Coca-Cola™ Foodmarks Campaign Delivers a Delicious Mix of Thai Flavour and Music, Starring Chart-Topping Rapper and Celebrity Chef
BANGKOK, THAILAND – Media OutReach Newswire – 13 March 2024 – Level up your next hangout, crew! Coca-Cola™ just dropped Foodmarks in ASEAN & South Pacific, and it is next level. Forget boring food tours – Foodmarks is all about creating a cultural movement that celebrates local flavours and rhythms. For Coca-Cola, it’s all about uncovering hidden gems in YOUR city. Turning legendary food shops that have been cookin’ up magic for generations into epicentres of real magic. Think epic eats, unforgettable nights with your crew, great beats, and the perfect ice-cold bottle of Coca-Cola to fuel it all.
Thailand Gets Hyped with F.Hero & Chef Pom in “Epic Night Out” MV
Thailand is kicking off Foodmarks with a music video that’ll have you craving all the street food while bopping your head. Titled “Epic Night Out” the video features the legendary Thai rapper F.Hero and the highly-respected, OG foodie boss, Chef Pom.
Originally composed by F. Hero, the song lyrics are peppered with famous street food delicacies and locations where Thailand’s Gen Zs often frequent. Directed by Julien and Quentin from Hamlet, the music video tells the story of two legends meeting for the first time and having an epic night out with Bangkok street food and Ice-Cold Coke. Badmixy, one of the most trending influencers in Thailand and well-known for documenting the latest food and beverage trends in the country, also joins in the fun with a cameo appearance in the film. A trail of Easter Eggs in the film is sure to surprise and excite fans.
TeeJae Sonza, Senior Director, Marketing, Coca-Cola says that the Coca-Cola Foodmarks in Thailand is one example of how Coke embraces the vibrant legacy of street food culture to bring together younger audiences for both small and big moments of connection. According to Sonza, by blending the scene’s culinary attributes as represented by Chef Pom with one of the hottest names in the Thai music scene, F.Hero, Coca-Cola hopes to provide fresh ways for Gen Z trailblazers to bring their tribe together to enjoy and vibe with these often-iconic food destinations.
This dream team, along with F.Hero’s fashion-forward Coke™ Cutlery Crew (it’s a vibe!) in this MV takes you on an exciting ride through Bangkok’s electrifying street food scene. Get ready for drool-worthy close-ups, a catchy #CokeFlip dance move you gotta learn, and even custom Coca-Cola tuk-tuks because why not?
Foodmarks: More Than Just a Bite
The “Epic Night Out” video is just the appetizer for the Coca-Cola Foodmarks experience. There’s more exciting happenings to hit the streets such as Interactive Food Fests where Bangkok’s vibrant street food scene gets an epic audiovisual (AV) takeover this April! Get ready for a mind-blowing sensory experience that’ll leave you hungry for more. Other markets will follow soon so keep your eyes glued for updates in each market.
Sonza further enthuses, “At the heart of the unwavering presence of Coca-Cola in the ASEAN & South Pacific is the celebration of shared meals with family and friends. With Foodmarks, we go beyond the dining table experience to spotlight the vibrant souls of local neighbourhoods and the uncharted culinary treasures nestled within bustling cityscapes. This campaign is an ode to those legendary food shops rich in stories and flavours, offering this new generation of foodies a sensory expedition. It’s about crafting epic food narratives where every sip of Coca-Cola elevates the moment, connecting friends and families with each other, as well as to both heritage and innovation in taste.”
Foodmarks builds upon the legacy of Coca-Cola’s “A Recipe for Magic” campaign, celebrating the power of shared meals and the connections forged around food. It’s about turning your next visit to a local legend into an epic night out, fuelled by good food, good friends, and a refreshing Coca-Cola.
So, grab your squad or crew, crank up the volume, and get ready to embark on a culinary adventure with Coca-Cola Foodmarks!
Hit up Coca-Cola on Facebook (@CocaColaTH), Instagram (@cocacola_th), and on their website (https://www.coca-cola.com/th/th/offerings/foodmarks) for more info and all the Foodmarks updates! Get ready to share your epic eats and food adventures using #CocaColaFoodmarks #Foodmarks #RealMagic #CokeCutleryCrew #EpicNightOut #CokeFoodmarks #RecipeForMagic
The issuer is solely responsible for the content of this announcement.
