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Now Shipping: XGIMI Launches Its Brightest 4K Projectors, The HORIZON 20 Series

SUNNYVALE, Calif., Oct. 15, 2025 /PRNewswire/ — After years of redefining projection, XGIMI continues to shape the future of home entertainment. Fresh off its debut at IFA 2025, the HORIZON 20 Series is now available, giving consumers access to the brand’s most advanced home projectors yet through XGIMI.com and Amazon.

The HORIZON 20 Series includes three models – HORIZON 20, HORIZON 20 Pro, and HORIZON 20 Max – each delivering exceptional 4K visuals, cinema-grade brightness, and true color accuracy powered by XGIMI’s all-new X-Master Red Ring Lens, the brand’s most advanced optical system to date. The flagship HORIZON 20 Max achieves a stunning 5700 ISO lumens, making it XGIMI’s brightest consumer projector yet.

All models support Dolby Vision, HDR10+, Filmmaker Mode, IMAX Enhanced, and DTS:X for an authentic cinematic experience. Built for gamers and creators alike, the series offers 1ms input lag, 240Hz refresh rates, and native Netflix compatibility, alongside Harman/Kardon-tuned speakers that deliver rich, balanced sound with remarkable clarity.

The HORIZON 20 Series is available now, starting at $1,699 for the HORIZON 20, $2,499 for the HORIZON 20 Pro, and $2,999 for the HORIZON 20 Max. For a limited time, XGIMI is offering up to $600 off during its open sales promotion on the full lineup

About XGIMI: Since 2013, the state-of-the-art XGIMI projectors have helped countless people worldwide to create genuinely immersive audio-visual experiences. Working with reputable partners like Google, Harman Kardon, and Texas Instruments, XGIMI builds all-in-one entertainment devices, perfected due to their user-oriented philosophy. Through industry-leading innovation, streamlined setups, and unique designs, XGIMI always strives to develop the best home and portable projectors for everyone to enjoy. Learn more at XGIMI Projector Technology.

 

Vankyo Introduces H500R: A Walmart‑First Family Projector with Roku OS at a Budget-Friendly Price

BELTSVILLE, Md., Oct. 15, 2025 /PRNewswire/ — Vankyo today announced the H500R, a new all-in-one home projector built for families who want simple streaming, big sound, and honest brightness at an accessible price. Featuring Roku OS built in, 330 ANSI lumens, and dual 5-watt speakers, H500R is designed to make movie night easy—right out of the box.

Vankyo H500R partners with ROKU TV
Vankyo H500R partners with ROKU TV

Beginning today, H500R is available online at Walmart.com and in Walmart stores.

The Vankyo H500R is more than just a projector; it’s a complete entertainment solution crafted with the discerning family in mind. At its heart lies the integrated Roku OS system, providing instant access to a vast universe of streaming content. From blockbuster movies and beloved TV shows to live sports and family-friendly apps, the H500R makes it incredibly easy for everyone to find something they love. No complicated setups, no extra devices – just plug in, connect, and play.

“Families tell us they want an easy, affordable way to turn any room into a cozy theater,” said Alba Ma, Product Manager, at Vankyo. “H500R delivers a straightforward experience—Roku OS for simple streaming, measured brightness that’s transparent about performance, and speakers that actually fill the room—all at a price that makes sense for Walmart shoppers.”

Built for family spaces—and family budgets

  • Simple streaming with Roku OS: A familiar, easy-to-navigate experience that gets you watching fast.
  • Honest brightness: 330 ANSI lumens for bedrooms, dorms, and den movie nights; best results in dim rooms.
  • Big, built‑in sound: 2×5W speakers provide clear dialog and rich audio without extra gear.
  • Portable design: Compact and easy to move from room to room or out to the backyard.

Pricing & availability

  • Availability: Online at Walmart.com and in Walmart stores beginning October 15, 2025.
  • Price: $198–$199, depending on the retailer.

For product images and a media kit, visit MEDIA KIT.

Quick specs (overview)

  • Operating system: Roku OS built in
  • Brightness: 330 ANSI lumens
  • Audio: Dual 5W speakers (2×5W)
  • Design: Portable, family-friendly form factor

“Our goal with H500R was a better value‑to‑feature ratio—everything you need to press play tonight, without the extras you don’t,” added Ma.

About Vankyo
Vankyo is a leading global brand dedicated to developing innovative and high-quality home entertainment projectors and related accessories. With a focus on enhancing user experience through cutting-edge technology and accessible design, Vankyo strives to bring immersive visual experiences to homes worldwide.

Trademarks & Notices
Roku and the Roku logo are trademarks or registered trademarks of Roku, Inc. Walmart is a registered trademark of Walmart Inc. All other marks are the property of their respective owners. Actual brightness and performance vary with environment and content.

UNPACK ’26: EXPEDIA, HOTELS.COM, AND VRBO REVEAL HOW TRAVELLERS WILL EXPLORE THE WORLD IN 2026

Expedia’s first-ever Smart Travel Health Check tackles tourism’s biggest challenge: overcrowding.

From sports you’ve never heard of to book club retreats, salvaged hotels to farm stays, 2026 trends flip the script on traditional getaways.

SINGAPORE, Oct. 15, 2025 /PRNewswire/ — Today, Expedia Group released Unpack ’26: The Trends in Travel™. The annual global report highlights shifts in traveller behavior and the destinations set to dominate itineraries in 2026.

From Destinations of the Year to salvaged hotels and reading retreats, to Banana Ball and farm stays, the seven trends in Unpack ’26 offer a look at the future of travel. Each trend is backed by first-party data and insights from 24,000 global travellers.*

Expedia — Destinations of the Year: Expedia’s 2026 Destinations of the Year list — powered by real-time data from millions of daily visitors to the Expedia site and app — highlights where global interest is rising fast, even in destinations that haven’t yet gone viral.

Six of these hotspots also meet the criteria for Expedia’s new Smart Travel Health Check — a first-in-travel framework from Expedia, inspired by the World Travel & Tourism Council (WTTC). The Smart Travel Health Check recognizes destinations that offer meaningful travel experiences and proactively manage tourism in a sustainable way, helping to ease the strain on the world’s most overvisited cities.

Ariane Gorin, CEO of Expedia Group, added, “Some of my most unforgettable travel moments come from immersing myself in local cultures, supporting local economies, and exploring less-traveled destinations. With 1 billion average monthly travel searches, Expedia Group isn’t just a travel marketplace — we’re a catalyst for positive change. We have a responsibility to shape the future of travel: one that’s smarter, more sustainable, and deeply respectful of the places we go.”

