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New research reveals loyalty crisis as only 15% of consumers say brand marketing feels relevant – Dotdigital launches AI-powered loyalty platform to help marketers fight back

LONDON, July 16, 2026 /PRNewswire/ — New global research of 4,000 consumers finds loyalty programmes now rank among the biggest drivers of repeat purchases, while personalisation remains a major blind spot for brands.

Consumers are becoming increasingly selective about the brands they stay loyal to, yet most marketers are still failing to deliver personalised experiences that build lasting relationships, according to new research by Dotdigital.

The company’s new Customer Trends Index report, partnered with Censuswide to survey 4,000 consumers across the UK, USA, Australia and Singapore. 53% of consumers surveyed said loyalty programmes are important to their future relationship with a brand, but just 15% believe the marketing messages they receive are “very relevant.”

The findings come as Dotdigital launches Dotdigital Loyalty, a native loyalty solution designed to help marketers build, manage and optimise loyalty programmes directly within the Dotdigital platform. This new addition connects customer behaviour, rewards and marketing automation in a single ecosystem.

The research suggests marketers have a significant opportunity to strengthen customer retention through more intelligent, personalisedloyalty strategies.

Among the findings:

  • 62% of consumers want points-based loyalty programmes, making them the most popular reward model
  • 53% want free shipping as a reward, followed closely by cashback (52%) and free gifts or samples (45%)
  • 43% want brands to recognise birthdays and anniversaries through exclusive rewards
  • Only 15% of consumers believe the marketing they receive from brands is highly relevant

The data also highlights significant generational and regional differences that marketers can’t ignore.

Millennials are the generation most motivated by loyalty programmes, with 59% saying they are important or extremely important when deciding whether to remain loyal to a brand. Meanwhile, 62% of Gen Z consumers prefer free gifts and samples, and 54% of Gen X shoppers prioritise free shipping and returns.

Regional preferences are equally distinct. 47% of Singaporean consumers want personalised discounts, 72% of Australian shoppers cite product quality as their biggest driver of loyalty, and 43% of UK shoppers place free shipping and returns at the top of their loyalty wish list. In the US, 46% of consumers admit they have actively increased their spending simply to reach the next loyalty reward.

The commercial opportunity for brands is significant.

Industry research continues to show that acquiring a new customer can cost up to 25 times more than retaining an existing one. Dotdigital’s research reinforces that loyalty programmes are influencing customer behaviour in measurable ways, with 45% of global consumers saying they have increased their spending over the past year to reach the next reward tier.

Milan Patel, CEO of Dotdigital, said:

“Customer acquisition has dominated marketing investment for years, but retention has become one of the biggest growth opportunities available to brands today. Our research shows consumers are willing to increase spend, stay longer and engage more deeply when brands reward loyalty in meaningful, personalised ways.

With Dotdigital Loyalty now live, marketers can connect loyalty data directly with customer communications across every touchpoint. Combined with the platform’s Agents and our MCP server, we’re helping marketers use AI to strengthen acquisition, retention and advocacy.”

Dotdigital Loyalty enables brands to build and manage loyalty programmes natively within the Dotdigital platform, combining transactional and behavioural rewards with customer data, marketing automation and AI-powered personalisation. 

Features include flexible points earning, tiered loyalty programmes, rewards management, analytics and native integrations with Dotdigital and Shopify, with further ecosystem integrations planned.

The launch completes Dotdigital’s connected customer lifecycle proposition, spanning acquisition, retention and advocacy. 

Following the acquisitions of Alia, an AI-powered ecommerce pop-up platform, and Social Snowball, an affiliate and influencer marketing platform for Shopify brands, businesses can now acquire customers, nurture long-term loyalty and turn their most engaged customers into advocates through a single connected ecosystem. 

Early customer adoption is already delivering results.

Sabi Brar, Managing Director at Pacific Packaging Australia, said:

“A dedicated loyalty offering had been missing from Pacific Packaging Australia for several years. After reviewing a number of options, we chose Dotdigital’s Loyalty solution. Launching PackPoints has been a significant step forward in creating a more engaging customer experience. The implementation was straightforward, the collaboration with the team was excellent, and the programme is already helping us encourage repeat purchases and strengthen customer loyalty.”