About Coca-Cola ASEAN & South Pacific
The Coca-Cola Company (NYSE:KO) is a total beverage company with products sold in more than 200 countries and territories. Coca-Cola in ASEAN & South Pacific (ASP) region serves over 40 well-loved brands across 25 diverse countries in Southeast Asia, Australia, New Zealand, and the Pacific Islands. Delivering on our purpose to ‘Refresh the World and Make a Difference,’ we are constantly transforming our portfolio, and leveraging on technology and innovation across all aspects of our business to create value and drive growth.
From meeting consumer demand with the products we offer, to how we engage technology to engage consumers and sell our products. We also trialling innovative solutions to addressing sustainability challenges, from packaging and water circularity, climate, agriculture and people.
HONG KONG SAR – Media OutReach Newswire – 13 March 2024 – Yeebo (International Holdings) Limited (“Yeebo” or the “Company”, stock code: 259, which together with its subsidiaries is referred to as the “Group”) announces that the Group has entered into the Share Purchase Agreement with Zhejiang Construction Investment Group Company Limited (“Zhejiang Construction Investment”), a state-owned enterprise, through its direct wholly-owned subsidiary, Billion Power Investment Limited. The Group agrees to sell 20.02% of the total issued share capital of Nantong Jianghai Capacitor Co., Ltd. (“Nantong Jianghai”) to Zhejiang Construction Investment at a consideration of RMB3,232,470,000, representing a price of RMB19 per share. The sale consideration shall be paid in cash by Zhejiang Construction Investment.
Upon the completion, the Group will continue to own 74,891,000 Nantong Jianghai shares, representing 8.81% of the total issued share capital of Nantong Jianghai, and Nantong Jianghai will cease to be an associate of the Group. Currently, the Group has no intention to dispose of further Nantong Jianghai shares. As of yesterday’s closing price of Nantong Jianghai at RMB18.53 per share, the Group’s stake in Nantong Jianghai is valued at RMB1,388 million.
The Company intends to apply the net proceeds from the disposal to invest into its existing business to improve its operational capabilities, while part of it will be used as general working capital. If appropriate opportunities arise, the Company may consider engaging in strategic business acquisitions. The Company may consider returning the surplus cash to shareholders by way of a declaration of dividends. In addition, a special general meeting will be convened and held by the Company to seek the Shareholders’ approval for the Share Purchase Agreement and the disposal.
Mr. Fang Yan Tak, Douglas, Chairman of Yeebo, said, “In addition to focusing on deepening its core business, Yeebo is also actively exploring investment or acquisition opportunities for market leading companies with high technological advantages, as well as undertaking a strategic review of its businesses and investments. The Group started investing in Nantong Jianghai in 2005. Its business has since grown substantially, and it became an independently listed company in 2010. We consider that the introduction of Zhejiang Construction Investment as a strategic investor into Nantong Jianghai would further enhance its future growth and development. In addition, the disposal would crystalise a gain on its equity investment. It will better position the Company for further development on its businesses and stay the course on its transformation and strategic focus on industries centered on advanced technology-based manufacturing.”
Hashtag: #Yeebo
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About Yeebo (International Holdings) Limited
Founded in 1988, Yeebo (International Holdings) Limited is a diversified electronic component company, with a wide range of business interests in flat panel display, OLED and capacitor. Headquartered in Hong Kong, the manufacturing activities largely reside in Guangdong and Jiangsu provinces. With a global sales footprint, Yeebo is able to serve its global customers on a local basis.
At the eighth congress of the Vietnam Farmers Union held in December 2023, HDBank launched its HDBank Rural Services, a specialised and superior financial solution integrating smart technology along with a preferential loan programme for agriculture and rural areas at 0 per cent interest. — Photo courtesy of HB Bank.
Prime Minister Phạm Minh Chính issued Directive No 10/CT-TTg on March 2, 2024, on promoting the production, trading and export of rice in a sustainable, transparent and effective manner.
It requires the State Bank of Vietnam to direct banks to run credit programmes to support links between cooperatives and businesses for high-quality, low-carbon rice production, processing and consumption in the Cửu Long (Mekong) Delta region.
