• The 12-day summer campaign highlights how quality sleep and advanced cooling technology can help active individuals maintain more comfortable rest and recovery routines during the hottest months of the year.

WILMINGTON, Del., July 25, 2026 /PRNewswire/ — As summer heat continues to affect sleep comfort and recovery routines, SweetNight, a modern sleep brand, today announced the launch of The Cooling Recovery Campaign, a 12-day summer wellness initiative designed to explore the connection between cooling comfort, quality sleep, and active lifestyles. Created for fitness enthusiasts, athletes, and health-conscious consumers, the campaign highlights how a cooler, more restorative sleep environment can support overall recovery and well-being while introducing the CoolNest® Memory Foam Mattress as a solution designed to help consumers create a more comfortable summer sleep experience.

Cool Down Faster, Recover Deeper

As more people prioritize recovery as part of a healthy lifestyle, sleep is increasingly recognized as an important component of athletic performance and overall well-being. Research has shown that sleep strengthens muscle and bone by boosting growth hormone levels. While exercise provides the stimulus for improvement, the body continues to recover and rebuild during periods of deep, restorative sleep. However, summer heat can make it more challenging to achieve quality rest, potentially affecting sleep comfort, energy levels, and recovery routines.

To raise awareness of the connection between sleep, cooling, and recovery, SweetNight invites the fitness and wellness community to participate in the Cooling Recovery campaign. Under the theme “Cool Down Faster, Recover Deeper,” participants will share their experiences incorporating a cooler, more comfortable sleep environment into their wellness routines and explore how improved nighttime comfort can support daytime performance.

“Quality sleep is an essential part of recovery. Through The Cooling Recovery Campaign, we’re encouraging people to recognize how a cooler, more comfortable sleep environment can support their recovery routines and overall wellness,” said Amber Zhu, Marketing Director at SweetNight.

Stay Cool, Sleep Deep

At the center of the campaign is the CoolNest® Memory Foam Mattress, combining a triple-stage cooling design with a multi-layer breathable foam structure to deliver an all-night cooling experience that can feel up to 8 degrees cooler than surrounding conditions. Its ergonomic 5-zone support system provides targeted support for key body areas, encourages natural spinal alignment, and helps relieve pressure points, allowing sleepers to relax more deeply and wake up refreshed.

The combination of cooling technology, breathability, and ergonomic support makes the CoolNest® Memory Foam Mattress a cooling sleep solution designed for everyday comfort, particularly for those looking to support their recovery routines through better sleep quality and a more comfortable sleep environment during the summer season.

Consumers can participate in the campaign for a chance to win a SweetNight Cooling Kit, featuring cooling sleep essentials designed to create a more comfortable sleep environment. To participate in the giveaway, simply copy the campaign link, take a screenshot, and share it on your Instagram. consumers can sign up through the campaign page, share the campaign link on Instagram. Winners will be selected on August 5 and notified by email.

About SweetNight

SweetNight is a modern sleep brand dedicated to making highquality, intelligent sleep solutions accessible to everyday families. We solve the biggest barriers in smart sleep — by delivering technology that is simple, intuitive, and fairly priced. Our mission is to be the world’s leading Self-Adjusting Sleep Wellness Partner. Making better sleep, recovery, and wellness more accessible through intelligent, easy-to-use sleep systems.

HANOI, Vietnam, July 25, 2026 /PRNewswire/ — At VEC in Vietnam on July 21, the Shandong Heavy Industry global partners conference & green intelligent products expo opened. Responding to the green transition of global commercial vehicles and heavy equipment, Weichai – with decades of expertise – unveiled five core tech routes: BEV, HEV, PEMFC, alternative-fuel ICE, and ADAS. Through full-chain proprietary control and breakthroughs, it provides efficient, low-carbon, intelligent power solutions to the global market.

Battery electric vehicle powertrain: full-chain deployment and high-efficiency recharging: Weichai masters core battery, motor, and e‑control technologies. Its CT100 battery – for heavy tractors and dump trucks – features integrated design and triple insulation, delivering better reliability, efficiency, safety, and speed. The WMS3200 drive system, tailored for heavy‑truck haulage, boosts efficiency and cuts vehicle power consumption. The WMC‑L/H/B integrated controllers offer stable, efficient control for light trucks, heavy trucks, and buses.

