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Eurofragance Strengthens Market Position with €180M in Sales for 2024

  • Sales up 27% like-for-like versus 2023
  • All categories and regions experienced healthy growth
  • Investments in infrastructure and innovations fueled global expansion

SINGAPORE, April 29, 2025 /PRNewswire/ — Spanish fragrance house Eurofragance releases its financial results for 2024, showing unprecedented growth. With a 27% sales increase reaching €180 million like-for-like, the company continues to build on its strong upward trajectory year after year.

This performance underscores Eurofragance’s strategic focus and commitment to excellence across all regions and product categories. Juan Ramón López Gil, the company’s CFO, says: “Achieving €180 million in sales is a testament to our initiatives and the dedication of our teams. Each region’s contribution has been instrumental in achieving these results and our financial discipline and focused strategies will continue to drive our success.”

Widespread Expansion Across Categories and Regions

Eurofragance’s results were driven by strong performances in key regions and product categories. All regions recorded significant growth in 2024, ranging from 19% in the EAT region (Europe, Africa, and Turkey) to 30% in IMEA, with APAC standing out with a strong performance at 23%. Joan Pere Jimenez, Chief Market Officer, adds: “We are capitalizing on the rapid development of dynamic markets such as Vietnam and Thailand. We are also benefiting from positive market trends in Indonesia where rising disposable income is fueling demand.”

The multinational’s diverse product portfolio also helped shore up significant gains. The Fine Fragrance category experienced a 28% upswing, while the Home and Personal Care segments saw a 20% increase. This cross-category progress highlights Eurofragance’s ability to meet the demand of its customers in their expansion when it comes to offering them the right fragrances to grow their brands.

Expansion Fueled by Strategic Investments and Innovations

In 2024, Eurofragance continued to invest in strategic initiatives to support its growth. As part of this effort, the company is currently renovating its facilities in Singapore, including both the factory and the creative center, as well as renewing its premises in Jakarta, Indonesia. The fragrance house’s expansion and optimism regarding the future are also evident in its commitment to talent. With new hires across all affiliates and substantial investment in its professional development academies and its talent management program, Eurofragance’s workforce grew by 15% in 2024.

The Spanish fragrance house also launched Euphorion™, its first synthetic addition to its ICON Captives collection, a perfumery ingredient that offers a new take on freshness in the perfumer’s palette. Laurent Mercier, who has been at the helm of Eurofragance as CEO for the past seven years has played a key role in the accelerated development of the company and its foray into the design of proprietary fragrance ingredients. Mercier explains: “Our disciplined approach to growth and strategic investments in key areas have allowed us to maintain our reputation as a leading player in the fragrance industry. The strategies we have in place will ensure our sustained expansion, and our commitment to innovation will continue to drive our success in the years to come.”

Relentless Commitment to People and Planet

Eurofragance remained steadfast in its commitment to sustainability, earning the highest possible rating from EcoVadis with a Platinum medal. The company’s dedication to community engagement was and continues to be evident through its participation in programs such as “Empowering Women’s Talent” and “Diversity Leading Company” both organized by the top-tier Human Resources media outlet in Spain Equipos&Talento. Additionally, Eurofragance collaborated with Hospital Sant Joan de Déu Barcelona and MartiDerm dermocosmetics company on a solution for fish odor syndrome, which received a silver medal award at the VPC Green Beauty Awards.

Eurofragance’s performance in 2024 reflects its strategic vision, innovative spirit and commitment to its people, sustainability and community. As the company looks to the future, it remains dedicated to driving growth and delivering value to its customers and stakeholders.

About Eurofragance

Eurofragance manufactures and markets the highest quality fragrances for worldwide brands in fine perfumery, home, personal and air care. The company is a privately held B2B enterprise founded on family values in Barcelona in 1990 and currently has over 550 employees.

Driven by a passion for perfume and the entrepreneurial spirit of its founders, Eurofragance first grew in Europe and the Middle East, before taking on the Far East and the Americas. The company is now represented on five continents; runs its own plants in Spain, Singapore and Mexico; and works with manufacturing partners in China and India.

Eurofragance’s international network of Creative Centers and outstanding manufacturing capabilities enable it to create and deliver fragrances around the world. Over the years, Eurofragance has cultivated lasting relationships and has grown hand in hand with its partners.