At the same time HDBank announced that, starting in March 2024, it would disburse loans worth nearly VND5 trillion (US$202 million) to agricultural services and food conglomerate Lộc Trời Group Joint Stock Company to help expand its value chains in the rice industry, including companies producing fertilisers, processing and exporting rice, distribution agents, and production households.
It focuses on meeting credit needs for buying and exporting rice from the 2023-2024 winter-spring crop in the Mekong Delta.
Phạm Quốc Thanh, general director of HDBank, said the loans are a “green” capital source for the development of agriculture and rural areas since they are associated with promoting and meeting quality standards in production and business and environmental responsibility, especially, creating products that meet the rigorous standards of developed markets around the world.
For example, just a month after the Việt Nam-EU Free Trade Agreement took effect on August 1, 2020, Lộc Trời Group exported Vietnamese jasmine rice to the EU.
By 2022 the company and its subsidiary, Lộc Trời Agricultural Products Joint Stock Company, successfully exported rice under its own brand, Cơm ViệtNam Rice, to Germany, France and the Netherlands.
Lộc Trời was also the first enterprise to put Vietnamese rice on the shelves of E.Leclerc, which has nearly 600 hypermarkets and more than 100 supermarkets across France.
In recent years Việt Nam’s rice industry has had outstanding success, reaching world levels and establishing its position.
The important thing is that the country has rice businesses that meet strict production standards, and promote green production and growth, Thanh said.
“These values create the foundation for achieving sustainable growth and records in term of both volume and value for rice exports in recent years.”
This direction by the rice industry, achieved arm in arm with commercial banks, has also been clearly defined in a programme called “Sustainable development of one million hectares of high-quality, low-carbon rice production associated with green growth in the Mekong Delta by 2030,” approved by PM Chính at the end of 2023.
The project aims to reduce greenhouse gas emissions by over 10 per cent compared to traditional rice cultivation methods, and increase added value in the rice value chain by 40 per cent by 2030 and provide profit margins of more than 50 per cent for rice farmers.
Hashtag: #HDBank
The issuer is solely responsible for the content of this announcement.
About HDBank
HDBank stands as one of Vietnam’s prominent financial institutions, deeply committed to promoting ESG, sustainable development, innovation, and development.
The bank’s mission is to offer financial solutions that enable both individuals and businesses to thrive and prosper.
MEISHAN, CHINA – Media OutReach Newswire – 12 March 2024 – In March 2024, an unprecedented visual feast will take place inside the Kennedy Center in DC and David H. Koch Theater in New York City’s Lincoln Center. There will be eight shows of the modern musical Dongpo: Life in Poems, a joint effort between the China Oriental Performing Arts Group Co., Ltd. and the MeiShan Song and Dance Theatre in this round of debut in the U.S. Using unique perspectives and innovative forms of expression, the production aims to showcase to the world the profundity and charms of traditional Chinese culture.
Modern Musical Dongpo: Life in Poems
The creative core of Dongpo: Life in Poems revolves around the story of venerated luminary Su Shi (1037-1101). Also known by the name Su Dongpo, not only was he the pride of Meizhou (present-day Meishan of Sichuan Province), but also one of the most respected and accomplished writers and poets in Chinese history. Known for his positive and liberal spirit, and unwavering mentality, Su Dongpo became the only Chinese on the list of “Heroes of the Millennium” published by France’s Le Monde. Incorporating a diverse range of art forms from modern choreography and guqin music, to poetry, calligraphy, painting and carving, this production fully presents the inner world and emotions of Su Dongpo.
Stage photo of Dongpo: Life in Poems
Internationally recognized producer, director, choreographer, painter and visual artist Shen Wei takes the helm on this production in multiple roles. He cleverly melds the words from 12 of Su Dongpo’s poems and proses into every dance movement and musical note, presenting an artistic dialogue that transcends time and space. After 20 months of meticulous polishing and 19 modifications, the final outcome has received critical acclaim. Shen Wei remarked: “The creative process of Dongpo: Life in Poems was an in-depth exploration of ancient culture, and at the same time an innovative experiment in using modern artistic methods to reiterate traditional Chinese culture.”
