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Think SME Appointed as PSG Vendor to Empower SME Business Owners with Xero Cloud Accounting Software


SINGAPORE – Media OutReach Newswire – 1 August 2024 – Think SME Pte Ltd, a leading accounting and corporate service provider for small and medium-sized enterprises, is proud to announce its appointment as a Productivity Solutions Grant (PSG) vendor. This designation enables Think SME Pte Ltd to support SME business owners in Singapore by providing Xero cloud accounting software, facilitating the digitalisation of their accounting processes and enhancing overall business efficiency.

As a PSG vendor, Think SME Pte Ltd is committed to helping SMEs transition to a more streamlined and effective way of managing their finances. The Xero cloud accounting software offers a comprehensive suite of tools designed to automate and simplify financial tasks, providing real-time insights and fostering better decision-making.

PSG Grant Support

The PSG grant subsidizes up to 50% of the cost of adopting Xero cloud accounting software, making this powerful tool more affordable for SMEs. This financial support is part of the Singapore government’s broader initiative to encourage digital transformation and enhance the competitiveness of local businesses.

By leveraging PSG Xero cloud accounting software, SME business owners in Singapore can expect the following benefits:

  • Improved Financial Management: Real-time financial data and automated processes reduce manual errors and provide accurate financial insights.
  • Streamlined Operations: Automation of routine tasks such as invoicing and expense tracking frees up valuable time, allowing business owners to focus on strategic growth.
  • Enhanced Competitiveness: Digital transformation equips SMEs with the tools needed to stay competitive in an increasingly digital marketplace.


Think SME Pte Ltd
is dedicated to empowering SMEs with the resources and support needed to thrive in today’s dynamic business environment. With the PSG grant support, adopting Xero cloud accounting software is now within reach for many small businesses, providing a clear pathway to improved efficiency and growth.

“Our dedication to client success is reflected in our proactive approach to staying updated on available grant support. This ensures that we can provide our clients with firsthand resources and information on how to facilitate their business growth.” — Nick Ang, Founder of Think SME Pte Ltd

This announcement marks a significant milestone for Think SME Pte Ltd as it continues to support the growth and digital transformation of SMEs in Singapore. By partnering with the PSG program, Think SME Pte Ltd is well-positioned to drive positive change in the local business landscape.
Hashtag: #thinksme #financeservice #corporateservices #branding #marketing #financeandloan #businessloan #accounting #psgxero #xero #edggrant #mragrant




Wechat: ThinkSME

The issuer is solely responsible for the content of this announcement.

Think SME Pte Ltd, Your Partner in Business Success

Think SME Pte Ltd is a leading accounting and corporate service provider dedicated to supporting small and medium-sized enterprises in Singapore. Think SME Pte Ltd specializes in loans and finance, branding and marketing, corporate services, as well as technology and digital transformation. We are committed to helping businesses achieve greater efficiency and growth through innovative solutions.

For more information on how Think SME Pte Ltd can help your business digitalize its accounting processes with Xero cloud accounting software, please visit or contact us at hello@thinksme.sg.

Amex’s Shop Small Returns to Singapore for the 5th Year to Support Local Businesses


SINGAPORE – Media OutReach Newswire – 1 August 2024 – American Express’ Shop Small, a movement to galvanise the country to support local businesses, is back for the fifth year with a slew of activities for both shoppers and businesses, along with a Shop Small offer. From 1 to 31 August, eligible American Express Card Members who enrol in the Shop Small offer on the Amex app or website will get S$3 back for every S$10 spent at about 4,000 participating businesses, up to five times [1].

Mr Marlin Brown, Country Manager for American Express Singapore said, “Every year we strive to rally more support for local businesses. As Singapore celebrates its 59th National Day this year, we are casting the spotlight on a curated list of our Card Members’ favourite businesses through our new Shop Small All-Stars programme – to encourage more support for local businesses, while giving local businesses a platform to reach a wider audience.”

