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The rise of “Speed Laundering” – Electrolux report reveals convenience reshaping wash and drying habits across Europe

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STOCKHOLM, Aug. 20, 2025 /PRNewswire/ — New study reveals surprising trade-offs, knowledge gaps, and opportunities for time-saving solutions to increase clothing life and to help close the gap between good intention and action.

A new report from Electrolux, published today, reveals the growing dominance of “speed laundering” in Europe, driven by busy lifestyles, flexible working and a rising demand for convenience. The study exposes how consumers are prioritizing faster laundry cycles, the trade-offs they’re willing to make, and the opportunities for innovative solutions that deliver both speed and increased clothing life.

Extending the life of clothing is a highly effective way to reduce the fashion industry’s substantial environmental impact. [1] The industry generates more greenhouse gases than all international flights and shipping combined. [2]  Additionally, Europeans discard about 16kg of textile waste per person annually, with 88% ending up in landfills or being incinerated [3], despite most items still being usable. [4] According to the Electrolux Care Index, published in 2024, consumers who choose shorter cycles and lower temperatures can lengthen the lifespan of their clothes by more than 50%. [5]

The need for speed: laundry in the age of convenience
The report is based on analysis of 22.6m wash cycles and 6m drying cycles in 2024, gleaned from Electrolux connected appliances, and research among over 15,000 adults in 14 European countries. It highlights a clear shift towards faster laundry routines.

Key findings include the rise of the “Under an Hour” Wash: a third (33%) of all washes now take less than an hour, with an additional 25% completing in just 1 to 1.5 hours. Fast drying also follows suit with nearly a quarter (24%) of tumble-drying cycles now completed in under 90 minutes, with almost half (47%) finished in under two hours. There has also been a momentum shift to morning laundry. A majority (54%) of Europeans now prefer laundering before midday, solidifying a trend that began during the 2020 stay-at-home mandates.

The dilemma of delicates and new EU rules
Modern lifestyles increasingly demand convenience, and consumers want versatile and flexible solutions to care for all wardrobe essentials. Yet, when it comes to tumble drying delicates, consumers report facing a dilemma. They want their clothes to dry quickly but the vast majority worry about damaging certain fabrics such as wool. Over three quarters (76%) of tumble dryer owners reported being very wary of tumble-drying wool, with nearly half (49%) avoiding it altogether. It’s a similar story with other fabrics and items including silk, duvets, down jackets and outdoor wear.

Interestingly, the features that tumble dryer owners want, so that they can dry delicate fabrics, are frequently offered in heat pump dryers. These dryers are currently in the minority amongst those polled. However, from July 2025, the European Union (EU) has updated the Energy Label and ecodesign for tumble dryers to implement stricter energy efficiency standards. Currently, only heat pump tumble dryers meet the new requirements, which is why Electrolux decided to phase out condenser appliances.

Energy efficiency still a driving force
Electrolux has been monitoring consumer attitudes toward energy costs and usage with appliances since 2022. This latest report shows that for over half of Europeans (53%), energy efficiency will be a major influence on their next major appliance purchase. While slightly down from 59% last year, this clearly demonstrates that energy efficiency continues to be a primary consideration when purchasing laundry appliances.

Concerns over energy costs also significantly impact tumble dryer usage. A substantial 43% of tumble dryer owners stated that these concerns prevent them from using their appliance more often. This is further reinforced by the fact that over a quarter (28%) have actively changed their drying habits in the past twelve months due to energy costs.

Clothing care: trade-offs and knowledge gap
While speed is a clear priority, the report also reveals potential trade-offs and knowledge gaps which, if filled, could close the gap between good intentions and actions. In research from 2024, 84% of Europeans agreed that they care about looking after their clothes. [6] However, only 25% of respondents are aware of the large impact washing has on clothing’s life. Established last year, the Electrolux Care Index [7] showed clothing, including jeans and t-shirts, can last 50% longer with gentler wash conditions – namely, shorter cycles and lower temperatures.

