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Ascott aims to double India portfolio to 12,000 units by 2028 and commits to grow India as a key outbound source market

  • Inks three signings in Q1 2025 to add 600 units under the Oakwood brand, bringing Ascott’s current portfolio in India to ~6,100 units
  • Introduces lyf, The Crest Collection and The Unlimited Collection brands to cater to the evolving needs of next-gen travellers and address the growing demand for authentic Indian heritage and cultural experiences

MUMBAI, INDIA / SINGAPORE – Media OutReach Newswire – 10 April 2025 – The Ascott Limited (Ascott), the lodging business unit wholly owned by CapitaLand Investment (CLI), plans to double its portfolio in India to 12,000 units by 2028, up from about 5,500 units at the end of 2024. This was announced at the 20th Hotel Investment Conference – South Asia (HICSA), in Mumbai, where Ascott’s Chief Executive Officer Kevin Goh spoke on the topic of ‘Redefining Global Living’ – expounding on how global living today has become a reflection of how people live, work, and travel seamlessly across borders. On the back of favourable growth prospects in the Indian hospitality market, Ascott is riding on a strong momentum in the first quarter of 2025 with three signings in Goa, Lucknow and Thanjavur. These signings collectively added 600 units to Ascott’s India portfolio, which now totals about 6,100 units across 22 properties, including both operating and in the pipeline.

Ascott outlined plans to double its portfolio in India to 12,000 units by 2028, up from approximately 5,500 units by the end of 2024. This was announced at the 20th Hotel Investment Conference – South Asia (HICSA) in Mumbai, where Ascott CEO Mr Kevin Goh delivered a keynote on ‘Redefining Global Living’.
Ascott outlined plans to double its portfolio in India to 12,000 units by 2028, up from approximately 5,500 units by the end of 2024. This was announced at the 20th Hotel Investment Conference – South Asia (HICSA) in Mumbai, where Ascott CEO Mr Kevin Goh delivered a keynote on ‘Redefining Global Living’.

Mr Kevin Goh, Chief Executive Officer, Ascott said: “India is an important inbound and outbound market for Ascott, with strong growth potential as it continues to evolve into one of the world’s largest economies. With a rapidly growing middle class, increasing disposable incomes and improving infrastructure, India’s dynamic economic landscape is unlocking immense opportunities for its travel and hospitality sectors. Despite promising prospects, the supply of branded hotel rooms in India remains limited[1], creating a significant demand-supply gap that opens up tremendous potential for Ascott to contribute to the country’s hospitality growth.”

During the Hotel Investment Conference – South Asia (HICSA) 2025, Ascott signed its third management agreement in India this year for the 150-key Oakwood Sensation Dona Paula Goa. Set in the picturesque Dona Paula, a popular tourist destination known for its scenic beauty and iconic jetty overlooking the Arabian Sea, the property will cater to bleisure travellers from 2028. Pictured: Mr Kevin Goh, CEO of The Ascott Limited (right), with Mr Bhavishya Gupta, Chairman of Sensation Infracon Pvt. Ltd.
During the Hotel Investment Conference – South Asia (HICSA) 2025, Ascott signed its third management agreement in India this year for the 150-key Oakwood Sensation Dona Paula Goa. Set in the picturesque Dona Paula, a popular tourist destination known for its scenic beauty and iconic jetty overlooking the Arabian Sea, the property will cater to bleisure travellers from 2028. Pictured: Mr Kevin Goh, CEO of The Ascott Limited (right), with Mr Bhavishya Gupta, Chairman of Sensation Infracon Pvt. Ltd.

“As diverse demand drivers fuel India’s hospitality sector, Ascott is well-positioned to capitalise on this growth with our flex-hybrid model that seamlessly adapts to shifting demand across both transient and extended stays. This competitive edge is reinforced by Ascott’s multi-typology brand strategy, enabling us to serve every type of guest with a diverse portfolio ranging from select- to full-service operations. Backed by the in-market expertise of our local team in India, we are confident in delivering exceptional value to our owners while enhancing the guest experience. As we strengthen our brand presence in India, we believe the country will become a key source market for Ascott’s properties worldwide,” added Mr Goh.

Mr Lee Ngor Houai, Chief Operating Officer, Europe, Middle East, Africa (EMEA), South Asia and China, Ascott, said: “Moving forward, our growth strategy in India will be driven by a dual focus on geographic and brand expansion. Currently, 85% of Ascott’s operating portfolio in India are concentrated in Tier-1 cities such as Bangalore, Chennai and Hyderabad. We will continue to strengthen our presence in these high-performing Tier-1 cities, while also expanding our focus on the fast-growing Tier-2 and Tier-3 cities. This strategy is driven by growing interest in India’s lesser-travelled destinations and the significant under-penetration of branded hotels in these cities.”

