NEW YORK, Nov. 21, 2025 /PRNewswire/ — The market for software-defined automation (SDA) and virtualization of control is experiencing significant growth, driven by the need for industry to modernize and upgrade their automation systems. The push for operational efficiency, coupled with workforce and skills shortages, means maintaining legacy systems is no longer sustainable. Global technology intelligence firm ABI Research forecasts that the virtual/soft controller market will grow to US$4.5 billion by 2035, at a compound annual growth rate (CAGR) of 28.2%.
“The industrial automation market is on the cusp of a software-defined evolution, with strong adoption expected over the next decade,” said James Prestwood, Senior Analyst. “Enterprise-grade manufacturers are already starting to deploy this technology and develop robust use cases, and vendors are highly active in encouraging customers to adopt these new technologies. SDA-based systems oriented around virtual or soft controllers will be highly popular with greenfield plants, and brownfield adoption will increase as legacy hardware reaches end of life.”
The virtual/soft controller market includes a range of vendors, with major drivers of the SDA transition such as Bosch Rexroth, CODESYS, Phoenix Contact, Schneider Electric, Siemens, and SUPCON.
“Overall, the industrial automation market is at the precipice of a major evolution, transforming traditional, closed OT-based operations into flexible, adaptable, and IT-styled ones,” Prestwood concluded. “Virtual and soft controllers play a foundational role in driving the flexibility of this SDA transition and can therefore expect solid growth over the next decade.”
ABI Research is a global technology intelligence firm uniquely positioned at the intersection of technology solution providers and end-market companies. We serve as the bridge that seamlessly connects these two segments by providing exclusive research and expert guidance to drive successful technology implementations and deliver strategies proven to attract and retain customers.
ABI Research是一家全球性的技术情报公司，拥有得天独厚的优势，充当终端市场公司和技术解决方案提供商之间的桥梁，通过提供独家研究和专业性指导，推动成功的技术实施和提供经证明可吸引和留住客户的战略，无缝连接这两大主体。
For more information about ABI Research’s services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in Europe, +65.6592.0290 in Asia-Pacific, or visit www.abiresearch.com.
Celebrating a Shared Milestone: BioDlink and Lepu Biopharma celebrated the launch of MEIYOUHENG®, the world’s first EGFR-Targeting ADC, and their partnership spanning over two years.
Demonstrating Robust Capabilities: Throughout the collaboration, all technology transfers and GMP manufacturing batches were achieved successfully in a single attempt, underscoring robust commercial capability and a top-tier quality system of BioDlink.
The first ADC fully manufactured by a CDMO to reach the market in China, underscoring a new level of maturity for the region’s biopharmaceutical ecosystem.
SUZHOU, China, Nov. 21, 2025 /PRNewswire/ — On November 20, 2025, BioDlink (Stock Code: 1875.HK), a leading biologics CDMO, together with Lepu Biopharma (2157.HK), announced the successful market launch of MEIYOUHENG®(Becotatug Vedotin injection) , the world’s first EGFR-targeting antibody-drug conjugate (ADC). The launch also represents the first ADC fully manufactured by a CDMO to reach the market in China, underscoring a new level of maturity for the region’s biopharmaceutical ecosystem.
Senior leadership and project teams from both companies gathered at BioDlink’s Suzhou headquarters to commemorate this achievement—a milestone that reflects deep scientific collaboration, disciplined execution, and shared commitment to advancing complex biologics.
A Fully Integrated CDMO Success Story
The approval and launch of MEIYOUHENG® validate BioDlink’s end-to-end CDMO capability, spanning: technology transfer, pivotal clinical production ,PPQ batches, pre-Approval Inspection (PAI) preparation, comprehensive BLA support through granted marketing approval by China’s National Medical Products Administration (NMPA) on October 30, 2025. The tech transfer was achieved in less than 3 months, and the PPQ was completed in less than 11 months, with minimal deviations.
Operational Excellence That Sets a New Benchmark
All technology transfers and GMP production batches were successfully completed at the first go, highlighting BioDlink’s strength in quality systems, regulatory alignment, and manufacturing reliability. The collaboration demonstrates how high-performing CDMOs can serve as strategic partners—not just service providers—across the entire lifecycle of cutting-edge therapies.
