RIYADH, SAUDI ARABIA – Media OutReach Newswire – 8 September 2024 – Steven Chou, Chairman of Sahm Capital and Chief Strategy Officer of Valuable Capital Group Limited, highlighted the transformative role of technology in Saudi Arabia’s financial sector during his speech at the 24 Fintech in Riyadh. The event attracted 36,959 visitors, 300+ brands and 350 sector investors, making it a key platform for discussion on fintech innovation.
During the panel, Steven showcased Sahm Capital’s leading position as the first brokerage on Tadawul to implement a proprietary Settlement & Clearing System. “Our system captures the complete trading cycle, providing Saudi investors with seamless, efficient services,” Steven stated. “This unique platform also allows us greater flexibility in product and service offerings, enhancing investor access to Saudi’s rapidly expanding market.”
Moreover, Sahm Capital remains in continuous dialogue with both the Capital Market Authority (CMA) and Tadawul to refine Know Your Customer (KYC), Anti-Money Laundering (AML), and suitability test procedures. “Our goal isn’t just compliance,” Steven explained, “it’s about making sure every transaction reflects our clients’ needs and preferences, delivering smooth, efficient experiences.”
Sahm App: Revolutionizing Investor Access
Launched in December 2023, the Sahm App is a first-of-its-kind, self-developed platform in the Kingdom, enabling users to trade across both the Saudi and U.S. markets seamlessly. By providing a streamlined account setup, seamless transitions between stock markets, and a range of features including market quotes, company data, 24/7 news, investor education materials, and analysis tools, the app enhances the overall trading experience.
“We’ve identified the rising demand for more sophisticated and tailored investment solutions among Saudi investors,” Steven shared. “This demand drives our continuous updates—10 significant enhancements in just 8 months—keeping the app at the cutting edge of trading services.”
A Rapidly Growing Force in Saudi Arabia
Sahm Capital’s innovative approach has rapidly positioned it as one of Saudi Arabia’s fastest-growing brokerages, now ranking among the top 20 brokerage in the Kingdom. As the company expands, Steven reaffirmed Sahm’s dedication to continuously evolving the platform with new features and products that meet client needs.
The issuer is solely responsible for the content of this announcement.
About Sahm Capital
Registered in Riyadh, Sahm Capital holds licenses (22251-25) from the Capital Market Authority (CMA) to conduct Dealing, Advising, and Custody services in KSA, making it the first international online brokerage firm to provide online brokerage services in KSA. The company is also a registered member of the Saudi Exchange, as well as its affiliates, the Securities Depository Center Company (Edaa) and the Securities Clearing Center Company (Muqassa). For more information about Sahm, please visit: https://www.sahmcapital.com/
About Sahm App
Developed by Sahm Capital, the Sahm App is a proprietary platform specifically designed for investors in Saudi Arabia. It enables users to trade seamlessly across both the Saudi and U.S. markets, all at their fingertips. With its user-friendly interface and a diverse range of investment options, the Sahm App has quickly become one of the top three free finance apps in the Kingdom.
NEW YORK, USA – Media OutReach Newswire – 6 September 2024 – Today marks the beginning of the much-anticipated Momcozy NYFW Popup Event During News York Fashion Week. Taking place from September 6th to 11th in New York City, this event embraces the theme “Cozy Evolution: Together We Grow.” This unique celebration focuses on the intimate moments that shape our lives, particularly the transformative journey of motherhood. Additionally, this event marks a significant moment in fashion, as it showcases the evolving role of mothers in the industry, celebrating their contributions and breaking down barriers in the fashion world.
Momcozy host a special private grand opening of the Momcozy Lounge in SOHO, NYC, on September 6th, 2024. This exclusive event will be highlighted by the appearance of well-known actress and DC Hero Danielle Panabaker, who will engage with attendees, delve into the theme of motherhood, and share her personal experiences. Additionally, actress Caity Lotz, another beloved DC Hero, will join the event virtually, adding to the celebration and expanding the conversation on motherhood to a wider audience. Their participation brings star power and diverse perspectives to the discussion of motherhood, inspiring attendees.