“In addition to growing our Ascott, Citadines, Oakwood and Somerset brands already in India, we look forward to launching more of our multi-typology brands here. We see strong potential in introducing lyf, our experience-led social living brand, to tap into the rise of India’s urban millennial and Gen Z workforce, along with the growing digital nomad trend. As demand for flexible, community-focused stays grows, lyf aligns perfectly with India’s next-gen travellers. Furthermore, our collection brands, The Unlimited Collection and The Crest Collection, are poised to meet the rising demand for immersive cultural and heritage experiences in India, turning stays into unforgettable journeys,” added Mr Lee.

Tapping on the demand for flexible, community-focused stays, Ascott is introducing lyf, an experience-led social living brand to support the rise of India's urban millennial workforce. lyf was first launched in Singapore in 2019 with the opening of lyf Funan Singapore. The brand is today present in 24 cities around the world.
Tapping on the demand for flexible, community-focused stays, Ascott is introducing lyf, an experience-led social living brand to support the rise of India’s urban millennial workforce. lyf was first launched in Singapore in 2019 with the opening of lyf Funan Singapore. The brand is today present in 24 cities around the world.
Leveraging opportunities to connect with industry partners and owners, Ascott’s development team was present at the Hotel Investment Conference-South Asia (HICSA) in Mumbai this week to showcase the group’s portfolio of brands while expanding on business opportunities.
Leveraging opportunities to connect with industry partners and owners, Ascott’s development team was present at the Hotel Investment Conference-South Asia (HICSA) in Mumbai this week to showcase the group’s portfolio of brands while expanding on business opportunities.



Leveraging opportunities to connect with industry partners and owners, Ascott’s development team was present at the Hotel Investment Conference-South Asia (HICSA) in Mumbai this week to showcase the group’s portfolio of brands while expanding on business opportunities.

Year-To-Date Signings in India
In line with its geographical expansion strategy in India, Ascott has successfully secured three new signings in key Tier-2 and Tier-3 cities year-to-date, underscoring its commitment to tapping into emerging markets and meeting the growing demand for high-quality accommodations. Ascott is strengthening its presence in Goa, a prominent Tier-2 city and top leisure destination, with the signing of the 150-key Oakwood Sensation Dona Paula Goa. Located in Dona Paula, a popular tourist destination renowned for its scenic beauty and the iconic jetty offering panoramic views of the Arabian Sea, the property is conveniently close to Goa Dabolim Airport. It is also within easy reach of Panjim, the state capital and commercial hub, as well as Goa University and Goa Medical College. Leveraging Oakwood’s strength in catering to bleisure travel, the property will offer exceptional comfort for all types of stays. With a wide range of room configurations, in-house F&B outlets and meeting spaces, Oakwood Sensation Dona Paula Goa is designed to meet the needs of both short and long stays, ensuring a seamless blend of business and relaxation. The property is slated to welcome guests from 2028.

This signing joins the earlier announced Oakwood Thanjavur and Oakwood Ekana Sportz City Lucknow. Similar to Oakwood Sensation Dona Paula Goa, Oakwood Thanjavur is a collaboration between Ascott and Sensation Hospitality Avenues. Set to open in 2028, it will mark Ascott’s debut in Thanjavur, a Tier-3 city known as a vibrant artistic hub. The 100-unit property will showcase Ascott’s commitment to providing culturally immersive stay experiences in key emerging destinations across India.

Opening at the end of 2029, Oakwood Ekana Sportz City Lucknow is in Lucknow, the capital of Uttar Pradesh and a rapidly growing Tier-2 city undergoing significant infrastructure development. Situated within Ekana Sportz City, which boasts world-class sporting venues like the Ekana Cricket Stadium, along with residential, commercial, hospitality and medical facilities, the 350-unit Oakwood property will offer premium hospitality to sports enthusiasts, corporate travellers and leisure guests. This signing marks Ascott’s inaugural partnership with Ekana Infra Projects and its first venture into Lucknow, underscoring its commitment to expanding in emerging, high-potential markets.

Leveraging India’s Growing Outbound Market Potential
As India experiences rising economic prosperity, growing middle-class incomes and a surge in aspirational travellers, it is rapidly emerging as a key outbound source market for leisure travel. With the country’s population surpassing 1.4 billion and a median age of just 27.6, India is positioned for significant growth in consumption, with leisure and recreation spending set to double by 2030, according to a 2023 report by McKinsey & Company.

To tap into this potential, Ascott is leveraging its diverse portfolio of 14 brands across multiple typologies to attract Indian travellers to experience its global network of properties. In February 2025, Ascott’s global sales team made a strong showing at SATTE (South Asia’s Travel & Tourism Exchange), engaging with a wide range of domestic and international buyers from across the travel, tourism and hospitality industry to drive new business opportunities.

