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China’s Hainan Launches $730,000 Flight Voucher Campaign to Attract Global Tourists


HAIKOU, CHINA – Media OutReach Newswire – 24 April 2026 – On April 22, Hainan, China’s southern tropical island province, partnered with the international online travel platform Trip.com to officially launch a flight voucher program worth RMB 5 million (approximately $730,000), aimed at further reducing air travel costs for inbound tourists.

Illustration of participation in the promotional campaign.
Illustration of participation in the promotional campaign.

According to the Department of Tourism, Culture, Radio, Television and Sports of Hainan Province, the promotional campaign, titled “Discount Flights to Hainan, Enjoyable Vacations,” kicked off on April 22 and will run until August 30. The campaign is being rolled out simultaneously across more than 30 Trip.com global sites, with flight discounts as the core incentive to ensure benefits are passed directly to tourists.

The campaign offers two tiers of vouchers. Tourists from seven Southeast Asian countries (Vietnam, Laos, Cambodia, Thailand, Malaysia, Singapore, and Indonesia) as well as Japan, South Korea, Hong Kong (China), Macao (China), and Taiwan (China) can enjoy an RMB 400 (about $58) discount on flight purchases of RMB 1,600 or more. Tourists from other overseas countries are eligible for a discount of RMB 600 (about $87) on flight bookings of at least RMB 3,000.

During the event, tourists can simply log into the Trip.com app, navigate to the “Flights” section on the homepage, and book round-trip tickets on designated airlines from non-Chinese mainland cities directly to Hainan’s two major cities: Haikou and Sanya. Each user is limited to one discount. The subsidy is calculated based on the number of traveling passengers in a single order and can be combined with standard Trip.com promotions. However, the discount applies only if the settled fare for each individual passenger meets the minimum spending threshold. For details, please refer to the official Trip.com platform announcements.

To enhance the travel experience, Hainan’s cultural and tourism authorities have collaborated closely with Trip.com to provide clear instructions for users, streamline the voucher application process, and create a seamless loop from policy coordination to actual consumer spending.

In addition to airfare discounts, Hainan has introduced six premium tour routes highlighting the island’s diverse attractions, along with ten ocean-themed routes connecting key coastal sites. These offerings cover a wide range of tourism products, including family educational tours, coastal vacations, health and wellness leisure, cultural and nature exploration, theme park visits, outdoor sports, and local culinary experiences. This provides international tourists with immersive getaway options and enriches Hainan’s inbound tourism product portfolio.

Notably, an exclusive benefit package for inbound tourists to Hainan was launched earlier on April 17. Available on the NihaoChina app, the UnionPay app, and the “Kuyou Hainan” WeChat mini-program, the package unlocks a full range of benefits across the entire travel chain, including dining, accommodation, transportation, sightseeing, shopping, entertainment, health, and wellness. The 6th Asian Beach Games are currently underway in Sanya, Hainan, and all overseas athletes, team officials, and relevant delegates are also eligible to enjoy these benefits.

Tourists can easily claim this exclusive benefit package in just three steps: First, log in to the aforementioned platforms to view the full promotional details; second, call the dedicated service hotline to make a reservation; third, present a valid passport, Mainland Travel Permit for Hong Kong, Macao, and Taiwan Residents, or relevant Asian Beach Games credentials for verification at participating stores or scenic spots to enjoy the respective benefits.

Hainan currently offers visa-free entry to citizens from 86 countries and regions, greatly enhancing the convenience of inbound travel. Since the Hainan Free Trade Port initiated its island-wide independent customs operations, inbound tourism to the province has experienced explosive growth. In the first quarter of this year, Hainan welcomed over 495,000 inbound tourists, marking a year-on-year increase of over 54%.

Hashtag: #HainanDepartmentofTourism

The issuer is solely responsible for the content of this announcement.

WiMi announced a net income of RMB 347 million for 2025, a year-on-year increase of 235%

BEIJING, April 24, 2026 /PRNewswire/ — WiMi Hologram Cloud Inc. (Nasdaq: WIMI) (“WiMi” or the “Company”), a leading hologram augmented reality (“AR”) technology provider, today announced that it has filed its annual report on Form 20-F for the fiscal year ended December 31, 2025, with the Securities and Exchange Commission (the “SEC”).