Eurofragance is wholeheartedly invested in addressing sustainability issues and its decision-making process is built around strategic initiatives supporting this cause. The company spearheads activities around four major axes: safety, community, business ethics and resources.

E-Health Now CEO Kelly Xu won 2024 Forbes China Science and Technology Innovation Figures Award

BEIJING, April 28, 2025 /PRNewswire/ — The Global Science and Technology Innovation Conference and the “2024 Forbes China Science and Technology Innovation Figures” Awards Ceremony, jointly hosted by the Anhui Provincial People’s Government and the Global Science and Technology Innovation Alliance, was held grandly in Hefei, China in April 17-19, 2025. At this grand event focusing on “the Fission of the Sci-tech Innovation Ecosystem” and “Breaking Barriers in Globalization“, Kelly Xu, founder and CEO of E-Health Now, stood out from hundreds of candidates in China with her core innovative power and ecosystem-building capabilities in the life and health sector, and was awarded the “2024 Forbes China Science and Technology Innovation Figure”.

Leverage sci-tech innovation to redefine the boundaries of the medical service ecosystem

As one of Forbes China’s most influential rankings, the “Science and Technology Innovation Figures” list always focuses on pioneers who drive industrial transformation through technological innovation and model innovation. The selection process lasted for nearly a year, and the candidates were evaluated comprehensively based on multiple core indicators such as technological research and development capabilities, commercialization effectiveness, and industry ecosystem construction capabilities. Kelly Xu’s award is due to her leadership of E-Health Now in building a three-dimensional innovation system of “Technology + Scenario + Ecosystem” in the field of medical and health services:

Resource Integration & Service Enhancement: Leveraging partnerships with nearly 10,000 top-tier hospitals worldwide, along with proprietary digital healthcare platforms (including Internet hospitals and pharmacies), we have launched over 100 online and offline medical service products. This enables a seamless smart health management ecosystem, transcending traditional time and space constraints in healthcare delivery — ensuring broader access to premium medical resources;

In-depth application of AI technology: independently developed multiple intelligent tools such as AI general practitioner, doctor assistant, precise medical triage, traditional Chinese medicine, etc. Through big data analysis and intelligent diagnostic assistance, achieve industry breakthroughs in improving healthcare management operational service efficiency by 50-80% and doubling user health management coverage; using AI intelligent agent Dr. Hua as its core figure, integrating personalized AI and real healthcare services to achieve a closed loop from virtual advice to real-world ground breaking medical service experiences.

Business model innovation: Empowering institutional clients such as healthcare, insurance, and banking through the B2B2C model, serving tens of millions of end users, effectively addressing industry pain points such as lack of loyalty, fierce competition in product innovation and other challenges.

From deep technological cultivation to ecosystem Co-building , decoding the scientific and technological innovation genes of E-Health Now

Kelly Xu’s scientific and technological innovation practice has always been centered on “bringing technology services back to humanity”. Under her leadership, E-Health Now has established a closed-loop innovation model of “Resource integration – Technological empowerment – Scenario implementation – Value feedback”: on the one hand, it has deepened its research and development efforts in AI medical technology, and has accumulated more than 30 software copyrights and invention patents. Its “Precision Medical Analysis Algorithm” and “Haohai Traditional Chinese Medicine Consultation Text Generation Algorithm” have successfully passed the national level deep synthesis service algorithm filing; On the other hand, adhering to the principle of “serving the people”, customized medical service solutions are launched for health insurance clients of domestic and international insurers, community hospitals, Southeast Asian cross-border medical care, overseas Chinese remote medical care, overseas student health management and other segmented scenarios, allowing AI technology to truly serve real medical needs.

Promote the development of global scientific and technological innovation, and embark on a new journey of intelligent healthcare

This award is Kelly Xu’s second appearance on the industry list after being listed as a “Forbes China Emerging Innovator and Entrepreneur”, and also marks a new starting point for E-Health Now to move from “Chinese innovation” to “global innovation stage”. Facing with the opportunity of global healthcare transformation, Kelly Xu said that E-Health Now will accelerate the dual wheel drive of “technology going global” and “ecological co construction”: in Singapore and Southeast Asian markets, empower local hospitals with AI technology for digital upgrading, establish cross-border medical service networks, and improve regional service quality and efficiency. At the same time, the company plans to cooperate with leading medical device manufacturers in China and insurance institutions in Southeast Asia to provide overseas insurance companies with value-added medical critical illness insurance services, covering remote consultations, accompanying consultations, global specialty drug search, etc., allowing Southeast Asian critical illness patients to enjoy efficient and professional cross-border medical services in China.

