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‘Tailored for Your Smile’ — Colgate’s latest electric toothbrush launches first on Shopee

Colgate is meeting the oral care needs of Gen Z and Millennial consumers and offering exclusive deals with its Super Brand Day campaign on Shopee Mall

KUALA LUMPUR, MALAYSIA – Media OutReach – 9 May 2022 – Colgate, the global leader in oral care, collaborates with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, to launch their new electric toothbrush that is ‘Tailored for Your Smile’. The electric toothbrush was developed based on the brand’s research into category and cultural trends to create product innovations that suit the lifestyle of modern consumers. It is only available online and in five markets — Singapore, Malaysia, Thailand, Vietnam and Philippines, and shoppers can look forward to special launch deals only on Colgate’s official store on Shopee Mall.

The new electric toothbrush lets users personalise their brushing experience with 10 levels of vibration intensities and 4 different cleaning modes — squeaky clean, sparkle, gum care and night spa. With a total of 33 combinations, users can customise their brushing experience for just what they need.

It comes packed with smart features that provide real-time “coaching” for the best brushing experience, including its smart pressure sensor to remind users to apply less pressure when brushing their teeth, a quad pacer that pulses when it is time to change the brushing area, and a built-in timer of two minutes for optimal efficiency.

Yves Briantais, Vice President Marketing, Asia Pacific, Colgate-Palmolive said: “We are extremely happy and excited to launch Colgate’s first smart electric toothbrush on Shopee to help people in Malaysia noticeably improve their oral health. With a large and fast-growing base of digital consumers in this region, we decided to adopt a digital-first approach aimed at reaching and serving them with an engaging and tailored online shopping experience. We hope to encourage consumers to upgrade from their trusty manual toothbrushes to one that can bring them a personalised brushing experience.”

Pavan Challa, Director, Regional Brand Partnerships, Shopee said, “In the past year, we are seeing more consumers shopping online for essential products, with 8 times more users shopping online at least once a month on Shopee Mall. We have been working with brands such as Colgate to expand our product variety to meet this increasing demand. With Oral Care as our fastest-growing subcategory, we are glad to be the exclusive e-commerce platform to bring Colgate’s innovative smart electric toothbrush to our shoppers. We will continue partnering with brands to offer shoppers access to greater convenience, variety and value all-year-round through Shopee Mall.”

Last year, Shopee and Colgate-Palmolive signed their first Memorandum of Understanding (MoU) to jointly drive e-commerce penetration for the Personal Care category on Shopee in the region. It marked a key milestone in deepening collaboration on multiple fronts to accelerate growth of Colgate-Palmolive’s digital commerce business across Southeast Asia and Taiwan by more than 20x by 2025. Oral Care is the fastest-growing subcategory on Shopee, driven by increasing consumer demand for trusted brands and innovative products.

Starting this year, Colgate-Palmolive became a strategic partner under Shopee’s Regional Champion Brands Programme[1], which will help to strengthen Colgate-Palmolive’s online presence and deliver more of their innovative and high-quality products to millions of households through Shopee’s extensive reach.

‘Tailored For Your Smile’ Super Brand Day on 12 May

During the campaign, Colgate will educate users about oral care routine and tips suited to Malaysians’ hectic lifestyle, on Shopee Live. Viewers will discover the unique features of Colgate’s latest electric toothbrush while having the chance to win exclusive 50% off no minimum spend vouchers capped at RM3 and even a unit of the new toothbrush itself. Check out the session on 12 May, 5pm on Shopee Live.

