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ASEAN Tourism Forum 2023 Discuss Strategic Steps for Economic Revival

Ministry Of Tourism, Creative Economy/Tourism, Creative Economy Agency
Consensus-based handholding between ASEAN officials

ASEAN foreign ministers met on Saturday in Yogyakarta, Indonesia to discuss collaborative ways to carry out the 2016-2025 ASEAN Tourism Strategic Plan (ATSP).

iZeno Accelerates Digital Transformation at Energy Market Company (EMC) with Open Source and Cloud-Native Technology

SINGAPORE – Media OutReach – 7 February 2023 – Energy Market Company Pte Ltd (EMC) operates Singapore’s wholesale electricity market – Asia’s first liberalised electricity market.

To accelerate EMC’s digital transformation, iZeno expanded EMC’s automation and integration capabilities with frameworks such as Node.js, Jenkins, and Apache Maven to reinforce continuous integration and continuous deployment capabilities. iZeno architected and implemented Red Hat Middleware and FUSE integration, Privilege Access Management, Single Sign-On, and Tricentis Tosca as part of the initiative. The team was also committed to ensuring all application modernisation efforts were carried out in alignment with stringent testing policies in a governed manner, on time, and within budget.

Lau Chee Kiong, Senior Vice President, Technology at EMC, said, “We were in the process of modernising our core applications so that they stay relevant, up-to-date, and meet regulatory compliance. We selected iZeno as our technology partner to co-architect a modernised, cloud-native architecture on account of their experience and technical capabilities, exemplary customer support, and thorough understanding of our business requirements.”

“With the new solution, EMC has improved the flexibility, efficiency, and speed in provisioning UAT environments via virtualisation. We have also gained deployment management capabilities to multiple environments and saw a marked improvement in disaster recovery site availability and a reduction in disaster recovery complexity,” Lau stated.

Jason Lin, Managing Director of the iZeno group of companies, said, “This is our first collaboration with EMC, and we provided a solution that met EMC’s technical requirements and strategic objectives. We look forward to building on this initial relationship in the years ahead.”

With iZeno’s technical expertise, EMC has gained a trusted partner to collaborate with and deliver impactful initiatives that require strong technical knowledge, expertise, and committed resources.

Read more about how iZeno helped accelerate Digital Transformation at EMC with Open Source and Cloud-Native Technology at
https://www.izeno.com/case-study/izenos-open-source-and-cloud-native-technology-strengthens-it-transformation-at-emc/

Explore more about iZeno’s App Modernisation at https://www.izeno.com/app-modernisation/

Hashtag: #iZeno

The issuer is solely responsible for the content of this announcement.

About iZeno

iZeno was founded in 2003 to provide enterprises with the best-in-class technology solutions they need to keep their business running seamlessly. Our team draws on industry experiences to accomplish a portfolio of mission-critical applications, integrating DevOps, ITSM, Cloud, CRM and CX, and other leading technologies with our clients’ existing IT frameworks.

For more information, visit
For more information, please reach out to us at

double jump.tokyo Inc. to Produce Official NFT Collection of Captain Tsubasa the Popular Anime Character

Web3 initiative with Captain Tsubasa fan communities to promote World Peace with Soccer Ball Donation

TOKYO, JAPAN – Media OutReach – 7 February 2023 – double jump.tokyo is thrilled to announce that it is producing a high-quality NFT that combines the special moves and famous scenes of the world famous Japanese soccer anime character, Captain Tsubasa. Started in 1981, “Captain Tsubasa” continues to have an incredible influence on current FIFA soccer superstars, other professional athletes and up and coming beginners. This Project, branded as “World Peace Through The Power of Soccer” will donate a soccer ball for each NFT purchase to be distributed to countries around the world. As Tsubasa Ozora said, “the ball is our friend.”

Caption

“Captain Tsubasa is all about having dreams and pursuing those dreams,” stated Yoichi Takahashi. “What better way to have fun than by kicking around a soccer ball, and what better way to dream than wondering around the world with that ball. This project reinforces that message and highlights the importance of having dreams as children.”