Momcozy’s NYFW Popup Event presents a prime opportunity to connect with industry luminaries across various fields. By facilitating these connections, the event aims to create a supportive and dynamic community where mothers can share experiences, gain insights, and inspire one another. A highlight of the event is a keynote speech by renowned designer Rebecca Minkoff. Known for her innovative designs and entrepreneurial spirit, Minkoff will share how motherhood has shaped her career and fashion collections.
Beyond the thought-provoking discussions, guests can explore Momcozy’s latest product lines in a hands-on experience designed to showcase the brand’s commitment to comfort and functionality. Additionally, the event will feature the Momcozy Glow Bar, where guests can unwind with exclusive relaxation treatments, and exclusive gifts will be provided to commemorate the experience.
By offering a space that combines comfort, functionality, and a strong sense of community, the Lounge empowers mothers to balance their dual roles with confidence and grace. As moms in the fashion industry navigate the pressures of both career and family, Momcozy applauds these remarkable women for their ability to find the best ways to balance work, socializing, and caring for their families. The Momcozy Lounge makes motherhood and comfort more accessible than ever, encouraging all mothers to pursue their dreams without reservation.
Hashtag: #Momcozy
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About Momcozy
Momcozy is a global mother and baby brand, serving over 3 million mothers in more than 60 countries and regions. Since 2018, we’ve evolved to meet the unique needs of moms and their families, offering a range of products from pregnancy through early motherhood. As the Cozy Reformer, we always put moms first, delivering innovative solutions, comfort, and support to bring joy and ease to their journeys.
CHENGDE, CHINA – Media OutReach Newswire – 6 September 2024 – With the summer holiday season concluded, “Emperor Kangxi’s Grand Ceremony” has delivered an impeccable report card. This large-scale live show, which utilizes the starry sky as its backdrop and the landscape as its stage, seamlessly integrates royal culture. Since the opening of its 13th season, the show has consistently garnered favor from visitors across China. Every show has been packed to capacity, drawing crowds from all over. During this scorching summer, it presented breathtaking visual spectacles to visitors from all corners, becoming a dazzling attraction within the cultural tourism industry of Chengde City.
Live Show Scene of Emperor Kangxi’s Grand Ceremony
As of August 30th, the 13th season of “Emperor Kangxi’s Grand Ceremony” has staged a total of 201 performances, attracting over 500,000 visitors. During this sizzling summer, the show continuously broke records with three shows on six consecutive days, totaling 18 days with three shows. On average, the performance welcomed over 9,000 visitors per day.
Live Show Scene of Emperor Kangxi’s Grand Ceremony
The live show have also brought new traffic to the commercial streets in the small town. A model district that represents a new leisure lifestyle in the local area, Dingsheng Yuanbao Street, seamlessly integrates “cultural scenes” with a “sense of sophistication”. With its leisure-oriented businesses primarily featuring Qing Dynasty architectural styles, it creates an immersive and culturally rich shopping experience for visiting tourists while providing locals with the most sophisticated leisure and micro-vacation facilities.
Dingsheng Yuanbao Street has transformed from a slow-growing business district to a city’s calling card in just three years, achieving a 40% introduction of first-to-city brands. Its outstanding performance has earned it over a dozen awards and honors, including “The First Batch of National Nighttime Cultural and Tourism Consumption Clusters,” “National AAAA Tourist Attraction,” “National-level Tourist and Leisure Street District,” “Provincial-level Tourist and Leisure Cultural Street District,” “Provincial-level Tourist and Leisure Street District,” and “Provincial-level Demonstration Commercial Street”.
This year, Dingsheng Yuanbao Street has planned street wall art murals, children’s play equipment, a traditional Chinese market, and various popular activities catering to customers of all ages, forming a brand-new and complementary landscape alongside the live-action performance of “Emperor Kangxi’s Grand Ceremony.” The all-new “Dingsheng Tour” integrates food, lodging, transportation, sightseeing, shopping, and entertainment, offering tourists from across the country a comprehensive and multi-faceted recreational experience that delights the eyes, palate, and ears.