“Expedia responded to WTTC’s Call to Action on Destination Stewardship with the launch of the Smart Travel Health Check. This innovative initiative reflects the urgent need to embrace responsible growth models that safeguard communities, protect cultural and natural heritage, and ensure the long-term resilience of destinations,” added Christopher Imbsen, Vice President Policy at WTTC. “By applying WTTC’s framework, Expedia is celebrating destinations that work collaboratively to empower residents, strengthen stewardship, and deliver richer, more meaningful travel experiences.”

2026’s Destinations of the Year — Beyond the Crowds*

Destination

% Search Increase

Destination

% Search Increase

Big Sky, Montana, U.S. ✔️

+92 %

Fort Walton Beach, Florida, U.S.

+45 %

Okinawa, Japan ✔️

+71 %

Ucluelet, Canada ✔️

+44 %

Sardinia, Italy

+63 %

Cotswolds, U.K. ✔️

+39 %

Phu Quoc, Vietnam 

+53 %

San Miguel de Allende, Mexico

+30 %

Savoie, France ✔️

+51 %

 Hobart, Australia ✔️

+25 %

Explore each Destination of the Year here.

Expedia — Fan Voyage: 2026 is a huge year for international sports, but there’s a new wave of fanaticism all about immersive, local experiences. Expedia’s Fan Voyage trend reveals a surge in uniquely regional sporting experiences, with 57% saying they’re likely to attend one while on a trip.

From sumo wrestling in Japan to Muay Thai in Thailand, Singapore travellers — particularly Gen Z and Millennial travellers (69%) — are seeking front-row seats to learn about timeless traditions. Fan Voyage shows it’s not just about the game — it’s about community, culture, and feeling like a local.

2026’s Hottest Fan Voyage Tickets*

Sport

Location

Sport

Location

Sumo Wrestling

Japan

Banana Ball

U.S.

Muay Thai

Thailand

Capoeira

Brazil

Curling

Canada

Lucha Libre

Mexico

Baseball

South Korea

Hurling

Ireland

Australian Rules Football

Australia

Caber Tossing

Scotland, U.K.

Hotels.com — Salvaged Stays: Next year, travellers are putting the “rest” in restoration by checking into hotels that combine historical architecture with modern amenities. Hotels.com’s 2026 Hotels of the Year list spotlights a surge in demand for upcycled retreats such as former schoolhouses, train stations, and banks that offer guests a comfortable stay filled with unique character and cultural relevance.

2026’s Hotels of the Year — Salvaged Stays*

Property

Location

% Increase

Former Use

Hotel Seiryu Kyoto Kiyomizu

Kyoto, Japan

+194 %

School

Bodmin Jail Hotel

Cornwall, U.K.

+110 %

Prison

Sandi Hotel

Rio de Janeiro, Brazil

+72 %

Mint & School

Fontevraud L’Ermitage

Anjou, France

+71 %

Abbey

Union Station Nashville Yards

Nashville, U.S.

+57 %

Train station

The Old Clare Hotel

Sydney, Australia

+45 %

Brewery & Pub

Hotel Place d’Armes

Montreal, Canada

+36 %

Bank & Federal building

Nine Orchard Hotel

New York City, U.S.

+23 %

Bank

Bank Hotel

Stockholm, Sweden

+13 %

Bank

Canfranc Estacion, Royal Hideaway

Canfranc, Spain

+9 %

Train station

Hotels.com — Hotel Hop: More than half of travellers (54%) are making every trip count by booking multiple hotels within a single destination. This emerging trend — dubbed Hotel Hop — is driven by travellers’ desire to:

  • Explore different neighborhoods (50%)
  • Unlock better deals (35%)

City breaks, island escapes, and event-driven travel such as concerts and festivals are key motivators. The Hotel Hop trend is especially popular among Singapore Gen Z and Millennial travellers, with three in five (58%) seeing “bleisure” trips as the perfect opportunity to hop from one stay to the next

Hot Trips for Hotel Hoppers

Vrbo  — Readaways: Trips in 2026 are getting “lit” — literally. Vrbo reveals 91% of travellers are seeking getaways focused on reading, relaxation, and quality time with loved ones. As #BookTok continues to dominate social media, interest in literary-themed travels is surging with Pinterest searches for “book club retreat ideas” up 265%, and Vrbo’s reading-related terms in guest reviews nearly tripling.*

Recommended Rentals for Readaways:

Vrbo — Farm Charm: The slow travel movement is gaining ground, with 84% of travellers expressing interest in staying on or near a farm. Mentions of farm-related experiences in Vrbo guest reviews have also surged 300% year-over-year,* signaling how travellers are searching for starlit skies over busy city lights in 2026.

Farm Charm is about unplugging and reconnecting with nature. Top activities for travellers include:

  • Hiking trails (73%)
  • Animal interactions such as collecting eggs, feeding animals, or birdwatching (62%)
  • Gardening or harvesting produce (42%).

Top Farm Charm Finds:

The 2026 Set-Jetting Forecast: Set-Jetting is back — and bigger than ever. First spotlighted by Expedia in 2022, this trend of traveling to destinations inspired by TV shows and movies is now projected to become a potential $8 billion industry in the U.S. alone.* Interest in Singapore is accelerating:

  • 47% of Singapore travellers say their desire to take a set-jetting trip has increased in the past year.
  • 57% of Singapore Gen Z and Millennial travellers now plan getaways based on what they have seen on screen.

With The White Lotus’s next location in France still to be officially confirmed, the 2026 Set-Jetting Forecast reveals the next wave of cinematic escapes — from the U.K.’s rolling hills of Yorkshire to the epic coastlines of Croatia. Set-Jetting is turning binge-worthy moments into bucket-list adventures.

The 2026 Set-Jetting Forecast

Location

Film/Series Inspiration

Yorkshire, U.K.

Wuthering Heights and Downton Abbey: The Grand Finale

Tuscany, Italy

Jay Kelly

Samoa, Polynesia

Moana (Live Action)

Dalmatian Coast, Croatia

People We Meet on Vacation

Peloponnese, Greece

The Odyssey

Los Angeles, U.S.

Nobody Wants This

Wellington, New Zealand

Avatar: Fire & Ash

Palawan, Philippines

The Last Resort

To learn more about the travel trends in Unpack ’26, visit https://www.expedia.com/unpack26. Visit www.expedia.com.sg/newsroom for Unpack ’26 assets and more news from Expedia, Hotels.com, and Vrbo.