Industry Impact: A Dual Breakthrough from Business Success to Social Value

Kelly Xu’s path of scientific and technological innovation not only creates commercial value for enterprises, but also demonstrates the social responsibility of technology companies. Through its “AI+Healthcare Management” service model, E-Health Now is empowering grassroots medical institutions to improve human productivity and diagnostic accuracy, reducing employee health management costs for enterprise customers. Its “one-stop artificial intelligence medical and health service platform” has served over 35 million end users. These practices have proven when technological innovation is deeply integrated with people’s livelihood needs, it can not only foster to new business forms, but also become the “golden key” to solving social problems.

Being awarded for the Forbes Science and Technology Innovation List this time is a recognition of Kelly Xu’s years of deep cultivation in healthcare technology, and also a showcase of China’s scientific and technological innovation power on the global stage. E-Health Now’s mission is to “enable everyone to enjoy 100 year of healthy life” and its vision is to “become a global leader in intelligent healthcare”. Through technological and service innovation and ecological reconstruction, it is becoming a “digital bridge” connecting global medical resources. In the future, with technological iteration and global rollout, E-Health Now will contribute more “Chinese wisdom” to human health, promoting the transformation of intelligent healthcare from vision to reality.

Company Name: E-Health Now Health Technology (Beijing) Co., Ltd
Contact Person: Ms. Luo
Email: marketing@ehealthnow.cn 
Website: www.huameihaolian.com 
Telephone: +8615801167074

TPIsoftware’s digiRunner Wins Vietnam Sao Khue Awards 2025 for Retail Ecosystem Innovation

TAIPEI, April 29, 2025 /PRNewswire/ — TPIsoftware (TWSE: 7781), Taiwan’s leading software company specializing in digital transformation, has been awarded the Sao Khue Awards 2025 in recognition of its API management platform digiRunner‘s proven capabilities in heterogeneous integration across retail ecosystems. Being an honoree in the Retail and Distribution category, digiRunner has been accredited for its excellence in enhancing efficiency and scalability through microservices architectures and seamless third-party connectivity, with API standardization improving interoperability across disparate systems and applications to overcome legacy constraints for enriched experience and accelerated iteration.

Do Vuong Phong, General Manager of TPIsoftware Vietnam, accepted the Sao Khue Awards trophy.
Do Vuong Phong, General Manager of TPIsoftware Vietnam, accepted the Sao Khue Awards trophy.

The Sao Khue Awards, organized by the Vietnam Software and IT Services Association (VINASA) since 2003, are one of the most esteemed awards in Vietnam’s software and IT services industry. The awards saw participation from 165 organizations, with over 500 nominations competing in nine categories. The rigorous three-round evaluation process was conducted by a panel of industry experts, chaired by Nguyen Quan, former Minister of Science and Technology. Criteria include market performance, technology and quality, impact and effectiveness, and unique selling proposition. digiRunner stands out as the winner of Best Retail and Distribution Solution, alongside 198 digital products, services and solutions by tech leaders in Vietnam.

Following its recognition for Best Open Banking APIs Southern Asia 2024 from the Global Banking & Finance Awards®, TPIsoftware’s win at the awards reflects its deep-rooted experience in technology over the past two decades. The company’s proprietary API management platform digiRunner not only meets the unique digital challenges in the retail industry, but also stands as an integrated API solution across sectors such as finance, insurance, healthcare, telecoms, public services, manufacturing and e-commerce. The platform helps organizations meet industry requirements by supporting authentication frameworks such as OAuth 2.0 and OpenID Connect, and ensure compliance with the General Data Protection Regulation. Designed for mission-critical services, digiRunner is built with load balancing and traffic throttling to optimize traffic distribution, ensure system stability and prevent failures.

Yilan Yeh, General Manager of TPIsoftware, says, “The recognition not only affirms digiRunner’s robustness to help retailers navigate the complex API landscape with confidence, but also comes as a testament to TPIsoftware’s ability to empower enterprises to achieve goals, maximize value and drive innovation. The award gives us the momentum to deliver tech solutions that empower our clients’ digital transformation journeys.”