Stage photo of Dongpo: Life in Poems
The stagecraft of Dongpo: Life in Poems is breathtaking. Rather than directly showing Su Dongpo’s personal life, the goal is to rely on artistic sophistication to foster a poetic ambience where “Dongpo can’t be seen but Dongpo is everywhere.” This kind of artistic expression that fuses traditional and contemporary elements, the East and the West, will bring to the American audience an artistic experience unlike any other.
The picture shows the Meishan Sansu Temple (meaning three Sus), which is the former residence of the famous literary masters, Su Xun and his two sons, Su Shi and Su Zhe of the Northern Song Dynasty in China. The temple houses tens of thousands of cultural relics and documents and was rated as a World Cultural Heritage by UNESCO in 2018, making it one of the best places to experience traditional Chinese culture
Furthermore, the production also represents a gathering of some of the top artists from both China and overseas. Other than Shen Wei, the team includes the likes of renowned Chinese-French composer Chen Qigang, national grade I scriptwriter Guo Changhong, lighting designer for the Opening Ceremony of the Beijing Olympic Games Xiao Lihe, and Deputy Director of the China Calligraphy Institute Yang Tao, among other heavyweights. Their expertise and experience have furnished this production with choreography, music, scripting, lighting and calligraphy of remarkable quality.
This round of debut in the U.S. has received tremendous support from the “Image China” brand. Since inception in 2009, “Image China” has been responsible for a large number of Chinese performances that have garnered widespread acclaim. This round of Dongpo: Life in Poems shows in the U.S. will be undertaken in cooperation with the American Dance Festival, and present to the American audience a modern musical masterpiece featuring Chinese aesthetics.
As the debut performances draw near, the Kennedy Center in DC and David H. Koch Theater in New York City’s Lincoln Center are making final preparations. No doubt the audiences have a lot to look forward to, and they expect to savor the charms and colors of traditional Chinese culture on stage.
It has been known that Dongpo: Life in Poems will also tour in France and the Hong Kong and Macao regions in 2024. As the birthplace of Su Dongpo, the city of Meishan will also capitalize on the opportunities of these tours by using both online and on-site methods to introduce to the world the city’s wonderful array of cultural resources, ecology, sceneries, gastronomy and intangible cultural heritages.
Hashtag: #Musical
The issuer is solely responsible for the content of this announcement.
BENGALURU, INDIA – Media OutReach Newswire – 12 March 2024 – VinAI is thrilled to announce its participation in the prestigious CAEV Expo in Bengaluru, India, on March 14-15, 2024. At the Expo, VinAI will showcase InteriorSense and SurroundSense, two advanced AI solutions for Next-generation Smart Mobility.
Jelly View – Transparent car view feature.
VinAI booth will be located at booth number HB 102-103 at the Karnataka Trade Promotion Center. Visitors to the VinAI booth will have the opportunity to experience these technologies directly through technical simulation equipment, and understand the benefits that VinAI’s products bring to the field of smart mobility.
InteriorSense is a suite of advanced in-cabin solutions that includes the Driver and Occupants Monitoring System (DOMS), MirrorSense, and DrunkSense. DOMS analyzes driver behavior in real-time, detecting drowsiness, fatigue, and distraction. It then issues timely warnings to ensure driver and passenger safety.
Leveraging AI technology, MirrorSense seamlessly integrates with existing in-car camera systems, eliminating the need for hardware upgrades and saving costs for users. This world-first automatic mirror adjustment feature, developed by VinAI, utilizes the camera of a car’s Driver and Occupant Monitoring System (DOMS) to precisely adjust mirrors based on the driver’s head position and gaze, with an accuracy of up to 10mm. This innovative technology earned VinAI the CES 2024 Innovation Award.
DrunkSense, a new AI-powered feature under development by VinAI, uses electronic sensors and driver behavior analysis to automatically detect driver intoxication.
MirrorSense – World first AI integrated & automatic mirror adjustment feature.
SurroundSense offers a suite of features to enhance driving safety and convenience, including Advanced Surround View Monitoring (ASVM) for a 360-degree panoramic view, eliminating blind spots and boosting situational awareness. Additionally, SurroundSense features Jelly View, Homezone Parking, and Touch2Park for a more enjoyable driving experience.