“It is with great pride that we publish the 5th edition of this important research. Fundamental to our purpose is a deep understanding of consumers and a dedication to solving real-world problems”, says Nikos Bartzoulianos, Group Chief Marketing Officer and Head of Sustainability Europe APMEA at Electrolux Group. “We focus on addressing genuine needs, especially in areas like laundry, where extending the life of clothes and reducing environmental impact are paramount.”

Five tips for consumers
The rise of speed laundering presents both challenges and opportunities. Here are five things Electrolux recommends consumers to consider:

  1. If speed is a priority: Look for washing machines and dryers that have cycles that can fit around your day. For example, Electrolux UltraQuick, short programme, available in 800 and 900 series washing machines, delivers complete stain removal even at low temperatures. It effectively removes over 50 common household stains – like ketchup, Bolognese sauce, and gravy – at just 30°C, all in under an hour. [8]
  2. Certain tumble dryers can safely dry delicates: Electrolux was the first brand in the world to have tumble dryers awarded Woolmark Wool Care Green certification from global wool care experts, The Woolmark Company. The certification ensures the highest care for wool, together with lower energy consumption. [9] All of Electrolux’s tumble dryers with the DelicateCare feature are Woolmark certified, but it was the 900 series, launched in 2024, that broke through for the highest honors.
  3. Cost of tumble drying similar to one cappuccino a month: Concerns over energy costs prevent a substantial 43% of tumble dryer owners from using their tumble dryer more often. But tumble drying does not have to be expensive. An 8kg A-class Electrolux heat pump dryer with an ECO cycle has an EU average cost around €0.21 per cycle. [10, 11] Drying 160 loads in one year would therefore have an estimated cost €33.50, which is roughly the price of buying a cappuccino, from a leading coffee chain, once a month. [12]
  4. Space needn’t be an issue: The main reason younger generations and parents of young children don’t have a tumble dryer is because of a lack of space. A solution can be to opt for a washer dryer. For example, the Electrolux 900 PerfectCare® Washer Dryer washes and dries clothes, whatever they are made of. Even delicate silk garments keep their shape. [13]  
  5. Intelligent sensors can dry even the thickest garment: Dryers with advanced sensors can adjust drying time for optimal, consistent results especially with thicker garments. Electrolux’s 3DSense technology, for example, available on all 800 UltraCare models and above, scans moisture levels deep within thick garments, like down jackets and duvets, ensuring complete drying while fully restoring their warmth and fluffiness. [14]        

About the Electrolux Group

Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our group of leading appliance brands, including Electrolux, AEG and Frigidaire, we sell household products in around 120 markets every year. In 2024 Electrolux Group had sales of SEK 136 billion and employed approximately 41,000 people around the world. For more information go to www.ElectroluxGroup.com.

Electrolux Group’s sustainability leadership has been recognized by the prestigious EcoVadis Gold rating, which places it as a sustainability leader in the industry and within the top 5% of 70,000+ companies globally. The global non-profit CDP also awarded Electrolux Group sustainability leadership with an A- score for its work on Climate. In 2025, the Financial Times has named Electrolux Group as a European Climate Leader for the third year in a row for the company’s work to reduce its carbon emissions. Electrolux Group is placed 32 out of 600 European companies that made the list and is the highest-ranked appliance manufacturer.

About the report – The Truth About Laundry

Electrolux has been producing and sharing The Truth about Laundry since 2021. The findings in this latest study are based on quantitative data collected from 15,953 adults across fourteen European markets. OnePoll, a survey-led market research company – managed the research in collaboration with Electrolux and its partners. The survey was fielded between 30th January to 7th March 2025 with data collected in the following countries: Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, and the UK; 1000 General Population per market, with a boost to 500 Tumble Dryer Owners. While the data is mainly from EU countries, due to the size and scale of the research, and to maintain consistency with previous years, we have applied the findings to Europe.