Notes to editors

Research methodology

The findings are taken from Dotdigital’s Customer Trends Index 2026/27. Research was Commissioned by Dotdigital and conducted by Censuswide among 4,000 consumers across the United Kingdom, United States, Australia and Singapore.

About Dotdigital

Dotdigital is a customer experience and data platform that helps brands acquire, engage, convert and retain customers through connected customer journeys, powered by first-party data, AI and marketing automation.
Read the full Customer Trends Index here
Find out more about Dotdigital loyalty here 

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Hoymiles and Brills Marketing Corporation Forge Strategic Partnership to Accelerate Solar Adoption in the Philippines

MANILA, Philippines, July 16, 2026 /PRNewswire/ — Hoymiles, a global leader in microinverters and solar-plus-storage solutions, has officially entered the Philippine market through a strategic partnership with Brills Marketing Corporation.

Hoymiles and Brills Marketing Corporation Forge Strategic Partnership to Accelerate Solar Adoption in the Philippines
Hoymiles and Brills Marketing Corporation Forge Strategic Partnership to Accelerate Solar Adoption in the Philippines

The partnership was announced during a launch event in Manila attended by over 100 installer partners, distributors, and industry stakeholders. The Philippines is one of Southeast Asia’s fastest-growing solar markets, driven by high electricity price and supportive government policies for renewable energy. This strategic alliance marks Hoymiles’ entry into the country and reflects its commitment to delivering reliable, high-performance microinverter and energy storage solutions tailored to the needs of Philippine residential and Commercial & Industrial (C&I) projects.

During the event, Hoymiles showcased its comprehensive product portfolio, covering residential and commercial energy storage systems, microinverters, and DIY solar solutions. The event also included a training session for local installers, aimed at equipping partners with product knowledge and installation best practices.

Zoe Zhang, Senior Director of Hoymiles APAC, emphasized the company’s vision during her opening remarks: “Our mission of ‘Open Energy For All’ aligns perfectly with the Philippines’ surging demand for accessible clean energy. Through this foundational partnership with Brills, we are not just introducing products; we are building a local ecosystem.”

“We are excited to partner with Hoymiles to bring advanced solar and energy storage solutions to the Philippine market,” said Emmanuel R. Yu, President of Brills Marketing Corporation. “We believe Hoymiles’ proven technology, comprehensive product portfolio, and strong global experience will help us better serve homeowners, businesses, and industry partners across the country.”

The strategic partnership with Brills solidified the framework for long-term collaboration, paving the way for joint market development initiatives, shared technical resources, and expanded project support across the country. By combining Hoymiles’ global technological leadership with Brills’ deep local market presence, the partnership aims to accelerate the nation’s transition toward a sustainable, low-carbon future.

Instadesk Unveils AI Customer Experience Lab with Huawei and iFLYTEK in Central Asia

TASHKENT, Uzbekistan , July 16, 2026 /PRNewswire/ — Instadesk, a global AI-powered customer engagement platform provider, partnered with iFLYTEK and Huawei in Tashkent to launch a joint AI Customer Experience Lab in Uzbekistan. The collaboration leverages Huawei’s Ascend computing infrastructure and iFLYTEK’s multilingual AI technologies.

Building an AI Customer Experience Lab with an Application‑Driven Approach

As a professional customer engagement platform provider, Instadesk brings extensive experience in omnichannel contact centers, intelligent voice interaction, and AI‑powered agent assistance, with a mature product portfolio covering the entire customer service lifecycle.

In this collaboration, Instadesk leads at the application layer, leveraging iFLYTEK’s Russian and Uzbek ASR (speech recognition) and TTS (text‑to‑speech) capabilities, and Huawei’s Ascend cloud as the high‑performance computing foundation. The three partners form a complete technology chain from infrastructure to AI capabilities to enterprise applications. Driven by practical application needs, the model transforms advanced technologies into measurable commercial value, delivering out‑of‑the‑box, value‑proven solutions for telecom and banking customers in Uzbekistan.