Hybrid electric vehicle powertrain: deep integration and ultra-long range: Weichai covers series, parallel, and series-parallel architectures, deeply integrating engine and e-drive. For urban logistics, the WP2.5T range extender offers quick response and low noise; for long-haul transport, the WP3NNG natural-gas range extender uses a “pure electric for short hauls, range-extended for long hauls” mode, with over 1,000 km combined range, easing range anxiety.

Proton exchange membrane fuel cell: zero-carbon leadership: Weichai has built a full-chain hydrogen energy system covering components, stacks, and systems. The WEF300 fuel cell engine has been deployed in volume in 49-ton heavy-duty trucks, suitable for long-haul and port logistics. The WEFG500 power generation system provides megawatt-class scalable power to support data centers and industrial plants.

Alternative fuel internal combustion engine: diverse clean-energy options and exceptional cost-effectiveness: Modular design enables flexible switching between H₂ and methanol. WP15DI hydrogen ICE peaks at 46.8% thermal efficiency; WP17T methanol ICE targets heavy‑equipment energy use, cuts operating costs, and is mass‑deployed in 130‑ton mining trucks.

Intelligent driving assistance system: vehicle-road-cloud collaboration: Weichai built a vehicle‑road‑cloud full‑stack architecture, with mining autonomous solution for cm‑level docking & obstacle avoidance, and trunk‑line ADAS with intelligent cruise & auto lane‑change, boosting high‑speed safety and economy.

Going forward, Weichai will keep iterating these five tech routes with global partners to advance sustainable manufacturing.

NEW YORK, July 25, 2026 /PRNewswire/ — As CASEKOO approaches its 10th anniversary, founder Ralph Ye says the company’s biggest achievement isn’t measured by units sold, but by how its philosophy has evolved.

Ten years ago, Ye found himself frustrated by a simple problem: his phone wouldn’t stand upright on a fast-food table. Instead of accepting the inconvenience, he saw an opportunity to rethink what a phone case could do.

Today, CASEKOO has sold more than 20 million phone cases across 32 countries. Over the past decade, the company has evolved from creating protective accessories into designing products that fit naturally into everyday life.

“Innovation isn’t about changing identities,” Ye said. “It’s about making meaningful habits easier to keep.”

From Q Line to LinKOO

The evolution of CASEKOO’s product portfolio reflects a broader shift in the company’s design philosophy.

The journey began with the Q Line (Quality Line), a collection of crystal-clear phone cases engineered to deliver premium protection without compromising aesthetics. In 2021, CASEKOO introduced the E Line (Innovation Line), the world’s first phone case with an integrated ring stand. The product earned an iF Design Award and became an Amazon bestseller, demonstrating the market’s appetite for accessories that combined protection with everyday functionality. The X Line (Expression Line) followed, expanding the brand’s focus on personalization and expressive design.

Each product generation introduced new capabilities, but each also reinforced an important insight.

“We moved from Q Line to E Line to X Line, and every generation taught us something about what people actually need,” said Ye. “By the time we introduced The KOO series, we weren’t designing features anymore. We were designing around everyday behaviors.”

Today, the portfolio gives each rhythm a clear name: LinKOO — Link Your Way for hands-free carry, StandKOO — Elevate Your Day for hands-free viewing and grip, and X-LINE — Fit Your Vibe for expressive personalization.

It represents CASEKOO’s transition from designing accessories with added functions to creating products that support everyday habits. For the company, the future of consumer technology lies not in how many features a product offers, but in how seamlessly it integrates into the way people live.

A Philosophy Born from Everyday Life

The inspiration behind LinKOO came from one of Ye’s longest-standing habits.

For nearly two decades, he has left home every day holding his wife’s hand. One evening, while carrying his phone, keys, and wallet in his other hand, he realized how often everyday essentials compete with life’s simplest moments.

That observation inspired ClipSafe™, a foldable clasp integrated into the LinKOO series. Hidden when not in use and deployable with a single press, it allows users to carry everyday essentials without sacrificing comfort or aesthetics.

For CASEKOO, LinKOO is more than a product launch. It represents the company’s belief that technology should adapt to people—not the other way around.

“Ten years ago, we asked how to better protect a phone,” Ye said. “Today, we’re asking how to protect a moment.”

That is what designed to fit you means. That is Less Effort, More Living. And after a decade of iteration, failure, and quiet persistence, CASEKOO has finally arrived—not at an answer, but at a better question.