Unpack and Stay Awhile at Courtyard by Marriott Bali Nusa Dua Resort

BALI, Indonesia, April 29, 2025 /PRNewswire/ — This summer, step into an unforgettable island escape with Courtyard by Marriott Bali Nusa Dua Resort’s“Bali Bound for Summer” offer. Crafted for those seeking more from their holiday, this limited-time package invites travelers to slow down, stay longer, and experience the best of Bali’s southern coast.

Sip, swim, and stay longer, your endless summer begins at Courtyard Bali Nusa Dua.
Sip, swim, and stay longer, your endless summer begins at Courtyard Bali Nusa Dua.

Tucked within the prestigious Nusa Dua enclave, Courtyard Bali Nusa Dua Resort balances laid-back beach living with vibrant resort experiences. Guests staying three nights or more will enjoy daily breakfast for two adults and two children, a one-time two-course lunch, a refreshing head and shoulder massage, and a bucket of beer served at the lively MoMo Bar, all seamlessly included. With complimentary airport pick-up, every arrival begins with ease, setting the tone for a memorable stay.

At Courtyard Bali Nusa Dua Resort, island days are designed for discovery and relaxation. Spend leisurely mornings drifting through the resort’s signature 97.7-meter lagoon pool, sip handcrafted cocktails at the swim-up bar, or unwind at the resort’s private Beach Club, where sun loungers and ocean breezes invite you to linger longer. Little explorers can dive into creative fun at the Kids Club, while adults can recharge with spa treatments, join in selected resort activities, or simply savor the warmth of tropical living.

As the world’s first Courtyard resort, the property seamlessly blends contemporary design with the spirit of Bali’s lush surroundings. Thoughtfully appointed guestrooms feature private balconies overlooking vibrant gardens or shimmering pools, offering space to reconnect and recharge.

Guests also enjoy 10% savings on spa treatments and dining (excluding alcohol), adding even more reasons to savor each day. With complimentary Wi-Fi, 24-hour room service, and easy access to Bali Collection shopping center and a world-class golf course, Courtyard by Marriott Bali Nusa Dua Resort creates the perfect setting for a summer escape where every moment feels effortless.

The “Bali Bound for Summer” package is available exclusively for direct bookings via the hotel website, for stays between 1 May 2025 and 31 March 2026 (blackout dates apply).

Visit www.courtyardnusadua.com and use cluster code ZJ5 to book your endless summer escape.

Pulses 25: the most pivotal event in the Global Pulse industry to be held in Singapore on 20-22 May 2025

Organised by the Global Pulse Confederation, “Pulses 25” to set the global agenda for a resilient, sustainable food future


SINGAPORE – Media OutReach Newswire – 29 April 2025 – The Global Pulse Confederation (GPC) is set to host Pulses 25, the premier global gathering for the pulses industry, at the Fairmont Hotel, Singapore from 20 to 22 May 2025. Bringing together over 700 key industry players from across the globe, Pulses 25 will offer an unparalleled platform for stakeholders to exchange insights, discover emerging trends, and unlock strategic business opportunities in the fast-evolving global pulse trade.

As the peak body representing the global pulses industry, GPC is at the forefront of driving sustainable production, consumption, and trade of pulses. With a membership spanning over 50 countries, GPC partners with global institutions like the Food and Agriculture Organization of the United Nations (FAO) and World Health Organization (WHO), advocating for pulses as a key driver of food security, nutrition, and climate-resilient food systems. At Pulses 25, delegates will gain exclusive access to a global network that spans across major pulse-producing nations such as Australia, Brazil, Canada, India, Pakistan, Turkey, the UAE, and the USA. The event is strategically positioned as a gateway to emerging markets and will enable attendees to connect with industry leaders, forge high-value partnerships, and close business deals with global decision makers.

Pulses 25 will feature panels led by global experts covering vital industry topics, including price trends, supply dynamics, and demand forecasts. These sessions are designed to empower participants with the critical market intelligence they need to make data-driven decisions. Additionally, the event will showcase cutting-edge innovations in plant-based foods, with key insights from leading food technology ecosystems. Sustainability remains at the heart of Pulses 25, with panels dedicated to climate-resilient agriculture and the role of pulses in sustainable food systems. Attendees will discover how pulses are increasingly being recognised as a solution to food security and environmental challenges, positioning the industry as a leader in the global transition to sustainable agriculture.