Notes to Editor:

Third-Party Methodology
Third-party research was conducted by market research partner OnePoll in accordance with the Market Research Society’s Code of Conduct. The Study was conducted online among 24,000 adult respondents across 18 countries, who are planning domestic or international travel in the next three years. Gen Z respondents are defined as those aged 18 to 24, while the combined Gen Z and Millennial group includes all respondents aged 18 to 44. 

Expedia — 2026 Destinations of the Year: Beyond the Crowds
Destinations of the Year list based on increases in flight + accommodation searches on Expedia for travel on January 1-December 31, 2024 vs. January 1-December 31, 2025.

✔️ denotes destinations that meet the Smart Travel Health Check framework, aligned with World Travel + Tourism Council (WTTC) principles. The Smart Travel Health Check helps travellers identify destinations that offer rich cultural and natural experiences without the overcrowding seen in many of the world’s most popular cities.

Expedia — Fan Voyage
Top unique sporting activities based on global consumer survey data.

Hotels.com — 2026 Hotels of the Year: Salvaged Stays
Hotels of the Year data based on year-over-year increases in global hotel searches on Hotels.com: January 1-December 31, 2024 vs. January 1-December 31, 2025.

Hotels.com — Hotel Hop
Hotel Hop data supported by increase in attach (hotel + hotel) demand on Hotels.com globally from January 2024-December 2024.

Vrbo  — Readaways
Pinterest data based on Pinterest 2025 Summer Trend Report. 

Top Readaways on Vrbo based on global guest reviews with reading-related terms such as “reading retreat” or “library.”

Vrbo — Farm Charm
Vrbo guest review increase based on global data from May 2023 to Apr 2024 vs. May 2024-Apr 2025.  

Top Farm Charm finds on Vrbo based on global guest reviews with farm-related terms such as “farm” or “homestead.”

2026 Set-Jetting Forecast
Set-Jetting projection based on consumer survey data showing 13% of US travellers have booked a trip after seeing a location featuring on-screen. Of these, 25% noted they spent between $1,000 and $2,000 on the trip. If applied to the U.S. adult population (~260m), the potential projected impact on the travel industry is $8.45bn.

About Unpack ’26

Q: What is Unpack ’26?
A: Unpack ’26 is the annual global travel insights report from Expedia Group, building on years of trend forecasting and traveller behavior analysis. It draws on first-party data from Expedia, Hotels.com, and Vrbo, along with insights from 24,000 travellers across 18 countries, making it one of the most comprehensive travel trend reports in the industry.

Q: What makes Unpack ’26 a credible source for travel trends?
A: The report combines real-time platform data from millions of users with third-party research conducted by OnePoll, following the Market Research Society’s Code of Conduct. Its findings are backed by behavioral insights, booking patterns, and cultural signals, making it a trusted resource for media, industry leaders, and travellers alike.

Q: What is the Smart Travel Health Check and how is it used in Unpack ’26?
A: Expedia’s Smart Travel Health Check assesses destinations based on the World Travel and Tourism Council’s (WTTC) six principles for sustainable tourism management. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. Destinations without a ✔️ may not yet meet or have measurable data for all six principles; however, they still offer rich travel experiences. Their inclusion reflects Expedia’s commitment to showcasing a diverse range of destinations while encouraging progress toward sustainable tourism.

Q: How are destinations evaluated for the Smart Travel Health Check?

A: The Smart Travel Health Check indicates that a destination has been assessed against six key principles to ensure responsible and resilient tourism. These include having stewardship bodies with legitimacy and funding, a shared vision with local communities, data-driven planning, smart monitoring systems, transparent reinvestment of tourism revenue, and meaningful empowerment of residents. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. To read more about WTTC’s research, follow this link.

Q: What are the key travel trends identified in Unpack ’26?
A: The report spotlights several major trends shaping travel in 2026:

  • Set-Jetting: Screen-inspired travel
  • Hotel Hop: Multi-stay trips within one destination
  • Farm Charm: Nature-based, slow travel
  • Readaways: Literary-themed retreats
  • Fan Voyage: Sport-driven cultural experiences
  • Salvaged Stays: Upcycled, heritage-rich accommodations

Q: Where can I access the full Unpack ’26 report and assets?
A: Visit www.expedia.com/newsroom for the full Unpack ’26 report, downloadable assets, and brand-specific insights from Expedia, Hotels.com, and Vrbo.

About Expedia Group

Expedia Group, Inc. brands power travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, Expedia Group™ helps people experience the world in new ways and build lasting connections.

Expedia Group’s three flagship consumer brands are Expedia®, Hotels.com®, and Vrbo®. Its B2B arm, Private Label Solutions, delivers industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travellers. Expedia Group Advertising helps partners extend their reach and connect with travellers across its travel sites and a broad range of offsite channels through its travel media network.

© 2025 Expedia, Inc., an Expedia Group company. All rights reserved. Expedia Group and the Expedia Group logo are trademarks of Expedia, Inc. CST: 2029030-50.

For more information, visit www.expediagroup.com. 

Follow Expedia Group on Facebook, Instagram, X and LinkedIn.

Follow Expedia on Facebook, Instagram, TikTok, Pinterest, X and YouTube.

Follow Vrbo on Facebook, Instagram, TikTok, Pinterest, and X.

Follow Hotels.com on Instagram, TikTok, Facebook and X.

 

 

 

 

 

UNPACK ’26: EXPEDIA, WOTIF, AND STAYZ REVEAL HOW TRAVELLERS WILL EXPLORE THE WORLD IN 2026

Expedia’s first-ever Smart Travel Health Check tackles tourism’s biggest challenge: overcrowding.

From sports you’ve never heard of, from book club retreats, slow down towns to farm stays, 2026 trends flip the script on traditional getaways.

SYDNEY, Oct. 16, 2025 /PRNewswire/ — Today, Expedia Group released Unpack ’26: The Trends in Travel™. The annual global report highlights shifts in traveller behaviour and the destinations set to dominate itineraries in 2026.

From Destinations of the Year to slow down towns and reading retreats, to Banana Ball and farm stays, the seven trends in Unpack ’26 offer a look at the future of travel. Each trend is backed by first-party data and insights from 24,000 travellers across 18 countries.*

Expedia — Destinations of the Year: Expedia’s 2026 Destinations of the Year list — powered by real-time data from millions of daily visitors to the Expedia site and app — highlights where global interest is rising fast, even in destinations that haven’t yet gone viral.