About CASEKOO

CASEKOO is a design-led lifestyle accessories brand built around a simple idea: freeing your hands in everyday life. Through thoughtful hands-free solutions, we help people move seamlessly between different moments of the day—from active, on-the-go moments to times of focus and connection.

What makes CASEKOO different from a regular phone case? We believe technology should support life, not interrupt it. By designing products that adapt naturally to how people live, work, and move, CASEKOO reduces everyday friction and creates a more effortless experience—making room for freedom, connection, and the moments that truly matter.

For more information, visit: casekoo.com.

Contact:
Charlotte Yu
brandteam@casekoo.com 

NEW YORK, July 25, 2026 /PRNewswire/ — As International Self-Care Day draws attention to the importance of maintaining health around the clock, the concept of 24/7 self-care continues to gain momentum among consumers seeking more proactive approaches to everyday well-being. While nutrition, exercise, and sleep are often seen as the cornerstones of self-care, effective wound management is another essential yet frequently overlooked aspect of personal health. Supporting this broader vision of self-care, Dimora Medical, a continuous innovator in high-end medical care supplies, is advancing home wound care solutions designed to help individuals manage wounds more confidently and conveniently, making comprehensive daily health management easier to achieve.

From accidental cuts and scrapes to post-surgical recovery and chronic wound management, wound care is a common healthcare need faced by many households. Although many of these conditions can be managed outside clinical settings, wound care often presents practical challenges. Excess wound exudate may leak from dressings, affecting comfort and hygiene. Frequent dressing changes can disrupt daily routines, while dressing removal may irritate newly formed tissue and cause discomfort. For many households, limited professional caregiving experience can further complicate the process. As a result, growing numbers of consumers are looking for home care solutions that combine simplicity, reliability, and clinically inspired performance.

Dimora Silicone Foam Dressing was developed to address these needs for moderate to heavily exuding wounds. At the core of the product is the MegaSorb™ Dual-Action Absorption System, a technology designed to improve exudate management while supporting a more comfortable care experience.

The system features MegaSorb Foam, an advanced absorbent material designed to manage wound exudate effectively. With a highly porous structure, it can absorb up to 15 times its own weight in fluid and quickly lock it in, helping reduce leakage and maintain a balanced, moist environment that supports wound healing.

For consumers, the benefits extend beyond technical specifications. Effective exudate control can reduce the inconvenience and embarrassment associated with leakage while helping lower the risk of skin maceration around the wound. The dressing’s high absorption capacity may also help decrease the frequency of dressing changes, supporting greater convenience for everyday use. In addition, its silicone contact layer is designed to provide gentler adhesion, helping minimize discomfort during dressing removal. The product’s straightforward application process further enables users to manage wound care at home without requiring specialized nursing skills.

International Self-Care Day serves as a reminder that health management extends beyond exercise plans, nutritional goals, and sleep habits. Caring for wounds properly is also an important part of protecting long-term well-being and maintaining quality of life. Reflecting its commitment to the philosophy of “Make home care easy,” Dimora Medical combines innovative wound care technology with user-friendly design to support more accessible home care. By helping simplify wound management, the brand aims to empower individuals to take a more comprehensive approach to everyday self-care and health protection.

For more information, please visit: https://dimoramedical.com/.

Media Contact
Dimora Medical
support@dimoramedical.com 

OSHKOSH, Wis., July 25, 2026 /PRNewswire/ — CoolFly, a developer of electric vertical takeoff and landing (eVTOL) personal aircraft, is making its first appearance at EAA AirVenture Oshkosh with Dream ST. The aircraft will be on static display at Booth V13 throughout the July 20-26 event at Wittman Regional Airport in Oshkosh, Wisconsin.

CoolFly designs electric aircraft around a single pilot rather than a multi-passenger air-taxi model. Built for recreational flying, Dream ST is a compact, single-seat eVTOL with a seated configuration. Its software currently limits top speed to approximately 43 mph (70 km/h), and CoolFly estimates a flight time of 20 to 30 minutes, depending on pilot weight, weather conditions and flight profile. Both figures may change as development continues.

Dream ST is the CoolFly aircraft on display in Oshkosh. The company’s lineup also includes Urban, a standing-position ultralight aircraft. Urban combines enclosed-propeller propulsion with weight-shift sensing control, allowing the pilot to use body movement as a control input. While Dream ST keeps the pilot seated, the two models represent distinct approaches to personal flight.

