LONDON, Sept. 8, 2025 /PRNewswire/ — Verve The Live Agency has appointed Michael Pring as Global Client & Development Director, a newly created leadership role designed to accelerate the agency’s international growth and deepen client partnerships across its expanding footprint in Europe, the US, and APAC.

Michael Pring, Global Client & Development Director, Verve

Michael joins Verve’s senior leadership team on 8th September and will work across all markets, including Verve’s operations in London, Dublin, Amsterdam and Singapore.

A seasoned agency leader, Michael brings over 25 years of experience driving growth and delivering award-winning work for some of the world’s most respected brands. He spent more than a decade at AMV BBDO in London, where he held several senior roles including Chief Marketing Officer, Deputy Chairman, and most recently Chief Operating Officer. During his time at the agency, he led AMV’s flagship Guinness/Diageo relationship globally as well as the PepsiCo International Beverages business, helping shape global campaigns, sponsorships and innovation launches.

Michael’s appointment signals Verve’s continued investment in senior talent and global scale, following a period of strong growth and international expansion. In his new role, he will focus on unlocking new client opportunities, supporting the launch of Verve Singapore, and driving strategic development in key markets.

Ronan Traynor, Founder & CEO of Verve, said:
“This is a significant hire for Verve. Michael brings an exceptional track record in client leadership, growth and creative excellence, along with deep relationships and experience at the highest level. He shares our belief in the power of live experiences to drive real business impact, and is ideally placed to help lead our next phase of international growth. As we scale with ambition and purpose, his perspective and partnership will be invaluable.”

Michael Pring said:
“I’m really impressed with the business Ronan has built over the years, and with the talent, energy and culture of the agency. I’m looking forward to getting stuck in and playing a part in what comes next.”

Verve is a multi-award-winning experiential agency and certified B Corp, with offices in Dublin, London, Amsterdam and Singapore. Part of The Opus Group, a global network of leading experiential agencies, Verve has recently been recognised with Best Event Team at the 2025 Campaign Experience Awards, CSR Agency of the Year at The Drum Awards, and Event of the Year at the European Sponsorship Awards.

www.verveliveagency.com

ISTANBUL, Sept. 8, 2025 /PRNewswire/ — As the industry gathers for IFA Berlin, the world’s biggest home and consumer technology event, companies are showcasing their latest innovations to meet evolving consumer needs. Beko, a global leader in home appliances, is highlighting its portfolio of energy-efficient products that combine cutting-edge technology with intuitive functionality, while prioritising reliability and durability for everyday use.

Akın Garzanlı, Beko CMO

Beko’s technology portfolio features state-of-the-art refrigeration, drying, dishwashing, and cooking solutions – all equipped with intelligent technologies that elevate performance, sustainability, and user experience.

Refrigerators with Innovative Freshness Technologies

New refrigeration innovations set a benchmark for freshness, energy efficiency, and quiet operation. The 60 cm combi No Frost refrigerator offers a spacious 415-liter capacity with an A energy class rating and operates at a whisper-quiet 29 dBA. For compact living spaces, the 54 cm built-in refrigerator delivers 270 liters of storage with a B energy class efficiency and equally low noise levels. Both models integrate the company’s advanced freshness systems:

• FreshLock™ cooling technology extends the freshness of selected foods by up to 30% through optimized humidity and even airflow.¹
• ProFresh* technology preserves freshness up to four times longer for specific food types, ensuring optimal taste and nutrition.²
• VitalCare™ three-tone lighting preserves antioxidants in fruits and vegetables for up to seven days, supporting healthier nutrition.³

Smart, Energy-Saving Dishwashing

The latest dishwasher innovations feature the PowerIntense⁴ spray arm system, delivering up to five times better cleaning performance on even the hardest-to-reach areas versus previous models. The SensorAdapt⁵ AI-sensing technology detects the load size and soil level to automatically optimize water, energy, and cycle time—reducing energy and water use by up to 50% and halving cleaning time.

