KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 27 March 2024 – It is time to recall all the Ramadan initiatives the international broker Octa has launched and curated throughout the last year.

Charity plays a decisive role during the holy month of Ramadan, and Octa actively participated in it.

Naturally, the ninth month of the Islamic calendar is a religiously significant period for any Muslim believer. So, with the explicit inspiration of Octa’s motivated regional partner organisations, noteworthy social projects could be lifted off the ground in many Muslim communities—in most cases, these undertakings have already been done and executed several years in a row.

Indonesia, Malaysia, and Nigeria are the three countries with the most vibrant Ramadan activity regarding these Ramadan charity projects.

Keeping the order, Indonesia became the home of two 4-day training workshops for teachers from up to ten schools. The charity organisation Yayasan Tunas Aksara was the driving force behind this unique children’s education programme.

Octa’s brand ambassador, Andre Rizky, further enriched this project with his own workshop on financial literacy.

What’s especially noteworthy about Malaysia is Octa sponsoring projects that provided dozens of Malaysian learning centres with access to a school management system, a gamified learning platform, and Google for Education.

Ideas Academy—a frequent partner of Octa’s—was the organiser of this project. It basically consisted of furthering the digitalisation of 1,012 learning centres for refugees and underprivileged students in Malaysia to support pushing their education forward. Through this particular initiative, a novel and exciting workshop format emerged. That way, an online learning path on financial literacy in the modes of Ideas Academy’s fruitful “self-study” approach became feasible.

Arriving in Nigeria, Octa provided 1,444 Muslims with free and nutritious meals throughout the five-week Ramadan fast—amounting to 288 portions per week, handed out to those in dire need. This decision to make it precisely 1,444 meals was in recognition of the actual 1,444th anniversary of Prophet Muhammad’s migration to the city of Medina. The broker mainly depended on partnering with local mosques’ leaders to accomplish those charitable feats.

It should go without saying that Ramadan has become somewhat of a tradition in Octa’s charitable engagements. During 2024, the fintech company will endeavour to extend its reach and social impact even more—keeping its frequent collaborators and seeking out new ones.
Hashtag: #Octa

The issuer is solely responsible for the content of this announcement.

Octa

Octa is an international broker that has been providing online trading services worldwide since 2011. The company is involved in a comprehensive network of charity and humanitarian initiatives, including the improvement of educational infrastructure and short-notice relief projects supporting local communities.

MOSCOW, RUSSIA – Media OutReach Newswire – 27 March 2024 – SIBUR, Russia’s largest producer of polymers and rubbers, held a conference titled New Perspectives and Opportunities for Biodiversity Conservation in Moscow on March 22.

During the conference, experts from the UN, the All-Russian Society for Environmental Protection, the Institute of Geography of the Russian Academy of Sciences, non-profit organizations, nature conservation funds, universities, and companies discussed biodiversity conservation practices and the involvement of business in this process.

Biodiversity is one of the key components of sustainable development. The UN has declared the current decade (2021–2030) to be the Decade on Ecosystem Restoration, and the task of restoring ecosystems requires the involvement of the private sector. In Russia, biodiversity conservation is one of the strategic goals of the Ecology national project.

Large companies pay considerable attention to biodiversity conservation – for example, they release fry into rivers, carry out land reclamation, and conduct extensive tree planting. Businesses collaborate with nature reserves, specially protected natural areas, and scientific institutions involved in the monitoring and conservation of animal populations.

SIBUR has been implementing programmes to preserve biodiversity for many years. One of SIBUR’s best practices has been its initiative to create ecological trails near industrial facilities and to use them as biological markers indicating the state of the environment.

The company’s support for a Far Eastern leopard conservation programme has contributed to a fourfold increase in the population of this species. Over the past two years, SIBUR has planted more than 3 million trees in 10 regions across Russia, and company employees have been actively involved in stocking rivers with fish, having released 800 thousand fry last year alone.

SIBUR plans to integrate biodiversity conservation objectives into its Sustainable Development Strategy for 2025–2030, which is currently being developed. The company has been collaborating with the scientific community and biodiversity experts in order to determine these objectives.
Hashtag: #SIBUR

The issuer is solely responsible for the content of this announcement.