Also on 12 May, Colgate will roll out exclusive deals for its smartest electric toothbrush, providing shoppers with the best value and deals including:

  • Colgate Electric Toothbrush Deals: Buy 1 Gift 4, Buy 1 Colgate Electric Toothbrush and get four gifts worth up to RM250
  • Exclusive bundles for the Colgate Electric Toothbrush and Colgate Portable Water Flosser and enjoy 0% instalment for every purchase of Colgate Electric Toothbrush and Colgate Portable Water Flosser
  • Spend, Tap, and stand a chance to Win prizes worth up to RM25,670 including a brand new iPad 10.2-inch 64GB
  • Up To RM70 Off Voucher and 100% Coins Cashback Voucher
  • Amazing free gifts with purchase, such as Samu Giken 2-in-1 Hotpot and Grill worth RM250, and Samu Giken Aroma Diffuser and Humidifier worth RM60.90


Find out more about the Colgate Tailored For Your Smile campaign at https://shopee.com.my/m/colgate-sbd-may12-preview.

Download the Shopee app for free on the App Store or Google Play Store.

[1] Regional Champion Brands Programme is an exclusive, by-invite only program open to top brand partners, aimed to better support brands in accelerating their growth on the regional and local levels.

About Colgate-Palmolive

Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, the Company sells its products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA Skin, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. The Company is recognized for its leadership and innovation in promoting environmental sustainability and community well-being, including its achievements in saving water, reducing waste, promoting recyclability and improving children’s oral health through its Bright Smiles, Bright Futures program, which has reached more than 1.3 billion children since 1991. For more information about Colgate’s global business and how the Company is building a future to smile about, visit .

About Shopee Mall

Shopee Mall
is the region’s leading online mall offering one-stop access to a wide range of international and local brands and retailers. Shoppers can enjoy three guarantees delivered by Shopee Mall — 100% authentic products, free returns and free shipping. With always-on deals, entertainment and a robust loyalty programme, Shopee Mall offers an unparalleled online shopping experience and best value all year round. Shopee Premium was introduced in 2020 to add greater variety to Shopee Mall. Users can shop from a curated selection of premium fashion, beauty and lifestyle products from renowned luxury brands.

#Colgate-Palmolive #Shopee

The issuer is solely responsible for the content of this announcement.

Covid and Conflict Complicate Fruit Supply Across Southeast Asia

China's zero-covid policy and Russia's war in Ukraine have disrupted fruit supply in Asia
China's zero-covid policy and Russia's war in Ukraine have disrupted fruit supply in Asia (Photo: Reuters).

China’s zero-Covid policy for imports has disrupted the Thai exportation of durian crops, while coffee farmers in Vietnam have resorted to growing avocados and durians due to the high cost of fertilizer amidst the conflict in Ukraine.

Laos Drops Testing For Vaccinated Tourists, Announces Full Reopening

Tourism in Luang Prabang
A tourist rides a bicycle in Luang Prabang

Laos has announced a full reopening to tourism today that allows vaccinated arrivals to enter the country without any testing requirements.

Laos to Seek Oil From Russia

Oil fields in Russia (Photo: Bloomberg)
Oil fields in Russia (Photo: Bloomberg)

A notice issued by the Prime Minister’s Office yesterday directed relevant ministries to seek cheap oil from Russia.

Inflation Reaches 9.9 Percent in Laos

Inflation Reaches Over 9 Percent in Laos.

Year-on-year inflation in Laos increased to 9.9 percent in April, according to the latest statistics from the Lao Statistics Bureau.

Spackman Media Group Artist Son Suk-Ku #1 In Korea’s Actor Popularity Rankings

  • According to Good Data TV Popularity Research in Korea, Spackman Media Group artist Son Suk-ku ranked number one in actor popularity as his K-drama, MY LIBERATION NOTES, grows in following and viewership
  • Represented by SBD Entertainment, a wholly-owned subsidiary of Spackman Media Group, Son Suk-ku stars along with Ma Dong-seok (Don Lee) in upcoming film THE ROUNDUP, a sequel film to the 2017 box office hit THE OUTLAWS, which is expected to be released on May 18

SINGAPORE – Media OutReach – 6 May 2022 Spackman Entertainment Group Limited (the “Group“), one of Korea’s leading entertainment production groups founded in 2011 by media & technology investor Charles Spackman, wishes to announce that Son Suk-ku of the Group’s associated company, Spackman Media Group Limited (“Spackman Media Group“) took the top spot in Korea’s actor popularity rankings as of May 2 on the back of his latest K-drama MY LIBERATION NOTES, according to Good Data TV Popularity Research.