Six of these hotspots also meet the criteria for Expedia’s new Smart Travel Health Check — a first-in-travel framework from Expedia, inspired by the World Travel & Tourism Council (WTTC). The Smart Travel Health Check recognises destinations that offer meaningful travel experiences and proactively manage tourism in a sustainable way, helping to ease the strain on the world’s most overvisited cities.

Ariane Gorin, CEO of Expedia Group, added, “Some of my most unforgettable travel moments come from immersing myself in local cultures, supporting local economies, and exploring less-travelled destinations. With 1 billion average monthly travel searches, Expedia Group isn’t just a travel marketplace — we’re a catalyst for positive change. We have a responsibility to shape the future of travel: one that’s smarter, more sustainable, and deeply respectful of the places we go.”

“Expedia responded to WTTC’s Call to Action on Destination Stewardship with the launch of the Smart Travel Health Check. This innovative initiative reflects the urgent need to embrace responsible growth models that safeguard communities, protect cultural and natural heritage, and ensure the long-term resilience of destinations,” added Christopher Imbsen, Vice President Policy at WTTC. “By applying WTTC’s framework, Expedia is celebrating destinations that work collaboratively to empower residents, strengthen stewardship, and deliver richer, more meaningful travel experiences.”

2026’s Destinations of the Year — Beyond the Crowds*

Destination

% Search Increase

Destination

% Search Increase

Big Sky, Montana, U.S. ✔️

+92 %

Fort Walton Beach, Florida, U.S.

+45 %

Okinawa, Japan ✔️

+71 %

Ucluelet, Canada ✔️

+44 %

Sardinia, Italy

+63 %

Cotswolds, U.K. ✔️

+39 %

Phu Quoc, Vietnam 

+53 %

San Miguel de Allende, Mexico

+30 %

Savoie, France ✔️

+51 %

Hobart, Australia ✔️

+25 %

Explore each Destination of the Year here.

Expedia — Fan Voyage: 2026 is a huge year for international sports, but there’s a new wave of fanaticism all about immersive, local experiences. Expedia’s Fan Voyage trend reveals a surge in uniquely regional sporting experiences, with 59% saying they’re likely to attend one while on a trip.

From sumo wrestling in Japan to Muay Thai in Thailand, Aussie travellers — particularly Gen Z and Millennial Aussie travellers (74%) — are seeking front-row seats to learn about timeless traditions. Fan Voyage shows it’s not just about the game — it’s about community, culture, and feeling like a local.

2026’s Hottest Fan Voyage Tickets*

Sport

Location

Sport

Location

Sumo Wrestling

Japan

Banana Ball

U.S.

Muay Thai

Thailand

Capoeira

Brazil

Curling

Canada

Lucha Libre

Mexico

Baseball

South Korea

Hurling

Ireland

Australian Rules Football

Australia

Caber Tossing

Scotland, U.K.

Check out how to get seats to Fan Voyage events here.

Wotif — Parks with Spark: From glamping tents with designer touches to resort-style pools and sleek amenities, Aussie holiday parks are stepping up — and travellers are taking notice. Demand for holiday parks on Wotif is up 13% year-on-year, as more Aussies seek elevated experiences without straying from the classic holiday park charm*.

Now, it’s not just families rolling into holiday parks. With modern upgrades attracting a wider crowd, couples now make up the largest group of holiday park guests (56%), followed by families (40%) — notably, over half of these couples are Gen Z and Millennials.

2026’s Parks with Spark:

Check out the Aussie holiday parks turning heads here

Wotif — Slow Down Towns: Aussies are trading hustle for harmony. In 2026, half of Aussies (50%) say they’ll swap the stress of over-planned trips for peaceful escapes in smaller towns, where the pace is gentler, there are smaller crowds, (80%), and everything they need is close by (78%).

Travellers will even feel better for it with most Aussies reporting that they leave a slower-paced destination feeling relaxed (67%), less stressed (54%) and truly recharged (52%).

Wotif’s 2026 Slow Down Towns

Explore the towns that are slowing it down here.

Stayz — Readaways: Trips in 2026 are getting “lit” — literally. Stayz reveals 94% of Aussie travellers are seeking getaways focused on reading, relaxation, and quality time with loved ones. As #BookTok continues to dominate social media, interest in literary-themed travels is surging with Pinterest searches for “book club retreat ideas” up 265%, and reading-related terms in guest reviews nearly tripling.*

Recommended Rentals for Readaways:

See more inspiration on Readaways here.

Stayz — Farm Charm: The slow travel movement is gaining ground, with 91% of Aussie travellers expressing interest in staying on or near a farm. Mentions of farm-related experiences in guest reviews have also surged 300% year-over-year,* signaling how travellers are searching for starlit skies over busy city lights in 2026.

Farm Charm is about unplugging and reconnecting with nature. Top activities for travellers include:

  • Hiking trails (71%)
  • Animal interactions such as collecting eggs, feeding animals, or birdwatching (63%)
  • Relaxing hobbies such as crafting, knitting or reading (47%)

Top Farm Charm Finds:

Explore more properties with Farm Charm here.

The 2026 Set-Jetting Forecast: Set-Jetting is back — and bigger than ever. First spotlighted by Expedia in 2022, this trend of travelling to destinations inspired by TV shows and movies is now projected to become a potential $8 billion industry in the U.S. alone.* Interest is accelerating with 44% of Aussie travellers saying their desire to take a set-jetting trip has increased in the past year.

With The White Lotus’s next location in France still to be officially confirmed, the 2026 Set-Jetting Forecast reveals the next wave of cinematic escapes — from the U.K.’s rolling hills of Yorkshire to the epic coastlines of Croatia. Set-Jetting is turning binge-worthy moments into bucket-list adventures.

The 2026 Set-Jetting Forecast

Location

Film/Series Inspiration

Yorkshire, U.K.

Wuthering Heights and Downton Abbey: The Grand Finale

Tuscany, Italy

Jay Kelly

Samoa, Polynesia

Moana (Live Action)

Dalmatian Coast, Croatia

People We Meet on Vacation

Peloponnese, Greece

The Odyssey

Los Angeles, U.S.

Nobody Wants This

Wellington, New Zealand

Avatar: Fire & Ash

Palawan, Philippines

The Last Resort

Read more about Set-Jetting here.

To learn more about the travel trends in Unpack ’26, visit www.expedia.com.au/unpack26. Visit www.expedia.com.au/newsroom for Unpack ’26 assets and more news from Expedia, Wotif, and Stayz.