Artist for inaugural episode: Fujii Kaze

TOKYO, JAPAN – Media OutReach Newswire – 27 March 2024 – NHK WORLD-JAPAN is set to produce and air tiny desk concerts featuring Japanese musicians. “tiny desk concerts JAPAN” will be an adaptation of the series originated by the American public broadcaster, NPR. Artists perform in an intimate setting with acoustics that match the atmosphere. Audiences around the world have embraced the format, which now attracts superstars such as Taylor Swift and BTS as well as up-and-coming entertainers.

With a platform license from NPR, NHK WORLD-JAPAN will introduce viewers to Japanese artists. The inaugural broadcast will feature Fujii Kaze, a performer who has been earning accolades domestically and abroad. People who haven’t heard him will get their first chance. Those who do know him will hear his music in a new way.

Watch and listen, as Fujii brings his songs to a tiny space at the NHK Broadcast Center in Shibuya, Tokyo. It’ll be huge.

Broadcast times (UTC):
Friday, March 29, 14:30, 20:30
Saturday, March 30, 3:10, 10:10
Wednesday, April 3, 19:00
https://www.nhk.or.jp/nhkworld/en/shows/tinydeskconcerts/

*Available through the app as well:
https://www3.nhk.or.jp/nhkworld/en/app/
Hashtag: #fujiikaze #kazefujii #tinydesk #tinydeskconcert #tinydeskconcertsjapan #nhkworldjapan #japan #jpop #japanesetv #japanesemusic #entertainment

The issuer is solely responsible for the content of this announcement.

About NHK WORLD-JAPAN

NHK WORLD-JAPAN is the international service of Japan’s public media organization NHK. It provides the latest information on Japan and Asia through television, radio and online to a global audience. For more details, visit nhk.jp/world.

TORONTO, CANADA – Media OutReach Newswire – 26 March 2024 – Moomoo Financial Canada Inc. (Moomoo CA), a leading next generation stock trading platform, rings the opening bell at the Toronto Stock Exchange to celebrate its approval as a TSX and TSXV non-trading member on March 26, 2024. This occasion symbolizes moomoo’s commitment to expanding its world class products and services in the Canadian market, empowering Canadians to be confident in themselves to invest and grow.

Justin Zacks, Vice President of Strategy at Moomoo said, “Having the privilege of ringing the opening bell at TSX with my fellow moomoo colleagues, friends and allies was truly an exciting moment. Moomoo CA is honored to be approved by TMX effective March 29th as a non-trading member of the TSX/TSXV. We look forward to incorporating this development into our business in the future. It’s a new milestone for moomoo as we continue to expand our services and offerings in the Canadian market.”

In September 2023, moomoo officially launched in Canada with the mission to empower Canadians to be confident in themselves to invest and grow, by providing them with advanced tools and comprehensive data essentials at low cost to trade. The moomoo app has rapidly gained popularity among Canadian users. Based on the data.ai’s comparison in March 2024, moomoo is the #1 of Android finance app downloads ranking in Canada.

Unique Features and Tools that Empower Canadian Investors

To support Canadians taking control of their financial future with confidence, the moomoo app provides them with access to a wealth of features, including free access to Level 2 data for US stocks and Level 1 data for Canadian stocks, free 24/7 financial news from over 150 major financial publications, including Bloomberg & Dow Jones, and free detailed analyst ratings from over 4,000 Wall Street analysts.

Moomoo’s vibrant community has over 21 million global investors sharing their experiences and stories and its Moo Learn feature has over 600 tailormade financial education courses make it a leading social-oriented investing platform that encourages self-learning in Canada.

Moomoo’s user-friendly paper trading feature allows investors to begin their trading journey with a virtual portfolio worth $1,000,000, allowing them to practice and experiment without risking real money. Moomoo’s paper trading feature gives investors the access of real-time market data to simulate trading conditions accurately and make informed investment decisions.

With a self-directed moomoo account, Canadian investors can invest in global markets with ease by trading in the U.S. and Canadian markets through one single moomoo account, with lower fees up to 92% cheaper than competitors. Opening an account on moomoo requires $0 capital threshold and $0 account management fees. Additionally, moomoo offers a competitive and transparent fee structure. The following table shows how moomoo’s trading fees and currency conversion fees compare with other Canadian brokerages.