The company reported that its net income increased by RMB 243.8 million, or 235.9%, from RMB 103.3 million for the year ended December 31, 2024, to RMB 347.1 million (USD 49.4 million) for the year ended December 31, 2025, representing two consecutive years of profitability with substantial profit growth and significantly improved performance.

For the year ended December 31, 2025, the company incurred approximately RMB 147.6 million (USD 21.0 million) in operating expenses, representing a decrease of approximately RMB 35.4 million, or 19.4%, from approximately RMB 183.1 million for the year ended December 31, 2024, reflecting outstanding cost-reduction effects, remarkable expense optimization, and enhanced cost control capabilities.

Moreover, the company’s working capital was approximately RMB 2,611.6 million (USD 371.6 million) as of December 31, 2025, representing a 105.8% increase from RMB 1,269.2 million (USD 176.6 million) as of December 31, 2024. The company maintained sufficient cash flow and capital reserves, demonstrating extremely strong risk resistance capacity.

The information disclosed in this press release does not purport to be complete and is qualified in its entirety by reference to the Company’s annual report on Form 20-F. The annual report, which contains the Company’s audited consolidate statements, can be accessed on the SEC’s website at http://www.sec.gov and on the Company’s investor relations website at http://ir.wimiar.com/.

The Company will provide a copy of its annual report containing the audited consolidated financial statements, free of charge, to its shareholders upon request. Requests should be directed to Investor Relations Department, Room#1508, 4th Building, Zhubang 2000 Business Center, No. 97, Balizhuang Xili, Chaoyang District, Beijing,The People’s Republic of China.

About WIMI Hologram Cloud Inc.

WiMi Hologram Cloud Inc. (NASDAQ: WIMI), whose commercial operations began in 2015, is a holographic cloud comprehensive technical solution provider that focuses on professional areas including holographic AR automotive HUD software, 3D holographic pulse LiDAR, head-mounted light field holographic equipment, holographic semiconductor, holographic cloud software, holographic car navigation and others. Its services and holographic AR technologies include holographic AR automotive application, 3D holographic pulse LiDAR technology, holographic vision semiconductor technology, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic communication and other holographic AR technologies. For more information, please visit http://ir.wimiar.com.

Safe Harbor / Forward-Looking Statement

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates” and similar statements. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Among other things, the business outlook and quotations from management in this press release, as well as the Company’s strategic and operational plans, contain forward-looking statements. The Company may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission (“SEC”) on Forms 20-F and 6-K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company’s goals and strategies; the Company’s future business development, financial condition and results of operations; the expected growth of the AR holographic industry; and the Company’s expectations regarding demand for and market acceptance of its products and services. Further information regarding these and other risks is included in the Company’s annual report on Form 20-F and current report on Form 6-K and other documents filed with the SEC. All information provided in this press release is as of the date of this press release, and the Company does not undertake any obligation to update any forward-looking statement, except as required under applicable laws.

GeeLark Launches Android 16 Cloud Phones for Scalable Social Media Operations

SINGAPORE, April 24, 2026 /PRNewswire/ — GeeLark, a provider of cloud-based mobile environments for social media and e-commerce teams, today announced the launch of Android 16 cloud phones, bringing the latest mobile OS into a scalable, cloud-native infrastructure.

The update is designed to help teams improve compatibility with rapidly evolving mobile platforms while managing multiple accounts more efficiently.

Supporting a Shift Toward Mobile-First Operations

As social media platforms continue prioritizing mobile-native behavior, many teams still rely on desktop tools or outdated emulation environments to manage accounts at scale. This gap can lead to operational inefficiencies and compatibility challenges.

By introducing Android 16 into its cloud infrastructure, GeeLark enables users to operate within environments that more closely reflect real mobile devices—aligning workflows with how modern platforms are designed and updated.