Building AI-Native Customer Experience Platform

During the event, Instadesk Senior Solution Architect Patrick Meng delivered a keynote on how enterprises can evolve from adopting AI capabilities to building fully operational AI‑driven customer experience platform. He emphasized that generative AI aims to unify corporate service workflows via integrated AI agents, enterprise processes and omnichannel interactions, rather than replace human agents.

Instadesk has built a comprehensive AI‑native customer experience platform, including omnichannel contact center capabilities, intelligent voice and chat bots, AI agent orchestration, and real‑time service intelligence, which will soon be deployed in Uzbekistan through the Lab. These capabilities enable enterprises to unify voice, chat, and digital channels, deploy AI agents across service operations, automate workflows, and upgrade service quality.

Accelerating Global Expansion Through Localized AI Deployment

This Uzbekistan project marks another milestone in Instadesk’s global expansion with localized deployment. Following its 2026 Malaysia node launch for Southeast Asian data compliance, Instadesk keeps building regionally adaptable AI infrastructure. By working with ecosystem partners like Huawei and iFLYTEK, Instadesk continues to expand its presence across emerging markets, providing AI‑powered customer experience platform tailored to local regulatory and operations.

About Instadesk

Serving over 3,000 enterprises worldwide, Instadesk enables businesses and public institutions to deliver smarter and more efficient customer interactions. The platform provides a one-stop solution that unifies omnichannel customer service centers, intelligent voice bots, and AI-powered chatbots.

For more information, visit www.instadesk.com

2026 Hainan Island Carnival Sends a Global Summer Invitation


HAIKOU, CHINA – Media OutReach Newswire – 16 July 2026 – As midsummer arrives in the Northern Hemisphere, Hainan, China, welcomes its annual island-wide carnival. The 2026 (27th) Hainan Island Carnival will be held from July 18 to August 18, extending a vibrant summer invitation to guests from around the world.

The 2026 (27th) Hainan Island Carnival will be held from July 18 to August 18.
The 2026 (27th) Hainan Island Carnival will be held from July 18 to August 18.

With the theme “Vibrant Free Trade Port, Charming Hainan Island,” this year’s carnival will present more than 50 distinctive events across the island, blending ocean thrills, rainforest wonders, millennia-old cultural heritage, signature cuisine, and dazzling nighttime light shows.

Unlike traditional island holiday models, this year’s carnival breaks free from the spatial limits of conventional scenic spots, introducing a brand-new concept of “the whole island as a carnival.” Four featured thematic segments debut with innovative offerings: water sports, joyful performances, gourmet flavors, and trendy shopping. Catering to outdoor adventurers, cultural enthusiasts, family travelers, and food lovers alike, the carnival offers a fully tailored vacation experience—ensuring every guest discovers their own unique island delight.

During the carnival, Hainan’s entire island will come alive in synergy, with highlights unfolding everywhere. In Sanya and Lingshui, romance by the sea sets the tone, with beach music festivals and island art exhibitions bringing to life a laid-back yet passionate summer atmosphere. In Wanning and Qionghai, the spotlight is on trendy outdoor pursuits, with surfing adventures and island cycling events taking center stage one after another. In the central rainforest region, the focus is on wellness and slow living. Activities such as rainforest trekking and immersive Li and Miao cultural experiences invite visitors to escape the bustle of the city and encounter the pristine beauty of nature. In Danzhou’s Haihua Island on the western coast, the grand carnival will conclude with a spectacular mass chorus carnival, bringing the entire celebration to a resounding finale.

Meanwhile, a grand culinary carnival unfolds across Hainan, with coastal specialty markets, Southeast Asian–style food streets, and rainforest-themed dining experiences spread throughout the island’s cities and counties. Fresh seafood, authentic local snacks, and a dazzling array of Southeast Asian flavors set the stage, while a starry beachside gala dinner—rich in atmosphere—brings together ocean views, gourmet cuisine, and live music for an immersive holiday experience.

For international visitors, Hainan continues to expand its openness: citizens of 86 countries enjoy visa-free entry with a 30-day stay, while international routes at Haikou and Sanya airports are steadily increasing, making the island directly accessible from many global destinations with efficient and convenient travel. To further enhance the inbound holiday experience, this year’s carnival upgrades exclusive benefits for international visitors, offering multilingual guided tours, exclusive discounted flight & hotel packages, and special duty-free promotions—delivering a wealth of benefits across the island.