Both Dream ST and Urban use CoolFly’s proprietary NA80 eVTOL flight-control system. The NA80 uses two redundant flight-control units, each integrating three aviation-grade inertial measurement units (IMUs), enabling millisecond-level fault detection and seamless failover. CoolFly is developing Dream ST with the aim of meeting the definition of an ultralight vehicle under FAA Part 103. Any use under Part 103 would depend on the vehicle’s final configuration and must comply with all applicable operating rules and limitations.

“This is our first AirVenture, and we wanted to bring an aircraft people can inspect for themselves,” said Alex Chen, Brand Marketing Lead at CoolFly. “Dream ST is the model at the booth. Urban, our standing-position ultralight aircraft, reflects a different approach to designing around the person flying it. We are here to listen and to meet partners who understand what owners expect from training, service and support.”

CoolFly will use its first AirVenture appearance to meet prospective U.S. dealers, distributors and aviation partners. Discussions at the show will focus on distribution, training, service and long-term owner support. The Oshkosh appearance comes ahead of a CoolFly product event on Aug. 10, when the company plans to share additional details about its personal aircraft lineup and flight-control technology.

Prospective U.S. dealers, distributors and other aviation-industry partners are invited to visit the CoolFly team at Booth V13 or contact [support@coolflyaircraft.com] to discuss potential partnerships.

About CoolFly

CoolFly develops electric VTOL aircraft for personal flight. Its lineup includes the Dream series of seated, single-seat aircraft and Urban, a standing-position ultralight aircraft with enclosed-propeller propulsion and weight-shift sensing control. The company works across aircraft design, electric propulsion and flight-control systems, with a focus on personal and recreational aviation. For more information, visit [coolflyaircraft.com].

Media Contact

CoolFly

HONG KONG, July 25, 2026 /PRNewswire/ — Co-organised by Apex Education and Legacy Sports Exchange, ‘Legacy Football Summer Camp 2026’ – Hong Kong featuring former Manchester United and France’s forward Louis Saha as a special guest took place on the 22nd and 23^rd July in Hong Kong. More than 300 children and teenagers competed for excellence and participated in the ‘Football Masterclass’ personally hosted by Saha, experiencing personal growth lessons.

World-class master inspires children to broaden their horizons

‘Legacy Football Summer Camp 2026’ – Hong Kong kicked off at GO PARK Sai Sha. At the opening ceremony, Saha shared his passion for football and for combining football, technology, and youth development.  The football legend encouraged youngsters to be honest in expressing themselves, believe in their dreams and work hard towards them. Upskilling through repetition is a natural process. “Listen to your parents. You don’t have to apply it every time, but listening to advice is a way to improve yourself.’

Saha represented France at the 2006 World Cup, helping Manchester United win two Premier League titles and was also a member of the Champions League-winning team. He has played for clubs such as Manchester United, Fulham, Everton, and Tottenham Hotspur, playing as a forward. After retiring, he successfully transitioned to entrepreneurship and founded the technology platform AxisStars.

Clement Po, CEO of Legacy Sports Exchange, the event organiser, stated, “Legacy Summer Camp 2026” is not just a sports training and competitive activity, but also a life lesson on the child’s journey of growth. “We are honoured to have invited the highly renowned Saha to participate, hoping to inspire young people to pursue their dreams, strive to improve themselves, and build resilience and skills through sports training and competitions that can be applied in life and learning. “

Creating a youth development platform outside elite system

 “We want more young people to understand that the world does not belong only to the most gifted. Even if your skills aren’t outstanding at this stage, if you’re willing to work hard, you still deserve the chance to represent your city, step out of Hong Kong, and challenge the world”, Ivan Wong, Strategic Director of Legacy Sport Exchange, remarked.

The company, co-founded by Clement and Ivan, who are 30-year-old friends and both sports lovers, works on a mission to create more opportunities outside the elite sports system for the younger generation to partake in international sports and multicultural exchange. Hong Kong is the first stop of the Legacy Summer Camp touring in Guangzhou (24^th -28^th July) and Wuhan (27^th -31^st July). The goal of the venture is to create a youth four-way tournament in Asia, and in the long term, to develop Hong Kong-based mega international sports events.

Giving remarks at the closing ceremony, Richie Chang, the Managing Director of Apex Education, said watching all the participating football players had reminded him of his childhood and the passion he had for football. “That passion to what we hope to inspire through Apex, helping every child discover what they love, while making education and learning an enjoyable journey.