Kim Ji-won, a co-star of MY LIBERATION NOTES and who previously starred in DESCENDANTS OF THE SUN (2016), ranked second in Korea’s actor popularity rankings. Lee Joon-gi of AGAIN MY LIFE (2022) ranked third.

Previously, Spackman Media Group artist Son Ye-jin ranked number one on the same popularity rankings as of December 2019, while starring in CRASH LANDING ON YOU (2019). CRASH LANDING ON YOU achieved massive record-breaking viewership success in Korea and became a top hit in Japan, attaining #1 on Japan’s Netflix for four months. The K-drama was one of the top 10 Most Watched Netflix Shows in the United States.

Good Data TV Popularity Research is announced by Good Data Corporation, an organization specializing in the analysis of the competitiveness of Korean broadcasting content. The results are from the studies of the reactions of netizens on blogs, community groups and social networking services.

Represented by SBD Entertainment Inc. (“SBD Entertainment“), a wholly-owned subsidiary of Spackman Media Group, Son Suk-ku’s K-drama MY LIBERATION NOTES airs every Saturday and Sunday at 22:30 on JTBC, and is also available on Netflix. MY LIBERATION NOTES tells the story of a secretive stranger (Son Suk-ku) and three siblings (Kim Ji-won, Lee Min-ki and Lee El), who long to escape from their dead-end lives. The Korean drama is produced by Chorokbaem Media and JTBC Studios.

Alongside Ma Dong-seok (Don Lee) of Marvel Studios’ ETERNALS (2021), Son Suk-ku stars in THE ROUNDUP, a sequel to the 2017 box office hit THE OUTLAWS, which is scheduled to premiere on May 18. THE ROUNDUP was pre-sold to 132 countries around the world, including Singapore, China, Thailand, Vietnam, Indonesia and France, as well as the regions of North America and Eastern Europe.

Previously, he starred in the romance comedy film, NOTHING SERIOUS (2021), which reached #1 at the box office in Korea last year, and K-dramas, Netflix’s D.P. (2021), DESIGNATED SURVIVOR: 60 DAYS (2019) and MATRIMONIAL CHAOS (2018). He also starred in the American Netflix drama series SENSE8, which was written and produced by the Wachowski sisters.

Other than Son Suk-ku, SBD Entertainment also represents one of Korea’s rapidly rising young actors, Han Ji-hyun of popular K-drama THE PENTHOUSE 3, who won the Best Rookie Female Actor in the 2021 Brand Customer Loyalty Awards in Korea and endorsed luxury brand Gucci in April 2021.

About Spackman Entertainment Group Limited

Spackman Entertainment Group Limited (“SEGL” or the “Company“), and together with its subsidiaries, (the “Group“), is one of Korea’s leading entertainment production groups. SEGL is primarily engaged in the independent development, production, presentation, and financing of theatrical motion pictures in Korea.

The Company was founded in 2011 by renowned media and technology investor Charles Spackman who served as the Company’s Executive Chairman until 2017. For the past two decades, Mr. Charles Spackman has been a powerhouse in the Korean entertainment industry starting in the early 2000’s with the pioneering success of Sidus Pictures, the largest movie production company at the time and the first to be listed in Korea. Mr. Spackman is also the Founder, Chairman and Chief Executive Officer of the global investment firm, Spackman Group. For more information, please visit and .