The issuer is solely responsible for the content of this announcement.

Rhenus to Further Strengthen Warehousing Solutions in the Philippines

  • Rhenus Philippines aims to develop modern warehouse infrastructure and improve in-country operational efficiency, elevating the quality of warehousing services through enhanced processes, technology-enabled fulfillment, and streamlined logistics.

MANILA, PHILIPPINES – Media OutReach Newswire – 16 July 2026 – In a market shaped by growing consumer demand and evolving logistics requirements, Rhenus is providing warehousing services to leading technology companies such as Bosch Philippines.

Rhenus provides sustainable warehousing services, including storage, handling, fulfillment and value-added services that support local operations. The service for customers also includes the use of a fully electric Material Handling Equipment (MHE) fleet, as well as established warehouse processes designed to minimize waste.

The engagement reflects the continued commitment which Rhenus has to supporting customers in the Philippines through modern warehousing capabilities and reliable logistics operations.

Marcus Fornell, Regional Head of Rhenus Warehousing Solutions in APAC, said, “Strategic collaborations are a key part of our regional strategy to actively expand our footprint and product portfolio. With logistics needs in the Philippines continuing to evolve, we look forward to pursuing active growth and setting new standards for logistics solutions in the markets that we are in.”

As part of its continued investment in the country, Rhenus recently opened a new warehouse facility in Parañaque and established a new head office in Pasay.

“Rhenus is committed to continually investing in the Philippines as we strengthen our local logistics capabilities. This marks another step in supporting the market’s evolving needs through reliable operations, modern facilities, and solutions tailored to customers in the country,” added Deepak Sharma, Managing Director of Rhenus Warehousing Solutions Philippines.

Rhenus is recognized by the Bosch Group as a “Preferred Supplier” for overland services. Bosch confers this status on companies and service providers that have consistently demonstrated outstanding performance over an extended period within their respective fields.

Ricardo Almeida, Global Strategic Account Manager at Rhenus said, “Our longstanding business relationship with Bosch reflects our shared focus on operational excellence and reliable logistics support. As supply chains continue to evolve globally, and as markets such as the Philippines become increasingly important in regional growth, we remain focused on delivering reliable and efficient logistics solutions tailored to local business needs.”
Hashtag: #Rhenus

The issuer is solely responsible for the content of this announcement.

About Rhenus

The Rhenus Group is one of the leading logistics specialists with global business operations and annual turnover amounting to EUR 8.2 billion. 39,000 employees work at 1,300 business sites in more than 70 countries and develop innovative solutions along the complete supply chain. Whether providing transport, warehousing, customs clearance or value-added services, the family-owned business pools its operations in various business units where the needs of customers are the major focus at all times.

Johnson Electric reports Business and Unaudited Financial Information for the First Quarter of Financial Year 26/27


HONG KONG SAR – Media OutReach Newswire – 16 July 2026 – This news release is made by Johnson Electric Holdings Limited (“Johnson Electric” or the “Company” and together with its subsidiaries, the “Group”) for the business operations and selected unaudited financial information of the Group for the three months ended 30 June 2026.

The Group’s sales for the three months ended 30 June 2026 were US$936 million compared to US$915 million for the same period in the previous financial year, an increase of approximately US$21 million or 2%. Exchange rate movements had a favourable impact of US$14 million on the Group’s sales during the period.

Sales of Automotive Products Group (“APG”)

APG’s sales for the three months ended 30 June 2026 were US$778 million, an increase of US$13 million or 2% compared to the same period in financial year 25/26. Excluding currency effects, APG’s sales were broadly flat.

The division’s sales changes by region, excluding currency effects, were as follows:

Three months ended
30 June 2026
Asia-Pacific 4% Increase
Europe, the Middle East and Africa 6% Decrease
Americas 2% Increase
Total Flat

In the Asia-Pacific region, sales increased by 4%, mainly driven by program ramp-ups and market share gains with Chinese domestic OEMs and their suppliers, benefiting from the increasing strength of Chinese automotive brands. Sales of products for thermal management, braking and interior applications increased, partially offset by lower sales of products for closure, electric driveline as well as engine and fuel management applications.