Strategic Expansion and Upcoming Openings in India
In 2024, Ascott marked significant milestones in its expansion in India with the opening of its first property in a Tier-2 city, Citadines Arpora Nagoa Goa, in Goa, followed by the signing of Citadines Sec 21C Faridabad in the growing city of Faridabad. This expansion was complemented by continued growth in Tier-1 cities, with the signing of Oakwood Navi Mumbai and Oakwood Electronic City Bangalore, alongside the opening of Citadines Paras Square Gurugram.

Looking ahead to 2026, Ascott expects to grow its operational portfolio in India by almost 60%, expanding from the current seven to 11 properties. This includes the debut of Ascott Ireo City Gurugram, marking the inaugural property under the company’s namesake Ascott brand in India. Strategically located in the heart of Ireo City, this property will capture the vibrant, modern spirit of Gurugram, further enhancing Ascott’s footprint in India’s key urban centres.


[1] Source: “India’s Hotel Supply Crunch Set to Push Room Rates Higher”, Skift, 9 January 2025

Hashtag: #TheAscottLimited




The issuer is solely responsible for the content of this announcement.

About The Ascott Limited

The Ascott Limited (Ascott) is driven by a vision to be the preferred hospitality company, enriching global living with heartfelt experiences. With a portfolio of over 980 properties across more than 230 cities in over 40 countries, Ascott’s presence spans Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA. Its diverse collection of award-winning brands includes , , , , , , , , , , , , and .

Ascott specialises in managing and franchising a wide range of lodging options, including serviced residences, hotels, resorts, social living properties and branded residences, catering to the varying needs and preferences of global travellers. Through the loyalty programme, members enjoy exclusive privileges and curated experiences, enhancing every aspect of their travel journey.

As a wholly owned business unit of , Ascott generates fee-related earnings by leveraging its expertise in both lodging management and investment management. It also drives the expansion of funds under management by growing its sponsored and private funds.

For more information on Ascott and its sustainability programme, please visit . Alternatively, connect with Ascott on , , and .

About CapitaLand Investment Limited

Headquartered and listed in Singapore in 2021, (CLI) is a leading global real asset manager with a strong Asia foothold. As at 31 December 2024, CLI had S$136 billion of assets under management, as well as S$117 billion of funds under management held via stakes in seven listed real estate investment trusts and business trusts and a suite of private real asset vehicles that invest in demographics, disruption and digitalisation-themed strategies. Its diversified real asset classes include retail, office, lodging, industrial, logistics, business parks, wellness, self-storage, data centres, private credit and special opportunities.

CLI aims to scale its fund management, lodging management and commercial management businesses globally and maintain effective capital management. As the investment management arm of CapitaLand Group, CLI has access to the development capabilities of and pipeline investment opportunities from CapitaLand Group’s development arm. In 2025, CapitaLand Group celebrates 25 years of excellence in real estate and continues to innovate and shape the industry.

As a responsible company, CLI places sustainability at the core of what it does and has committed to achieve Net Zero carbon emissions for Scope 1 and 2 by 2050. CLI contributes to the environmental and social well-being of the communities where it operates, as it delivers long-term economic value to its stakeholders.

GXS Bank launches the GXS Reno Club to make home renovations more affordable for consumers

SINGAPORE, April 10, 2025 /PRNewswire/ — GXS Bank today announced that it has launched the GXS Reno Club in its bid to revolutionise home renovation financing for consumers.

GXS Bank designed the GXS Reno Club to help homeowners looking to renovate their homes, which can often be one of the largest expenses of home ownership. According to the Bank’s data, GXS Bank customers set aside about S$15,000 on average for home improvements in 2024. With 17,000 owners expected to receive keys to their new build-to-order (BTO) flats in 2025 alone[1], the market is ripe for a solution that eases the financial burden of home renovations.

Each month, the first 1000 consumers who take up a GXS FlexiLoan instalment loan with a minimum amount of S$15,000 over a 12-month tenure will be eligible for the GXS Reno Club’s benefits. To be identified as a member of the GXS Reno Club, they will need to name their GXS FlexiLoan “RENOCLUB”.

The GXS Reno Club also combines the resources of the Bank and its ecosystem partners, Grab and Singtel, to make it more affordable for consumers to turn their property into their dream home.

A member of the GXS Reno Club will enjoy a preferential interest rate on their “RENOCLUB” GXS FlexiLoan and balances on their GXS Savings Account up to S$20,000. They can also access exclusive GXS Reno Club deals from Grab, Singtel and their partners. GXS Bank and its ecosystem partners will enhance and refine the benefits to the GXS Reno Club continuously and on an ongoing basis.