The two-day summer camp in Hong Kong features the “Legacy Summer 7s Cup 2026,” where 22 teams from local schools and clubs competed in the U10, U12, and U14 divisions in front of the world class athlete. The participating teams included the Min Kiu Primary School’s football team, of which some members are sons of several Hong Kong Premier League players. Johnny So Chun-lam, who trained with the youth team of Spanish Serie A Club Real Betis, formed the Beauty Pool Football Club U14 team with fellow players.

The champions of the U10, U12 and U14 divisions are SFL All Back, Mastery and Vertex. Each team received a prize of HK$10,000.

Football-loving families enjoyed the Master Class

Saha hosted a Football Master Class for children aged below 13 at Malvern International College, Tai Po on 23 July. Following a sharing session, he led participants to practice drills and have a friendship match.  Among the participants is Yeung Ho-yi from Ying Fa Football Club.

New Castle fans Mr Chan and Mrs Chan brought their two sons to the Football Master Class, saying that it’s a rare opportunity to learn from world-class athletes.  Isak, 10 years old, said he gained a lot from the activity – learning how to better control the football and use the right part of feet to hit a goal. Mr Chan said sports is an activity that teaches children about failure and resilience against different challenges.

Download event photos and photo captions
https://drive.google.com/drive/folders/1p9kIvpoMCO9m-OOfqL3zDWlOeonZ4_Uv?usp=sharing

Acknowledgements:

Co-Organiser:                      Legacy Sports Exchange

Official Drinks Supplier:       Watsons Water

Venue Provider:                   GO PARK Sai Sha

Official Apparel:                    ZYPHR

Photography:                      Outfo Production

Annex I: The Event Organisers

Legacy Sports Exchange Limited

Legacy Sports Exchange Limited provides a learning and development platform for young people in Asia, enabling them to go international through sports training and competitions, and gain opportunities and exposure to exchanges, and multicultural experiences
www.legacysportsexchange.com/

Apex Education

Apex Education is an educational institution serving the Guangdong-Hong Kong-Macao Greater Bay Area, with a mission to redefine education and help every child find a learning path suited to their individual circumstances. Services include personalised academic tutoring, counseling on internationally renowned university admission, and experiential learning extracurricular activities designed for future leaders.
www.apex-educate.com

The Camp-Explore programme administered under Apex Education is dedicated to providing day camps and residence camps for children and youth that integrate technology and creative exploration, allowing students to learn from world-class instructors in a safe environment. It focuses on training in artificial intelligence, robotics, and STEM fields for the knowledge and skills needed for future equipping. https://camp-explore.com/

MELBOURNE, Australia, July 24, 2026 /PRNewswire/ — On 24 July 2026, GAC and Australian professional football club Melbourne City FC officially announced a strategic partnership at AAMI Park. As a key member of City Football Group, Melbourne City FC is one of Australia’s leading professional football clubs, with strong competitive performance and an extensive supporter base. Under the partnership, GAC will become the Official Automotive Partner of Melbourne City FC, further strengthening the brand’s presence and engagement in the Australian market.

As a leading representative of China’s smart mobility and innovation-driven automotive industry, GAC continues to advance its global development through technological innovation, product excellence and customer-centrism solutions. In 2026, GAC celebrated the roll-off of its 30 millionth vehicle since its establishment in 1997, highlighting its enhanced global manufacturing capabilities, R&D strength and recognition from customers worldwide.

Kevin Shu, GAC International Australia CEO, said:”Melbourne City FC has an incredible history in all A-League competitions and like this club, we always give 100% effort to all that we do. We are ambitious for where we want to be over the coming years and in the same way this team approaches the game, we seek exciting yet sustainable ways to strengthen our position in the market and to engage with the club’s supporters.”

Brad Rowse, Melbourne City FC CEO, said:”We’re delighted to welcome GAC Australia to Melbourne City as our Official Automotive Partner. GAC shares our ambition to innovate, challenge expectations and invest for the long term. We look forward to helping GAC build a meaningful connection with our members, fans and the wider local community.”

Following its partnership with Sydney FC, GAC continues to expand its sports partnerships in Australia and strengthen its commitment to the “In Australia, For Australia” philosophy. Through diverse brand activation and community engagement, GAC aims to strengthen connections with local consumers.

