festive touch, a softer glow and a space that feels like you.

Find Your Holiday Glow this season.

Follow Yitahome for the latest updates with more exclusive offers.
Website: Yitahome.com
Instagram: @yitahome.us
TikTok: @yitahomefurniture
Facebook: Yitahome

About Yitahome
At Yitahome, we believe that everyone deserves a space they’re proud to call home. With thoughtful design, reliable quality, and a touch of elegance, we help turn everyday rooms into meaningful places. Dedicated to #MakingHomeHappen, our furniture is crafted to bring both function and style into your life one piece at a time.

Contact:
Sukie, shenxi@yintatech.com  
Ajeng Azzizah, ajengazzizah@yintatech.com

Agoda Releases AI Developer Report 2025: How Engineers Work with AI Across Southeast Asia and India

  • Study finds AI adoption is nearly universal, with 95% of developers across Southeast Asia and India using it weekly.
  • 87% of developers are upskilling for the AI era, showing strong optimism despite uneven access to training.
  • Developers are using AI pragmatically, prioritizing speed and quality over full automation.

SINGAPORE, Nov. 6, 2025 /PRNewswire/ — A new study released today by digital travel platform Agoda shows that artificial intelligence (AI) adoption is high among software developers in Southeast Asia and India, but its usage is still maturing. Developers use it pragmatically to accelerate work without compromising quality, while organizations face the challenge of putting in place the policies, practices, and frameworks needed to support the next phase of AI evolution in the region.

Agoda AI Developer Report
Agoda AI Developer Report

Drawing on extensive input from the developer community across Indonesia, Malaysia, Thailand, the Philippines, Singapore, Vietnam, and India, and drawing insights from leading regional companies such as Carousell, MoMo, Omise, and SCB 10x, the report highlights three interconnected findings on AI adoption across Southeast Asia and India:

AI is mainstream but not mature

Across Southeast Asia and India, AI has become a daily companion in developer workflows. 95% of developers use AI weekly, and 56% always keep an AI assistant open. Productivity drives adoption, with 80% citing speed and automation as their main motivation. Engineers are seeing tangible results, with 37% saving four to six hours per week.

Yet AI remains primarily a productivity tool rather than a creative partner. Only 22% use it to solve unfamiliar problems, and less than half (43%) believe it can perform at the level of a mid-level engineer. While 94% rely on AI for code generation, usage drops for downstream tasks such as documentation, testing, and deployment. This highlights a gap between use and reliability, pointing to the need for more consistent, dependable results.

AI is evolving through accountability

Oversight and verification are increasingly embedded in daily AI workflows. 79% of developers cite inconsistent or unreliable outputs as the primary barrier to broader AI use. To maintain quality, 67% review all AI-generated code before merging, and 70% routinely rework outputs to ensure correctness.

Formal policies are still rare; only one in four teams operate under official AI guidelines. Yet reliability continues to improve through team-led reviews and validation processes. This focus on verification doesn’t slow innovation; it strengthens it, allowing developers to move faster while keeping quality high. Most (72%) developers report clear productivity gains and better code outcomes, proving that human oversight remains central to responsible AI adoption.

AI experience is uneven and risks creating gaps

With adoption now near universal, the focus has shifted to how developers use AI responsibly and effectively. Most developers are self-taught, 71% learning through tutorials, side projects, or online communities, while only 28% receive employer-led training. Access to structured programs also varies by market: developers in Singapore are almost twice as likely as those in Vietnam to have formal AI training programs.

Despite these gaps, developers are driving their own growth. 87% have adjusted their learning or career plans to leverage AI, and 62% expect it to expand career opportunities, laying the foundation for stronger, long-term capability across the region. This self-directed growth reflects a workforce learning faster than organizations can train, ambitious, experimental, and increasingly AI-literate.

“Artificial intelligence is reshaping how developers across Southeast Asia and India build, learn, and collaborate,” said Idan Zalzberg, Chief Technology Officer at Agoda. “What began as a way to speed up tasks like writing, testing, or debugging code has grown into a broader shift in how software is built. Today, AI helps teams move faster, learn continuously, and solve problems in new ways.