On creating a programme focused specifically on home renovation, Ms Jenn Ong, Head of Retail, GXS Bank said, “Renovating a home, or even parts of a home, can put a dent in your finances. According to Qanvast, the average renovation will cost S$35,000 to more than S$80,000 for an HDB flat in 2025[2]. Often, cash payment is required for these renovations. We created the GXS FlexiLoan with one question in mind: ‘Why should loans feel like shackles on your feet when it should help you soar?’. In the same spirit, the GXS Reno Club was born out of our intention to help homeowners build their dream home without feeling weighed down by the cost. By leveraging our ecosystem, we can help to make this significant life milestone more affordable for Singaporeans.”

GXS FlexiLoan, built for the renovation process

At the core of the benefits that GXS Reno Club members can enjoy is a preferential rate for GXS Bank’s flagship flexible personal loan product, the GXS FlexiLoan.

With the GXS FlexiLoan, customers can make multiple loan drawdowns from their approved loan amount without having to undergo a new application process each time they need financing support. What sets the GXS FlexiLoan apart as particularly suitable for renovation is that customers only need to repay the amount they draw down, instead of the full loan amount. This feature is particularly useful for home renovation projects, which often require payments at different stages.

When it comes to repayment, homeowners can also choose repayment terms that are most convenient for them. They also have the flexibility to repay their loan in installments or in full without any early repayment charges. This flexibility means they can save on interest charges and manage their cash flow more effectively during the renovation process.

GXS Reno Club, powered by the ecosystem

In celebration of the launch of the GXS Reno Club, GXS Bank, Grab and Singtel are rolling out a launch promotion. From 10 April 2025 to 30 June 2025, members of the GXS Reno Club will enjoy the following benefits:

  • Preferential interest rate on the GXS FlexiLoan: GXS Reno Club members drawing their first GXS FlexiLoan for renovations can enjoy a 1 per cent reduction on their interest rate for the first year with a minimum loan amount of S$15,000 over a 12-month tenure. This 1 per cent interest rate reduction will take the form of cashback and will be credited monthly across 12 months.
  • Enhanced savings: They can also earn an additional bonus interest of 0.8 per cent per annum for six months. The bonus interest will be credited on balances in the Main Account and Saving Pocket(s) of their GXS Savings Accounts, capped at S$20,000.
  • Exclusive ecosystem deals for their homes: Homeowners can enjoy up to S$100 off on home furnishings when using Grab’s PayLater or GrabPay at Harvey Norman, Prism+, and Gain City. Additionally, to unwind and relax in their newly-renovated dream homes, members will receive six months of free Amazon Prime subscription on cast.sg, Singapore’s only app marketplace which offers bundle discounts for multiple app subscriptions.

For more information on the GXS Reno Club, please visit https://www.gxs.com.sg/renoclub.

About GXS

GXS Bank is a digital bank focused on making banking better for the everyday consumer and businesses.

The Bank aims to improve financial inclusion and to drive financial revolution for its customers through the secure and ethical use of technology and data.

GXS Bank holds a banking licence issued by the Monetary Authority of Singapore. It is owned by a consortium consisting of Grab Holdings Inc. – Southeast Asia’s leading super app, and Singtel – Asia’s leading communications technology group.

As part of a regional network of digital banks, GXS Bank also works closely with GXBank, its digital bank subsidiary in Malaysia and Superbank, a digital bank in Indonesia.

[1] Source: HDB press release, January 2025

[2] Source: ‘How much will a 3-, 4-, and 5-room HDB flat renovation cost in 2025?’, Qanvast, January 2025

 

Sinopec and Aramco Sign Venture Framework Agreement to Expand Yanbu Refinery

Collaboration Aims to Build a World-Class Integrated Refining and Petrochemical Complex

YANBU INDUSTRIAL CITY, Saudi Arabia, April 10, 2025 /PRNewswire/ — On the 10th anniversary of the establishment of the Yanbu Refinery joint venture, China Petroleum & Chemical Corporation (“Sinopec,” HKG:0386) and Saudi Arabian Oil Company (“Aramco”) signed a venture framework agreement (“VFA”) to advance the Yanbu Refinery Expansion Project.

Sinopec and Aramco Sign Venture Framework Agreement to Expand Yanbu Refinery.
Sinopec and Aramco Sign Venture Framework Agreement to Expand Yanbu Refinery.

The project will leverage existing facilities to construct new units, including a large-scale mixed feed steam cracker of 1.8 million metric tons per year ethylene plant, a 1.5 million ton per year aromatics plant with associated downstream polyolefin units, enhancing integrated refining and petrochemical synergies and fostering an innovative, full-industry-chain ecosystem. Upon completion, the expansion will significantly boost production capacity for high-end petrochemical products, support Saudi Arabia’s industrial diversification strategy, and meet growing global market demand.