The data was weighted for each country to ensure accurate representation by age, marital status, income/social class, ethnicity, and religion. For a statistic of 50% the margin of error for sampling on a sample of 1000 respondents is ±3.1%. For smaller or larger statistics, the margin of error will decrease and falls to 1.9% for a statistic of 10% or 90%. This is based on all countries having 1000 respondents per market. This margin of error is small making the data highly reliable.

References

[1] https://www.wrap.ngo/resources/report/valuing-our-clothes-cost-uk-fashion
[2] A New Textiles Economy: Redesigning Fashion’s Future Reference Ellen MacArthur Foundation, A new textiles economy: Redesigning fashion’s future (2017)
[3] European Environment Agency management-of-used-and-waste-textiles
[4] Fashion Revolution
[5] The Truth About Laundry report Love Clothes for Longer edition 2024
[6] https://admin.betterlivingprogram.com/wp-content/uploads/2024/08/The-Truth-About-Laundry-Love-Clothes-for-Longer-edition-2024-Electrolux.pdf
[7] https://www.electroluxgroup.com/en/new-electrolux-group-study-shows-short-wash-and-low-temperature-key-to-reducing-environmental-footprint-of-clothes-42380/
[8] Based on external test of stain removal on 50 common household stains using UltraQuick 30°C program with 5kg load
[9] Become a Woolmark Wool Care Licensee | Woolmark
[10] The average energy consumption per cycle with the cotton standard program (ECO) according to EU Regulation EU 2023/2534 is 0.73 kWh. It is not the specific energy consumption of the 8 kg drying cycle
[11] Cycle cost calculated using the EU average electricity price in the second half of 2024 — a weighted average using the most recent (2023) consumption data for electricity by household consumers (https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Electricity_price_statistics#Electricity_prices_for_household_consumers)
[12] Calculated with an average price of a cappuccino at Starbucks in Germany of €3.25 x 12 months = €39
[13] Compared to air drying confirmed by external test performed in May 2022
[14] Based on external test of thermal resistance for items dried with 3DSense Technology, performed according to ISO 11092

For further information, please contact Electrolux Press Hotline, +46 8 657 65 07.

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/electrolux-group/r/the-rise-of–speed-laundering—-electrolux-report-reveals-convenience-reshaping-wash-and-drying-hab,c4219816

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BAC Education’s MUSIC4GOOD 2.0: The Polymaths Are Back

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SELANGOR, MALAYSIA – Media OutReach Newswire – 20 August 2025 – Get ready to turn up the volume for a night of unforgettable music and meaningful impact! The Polymaths featuring Raja Singham, Azlan Shaharbi, Siva Ramanathan, Sudesh Kumar Nair, Sundara Raj Ramamurthy and friends, are returning to the stage for MUSIC4GOOD 2.0, this time in aid of Uplift, an NGO under the BAC Education Group.

Following the overwhelming success of the first Music4Good concert, which raised RM211,000 to support children in 25 orphanages via OrphanAid and assist the Society for the Severely & Mentally Handicapped (SSMH), this second edition aims to raise even more.

100% of donations will go directly towards providing education, essential aid, necessities, and life-changing opportunities to communities in need. Beneficiaries include:

  1. OrphanAid ensures every child has access to quality education through free SPM tuition, refurbished laptops for orphanages, and a 75% bursary for tertiary studies. In partnership with Rotary International District 3300 Malaysia, it identifies and supports deserving students, with tax-exempt donations channelled via Yayasan Kelab-Kelab Rotary Malaysia (YKKRM) to ensure transparency and accountability.
  2. Free Food Society provides food aid to anyone in need, regardless of race, creed, or religion. Founded by a group of concerned individuals, it was created to support the growing number of people who lost their livelihoods due to Covid-19.
  3. Persatuan OKU Sentral champions the rights and empowerment of persons with disabilities through entrepreneurship support, emergency relief, cultural showcases, and initiatives that promote accessibility and inclusion nationwide.
  4. Society for the Prevention of Cruelty to Animals – Kajang offers vital services such as feeding, sterilisation (TNR), healthcare, and rehoming for stray dogs. They aim to establish a multi-purpose facility that supports sheltering, rehabilitation, adoption, and education
  5. Society for the Severely Mentally Handicapped – For 40 years, the Society for the Severely Mentally Handicapped (SSMH) has been providing therapy, care, and support to children with severe mental and physical disabilities, as well as their families.