Shop Small All-Stars programme: Expanding local businesses’ reach locally and globally

From 26 August to 15 September 2024, the public can vote for their favourite local business on the Shop Small All-Stars programme at shopsmallallstars.com. The first 1,000 voters will receive a S$5 Grab voucher and all voters will stand a chance to win S$2,000 in cash in the grand draw [2].

The programme aims to celebrate American Express Card Members’ favourite businesses and reward the country’s top voted business in five districts and one special category: (1) Bugis: fashion and apparel, (2) Katong: cafés and bakeries, (3) Chinatown: Chinese restaurants, (4) Tanjong Pagar: Korean restaurants, (5) Telok Ayer: restaurants and bars, and (6) special category: women-owned businesses. The top voted business in the five districts will each receive a MediaCorp advertising package worth S$50,000.

The logo of the winning business within the women-owned business category will be featured on the American Express F1 ACADEMYTM livery during the race in Singapore from 20 to 22 September 2024. American Express recently announced its global partnership with F1 ACADEMY, F1’s all-female racing series, spotlighting its dedication to powerfully backing women in sport and in business; as part of the collaboration, its livery will include the logo of a local, woman-owned small business during each remaining race in the 2024 season. The 2024 F1 ACADEMY™ races are broadcasted in over 160 territories and will be streamed live globally, helping the local business to expand their reach and exposure globally.

Upskilling workshops for American Express-accepting businesses

Amex-accepting businesses are also invited to a series of complimentary workshops, produced in partnership with Enterprise Singapore, Singapore Media Academy and SME Centre@ASME. Starting in late August 2024, these workshops are designed to help upskill their employees in the areas of customer engagement, branding, marketing, communications and social media – enabling them to grow their business. This is the second year American Express has organised these workshops.

[1] Learn more about the offer at americanexpress.com.sg/shopsmall. Terms and conditions apply.
[2] Details available at shopsmallallstars.com. Terms and conditions apply.
Hashtag: #ShopSmallSG #AmexSG






The issuer is solely responsible for the content of this announcement.

About American Express

American Express is a globally integrated payments company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at and connect with us on , , , and .

About Shop Small
Shop Small is a national movement founded by American Express in 2010 in the US to ignite passion for small and local businesses, call attention to the valuable contributions they make to their communities and the economy and encourage shoppers to support them. Learn more at .

Etiqa Insurance Singapore Celebrates 10th Anniversary with Special Offers at NATAS Travel Fair 2024

As the official insurer of NATAS Fair, Etiqa Insurance Singapore continues to be Singaporeans’ trusted travel partner through the years.


SINGAPORE – Media OutReach Newswire – 1 August 2024 – Etiqa Insurance Singapore (Etiqa) is proud to announce its continued partnership as the Official Sponsor and Travel Partner for National Association of Travel Agents Singapore (NATAS) Holidays 2024, held from 16 August to 18 August at the Singapore Expo Hall 4 and 5. This is Etiqa’s third consecutive year of partnership with NATAS in 2024, underscoring the company’s unwavering commitment to providing Singaporeans with comprehensive protection at all times.

Etiqa Insurance Singapore Celebrates 10th Anniversary with Special Offers at NATAS Travel Fair 2024
Etiqa Insurance Singapore Celebrates 10th Anniversary with Special Offers at NATAS Travel Fair 2024

This year’s NATAS Fair also coincides with Etiqa’s 10th anniversary, highlighting the company’s enduring dedication to being with Singaporeans for the ride, serving as a trusted partner through life’s journeys.

As Etiqa celebrates this milestone, the company has expanded its presence at the fair with two booths, 4H46 and 5H02. Visitors to these booths can enjoy exclusive rewards, including a chance to win Apple products worth S$2,350 and an additional 5% off all Travel Infinite travel insurance plans with Maybank Cards. These exciting offers are part of Etiqa’s extensive lineup of activities and campaigns planned for 2024.