This is a completely original collection that incorporates various elements of “Captain Tsubasa.” They are currently producing a large number of NFTs that combine characters, special moves, legendary scenes, and parameters. The project is using a new technological mechanism from Ethereum co-creator Vitalk Buterin called soulbound tokens (SBT), non-transferable NFTs that represent social identity.

Users who purchase the NFTs have the choice of converting the NFTs into SBTs – allowing them to receive a physical ball with an original design drawn by Yoichi Takahashi.

Details of the “The Ball is Our Friend” NFT Project can be found on Twitter or Tsubasa’s Official Site.

Join the Captain Tsubasa Social Stadium Twitter Campaign to spread the awareness of this project and help donate soccer balls to the world!
When:2023 /2/6 ~ 2/25 (PST)
Where to join : https://stadium.tsubasa.world

Hashtag: #doublejumptokyo

The issuer is solely responsible for the content of this announcement.

About double jump.tokyo, Inc.

Founded in 2018, double jump.tokyo is the leading startup in Japan that specializes in NFT solutions and developing blockchain games. double jump.tokyo has partnered with companies including Square Enix, Bandai Namco, and Sega.

Laos to Experience Warmer Weather, Light Rain This Week

Laos to Experience Warmer Weather, Light Rain This Week
Sunny weather in Patuxay, Vientiane, Laos (photo: weathercrave.co.uk)

As the high pressure of cold air that covered Laos last week weakens, the Department of Meteorology and Hydrology predicts that the country will experience warmer weather along with some rainfall this week.

Kantar reveals findings on consumer sentiments towards electric vehicles

Chinese EV brands are expanding beyond China

  • Chinese EV brands have great potentials to fill market gaps in Europe and USA.

  • 6 of the top 10 aware EV brands are based in China.

  • Value for money is the top strength of Chinese EV brands.

  • Key purchase motive for EV is to keep up with advanced technologies and trends.

  • Concerns related to driving range are shown as the main barrier.

SHANGHAI, CHINA Media OutReach – 7 February 2023 The Chinese government is committed to reaching carbon emission peak by 2030, and the promotion of new energy vehicles is one of the main policy directions. In 2022, China accounted for over half of global electric vehicle (EV) sales, making it the world’s largest and one of the fastest growing EV markets. Kantar, the world’s leading data-driven analytics and brand consulting company, has recently conducted a self-funded multi-country study to understand consumer sentiment towards the high-potential market. The investigation gathered the opinions of 4,620 consumers through an online survey, using LifePoints online communities in US, mainland China, Hong Kong, Germany, Norway, Denmark, and Sweden. It explored several related topics, including purchase motives & barriers; purchase journey & touchpoints; market positioning of Chinese EV brands domestically and their potential to win internationally.

In terms of purchase motives, EV owners expressed key reasons for buying EV is to keep up with advanced technologies and trends. Concerns related to driving range (43%) were shown as the main barrier for all, or what we named “range anxiety” in the study. From a practicality standpoint, EV considerers named driving range (46%), battery durability (43%), charging speed (42%) and availability of charging stations (41%) as the top 4 triggers that will determine their switch, and selection of brand/ car model. In foreign markets, including US and Germany, another important barrier towards the switch to EV, is the significant higher price compares to non-EV (42%). This indicates the limited choice of EV in the more affordable price car range in some countries, and the importance of government subsidies to accelerate adoptions of EV, as shown by the successes in the Nordic countries, such as Norway, Denmark, and Sweden.

Despite information is increasingly digitalized, when it comes to the consideration phase of potential EV buyers, we discovered that not all online information channels are equally important or necessary. For example, we found that there is good acceptance towards more neutral/UGC (user generated content) alike information. The study also found that an average EV buyer will use up to 8 information channels (online and offline) before making a purchase. We believe only prudent selection of channels that best fit the brands’ DNA and target audience will optimize marketing efficiency, and therefore purchase conversion. Offline store experiences and car exhibitions/events are among the top 3 information channels as rated by our respondents, and with no surprise, a good test drive experience is still utmost important to make that final conversion (47%). An interesting finding though, was that EV owners or intenders in mainland China shows better acceptance towards newer retail experiences than other countries researched (64% in mainland China compared to 41% in other markets).