Entering September, “Emperor Kangxi’s Grand Ceremony” will resume offering citizen tickets as a gesture of gratitude to local residents. Simultaneously, through a series of splendid events and uniquely crafted streetscapes, it aims to enhance visitors’ sense of fulfillment and satisfaction, contributing to the implementation of a tourism-driven and culturally vibrant city.
Hashtag: #ChengdeInformationOffice
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HANOI, VIETNAM – Media OutReach Newswire – 6 September 2024 – Hanoi, Vietnam Amidst a geopolitical and economic landscape fraught with uncertainty,VinFast,the Vietnamese electric vehicle manufacturer,is positioning itself for success with a diversified strategy.By offering a range of products and targeting multiple markets, the company is creating a unique advantage in the rapidly evolving automotive industry.
As geopolitical tensions cast a long shadow over the global economy, carmakers with a flexible, adaptable approach are poised to benefit. VinFast’s multi-product, multi-market strategy positions it to weather potential disruptions and capitalize on emerging opportunities.
The Strong Vietnam-EU Economic Partnership
The interconnectedness of the global economy has created a competitive landscape where countries are seeking to expand their trade, investment, and technological capabilities. The European Union (EU) has emerged as a key partner for Vietnam, with the Vietnam-EU Free Trade Agreement (EVFTA) marking a significant milestone in their bilateral relationship.
The EVFTA has boosted trade between Vietnam and the EU, propelling Vietnam to become one of the EU’s largest trading partner in ASEAN. This growing economic cooperation has created favorable conditions for Vietnamese companies like VinFast to expand into the European market.
VinFast’s multi-product, multi-market strategy, combined with the strong economic ties between Vietnam and the EU, positions the company to compete effectively in the global automotive market.
The Vietnamese electric vehicle maker is demonstrating the effectiveness of its multi-market strategy. As global demand for sustainable transportation surges, the company’s ambitions extend far beyond its initial focus on the United States and the European Union.
A testament to VinFast’s growing influence is the recent recognition of its founder and CEO, Pham Nhat Vuong, on the 2024 MotorTrend Power List. As the only honoree from Southeast Asia, Vuong’s inclusion underscores his visionary leadership and the groundbreaking work being done at VinFast.
The company has been actively expanding its global reach, with recent milestones including the opening of new dealerships in the Philippines and the Middle East, the delivery of its first electric vehicles in Indonesia, and the groundbreaking of a new assembly plant.
VinFast’s strategic approach has garnered government support in the markets it enters. In Indonesia, for example, the company is not only selling electric vehicles but also contributing to the country’s long-term EV ambitions by strengthening the supply chain and developing a skilled workforce. This collaborative approach positions VinFast as a valuable partner in the transition to a more sustainable future.
VinFast has also taken another significant step in its global expansion with the groundbreaking of a facility in India, the world’s third-largest automotive market.
The manufacturing unit in Thoothukudi, Tamil Nadu, is expected to create jobs for highly skilled workers in the region and contribute to the state’s goal of becoming the electric vehicle capital of South Asia.
As VinFast continues to expand its operations worldwide, its impact on the industry is likely to increase, even amidst fluctuating market conditions.
VinFast’s Diversified Approach to Electric Mobility
VinFast is not only focused on capturing market share but also on driving the global transition to electric transportation. Under the visionary leadership of its founder, the company has been instrumental in overcoming various challenges and uncertainties in the automotive industry.
Rising interest rates, a weakening global economy, and potential declines in consumer confidence could pose risks to the demand for electric vehicles. To mitigate these challenges, VinFast has adopted a diversified product strategy that ensures a sustainable revenue stream regardless of geopolitical or macroeconomic changes.