Built for the Canadian Investors

Moomoo brought its world-class trading platform to Canadian investors, offering a variety of account types to Canadian investors, including cash, margin, RRSP (Registered Retirement Savings Plan), and TFSA (Tax-Free Savings Account) accounts, all without any account management fees.

From March to April 2024, moomoo is running amazing promotions that eligible users can earn up to $2,400 in cash coupons. For more information regarding the promotional offer, please visit here.

[1] The rates provided are for informational purposes only and may not represent the complete range of available rates. It is possible that you may discover rates that are more favorable than those presented in this comparison. (For information on moomoo CA’s Rates and Pricing, please visit: https://www.moomoo.com/ca/pricing)

[2] Other Brokerages include only certain brokerages that we compared and our data source is based on published fee schedules on their official websites. Official website of brokerages as of 8/26/2023. The brokers we refer to may have different rates for different tiers. Please visit their official websites to see details.

Click HERE to download high-resolution event photos.
Click HERE to view the bell ringing video.
Hashtag: #MoomooFinance

The issuer is solely responsible for the content of this announcement.

About moomoo

Moomoo is an investment and trading platform that empowers global investors with pro-grade, easy-to-use tools, data, and insights.

It provides users with the necessary information and technology to make more informed investment decisions. Investors have access to advanced charting tools, technical analytics, and Level 2 data. Moomoo grows with its users, cultivating a community where investors share, learn, and grow together in one place. Moomoo provides free access to investment courses, educational materials, and interactive events that any investor, at any level, can gain from. Users can join forum discussions, trading topics, and seminars to better their investment knowledge and insights.

Founded in the United States in 2018, moomoo has rapidly expanded globally, serving investors in countries such as the US, Australia, Japan, Singapore, Malaysia, and Canada. Globally, moomoo and its affiliates are trusted by over 21 million users. Moomoo takes pride in its role as a global strategic collaborator of the New York Stock Exchange (NYSE) and global collaborator of CBOE Global Markets, earning numerous international accolades from renowned industry leaders such as Best Day Trading Software 2023 awards from Benzinga, Best of the Best 2024 – Online Broker Rising Star from Money Australia and Best Retail Broker 2023 Award from the Securities Investors Association (Singapore).

About Moomoo Financial Canada Inc

In Canada, brokerage products and related services available through the moomoo app are offered by Moomoo Financial Canada Inc (MFCI). MFCI is a Canadian securities broker specializing in Order Execution Only (OEO) services and is registered with CIRO and a member of CIPF. MFCI does not provide investment advice or recommendations regarding the purchase or sale of any investments. Investors are responsible for their own investment decisions.

BANGKOK, THAILAND – Media OutReach Newswire – 26 March 2024 – Central Department Store, under Central Retail Corporation, has announced a substantial investment of 4 billion baht to transform Central Chidlom into “The Store of Bangkok.” Aspiring to establish itself as a luxury department store, it endeavors to provide customers with a comprehensive “One-Stop-Shopping” experience. Setting new benchmarks with its world-class sophisticated design, elegant architecture, and a curated selection of global luxury brands, Central Chidlom aims to offer exceptional services, positioning itself as an inspirational destination for discerning shoppers, thus ushering in a new era of luxury retail in Bangkok.

Natira Boonsri, CEO of the Central Department Store Group under Central Retail, unveiled, “Established in 1974, the store has strategically positioned itself in the heart of the city to cater to high-end customers and pioneered the concept of ‘One-Stop-Shopping’ in Thailand. Evolving over more than five decades alongside Thai customers and the retail industry, today marks another significant step as Central Chidlom ventures towards becoming a luxury department store. We no longer see Central Chidlom simply as a department store; it is now The Store of Bangkok, the epitome of shopping sophistication for both Thai and international clientele.”