“The Yanbu Refinery stands as a testament to the strong friendship between China and Saudi Arabia, delivering robust economic benefits and advancing the petrochemical industry’s modernization,” commented Zhao Dong, Sinopec Group President. “This expansion will unlock greater synergies between Sinopec and Aramco, creating a world-leading integrated refining and petrochemical enterprise with global competitiveness. Together, we will contribute to a low-carbon energy transition.”

Aramco President & CEO Amin H. Nasser emphasized, “The Yanbu expansion agreement deepens Aramco’s strategic partnership with Sinopec. By prioritizing product innovation and diversification, we aim to reinforce Saudi Arabia’s leadership in the global energy and chemicals landscape while positioning Yanbu as a premier integrated refining and petrochemical hub.”

The Yanbu Refinery, a flagship collaboration under Saudi Arabia’s Vision 2030 and China’s Belt and Road Initiative, is located in Yanbu Industrial City, Saudi Arabia. The Yanbu Refinery spans 5.2 million square meters and processes 430,000 barrels per day of Saudi heavy crude oil, producing high-quality refined products and value-added chemicals for global markets. As a pivotal energy hub in the Middle East, the refinery has driven Saudi Arabia’s industrial modernization and international engagement.

The expansion project marks a new chapter in the partnership, combining technological innovation and industrial chain optimization to upgrade traditional energy cooperation models and explore sustainable development pathways.

The expansion project will integrate new ethylene, aromatics, and polyolefin units with existing infrastructure, elevating the complex’s refining-petrochemical integration capabilities and expanding production of high-performance materials. It will also incorporate advanced technologies and green innovations to support Saudi Arabia’s economic diversification and decarbonization goals.

CPA Australia: Hong Kong SMEs eager to innovate amid tougher financing conditions


HONG KONG SAR – Media OutReach Newswire – 10 April 2025 – CPA Australia’s latest Asia-Pacific (APAC) Small Business Survey 2024-25 reveals that the outlook for business growth this year for Hong Kong’s small and medium enterprises (SMEs) has slowed, though their hiring intentions remain strong. To combat uncertainties and rising competition, many are focusing on innovation and increasing their investment in artificial intelligence (AI).

(Left) Mr Cliff Ip Greater China Divisional Councillor 2025 from CPA Australia (Right) Mr Davy Leung, Deputy Chairperson of SME Committee 2025 from CPA Australia
(Left) Mr Cliff Ip Greater China Divisional Councillor 2025 from CPA Australia (Right) Mr Davy Leung, Deputy Chairperson of SME Committee 2025 from CPA Australia

The annual survey collected views from 4,236 small businesses in 11 markets across the Asia-Pacific region (including Singapore, Mainland China and Australia) to understand their business performance and outlook. The survey included 306 respondents from Hong Kong, with 65 per cent of the businesses surveyed reporting business growth in 2024, a notable rise from 57 per cent in 2023 and the strongest performance since 2017.

However, 57 per cent of respondents expect their business to grow in 2025, marking a sharp decline from last year’s 69 per cent growth projection. Confidence in Hong Kong’s broader economy mirrors this trend, with 68 per cent expecting economic expansion this year, down from 73 per cent in 2024.

Hong Kong Small Business Survey 2025 infographic EN Final

Mr Cliff Ip, a councillor on CPA Australia’s Greater China Divisional Council, said: “2024 was a positive year for most Hong Kong SMEs, thanks to an improving economy and various government support measures. However, this year, many SMEs are facing multiple challenges, including economic pressures, tightening financing conditions and increased market competition. As a result, business sentiment has become more cautious.

“Some sectors are still adapting to changes in consumer behaviour, such as the rise in online shopping and spending outside of Hong Kong. For SMEs to achieve sustainable development, it’s important to adopt a more proactive approach in embracing these trends.”

To remain competitive, Hong Kong SMEs are keen to innovate and expand into overseas markets. In 2025, 94 per cent of respondents intend to innovate their products or services, surpassing their regional counterparts for the second consecutive year. Additionally, 79 per cent expect revenue growth from overseas sales this year, the highest among the markets surveyed.

“It is encouraging to see that many Hong Kong SMEs are looking to grow their business through alternative sources, such as overseas sales. They should actively leverage government support programs such as E-commerce Express and SME Export Marketing Fund to accelerate business transformation. Meanwhile, given heightened geopolitical risks, SMEs need to stay alert to the risks and opportunities from policy changes, such as tariffs,” Mr Ip said.