In the Europe, the Middle East and Africa (“EMEA”) region, sales decreased by 6%, due primarily to subdued customer demand and price adjustments implemented by the Group in response to market conditions. Lower sales of products for steering, transmission and closure applications were partially mitigated by higher sales of products for engine and fuel management applications.

In the Americas region, sales increased by 2%. Higher sales of powder metal components and products for interior applications were largely offset by lower sales of products for engine and fuel management, braking and transmission applications.

Sales of Industry Products Group (“IPG”)

IPG’s sales for the three months ended 30 June 2026 were US$158 million, an increase of US$8 million or 6% compared to the same period in the previous financial year. Excluding currency effects, IPG’s sales increased by US$7 million or 5%.

The division’s sales changes by region, excluding currency effects, were as follows:

Three months ended
30 June 2026
Asia-Pacific 32% Increase
Europe, the Middle East and Africa 7% Decrease
Americas 5% Decrease
Total 5% Increase

The overall performance reflects a mixed regional picture, shaped by changing market and customer dynamics.

In the Asia-Pacific region, sales increased by 32%. Sales of products for medical devices, food and beverage, liquid cooling and handheld gimbal applications increased mainly due to new business wins and program ramp-ups in China.

In the EMEA region, sales decreased by 7%. Sales of products for lawn, heating and personal care applications declined, mainly due to softer market demand. This was partially offset by higher sales of products for ventilation applications and piezo motors for high precision equipment semiconductor manufacturing applications.

In the Americas region, sales decreased by 5%. Sales of products for white goods and window applications were negatively affected by subdued market conditions. Sales of products for surgical applications declined due to lower demand from certain customers. This was partially offset by stronger sales of products for lawn and ventilation applications.

Chairman’s Comments on Sales Performance and Outlook

Commenting on the Group’s sales performance and near-term outlook, Dr. Patrick Shui-Chung Wang, Chairman and Chief Executive, said: “The Group’s sales in the first quarter showed modest growth on a reported basis, supported by favourable exchange-rate movements.

Looking ahead, visibility remains limited as customers continue to exercise caution in their purchasing and investment decisions amid an uncertain macroeconomic, geopolitical and trade tariff environment. Nevertheless, the Group is currently targeting mid-single-digit growth for the full year, supported by its pipeline of new product launches across a broad range of automotive, consumer and industrial applications, as well as anticipated market share gains with certain key customers.

Over the medium to long term, the Group remains confident in its growth trajectory, supported by continued investment in innovation and an expanding portfolio of growth platforms. These include components and subsystems for distributed power generation systems, advanced thermal management, liquid cooling and humanoid robotics applications. The Group continues to develop new business opportunities across a number of these growth areas and is investing in technology and operational capabilities to support future customer requirements. While these areas present attractive long-term opportunities, their development and commercial adoption remain subject to customer program schedules and market conditions.”

Cautionary Statement

Shareholders and potential investors in the Company are reminded that the information provided in this news release, including information related to the expected outlook for the full year, is based on the Group’s unaudited internal records and management accounts. This information has not been reviewed or audited by the Company’s auditors.

Shareholders and potential investors should exercise caution when dealing or investing in the shares of the Company.

Hashtag: #JohnsonElectric #Q1Results #MotionSystems

The issuer is solely responsible for the content of this announcement.

About Johnson Electric Group

At Johnson Electric, our vision is to be the world’s definitive provider of innovation and reliable motion systems.

We are a global leader in electric motors, actuators, motion subsystems and related electro-mechanical components, serving a broad range of industries including Automotive, Liquid Cooling, Robotic Joints, Smart Metering, Business Equipment, Ventilation, Home Automation, Large Appliances, Power Tools, Medical Devices and Lawn & Garden Equipment. The Group is headquartered in Hong Kong and employs over 30,000 individuals in more than 20 countries worldwide. We are listed on The Stock Exchange of Hong Kong Limited ( Stock no. 179). For further information, please visit: .