The new Central Chidlom, branded as “The Store of Bangkok,” stems from the Central Department Store group’s vision to serve as ” The Store of Endless Inspiration for Every Moment of Your Life.” Incorporating three key principles into its redesign, the store aims to establish itself as a luxury department stores:

The Store of Design & Concept

Central Chidlom collaborates with Thailand’s leading architectural firm and a global consultancy to create contemporary architecture. Tailored to fit the Thai lifestyle, it excels in intricate detail while embracing international style:

• Enhancing the Experience: Broadening the central space of the store to provide a spacious and airy ambiance, evoking luxury and relaxation, and offering a shopping experience designed to fit every product category.
• Elevating Architecture: Redesigning the exterior façade of Central Chidlom, which serves as its signature, to modernize the store’s appearance. Opting for frosted white glass, capable of illuminating and changing colors at night, Central Chidlom will become a bright, vibrant, lively, and iconic landmark of Bangkok.
• Enhancing Accessibility: Adding a Sky Bridge on the first floor to directly connect to the luxury floor, and expanding the existing Sky Bridge on the second floor to provide customers with easier access to Central Chidlom.

The Store of Curated Destinations

Central Chidlom represents the unique feature of the store itself, serving as a destination that gathers a diverse array of brands under one roof:

• World of Luxury: Offering a world-class luxury shopping experience with:
  • Luxe Galerie presents an opulent array of prestigious global brands, such as Balenciaga, Bottega Veneta, Burberry, Celine, Chanel, Dolce & Gabbana, Fendi, Gucci, Loewe, Louis Vuitton, Missoni, Miu Miu, Prada, Roger Vivier, Saint Laurent, and Versace, ensuring an exquisite shopping experience.
  • Shoes Avenue, the ultimate destination for a luxurious collection of designer footwear. Brands such as Bottega Veneta, Burberry, Christian Louboutin, Gucci, Jimmy Choo, Prada, Roger Vivier, Sergio Rossi, Tod’s, Tom Ford, and Vivienne Westwood are showcased, with exclusive debuts of brands making their first appearance in Thailand.
• World of Beauty: Beauty Galerie, a new pinnacle of luxury and grandeur in Thailand, sprawls across more than 6,000 square meters. It houses an exquisite array of beauty products from over 150 esteemed global brands, including exclusive booths from prestigious names. Beauty Galerie offers exclusive distribution of elite brands, alongside a dedicated space for organic and niche beauty products.
• World of Youth: Expanding Customer Base among New Generation, Central Chidlom stands out as the first and only department store with Sneakers Boulevard, an area featuring over 800 pairs of sneakers, including the latest collections, special editions, and rare models from various renowned brands.
• Best Curated Food Destination: Selecting eateries and cafes that cater to every lifestyle and preference, with an increase of threefold in the number of food outlets, totaling over 60 establishments. This expansion aims to fulfill the lifestyle needs of customers who visit the store not just for shopping but also for hanging out.
• Best-in-Class Service: Elevated services such as upgraded concierge lounges, personal shopping assistants, and digital parking services have significantly enhanced customer experience.

The Store of Communities

Central Chidlom continues to be a beacon of inspiration, aiming to foster strong communities by encompassing:

• Customer Focus: Catering to three main customer groups: (1) High-spending customers who appreciate well-curated products, (2) Creative and inspired young individuals who are into fashion, art, and innovation, and (3) Travellers and expatriates in Thailand.
• Introducing CENFINITY to elevate the private loyalty program for top customers of Central Department Store, Robinson Department Store, Central Embassy, and The1 members. This program is redesigned to be more personalized and tailored to meet the lifestyle needs and preferences of the store’s esteemed customers.
• Establishing a new identity for Central Chidlom through revamped logos and fonts, inspired by the store’s new design. The introduction of the distinct “Central Chidlom Rose Pink” color derived from the iconic flower event of Central Chidlom, will be exclusive to Central Chidlom.
• Positioning Central Chidlom as the store of endless inspiration for communities, which presents creative events spanning art, music, and gastronomy, in partnership with both local and global collaborators year-round.

The spending trend remains robust among premium clientele and the younger demographic, with projections indicating a 20% increase in foot traffic and a 30% growth in sales following the full-scale operation of the redesigned Central Chidlom in 2025.

Central Chidlom is poised to debut its new identity, embodying the concept of “The Store of Bangkok,” inviting both local and international customers to experience the latest luxury, beauty, and fashion offerings in April. Moreover, valued customers can anticipate the grand reveal of the fully revamped Central Chidlom in December this year.
Hashtag: #CentralRetail #CentralDepartmentStore

The issuer is solely responsible for the content of this announcement.