For the awareness of EV brands among our respondents in mainland China, Tesla came top (75%), followed by BYD (73%), Xpeng (65%) and Nio (64%). 6 of the top 10 aware are Chinese brands. When it comes to Chinese EV brands that are already available outside of China, the top two aware brands are Xpeng and Nio. It indicates that Chinese consumers are open to both local and foreign EV brands, while Chinese EV brands such as Xpeng and Nio are generating good awareness and interest in certain countries, despite only being a relatively newcomer. Value for money is perceived as the top strength of Chinese EV brands outside of China.

Jeff Tsui, Managing Director of Kantar Profiles, Greater China commented:

“With the world being ever more environmentally conscious, combined with heightened fuel prices and advancement in technologies, I believe the prosperity of EV is at all-time high. As noted in another study conducted by Kantar Profiles recently, 38% of those who intend to buy a car this year, will consider buying an EV. Such prosperity is no longer restricted to the traditional automotive manufacturers, but others who are keen to invest in this space and have the right brand or product DNAs to be successful. Good examples are Baidu’s EV project Jidu Auto; the Sony Mobility Vision-S etc, all having different and strong reasons why I think it could be a success.

While the findings of this study indicated that Chinese EV brands, under the value for money proposition, have the potentials to fill the gap in certain countries, it is also important for these companies to continue their advancement to create more sustainable comparative advantages on a product level, and to play a more pivotal role in the ecosystem / infrastructure surrounding the adoption and use of EVs globally, to truly win the heart of consumers.

Chris Jansen, CEO (Chief Executive Officer) of Kantar group commented:

We see a substantial growth opportunity to be addressed in the EV space. Our Mobility Futures research clearly indicates that hybrid and electric vehicles are entering more consumers’ consideration sets thanks to their environmental reputation. The findings from our Covid-19 Barometer work also showed us that the pandemic further increased consumers’ prioritisation of environmental issues. Kantar BrandZ illustrates very clearly that improving the EV portfolio is enormously beneficial for automakers’ brand valuations, and although Tesla is currently the clear leader in this space, we see both disruptors and incumbents making considerable progress. From the work we are doing with automakers around the world, it is clear the EV space and the urban mobility space more broadly will be incredibly dynamic over the next few years.”

Full report download: https://hubs.ly/Q01zzpLc0

Hashtag: #Kantar #KantarProfiles #MarketResearch #ElectricVehicle #EV #ConsumerPerspective #ChineseEV #NIO #Xpeng #BYD #QualityData

The issuer is solely responsible for the content of this announcement.

Kantar

Kantar is the world’s leading marketing data and analytics company. We have a complete, unique, and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.

Kantar Profiles is a division of Kantar, and home to the world’s largest audience network. With our industry-leading quality measures, fraud detection, and decades of experience – we are the most trusted panel provider in the industry.

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Wechat: 凯度全球线上调查

Aura Group International (AGI) is launching as a New Innovative Digital Agency in Asia

Aura media is officially relaunching in February 2023 as AGI, a new innovative top-notch Digital Marketing Agency in Asia, based in Bangkok, Thailand.

BANGKOK, THAILAND – Media OutReach – 7 February 2023 – As part of AGI’s launch, the leadership team developed and launched SPARK Online TV which won Best Digital Campaign in CSR at the Marketing Excellence Awards in Q4 2022, outperforming some of the biggest and best digital agencies in Thailand. SPARK is a remarkable joint effort of Founder and CEO, Harcharan Singh Thakral, a new generation digital entrepreneur backed by a Channel 7 subsidiary company, and his Managing Partner, Praveenar Singh Thakral, Miss Universe 1st Runner Up 2020 Winner, who produced and launched “SPARK,” showing signs of early success.

Leadership Team

Harcharan Singh Thakral, founded AGI, building on his robust international career in various digital leadership positions with global companies, Nestlé (Thailand), Microsoft (Denmark) and global biotechnology industry leader Novozymes. He is also a Full-Time MBA degree holder from Copenhagen Business School.

He worked with global digital guru Brian Solis to lead commercial digital transformation, while establishing Novozymes’s 1st digital center of excellence. He launched Aura Media in Denmark before relocating to Thailand, to win the biggest TV channel as a main customer. Primarily doing Digital Strategy consulting for a few years, Aura Media is now scaling up, with his new business vision and ideas, upon receiving seed funding from private equity investors.