The challenging financing conditions are noteworthy. In 2024, over 80 per cent of Hong Kong’s small businesses required external finance. However, 37 per cent found it difficult to access funds, up from 8 per cent in 2023. Additionally, the number of small businesses struggling to repay their debts rose from 9 per cent in 2023 to 22 per cent in 2024. The financing and solvency issues are likely to persist this year. In 2025, 40 per cent anticipate difficulty accessing finance, while 26 per cent expect they may struggle to repay debts.

“While banks remain the main source of external funding, many SMEs used their personal resources last year, marking a five-fold surge from 2023, due to tightened lending requirements. We therefore welcome the measures, announced this week by the Hong Kong Monetary Authority (HKMA) and the banking sector, to support SMEs obtain bank financing. To further assist SMEs in managing their liquidity needs, we suggest the Hong Kong government and financial institutions extend the Pre-approved Principal Payment Holiday Scheme for 12 months,” Mr Ip said.

“To sustain growth, SMEs should continuously innovate to stay competitive, closely monitor their cash flow, focus on high-growth business opportunities, diversify revenue streams, and seek professional advice on cost-saving measures. These strategies will help businesses navigate economic uncertainties and strengthen their long-term competitiveness.”

Employment trends in the SME sector remain strong. Last year, 42 per cent reported an increase in headcount, and 51 per cent expect to hire new staff this year.

The survey also highlights robust technology adoption among Hong Kong’s small businesses. In 2024, 80 per cent sold online, 83 per cent offer digital payment options and 95 per cent leverage social media. Notably, 41 per cent reported making a major investment in AI last year, marking it as a significant investment among other technologies. Another 26 per cent sought advice from AI tools.

Mr Davy Leung, Deputy Chairperson of CPA Australia’s Small and Medium Enterprises Committee – Greater China, said: “Hong Kong SMEs are facing labour shortages and talent competition issues, especially because many business owners are keen on hiring. This might be prompting them to invest heavily in advanced technologies such as AI and conversational platforms to interact with potential customers, improving efficiency and saving costs.

“It’s interesting that AI tools have become a popular source of advice for many SMEs in Hong Kong. There are pros and cons of consulting AI on doing business. While leveraging advanced technologies like AI reflects a positive attitude and open mindset towards trying new methods, it also increases cyber risks. Additionally, SMEs should not rely solely on AI and should seek advice from reliable professionals, especially on technical issues such as financing and taxation.

“Last year, 72 per cent of SMEs suffered financial or operational losses due to cyberattacks, ranking highest among all markets. This highlights urgent cybersecurity gaps that must be addressed. To safeguard SMEs from escalating cyber threats, the government should strengthen support programs by providing more funding for cybersecurity investments, offering practical training on cyber risk management, and enhancing information-sharing platforms.”

Hashtag: #CPAAustraliaHongKong


The issuer is solely responsible for the content of this announcement.

About CPA Australia

CPA Australia is one of the largest professional accounting bodies in the world, with nearly 175,000 members in over 100 countries and regions, including more than 22,500 members in Greater China. CPA Australia is celebrating its 70th anniversary in Hong Kong this year. Our core services include education, training, technical support and advocacy. CPA Australia provides thought leadership on issues affecting the accounting profession and the public interest. We engage with governments, regulators and industries to advocate policies that stimulate sustainable economic growth and have positive business and public outcomes. Find out more at

WePlay Featured on Thailand App Store’s “Today” Tab, Creating a Songkran-Themed Gaming Extravaganza

BANGKOK, April 10, 2025 /PRNewswire/ — WePlay, a leading global social gaming platform, announced today that its special campaign for Thailand’s Songkran Festival (Water-Splashing Festival) has been prominently featured in the “Today” tab on the homepage of Apple’s App Store in Thailand. This milestone not only highlights WePlay’s cultural insights into Southeast Asia but also showcases its innovative interactive gameplay and user co-creation model, delivering a digital New Year celebration that bridges tradition and modernity for global players.

"Today" tab on the homepage of Apple’s App Store
“Today” tab on the homepage of Apple’s App Store

Songkran Theme Reimagined: WePlay’s Mascot “Wei Zai” Embraces Thai Aesthetics
To celebrate Thai New Year, WePlay launched the “Songkran Creative Campaign”, inviting users to integrate its mascot “Wei Zai” into traditional Thai-inspired designs. In the Draw & Guess game section, players can freely combine cultural elements such as Ganesha statues, lotus flowers, and floating lanterns, transforming digital creativity into a new medium of cultural expression. Participants may submit artwork for the “Best Design Award,” with winning entries showcased in the WePlay community. Exclusive perks like recharge rebates and discounted treasure chests further enhance the festive experience.

Apple’s Editorial Recognition: Celebrating Innovation
Apple’s editorial team highlighted the campaign:
“Showcase your Songkran creativity on WePlay! The platform masterfully translates the festival’s spirit into an interactive experience, striking a balance between technological innovation and cultural tradition. This seamless fusion of heritage and digital reinvention exemplifies the standout content we champion.”