Dr. Jian Zhang, Chief Operating Officer, BioDlink, remarked, “We are proud to have supported Lepu Biopharma in the development and production of the world’s first approved EGFR-Targeting ADC drug—which is also the first fully CDMO-manufactured ADC successfully launched in China. This achievement is not only a breakthrough for the industry but also a testament to our shared vision and execution excellence. This partnership strongly validates BioDlink’s commercial-ready capabilities and quality systems.”
Dr. Ziye Sui, Executive Director and CEO of Lepu Biopharma, commented, “BioDlink has been far more than a traditional CDMO partner. In this collaboration, CDMO has meant Commitment, Dedication, and Mutual Objective. The team’s technical expertise and seamless collaboration were instrumental in the efficient launch of MEIYOUHENG®. We look forward to deepening our partnership to deliver more innovative therapies to patients in China and around the world.”
Looking ahead, BioDlink will continue to leverage its integrated CDMO platform to support global partners in accelerating the development and commercialization of biologics, including monoclonal antibodies, biosimilars, and complex molecules such as ADCs.
About Lepu Biopharma
Lepu Biopharma Co., Ltd. (Stock Code: 02157.HK) is an innovation-driven company focusing on oncology therapeutics, in particular, targeted therapy and oncology immunotherapy, with a strong China foundation and global vision. The company is dedicated to developing innovative ADCs through its advanced ADC technology platform. Lepu Biopharma highly values the continuing build-out of its own commercialization capabilities and is determined to pursue the goal towards strong transformation from core technology to drugs and industrialization. At present, the product pipeline of Lepu Biopharma covers three major areas, namely immunotherapies, ADC targeted therapies and oncolytic virus drugs, including two commercial-stage products, eight clinical-stage drug candidates (six of which are ADCs), and three clinical-stage combination therapies of the key candidates in its pipeline. The company houses the leading ADC drug candidate pipeline in China.
About BioDlink Biopharm Co., Ltd.
BioDlink (1875.HK) is a leading global CDMO specializing in biologics and bioconjugates (ADCs/XDCs). Headquartered in Suzhou with centers in Shanghai and Beijing, the company provides fully integrated, end-to-end services spanning early R&D through commercial manufacturing.
With its one-base integrated platform and proprietary technologies—such as BDKcell® for rapid cell line development and GL-DisacLink® for site-specific conjugation—BioDlink helps partners accelerate development, improve efficiency, and reduce costs.
The company operates four commercial manufacturing lines with large-scale sterile fill-finish capabilities, backed by a global GMP-aligned quality system that has earned PMDA accreditation in Japan and supported product approvals across China, Indonesia, Nigeria, Pakistan, and Colombia.
Guided by the philosophy of “Quality First, Innovation Driven, Success Together,” BioDlink is committed to advancing global access to next-generation biologics and building trusted partnerships worldwide. For more information, please visit: https://www.biodlink.com/
PANAMA CITY, Nov. 21, 2025 /PRNewswire/ — BingX, a leading cryptocurrency exchange and Web3 AI company, today launches its new video series, BingX Crypto Friday, along with its livestream extension Alpha Room, for global users. The first episode of BingX Crypto Friday is now available on BingX’s official social media platforms, including TikTok, X, and YouTube. The debut of the Alpha Room will follow on November 28.
BingX Presents Crypto Friday Series to Empower Traders with Insights and Guidelines
Themed around “Power Your Trades, Shape Your Future”, BingX Crypto Friday is a recurring video column that integrates product knowledge, platform updates, and market insights. In response to the growing need of authoritative, engaging, and up-to-date sources of crypto information, the series is an initiative designed to deliver more efficient and visionary information for trading support. The series and livestreams will cover BingX’s latest product upgrades, strategic insights, and newest market trends, featuring the leadership and product experts at BingX. It aims to help users build a deeper understanding of BingX’s offerings, develop effective trading strategies, and gain systematic insights into the crypto market, while fostering closer engagement with the BingX community.
“We hope to bridge the gap between user awareness and the latest trends in the market and our product.” Vivien Lin, Chief Product Officer at BingX, commented. “I am excited to consolidate information for a broader audience. As part of our commitment to empowering traders, we aim to help beginners quickly grasp the essentials of crypto and our platform, while also providing experienced traders with actionable insights and added value.”