“As part of early expansion, we’re building a team of top-notch digital experts to target 7 key industries with our new services of Digital Strategy & Advertising, Creative Content and Web/Mobile apps. We’re also developing a game changing “Influencer Advertising Platform.”

Praveenar Singh Thakral, Miss Universe Thailand’s 2020 1st Runner up winner, is a blooming iconic health and beauty influencer. She is a new entrepreneur joining Aura media as Managing partner, after having great early success in the entertainment and beauty industry, along with several appearances on Thai Tv shows, she’s been chief guest and keynote speaker for many events with the Indian embassy, tourism authority and corporates. Graduated from Thammasat University, she is also guest lecturer.

She co-pioneers, hosts and leads the production of one of Thailand’s first edutainment social inspiration online tv show – SPARK.

“We have recently launched SPARK and aim to scale it up with strategic partnerships and sponsors who share our vision for social inspiration. We have several interesting new content streams lined up to expand our audience base.”

For more information, contact us via email at team@auramedia.com, or call our office phone 02 115 3111. Here Is our website www.auramedia.com.

Hashtag: #agi #auragroupinternational #digitalmarketing #innvoativeagency



The issuer is solely responsible for the content of this announcement.

Prudence Foundation launches the 3rd SAFE STEPS D-Tech Awards

Awards encourage and support the development of technology that can save lives from natural disasters

HONG KONG SAR – Media OutReach – 7 February 2023 – Prudence Foundation, the community investment arm of Prudential Plc today launches the third edition of the SAFE STEPS Disaster Tech (D-Tech) Awards. The Awards aim to find, fund, and support technology solutions that save lives before, during or after natural disaster events.

The increased frequency and intensity of natural disasters as a result of climate change has magnified the importance of disaster preparedness. In 2021, natural disasters affected more than 104 million people and caused US$252 billion in economic losses[i].

The SAFE STEPS D-Tech Awards was created by Prudence Foundation in 2019 to highlight the significant role that technology can play in improving disaster preparedness, recovery, and resilience.

Jolene Chen, Chair of Prudence Foundation said, “The Prudence Foundation aims to create a better future for communities by making them safer and more resilient to life’s risks. With SAFE STEPS D-Tech, we want to encourage and support innovation that fulfils this ambition. Importantly, we want to create a platform that brings together startups and nonprofits across the private and public sectors to help reduce the threat and impact of natural disasters.”

This year’s awards are supported by a number of collaborators, which include the International Federation of Red Cross and Red Crescent Societies (IFRC), cloud service provider Amazon Web Services (AWS), and e27, a tech media platform that supports entrepreneurs and startups. IFRC will provide expertise for the judging panel. AWS will provide shortlisted participants with cloud credits and mentoring support through the AWS Startup Ramp, a programme that helps early-stage public sector-focused technology startups to build innovative solutions on AWS. Finally, e27 will leverage its tech ecosystem to promote the Awards and the winners.

Startups and nonprofits across Asia Pacific participating in the Awards have the opportunity to access grants from more than US$200,000 that includes AWS Cloud credits and cash awards provided by Prudence Foundation. Semi-finalists will have access to expert coaching and mentoring and finalists will be invited to pitch their solutions to a panel of judges at the upcoming Singapore Echelon Summit 2023 taking place in May.

The Echelon Summit is a leading tech event organised by e27 that brings together tech startups and entrepreneurs, social enterprise developers, humanitarian and government representatives, venture capital fund managers, investors, researchers, and academia.

“Preparing for disasters saves countless lives, speeds up people’s recovery and saves money. The IFRC supports National Societies to continually improve their local preparedness and response capacity, ultimately preventing and reducing the impacts of disasters on communities. The world is facing increasingly frequent and complex humanitarian and development issues. To address them, we need coordinated action from a diverse range of actors, including the private sector,” said Robert Laprade, Head of Strategic Engagement and Partnerships for IFRC Asia Pacific.