Since its founding, SEGL had produced more than 30 major motion pictures including a number of the highest grossing and award-winning films in Korea, namely #ALIVE (2020), CRAZY ROMANCE (2019), DEFAULT (2018), MASTER (2016), THE PRIESTS (2015), SNOWPIERCER (2013), COLD EYES (2013) and ALL ABOUT MY WIFE (2012).

Our films are theatrically distributed and released in Korea and overseas markets, as well as for subsequent post-theatrical worldwide release in other forms of media, including online streaming, cable TV, broadcast TV, IPTV, video-on-demand, and home video/DVD, etc. Generally, we release our motion pictures into wide-theatrical exhibition initially in Korea, and then in overseas and ancillary markets.

The Group also invests into and produces Korean television dramas. In addition to our content business, we also own equity stakes in entertainment-related companies and film funds that can financially and strategically complement our existing core operations. SEGL is listed on the Catalist of the Singapore Exchange Securities Trading Limited under the ticker 40E.

Production Labels

SEGL owns Novus Mediacorp Co., Ltd. (“Novus Mediacorp“), an investor, presenter, and/or post-theatrical distributor for a total of 79 films (58 Korean and 21 foreign) including ROSE OF BETRAYAL, THE OUTLAWS and SECRETLY, GREATLY, which was one of the biggest box office hits of 2013 starring Kim Soo-hyun of MY LOVE FROM THE STARS, as well as FRIEND 2: THE GREAT LEGACY. In 2012, Novus Mediacorp was also the post-theatrical rights distributor of ALL ABOUT MY WIFE, a top-grossing romantic comedy produced by Zip Cinema. In 2018, THE OUTLAWS, co-presented by Novus Mediacorp broke the all-time highest Video On Demand (“VOD“) sales records in Korea. For more information, please visit

The Company owns a 100% equity interest in Simplex Films Limited (“Simplex Films“) which is an early stage film production firm. The maiden film of Simplex Films, JESTERS: THE GAME CHANGERS (2019), was released in Korea on 21 August 2019. Simplex Films has several line-up of films including HURRICANE BROTHERS (working title).

The Company owns a 100% equity interest in Take Pictures Pte. Ltd. (“Take Pictures“) which produced STONE SKIPPING (2020) and THE BOX (2021), and shall release THE GUEST in the second half of 2022 and A MAN OF REASON, with the previous working title GUARDIAN in 2022 tentatively.

The Company owns a 100% equity interest in Greenlight Content Limited (“Greenlight Content“) which is mainly involved in the business of investing into dramas and movies, as well as providing consulting services for the production of Korean content. Through the acquisition of Greenlight Content, the Group’s first co-produced drama, MY SECRET TERRIUS, starring top Korean star, So Ji Sub, achieved #1 in drama viewership ratings for its time slot and recorded double digits for its highest viewership ratings. Greenlight Content was one of the main investors of MY SECRET TERRIUS.

The Company owns a 20% equity interest in The Makers Studio Co. Ltd., which plans to produce and release four upcoming films, the first of which will be THE ISLAND OF THE GHOST’S WAIL, a comedy horror film.

Talent Representation

The Company holds an effective shareholding interest of 43.88% in Spackman Media Group Limited (“SMGL“). SMGL, a company incorporated in Hong Kong, together with its subsidiaries, is collectively one of the largest entertainment talent agencies in Korea in terms of the number of artists under management, including some of the top names in the Korean entertainment industry. SMGL operates its talent management business through renowned agencies such as MSteam Entertainment Co., Ltd. (Son Ye-jin, Wi Ha-jun, Lee Min-jung, Ko Sung-hee), SBD Entertainment Inc. (Son Suk-ku, Han Ji-hyun, Lee Cho-hee, Park Keun-rok), UAA&CO Inc. (Kim Sang-kyung, Kim Hye-ri, Kim Ji-young, Wang Ji-won), Play Content Co., Ltd. (Kang Min-ji, Hwang-hwi) and Kook Entertainment Co., Ltd. (Baek Si-won, Shin Ji-woong). Through these full-service talent agencies in Korea, SMGL represents and guides the professional careers of a leading roster of award-winning actors/actresses in the practice areas of motion pictures, television, commercial endorsements, and branded entertainment. SMGL leverages its unparalleled portfolio of artists as a platform to develop, produce, finance and own the highest quality of entertainment content projects, including theatrical motion pictures, variety shows and TV dramas. This platform also creates and derives opportunities for SMGL to make strategic investments in development stage businesses that can collaborate with SMGL artists. SMGL is an associated company of the Company. For more information, please visit