Featuring a professional, fast-paced, and accessible style, this series is tailored to engage crypto enthusiasts, transforming product updates and market trends into practical tools and strategies for traders, through which BingX reinforces its mission to empower traders with the insights and resources they need to succeed.
About BingX
Founded in 2018, BingX is a leading crypto exchange and Web3 AI company, serving a global community of over 20 million users. With a comprehensive suite of AI-powered products and services, including derivatives, spot trading, and copy trading, BingX caters to the evolving needs of users across all experience levels, from beginners to professionals. Committed to building a trustworthy and intelligent trading platform, BingX empowers users with innovative tools designed to enhance performance and confidence. In 2024, BingX proudly became the official crypto exchange partner of Chelsea Football Club, marking an exciting debut in the world of sports sponsorship.
WUHAN, China, Nov. 21, 2025 /PRNewswire/ — The Yangtze River has given birth to a magnificent and vibrant Yangtze civilization. Hubei boasts the longest stretch of the Yangtze River of any province, and its ancient Jingchu culture stands as an outstanding representation of Yangtze River culture.
Bloggers from Six Continents Journey Through Hubei in Dialogue with the Yangtze
Thriving through water, connecting through water. This summer and autumn season, the Significant Event “Different Rivers, Same Heart•Tour of Jingchu” took place. cnhubei.com invited six foreign bloggers from Europe, Asia, North America, South America, Africa, and Oceania to follow the lifeline of the Yangtze River through Jingchu land, capturing the “Song of the Yangtze” in this new era through their unique perspectives and contributing to the “Symphony of Great Rivers” that celebrates global cultural exchange.
The six bloggers set out from Qichun, Hubei—a town fragrant with mugwort—ascending the iconic Yellow Crane Tower in Wuhan, crossing the ancient city walls of Jingzhou, experiencing Wudang Tai Chi martial arts, and taking in the magnificent scenery of the Three Gorges… discovering the rich and diverse Yangtze River culture throughout Hubei.
Brian González, an Argentine blogger who has lived and studied in China for over a decade, practiced Chinese calligraphy atop the Yellow Crane Tower.
Spanish blogger AARON experienced traditional Chinese moxibustion therapy in Qichun, the hometown of Li Shizhen, the legendary pharmacologist, exclaiming repeatedly: “This feels amazing!”
Korean blogger Amin dressed up as “Sun Shangxiang” in Jingzhou and, upon seeing the Yangtze River, marveled: “The vastness of the Yangtze fills me with a sense of tremendous vitality.”
American blogger Paul Mike Ashton transformed into a “foreign Guan Yu” as he walked along Jingzhou’s ancient city walls, and at Wudang Mountain’s Yuxu Palace, he visited fellow American Jake Pinnick, a “foreign martial arts instructor.”
In Yichang, Hubei, the towering Three Gorges Dam stands like a giant dragon taming the river. Egyptian youth Khaled yyuan, gripping the boat railing, called out: “The Three Gorges Dam is magnificent and awe-inspiring!”
Australian blogger Anna Christine earnestly learned to sing Hubei folk songs at Qingjiang River Gallery in Yichang. Though she kept exclaiming how difficult the folk songs were to learn, she loved their down-to-earth, everyday quality.
Different rivers, shared melodies; civilizations in harmony; rivers rising together, kindred spirits found in Hubei. As Khaled_yyuan put it: “Although we come from different countries, we are all children of the rivers. The world is vast, yet we are close.”
Middle East’s largest natural history museum celebrates 13.8 billion years of science, discovery, and wonder, with a special focus on the Arabian region
Museum features two world-firsts: two Tyrannosaurus rex skeletons displayed together, and an unprecedented herd of five massive sauropod dinosaurs
ABU DHABI, UAE, Nov. 21, 2025 /PRNewswire/ — His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Chairman of the Abu Dhabi Executive Council, has officially inaugurated Natural History Museum Abu Dhabi, a landmark institution which reinforces the UAE’s leadership in culture and scientific research. Located in Abu Dhabi’s Saadiyat Cultural District, the museum offers an inspiring journey through 13.8 billion years of history spanning the creation of our universe and the story of life on Earth. It also serves as a centre for research and discovery, with onsite facilities that will undertake scientific research and contribute to global knowledge production.