GeeLark's Android 16 Cloud Phone Preview
GeeLark’s Android 16 Cloud Phone Preview

Key Capabilities

GeeLark’s Android 16 cloud phones are supported by a set of integrated automation and control tools:

  • Android 16 Cloud Environments
    Provide improved compatibility with the latest updates across platforms such as TikTok, Instagram, and WhatsApp.
  • RPA Automation
    Streamlines repetitive workflows, including content publishing and routine engagement actions, within native Android environments.
  • Synchronizer
    Enables users to manage and control multiple cloud phones simultaneously from a single interface.
  • API Integration
    Allows enterprises to build customized workflows by integrating cloud-phone automation into internal systems.

From Fragmented Tools to Unified Execution

GeeLark’s platform is designed to consolidate previously fragmented workflows—ranging from account management to content distribution—into a single environment.

In addition to automation capabilities, GeeLark supports content workflows through integrated AI tools, enabling teams to move from asset creation to execution without switching platforms.

Enabling Scalable and Consistent Operations

By combining up-to-date mobile environments with automation tools, GeeLark aims to reduce operational complexity for teams managing multiple accounts across regions and platforms.

The company positions its Android 16 cloud phones as part of a broader effort to provide infrastructure that supports scalable, consistent, and mobile-aligned operations.

About GeeLark

GeeLark is a cloud-phone platform built for mobile-first workflows. The company provides virtual Android environments and automation tools that enable social media and e-commerce teams to manage and scale multi-account operations across platforms such as TikTok, Instagram, and Facebook.

CONTACT: 
Name: Eleanor Tse
Email: eleanor.tse@geelark.com 

WuXi Biologics Chengdu Microbial Commercial Manufacturing Site Achieves Structural Completion and Key Equipment Arrival

CHENGDU, China, April 24, 2026 /PRNewswire/ — WuXi Biologics (2269.HK), a leading global Contract Research, Development and Manufacturing Organization (CRDMO), today announced the structural completion and key equipment arrival at its microbial commercial manufacturing site in Chengdu, marking an important milestone as the company advances toward GMP release for production by the end of 2026.

The microbial manufacturing site, broke ground last June in Wenjiang District of Chengdu, spans approximately 95,000 square meters and is designed for commercial drug substance (DS) and drug product (DP) manufacturing of microbial-derived biologics. A broad spectrum of next-generation therapies, including ADCs, cell therapies, bi-/multi-specific antibodies, and cancer vaccines, leverage recombinant proteins such as polypeptides, enzymes, antibody fragments, nanobodies, and cytokines. These recombinant proteins can be manufactured at scale through microbial fermentation, supported by compatible downstream purification and formulation processes. Microbial fermentation is gaining broad adoption across emerging biologic modalities, driven by its advantages in yield, development speed, scalability, process consistency, and cost efficiency.

Upon completion, the manufacturing site will be equipped with a 15,000 L fermenter, enabling up to 110 DS batches annually, with long-term expansion potential up to 60,000 L. It will also feature China’s first dual-chamber lyophilization production line, jointly established with VISEN Pharmaceuticals, along with a vial-filling line that offers commercial DP manufacturing capacity of more than 10 million vials per year, further enhancing its commercial manufacturing capabilities for complex formulations.

In addition, the manufacturing site incorporates integrated automation and digital systems across upstream and downstream operations to support reliable GMP manufacturing, strengthening compliance, operational efficiency, and data integrity. ESG concepts are also embedded into the site’s design through green building practices such as sponge city design and the adoption of photovoltaic (PV) modules, enhancing overall resource and energy efficiency.

Dr. Chris Chen, CEO of WuXi Biologics, commented: “The structural completion of our Chengdu microbial manufacturing site represents an important step forward in strengthening our commercial-scale microbial capabilities. Designed to facilitate efficient technology transfer and reliable commercial supply, the site reflects the growing adoption of microbial technologies across emerging modalities and advanced therapies. Combined with our research, development and clinical manufacturing capabilities in Shanghai and Hangzhou, we can provide end‑to‑end CRDMO service from strain development through commercial manufacturing for global pharmaceutical innovators.”