Additional highlights include:

• A flexible third rack offering increased loading versatility, with SpaceClean 3rd Rack accommodating taller items such as mugs and glasses up to 13 cm.
• The PowerClean Pro system enhances lower rack capacity by 30% and delivers 60% more powerful water jets to tackle tough dirt.⁶
• The energy-efficient heat pump system delivers high performance while exceeding energy class A efficiency standards by 50%.⁷
• TargetDry smart drying technology applies heat only where needed on dishes, speeding drying times and reducing energy consumption by up to 25%.⁸

Innovative Cooking Solutions for Modern Homes

Across the brand family, Beko expands its cooking appliance range with a new slim induction hob featuring cutting-edge smart sensors:

• SafeCook Sensor instantly detects cooking temperatures to safely end cooking and prevent overheating.
• ReadytoCook Sensor alerts users when the desired temperature is reached and keeps it stable for perfect cooking results.

Also featured are advanced ovens designed for versatility and precision:

• The compact built-in oven combines traditional oven capabilities with microwave speed, delivering 3-level cooking that conserves energy and time without compromising results.
• The built-in steam oven utilizes SteamSense+, a food sensing probe, and active steam control to automatically adjust humidity and temperature, ensuring delicious cooking every time.

Akın Garzanlı, Chief Marketing Officer at Beko, said: “Beko’s new generation of appliances reveals a future where innovation and sustainability coexist, offering consumers choices that support greener living and smarter home management. Our latest technologies respond to real consumer needs and reflect a wider shift in our industry toward practical design, smart connectivity and greater efficiency. Reliability and durability are central to our approach, so that products consistently perform, adapt over time and stand the test of time.”

About Beko

Beko is an international home appliance company with a strong global presence, operating through subsidiaries in more than 55 countries with a workforce of over 50,000 employees and production facilities spanning multiple regions—including Europe, Asia, Africa, and the Middle East. Beko has 22 brands owned or used with a limited license (Arçelik, Beko, Whirlpool*, Grundig, Hotpoint, Arctic, Ariston*, Leisure, Indesit, Blomberg, Defy, Dawlance, Hitachi*, Voltas Beko, Singer*, ElektraBregenz, Flavel, Bauknecht, Privileg, Altus, Ignis, Polar). Beko became the largest white goods company in Europe with its market share (based on volumes) and reached a consolidated turnover of 10.6 billion Euros in 2024. Beko’s 29 R&D and Design Centers & Offices across the globe are home to over 2,300 researchers and hold more than 4,500 international registered patent applications to date. The company has achieved the highest score in the S&P Global Corporate Sustainability Assessment (CSA) in the DHP Household Durables industry for the sixth consecutive year (based on the results dated 22 November 2024) and has been included in the Dow Jones Sustainability Indices for the eighth consecutive year.** The company has been recognized as the 17^th most sustainable company on TIME Magazine and Statista’s 2025 list of the World’s Most Sustainable Companies. Beko’s vision is ‘Respecting the World, Respected Worldwide.’

www.bekocorporate.com

*Licensee limited to certain jurisdictions.
**The data presented belongs to Arçelik A.Ş., a parent company of Beko.

¹ Weight loss and sensory evaluation tests based on the parameter “overall acceptability”, used for the determination of the shelf life, were conducted by Intertek on carrot, fresh-cut iceberg, fresh-cut tomato, strawberry, salami and kashar cheese samples stored in the FreshLock refrigerator and control refrigerator (without the FreshLock technology) for a 12-day period. The results were evaluated by comparing samples stored on the bottom front shelf of refrigerators.
² Tested by SGS, comparing spinach and rocket storage in the humidity controlled crisper versus a conventional crisper (on average)
³ Tested by Intertek for fruits and vegetables (blueberry, yellow pepper, tomato, parsley) directly exposed to the light technology compared to a refrigerator without the same technology installed (and compared to Day 0) over a 7-day period while stored in the crisper.
⁴ Based on 3rd party test report, PowerIntense Spray technology is compared to reference model equipped with CornerIntense Spray, with Intensive 70 program.
⁵ Based on internal test report compared to Beko-BDIN38560C reference model. (Intensive 70 ° Program)
⁶ Percentage of water power calculated with PowerClean Pro option activated vs non activated.
⁷ 50% more efficient (energy efficiency index of 15.95) than energy efficiency index limit value (31.9) of A Energy class according to regulation (EU) 2019/2017.
⁸ Based on internal test report, compared to same capacity 16 place setting standard tub dishwashers without TargetDry technology.