The company has created a comprehensive electric mobility ecosystem, encompassing electric buses, scooters, e-bikes, and cars. Its passenger car lineup caters to a wide range of consumer preferences and budgets, offering options from compact mini e-SUVs to spacious electric SUVs.
This diverse product portfolio positions VinFast to capitalize on various market segments and maintain its competitiveness in a rapidly evolving industry. VinFast’s European Expansion Strategy
The Vietnamese electric vehicle manufacturer is dedicated to providing European consumers with a seamless electrification experience. Beyond delivering high-quality vehicles, the company has focused on establishing five-star after-sales and service policies to foster customer satisfaction and confidence.
To enhance the charging experience for its European customers, VinFast has partnered with Bosch, a leading global supplier of automotive technology. This collaboration grants VinFast owners access to Bosch’s extensive network of 700,000 charging points across 30 European countries, ensuring freedom and convenience for long-distance travel.
Additionally, VinFast has entered into a partnership with Mobivia, a prominent European automotive repair and maintenance brand. This agreement expands access to a comprehensive aftersales service network for VinFast customers in France and Germany. Mobivia’s 1,200 service centers offer high-quality services, including warranty processing, maintenance recommendations, and the provision of new equipment and accessories.
By carefully preparing a comprehensive service system and charging infrastructure before officially entering the European market, VinFast has demonstrated its commitment to supporting its customers and facilitating a smooth transition to electric vehicles.
In an increasingly dynamic and uncertain global landscape, VinFast’s multi-market, multi-product strategy and exceptional service offerings position the company as a strong contender in the global automotive industry.
Hashtag: #VinFast
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Tuopai and Shede’s Triumphant Debut in Malaysia: Shede Spirits – Sharing Chinese Wisdom with the World
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 6 September 2024 – On September 3, “Sharing Chinese Wisdom with the World – Tuopai and Shede’s Malaysia Launch Event” was held in Kuala Lumpur triumphantly, marking the official landing of the dual-brand Tuopai and Shede in Malaysia, the core market of internationalization strategy for Shede Spirits.
Tang Hui, President of Shede Spirits; Zhao Peng, Assistant President and Chief Human Resources Officer; Zhu Yingcai, Executive General Manager of Marketing Operations Management Center; Yang Xiao, Chief Agent of Shede Spirits in Malaysia and Chairman of Mix Corporation; Lin Junyuan and Yu Shen, Directors of Mix Corporation; Li Hanlin, President of Malaysia-China Cultural and Trade Promotion Council and Malacca Special Envoy to China; Gao Haoyun, President of Malaysian Chinese Catering Association, and other leaders and guests, as well as approximately 300 people from Chinese-funded enterprises in Malaysia, Malaysian Chinese business associations, political and commercial media circles, attended the launch event.
At the launch event, Tang Hui, President of Shede Spirits, extended sincere thanks and a warm welcome to the leaders and guests in attendance. He expressed, “Under the guidance and empowerment of Fosun, the globalization of the dual-brand Tuopai and Shede has accelerated, and we have now entered 35 countries and regions. Malaysia is the first overseas country that Shede Spirits has vigorously cultivated. As this year marks the 50th anniversary of the establishment of diplomatic relations between China and Malaysia, we uphold the vision of ‘Sharing Chinese Wisdom with the World’ and strive to make Malaysia a model and exemplar for Shede Spirits’ global layout.”
Yang Xiao, Chief Agent of Shede Spirits in Malaysia and Chairman of Mix Corporation, delivered a speech in which he said, “As a leading importer, food and beverage chain store, and wholesaler in Malaysia, Mix is very optimistic about the Chinese Baijiu market in Malaysia. After conducting on-site investigations of numerous Chinese Baijiu brands, we ultimately chose to collaborate with Shede Spirits, a representative enterprise of high-end cultural Baijiu in China known for its excellent ecological environment and profound cultural heritage. We hope that through our comprehensive operations, more Malaysian consumers will be able to taste the Chinese aged Baijiu with unique charm.