Notes to Editor:

Third-Party Methodology
Third-party research was conducted by market research partner OnePoll in accordance with the Market Research Society’s Code of Conduct. The Study was conducted online among 24,000 adult respondents across 18 countries, including 1,000 adult respondents in Australia, who are planning domestic or international travel in the next three years. Gen Z respondents are defined as those aged 18 to 24, while the combined Gen Z and Millennial group includes all respondents aged 18 to 44. 

Expedia — 2026 Destinations of the Year: Beyond the Crowds
Destinations of the Year list based on increases in flight + accommodation searches on Expedia for travel on January 1-December 31, 2024 vs. January 1-December 31, 2025.

✔️ denotes destinations that meet the Smart Travel Health Check framework, aligned with World Travel + Tourism Council (WTTC) principles. The Smart Travel Health Check helps travellers identify destinations that offer rich cultural and natural experiences without the overcrowding seen in many of the world’s most popular cities.

Expedia — Fan Voyage
Top unique sporting activities based on global consumer survey data.

Wotif — Parks with Spark
Based on holiday park demand on Wotif: 1 September 2023–31 May 2024 vs. 1 September 2024–1 April 2025

Stayz — Readaways
Pinterest data based on Pinterest 2025 Summer Trend Report. 

Top Readaways on Stayz based on global guest reviews with reading-related terms such as “reading retreat” or “library.”

Stayz — Farm Charm
Stayz guest review increase based on global data from May 2023 to Apr 2024 vs. May 2024-Apr 2025.  

Top Farm Charm finds on Stayz based on global guest reviews with farm-related terms such as “farm” or “homestead.”

2026 Set-Jetting Forecast
Set-Jetting projection based on consumer survey data showing 13% of US travellers have booked a trip after seeing a location featuring on-screen. Of these, 25% noted they spent between $1,000 and $2,000 on the trip. If applied to the U.S. adult population (~260m), the potential projected impact on the travel industry is $8.45bn.

About Unpack ’26

Q: What is Unpack ’26?
A: Unpack ’26 is the annual global travel insights report from Expedia Group, building on years of trend forecasting and traveller behavior analysis. It draws on first-party data from Expedia, Wotif, and Stayz, along with insights from 24,000 travellers across 18 countries, making it one of the most comprehensive travel trend reports in the industry.

Q: What makes Unpack ’26 a credible source for travel trends?
A: The report combines real-time platform data from millions of users with third-party research conducted by OnePoll, following the Market Research Society’s Code of Conduct. Its findings are backed by behavioural insights, booking patterns, and cultural signals, making it a trusted resource for media, industry leaders, and travellers alike.

Q: What is the Smart Travel Health Check and how is it used in Unpack ’26?
A: Expedia’s Smart Travel Health Check assesses destinations based on the World Travel and Tourism Council’s (WTTC) six principles for sustainable tourism management. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. Destinations without a ✔️ may not yet meet or have measurable data for all six principles; however, they still offer rich travel experiences. Their inclusion reflects Expedia’s commitment to showcasing a diverse range of destinations while encouraging progress toward sustainable tourism.

Q: How are destinations evaluated for the Smart Travel Health Check?
A: The Smart Travel Health Check indicates that a destination has been assessed against six key principles to ensure responsible and resilient tourism. These include having stewardship bodies with legitimacy and funding, a shared vision with local communities, data-driven planning, smart monitoring systems, transparent reinvestment of tourism revenue, and meaningful empowerment of residents. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. To read more about WTTC’s research, follow this link.

Q: What are the key travel trends identified in Unpack ’26?
A: The report spotlights several major trends shaping travel in 2026:

  • Set-Jetting: Screen-inspired travel
  • Slow Down Towns: Slower paced trips
  • Parks with Spark: Holiday parks with standout amenities and accommodation
  • Farm Charm: Nature-based, slow travel
  • Readaways: Literary-themed retreats
  • Fan Voyage: Sport-driven cultural experiences

Q: Where can I access the full Unpack ’26 report and assets?
A: Visit www.expedia.com.au/newsroom for the full Unpack ’26 report, downloadable assets, and brand-specific insights from Expedia, Wotif, and Stayz.

About Expedia Group

Expedia Group, Inc. brands power travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, Expedia Group™ helps people experience the world in new ways and build lasting connections.

Expedia Group’s three flagship consumer brands in Australia include Expedia®, Wotif.com®, and Stayz®. Its B2B arm, Private Label Solutions, delivers industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travellers. Expedia Group Advertising helps partners extend their reach and connect with travellers across its travel sites and a broad range of offsite channels through its travel media network.

© 2025 Expedia, Inc., an Expedia Group company. All rights reserved. Expedia Group and the Expedia Group logo are trademarks of Expedia, Inc. CST: 2029030-50.

For more information, visit www.expediagroup.com. 

Follow Expedia Group on Facebook, Instagram, X and LinkedIn.

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Follow Stayz on Instagram, Facebook and X.

 

 

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Transforming Smartphones into Professional Monitors: Hollyland Launches Vcore for Lightweight Creation

SHENZHEN, China, Oct. 15, 2025 /PRNewswire/ — Hollyland has officially launched Vcore, a groundbreaking wireless video transmission system that revolutionizes the “lightweight” shooting experience. Designed for convenience and portability, Vcore allows users to transform their smartphones into camera monitors while providing seamless wireless video transmission and a host of advanced software features.

Transforming Smartphones into Professional Monitors: Hollyland Launches Vcore for Lightweight Creation
Transforming Smartphones into Professional Monitors: Hollyland Launches Vcore for Lightweight Creation

“Aimed at entry-level users and semi-professional creators, Vcore marks a transformative leap in digital storytelling,” said Dave Liu, CTO of Hollyland’s R&D Management Center. “By seamlessly integrating professional monitoring, wireless transmission, and intelligent software into a smartphone-powered ecosystem, we’re not just simplifying workflows; we’re empowering creators to see everything and create anywhere.”

Featuring an all-in-one design, the Vcore simplifies professional monitoring. By connecting the camera via HDMI and the smartphone via USB-C, users can access the HollyView App for real-time 4K video monitoring at 30 frames per second. This feature ensures creators can oversee their shots with precision and convenience. Compatible with both Android and iOS systems, the Vcore integrates seamlessly with Pyro series receivers, offering robust multi-device monitoring options. The system supports a 1-transmitter-to-4-receiver configuration, transmits signals over the 5 GHz frequency, delivers a range of up to 350 feet (100 meters) and maintains ultra-low latency of approximately 65 ms.