Unlike traditional cameras, Jelly View offers a transparent car view, allowing drivers to see everything around them – front, back, sides, and even underneath the vehicle. This eliminates blind spots at critical angles, enhancing safety and efficiency, particularly on curves, in tight spaces, and areas prone to collisions.
Homezone Parking, the automatic parking space finder, and Touch2Park, the auto parking feature, eliminate the need for ultrasonic sensors, making parking safer and aligning with future trends.
VinAI is a leader in smart mobility solutions for the automotive industry, empowering automakers and suppliers to enhance vehicle performance. By applying advanced AI technology, VinAI has improved safety and driving experiences for millions of drivers worldwide. Their technologies and features are already integrated into various electric car models, including VinFast’s VF e34, VF5, and eBus, as well as those from European automakers.
The issuer is solely responsible for the content of this announcement.
About VinAI
Formerly known as VinAI Artificial Intelligence Research Institute, VinAI Artificial Intelligence Research and Application Joint Stock Company ranks among the top 20 companies globally in developing AI application products and services. Headquartered in Hanoi, Vietnam, VinAI has offices in the US, Europe, and Australia. As part of the Vingroup ecosystem, VinAI is at the forefront of providing digital solutions and enhancing customer experience through technology and AI systems. The company is committed to accelerating the development of AI technology, ushering in a more intelligent and connected world.
Myanmar Airways International (MAI) has announced its plan to introduce direct flights between Yangon, Myanmar, and Vientiane, Laos, in early May this year as part of an ambitious expansion plan to bolster its international network.
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 12 March 2024 – As part of its continuous effort to create a dedicated community for beginner traders in Malaysia, Octa teamed up with Ezone Constantine, a trading expert and coach, to hold a workshop called Trading 101: Workshop for beginners in Kuala Lumpur.
Held on 24 February 2024, this offline event focused on helping beginner traders learn Forex and achieve desired financial results. It was the second installment in the series of workshops for emerging traders—the first one, Learn to Earn, took place in November 2023. Through conducting this series of offline seminars, Octa aims to create a thriving community of Malaysian traders on their journey in the financial markets and help them learn the secrets of the trade.
The Trading 101 seminar featured Ezone Constantine, a professional investor and Forex trader, who covered a wide scope of topics, including:
What you need to know before you start trading?
How do the markets work?
How to make a profit?
Where to start?
How to choose the right broker and avoid scammers?
Secrets of success, including pro-trader mindset, money management techniques, and profitable strategies.
A follow-up to the November workshop, the Trading 101 event provided emerging traders with an opportunity to network with their peers and receive support and personal consultation from Octa and the guest expert. Participants also received special gifts from Octa and were granted access to a professional learning portal with exclusive materials. The takeaways included insights into managing the psychological aspects of trading and mastering essential calculations tailored to their capital, ensuring optimal entry points, stop loss ratios, and take profit levels.
‘This workshop is more than just an educational event; it’s a gateway to longevity in the trading world. Octa goes the extra mile by curating an enriching learning experience, featuring esteemed speakers and certified experts who bring unparalleled expertise to the forefront of trading education,’ said Ezone Constantine. Hashtag: #Octa #trading
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Octa
Octa is an international broker that has been providing online trading services worldwide since 2011. It offers commission-free access to financial markets and various services already utilised by clients from 180 countries who have opened more than 42 million trading accounts. Free educational webinars, articles, and analytical tools they provide help clients reach their investment goals.
The company is involved in a comprehensive network of charitable and humanitarian initiatives, including the improvement of educational infrastructure and short-notice relief projects supporting local communities.
In the APAC region, Octa received the ‘Best Forex Broker Malaysia 2022’ and the ‘Most Reliable Broker Asia 2023’ awards from Global Banking and Finance Review and International Global Forex Awards, respectively.
HONG KONG SAR – Media OutReach Newswire – 12 March 2024 – The Jockey Club Multiple Pathways Initiative – CLAP-TECH Pathway (CLAP-TECH), funded by The Hong Kong Jockey Club Charities Trust, celebrated its fifth anniversary on Friday, 8 March. The ceremony was attended by over 130 industry partners and representatives from participating secondary schools, who shared how the programme has inspired students to pursue their dreams and make informed decisions about further studies and career development.