Delegates can expect to learn from a stellar lineup of speakers, including Murad Al Katib, President & CEO, AGT Food and Ingredients Inc.; Paul Newnham, CEO, SDG2 Advocacy Hub; Anuj Maheshwari, Managing Director, Temasek; Ahmed Bin Sulayem, CEO, DMCC; Cindy Khoo, Managing Director, Enterprise Singapore; Diedrah Kelly, Executive Director of Canada’s Indo-Pacific Agriculture and Agri-Food Office; Cao Derong, President, CFNA (China) and Vijay Iyengar, President, GPC.

Besides these keynote and VIP speakers, attendees will gain firsthand insights from global industry leaders and analysts, covering key categories such as red, green, and brown lentils; kabuli and desi chickpeas; dry peas; mung beans; pigeon peas; urad; white beans; faba beans; lupins; and speckled and color beans—as well as discussions on innovation, technology, and contracts. Industry leaders and analysts from countries like India, Turkey, Canada, Kazakhstan, China, Ukraine, the USA, Pakistan, Argentina, Australia, Tanzania, Bangladesh, Venezuela, Uzbekistan, Egypt, Ethiopia, Brazil, and Switzerland will contribute to the discussions.

“Pulses 25 is a convergence of ideas, innovation, and opportunity. The event will bring together a diverse group of thought leaders and stakeholders from more than 40 countries across the pulses ecosystem to discuss issues of acute global concern — nutrition, sustainability, and equity,” said Vijay Iyengar, President, Global Pulses Confederation. “Some of the issues that will be highlighted at Pulses 25 will be reducing global greenhouse emissions which is of acute concern to the global community. We aim to not only unlock new trade pathways but also champion the vital role of pulses in building a resilient and inclusive global food system.”

Pulses 25 is much more than a conference – it is a strategic business opportunity for all stakeholders in the pulses value chain. From producers to service providers, this event promises to deliver exceptional networking, insights, and growth opportunities.

Pulses 25 will be held on (Tuesday) 20 May from 09:00 – 21:00, (Wednesday) 21 May from 10:00 – 16:45, and (Thursday) 22 May from 10:00 – 19:40 at The Fairmont Hotel.

Relevant links:

Registration
Programme
Complete Speaker list

Hashtag: #Globalpulses #Events #Globalevents #Singapore

The issuer is solely responsible for the content of this announcement.

Global Pulses Confederation

About Pulses 25
Pulses 25 is organised by the Global Pulse Confederation (GPC) and will serve as a premier
platform for industry leaders, experts, and stakeholders to engage in insightful discussions,
explore emerging trends, and foster global business opportunities within the pulses sector. The
conference is aimed at offering valuable networking opportunities, keynote speeches, and panel
discussions, focusing on pulses market insights, innovation, sustainability, and the future of
pulses in the global food system
About Global Pulse Confederation
The Global Pulse Confederation (GPC, formerly known as CICILS IPTIC) represents all
segments of the pulse industry value chain from growers, researchers, logistics suppliers,
traders, exporters and importers to government bodies, multilateral organisations, processors,
canners and consumers. Its membership includes 20 national associations and over 500 private
sector members. GPC is based in Dubai and licensed by the Dubai Multi Commodity Centre
(DMCC). It has also been incorporated as non-profit (GPC Inc.) in the United States of America.

NOIZ Group acquires LOOP Space to strengthen its digital innovation and transformation

HONG KONG, April 29, 2025 /PRNewswire/ — NOIZ Group Limited (“NOIZ” or the “Company,” Stock Code: 8163), a company listed on the Growth Enterprise Market (GEM) of The Stock Exchange of Hong Kong Limited, today announced its strategic acquisition of LOOP Space, a cutting-edge Web 3.0 social platform powered by advanced AI-driven technology.

About LOOP Space

LOOP Space is an innovative social platform that integrates blockchain industry communities, digital gifting, 3D audio-visual social participation, and AI-based financial systems (GiftFi) to create a next-generation community experience. Launched in 2024, LOOP Space leverages Deepseek’s AI technology to enhance user interaction, offering features similar to leading platforms like X App, Discord, and Douyin, while integrating Web 3.0 elements.