Looking ahead, GAC will continue to provide Australian customers with intelligent and sustainable mobility solutions through high-quality products, advanced technologies and localized services.

For further information about GAC, please visit: https://www.gacgroup.com/en or follow us on social media.

YIWU, China, July 24, 2026 /PRNewswire/ — Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. The final whistle may have blown on the World Cup, but the intense heat gripping the Northern Hemisphere shows no sign of letting up. Europe has experienced unusually hot weather this year, sparking not only a surge in demand for air conditioners but also a boom in portable handheld fans. Merchants on Yiwugo say that in previous years, European customers would begin placing orders in March or April and take their time completing their annual procurement. This year, however, the purchasing season has stretched well into summer, with a flood of new buyers coming in, most of them looking for small handheld fans. With customers eager to capitalize on the peak summer season, delivery timelines have also become significantly tighter. Whereas orders in previous years could generally be fulfilled within a month, merchants are now frequently being asked to deliver within about a week, leaving manufacturers scrambling to keep pace with demand.

Lingpan Official Flagship Store has specialized in the production and sales of small fans, insulated cups, and related products for 15 years. This summer, demand from European customers for high-speed small fans has risen sharply, accompanied by urgent delivery requirements. Many customers began requesting shipment just one week after placing their orders, hoping the products would arrive in time for the World Cup and the ongoing heatwave across Europe. One long-standing European customer purchased only five models of small fans from Lingpan last year. Anticipating stronger demand ahead of this summer, the customer expanded the order to 10 models. The first shipment sold out soon after arriving at port, prompting several subsequent repeat orders. European buyers have shown particular interest in high-speed cooling fans and placed great requirements on product quality. So far this year, Lingpan’s fan sales have more than doubled compared with the same period last year, with total purchases reaching approximately RMB 1 million.

Beyond Europe, the owner of Lingpan, Ling Pan pointed out that the Indian market has also undergone significant changes over the past two years. Indian customers are showing great interest in panda-shaped fans, drinking cups, and related products. Procurement volumes among many Indian buyers have increased substantially, with average annual purchases now reaching several hundred thousand yuan.

Unlike European countries grappling with sudden heat waves, Asian markets such as Japan and South Korea, where summers are consistently hot and air conditioners and fans are already everyday essentials, have shown much stronger demand for sun-protection products. From April 1, 2026 to date, sales of sun-protection masks on Yiwugo have increased by 31.6% YoY, while sales of sun-protection face shields surged by 72.42% and sun hats rose by 8.1%.

Chen Jia, a Yiwugo merchant, has engaged in the production and sales of sun-protection masks and sun-protection face shields for eight years. Chen operates the Xiao Zhen and Xiao Mian Sun-Protection Products Workshop in District 4 of the Yiwu International Trade Market. In recent years, the company has customized cooling nylon fabrics for customers in Japan and South Korea. Sun-protection masks and sun-protection face shields made from this material not only offer UPF 50+ protection, but also maintain a more structured shape and are less susceptible to snagging or deformation. Their protective performance remains effective after routine washing, and the products can last for more than five years under normal use.

In 2024, a TV shopping operator from South Korea contacted Xiao Zheng and Xiao Mian through Yiwugo and began placing orders after inspecting the products in person. Over the following two years, the company continued to improve the fitness and design of its sun-protection products. It introduced sun-protection face shields with breathable mesh panels and incorporated soft supports around the nose area to prevent the masks from rubbing against lipstick. These product upgrades have steadily driven up customer ratings on the client’s store. Annual procurement, initially valued at around RMB 300,000, has risen year by year, and the company has since developed into a recognized brand in the local market.

Persistent heat across the Northern Hemisphere has been creating new forms of cross-border consumer demand while enabling Yiwugo merchants to keenly capture shifts in overseas markets. From the strong sales of small portable fans in Europe to the rising demand for functional sun-protection products in Japan and South Korea, the diversity of orders reflects both consumers’ need for relief from extreme heat and the ability of Yiwu manufacturers to strengthen their presence in global markets through product innovation and rapid fulfillment. Faced with a rapidly changing international market, many merchants are continuing to refine product designs, upgrade fabric techniques, and enhance supply efficiency. By leveraging Yiwugo to broaden their export channels, they are keeping pace with overseas consumption trends and capitalizing on the expanding market for cooling and sun-protection products, turning the summer heat into new momentum for cross-border trade.