“We are thrilled to continue our journey with NATAS as the Official Sponsor and Travel Partner for 2024,” said Raymond Ong, CEO of Etiqa Insurance Singapore. “Over the past decade, Etiqa has remained steadfast in our commitment to safeguarding Singaporeans during their travels. Given the rising frequency of unexpected events such as air turbulence, the necessity of comprehensive travel insurance cannot be overstated. Etiqa aims to empower Singaporeans to explore the world with confidence, and this partnership reinforces our dedication to providing peace of mind and protection.”

Visit booths 4H46 and 5H02 to discover how Etiqa Insurance Singapore can enhance the travel experience with Travel Infinite, our comprehensive travel insurance product designed to meet the needs of every traveller. NATAS Holidays 2024 will be open from 16 August to 18 August between 10am to 9.30pm. Admission is free.

For more information, please visit https://www.etiqa.com.sg/personal/travel-insurance/travel-infinite.
Hashtag: #etiqa #etiqainsurancesingapore #natas #insurance

The issuer is solely responsible for the content of this announcement.

About Etiqa Insurance Pte. Ltd. (Etiqa Insurance Singapore)

Etiqa Insurance Pte. Ltd. (EIPL) is a life and general insurance company licensed and regulated by the Monetary Authority of Singapore and governed by the Insurance Act 1966. Having protected customers in Singapore since 1961 under the name United General Insurance Co. Sdn. Bhd., the company transitioned into the Singapore branch of Etiqa Insurance Berhad in 2009. Today, EIPL in Singapore stands as the pivotal operating entity of Etiqa Insurance Group, a leading insurance and takaful provider in ASEAN.

EIPL offers a comprehensive range of life and general insurance products accessible through its diverse distribution channels, including bancassurance, agents, brokers, financial advisers, partnerships, direct and online sales via Tiq by Etiqa. Etiqa is rated ‘A’ by credit rating agency Fitch for the group’s ‘Favorable’ business profile. EIPL is owned by Maybank Ageas Holdings Berhad, a joint venture combining local market expertise with international insurance knowledge, with 69% ownership by Maybank, the fourth largest banking group in Southeast Asia, and 31% by Ageas, an international insurance group operating across 13 countries.

MSIG Hong Kong’s 2023 Claims Report highlights digital claims enhancements and extraordinary service recognitions

93.2% claims settlement ratio reflects strong customer trust in the insurer


HONG KONG SAR – Media OutReach Newswire – 1 August 2024 – MSIG Insurance (Hong Kong) Limited (“MSIG”) today published its fifth annual MSIG Claims Report which presents the total claims honoured in Hong Kong and Macau during the year as well as the insurer’s latest initiatives. In 2023, MSIG’s claims settlement ratio reached 93.2% – which has been rising since 2020.

In 2023, MSIG honoured claims totalling HK$312,824,598 in Hong Kong and Macau. The Annual Claims Survey found that the top settlement ratios by class were Employee’s Compensation in Hong Kong at 99.63%, followed by Domestic Helper at 97.75% and Marine at 97.14%.

Multiple extreme weather events affected Hong Kong during the autumn of 2023, with a powerful typhoon followed by one of the heaviest periods of rainfall since records began – all of which caused significant damage. MSIG handled over 840 claims related to these events while maintaining clear and timely lines of communication with customers and providing assurance during a difficult and uncertain period.

Philip Kent, Chief Executive Officer of MSIG Hong Kong
, said: “We have always believed that insurance is ultimately a human-to-human industry, and that behind every claim is a personal story. Our investments into our claims processes and tools aim to provide even greater assurance to our customers that they have the support they need when they need it. Be it through medical, travel, home or extreme weather-related protection, we are here to help them on their life journey. I’m proud of the efforts of our teams and look forward to further enhancing our digital capabilities and continuing to offer an extraordinary service experience to our customers as their trusted partner.”

MSIG’s focus on the customer experience has resulted in industry recognition for claims excellence, receiving notable awards in 2023:

  • Top three finalist in the category of “Outstanding Claims Management Award – General Insurance” – Hong Kong Insurance Awards 2023, organised by the Hong Kong Federation of Insurers
  • “Outstanding Claims Management – Hong Kong” – The InsuranceAsia News Country Awards for Excellence 2023

MSIG further enhanced its claims processes in 2023 with the launch of Zero Touch, a digital solution for claims assessment that streamlines verification of customers’ claims history, policy validity and claims payment amounts.