Event Details:
Date: Saturday, September 20th, 2025
Time: 7:30pm – 10:30pm
Venue: Horizon Banquet Hall, Menara BAC, Petaling Jaya
Table Reservations (10 pax with dinner): RM2,500 | RM5,000 | RM10,000

Bookings can be made via https://www.giveback.my/campaigns/music4good-in-aid-of-uplift/ or by contacting Ann – 012 339 9959, Jinie – 016 778 8625 or Mitha – 012 988 3487
Tax-exemption receipts are available for donations of RM250 and above.

BAC Education Group: A Legacy of Social Good
MUSIC4GOOD 2.0 builds on BAC Education’s long-standing commitment to social good. Flagship initiatives include GiveBack.my (over RM100 million in aid through 200+ partners), SPMFlix (Malaysia’s largest free learning platform with 9,000+ lessons for 200,000+ students), and FreeMakan (a food bank that has supported 27,000 families with RM1.7 million raised). The Make It Right Movement (MIRM), launched in 2015, further drives impact by supporting 200+ charity and CSR projects annually, giving students, staff, and the public the chance to volunteer, champion causes, and create lasting community change.

Music4Good is organised by Uplift, fully sponsored by BAC Education and supported by Yayasan Kelab-kelab Rotary Malaysia.

About the Polymaths
The Polymaths came together after a chance meeting between Raja Singham and drummer Siva Ramanathan at a friend’s party. One casual conversation about music sparked jam sessions in a basement, bringing together professionals with a shared passion for music – because why not? “We just needed a guitarist, a bassist… and a better keyboardist,” Raja joked. “I like running around on stage too much to stay seated!”

Band Members:

  • Raja Singham – Lead vocalist and Co-Founder of BAC Education Group, driving social impact through Uplift, the Make It Right Movement, and SPMFlix.
  • Azlan Ahmad Shaharbi – Keyboardist; veteran performer with over three decades on the local and international music stage.
  • Siva Ramanathan – Drummer; fintech leader and Partner, Chief Growth & Corporate Officer at Ksher.
  • Sudesh Kumar Nair – Bassist and CEO of Baycom Malaysia, with a background in film, TV, and satellite communications.
  • Sundara Raj Ramamurthy – Guitarist; Chief Digital Officer at PwC Malaysia and Vietnam, leading AI and digital transformation initiatives.

A Nation-Building Initiative
MUSIC4GOOD 2.0 is a nation-building initiative fully sponsored by BAC Education Group in aid of Uplift, supported by Yayasan Kelab-Kelab Rotary Malaysia.

“Music has the power to bring people together; not just to enjoy a great night out, but to make a lasting impact on lives. With Music4Good, every note we play is for a purpose – to create hope, open opportunities, and help build a better Malaysia,” said Raja.

Hashtag: #BACEducation

The issuer is solely responsible for the content of this announcement.