“In this region, AI use is mainstream but still uneven. Developers are approaching AI with pragmatism – accelerating work, maintaining quality, and experimenting thoughtfully rather than replacing skill or judgment. The real opportunity lies in supporting this ground-up maturity with structured practices and responsible experimentation, turning high adoption into consistent, lasting capability.”

The study was commissioned by Agoda and conducted in partnership with Macramé Consulting. As a leading digital travel and technology company in the region, Agoda is dedicated to upskilling local tech talent, fostering innovation, and investing in the communities where it operates. By sharing these findings, Agoda aims to support developers in building the skills and frameworks necessary to drive the region toward becoming the Silicon Valley of Asia, combining cutting-edge technology with a culture of responsible, collaborative growth.

For more information and to download the free report, visit apacdeveloperreport.com.

Tencent Singapore Champions Conversations on Healthy Gaming with Families at IMDA’s Digital for Life Festival 2025

SINGAPORE, Nov. 6, 2025 /PRNewswire/ — Tencent Singapore reaffirmed its commitment to promoting digital well-being and driving conversations about healthy gaming with families at this year’s Digital for Life Festival 2025, organised by the Infocomm Media Development Authority (IMDA) and held from 25–26 October.

A family interacting with the “Stay in Control Flip Board” installation created by Tencent.
A family interacting with the “Stay in Control Flip Board” installation created by Tencent.

Under the theme “Stay in Control: Shaping Gamers of the Future“, Tencent invited families to discover how games could be a positive force for connection, learning, and self-development. Through interactive activities such as the Stay in Control Flip Board and Healthy Gaming Conversation Cards, families were invited to reflect on familiar scenarios around digital and gaming habits, turning these moments into opportunities for open conversations about digital wellbeing. The Flip Board sparked relatable discussions amongst youths at the event, while the Conversation Cards encouraged families to continue them at home and engage in deeper conversations about building healthy digital habits.

Complementing these activities were mini TeleMatches hosted by COMEBACK at the festival. The TeleMatches featured Honor of Kings, the world’s most played MOBA developed by TiMi Studio Group and published by Level Infinite, with youth participants forming teams of three as they shared ideas about their gameplay and made new connections with their fellow peers on-site.

Senior Minister of State for the Ministry of Digital Development and Information, Mr Tan Kiat How (center), visits the Tencent x COMEBACK booth to learn about their ongoing digital well-being initiatives for youths and families.
Senior Minister of State for the Ministry of Digital Development and Information, Mr Tan Kiat How (center), visits the Tencent x COMEBACK booth to learn about their ongoing digital well-being initiatives for youths and families.

Tencent and COMEBACK also welcomed Senior Minister of State Mr Tan Kiat How and Minister of State Mdm Rahayu Mahzam from the Ministry of Digital Development and Information, Dr Hamid Razak, Member of Parliament for West Coast-Jurong West GRC, as well as representatives from the Media Literacy Council, to learn more about ongoing initiatives to promote digital well-being among youths and families.

“At Tencent, we see gaming as an activity that enriches people and helps them thrive by sparking creativity, building teamwork, and bridging inter-generational bonds,” said Damian Ngiam, Head of Trust & Safety, Tencent Singapore. “By participating in the Digital for Life Festival, we hope to inspire families and young people to see gaming as a shared experience that supports wellbeing and nurtures essential soft skills such as communication and empathy.”

Tencent’s continued support for the Digital for Life movement is part of its broader initiative to champion games as a force for connection, learning, and positive impact. Through ongoing collaborations across education and community sectors, Tencent continues to promote responsible gaming and digital wellness for players of all ages.

This year’s involvement also builds on a long-term partnership with COMEBACK Singapore, a social enterprise that supports youth digital wellness. Since 2022, both Tencent and COMEBACK have organised parent webinars, mindful gaming workshops, and community programmes to help families strengthen communication and confidence around digital play.