His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan inaugurates Natural History Museum Abu Dhabi in Saadiyat Cultural District
Welcoming the public on 22 November, Natural History Museum Abu Dhabi is the largest institution of its kind in the Middle East. It features extraordinary exhibits and interactive experiences which bring nature’s greatest stories to life, including awe-inspiring glimpses into the age of dinosaurs. The world’s first-ever display of a sauropod dinosaur herd can be found in the museum’s atrium, with five different species of these long-necked giants standing majestically to greet visitors as they enter.
Natural History Museum Abu Dhabi has a special focus on the natural history of the Emirates and the wider region. Galleries take visitors back in time to seven million years ago, when the climate was very different, giving life to a green and lush savannah-like landscape roamed by now-extinct animals, including a giant elephant with four tusks, which is also on display for visitors to discover.
Deeper into the galleries, another world-first awaits: a display featuring Tyrannosaurus rexes locked in battle over the carcass of a Triceratops, which is the first time two fossil T. rexes have been exhibited in such a dynamic scene. They include 67-million-year-old ‘Stan’, one of the best-preserved examples of a T. rex ever discovered, bringing this prehistoric scene vividly to life. Visitors can observe fossil evidence of this ancient battle, including bite marks on the Triceratops.
H.E. Mohamed Khalifa Al Mubarak, Chairman of the Department of Culture and Tourism – AbuDhabi, said: “Natural History Museum Abu Dhabi is a place where knowledge meets wonder. The museum offers a different perspective of the story of life on Earth, framed for the first time through an Arabian lens. Bringing a new dimension to our cultural story, we are building institutions that inspire curiosity, foster learning, and connect us to the bigger questions about our world and our future, while reinforcing our conviction in culture as a strategic force for shared progress. Understanding our planet’s past helps us protect its future, and that is the foundation of what we have built here.”
Beyond the visitor experience, education and research are at the heart of the museum’s mission. In addition to showcasing the wonders of the natural world, it will advance scientific understanding, support interdisciplinary research, and inspire future generations to explore, protect, and learn from our planet.
Natural History Museum Abu Dhabi embraces climate awareness and sustainable conservation. Guided by the UAE’s deep commitment to environmental education, the museum also serves as an institution for educational engagement and biodiversity research about our shared future. Central to this purpose is youth. The museum seeks to educate and empower young citizens to become future scientists, researchers, and conservation leaders, inspired to pursue careers in natural history and environmental responsibility.
The museum will also host ongoing public programming, education workshops, and community-led initiatives designed to make natural history accessible to everyone. As a space where scientific knowledge meets cultural insight, the museum invites every visitor to move beyond observation, to think critically, act responsibly, and be part of the solutions shaping tomorrow’s world.
Natural History Museum Abu Dhabi joins a growing community of world-class institutions on Saadiyat Island, including Louvre Abu Dhabi, teamLab Phenomena Abu Dhabi, and the upcoming Zayed National Museum and Guggenheim Abu Dhabi. Together, these institutions define the Saadiyat Cultural District as a global destination for culture, creativity, and cross-disciplinary exchange, a place where art, science, and heritage are brought together to shape future generations.
Book your tickets for Natural History Museum Abu Dhabi now at nhmad.ae
About Natural History Museum Abu Dhabi
The Natural History Museum Abu Dhabi is established with the ambition to become a trusted research museum with world-class collections, engaging visitor experiences, strong educational programmes, accessible community science, and a commitment to sustainable change through national and global collaboration. Located in the Saadiyat Cultural District, Abu Dhabi, the museum tells the epic story of life on earth through an Arabian lens. The 35,000 sqm museum, designed by renowned architects Mecanoo, offers an immersive journey through time, from the beginnings of our universe and the story of life on Earth to the possibilities and responsibilities of our planet’s future.
From rare meteorites and iconic dinosaur fossils to the lost world of Abu Dhabi and life on earth today, the Natural History Museum Abu Dhabi connects past, present, and future through its globally significant collections and the powerful stories they reveal. Interactive exhibits, immersive experiences, and community-science programmes make the museum an ever-changing space of curiosity and connection for families, students, researchers and lifelong learners.
Natural History Museum Abu Dhabi is a global hub for cutting-edge research. State-of-the-art laboratories will advance studies in palaeontology, earth sciences, biodiversity research, conservation and community science, fostering international collaboration and knowledge that supports a healthier planet. Guided by the UAE’s commitment to science, sustainability and global dialogue, the museum inspires visitors of every age to become advocates for nature and stewards of our shared future.