About BAC Education

The BAC Education Group is dedicated to transforming lives through education. With a network of world-class partner universities and organisations, BAC Education offers students an unparalleled educational experience. The Group’s vision is to nurture the next generation of innovative leaders with a futuristic mind-set. With over 25 entities, the Group provides the future generation with strong grounding to navigate the Fourth Industrial Revolution by developing soft skills and instilling confidence to increase their competency in an increasingly globalised environment. For more information, visit

Hyundai Motor Group Hosts Pleos SDV Standard Forum to Drive Software-Defined Vehicle Era through Collaboration

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  • Hyundai Motor Group aims to lead the SDV era with its partners, addressing rapid industry shifts and accelerating the transition to a software-focused paradigm
  • The forum introduces a new collaboration model to drive innovation across the value chain and establish a software-centric ecosystem for SDV development 
  • The Group presents a technology roadmap to drive SDV innovation and establish an aligned supply chain based on the values of speed, transparency and trust
  • The event features keynote speeches and technical sessions addressing topics, such as: E&E architecture, vehicle OS and security, diagnostics and standardization

SEOUL, South Korea, Aug. 20, 2025 /PRNewswire/ — Hyundai Motor Group (the Group) has reinforced its leadership in the software-defined vehicle (SDV) era by sharing the latest technology standards and software development system with its key partners, strengthening the foundation for collaboration.

Hyundai Motor Group Hosts Pleos SDV Standard Forum Pioneering the SDV Era Through Collaboration
Hyundai Motor Group Hosts Pleos SDV Standard Forum Pioneering the SDV Era Through Collaboration

Today, the Group hosted the ‘Pleos SDV Standard Forum’ at the Software Dream Center in Pangyo, Korea. The event brought together core engineering leaders from 58 key partners, including Hyundai Mobis, Hyundai Kefico, Bosch, Continental, HL Mando, and other vehicle control system specialists.

Hyundai Motor Group Hosts Pleos SDV Standard Forum to Drive Software-Defined Vehicle Era through Collaboration
Hyundai Motor Group Hosts Pleos SDV Standard Forum to Drive Software-Defined Vehicle Era through Collaboration

This forum, held as the automotive industry undergoes a major shift from hardware to software-centric development, aimed to accelerate the transition to SDVs. It serves as a way to transform supply chains and enhance the industry’s adaptability to this transformation.

“Close collaboration with key partners and the widespread adoption of standardized development frameworks are essential for implementing SDVs,” said Chang Song, President and Head of the Advanced Vehicle Platform (AVP) Division at Hyundai Motor Group. “We will continue to establish a software-driven collaborative network by distributing technical standards and building a supply chain system for SDV mass production.”

Unlike traditional hardware-based vehicles, SDVs are defined as platforms capable of ongoing updates and feature expansions even after delivery. Achieving mass production of SDVs requires a complete reorganization of development environments across all areas, including component suppliers, software developers and specialists in diagnostics, security and verification. To support this shift, standardized frameworks and collaborative ecosystems are essential.

Through the forum, the Group shared the latest technical standards and development frameworks required for the SDV transition, enabling the establishment of a software-centric collaboration system to accelerate industry advancements.

The forum began with a keynote speech from President Song and featured five key sessions, including: 

  • Transitioning vehicle development methods for SDV mass production.
  • Applying CODA[1] (Computing & I/O Domain-based E&E Architecture) for developing optimized hardware and flexible software architecture.
  • Facilitating vehicle software development based on the Pleos Vehicle OS.
  • Establishing a standardized, scalable framework for external devices (Plug & Play).
  • Developing integrated software tools to foster collaboration between OEMs and suppliers.

These sessions expanded on the strategies presented at the ‘Pleos 25’ developer conference in March. Executives and technical leaders from Hyundai Motor, Kia and 42dot — the Group’s global software center — presented strategies to address the challenges of the SDV transition and engaged in panel discussions and Q&A interactions.

One key highlight was the introduction of a standardized software development framework to support SDV development. This framework provides detailed guidelines for partners to adopt it within their own development environments and covers the entire development process — from defining specifications to feature validation, issue management and tracking outputs. A standout feature is the ability for the Group and its partners to securely connect and share development data in real time, ensuring seamless collaboration while maintaining data security.

The adoption of this standardized framework is expected to significantly enhance the efficiency and quality of software development by integrating the expertise of various partners working on vehicle control units. Moreover, this transition marks a shift from the traditional hardware-focused vertical supply chain to a software-driven, horizontally integrated collaboration model. It is anticipated to form the critical infrastructure for large-scale SDV production.