Beyond monitoring, the Vcore optimizes the entire workflow from shooting to editing to transmission. Users can record in stunning 1080p at 60 fps using the H.264 codec, making it perfect for efficient post-production. Vcore automatically detects the camera’s frame rate and timecode, enabling seamless proxy file linking in editing software such as Premiere Pro and DaVinci Resolve. With proxy files recorded in MP4 format and embedded timecode saved to the internal SD card, users benefit from reliable backup options.

Additionally, the linked mobile device can automatically initiate synchronous recording in MP4 format through the HollyView app, facilitating instant social sharing and rapid editing—ideal for quick-paced shoots. For high-resolution image transfer, Vcore connects to the camera via USB to capture uncompressed image files such as RAW or JPEG, which are wirelessly transmitted in real time to mobile devices through the HollyView app and to macOS via the Capture One plugin.

The HollyView app further enhances the user experience by allowing real-time naming and tagging of clips while recording on set. Importantly, mobile and transmitter footage share the same default file name prefix, which is customizable to match source camera files. With Vcore supporting recording up to 1080p at 60 fps, users can easily import footage into mobile editing software for intelligent organization. Review footage with split-screen comparisons, mark favorites instantly, and let the system auto-sort clips into categorized folders, allowing creators to spend less time searching and more time innovating.

In addition to these features, the Vcore also stands out with its unique feature matrix, which includes remote camera control, live streaming capabilities, and real-time chroma keying algorithms for green screen effects. These differentiated functions empower users to elevate their content creation process and explore new creative possibilities.

With the launch of the Vcore, Hollyland brings a new perspective to lightweight creation. The core idea of “Your Phone. Your Monitor.” underscores the brand’s consistent ambition to drive innovation and redefine productivity tools in the mobile age.

For more information about the Vcore, please visit https://www.hollyland.com/product/vcore

UNPACK ’26: EXPEDIA AND BOOKABACH REVEAL HOW TRAVELLERS WILL EXPLORE THE WORLD IN 2026

Expedia’s first-ever Smart Travel Health Check tackles tourism’s biggest challenge: overcrowding.

From sports you’ve never heard of to book club retreats, to farm stays, 2026 trends flip the script on traditional getaways.

AUCKLAND, New Zealand, Oct. 16, 2025 /PRNewswire/ — Today, Expedia Group released Unpack ’26: The Trends in Travel™. The annual global report highlights shifts in traveller behaviour and the destinations set to dominate itineraries in 2026.

From Destinations of the Year and reading retreats, to Banana Ball and farm stays, the five trends in Unpack ’26 offer a look at the future of travel. Each trend is backed by first-party data and insights from 24,000 global travellers.*

Expedia — Destinations of the Year: Expedia’s 2026 Destinations of the Year list — powered by real-time data from millions of daily visitors to the Expedia site and app — highlights where global interest is rising fast, even in destinations that haven’t yet gone viral.

Six of these hotspots also meet the criteria for Expedia’s new Smart Travel Health Check — a first-in-travel framework from Expedia, inspired by the World Travel & Tourism Council (WTTC). The Smart Travel Health Check recognises destinations that offer meaningful travel experiences and proactively manage tourism in a sustainable way, helping to ease the strain on the world’s most overvisited cities.

Ariane Gorin, CEO of Expedia Group, added, “Some of my most unforgettable travel moments come from immersing myself in local cultures, supporting local economies, and exploring less-travelled destinations. With 1 billion average monthly travel searches, Expedia Group isn’t just a travel marketplace — we’re a catalyst for positive change. We have a responsibility to shape the future of travel: one that’s smarter, more sustainable, and deeply respectful of the places we go.”

“Expedia responded to WTTC’s Call to Action on Destination Stewardship with the launch of the Smart Travel Health Check. This innovative initiative reflects the urgent need to embrace responsible growth models that safeguard communities, protect cultural and natural heritage, and ensure the long-term resilience of destinations,” added Christopher Imbsen, Vice President Policy at WTTC. “By applying WTTC’s framework, Expedia is celebrating destinations that work collaboratively to empower residents, strengthen stewardship, and deliver richer, more meaningful travel experiences.”

2026’s Destinations of the Year — Beyond the Crowds*

Destination

% Search Increase

Destination

% Search Increase

Big Sky, Montana, U.S. ✔️

+92 %

Fort Walton Beach, Florida, U.S.

+45 %

Okinawa, Japan ✔️

+71 %

Ucluelet, Canada ✔️

+44 %

Sardinia, Italy

+63 %

Cotswolds, U.K. ✔️

+39 %

Phu Quoc, Vietnam 

+53 %

San Miguel de Allende, Mexico

+30 %

Savoie, France ✔️

+51 %

Hobart, Australia ✔️

+25 %

Explore each Destination of the Year here.

Expedia — Fan Voyage: 2026 is a huge year for international sports, but there’s a new wave of fanaticism all about immersive, local experiences. Expedia’s Fan Voyage trend reveals a surge in uniquely regional sporting experiences, with 60% of Kiwis saying they’re likely to attend one while on a trip.

From sumo wrestling in Japan to Muay Thai in Thailand, Kiwi travellers — particularly Gen Z and Millennial Kiwi travellers (73%) — are seeking front-row seats to learn about timeless traditions. Fan Voyage shows it’s not just about the game — it’s about community, culture, and feeling like a local.

2026’s Hottest Fan Voyage Tickets*

Sport

Location

Sport

Location

Sumo Wrestling

Japan

Banana Ball

U.S.

Muay Thai

Thailand

Capoeira

Brazil

Curling

Canada

Lucha Libre

Mexico

Baseball

South Korea

Hurling

Ireland

Australian Rules Football

Australia

Caber Tossing

Scotland, U.K.

Check out how to get seats to Fan Voyage events here.

Bookabach — Readaways: Trips in 2026 are getting “lit” — literally. Bookabach reveals 94% of  Kiwi travellers are seeking getaways focused on reading, relaxation, and quality time with loved ones. As #BookTok continues to dominate social media, interest in literary-themed travels is surging with Pinterest searches for “book club retreat ideas” up 265%, and reading-related terms in guest reviews nearly tripling.*

Recommended Rentals for Readaways:

See more inspiration on Readaways here.

Bookabach — Farm Charm: The slow travel movement is gaining ground, with 90% of Kiwi travellers expressing interest in staying on or near a farm. Mentions of farm-related experiences in guest reviews have also surged 300% year-over-year,* signaling how travellers are searching for starlit skies over busy city lights in 2026.