WePlay’s Success Formula: Where Tradition Meets Innovation
As a next-gen social entertainment hub, WePlay integrates gaming, social features, and multimedia content through its mission to “make the world more vibrant via interaction.” For Songkran, the platform merged the festival’s joyous ethos with cutting-edge technology, enabling global users to engage with Thai culture. WePlay’s success lies in its relentless refinement of character design, art style, and interactive mechanics, fostering a loyal community.

Future Vision: Expanding Global Social Impact
The App Store feature marks a strategic milestone in WePlay’s global expansion. Moving forward, the platform plans to deepen collaborations centered on regional cultural elements while exploring diverse social scenarios. WePlay aims to redefine interactive entertainment and co-create a dynamic era of game-driven social connectivity.

Design Meets Demand: Anycubic’s Kobra S1 Combo Tops Sales and Wins Red Dot Award

HONG KONG, April 10, 2025 /PRNewswire/ — In an industry where design accolades rarely translate to commercial success, Anycubic’s Kobra S1 Combo has achieved both: A Red Dot Design Award for its sleek engineering, paired with Amazon’s #1 bestselling rank in multi-color 3D printers throughout Q1 2025.

Today’s Red Dot validation echoes what early adopters embraced during January’s presale surge. Selling over 40,000 units in its debut season, the S1 Combo dominates Amazon’s multi-color category while breaking barriers as the first sub-$600 CoreXY printer to offer eight-color output and AI-powered error detection—proving premium innovation need not come at a premium price.

Anycubic Kobra S1 Combo — Red Dot Winner 2025
Anycubic Kobra S1 Combo — Red Dot Winner 2025

From Trade Show Spark to Mainstream Momentum

At Formnext 2024, the S1 Combo’s quad-color vibrancy and industrial-grade speed turned heads among Frankfurt’s tech titans. By February, its versatility resonated in real-world settings. “It’s the Goldilocks machine,” said a New York designer. “Precise enough for client prototypes, intuitive enough for my kid’s school projects.”

The Proof Is in the Performance:

  • Presale Powerhouse: Outpaced Anycubic’s own Kobra 3 Combo as Amazon’s fastest-selling multi-color printer
  • European Stronghold: Captured #1 market share in Germany and France within 8 weeks
  • Digital Surge: Q1 2025 website traffic eclipsed 2023-2024 totals combined post-Formnext

Engineering Excellence, Simplified

  • Building on 2024’s Kobra 3 Combo and Makeronline success, the S1 Combo redefines accessibility: Color Engine Pro delivers vibrant multi-material prints with built-in drying
  • Near plug-and-play assembly slashes setup time by 90%
  • Fully enclosed frame ensures stability without complexity

Beyond the Build Plate

  • Anycubic’s ecosystem amplifies the hardware: Anycubic Slicer Next (Orca-based) integrates model libraries, smart presets, and remote control
  • Makeronline‘s 140,000+ creator community shares everything from cosplay designs to STEM lesson plans

This synergy fuels Anycubic’s #1 market position in the U.S. and Europe Amazon, with top marks from CNET, TechRadar, and All3DP. Since 2019, Anycubic’s FDM printer lineup has achieved over 1,000,000 units sold.

Ignite Your “What If” Moment with the AnycubicMaker Challenge
From April 1 to April 30, 2025, Anycubic presents the AnycubicMaker Challenge—because those “What if I could make this?” moments deserve to come to life. Whether you’re a seasoned maker or you’ve never touched a printer, we want to see your creativity in action. Share a photo or video of what you’d build (or have already printed) with a Kobra S1 Combo or Photon Mono M7 Pro for a chance to win top‑of‑the‑line gear—our grand prize is a Kobra S1 Combo (CoreXY FDM, up to 600 mm/s, 8‑color printing) plus 4 kg of filament—along with resin printers, a $3,000 cash pool, $50 vouchers, and 1,500 exclusive $20‑off‑$200 coupons. Winners will be announced on May 7, 2025. Hurry! Entries close April 30—don’t miss your chance to win! Learn more at Anycubic Official Store

TopOn Achieves IAB Tech Lab Open Measurement SDK (OM SDK) Certification: Establishing Standardized Ad Measurement

GUANGZHOU, China, April 10, 2025 /PRNewswire/ — TopOn Mediation has officially passed the IAB Tech Lab Open Measurement Software Development Kit (OM SDK) compliance certification, becoming an ad mediation platform enabling full-scenario standardized measurement of mobile advertising.


This certification signifies TopOn’s comprehensive technical ecosystem, establishing a transparent and trustworthy ad value assessment system for developers and advertisers. 

Why Does IAB Tech Lab OM SDK Certification Matter?