The insurer introduced the MediGo Member Portal for group medical customers, providing comprehensive information on MSIG’s outpatient network supported by online claims submission and tracking functions. The new portal has significantly reduced the time it takes to settle claims, with customers receiving their settlement confirmation in as quickly as one working days after submission.

MSIG is continuing to enhance its processes around green claims and prioritise environmental protection for future generations through a range of new initiatives. As part of the insurer’s environmentally-conscious and customer-centric approach, it implemented “Eco Living Coverage” for Home Insurance products in Hong Kong and Macau. The coverage from these products now provides an additional allowance of up to HK$1,000 per eligible lost or damaged household appliance, replacing it with a new Energy Label Product that has a minimum Grade 2 recognition under the Mandatory Energy Efficiency Labelling Scheme in Hong Kong.
Hashtag: #MSIGHongKong





The issuer is solely responsible for the content of this announcement.

About MSIG Insurance (Hong Kong) Limited (“MSIG Hong Kong”)

MSIG Hong Kong is a wholly owned subsidiary of Mitsui Sumitomo Insurance Company Limited and a member of the MS&AD Insurance Group, Asia’s leading general insurance brand with presence in 50 countries and regions globally. The Group is amongst the world’s top 10 insurance groups based on gross revenue and one of Japan’s leading insurers with A+ Stable credit rating. With over 40,000 employees world-wide, MSIG is represented in all ASEAN markets as well as in Australia, New Zealand, Hong Kong, Mainland China, Korea, India and Taiwan.

MSIG Hong Kong offers a wide range of solutions and services through an extensive distribution network including agents, brokers, and bancassurance alliances with leading banks. It has been providing general insurance solutions to customers in Hong Kong for more than 160 years, dating as far back as 1855.

PMCE’s Solar Expansion Brings Solar Solutions to Small Business Buildings


SINGAPORE – Media OutReach Newswire – 1 August 2024 – PMCE, a solar company in Singapore, announces its latest initiative aimed at empowering small businesses with sustainable energy through solar panel solutions.

PMCE Solar Panels in Singapore
PMCE Solar Panels in Singapore

Supplying Solar Panels to Small Businesses

Aside from residential landed properties, Singapore has several buildings with roofs that are comparable in size to residential houses but do not have solar panel installation services catered to them. As economic benefits often weigh more than environmental impact, most businesses operating from these buildings tend to continue utilising existing energy sources instead of opting for greener alternatives.

Understanding that small businesses require solar panel systems different from those installed on larger commercial buildings and residential use, PMCE hopes to tap into this overlooked market. By focusing on the entrepreneurial mindset of small business owners, PMCE sees an opportunity to not just offer services, but to ignite a movement towards sustainable entrepreneurship. The company wants to encourage entrepreneurs to take control of their energy consumption, reduce costs, and amplify their impact on the environment.

To add value to their customers and offer better experiences, PMCE aims to initiate a customer relationship application where all solar project information can be accessed with a simple click on a smart device. This intuitive platform not only simplifies project management but also emphasises transparency and accountability, ensuring that customers are always informed to make data-driven decisions.

They will also be offering Renewable Energy Certificates (RECs) to help their customers receive additional remuneration from generating solar power. This provides a tangible financial benefit that complements the environmental advantages of solar energy.

Businesses operating in these buildings can expect absolute assurance of economic viability and support for their sustainability portfolio when they install solar panels on their roofs as part of this new initiative.

Anticipating Market Trends and Demands

With the introduction of this new service, demand for solar PV systems will only continue to rise. PMCE plans to meet this increasing demand for sustainable energy solutions by developing their CRM solutions and streamlining their sales and operations processes to increase productivity. This will allow the lead time to shorten to seven days from the moment a customer reaches out to them to the day of solar panel installation.