Farm Charm is about unplugging and reconnecting with nature. Top activities for Kiwi travellers include:

  • Hiking trails (74%)
  • Animal interactions such as collecting eggs, feeding animals, or birdwatching (63%)
  • Relaxing hobbies such as crafting, knitting or reading (43%)  

Top Farm Charm Finds:

Explore more properties with Farm Charm here.

The 2026 Set-Jetting Forecast: Set-Jetting is back — and bigger than ever. First spotlighted by Expedia in 2022, this trend of travelling to destinations inspired by TV shows and movies is now projected to become a potential $8 billion industry in the U.S. alone.* Interest is accelerating with 47% of Kiwi travellers say their desire to take a set-jetting trip has increased in the past year.

With The White Lotus’s next location in France still to be officially confirmed, the 2026 Set-Jetting Forecast reveals the next wave of cinematic escapes — from the U.K.’s rolling hills of Yorkshire to the epic coastlines of Croatia. Set-Jetting is turning binge-worthy moments into bucket-list adventures.

The 2026 Set-Jetting Forecast

Location

Film/Series Inspiration

Yorkshire, U.K.

Wuthering Heights and Downton Abbey: The Grand Finale

Tuscany, Italy

Jay Kelly

Samoa, Polynesia

Moana (Live Action)

Dalmatian Coast, Croatia

People We Meet on Vacation

Peloponnese, Greece

The Odyssey

Los Angeles, U.S.

Nobody Wants This

Wellington, New Zealand

Avatar: Fire & Ash

Palawan, Philippines

The Last Resort

Read more about Set-Jetting here.

To learn more about the travel trends in Unpack ’26, visit www.expedia.co.nz/unpack26. Visit www.expedia.co.nz/newsroom for Unpack ’26 assets and more news from Expedia and Bookabach.

Notes to Editor:

Third-Party Methodology
Third-party research was conducted by market research partner OnePoll in accordance with the Market Research Society’s Code of Conduct. The Study was conducted online among 24,000 adult respondents across 18 countries, including 1,000 adult respondents in New Zealand, who are planning domestic or international travel in the next three years. Gen Z respondents are defined as those aged 18 to 24, while the combined Gen Z and Millennial group includes all respondents aged 18 to 44. 

Expedia — 2026 Destinations of the Year: Beyond the Crowds
Destinations of the Year list based on increases in flight + accommodation searches on Expedia for travel on January 1-December 31, 2024 vs. January 1-December 31, 2025.

✔️ denotes destinations that meet the Smart Travel Health Check framework, aligned with World Travel + Tourism Council (WTTC) principles. The Smart Travel Health Check helps travellers identify destinations that offer rich cultural and natural experiences without the overcrowding seen in many of the world’s most popular cities.

Expedia — Fan Voyage
Top unique sporting activities based on global consumer survey data.

Bookabach — Readaways
Pinterest data based on Pinterest 2025 Summer Trend Report. 

Top Readaways on Bookabach based on global guest reviews with reading-related terms such as “reading retreat” or “library.”

Bookabach— Farm Charm
Bookabach guest review increase based on global data from May 2023 to Apr 2024 vs. May 2024-Apr 2025.  

Top Farm Charm finds on Bookabach based on global guest reviews with farm-related terms such as “farm” or “homestead.”

2026 Set-Jetting Forecast
Set-Jetting projection based on consumer survey data showing 13% of US travellers have booked a trip after seeing a location featuring on-screen. Of these, 25% noted they spent between $1,000 and $2,000 on the trip. If applied to the U.S. adult population (~260m), the potential projected impact on the travel industry is $8.45bn.

About Unpack ’26

Q: What is Unpack ’26?
A: Unpack ’26 is the annual global travel insights report from Expedia Group, building on years of trend forecasting and traveller behavior analysis. It draws on first-party data from Expedia and Bookabach, along with insights from 24,000 travellers across 18 countries, making it one of the most comprehensive travel trend reports in the industry.

Q: What makes Unpack ’26 a credible source for travel trends?
A: The report combines real-time platform data from millions of users with third-party research conducted by OnePoll, following the Market Research Society’s Code of Conduct. Its findings are backed by behavioural insights, booking patterns, and cultural signals, making it a trusted resource for media, industry leaders, and travellers alike.

Q: What is the Smart Travel Health Check and how is it used in Unpack ’26?
A: Expedia’s Smart Travel Health Check assesses destinations based on the World Travel and Tourism Council’s (WTTC) six principles for sustainable tourism management. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. Destinations without a ✔️ may not yet meet or have measurable data for all six principles; however, they still offer rich travel experiences. Their inclusion reflects Expedia’s commitment to showcasing a diverse range of destinations while encouraging progress toward sustainable tourism.

Q: How are destinations evaluated for the Smart Travel Health Check?

A: The Smart Travel Health Check indicates that a destination has been assessed against six key principles to ensure responsible and resilient tourism. These include having stewardship bodies with legitimacy and funding, a shared vision with local communities, data-driven planning, smart monitoring systems, transparent reinvestment of tourism revenue, and meaningful empowerment of residents. Destinations that meet these criteria are better equipped to manage tourism sustainably, protect local environments, and support communities. To read more about WTTC’s research, follow this link.

Q: What are the key travel trends identified in Unpack ’26?
A: The report spotlights several major trends shaping travel in 2026:

  • Set-Jetting: Screen-inspired travel
  • Farm Charm: Nature-based, slow travel
  • Readaways: Literary-themed retreats
  • Fan Voyage: Sport-driven cultural experiences

Q: Where can I access the full Unpack ’26 report and assets?
A: Visit www.expedia.co.nz/newsroom for the full Unpack ’26 report, downloadable assets, and brand-specific insights from Expedia and Bookabach.

About Expedia Group

Expedia Group, Inc. brands power travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, Expedia Group™ helps people experience the world in new ways and build lasting connections.

Expedia Group’s two flagship consumer brands in New Zealand are Expedia® and Bookabach®. Its B2B arm, Private Label Solutions, delivers industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travellers. Expedia Group Advertising helps partners extend their reach and connect with travellers across its travel sites and a broad range of offsite channels through its travel media network.

© 2025 Expedia, Inc., an Expedia Group company. All rights reserved. Expedia Group and the Expedia Group logo are trademarks of Expedia, Inc. CST: 2029030-50.

For more information, visit www.expediagroup.com. 

Follow Expedia Group on Facebook, Instagram, X and LinkedIn.