Through this forum, the Group aims to support its partners in discovering new business opportunities aligned with the SDV era. It plans to continue operating regular forums, sharing technical roadmaps, and accelerating the transformation of development environments through ongoing collaboration.

At the ‘Pleos 25’ developer conference in March, the Group launched its integrated software platform brand ‘Pleos’, unveiling plans for an in-vehicle app ecosystem and global partnerships to advance its transformation into a software-first mobility tech company.

[1] CODA: A design approach for vehicle networks and controllers, organized by data processing and input/output management using high-performance vehicle computers and domain-specific controllers.

More information about Hyundai Motor Group can be found at: http://www.hyundaimotorgroup.com or Newsroom: Media Hub by Hyundai, Kia Global Media Center (kianewscenter.com), Genesis Newsroom.

ANE Disclosed First Post-IPO Dividend Plan, Reported 10.7% YoY Increase in Adjusted Net Profit to RMB476 Million for H1 2025

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SHANGHAI, Aug. 20, 2025 /PRNewswire/ — After the market closed on August 19, ANE (9956.HK), China’s Less-than-Truckload (LTL) express freight network leader, released its interim 2025 results. The filing indicated the company completed shipment of 6.82 million tons of LTL freight volume, representing a 6.2% year-on-year (YoY) increase. Revenue reached RMB5.63 billion, up 6.4% YoY, while gross profit amounted to RMB880 million with gross margin of 15.6%. Adjusted net profit grew 10.7% YoY to RMB476 million. This dual growth in both revenue and profit underscores the company’s robust resilience amidst accelerating industry consolidation.

Significantly, the company concurrently disclosed its maiden dividend plan since listing.

Currently, the “Matthew Effect” in China’s domestic LTL sector continues to intensify, with market share rapidly concentrating towards leading players. In July, the State Post Bureau held a special meeting, explicitly opposing “race-to-the-bottom competition” and advocating for a shift in industry competition logic from “price wars” to “value creation,” further accelerating the industry’s integration process. Against this backdrop, ANE, leveraging its multi-dimensional advantages in network coverage, product advantages, and service quality honed over years of operation, has secured a dominant position in the market share battle, effectively locking in victory ahead of the industry shakeout.

In recent years, guided by its “Five Most” goals – most dense network coverage, most optimal cost, most superior quality, most stable timeliness and most timely service response – ANE has consistently adhered to a value-driven competitive strategy emphasizing both profitability and quality. The company has focused on enhancing customer experience and operational efficiency by optimizing service quality and controlling costs, building a sustainable competitive advantage through effective scale growth.

The interim report highlights further improvements in product competitiveness: average shipment time shortened by 5.3%, lost rate decreased by 40.3%, and complaint rate dropped by 45.8%. Freight weight structural optimization continued, with high-margin freight under 300kg growing 18.2% YoY, laying a structural foundation for enhanced profitability. Network coverage continued to expand, with the number of freight partners and agents exceeding 38,000, solidifying ANE’s position as the industry leader in terms of network scale.

Simultaneously, cost savings and efficiency gains driven by digital upgrades have further strengthened ANE’s competitive moat. During the reporting period, the company advanced digital transformation across its entire operational chain. This included empowering freight partners and agents with digital tools, enhancing sorting center efficiency via automated sorting systems, and optimizing its transportation structure through the deployment of trucks equipped with advanced driver-assistance systems (ADAS), intelligent route planning, fuel-efficient vehicle replacements, and equipment upgrades. By the end of June, unit cost of line-haul transportation and sorting center decreased by RMB9 per ton YoY, providing a core guarantee for sustained market leadership.