The Company owns a 100% equity interest in Constellation Agency Pte. Ltd. (“Constellation Agency“). Constellation Agency, which owns The P Factory Co., Ltd. (“The P Factory“) and Platform Media Group Co., Ltd. (“PMG“), is primarily involved in the business of overseas agency for Korean artists venturing into the overseas market. The P Factory is an innovative marketing solutions provider specializing in event and branded content production. PMG is a talent management agency which represents and manages the careers of major artists in film, television, commercial endorsements and branded entertainment.

Strategic Businesses

The Company also operates a café-restaurant, Upper West, in the Gangnam district of Seoul and own a professional photography studio, noon pictures Co., Ltd.

For more details, please visit

#SpackmanEntertainmentGroup

Laos to Send 400 Athletes to SEA Games 2021 

Lao sepak takraw team at a previous edition of the SEA Games.
Lao sepak takraw team at a previous edition of the SEA Games.

More than 400 Lao athletes from Laos are to participate in the upcoming SEA Games 2021 in Hanoi, Vietnam. 

Samsung Singapore Launches BESPOKE Creators Collection

  • Consumers can now purchase BESPOKE refrigerators featuring panel designs by local creators and winning designs from 2021’s #BESPOKEDesignedByYou campaign
  • Consumers can also customise their BESPOKE refrigerators with their own creative artwork design

SINGAPORE – Media OutReach – 6 May 2022 – Following the successful debut of Samsung BESPOKE refrigerator in Singapore, Samsung Electronics Singapore is excited to offer consumers more unique panel design options with the introduction of the BESPOKE Creators Collection. It consists of six, one-of-a-kind designs from local interior design firm ROOOT Studio, artist Candice Phang, as well as the winners of the #BESPOKEDesignedByYou contest.

Consumers looking to further personalise and adorn their very own Samsung BESPOKE refrigerators now also have the option of printing out their original artwork [1] as refrigerator decals for the panels. This allows them to design the refrigerator of their dreams and decorate their homes to reflect their distinctive personalities and styles.

Gavin Yeong, Head of Digital Appliances, Samsung Electronics Singapore said: “The BESPOKE range has opened new design possibilities for homes, and we’ve received numerous feedback from consumers that they want more customisation and design options. With the introduction of BESPOKE Creators Collection, we hope to lay the groundwork for more collaborations with local designers and creators who can put their unique spin to household appliances that can appeal to more discerning homeowners.”

Modular refrigerators meet modern art

The BESPOKE Creators Collection features unique designs inspired by the everyday joy and passion points that fuel the creators’ creativity. The collection elevates common appliances into works of art that consumers can proudly display in their homes, which can become meaningful centrepieces to help spark conversations with family and friends at home.

The BESPOKE refrigerators also work as well as they look – they incorporate a variety of innovative features that promote healthier lifestyles by preserving the freshness of food items with adjustable cooling capabilities[2], as well as maximise and organise storage[2] so that homeowners can have adequate space that fits their changing lifestyles.

Creativity meets no bounds

Samsung Electronics Singapore has also rolled out a customisation option available on the Samsung Online Store and selected retailer stores, allowing consumers to truly experience the versatility of the BESPOKE refrigerator lineup by adding their own personal touch and flair.

After selecting the preferred BESPOKE refrigerator configuration, consumers can further personalise the appliance by submitting their original artwork to be printed as a refrigerator decal for the panels[1] .