Powered by its proprietary E. coli expression system EffiX™, WuXi Biologics achieves recombinant protein titers of up to 15 g/L and delivers a complete CMC package from plasmid DNA to IND filing within six months. Its microbial platform also features a multi‑tier capacity supporting production scale‑up from 15 L, 3000 L to 15,000 L, precisely aligned with preclinical, clinical, and commercial needs. By the end of 2025, WuXi Biologics’ integrated microbial fermentation platform has successfully supported the development and manufacturing of 128 molecules.

About WuXi Biologics

WuXi Biologics (stock code: 2269.HK) is a leading global Contract Research, Development and Manufacturing Organization (CRDMO) offering end-to-end solutions that enable partners to discover, develop and manufacture biologics – from concept to commercialization – for the benefit of patients worldwide.

With over 13,000 employees in China, the United States, Ireland, Germany, and Singapore — including experts and scientists in biologics R&D and manufacturing, technology innovation, and operational excellence — WuXi Biologics leverages its technologies and expertise to deliver efficient, cost-effective, and scalable biologics solutions tailored to meet clients’ needs. By embedding digital capability and infrastructure across the full biopharmaceutical value chain, the company turns data, computation, and prediction into transparent client experience, faster development, intelligent operations, and more efficient manufacturing. As of December 31, 2025, WuXi Biologics is supporting 945 integrated client projects, including 74 in Phase III and 25 in commercial manufacturing, with complex modalities representing more than half of the entire project portfolio.

WuXi Biologics regards sustainability as the cornerstone of long-term business growth. The company continuously drives technology innovations to offer advanced end-to-end Green CRDMO solutions for its global partners while demonstrating exemplary Environmental, Social and Governance (ESG) practices. Committed to creating shared value, it collaborates with all stakeholders to foster positive social and environmental impacts and promote responsible practices that empower the entire value chain.

For more information about WuXi Biologics, please visit: www.wuxibiologics.com

Contacts
Business
info@wuxibiologics.com

Media
PR@wuxibiologics.com

Light & Electrical Category at 139th Canton Fair Lights Up Creative Designs for Sustainable Living

GUANGZHOU, China, April 24, 2026 /PRNewswire/ — During the 139th Canton Fair, the Light & Electrical category continued to reveal how new technologies and product design are reshaping everyday scenarios, from learning spaces to public infrastructure and outdoor activities.

One of the most notable exhibits was a screen‑free AI tutor that brings lighting and education together in a new form. Developed by a Tsinghua‑led research team and awarded a Gold Medal at the International Exhibition of Inventions Geneva, the device replaces a traditional screen with a 23‑inch desktop projection that lets students write, read, and interact directly on paper. Millisecond‑level touch response makes the projected surface feel intuitive, while AA‑grade eye‑care lighting, RG0 blue‑light protection, and diffuse‑reflection imaging help create a healthier study environment. Powered by proprietary education large model, it supports multi‑subject tutoring, homework grading, and full‑grade learning needs. Its minimalist integrated design and strict component standards further position it as a thoughtful blend of lighting, AI assistance, and refined product engineering.

Public‑space lighting also appeared in upgraded forms. A 200W solar streetlight demonstrated how municipal lighting is becoming more resilient and more energy‑independent. Its reinforced structure and intelligent control system maintain stable illumination across extreme temperatures from -40°C to 70°C, while high‑efficiency solar panels and large‑capacity batteries ensure year‑round operation, even during extended cloudy or rainy periods. Rather than serving as a passive light source, the product functions as an active node within a distributed energy setup, reflecting a broader shift toward “generate, store, and supply” models in outdoor lighting.

Extending this idea into personal use, wearable solar‑energy products added another layer of creativity. A solar‑powered smart audio cap integrates high‑efficiency solar cells into its brim, turning sunlight into power during walking, fishing, or cycling. The design addresses battery‑life anxiety while offering up to 20 hours of playback. Its open‑ear acoustic structure keeps users aware of their surroundings, making it well-suited for outdoor sports and long‑duration activities.

Whether improving how students learn, strengthening the reliability of public infrastructure, or bringing clean energy into everyday outdoor life, the products on display in the Light & Electrical category point to a future in which lighting and energy technologies play a more integrated role in shaping healthier, safer, and more sustainable living environments.