Themed “An Innovative Pathway to Empower the Future” (創新歷程 掌我夢想), the 5th Anniversary Celebration Ceremony of CLAP-TECH was amongst the highlights of the CLAP@JC Conference 2024. The ceremony brought together secondary school principals, teachers, secondary and post-secondary students, as well as business leaders from the information and communication technology (ICT) and creative media industries. They shared how CLAP-TECH equips students with both hard and soft skills, nurturing “New Collar” talent to meet ever-changing market needs. The event also featured a networking session for students and corporate representatives.
The ceremony was joined by distinguished guests including Mr. Kasper Ng, Principal Assistant Secretary (Further Education), at the Education Bureau; Ms. Winnie Ying, Head of Charities (Youth Development & Poverty Alleviation) at The Hong Kong Jockey Club; Dr. Albert Chau, Vice-President (Teaching and Learning) at Hong Kong Baptist University; and Prof. Ronald Chung, Dean of the School of Continuing Education at Hong Kong Baptist University.
As Hong Kong’s first through-train VPET pathway, CLAP-TECH’s “3+2” multiple entry and exit pathways combine the career development component of CLAP@JC and elements from the P-TECH initiative pioneered by IBM in 2011. Funded by The Hong Kong Jockey Club Charities Trust, CLAP-TECH offers two applied learning courses in secondary schools which integrate career and life development into two higher diploma programmes. Through a tripartite collaboration model between Hong Kong Baptist University, industry partners and secondary schools, CLAP-TECH equips students with the necessary soft and hard skills for the workplace and nurtures “New Collar” talent for the ICT and creative media industries.
Speaking at the ceremony, Mr Andrew Ho, Director of CLAP-TECH Centre, said, “With the government promoting diversified development for young people, CLAP-TECH is the first in Hong Kong to integrate a VPET pathway that spans both mainstream secondary and post-secondary education. This initiative connects key stakeholders and leverages an innovative, tripartite relationship among HKBU, industry partners, and secondary schools to enhance the VPET landscape. We sincerely appreciate the support from the Education Bureau and The Hong Kong Jockey Club Charities Trust, as well as the tremendous support from industry partners and supporting organisations in providing a variety of learning experiences to the students. These experiences are integral in inspiring the students to make well-informed plans for further studies and career development based on their personal interests and strengths.”
Five years into the CLAP-TECH Pathway: industry partner networks have expanded tenfold, with over 90% of graduates reporting greater clarity about their future
Over the past five years, CLAP-TECH has gained substantial support from nearly 40 industry partners and supporting organisations, a more than tenfold increase. These partners have collectively hosted over 1,500 industry exposures for CLAP-TECH students, while more than 170 mentors from various companies and organisations have continued to coach students through the career mentorship programme.
More than 1,000 students from over 90 secondary schools have participated in CLAP-TECH so far, with over 90% of CLAP-TECH graduates saying they have successfully identified their interests and capabilities, enabling them to make informed decisions about their future study and career paths. Among the graduates of the first and second cohorts of the Applied Learning Course in Tech Basics, offered by the School of Continuing Education of Hong Kong Baptist University, nearly half opted for IT or engineering-related career paths after the HKDSE, proving that exposing students to vocational and professional education during their secondary school years can effectively prepare them for future academic pursuits and career development.
To celebrate its 5th Anniversary, CLAP-TECH will be joined by graduates of the third cohort of the Applied Learning Course ─ Tech Basics, first cohort of the Applied Learning Course ─ Multimedia Storytelling[1], and the first cohort of the Higher Diploma in Data Science[2]. The new Higher Diploma in Art Tech Design[3] will also be launched this September, equipping students with the necessary knowledge of technology, culture and art, and cultivating a new generation of creative talent.
(From left to right) Prof. Ronald Chung, Dean of the School of Continuing Education, Hong Kong Baptist University; Dr Albert Chau, Vice-President (Teaching and Learning), Hong Kong Baptist University; Ms. Winnie Ying, Head of Charities (Youth Development & Poverty Alleviation) at The Hong Kong Jockey Club; Mr. Kasper Ng, Principal Assistant Secretary (Further Education) at the Education Bureau; and Mr. Andrew Ho, Director of CLAP-TECH Centre celebrate the 5th anniversary of The Jockey Club Multiple Pathways Initiative – CLAP-TECH Pathway. This event highlights the successful tripartite collaboration of Hong Kong Baptist University, industry partners, and secondary schools to nurture “New Collar” talent in Hong Kong.