Samuel Harris, Public Sector Startup Lead, Asia Pacific and Japan at AWS, said, “AWS is committed to providing startups with the tools, technical training, and mentorship to scale and build solutions addressing real-world social challenges. We are excited to be supporting the D-TECH Awards for the first time, to help organisations leverage cloud technology to create safe, more resilient communities in the region so they can better prepare for, respond to, and recover from natural disasters and public safety emergencies.”

“Technology addressing man-made and natural disasters provides innovative solutions to some of the most pressing challenges facing our communities today. By fostering collaboration among startups, nonprofits, and technology organisations, we can drive progress in technology tackling real-world disasters, and create a more resilient and prepared future for all,” said Thaddeus Koh, Founder of e27.

The competition is open for entries until 15 March 2023. Both startups and non-profit organisations are welcome to apply. Details of the application criteria, timeline and other relevant information can be found here.

PROMOTIONAL VIDEO AVAILABLE HERE

Introduction | SAFE STEPS D-Tech Awards 2023 – YouTube

Call for applications | SAFE STEPS D-Tech Awards 2023 – YouTube


[i] 2021 Global Natural Disaster Assessment Report [Academy of Disaster Reduction and Emergency Management, Ministry of Emergency Management – Ministry of Education, School of National Safety and Emergency Management, Beijing Normal University, National Disaster Reduction Center of China, Ministry of Emergency Management International Federation of Red Cross and Red Crescent Societies]

Hashtag: #PrudenceFoundation

The issuer is solely responsible for the content of this announcement.

About the SAFE STEPS D-Tech Awards

The SAFE STEPS D-Tech Awards looks to find, fund and support technology solutions which protects and saves lives before, during or after natural disaster events. The SAFE STEPS D-Tech Awards were created out of the belief that technological innovation has a significant role to play in improving disaster preparedness, recovery and resilience. This need is especially magnified in Asia Pacific where half of the world’s natural disaster events occur.

Now in its third edition, the Awards look to continue the work in catalysing a network of support, raising awareness of the sector, and helping the remarkable companies that operate in this space grow and scale.

The 2023 SAFE STEPS D-Tech Awards are created by Prudence Foundation and supported by humanitarian partner: the IFRC, technology partner: AWS, and strategic partner: e27.

About Prudence Foundation

Prudence Foundation is the community investment arm of Prudential plc in Asia and Africa. Its mission is to create a better future for communities by making them safer and more resilient to life’s risks. The Foundation runs regional programmes as well as local programmes in partnership with NGOs, governments and the private sector in order to maximise the impact of its efforts. Prudence Foundation leverages Prudential’s long term mindset and geographical scale to make communities safer, more secure and more resilient. The Foundation is a Hong Kong registered charitable entity.

For more information please visit:

About IFRC

The International Federation of Red Cross and Red Crescent Societies (IFRC) is the world’s largest humanitarian network, comprising 192 National Red Cross and Red Crescent Societies working to save lives, build community resilience, strengthen localization and promote dignity around the world.

For more information, please visit: and twitter.com/IFRCAsiaPacific

About e27

Founded in 2007, e27 has a strong mandate to give all entrepreneurs a winning chance to succeed; providing them with relevant tools and resources to build and scale their companies in Asia’s tech ecosystem. e27 provides a go-to platform for connections, insights, funding, and more. Everything you would need to build a billion-dollar company.

For more information, please visit:

Clash of Clans Introduced New Tricks during the Spring Festival, the “Lunar Queen”Poppep Up on the Streets of Malaysia

KUALA LUMPUR, MALAYSIA – Media OutReach – 7 February 2023 – Spring Festival is one of the most important traditional holidays in the Chinese-speaking region and the entire Asian region, and even among all Chinese people worldwide. During the Spring Festival of this year, a group of vehicles and food delivery bicycles bustled through the streets and lanes of Malaysia, wearing the new “Rabbit costumes,” which are actually the new year-limited skins of the mobile game Clash of Clans. Lunar Queen, the time-limited skin of the game, is meant to echo the Year of the Rabbit theme. Players who are familiar with this game may recall that Clash of Clans always introduced a slew of “Spring Festival-limited” content items in each lunar new year, bringing players lots of new year’s wishes.