Schlumberger Foundation Honors Nine Women Scientists and Engineers with the 2026 Faculty for the Future Impact Prize

The Faculty for the Future Impact Prize recognizes proven initiatives and accelerates their next stage of development

KAMPALA, UGANDA – EQS Newswire – 16 July 2026 – The Schlumberger Foundation (https://SchlumbergerFoundation.com/) is proud to announce the nine recipients of the 2026 Faculty for the Future Impact Prize, a merit-based award that recognizes Fellows who are translating their scientific and engineering expertise into initiatives with demonstrated potential for wider impact.

Download Document:https://apo-opa.co/457IRvc

For more than two decades, the Schlumberger Foundation’s Faculty for the Future program has supported women scientists and engineers from emerging and developing economies in pursuing advanced STEM research and developing their leadership.

Today, their achievements demonstrate that the program’s influence extends far beyond individual academic journeys. Across countries, disciplines and generations, Faculty for the Future Fellows are turning advanced scientific and engineering expertise into breakthrough solutions that open new pathways, strengthen communities and generate wider change across people and systems.

The Faculty for the Future Impact Prize recognizes proven initiatives and accelerates their next stage of development. Through funding, visibility and connection to the wider fellowship, the scientific and business community it helps recipients extend their reach and deepen their impact.

The 2026 Impact Prize recognizes outstanding initiatives in three areas:

  • Educational Outreach
  • Technology Innovation
  • Social Impact

“Faculty for the Future began by investing in the education and potential of exceptional women scientists and engineers. What we now see is how that investment continues to multiply as Fellows open pathways for others, build institutions and apply their expertise to urgent challenges in their communities. The Impact Prize allows us to recognize this leadership, connect it across the fellowship and help it travel further,”said Capella Festa, President of the Schlumberger Foundation.

2026 Faculty for the Future Impact Prize Recipients

The Schlumberger Foundation is delighted to announce the nine recipients of the 2026 Faculty for the Future Impact Prize:

  • Dr. Darshana Joshi
    VigyanShaala: STEM Access for Women and Rural Communities in India
  • Dr. Angela Tabiri
    The Mathsqueen National STEAM Circuit
  • Dr. Novalia Pishesha
    Future Southeast Asian Scientist (FSAS)
  • Dr. Chao Mbogo
    Mentorship Infrastructure for Holistic Technologists
  • Dr. Hifza Rasheed
    Empowering Women and Communities with Climate-Resilient Water
  • Dr. Edu Inam
    Scaling a Research Equipment Database for Equitable Access in Nigeria
  • Professor Bridget Bannerman
    Empowering African Women to Eliminate Cervical Cancer
  • Dr. Tonthoza Uganja
    Profitable Agroforestry for Smallholder Farmers in Malawi
  • Dr. Zita Nodjikouambaye
    Community-Based Screening for Cervical and Breast Cancer in Chad

Selected from 156 applications from 61 countries, the nine winning initiatives reveal the breadth of what Faculty for the Future Fellows are building through science and engineering. They create pathways into STEM, strengthen access to research and healthcare, and develop practical responses to challenges in water, agriculture and climate resilience.

The Impact Prize marks a new chapter for Faculty for the Future. Building on more than two decades of support for advanced STEM education, it strengthens a global fellowship in which the scientific and engineering leadership of Fellows is recognized, connected and amplified.

Distributed by APO Group on behalf of Schlumberger Foundation.

Download Image: https://apo-opa.co/4pqtJT1

Faculty for the Future Impact Prize Global Press Kit https://apo-opa.co/457IRvc.

Media Contact:
Joan Busingye
SFCommunications@slb.com

Hashtag: #SchlumbergerFoundation

The issuer is solely responsible for the content of this announcement.

About the Schlumberger Foundation:

The Schlumberger Foundation is an independent nonprofit organization founded by SLB in 1954. Its mission is to support education and promote excellence in science, technology, engineering and mathematics education.

Established in 2004, Faculty for the Future supports women scientists and engineers from emerging and developing economies in pursuing PhD and postdoctoral STEM research at leading institutions worldwide. In 2026, the program reached the milestone of funding 1,000 Fellows globally.

For more information about the Schlumberger Foundation and Faculty for the Future program, visit .