Zhu Yingcai, Executive General Manager of Marketing Operations Management Center, shared with all the guests the history and culture of Chinese Baijiu as well as the scarcity value of ecological Chinese aged Baijiu from Shede Spirits, and led everyone in an immersive tasting of various core products from Tuopai and Shede owned by Shede Spirits.
The event also featured the official launch ceremony of Tuopai and Shede in Malaysia. Various guests poured Chinese aged Baijiu from Shede Spirits, a symbol of win-win cooperation, into the same container, signifying their commitment to upholding the concept of long-termism, mutual trust and cooperation, and working together to further develop Tuopai and Shede in Malaysia.
To further showcase the cultural heritage of Chinese aged Baijiu from Shede Spirits, during the dinner, the Cultural Tourism Performing Arts Team of Shede Spirits presented a song and dance performance rich in traditional Chinese cultural style and the wisdom of Shede Spirits.
During their stay in Malaysia, the senior management team of Shede Spirits conducted in-depth market research by visiting frontline operations, including directly-operated stores, liquor shops, and catering channels, and held profound exchanges with dealer representatives to solicit their valuable suggestions for the company’s further penetration into the Malaysian market.
In the future, Shede Spirits will take the Malaysian market as a model, adhere to the philosophy of long-termism, and continuously create new models for deepening its overseas market presence. Together with its partners, the company is committed to exploring the global promotion of Chinese Baijiu culture and the aesthetics of Eastern lifestyle.
Hashtag: #Shede
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Lao and Korean officials gather for a photo at the seminar in Vientiane on 3 September (photo credit: Vientiane Times)
Laos is considering the introduction of direct flights from South Korea to Luang Prabang as part of the Knowledge Sharing Program (KSP). This initiative aims to boost tourism and strengthen economic ties between the two nations.
HONG KONG SAR – Media OutReach Newswire – 6 September 2024 – In celebration of Hello Kitty’s 50th anniversary, Alifish, a copyright trading and innovation platform under Alibaba Pictures, joined forces with Sanrio and Tmall to launch the inaugural Sanrio Tmall Super Brand Day event under the theme “Besties should stay together like Hello Kitty & Friends”.
This event saw the participation of over 30 licensees, showcased more than 800 products. The event also garnered significant attention on social media platforms like Weibo and Xiaohongshu, with hashtags such as #Hello Kitty 50th Anniversary# trending and sparking millions of discussions. A series of creative marketing activities, in conjunction with fashion resources and popular talents, leveraging the promotional advantages of Alibaba’s ecosystem, Alifish and Tmall have once again successfully propelled Sanrio to enhance both brand influence and commercial value.
Sanrio, with 30+ licensees, sees a transaction volume surge for multiple hit products.
Recognizing Hello Kitty’s unique “sense of companionship” and “friendship-oriented” qualities, along with the new generation of fans’ preference for consumption that pursues beautiful experiences, Alifish, Sanrio, and Tmall have focused on the theme “Besties should stay together like Hello Kitty & Friends”, gathering more than 30 Sanrio licensees, including TOPTOY, Razer, Chow Sang Sang, and BOSIDENG, to participate in this event. These “besties” cover a wide range of categories including trendy toys, beauty and daily chemicals, apparel and footwear, and 3C digital products.
During the pre-sale period from August 17th to 27th, Alifish collaborates with Sanrio fans and community influencers to create cute and engaging content that inspires fan interaction. By working closely with Tmall and Taobao, it helps licensees and products reach fan communities, achieving a closed loop from recommendation to purchase
During Sanrio Super Brand Day, all participating licensees achieved significant results. At midnight on August 28th, a large number of fans flocked to the Sanrio Tmall official flagship store, and the Hello Kitty 50th anniversary commemorative series of dolls sold out as soon as they were listed.
The new co-branded products launched by Razer and Sanrio, the Hello Kitty keyboard and mouse set and the Kuromi keyboard and mouse set, have been dominating the Tmall Keyboard and Mouse Set New Product List for several days, ranking first and third respectively; TOPTOY’s Sanrio family Latte Baby vinyl blind box has been highly popular since its launch in July, not only attracting the attention of over 100,000 people but also successfully entering the Tmall Top 3 of the Blind Box Bestseller List.