BANGKOK, THAILAND – Media OutReach Newswire – 26 March 2024 – At the Bangkok International Motor Show (BIMS) 2024, VinFast Auto (Nasdaq: VFS) introduces a diverse range of green mobility solutions to Southeast Asia’s leading auto market, including electric scooters, cars and the electric pickup truck concept – VF Wild. The company also introduces its industry-leading after-sales policy, reaffirming its ambitious determination to expand in Thailand.

The modern and intelligent, green mobility solutions VinFast brings to BIMS 2024 include the mini-SUV VF 3; the VF 5, VF e34, VF 6, VF 7, VF 8, and VF 9, spanning from A-SUV to E-SUV segments. The VF Wild, an electric pickup truck concept that has garnered global attention upon its debut at CES 2024, is also on display.

Among these vehicles, the VF 5, VF e34, VF 6, VF 7, VF 8, and VF 9 are all right-hand drive (RHD) versions, tailored for the Thai market. Additionally, VinFast displays its entire range of electric scooters, from entry-level to premium options, including Evo200 and Evo200 Lite, Feliz S, Klara S, Vento S, and Theon S.

By introducing a green mobility ecosystem of high-quality EVs with modern design and innovative technology to the leading electric vehicle market in the region, VinFast strongly affirms its global manufacturing capability and ability to fully cater to the diverse demand for sustainable mobility.

To make green mobility more accessible to Thai customers, VinFast also introduces its unparalleled after-sales policy. Specifically, VinFast’s electric vehicles will be covered by a 7-10 year or 160,000-200,000 km warranty (whichever comes first), and an 8-10 year warranty with unlimited miles for the battery.

VinFast’s commitment to customers extends beyond its industry-leading warranty. The company’s “customer-centric” philosophy is evident in its extensive dealership network, which offers excellent supporting services and policies that surpass the prevailing standards found in the Thai market. VinFast also offers flexible sales policies for customers such as the battery subscription program for electric cars, ensuring a worry-free experience and satisfaction throughout customer’s ownership journey.

Ms. Vu Dang Yen Hang, Chief Executive Officer of VinFast Thailand, shared: “VinFast is proud to bring our intelligent, innovative, and environmentally friendly vehicles to BIMS 2024. Our diverse portfolio of high-quality products and superior after-sales policies affirm VinFast’s leading position in the regional and global electric vehicle market. VinFast aims to inspire Thai consumers with exciting, electrified experiences, thereby, accompanying them in the future of green mobility.”

Thailand is the leading electric vehicle market in Southeast Asia with a growing demand for electric transportation. Continuing the global expansion strategy, VinFast aims to set a new electrified mobility standard for Thai customers, ultimately contributing to create a sustainable transportation future for everyone.

As previously announced, VinFast will expand its operations to at least 50 countries around the world in 2024. In addition to key markets such as the US, Canada, and Europe, VinFast is aggressively expanding into neighboring countries in the Asian region such as India, Indonesia, Thailand, and the Philippines, as well as the Middle East and Africa. On top of its Vietnamese operations, VinFast is also accelerating the construction of electric vehicle manufacturing plants in the US, India, and will build a plant in Indonesia.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

About VinFast

VinFast – a member of Vingroup – envisioned to drive the movement of the global smart electric vehicle revolution. Established in 2017, VinFast owns a state-of-the-art automotive manufacturing complex with scalability that boasts up to 90 percent automation in Hai Phong, Vietnam.

Strongly committed to the mission for a sustainable future for everyone, VinFast constantly innovates to bring high-quality products, advanced smart services, seamless customer experiences, and pricing strategy for all to inspire global customers to jointly create a future of smart mobility and a sustainable planet. Learn more at: https://vinfast.co.th/.

The Premiumization Strategy Saw Outstanding Results, and Brand Reputation Steadily Escalated

HONG KONG SAR – Media OutReach Newswire – 26 March 2024 – ZJLD Group Inc. (“ZJLD” or the “Company”, together with the Company’s subsidiaries, collectively the “Group”) (SEHK stock code: 06979. HK), an outstanding representative in the Chinese baijiu industry and the first baijiu company listed in Hong Kong Stock Exchange, is pleased to announce its annual results for the fiscal year ended December 31, 2023 (“FY2023” or the “Year”).