Currently in its pre-commercial phase, LOOP Space has demonstrated strong user traction and is preparing to host events with industry leaders. The platform is designed to monetize through advertising, digital gift commissions, and developer ecosystem initiatives, positioning it for scalable growth in the evolving social and Web 3.0 landscape. LOOP Space will also continuously expand ecosystem boundaries by connecting with infrastructure providers, industry media, exchanges, and trending sectors including SocialFi, GiftFi, GameFi, and NFTs.

Strategic Rationale for the Acquisition

NOIZ Group is strategically expanding its digital business to capitalize on AI, immersive technologies, and Web 3.0 innovations. The acquisition of LOOP Space aligns with the Company’s vision to:

  • Enhance its digital ecosystem by integrating AI-driven social engagement and decentralized finance.
  • Diversify revenue streams through advertising, digital gifting, and community-driven monetization.
  • Strengthen its position in Web 3.0, leveraging LOOP Space’s technology and user base for future growth.

About NOIZ Group

NOIZ Group is a diversified company engaged in:

  • Financial services, including corporate finance advisory, asset management, and money lending.
  • Corporate consulting, offering company secretarial, accounting, and management services.
  • Digital business, focusing on AI, immersive technologies, and Web 3.0 initiatives.

Mr. Hans Wong, Chairman and CEO of NOIZ is very pleased to welcome LOOP Space to join the Company and hopes the two parties will synergize in technology development, compliance frameworks, and global market expansion to drive the scaling and commercialization of Web 3.0 social ecosystems. With this acquisition, NOIZ reinforces its commitment to innovation and digital transformation, positioning itself as a forward-thinking player in the AI and Web 3.0 community.

End

(This press release is for informational purposes only and does not constitute an offer or solicitation for investment.)

Sojern Named Global Marketing Partner by Ascott to Elevate Digital Performance and Direct Bookings

SINGAPORE, April 29, 2025 /PRNewswire/ — Sojern, the leading marketing platform built for hospitality, has been selected as an official global marketing partner for hospitality company The Ascott Limited (Ascott). Through this collaboration, Sojern will leverage its AI-driven marketing platform to enhance Ascott’s digital marketing efficiency, maximise return on investment (ROI), and increase direct bookings.

Logo, no tagline
Logo, no tagline

Ascott has a portfolio of over 980 properties across more than 230 cities in over 40 countries. Its presence spans Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA and its diverse collection of award-winning brands includes AscottCitadineslyfOakwood, SomersetThe Crest CollectionThe Unlimited CollectionFoxHarrisPOP!PreferenceQuestVertu and Yello.

This partnership follows a rigorous six-month request for proposal (RFP) process in which Ascott streamlined its roster of marketing vendors, selecting Sojern as one of its five global partners. Ascott’s decision to partner with Sojern underscores its commitment to an innovative, data-driven approach to digital marketing that maximises investment efficiency and guest engagement.

Elevating Ascott’s Digital Marketing Strategy

Sojern’s advanced marketing platform and multichannel marketing capabilities will support Ascott in achieving the following:

  • Maximise Direct Bookings: Implement sophisticated programmatic advertising and audience targeting to attract high-value travellers to Ascott’s web and app platforms.
  • Enhance Traveller Engagement: Utilise real-time travel intent data to reach the right audience at the right time, increasing guest acquisition and brand loyalty.
  • Position Ascott as an Industry Thought Leader: Leverage marketing insights and industry expertise to support Ascott’s global and regional teams in knowledge-sharing initiatives, workshops and industry events.

“We are incredibly proud to strengthen our trusted partnership with Ascott and to be named one of its official global marketing partners,” said Lina Ang, Managing Director, International Property Sales, Sojern. “This reflects our shared vision of driving meaningful traveller engagement through smarter, data-driven marketing, and we’re excited to continue driving impactful results together on a global scale.”

With a proven track record of supporting hospitality leaders including Accor South East AsiaMarriott InternationalViva Resorts by Wyndham, and The Leading Hotels of the World, Sojern continues to help hotels maximise revenue and guest engagement in an evolving digital landscape.

About Sojern

Sojern  is the leading marketing platform built for hospitality, designed to boost growth and profitability for the travel industry. The Sojern marketing platform is a set of easy-to-use software and services that delivers unrivaled traveler insight, intelligent audiences, multichannel activation and optimization, and a connected guest experience—all in one place. More than 10,000 travel marketers rely on our platform annually to find, attract, convert and engage travelers. Founded in 2007, Sojern is headquartered in San Francisco, California with teams in the Americas, Europe, Middle East and Africa, and Asia Pacific.