Hang Lung Launches the Third Phase of “66 and beyond” Anniversary Celebration

Portfolios Across the Chinese Mainland Launch the “66 Let Loose” Summer Carnival to Energize Local Communities


HONG KONG SAR & SHANGHAI, CHINA – Media OutReach Newswire – 16 July 2026 – Hang Lung Properties Limited (SEHK Stock Code: 00101) (“Hang Lung” or the “Company”) today announced the launch of its “66 Let Loose” Summer Carnival (「66放肆一夏」嘉年華) across 11 of its mixed-use commercial developments on the Chinese Mainland, officially kicking off the third phase of its “66 and beyond” anniversary celebration. Spanning July and August, the campaign is built around three signature themes: “Let’s Play,” “Let’s Move” and “Let’s Jam,” offering specialty markets, high-energy sports and live music parties.

Hang Lung launches "66 Let Loose" Summer Carnival (「66放肆一夏」嘉年華) across its 11 mixed-use commercial developments on the Chinese Mainland
Hang Lung launches “66 Let Loose” Summer Carnival (「66放肆一夏」嘉年華) across its 11 mixed-use commercial developments on the Chinese Mainland

Built around three core themes – pop up markets, sports and music – the “66 Let Loose” Summer Carnival seamlessly blends lifestyle experiences with community connection. “Let’s Play” spotlights trendy, locally inspired summer markets brimming with creative content and interactive experiences, encouraging young people to explore fresh ideas and discover lifestyle inspiration. “Let’s Move” connects communities through sports and wellness experiences, championing a lifestyle that nurtures both body and mind. “Let’s Jam” centers on the nationwide “66 Summer Music Festival” and Chinese Valentine’s Day programs, teaming up with a diverse lineup of renowned bands to deepen cultural and emotional ties with local communities.

Center 66 in Wuxi presents Summer Lemon Party, featuring the debut of limited-edition desserts and interactive engagement
Center 66 in Wuxi presents Summer Lemon Party, featuring the debut of limited-edition desserts and interactive engagement
Olympia 66 in Dalian brings together more than 50 curated brewers from over 40 cities, offering a vibrant hub for discovery and social connection
Olympia 66 in Dalian brings together more than 50 curated brewers from over 40 cities, offering a vibrant hub for discovery and social connection
Spring City 66 in Kunming, in collaboration with SUNNYMORE, introduces the nationwide debut of a mushroom-themed creative pop-up
Spring City 66 in Kunming, in collaboration with SUNNYMORE, introduces the nationwide debut of a mushroom-themed creative pop-up

Among the highlights, Spring City 66 in Kunming blends local urban flair with SUNNYMORE’s signature mushroom-themed characters, marking the nationwide debut of the “Mushroom Island Tour” pop-up, alongside “Shroom Style Culture Market 2.0,” a limited-edition mushroom-themed bazaar. Parc 66 in Jinan is set to electrify the summer nights with its Qixi Music Festival, bringing together popular bands from the hit show The Big Band (樂隊的夏天) and beloved local online stars to deliver one of the city’s landmark summer music events. Meanwhile, Riverside 66 in Tianjin brings the spirit of speed and adventure to life through an immersive go-karting experience. Together, these standout events promise to infuse each city’s summer with boundless energy.

These themed activities – paired with exclusive HOUSE 66 member perks such as summer bonus points, 666-point redemptions, lucky draws and gift-with-purchase offers – come together to shape the multifaceted experience of the “66 Let Loose” Summer Carnival. Spanning retail, dining and lifestyle, this carefully curated series brings the “66 and beyond” anniversary theme to life across Hang Lung’s entire Mainland portfolio, infusing city living with fresh energy while co-creating enduring value with the communities we serve.

Appendix – Key Summer Campaign Highlights across Hang Lung Properties’ Mainland Portfolios

Mall / City “Let’s Play” Curated Markets “Let’s Move” Active Sports and Wellness “Let’s Jam” Live Music and Celebrations Exclusive Pop-ups and Featured Exhibitions
Grand Gateway 66, Shanghai Let’s Play

(August 13 to 16)

Vitality in Surge

(July 25 to August 2)

Summer Music Festival

(August 13 to 16)

–
Plaza 66, Shanghai – – – Burberry “Tropical Summer” Pop-up

(From now to August 31)

Palace 66, Shenyang Ice Cream & Dessert Festival

(July 31 to August 2)