For more information about the Department of Culture and Tourism – Abu Dhabi and the destination, please visit: dct.gov.ae and visitabudhabi.ae/
His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan inaugurates Natural History Museum Abu Dhabi in Saadiyat Cultural District
His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan inaugurates Natural History Museum Abu Dhabi in Saadiyat Cultural District
GUANGZHOU, China, Nov. 21, 2025 /PRNewswire/ — On November 21, the 23rd Guangzhou International Automobile Exhibition opened at the Canton Fair Complex. At this year’s show, GAC presented the key achievements of the “Panyu Action” one year after its launch, marking significant progress in organizational reform and innovation.
With user-centric, GAC is sharpening its core competitiveness around “understanding users better, responding faster, and advancing stronger technologies.” GAC officially introduced its Four Growth Engines—new technology, new products, new services, and a new ecosystem—to accelerate the creation of a “New GAC.”
New Technology: GAC will drive breakthroughs across new-energy drivetrains, safety, intelligent chassis systems, and AI technologies, aiming to enhance user experience and enrich mobility.
New Products: By building a comprehensive R&D system for its own brands, GAC will respond precisely to user expectations, offering diversified solutions that meet needs ranging from daily commuting to premium travel experiences. At the 2025 Guangzhou Auto Show, GAC showcased a wide portfolio of intelligent vehicles and mobility solutions. Among its own brands, the flagship HYPTEC A800—jointly developed with HUAWEI—made its official debut. GAC presented multiple versions of the S7, M8 Qian Kun, and S9 Qian Kun. AION exhibited the AION UT Super and AION i60.
In the joint-venture segment, GAC Honda displayed popular models, including the Accord and Odyssey. GAC Toyota highlighted the latest achievements of its “Powerful in Both Petrol and Hybrid” strategy. In commercial vehicles, the GAC Commercial Vehicles’ new-energy heavy-duty truck T9 was officially launched. Mobility service platform Ruqi Mobility (OnTime) and GAC Toyota Engine also joined the exhibition.
New Services: GAC is advancing channel transformation to make services more accessible, while continuously enhancing OTA capabilities. Over 300 features and experience upgrades have been added or optimized, ensuring vehicles stay “always updated and continuously improving in value.”
New Ecosystem: GAC will deepen open collaboration across energy ecosystems, charging networks, intelligent platforms, and business model innovation, forging a user-centric ecosystem with shared benefits.
With the Four Growth Engines as its foundation, GAC remains committed to delivering a better mobility experience for users’ worldwide—creating higher-quality, intelligent, and greener travel for the future.
SHENZHEN, CHINA – Media OutReach Newswire – 21 November 2025 – China’s leading new-style tea brand HEYTEA has officially received Halal certification from the Department of Islamic Development Malaysia (JAKIM), marking a major step forward in its localisation and compliance efforts in the Malaysian market.
HEYTEA Secures Halal Certification in Malaysia, Marks Milestone With Nationwide Free Drink Event
To mark the certification, HEYTEA held a nationwide “Halal Day” free-drink event on November 7. Stores saw long queues from opening hours, with consumers posting photos and videos online. The event quickly went viral across Malaysia, driving strong engagement and heavy footfall.
Powered by the surge in attention, the HEYTEA app quickly climbed to the top of the Malaysia App Store’s Food & Drink category that same day, underscoring the brand’s growing digital momentum.
HEYTEA also extended the celebration with app-based member rewards through November 20, including 1,000 free-drink vouchers released daily from November 8–13 and a points-for-discount redemption campaign from November 14–20.
HEYTEA entered Malaysia in December 2023 with its first store at The Exchange TRX in Kuala Lumpur—its second Southeast Asian market after Singapore. The brand now operates 15 stores across Kuala Lumpur, Johor, Penang, Pahang, and Selangor, covering major commercial districts and high-traffic retail areas.
Globally, HEYTEA continues to accelerate its international expansion, with more than 100 stores across Singapore, the UK, Canada, Australia, Malaysia, the US, and South Korea. The brand is also strengthening its supply chain capabilities, localised product development, and global brand expression to serve diverse markets.
The Halal certification and nationwide giveaway significantly amplified HEYTEA’s visibility and strengthened its connection with Malaysian consumers, marking an important milestone in the brand’s ongoing localisation journey.