About The Ascott Limited

The Ascott Limited (Ascott) is driven by a vision to be the preferred hospitality company, enriching global living with heartfelt experiences. With a portfolio of over 980 properties across more than 230 cities in over 40 countries, Ascott’s presence spans Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA. Its diverse collection of award-winning brands includes AscottCitadineslyfOakwood, SomersetThe Crest CollectionThe Unlimited CollectionFoxHarrisPOP!PreferenceQuestVertu and Yello.

Ascott specialises in managing and franchising a wide range of lodging options, including serviced residences, hotels, resorts, social living properties and branded residences, catering to the varying needs and preferences of global travellers. Through the Ascott Star Rewards (ASR) loyalty programme, members enjoy exclusive privileges and curated experiences, enhancing every aspect of their travel journey.

As a wholly owned business unit of CapitaLand Investment Limited, Ascott generates fee-related earnings by leveraging its expertise in both lodging management and investment management. It also drives the expansion of funds under management by growing its sponsored CapitaLand Ascott Trust and private funds.

For more information on Ascott and its sustainability programme, please visit www.discoverasr.com/the-ascott-limited. Alternatively, connect with Ascott on Facebook, Instagram, TikTok and LinkedIn.

Vietnam Airlines expands partnership with Adyen

The airline now taps on Adyen’s extensive global acquiring network to process transactions worldwide

SINGAPORE, April 29, 2025 /PRNewswire/ — Adyen, the financial technology platform of choice for leading companies, today announced an expanded partnership with Vietnam Airlines, Vietnam’s flag carrier. The airline partnered with Adyen in 2017 for its gateway solution and in 2024, expanded the partnership to leverage Adyen’s global acquiring capabilities, enabling seamless payment experiences in markets like Japan, Australia, the U.S., and Europe, among others.

The single integration with Adyen allows faster, more reliable transactions in credit cards and selected local payment methods like Alipay and WeChat Pay. Adyen’s acquiring capabilities connect businesses directly to Visa and Mastercard card schemes, helping the airline benefit from local market conditions and generate higher authorization rates and lower transaction fees. Since the expansion of partnership, Vietnam Airlines has seen up to a 5% uplift in authorization rates.

“Our strengthened partnership with Adyen represents a significant step forward in Vietnam Airlines’ digital transformation. With Adyen’s global reach and advanced payment solutions, we can offer travelers around the world a smooth, secure, and flexible payment experience—supporting major card networks and emerging payment methods alike. This collaboration enables us to elevate the passenger journey while boosting operational efficiency and fostering innovation,” said Bui Tran Cuong, Deputy Director of Finance and Accounting, Vietnam Airlines.

“We’re honored to further our longstanding collaboration with Vietnam Airlines as their trusted payments partner and our work together is testament to how the right payment solutions can empower businesses to serve a global customer base at scale,” said Warren Hayashi, President, Asia-Pacific, Adyen.

About Adyen

Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Meta, LVMH, SHEIN, Uber, L’Oréal, Cathay Pacific, Grab, Klook, and Singapore Airlines. This partnership with Vietnam Airlines as described in this merchant update underlines Adyen’s continuous growth with current and new merchants over the years.

About Vietnam Airlines

Vietnam Airlines, a member of Skyteam Alliance, is the flag carrier of Vietnam, connecting the world’s most thriving destinations with nearly 100 routes to 22 domestic and 30 international destinations in 18 countries. 

Vietnam Airlines boasts one of the youngest and most modern fleets in Asia, highlighted by their Boeing 787-9 and -10 Dreamliners, Airbus A350-900 XWBs and Airbus A320, A321neos, offering impeccable level of comfort and service throughout every journey.

The carrier is recognized as one of the region’s leading airlines thanks to its modern fleet and its commitment towards innovation, digitalization and development — earning it international acclaim as validated by numerous prestigious awards including Top 25 World’s Safest Airlines for 2025, Top 20 World’s Best Airlines for 2025, World’s Best Value Premium Economy, Top 20 World’s Best Airline by Airline Ratings (2023), Global 5 Star Airline 2023, Major 5 Star Airline 2024 by APEX; Skytrax’s 4 Star Airline for four consecutive years.