Hello Kitty Debuts on L’Officiel Cover, Parties with Friends Offline
Hello Kitty is not only the pioneer and leader of “cute” culture but also a global symbol of popularity. It frequently appears at top fashion shows in fashion capitals like New York, Milan, and Tokyo, becoming the darling of the fashion world. Many trendsetting icons, such as Lady Gaga, Avril Lavigne, Jennie, and Liu Yifei love to incorporate Hello Kitty elements into their styles, whether in clothing or accessories, showcasing a unique fashion charm.
In Sanrio Super Brand Day, Alifish creatively used Hello Kitty’s patented plaid pattern to create an exclusive set for the occasion. Wearing the new outfit, Hello Kitty took a hot air balloon ride across the sea to China and appeared on the cover of L’Officiel, marking her first appearance on a domestic fashion magazine cover. Under the direction of L’Officiel, Hello Kitty teamed up with celebrity friend Zheng Hehuizi and Tmall’s mascot Mao Tiantian to shoot a feature, strolling through the city streets and immersing herself in the urban vibe.
In terms of consumer trends, the preferences of modern young consumers in China are leading market changes. They seek instant gratification and immersive experiences, which is reflected in the rise of IP experience consumption, whether it’s pop-up stores, themed restaurants, or immersive exhibitions. Notably, Alifish’s Hello Kitty and Her Besties’ Party, hosted at Chengdu COSMO, added a new highlight to Hello Kitty’s 50th anniversary. At the party, Hello Kitty, Cinnamoroll, My Melody, and Kuromi together presented exciting song and dance performances, interacting warmly with fans.Following, DJ Hello Kitty and Chinese singer Yamy took to the stage, successfully elevating the atmosphere of this party to its peak.
September 2, Hello Kitty, along with Cinnamoroll and Kuromi, made an appearance at the new headquarters of Alibaba’s entertainment division, where they were greeted by enthusiastic fans.
Through a series of innovative and fun marketing activities, Alifish, Sanrio, and Tmall have joined hands to create a dreamlike interactive experience for fans, further strengthening the emotional bond between fans and Sanrio’s big stars, and more effectively highlighting the fashion and trendiness of the Sanrio brand, attracting more fans who pursue trendy experiences to become Sanrio fans.
Alifish Boosts Sanrio’s Growth with Focus on Content, Design, and Marketing.
Since January 1, 2023, Alifish has obtained exclusive authorization from Sanrio for the manufacturing and sale of products featuring 26 characters in Mainland China. In response to the new trend of domestic young consumers seeking emotional and experiential consumption, both parties have not only actively promoted the diversified development of Sanrio characters but also jointly created multiple offline immersive IP events, which together have continuously enhanced the brand value of Sanrio.
Regarding this, Jiang Xuheng, Vice President of Alifish, said: “Alifish has never regarded itself as a mere agent; we are a long-term strategic partner of Sanrio in China. Therefore, Alifish has the responsibility to continuously invest in the long-term development of the 26 IP characters of the Sanrio in China.”
With the support of its unique IP2B2C full-link service model, Alifish continues to invest in the brand building of Sanrio in three aspects: content, design, and marketing. In 2023, Alifish developed more than 30 sets of graphic libraries for Sanrio; it planned six marketing activities at key points such as Kuromi & My Melody’s Chinese New Year marketing, Cinnamonroll’s birthday month, and the 618 & Double 11 e-commerce shopping festivals, bringing a total of 2 billion exposures. To help Sanrio expand in the Chinese market, Alifish organized two large-scale licensees’ conferences, with more than 1,000 licensees attending to discuss cooperation and share in the grand event. This year, Alifish is expected to develop more than 50 new graphic libraries for Sanrio and create seven more grand themed marketing events. On October 6th-7th, Alifish will host the first Sanrio Fan Carnival in China, Hi! Sanrio Festival in Shanghai; in terms of content, the new animation co-produced by Alifish and Youku for Sanrio is also about to be globally released.