Hashtag: #HEYTEA
The issuer is solely responsible for the content of this announcement.
About HEYTEA
Founded in 2012 in Jiangmen, Guangdong, China, HEYTEA is widely recognised as the originator of new-style tea beverages. The brand created the world’s first cheese tea using real tea and real milk, setting a new standard for the industry. Guided by a commitment to quality and innovation, HEYTEA insists on using real ingredients—real tea, real milk, real fruit, and real sugar—while continuously developing products that resonate with young consumers globally. Today, HEYTEA has expanded across major markets in Asia, North America, Europe, and Oceania, becoming one of the most influential new-style tea brands worldwide.
Step into Noëlia, a picturesque winter village featuring Hong Kong’s largest interactive Wishing Lake, alongside seasonal activities and the district-wide celebration in Central
HONG KONG SAR – Media OutReach Newswire – 21 November 2025 – This festive season, LANDMARK welcomes a new chapter of holiday magic to Central, unveiling “Noëlia at LANDMARK: Joy Begins With Giving” — a one-of-a-kind experience and its largest festive installation to date. From 21 November 2025 to 1 January 2026, LANDMARK ATRIUM will transform into an enchanting French château‑inspired winter village, rising 11 metres high and spanning 30 metres across. This immersive spectacle offers captivating experiences at every turn, from Hong Kong’s largest interactive Wishing Lake to the thrilling slide and specially designed photo opportunities, all coming together to create a memorable holiday atmosphere.
Mr. Alexander Li, Director and Head of Retail, Hong Kong & Macau, Hongkong Land Limited, said: “For generations, LANDMARK has been synonymous with Central’s most festive moments. This year, with Noëlia at LANDMARK and our wider partnershipwith the Hong Kong Tourism Board, we not only honour that legacy but also reaffirm our commitment to keeping Central vibrant and inspiring. It reflects the spirit of our ongoing Tomorrow’s CENTRAL transformation — delivering unique new experiences and making Central more exciting than ever for everyone.”
A Village of Wishes and Wonder: Experience Noëlia at LANDMARK
Legend whispers that far beneath the winter skies lies a festive town – Noëlia. Cradled between snowfall and starlight, the fabled lakeside village awakens with the season of giving, revealing itself in all its splendour within LANDMARK ATRIUM.
Beneath the watchful glow of a towering lighthouse, in a world alive with festive energy and intricate details, visitors will discover Lake Lumière — Hong Kong’s largest interactive Wishing Lake. Revered in old tales and said to make all wishes come true, it invites guests to cast an enchanted coin into its shimmering surface. As a wish is dedicated to someone special, mystical guardians underwater carry this heartfelt sentiment into Noëlia’s magical realm, illuminating an impressive 12-by-12-metre LED canvas and creating an unforgettable moment right in the heart of LANDMARK.
For those seeking a thrill, the Starlit Slide offers a sweeping, 8-metre descent curving through Noëlia, a delight for the young and the young at heart. Guests can also capture cherished memories at the Festive Photo Studio by Don’t Lxxk Up, a trendy sensation from Korea, perfect for posing with Noëlia villagers and taking home a unique keepsake.
Upon entering the Noëlia Golden Gateway, every turn promises new discoveries and delight. The majestic 11‑metre lighthouse adds a dramatic silhouette, while above Noëlia’s wise owl circles its peak, joined by a gently drifting Airship Voyage that animates the winter skyline. Interactive features bring the village to life — from the Grand Chime where playful gingerbread folk appear and spin with every toll, the Livres & Lumières bookshop with its chimney puffing smoke into the crisp air, the Curious Courier’s fantastical hot-air balloons, to the Floured & Frosted cake shop tempting the eye with mouth-watering creations. Visitors can also capture a special moment in a whimsical sidecar photo spot — a nod to vintage holiday travel — perfect for sharing smiles and memories with friends and family.
In Theo’s Studio, artistry meets illumination with Baccarat’s grand crystal chandelier, casting a warm radiance. Baccarat gift boxes, ornaments, and candles in signature red packaging adorn the worktable to accentuate the atelier’s refinement. Nearby, the Silver Reverie window display evokes a winter legend frozen in silver, showcasing Christofle’s iconic collections. These timeless designs bring artisanal elegance and countless silver reflections to Noëlia’s streetscape.