Future Plans

PMCE envisions its role in the renewable energy sector as a leader and innovator in the coming years and they aim to expand its reach not just within Singapore but also globally. This includes leveraging their expertise to enter new markets and forge international partnerships to achieve net-zero emissions and preserve the environment.

Besides selling solar panels, PMCE also intends to incorporate its project management capabilities, CRM solutions, and sales processes in regional markets such as Malaysia, Thailand, and the Philippines.
Hashtag: #solarpmce



The issuer is solely responsible for the content of this announcement.

About PMCE

PMCE is a solar installation company in Singapore that supplies solar panels to residential homeowners. Today, they are a trusted solar panel specialist that provides low-cost services to encourage homeowners and businesses to adopt solar and do their part for the planet. To learn more about PMCE, please visit their .

SUNRATE enters Vietnam, poised to accelerate growth across Emerging Asia


HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 1 August 2024 – SUNRATE, an intelligent global payment and treasury management platform, backed by global investors such as Peak XV Partners, Prosperity7 Ventures and SBVA has announced its official launch in Vietnam, including the appointment of Li Tao as its Head of Growth. This comes at a pivotal moment for SUNRATE, as the company continues to strengthen its global footprint, especially the Asia-Pacific region. Reporting to the co-founder, Joshua Bao, Li Tao will drive the company’s efforts to spearhead growth initiatives and foster collaboration across business units to identify market opportunities in Emerging Asia.

Strategically partnering with local licensed and global financial institutions, SUNRATE chose to launch its platform in Vietnam due to the strong customer demand and the major challenges that fast-growing Small and Medium-sized Enterprises (SMEs) segment across different verticals face in its operations. SUNRATE offers cutting-edge global payment products and services, including international payments and global collection services, to facilitate cross-border B2B payments that are fast, secure, transparent, compliant with regulations, and cost-effective for Vietnam businesses.

Joshua Bao, co-founder of SUNRATE said, “As the leading global cross-border B2B payment platform in emerging markets, we have been making steady progress, and by strategically appointing a senior leader with extensive experience like Li Tao, we are charting our path forward to continue empowering businesses worldwide and scaling both globally and locally.”

“Li Tao will also be instrumental in leading SUNRATE Vietnam’s growth and setting up local operations is just the initial step in our plan for expansion across Emerging Asia. According to Vietnam General Statistics Office, Vietnam’s import and export of goods in April 2024 reached a total of US$61.20 billion, an increase of 15 percent from the same period in 2023 and between January and April 2024 and the total trade in goods reached US$238.88 billion, increasing by 15.2 percent year-on-year, indicating that Vietnam is continuing to recover from 2023. I’m brimming with excitement and optimism for the incredible phase that lies ahead, and to welcome Li Tao to the team – he will be instrumental as we supercharge our operations in Vietnam and the Asian region.”

Bolstering leadership and local team hires

Prior to SUNRATE, Li Tao was the lead launcher for Shopee’s new markets, launching and growing Shopee’s European and LATAM markets. He has also held multiple leadership roles in the Shopee Cross Border team spanning from Key Account Management to Logistics and Operations. His experience in Cross-Border E-commerce and trade will make him invaluable to SUNRATE and its customers. Li Tao has built a team of local business development managers to provide high-touch customer service for Vietnam businesses. Li Tao is a Masters graduate from both INSEAD and the University of Cambridge.

“I’m delighted to join SUNRATE as we continue our global growth momentum into Vietnam and the Asian region,” Li Tao said. “Our technology-first approach, coupled with our business development teams, which provides the high-touch customer service are core to empowering businesses on their cross-border B2B payment needs, and Vietnam and the Asian region’s economic development is centred on digital trade. Our powerful proprietary tech engine and global network is an effective combination as businesses look to scale their businesses across borders or are interested in improving their cross-border business payment capabilities. I could not be more excited to partner with the talented SUNRATE team and support new and existing customers as we expand our footprint in Asia.”

Hashtag: #SUNRATE

The issuer is solely responsible for the content of this announcement.