The key financial and business highlights are as follows:

	FY 2023 (for the year ended December 31, 2023) (RMB’000)	FY 2022 (for the year ended December 31, 2022) (RMB’000)	Increased by
Revenue	7,030,467	5,855,917	20.1%
Revenue of the flagship brand, Zhen Jiu	4,583,208	3,822,696	19.9%
Gross profit	4,079,948	3,238,930	26.0%
Gross profit margin	58.0%	55.3%	2.7 percentage points
Adjusted net profit (non-IFRS measure)	1,622,602	1,197,289	35.5%
Adjusted net profit margin (non-IFRS measure)	23.1%	20.4%	2.7 percentage points
Final dividend per ordinary share (HK$)	0.18	–	N/A

• The flagship brand of the Group, Zhen Jiu, in the sauce-aroma baijiu category, ranks as the fourth-largest sauce-aroma baijiu brand in China, with the fastest growth rate in terms of its 2023[1] revenue. Zhen Jiu contributed around 65.2% to the Group’s total revenue during the Year, representing a year-on-year increase of 19.9%. This growth can be attributed to the overall increase in revenue across various product price segments under the Zhenjiu brand. Additionally, the quality of the distribution network has been significantly enhanced, leading to increased contributions from distributor partners and retailers.
• The increase in gross profit margin was primarily due to the strategic optimization of the Group’s product portfolio. This has effectively boosted the revenue contribution of deluxe baijiu products and products with higher gross profit margins in the same price range. As the production capacity expanded, the Group gradually replaced third-party procurement with self-produced base liquor, significantly reducing unit costs.
• To express appreciation for the extensive support from our shareholders, the Board of Directors proposes a distribution of a final dividend of HK$0.18 per ordinary share, amounting to approximately HK$610 million in total.

Grasping the Opportunities to Transform and Upgrade in the Sauce-aroma Baijiu Market to Achieve Sustainable High-quality Growth

During the Year, the consolidation further increased in the competitive landscape of the baijiu industry. To cope with the transition from steady growth to high-quality growth in the premium sauce-aroma baijiu industry, the Group has fully embraced the market opportunities brought by the trend of market integration in the premium segment of the baijiu market. The Group formulated a clear strategy focusing on the four critical elements of the baijiu market: brand, production capacity, distribution channels, and talent. It has traversed the cycle and achieved sustainable, high-quality growth. In this regard, the Group has continued to optimize its product structure, expanding its product portfolio from deluxe to premium and above tiers and increasing the revenue contribution from premium baijiu products with higher gross profit margins within the same price range. At the same time, the Group further optimized the development of mid-priced baijiu products to meet the market demand for affordable and quality baijiu products.

The Group’s baijiu research and development team collaborates with professional institutions to develop iconic formulas by implementing strict control measures in the base liquor brewing process and improving brewing techniques to activate the ultimate flavors of its baijiu products. Regarding production capacity, the Group has actively invested in enhancing its base liquor production capacity and further improving its storage capabilities for premium base liquor. During the Year, the Group allocated more resources to promote sell-through and sell-out. This includes utilizing an immersive promotional strategy, advancing a multichannel sales network, maintaining healthy inventory levels at the distributor end, and keeping a close eye on sales performance to ensure optimal distribution and sales efficiency. As a result, the Group recorded an increase of approximately RMB840 million in gross profit from baijiu product sales during the Year, with a gross profit margin improvement of about 2.7 percentage points compared to the corresponding period in 2022.

ESG Achievement Recognized by the Industry and Committed to Pioneering in the Baijiu Industry

There has been growing attention to environmental, social, and governance (ESG) issues in recent years across various sectors. As one of the earliest adopters of ESG initiatives, the Group has internally established its governance frameworks and guidance and formulated a standardized ESG management and assessment system. Since 2022, the Group has identified four primary strategic objectives and over 300 ESG enhancement plans, covering energy and water conservation, green packaging, quality and safety, employee care, and rural revitalization. The Group had completed over 150 ESG management and enhancement initiatives by the end of 2023, surpassing its strategic objectives in environmental governance ahead of schedule and gaining recognition from all walks of the community.