Developed by IAB Tech Lab, the OM SDK aims to simplify third-party ad performance data collection and analysis through unified technical standards, covering core metrics such as viewability and fraud prevention. By achieving OM SDK certification, it reinforces TopOn’s commitment to providing accurate measurement and is aligned with OM SDK core value propositions which includes: 

1.Data Authority

Strict adherence to MRC (Media Rating Council) standards, eliminating data discrepancies in third-party measurement tools (IAB Tech Lab verified data), ensuring authentic verification of critical metrics like ad impressions and viewability.

2.Technical Universality

Full compatibility with iOS, Android, CTV, and other platforms, achieving unified cross-platform measurement standards.

3.Commercial Trustworthiness

Automatic compatibility with global leaders like IAS DoubleVerify, and most other measurement vendors.

Core Value of TopOn’s OM SDK Certification

For Publishers: 

1.Enhanced Operational Efficiency: Streamlined integration and maintenance with a single-SDK architecture. 

2.Optimized App Performance: Reduced crash rates caused by multi-SDK conflicts. 

3.Commercial Value Realization: Transparent ad inventory data standardization drives CTR uplift. 

For Advertisers: 

1.Data Accuracy: MRC-aligned standards eliminate third-party SDK data deviations. 

2.Smarter Decision-Making: Improved cross-platform data comparability for optimized budget allocation. 

3.Ecosystem Transparency: Higher ad inventory quality verification rates enhance traffic monetization potential. 

Advanced Features: 

Through our white-label mobile SDK (OM SDK-certified version), enable: 

1.User behavior event tracking 

2.First-party data compliance collection (with user consent) 

3.Customizable analytics modules 

Empowering Partners to Build a Thriving Monetization Ecosystem

TopOn serves over 15,000 global clients across 45,000+ apps, processing over 40 billion daily ad requests. With IAB Tech Lab OM SDK certification, we will deepen collaboration with global ad platforms to deliver more transparent and efficient monetization solutions for developers. 

All existing TopOn partners now automatically receive OM SDK upgrade support. New clients can apply for complimentary technical consultation—contact your TopOn account manager or visit [http://www.topon.com] to get started! 

About TopOn

TopOn is a global leading mobile ad mediation platform, specialized in providing ad monetization operations management and optimization services to achieve maximum ad revenue for mobile developers worldwide.

Contact:
Lawrence, lawrence@toponad.com 

Transform Your Social Media Profile into a Sales Catalog with GoDaddy’s Show in Bio Tool

Over 1 in 4 small businesses globally are run on social media, GoDaddy research finds

ISLAMABAD, April 10, 2025 /PRNewswire/ — How a small business presents and sells its offerings can be the difference between success and failure. GoDaddy has launched Show in Bio to help small businesses increase sales and stand out on social media.

This affordable tool offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media channels, including Instagram, TikTok, Facebook, X, Pinterest and LinkedIn, and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, and create a personalized one-page sales catalogue in minutes, no technical skills are required to use the tool.

Entrepreneurs who run their business on social media are more confident using AI
Research from GoDaddy’s 2025 Global Entrepreneurship Survey found over one in four (28%) of small business owners globally primarily run their business on social media. This shift in small business ownership to social-first entrepreneurs heightens the importance of how a small business sells online.

GoDaddy’s research has found these social-first entrepreneurs are younger, more optimistic about business performance and more confident in their ability to leverage AI for their business. This trend reveals not only the growth potential of social-first businesses, but also how technology – specifically AI – is a key enabler to innovate, scale and thrive.

Start a business on social media with low spend and without the need to build a website
Show in Bio allows entrepreneurs to start a business quickly with low spend, even validating a business idea before launching it. While perfect for small business owners who may not have yet built a website, the tool also supports domain integration, allowing those with an established online presence to use their own domain for a seamless branded experience.

Key features and benefits include:

  • Centralize Your Links – Put all your important content in one shareable link.
  • Drive Engagement – Drive traffic to key offers and updates instantly by sharing your link in bio on social channels.
  • Showcase Products – Create a captivating catalogue with images and videos directly on your page.
  • Domain Integration – Use your own domain for a seamless and branded experience.
  • Save Time with AI – Generate quality product information and profile bios fast, no tech skills required.

“We’re supporting entrepreneurs to start their online business wherever it makes the most sense for them – including on social media,” said Selina Bieber, Vice President of International Markets at GoDaddy. “The rise of social media in the last 20-plus years has captured a significant share of internet activity, but it hasn’t diminished the need for businesses to have their own brand and their own identity.

“Show in Bio is an enhanced link in bio solution built to support small businesses run on social media, directly addressing challenges such as driving traffic, lack of technical skills and setting up a website while simplifying social selling.”

About GoDaddy
GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.