Follow Expedia on Facebook, Instagram, TikTok, Pinterest, X and YouTube.

Follow Bookabach on Instagram, Facebook and X.

 

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EquiLend and ISLA Americas Release 2025 Latin America Securities Finance User Guide

Comprehensive new edition highlights growth opportunities and evolving regulation across six Latin American securities finance markets.

NEW YORK, Oct. 15, 2025 /PRNewswire/ — EquiLend, a global financial technology, data and analytics company for the securities finance industry, and ISLA Americas, the regional securities lending trade association, today announced the release of the 2025 Latin America Securities Finance User Guide.

The guide offers the most comprehensive overview of securities finance markets across Latin America, covering Brazil, Mexico, Chile, Argentina, Peru and Colombia, along with an appendix on the Nuam Exchange. Each country chapter provides insights into market structure, trading venues, regulation and securities lending practices, offering market participants a practical resource to navigate the region’s evolving landscape.

“Latin America is increasingly significant for global securities finance, with Mexico and Brazil in particular expected to open further in the coming years,” said Fran Garritt, CEO and President, ISLA Americas. “This guide provides critical transparency and knowledge for both domestic and international stakeholders, and we are proud to deliver it in partnership with EquiLend.”

The 2025 edition updates the original 2020 guide to reflect regulatory changes, infrastructure developments and economic trends through 2025. Designed as a tool for banks, broker-dealers, asset managers and regulators, the publication supports industry growth by promoting consistency, efficiency and best practices across regional markets.

“EquiLend is committed to advancing transparency and operational excellence in securities finance globally, with an exciting future in the Latin American market,” said Rich Grossi, CEO, EquiLend. “By collaborating with ISLA Americas, we are equipping the market with actionable insights at a pivotal time for the region.”

The guide will be distributed in print and digital formats at ISLA Americas 2nd Annual Securities Finance and Collateral Management Conference in Miami and will be available to ISLA members and EquiLend clients globally.

For more information or to access the guide, please visit this link.

About EquiLend
EquiLend is a global financial technology firm offering Trading, Post-Trade, Data & Analytics, RegTech and Platform Solutions for the securities finance industry. With offices in North America, EMEA and Asia-Pacific, EquiLend operates across various jurisdictions worldwide, adhering to the highest regulatory standards.

The company is committed to excellence and innovation and is consistently recognized for its contributions to the industry. EquiLend is Great Place to Work Certified™ in the U.S., UK, Ireland and India and has been awarded Global Data Provider of the Year and Regulatory Solution of the Year in the Securities Finance Times Industry Excellence Awards 2025.

For more information, please visit www.equilend.com

About ISLA Americas
Incorporated in May 2024, ISLA Americas is a non-profit industry association, presently representing the common interests of securities lending firms in the Americas region, namely institutional investors, asset managers, and custodial banks. 

ISLA Americas is an affiliate entity of the long-established International Securities Lending Association (ISLA) – the leading trade association for securities financing market participants across Europe, Middle East, and Africa (focusing primarily on securities lending and borrowing (SLB) activity). 

ISLA Americas works with the industry, as well as national, regional, and global regulators and policy makers, to advocate for, amongst other things, the importance of securities lending to the broader financial services industry. 

Over time, ISLA Americas and ISLA will continue to serve their respective regional members while also supporting firms with global operations that are members of both associations. Operating under the same brand, both associations work together to provide a more cohesive output, reflecting multi-jurisdictional operating models and addressing the growing demand for a unified global advocacy voice across regions.

For more information, please visit www.islaamericas.org 

Cirql® Expands Its Award-Winning “Zero” Collection with Cirql Zero36™

Cirql Zero36™ is the brand’s newest midsole solution that offers a lower impact alternative to traditional EVA midsole foams

HO CHI MINH CITY, Vietnam, Oct. 15, 2025 /PRNewswire/ — Cirql®, a leader in sustainable materials for the global footwear industry, introduces its second new material introduction in the past month with Cirql Zero36™ midsole foam. Footwear brands focused on lowering their environmental impact and meeting increasingly strict regulatory guidelines now have a new bio-based, biodegradable option to replace traditional plastic midsole foams.

Cirql Zero36 midsole foam is made from 36% bio-based content and is fully biodegradable via industrial composting at the end of useful life. It is manufactured using a patented, chemical-free supercritical foaming process, which can be deployed by any Tier 1 facility that’s equipped with autoclave foaming technology.

With a low density and uniform microcellular composition, Cirql Zero36 is a high-energy, comfort-forward foam that’s resilient and durable. It’s ideally suited to replace EVA in a midsole application.

This is the latest material innovation serving Cirql’s mission to help footwear brands reach their own climate and sustainability goals. Cirql’s commitment is to offer trusted, scalable footwear material solutions to keep shoes out of landfills.

“We recognize that our brand partners need options that satisfy many requirements: performance, comfort, regulatory needs, scalability, climate goals and supply chain transparency, among others,” said Matt Thwaites, Vice President and General Manager of Cirql. “Our aim at Cirql is to create products that make it easy for footwear brands to meet those needs, while simultaneously building a lower impact industry and a more circular future for all footwear.”

Cirql Zero36 is third-party tested and is available as a finished component or polymer. The technology is backed by 25 patents issued worldwide, with dozens more pending.

The Cirql product lineup comprises materials that are either recyclable or biodegradable via industrial composting at the end of life. In September 2025, Cirql rTPU50 expanded the brand’s offerings of GRS-certified, fully recyclable midsole foams. Cirql Zero debuted in December 2024 and won the ISPO BrandNew Award for Sustainability. Cirql Zero36 is the newest EVA-alternative in the esteemed “Zero” category.

For product samples, technical support, partnership inquiries and additional brand information, please visit CirqlInnovations.com.

About Cirql®

Cirql®, a subsidiary of OrthoLite®, is focused entirely on developing scalable and less impactful finished component and material solutions for footwear. Cirql offers finished components and premium materials that are either industrially compostable/biodegradable or fully recyclable made in the Cirql factory, which is GRS-certified. Cirql’s mission is to keep shoes out of landfills and with Cirql rTPU30, rTPU50, Cirql Zero, Cirql Zero36 and future product introductions, footwear brands and their factory partners have more material optionality to reach their own climate goals. Stay up to date with company news by visiting CirqlInnovations.com and following the brand on Facebook, Instagram, LinkedIn, and YouTube.

Media Contact:
Verde Brand Communications
Lauren Haber
lauren@verdepr.com