IMDA’s Digital for Life Festival celebrates initiatives that help Singaporeans embrace digital technology confidently and safely.

-END-

About Tencent 

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained. Our financial technology business covers payment, credit, wealth management and insurance sectors, as we support our partners’ business growth and assist their digital upgrade through FinTech and other enterprise services. We also publish some of the world’s most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe. Tencent was founded in Shenzhen, China, in 1998, and has been listed on the Main Board of the Stock Exchange of Hong Kong since 2004.

 

Rocket Travel by Agoda Launches the Loyalty Value Playbook to Help Travel Leaders Stay Ahead of the Loyalty Game

The new report by Rocket Travel by Agoda and Skift reveals framework for brands to close the loyalty value gap with seamless redemptions and cash spend

SINGAPORE, Nov. 6, 2025 /PRNewswire/ — As customer expectations rapidly evolve, their perception of traditional loyalty models evolves with it. As a result, many loyalty programs face a widening “value gap” between what members want and what brands deliver, according to a new report co-developed by Skift and Rocket Travel by Agoda – the strategic partnerships arm of digital travel platform Agoda.

Titled ‘The Loyalty Value Playbook: Redemption Experience and Cash Spend as the New Benchmarks for Customer Growth’, the report offers a practical blueprint to close the loyalty gap. With 77% of consumers now quicker to drop a program than they were three years ago, this underscores how consumers are increasingly prioritizing loyalty on platforms that deliver value through clarity, flexibility, and relevance throughout the customer journey.

Rocket Travel by Agoda has launched a guide to help companies transform failing loyalty programs based on clear metrics. The guide includes six capabilities that focus on getting the most out of loyalty programs by focusing on best practice in redemption, usability, transparency, and exclusivity:

  1. Flexible Commerce Infrastructure: Streamline checkouts with real-time point balances, instant confirmations, and points-plus-cash options to match modern e-commerce standards.
  2. Data and Personalization Engine: Harness guest behavior and AI-driven insights to deliver tailored recommendations, increasing redemption value and booking conversions.
  3. Partner and Inventory Strategy: Expand high-quality room and experience inventory with competitive pricing and exclusive perks like early check-in or late checkout.
  4. Marketing Technology and Customer Journeys: Minimize point breakage with lifecycle messaging and clear value explanations to spur repeat cash bookings.
  5. Governance and Controls: Enforce fair dynamic pricing with transparent rules and advance notices to sustain guest trust and reduce complaints.
  6. Cross-Functional Ways of Working: Unite loyalty, operations, and data teams to optimize metrics like repeat cash bookings and guest lifetime value.

Rocket Travel By Agoda developed the guide to help companies understand why traditional loyalty programs may need to evolve to meet modern guest expectations, risking lost revenue for brands. For instance, according to Antavo’s Global Customer Loyalty Report, only around 50% of loyalty points earned are redeemed, while in a report by Cordial, 43% of customers stopped participating because the rewards took too long to earn.

Grounded in original research, case studies, and expert interviews, the playbook shows how well-crafted loyalty programs drive repeat bookings and cash spend, strengthening guest relationships. By leveraging zero-friction experiences and AI-driven personalization, it empowers travel brands spanning airlines, hotels, and beyond to meet the demands of modern travelers, in line with Agoda’s commitment to making travel more accessible and rewarding.   

“The challenge and opportunity for loyalty programs is that expectations haven’t shifted from one set of benefits to another, they have expanded. Travelers still want the traditional perks, but they also expect more, making loyalty harder to manage,” says Damien Pfirsch, Chief Commercial Officer and Head of Rocket Travel at Agoda. “This report equips travel brands with a playbook to rebuild guest trust through clear, flexible, and relevant loyalty experiences, boosting both point redemptions and cash bookings.”

Rocket Travel by Agoda leverages its extensive industry expertise to guide partners in crafting loyalty programs that resonate with their audiences, build loyalty, and support sustainable growth. With a clear focus on personalized and flexible offerings, brands can build lasting customer relationships and elevate their market presence. Download the full report here.