Limited content for the New Year of the Rabbit, as well as incredible gifts for players

In order to fit with the theme of the Year of the Rabbit, Clash of Clans launched two limited skins this Spring Festival: Lunar Queen, a cute and cool rabbit image, and the Magic Theatre, a village scenery inspired by traditional Chinese drama stages. Besides, the game also successively launched the Warrior Champion skins, decorations including the Rabbit Lantern and the Magic Show statue, as well as the customized Lunar New Year Challenge for the Year of the Rabbit. Players who logged in to the game during the Spring Festival can feel the strong atmosphere of the Lunar New Year holiday.

Moreover, Clash of Clans also showcased two New Year’s publicity videos to let players know more about the game. The two videos adopted a new form of presentation, presenting the elements of the Spring Festival in a unique way, in addition to maintaining a consistently high level of production. It is evident from the players’ feedback that they have a high degree of recognition for the two videos and the updated game contents.

Media and KOLs jointly support the online marketing of the game

The launching of the two publicity videos attracted lots of attention on the internet and social media in Malaysia. Many well-known game portals, such as Gamer Santai, Gamerbraves, Gamicsoft, and Gameclopedia, etc., recommended the publicity videos and the Lunar New Year-limited content of Clash of Clans on top of their homepages. Plenty of well-known Malaysian we-media outlets also posted to promote this game towards the audience after experiencing the new content and the specific challenge of Clash of Clans for the Year of the Rabbit.

On some social media platforms, such as Facebook, a dozen renowned Malaysian KOLs forwarded and recommended the Lunar New Year animation and Spring Festival publicity video of Clash of Clans. Watching the videos, the KOLs highly commented on the video content, recommended the game to their fans, and encouraged them to give it a try during Spring Festival as well.

More KOLs even started to play Clash of Clans live on social networks during the Spring Festival, demonstrating the newly launched hero skins, village scenery, and all the Easter Eggs in the game, to enjoy the Spring Festival atmosphere in this game together with the audience.

Caption Clash of Clans popped up on the streets of Malaysia with overwhelming charm Except for multi-dimensional online exposure, Clash of Clans also conducted brand-new offline marketing in Malaysia during the Spring Festival of the Rabbit Year. The game's new year-limited skins and event information appeared in the form of Grab vehicle body advertisements and Grab delivery box advertisements on the streets of Kuala Lumpur and Selangor. It is believed that Clash of Clans players would definitely feel the new year's wishes that the game brings when

Clash of Clans popped up on the streets of Malaysia with overwhelming charm

Except for multi-dimensional online exposure, Clash of Clans also conducted brand-new offline marketing in Malaysia during the Spring Festival of the Rabbit Year. The game’s new year-limited skins and event information appeared in the form of Grab vehicle body advertisements and Grab delivery box advertisements on the streets of Kuala Lumpur and Selangor. It is believed that Clash of Clans players would definitely feel the new year’s wishes that the game brings when “encountering” these posters.

During the Spring Festival, it has become a Clash of Clans routine to launch a series of limited content and events, celebrate the special holiday, and enjoy the unique charm of the festival with players together. In this Spring Festival of the Rabbit Year, Clash of Clans also tried to explore new forms and new content of interaction with players step by step instead of only presenting game content.

The presence of Southeast Asia, a new attempt of Clash of Clans

As early as August last year, Supercell had started to cooperate with Xiaomi, a world-renowned mobile phone manufacturer, to celebrate the offline 10th anniversary party of Clash of Clans. Whether it is the online messaging activity initiated to recruit players or the final offline anniversary party, they have all received unanimous praise from local players in Malaysia.

Last November, the games Clash of Clans and Clash Royale, based on the Clash IP, witnessed the grand Clash Fest event. With the focus on game, community, and tournament, Supercell held the offline competition viewing activities of the two games in multiple cities globally. The offline competition viewing activities in many countries in Southeast Asia attracted lots of players to come on site in an intense atmosphere.

From the Clash of Clans 10th anniversary party to the offline competition viewing of Clash Fest to the multi-channel marketing of the game during the Spring Festival this year, Clash of Clans is repeatedly signaling its return to Southeast Asia and exploring new ways of interaction with players. Stay tuned for other following actions and surprises coming soon!

Hashtag: #ClashofClans

The issuer is solely responsible for the content of this announcement.