About SUNRATE

SUNRATE is an intelligent global payment and treasury management platform for businesses worldwide. Since its inception in 2016, SUNRATE is recognised as a leading solution provider and has enabled companies to operate and scale both locally and globally in 190+ countries and regions with its cutting-edge proprietary platform, extensive global network, and robust APIs.

With its global business headquarters in Singapore and offices in Hong Kong, Jakarta, London and Shanghai, SUNRATE partners with the top global financial institutions, such as Citibank, Standard Chartered, Barclays, J.P. Morgan and is the principal member of both Mastercard and Visa.

To learn more about SUNRATE, visit

This Asian media leads in talent sustainability: TVBS recognized for excellence in talent transformation


TAIPEI, TAIWAN – Media OutReach Newswire – 31 July 2024 – TVBS’s dedication to talent cultivation and transformation earned unanimous praise from the judges, winning the “Investment in People Award,” and it was the only media company among the awarded enterprises. Organized by Enterprise Asia, the Asia Responsible Enterprise Awards (AREA) have recognized excellence in sustainability efforts across Asia for decades. Recently, the most influential sustainability award in Asia held its ceremony in Ho Chi Minh City, Vietnam.

TVBS General Manager Sheena Liu proudly with the 2024 Asia Responsible Enterprise Awards trophy.
TVBS General Manager Sheena Liu proudly with the 2024 Asia Responsible Enterprise Awards trophy.

A total of 81 Asian companies committed to corporate social responsibility and sustainability practices were selected and awarded. Over the past 30 years, TVBS has pioneered diverse developments in the news and film industries, focusing on digital transformation and ongoing upgrades, setting a benchmark in the media industry. TVBS is dedicated to integrating media resources, promoting sustainable content through the TVBS GOOD brand and various IP developments, and advancing sustainability issues. By establishing the “ESG Sustainability Development Department,” TVBS is driving sustainability efforts both internally and externally.

Amid the challenges posed by the digital and AI waves, TVBS emphasizes “talent sustainability,” investing heavily in resources for talent transformation and skill enhancement to improve employees’ adaptability to industry changes.

Continuous investment in talent is a priority for TVBS. General Manager Sheena Liu has integrated IP management and cross-departmental collaboration, providing opportunities for digital and television professionals to learn from each other. This includes dozens of training courses on different AI tools based on talent competency needs and introducing agile work methods in digital development, helping employees build digital thinking, continuous learning, and skill enhancement.

Furthermore, TVBS plans for film and television professional talent by promoting “Star Vision Brokerage” for a multifaceted professional lineup of artists, craftsmen, and experts. Training programs like the Newcomer Camp and Scriptwriting Camp are established to cultivate the next generation of outstanding audiovisual talents.

By integrating comprehensive media resources, TVBS creates a sustainable talent industry chain, expands the development of the entertainment industry domestically and internationally, and opens new horizons for the future of Taiwan’s media development.

Moreover, data shows that TVBS has 20% and 27% male and female managers under 50, respectively, and the number of employees with disabilities exceeds the legal requirement, demonstrating TVBS’s commitment to creating an equal and friendly workplace.

Human Resources Director Ya-ting Lin stated that daily employee care initiatives, such as employee assistance programs and integrating paperless practices into festive gifts, fully implement the emphasis on talent and sustainability. General Manager Sheena Liu focuses on strengthening future industry layouts and continuous talent upgrading. Employees are assisted in digital transformation through hybrid organizations, agile work methods, and enriched training courses.

“As the media industry transforms amid the digital wave, the professional value of colleagues increases, enhancing their resilience in the face of digital challenges,” Sheena Liu said. This allows employees and the company to progress together, creating a diverse and forward-looking future media blueprint.
Hashtag: #TVBS

The issuer is solely responsible for the content of this announcement.

VinFast opens its first showroom in the Middle East


MUSCAT, OMAN – Media OutReach Newswire – 31 July 2024VinFast Auto, the global electric vehicle (EV) manufacturer and Bahwan Automobiles and Trading LLC (BAT) proudly announces the grand opening of its first Middle East showroom in the Sultanate of Oman, marking a significant milestone in its expansion into the Middle East market.