In December 2023, the Group received an “AA” ESG rating from Wind, a leading financial information data provider in mainland China. The Group was also recognized as one of the “Top 100 Best ESG Practices” among all listed companies in Greater China for 2023, being the only baijiu company in the Greater China region to make the list. In addition, the Group’s brand, Zhenjiu, was rated as a national-level Green Factory and was selected as one of the five baijiu companies in the “Outstanding Cases of Corporate Social Responsibility of Chinese Private Enterprises (2023)” and featured by People’s Daily for its ESG-related practices on several occasions. The Group’s significant achievements in various ESG initiatives will be further strengthened by enhancing its ESG-related risk monitoring and control capabilities, aiming to solidify its position as a pioneer in ESG practices within the Baijiu industry.

Create a New Brand Image to Consolidate Development Potential and Enrich Visibility

The baijiu industry is shifting its growth model from extensive and explosive expansion to a focused and high-quality development, with market segmentation concentrating around top-tier brands. Branding is the core of distinguishing and standing out from the rest in this competitive landscape. Throughout the Year, the Group has made significant investments in brand promotion. The Group’s brand, Zhenjiu, has combined the visualization of baijiu products with the intangible cultural heritage of “Tian-tsui” (點翠 or “dotting with kingfishers”) and launched a new brand image promotion strategy. The brand has been prominently showcased in major airports, high-speed railway stations, and city LED screens through an all-rounded, three-dimensional communication approach. Furthermore, the brand advertisements have been broadcast during the prime time slot on China Central Television (“CCTV”), creating a brand-specific symbol with unique characteristics of “Zhen.” During the Year, Zhenjiu was selected as one of the “2023 China Brand Innovation Cases”, becoming a model for brand development. Leveraging its vigorous brand strength, Zhenjiu has consecutively ranked higher in the “Hurun Most Valuable China Brands” for two consecutive years, climbing 31 spots with a 20% increase in brand value.

Mr. Wu Xiangdong, Founder and Chairman of ZJLD Group, stated, “In 2023, despite the challenging macroeconomic and capital market conditions, ZJLD Group successfully listed on the Hong Kong Stock Exchange on 27 April and completed Hong Kong’s largest IPO of the year. It is also the first baijiu company to have listed in nearly eight years. Over the years, the Group has always adhered to seven principles: wholeheartedly brewing fine baijiu; meticulously perfecting products; entrenching in culture to build brands; developing channels with sincerity; elaborately orchestrating immersive experiences; genuinely and thoroughly operating the business; and courageously shouldering responsibilities to prosper. It is through these principles that we have been able to gain a solid foothold and steadily progress in the fiercely competitive baijiu industry. Looking ahead to 2024, we will continue to put in sufficient efforts to brand building, product competency, channel management, regional expansion, and organizational structure to be well-prepared to encounter various challenges, fully engage in our work, and strive to repay the trust and support of our investors.”

Hashtag: #ZJLDGroup

The issuer is solely responsible for the content of this announcement.

About ZJLD Group Inc.

Zhenjiu was established in 1975 in Zunyi, Guizhou, China’s primary production area of sauce-aroma baijiu. In 1988, it was honored with the Silver Award of the National Quality Award at the 5th National Wine Appreciation Conference. It is one of the “Three Great Sauce Flavor Brands in Guizhou”, along with Moutai and Xijiu. In the same year, it was approved by the Protocol Department of the Ministry of Foreign Affairs, the Communication Department of the Ministry of Economy and Trade, and the Great Hall of the People Management Bureau to become one of the four baijiu brands served at state banquets.

ZJLD Group Inc. is a leading baijiu group in China that is devoted to offering baijiu products, including sauce-aroma, mixed-aroma, and strong-aroma, with sauce-aroma being its core. In terms of revenue in 2023, the Company was deemed the third-largest private baijiu company in China, according to Frost & Sullivan statistics. The Company operates four baijiu brands in China, including Zhenjiu, Lidu, and two leading regional names, Xiangjiao and Kaikouxiao. ZJLD prides itself on inheriting the time-honored baijiu-brewing techniques and reinvigorating them to develop iconic recipes and classical flavours. It strives to create a wide variety of aromatic and mellow baijiu products to meet the diverse preferences of consumers, seize broader market opportunities, and promote traditional Chinese baijiu culture.