Wu Qian, Vice President of Alibaba Digital Media and Entertainment Group and President of Alifish, said: “As the cooperation between the two parties deepens, Alifish will continue to use its advantages to help Sanrio achieve greater success in the Chinese market and jointly write a brilliant chapter of Hello Kitty and many other IPs of Sanrio in the Chinese market.” Hashtag: #Alifish #Sanrio #HelloKitty #SuperBrandDay
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MADRID, SPAIN – Media OutReach Newswire – 6 September 2024 – OPPO has announced that it has renewed its partnership with the Union of European Football Associations (UEFA) for the next three seasons, covering multiple UEFA competitions including the UEFA Champions League, UEFA Super Cup, UEFA Futsal Champions League finals and the UEFA Youth League finals. Building on the partnership of the previous two seasons, OPPO will continue to leverage its cutting-edge technologies across smartphones, headphones and smartwatches to connect fans closer to the football match and deliver exceptional viewing experiences in collaboration with UEFA.
Group Photo of OPPO and UEFA Representatives
OPPO and UEFA celebrate partnership renewal
OPPO made the announcement of the partnership renewal as Official Smartphone Product Partner together with UEFA at a dedicated event attended by Billy Zhang, President of Overseas MKT, Sales and Service at OPPO, and Guy-Laurent Epstein, Marketing Director at UEFA. Football legend Iker Casillas Fernández also made a surprise appearance at the event, where he met with fans and demonstrated the latest OPPO products and AI technology.
Billy Zhang, President of Overseas MKT, Sales and Service at OPPO, said “Our collaboration with UEFA over the past two years has highlighted our shared values in connecting and inspiring fans of all generations. We look forward to continuing to strengthen our partnership over the next three years, connecting fans closer to the match through OPPO’s innovations in imaging and AI technologies, and dedicating more resources to helping young players and the broader global football community experience the magic of football.”
Guy-Laurent Epstein, UEFA marketing director, said: “Over the past two seasons, OPPO smartphones and technologies have uplifted the UEFA Champions League experience for fans worldwide with their advanced imaging and AI capabilities. We now look forward to building further on our collaboration to ensure that more people can feel the passion of football and be inspired by the UEFA Champions League.”
Empowering the UEFA Champions League with mobile imaging and AI technologies
With over a decade of expertise in mobile imaging technology, OPPO has created the Matchday Phone for football fans. Combining outstanding telephoto and nighttime photography, OPPO smartphones help fans capture exciting moments in the stadium, delivering clear shots from high up in the stands and capturing vivid colors and details during evening matches.
To bring fans closer to the excitement of football, OPPO also invited football legend Iker Casillas Fernández to demonstrate the latest OPPO AI Studio feature during the partnership renewal event. Over the next three seasons, OPPO will also continue to enhance fan interaction across multiple football touchpoints through ongoing innovation in AI technology and generative AI features such as AI Studio and AI Eraser.
Iker Casillas Fernández Experiences the AI Studio Feature
OPPO’s ongoing commitment to sports philanthropy
In the coming seasons, OPPO will extend its commitment to football globally by launching a number of youth football development programs worldwide, including in Spain, Mexico, Egypt, and China. Through these initiatives, OPPO and UEFA will provide resources and support to young footballers and community football clubs, inspiring them to chase their football dreams.
During the past two years of collaboration, OPPO has captured and celebrated countless epic moments from the UEFA Champions League using its powerful imaging technology. Under the renewed partnership, OPPO will continue to work closely with UEFA over the next three seasons to provide more fans with opportunities to enjoy football matches and experience how OPPO technology enhances the excitement of UEFA competitions. Hashtag: #OPPO
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About OPPO
OPPO is a leading global smart device brand. Since the launch of its first mobile phone – “Smiley Face” – in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.