For pre‑registration, please click: https://buyer.cantonfair.org.cn/register/buyer/email?source_type=16

Lasfit: Redefining Vehicle Protection through GRS-Certified Safety and Precision Fit Car Mats

Are “Custom Fit Floor Mats” Worth It?

LOS ANGELES, April 24, 2026 /PRNewswire/ — For new car owners, the first week can be stressful. Spilled coffee, muddy shoes, or a child’s ice cream can damage carpets, and even car floor mats labeled as “custom fit” often leave gaps or require costly cleaning. In today’s market, where buyers weigh every dollar, questions naturally arise: are custom fit floor mats really worth the investment? And how do aftermarket mats compare to OEM solutions in terms of protection and reliability?

Lasfit Redefining Custom Fit: GRS-Certified Safety and Precision Engineering
Lasfit Redefining Custom Fit: GRS-Certified Safety and Precision Engineering

Lasfit: Certified Safety for the American Family

Leveraging its extensive logistics network and product testing center in Ontario, California, Lasfit provides all-weather floor mats covering 38 vehicle makes and over 500 models. Beyond fitment, Lasfit prioritizes family health. Our mats are crafted from 100% Recycled Post-Consumer Thermoplastic Elastomer (TPE)—a GRS-certified material that meets the high safety standards expected by modern families.

Redefining Custom Fit Floor Mats as a Multi-Dimensional System

Lasfit defines custom fit floor mats through three real-world expectations: Perfect Coverage (Accuracy), Ready for the New Generation (Speed), Proven in Real Driving (Validation) forming a more complete view of modern vehicle protection.

1. Extreme Accuracy: Full-Coverage Custom Fit Floor Mats

Lasfit mats are designed to match every contour:

  • Dead Pedal Coverage: Prevents dirt from accumulating in hidden areas.
  • Door Sill Protection: Intercepts debris at the threshold before it hits your carpet.
  • Inclusive Trim Compatibility: Trimmable to fit premium audio subwoofers and special seat setups.

2. Fitment Speed: Available Earlier – Reducing the Protection Gap

The “protection gap” is a common issue where mats for new models aren’t available for months. Lasfit set a new industry benchmark by closing this gap. Through rapid 3D scanning and agile manufacturing, we ensure our liners are Rapid-Response protection for new vehicles. This proactive approach supports owners of the latest models, including the 2026 Toyota RAV4, 2026 Subaru Outback, and 2027 Kia Telluride, with immediate interior defense.

3. Tested in Real Life Beyond Digital Design

Lasfit mats undergo in-house fleet testing and community pilot programs, where prototypes are subjected to real-world conditions. Feedback drives continuous improvements, ensuring liners and extensions, like seatback protectors, stay secure under heavy cargo and extreme weather.

A prime example of this Real-World Validation occurred with our SUV Seatback Protectors. When feedback from Honda CR-V owners revealed that standard Velcro could shift under heavy cargo, Lasfit immediately engineered a dual-layer security system with integrated lanyards. This “fits like a glove” precision ensures our liners remain as stable in the wild as they are on the drawing board.

Expanding the Protection Ecosystem: Powered by User Voices

Driven by user feedback and community, Lasfit extends its “custom fit” philosophy to the full vehicle:

  • All-in-One Combination Sets: Seamlessly matching front, rear, and cargo area liners.
  • Coming Soon Full Truck Bed Protection: Truck mats provide enhanced coverage, extending to both wheel wells, with anti-slip surfaces to secure loads and safeguard the cargo area.
  • Rear Cargo and Seatback Protection: Extending our custom-fit philosophy to second-row seatback protection for high-demand models like the Kia Telluride, completing the interior defense loop.

Conclusion: Engineered for the Heat, Built for the Future

As we head into the summer months, interior protection faces its toughest test: extreme heat. While inferior mats may warp or emit odors under the sun, Lasfit’s GRS-certified TPE material is engineered for safe and high-temperature stability. It maintains its shape even in the sweltering heat of a closed vehicle.

Lasfit isn’t just making floor liners—it’s setting a new benchmark for vehicle-specific solutions that are as kind to your health as they are to your car’s interior. As the summer heat intensifies, give your vehicle the GRS-certified protection it deserves.