Local Availability and Pricing

The Samsung BESPOKE Creators Collection is now available on the Samsung Online Store and selected consumer electronics retailer stores. Prices begin at $4,778 (without GST).

From now until 4 July, consumers can also receive complimentary artwork decals (worth up to $1,020) with purchase of any BESPOKE refrigerators. T&Cs apply.

Additionally, consumers can check out the BESPOKE Creators Collection in-store showcase in the coming months at selected retailer stores. More information will be shared in due course here.

Local creators ROOOT Studio and Candice Phang

Available in BESPOKE 4-Door Flex, $5,789
Goood Afternoon was designed as a conversational piece in the heart of the kitchen, and features elements of everyday Singaporeans’ lives, such as how interactions among people spark joy and ideas.

“When we were first briefed about this project, we wanted to create an artwork that was relatable to anyone and everyone through storytelling, just like how we design spaces. The piece, ‘Goood Afternoon’, was designed as a conversation starter in the heart of the kitchen, as we wanted our design to take a view of the everyday lives of people living in Singapore, and how interactions between people are sparked by things as simple as a greeting with a smile. Try to spot SAMSUNG in this work of art, as it has seamlessly integrated into our lives.”

Available in BESPOKE 1-Door Flex and Bottom Mount Freezer combination, $4,778
Inspired by Candice’s love for cats and plants, the design hopes to bring purrfect vibes to the kitchen with its whimsical design.

“My artwork for the BESPOKE Refrigerator is inspired by two of my favourite things – cats and plants. I wanted it to reflect my passions, while being relatable to others. It’s my interpretation of an enchanting, whimsical and purrfect world that comes to life on the fridge. My main intention is to create positive vibes and add a happy touch to any home or kitchen. While it’s the perfect design for plant or cat lovers, I think anyone can enjoy the bright and cheerful sight whenever they open the fridge.

This is the first time I’m creating artwork that will go on a refrigerator, so it’s incredibly fun, new, and exciting. I felt so much anticipation to see the final product, even during the creation process. Watching it come to life felt amazing. I love that this collaboration gave me the creative freedom to reflect my personal style and taste, which is what BESPOKE is all about.”

Designs by #BESPOKEDesignedByYou contest winners

Held in late 2021, the BESPOKE Design Contest (#BESPOKEDesignedByYou) last year invited members of the public to submit original artwork using the Samsung BESPOKE fridge as a canvas. Samsung received over 2,500 submissions, and the top four designs outclassed the competition with their unique designs which expounded on the possibilities of the BESPOKE refrigerator range.

Available combination: 2 x BESPOKE 1-Door Flex, $4,878

“From the kitchen of her little flat, my friend sees a regular kingfisher which brings her joy every time. This cherished memory can now be brought to life in anyone’s kitchen — the joy of experiencing the vibrance of life within nature.”

Available combination: 2 x BESPOKE 1-Door Flex, $4,878

“Like how refrigerator magnets often tell a cherished story or memory for the dwellers at home, this art piece pays homage to the feelings of nostalgia with its magical dose of vibrance and life.”

Available combination: 2 x BESPOKE 1-Door Flex and 1x Bottom Mount Freezer, $7,217

“Designed with clear precise lines and a meticulous attention to detail, feel free to get a closer look—can you find the cat residents living in the apartment?”

Available combination: BESPOKE 1-Door Flex and Bottom Mount Freezer, $4,778

“A portrayal of the harmony of life, a pair of koi fish arranged like the yin-yang symbol brings perfect balance to any home.”


[1] T&Cs apply, while stocks last. Refer to https://www.samsung.com/sg/bespoke-creators-collection/designed-by-you/ for the full disclaimers.

[2] Features stated are applicable to selected BESPOKE Refrigerator models.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at .

#Samsung

The issuer is solely responsible for the content of this announcement.