Moreover, every half-hour, Noëlia reveals a breathtaking light show, enveloping the entire landscape in a glittering cascade. From intricate façades to kinetic, interactive details, every element is crafted to immerse visitors in a celebration where generosity and imagination meet.
A curated range of Noëlia‑themed merchandise is available at The Gift Shop located at G/F, LANDMARK ATRIUM, giving visitors a chance to bring the village’s holiday charm home.
Entry to the full Noëlia experience is ticketed, with all proceeds from stage pass and merchandise salesdonated toSideBySide — a local charity dedicated to empowering and supporting youth in rehabilitation.
Unlock Joyful Wishes Rewards and Enjoy Curated Gifts
This festive season, LANDMARK elevates the spirit of celebration with an array of unparalleled “Joyful Wishes Rewards”. From 20 November to 26 December 2025, every shopping excursion and culinary experience across LANDMARK unlocks a world of exclusive privileges.
Shoppers can enjoy up to 5x BESPOKE Rewards Points and shopping vouchers of up to HK$4,200. Further sweetening the experience are curated festive treats and gifts valued at up to HK$2,588 from Mandarin Oriental, Caviar House & Prunier, Christofle and more. For the very first time, shoppers also receive complimentary stage passes to the Noëlia experience — making this year’s celebrations the most magical yet.
Shoppers who spend with AMEX Centurion® / The Platinum Card® / American Express® Peninsula Platinum Cards can also enjoy the AMEX-exclusive Bonus Rewards to unlock the maximum rewards.
*Terms and conditions apply. Please refer to the website for more details.
Special Offers for “Winter Wonderland in Central” Visitors Beyond “Noëlia at LANDMARK”, Hongkong Land proudly partners with the Hong Kong Tourism Board to transform Central into a festive hub with “Winter Wonderland in Central”.
Visitors who make a purchase or participate in a workshop at “Winter Wonderland in Central” can extend their celebrations to LANDMARK with an exclusive offer: a special HK$50 discount will be available to those purchasing two or more stage passes at the Noëlia Gift Shop on the G/F of LANDMARK Atrium, upon presenting their receipt.
This holiday season, LANDMARK invites everyone to experience the magic of Noëlia and the joy of giving — creating festive memories to treasure long after the season ends.
Please note children aged 11 or below must be accompanied by an adult (18+).
Gift Shop & Merchandise
Hashtag: #LANDMARKHK
The issuer is solely responsible for the content of this announcement.
About LANDMARK
LANDMARK represents the epitome of top-tier luxury shopping and lifestyle experiences. Drawing from a rich heritage which began in 1904 – LANDMARK today is the luxury shopping destination of Hongkong Land’s Central portfolio including 4 iconic connected buildings, LANDMARK ATRIUM, LANDMARK ALEXANDRA, LANDMARK CHATER and LANDMARK PRINCE’S. LANDMARK offers approximately 208 of the finest stores and restaurants, all seamlessly linked by pedestrian bridges. From high fashion and accessories to watches and jewellery, from luxury living to beauty and grooming, from international cuisine to authentic gourmet dining, LANDMARK brings the ultimate shopping experience to the discerning customer.
About Hongkong Land
Hongkong Land is a major listed property investment, management and development group. The Group focuses on developing, owning and managing ultra-premium mixed-use real estate in Asian gateway cities, featuring Grade A office, luxury retail, residential and hospitality products. Its mixed-use real estate footprint spans more than 850,000 sq. m., with flagship projects in Hong Kong, Singapore and Shanghai. Its properties hold industry leading green building certifications and attract the world’s foremost companies and luxury brands. The Group’s Hong Kong Central portfolio represents some 450,000 sq. m. of prime property. The Group has a further 165,000 sq. m. of prestigious office space in Singapore mainly held through joint ventures and five retail centres on the Chinese mainland, including a luxury retail centre at Wangfujing in Beijing. In Shanghai, the Group owns a 43% interest in a 1.1 million sq. m. mixed-use project in West Bund, which is due to be completed in 2028. Hongkong Land Holdings Limited is incorporated in Bermuda and has a primary listing on the London Stock Exchange, with secondary listings in Bermuda and Singapore. Hongkong Land is a member of the Jardine Matheson Group.