About Lasfit

From its Ontario, California headquarters, Lasfit specializes in precision-engineered automotive accessories that merge 3D-scanning tech with sustainable manufacturing. As a pioneer in GRS-certified TPE protection, Lasfit integrates real-world testing with community feedback to deliver eco-friendly, high-performance floor mats and lighting. Focused on family health and vehicle longevity, Lasfit continues to set the benchmark for interior safety in the American market.

 

SIBUR targets fivefold increase in polymer supplies to South and Southeast Asian markets with launch of AGCC


SHANGHAI, CHINA – Media OutReach Newswire – 24 April 2026 – SIBUR, Russia’s largest polymer producer, plans to increase its supplies to Asian countries fivefold by 2030, driven by capacity growth supported primarily by the launch of a major new polymer production facility, the Amur Gas Chemical Complex (AGCC), in Russia’s Far East.

With an annual capacity of 2.7 million tonnes of basic polymers, the AGCC is set to become the most efficient polymer production facility in Russia and one of the largest globally. Polyethylene production is scheduled to begin in 2026, followed by polypropylene in 2027. The launch will enable SIBUR to greatly expand its presence in key markets in South and Southeast Asia.

“Emerging Asian markets are demonstrating strong growth in polymer demand, driven primarily by the packaging, healthcare and hygiene industries, as well as sizeable infrastructure and construction investments. The majority of demand in the region is met through imports. The commissioning of the AGCC will enable SIBUR to increase supplies to South and Southeast Asian markets fivefold by 2030 compared with current levels,” said Natalia Burlina, Head of SIBUR’s New Projects Go-to-Market Division, speaking at the ChinaPlas SIBUR Conference in Shanghai for South and Southeast Asian customers.

“In recent years, we have strengthened our position in South and Southeast Asian markets. We continue to grow and improve our customer service through local sales and technical support.”

Various logistics options for delivering AGCC polymers to Asian markets were discussed at the conference, including transshipment via Chinese ports and direct shipments from Russian seaports to destination ports.

The AGCC portfolio includes more than 20 in-demand solutions, such as linear low-density polyethylene (LLDPE) for packaging films; high-density polyethylene (HDPE) for blow moulding, injection moulding, films, monofilament and pressure pipes; polypropylene (PP) yarn for raffia and nonwoven materials; as well as BOPP for packaging applications. In addition, SIBUR, thanks to its well-established R&D infrastructure and innovation practices, is ready to develop tailor-made solutions to meet customers’ needs.

SIBUR’s reliable supply of AGCC polymer solutions to Asian markets will create a shared value for its customers.

Hashtag: #SIBUR

The issuer is solely responsible for the content of this announcement.

Taboola Launches Realize+, an Agentic AI System Turning Advertiser Goals Into Outcomes and Expands Agentic Capabilities by Opening its Platform to Claude Skills

HONG KONG, April 24, 2026 /PRNewswire/ — Taboola (Nasdaq: TBLA), a global leader in delivering performance at scale for advertisers, today announced the launch of Realize+, the next phase of Taboola’s performance marketing platform, Realize.

Taboola Launches Realize+, an Agentic AI System Turning Advertiser Goals Into Outcomes and Expands Agentic Capabilities by Opening its Platform to Claude Skills
Taboola Launches Realize+, an Agentic AI System Turning Advertiser Goals Into Outcomes and Expands Agentic Capabilities by Opening its Platform to Claude Skills

Realize+ is an agentic system that helps performance marketers unlock more conversions beyond search and social. It continuously makes and executes campaign decisions, helping drive incremental results, while reducing manual effort.

Taboola estimates that around 80% of marketers would increase investment in the open web if it offered automated, AI-powered campaign solutions that they get from the walled gardens. Additionally, nearly 86% say they would allocate up to a quarter of their performance budgets to the open web if such capabilities were available.*

Realize is a technology platform that helps advertisers achieve outcomes at scale, leveraging Taboola’s unique supply, first-party data, and AI. It enables performance campaigns across many of the world’s largest and most trusted publishers, OEMs, and apps.