Mr. Ta Xuan Hien, CEO of VinFast Middle East (4th from the left), and Sheikh Abdullah Bahwan, Executive Director of Bahwan Automobiles and Trading (5th from the left), along with representatives from both parties, at the grand opening ceremony.
Mr. Ta Xuan Hien, CEO of VinFast Middle East (4th from the left), and Sheikh Abdullah Bahwan, Executive Director of Bahwan Automobiles and Trading (5th from the left), along with representatives from both parties, at the grand opening ceremony.

Strategically located in the heart of Muscat, the VinFast showroom spans 303 square meters and boasts a modern, luxurious design. Visitors can immerse themselves in an interactive experience with VinFast’s smart electric vehicles, including the VF 6, VF 7, VF 8, and VF 9. With their innovative design, cutting-edge technology, and impressive performance, VinFast’s electric vehicles promise to redefine the driving experience for customers in Oman and the Middle East.

In addition to experiencing the displayed car models, customers visiting VinFast showroom in Oman will receive enthusiastic consultations from BAT’s experienced staff. By opening its first showroom in Oman, VinFast is actively fulfilling its commitment to bringing green and smart mobility solutions to the Middle East region.

Mr. Ta Xuan Hien, CEO of VinFast Middle East, shared: The grand opening of our first showroom in Oman marks a significant milestone for VinFast in the Middle East. Partnering with BAT, a leading and reputable dealer in Oman, we are confident that VinFast will quickly capture the hearts of consumers in this market through exciting, intelligent, and safe electrified experiences.

Sheikh Abdullah Bahwan, Executive Director of Bahwan Automobiles and Trading, shared: “We are thrilled to open VinFast‘s first showroom in the Middle East. This collaboration aligns perfectly with our vision to introduce cutting-edge, sustainable automotive technologies in Oman. We are committed to making a significant impact on the automotive market in Oman by facilitating the adoption of electric vehicles, thus contributing to a greener, more sustainable future for our nation.”

Mr. Ta Xuan Hien, CEO of VinFast Middle East (on the left) and Sheikh Abdullah Bahwan, Executive Director of Bahwan Automobiles and Trading (on the right) are experiencing the VinFast VF 8 model displayed at the grand opening ceremony.
Mr. Ta Xuan Hien, CEO of VinFast Middle East (on the left) and Sheikh Abdullah Bahwan, Executive Director of Bahwan Automobiles and Trading (on the right) are experiencing the VinFast VF 8 model displayed at the grand opening ceremony.

The electric vehicle market in Oman is projected to experience significant growth in the coming years. The Omani government has implemented numerous initiatives to encourage the use of electric vehicles, aiming to address climate change, reduce carbon emissions, and limit the consumption of fossil fuels.

In 2024, VinFast is making a strong push into international markets, including the US, Canada, Europe, as well as Asian countries like India, Indonesia, and Thailand. VinFast is also exploring the Middle East and African regions.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

About VinFast

VinFast (NASDAQ: VFS), a subsidiary of Vingroup JSC, one of Vietnam’s largest conglomerates, is a pure-play EV manufacturer with the mission of making EVs accessible to everyone. VinFast’s product lineup today includes a wide range of electric SUVs, e-scooters, and e-buses. VinFast is currently embarking on its next growth phase through rapid expansion of its distribution and dealership network globally and increasing its manufacturing capacities with a focus on key markets across North America, Europe and Asia. Learn more at:

About Bahwan Automobiles and Trading LLC

Bahwan Automobile and Trading LLC is an allied business of Bahwan International Group LLC, which is a reputed entity with over 45 associate companies and more than 2000 employees, with presence across the Sultanate of Oman, the Gulf region, North Africa, and South Asia. This group of companies represents an impressive portfolio of more than 40 global brands, their diversified businesses cover a wide spectrum including automobiles, healthcare, agriculture, renewable energy, airport solution, logistic solution, earthmoving equipment, construction equipment, industrial equipment, debt collection services, high-end security solutions, survey instruments, elevators and parking solutions, which are some of the major businesses amongst others.