(Left) Prof. Ronald Chung, Dean of the School of Continuing Education, Hong Kong Baptist University, moderates a panel featuring a secondary school principal, a teacher, and students who shared their experiences and takeaways from the CLAP-TECH programme. (From second left to right) Principal Li Kin Man of Salesians of Don Bosco Ng Siu Mui Secondary School, said, “Integrating VPET into mainstream secondary school education helps us to nurture students’, ultimately empowering them to shine.” Mr. Poon from Hong Kong Red Swastika Society Tai Po Secondary School marked, “It is natural for secondary students to be uncertain about their future given their young age. Therefore, they should broaden their horizons to identify their strengths and focus on developing them for future opportunities.” Matthew Chan, student from Salesians of Don Bosco Ng Siu Mui Secondary School, reflected, “The teachers at CLAP-TECH have wholeheartedly guided me to discover my talents and interests, aiding me in establishing a clear life goal and career path.” Scott Cheung, a Year 2 Student of Higher Diploma in Data Science, said, “CLAP-TECH provided me with an internship opportunity last summer, where I gained a wealth of knowledge beyond textbooks and realised that soft skills like communications are crucial in the IT field.”
Andrew Ho, Director of CLAP-TECH Centre (left), discusses with industry partners representatives how CLAP-TECH equips students with both professional knowledge and soft skills required for the workplace. (From second left to right) Kelvin Shiu, Head of Sales, Digital Media Hong Kong & Taiwan, Adobe, said: “Through our collaboration with CLAP-TECH, we aim to provide students with practical workplace learning opportunities. This facilitates their understanding of interests and capabilities early on, helping them make informed decisions about their future career paths and goals.” Roni Chik, General Manager, CMRS Group, said, “The most sought-after talents in the current market not only possess professional knowledge but are also aware of emerging technological trends and workplace requirements. They must also be equipped with soft skills such as communication and collaboration abilities.” Fatima Tsang, Senior Director Global Commercial Operations Fulfilment at Equinix, said, “We are constantly seeking a large number of talents in the fields of technology and networks to meet the rapidly growing industry demands. We are also well aware of the importance of addressing talent shortages for industry development. Thus, we join hands with CLAP-TECH to nurture the next-generation talents.” Mimi Poon, General Manager, IBM Hong Kong, said, “With the rapid emergence of disruptive technologies like artificial intelligence and accelerated integration of those technologies with almost every industry, the digital talent gap is one of the biggest challenges facing businesses today, which needs to be tackled through a skills-first interconnected ecosystem with cross-boundary collaboration. The CLAP-TECH, as one of the pioneering collaborative learning pathways to nurture ‘New Collar’ talent, has achieved positive results over the past five years, enabling young students to gain insights into industries and the practical aspects of job roles, pay attention to the real-world challenges, and become outstanding talents with digital skills, workplace soft power and sense of mission.
[1] The Applied Learning Course – Multimedia Storytelling is offered by the School of Continuing Education, Hong Kong Baptist University
[2] The Higher Diploma in Data Science programme is offered by the School of Continuing Education, Hong Kong Baptist University, and awarded by HKBU
[3] The Higher Diploma in Art Tech Design programme is offered by the College of International Education, Hong Kong Baptist University, and awarded by HKBU.
The issuer is solely responsible for the content of this announcement.
Jockey Club Multiple Pathways Initiative – CLAP-TECH Pathway
The Jockey Club Multiple Pathways Initiative – CLAP-TECH Pathway is Hong Kong’s first through-train VPET pathway in mainstream senior secondary and post-secondary education. Funded by The Hong Kong Jockey Club Charities Trust, it is a tripartite partnership among Hong Kong Baptist University, industry partners, and secondary schools. The Pathway equips students with technical and soft skills for the future workforce by incorporating career and life development in the curriculum. It currently consists of two Applied Learning Courses (Tech Basics and Multimedia Storytelling) and a Higher Diploma in Data Science.
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Octa
https://www.claptech.hk/en/
https://www.linkedin.com/company/claptech-pathway/
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