To deliver this, Realize+ is built on a two-part approach:

  • The Decision Engine: Within Realize, automatically moves budget in real time to the highest-performing campaigns and opportunities using a new tool called the Budget Allocator.
  • The Element Generator: Creates and continuously improves ads and targeting, helping campaigns stay effective without manual updates.

Together, these capabilities are designed to replicate the performance and autonomy of walled gardens, while providing a direct path to premium inventory and ensuring more budget is spent on outcomes.

Realize is also opening itself to Claude Skills, giving advertisers and agencies a conversational front door to Taboola from inside Claude. The first skill released will handle campaign setup and optimization and it is the first of several skills Taboola plans to release over the coming months, which remove friction for agencies and advertisers standardizing on AI-native workflows.

Realize+ has spent several months in beta. Stemming from positive early results, phase 2 of the beta will now be expanding in Q2 with improved models, while also featuring an extensive roadmap throughout 2026.

Supporting quotes

“Allocating budget across campaigns in real time is one of the biggest challenges in performance marketing,” said Héctor Vargas Mendoza, Senior Growth Marketing Manager – Team Lead at Sonova Marketing GmbH. “Tools like Realize+ and its Budget Allocator are especially compelling because they have the potential to automatically shift spend toward what’s working best—without constant manual adjustments. That kind of efficiency could be a meaningful unlock for teams looking to drive stronger performance at scale.”

“Driving consistent performance at scale requires both efficiency and adaptability,” said Matt Linder, Co-founder at Strand Marketing. “We’ve been encouraged by the early results we’re seeing with Realize, particularly its ability to help optimize campaigns in real time and surface new opportunities for growth. As these capabilities continue to evolve with Realize+, we’re excited about the potential to further streamline execution and drive even stronger performance moving forward.”

“For years, advertisers have hit a ceiling when trying to scale performance beyond search and social,” said Adam Singolda, CEO and founder of Taboola. “With Realize+, we’re removing that barrier – bringing automation, intelligence, and true performance to the open web so marketers can drive measurable growth at scale. And by launching Realize+ we’re meeting advertisers and agencies where they already work. As the industry shifts toward AI-native media operations, we want Taboola to be the easiest open web platform to plug into any agent, any stack, any workflow.”

“We’re entering an era where advertising is shifting from manual optimization to fully agentic systems. With Realize+, we’re building intelligent agents that operate continuously on behalf of advertisers – evaluating strategies across thousands of signals, learning from patterns across the entire ecosystem, and making decisions in real time.

If you think about the complexity advertisers face today – hundreds of variables across creative, audience, bidding, and placement – it’s simply not tractable for humans to manage. Agentic AI changes that. It allows us to explore and optimize across that entire space dynamically, not just reactively. What’s powerful about Realize+ is that we’re doing this while maintaining transparency and control, which is something that’s been largely missing in walled garden systems. Advertisers don’t just get outcomes, they understand and guide how those outcomes are achieved.

Additionally, as the industry shifts toward AI-native media operations, we want Taboola to be the easiest open web platform to plug into any agent, any stack, and any workflow. I’m excited to make it easier for any agency, big or small, or any advertiser to now operate Realize with full control, or Realize+ with more automation from within their Claude environment,” continued Singolda.

*Source: Based on a survey of 200 senior marketers at U.S. and UK enterprises with 1,000+ employees in 2026.

About Taboola 

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

Disclaimer – Forward-Looking Statements

Taboola (the “Company”) may, in this communication, make certain statements that are not historical facts and relate to analysis or other information which are based on forecasts or future or results. Examples of such forward-looking statements include, but are not limited to, statements regarding future prospects, product development and business strategies. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions are intended to identify such forward-looking statements but are not the exclusive means for identifying such statements. By their very nature, forward-looking statements involve inherent risks and uncertainties, both general and specific, and there are risks that the predictions, forecasts, projections and other forward-looking statements will not be achieved. You should understand that a number of factors could cause actual results to differ materially from the plans, objectives, expectations, estimates and intentions expressed in such forward-looking statements, including the risks set forth in the Company’s Annual Report on Form 10-K for the year ended December 31, 2025 under Part 1, Item 1A “Risk Factors” and our subsequent filings with the Securities and Exchange Commission. The Company cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. The Company does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based.