FSMC Orienteering Run & Yoga Party

(July 25 to 26)

Summer Music Festival

(August 8, 9, 15, 16)

–
Parc 66, Jinan 66 Inspiration Bazaar

(July 30 to August 2, 19 to 23)

“BUBBLE UP” Craft Beer Festival 2.0

(July 30 to August 2)

Ice Cream & Dessert Festival

(August 19 to 23)

Let Loose: Sweat It Out Summer Party

(July 25)

Let Loose: 66 Summer Music Party

(August 8, 9, 15, 16)

POP Bakery’s first “Crybaby” themed store in Shandong

(From now to September 8)

“Toy Story” Pop-up

(From now to August 2)

Forum 66, Shenyang “Savor Southeast Asia” Summer Market

(August 7 to 9)

Summer Skate and Dancing Fest

(August 15 to 16)

Summer Music Festival

(July 25 to 26, Aug 1 to 2)

–
Center 66, Wuxi – Sports Community Activities:

(1) lululemon Training Community Classes

(July 15 and 29)

(2) On Running Summer Training Community Series

(July 4, 9, 18, 26)

66 Let Loose Summer Music Festival

(August 8, 9, 15, 16)

Summer Lemon Party

(Every Friday to Sunday from now to August 31)

Jo Malone British Countryside Pop-up

(August 15 to 23)

Riverside 66, Tianjin 66 Let Loose: Tianjin’s First Supercar and Modified Car Fair

(July 18 to 19)

66 Let Loose: Real-life Go-Kart Racing

(July 20 to August 5)

66 Summer Party: DJ Flash Mob

(August 8)

HEC Miniature Model Carnival – Tianjin Debut

(July 8 to August 14)

Olympia 66, Dalian Craft Beer Festival

(July 10 to 12)

Outdoor Fitness 66 Zone

(From now to July 20)

Rooftop Music Festival

(August 8, 9, 15, 16)

Qixi Romantic Staircase
(August 7 to 19)
Spring City 66, Kunming Shroom Style Culture Market 2.0

(July 18 to July 19, July 25 to July 26)

Weekend Sports Community

(July 30 to August 16)

66 Summer Music Festival

(August 8, 9, 15, 16)

66 Let Loose Summer: “Mushroom Island Tour” Themed Pop-up – National Debut

(July 8 to August 30)

Beauty Festival 2.0 Fruit Theatre · Dopamine Beauty Lab (August 8 to 31)

Heartland 66, Wuhan Summer Ice Dessert Bazaar

(August 14 to 16)

Fat-Burning Boxing & Zumba Party

(July 25)

66 Summer Music Festival

(August 8, 9, 15, 16)

Sanrio “Sun Kissed Island Party” – Central China Debut

(July 4 to August 30)

Westlake 66, Hangzhou – Oasis Beats: “Sweat Sound Field” Sports Community Series

(From now to August 2)

Oasis Beats: “Heartbeat Party” Music Performance Series (From now to July 26) LEGO “The Qingming Scroll” Exhibition

(Expected to open in late July)

Hashtag: #HangLung

The issuer is solely responsible for the content of this announcement.

About Hang Lung Properties

Hang Lung Properties Limited (SEHK stock code: 00101) creates compelling spaces that enrich lives. Headquartered in Hong Kong and Shanghai, the Company manages a portfolio of over 3.6 million square meters of retail, office, residential, and hotel properties across Hong Kong and the Chinese Mainland.

The Company’s diverse portfolio in Hong Kong includes office towers and malls in prime districts, as well as luxury residential developments in prestigious areas. In the Chinese Mainland, under the signature “66” brand, the Company’s mixed-use and retail developments are regarded as premium landmarks, strategically located in the hearts of key cities of Shanghai, Shenyang, Jinan, Wuxi, Tianjin, Dalian, Kunming, Wuhan, and Hangzhou.

The Company is recognized for pioneering sustainability in the real estate industry, with an MSCI ESG rating of AA and inclusion on CDP “A List” for Climate Change. The Company powers 90% of its operating properties in the Chinese Mainland with renewable energy, with a net-zero commitment by 2050.

At Hang Lung Properties – We Do It Well.

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