Ariston VitalCare

Beko SensorAdapt

Grundig SafeCook

Beko Logo (Corporate)

BERLIN, Sept. 8, 2025 /PRNewswire/ — Dreame Technology, a global leader in smart home innovation, unveiled its premium flagship AI Dual-Inverter Washer & Dryer Set L9 at IFA 2025 in Berlin. Dreame L9, equipped with world-first innovations, showcased Dreame’s pioneering breakthroughs in premium smart laundry care.

As the pinnacle of Dreame’s high-end laundry lineup, L9 sets the benchmark for the upcoming smart laundry with three world-first technologies: Dual Inverter Drying, PressFree Steam Care, and FreshLoop Plasma Air Circulation. With its fast steam, efficient drying and auto-care, L9 delivers a fully reimagined premium laundry experience for users.

Powered by Dual Inverter Heat Pump Technology, L9 dryer realizes high performance with ultimate comfort in drying. Its self-developed dual inverter system enables the efficient coordination of compressor and motor, delivering a rapid drying of 1kg load in just 30 minutes, with an air volume of up to 200m³/h. 

For one of the most time-consuming chores—ironing, L9 introduces a breakthrough solution: PressFree Steam Care.Dense steam molecules instantly penetrate deep into every fiber, smoothing wrinkles in just 25 minutes so that suits regain their distinguished structure and shirts their refined finish.

L9 also anticipates a common everyday challenge: forgetting to remove laundry promptly. With FreshLoop Plasma Air Circulation, garments remain gently cared for up to 12 hours after the wash, softly tumbling while continuously infused with plasma fresh air to prevent wrinkles and odors.

Dreame L9 embodies minimalist aesthetics in both design and interaction. Its seamlessly-integrated body with premium glass panels allows the washer to blend effortlessly into living space, making it an ideal choice for sophisticated homes. On the interaction front, L9 introduces the bionic robotic knob which combines rotation and touch into a single intuitive control, complemented by millisecond-level feedback and high-definition display for a smooth user experience.

Meanwhile, Dreame showcased a range of high-end new products including the garment steamer and the lingerie washer-dryer—forming a comprehensive smart laundry ecosystem alongside L9 for the global market. 

This debut not only represents the culmination of Dreame’s achievements in research, technology, and design but also reflects Dreame’s insight into the future of the global laundry industry. Dreame will continue to lead with innovation, advancing premium smart laundry solutions and delivering superior lifestyle value to global users—reshaping the future of the industry.

Reported By Shuzhi Society

SINGAPORE, Sept. 8, 2025 /PRNewswire/ — Aztech Global Ltd. (“Aztech“) has been recognised as a winner of the Singapore’s Best Managed Companies 2025 awards programme. This prestigious award, presented by Deloitte Private, honours outstanding private¹ businesses for their exceptional performance, leadership, and contributions to their industries and communities. The Best Managed Companies programme celebrates organisations that demonstrate excellence in strategy, capability, innovation, culture, and governance.

This year marks Aztech’s second consecutive win of the Best Managed Companies accolade, a testament to the company’s resilient operating model, disciplined execution, and value-driven innovation, as it deepens its role as a dependable, technology-enabled manufacturing partner for AI-powered IoT solutions across diverse market segments.

Aztech’s Chairman and CEO Mr Michael Mun commented, “We are proud to be recognised once again as one of Singapore’s Best Managed Companies. This honour reflects our team’s dedication to innovation, excellence, and sustainable growth. Being part of this distinguished community motivates us to keep pushing boundaries and creating value for our customers, partners, and stakeholders – as we adapt and build for long-term success.”

As one of Singapore’s leading business awards, the Best Managed Companies programme highlights the critical role private companies play as innovators and key contributors to the nation’s economic growth. Each year, aspirational companies undergo a rigorous, independent evaluation based on Deloitte’s global Best Managed Companies framework, benchmarked against more than 1,700 Best Managed Companies around the world.

“As a Best Managed Companies award winner, Aztech has distinguished itself as an exceptional private enterprise in Singapore that is driving sustainable growth, championing innovation, and creating meaningful impact for customers and employees. This award should be viewed as a mark of excellence, recognising Aztech’s leadership and strategic vision. We look forward to their continued growth and success in Singapore and beyond,” said CHUA How Kiat, Best Managed Companies Leader, Deloitte Southeast Asia.

Best Managed Companies programme is a flagship initiative presented by Deloitte Private, a division of Deloitte focused exclusively on serving privately owned businesses and family enterprises.