A key highlight of this interim report is ANE’s announcement of its inaugural post-IPO dividend plan, demonstrating the company’s commitment to enhance shareholder returns. ANE stated that this dividend is based on its solid operational performance, healthy cash flow, and strong confidence in future development, signalling a long-term expectation of sustainable returns to shareholders.

Overall, at this critical juncture of accelerating industry consolidation, ANE, with its solid operational foundation, continuous innovation capabilities, and robust profitability, has secured a winning position in advance. As industry concentration increases further, with its scale advantages and brand strength, ANE, as a leading player, will become even more pronounced, driving commensurate appreciation in its market value.

 

Algo Forest Showcases Hong Kong Fintech Power on World Stage with Revolutionary “AI Signals Page”

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Invited to landmark meeting with Abu Dhabi Investment Office, as its Forex Forest ecosystem empowers global retail investors, crediting H.K. government policy and Belt and Road opportunities.


HONG KONG SAR – Media OutReach Newswire – 20 August 2025 – While retail investors worldwide grapple with ineffective strategies, lagging copy trades, and opaque black-box risks, a new force in AI quantitative technology from Hong Kong is rewriting the rules of the game. Local fintech innovator Algo Forest Group, alongside its educational brand Forex Forest, recently made a landmark appearance at the world-renowned GITEX Global technology exhibition, backed by support from the Hong Kong SAR Government’s Innovation and Technology Commission (ITC) and other institutions. The group unveiled the revolutionary concept for its “AI Signals Page,” a platform designed to dismantle decades-old investment models and solve the most pressing pain points for individual investors globally. This international debut was further highlighted by a prestigious invitation for a deep-dive discussion with the UAE’s Abu Dhabi Investment Office (ADIO) to explore the future of Web3 and AI in fintech. Having already secured the “Global Best Trading Algorithm Award” for six consecutive years for its proprietary quantitative trading systems, this moment firmly establishes Algo Forest Group as a prime example of Hong Kong’s innovation successfully “going global.”

Algo Forest Showcases Hong Kong Fintech Power on World Stage with Revolutionary "AI Signals Page

This milestone is part of Algo Forest Group’s broader mission to fill a critical market gap. The “AI Signals Page” is being developed to create a more transparent, efficient, and collaborative international investment community. Its core advantages include:

Real-time AI Analysis of Personal Trading Accounts: Investors can directly connect their personal trading accounts, seamlessly syncing data to the platform. This provides users with personalized portfolio performance analysis, P&L tracking, and deep insights into their trading habits, enabling them to better understand and leverage the power of AI to optimize their existing strategies.

AI-Driven Insights and Proactive Risk Management: The platform harnesses advanced AI algorithms to deliver diverse market data, identify potential trading signals, and provide in-depth analysis. Simultaneously, multi-dimensional risk assessment tools help users identify and manage potential exposures, fostering more robust trading strategies.

A Global Community for Collaborative Strategy Sharing: A highly interactive, built-in community function allows investors from around the world to share, discover, and discuss the latest global trading strategies without geographical or linguistic barriers. It transforms trading from a solo pursuit into a collective journey of learning and growth.

“We founded Algo Forest Group to break down the formidable technological barrier between institutional and retail investors,” explains Wayne Ng, Founder and CEO of Algo Forest Group. “The enthusiastic reception of our AI technology at GITEX and our dialogue with the Abu Dhabi Investment Office are powerful validations of the market’s need for Hong Kong’s tech expertise. The ‘AI Signals Page‘ is the tangible manifestation of our vision to democratize professional-grade trading tools, opening the door to AI trading technology for everyone.”

Ng adds, “We’re not here to replace the trader; we’re here to empower them. By revolutionizing their access to superior risk management and decision-making capabilities, we can ensure that the benefits of fintech truly reach the public. We are not just representing our company, but also the innovative spirit of our nation and Hong Kong. The government’s backing has been a critical catalyst in our mission to ‘go global,’ and the interest from entities like ADIO proves that Hong Kong’s AI fintech has immense potential to compete and lead on the world stage.”

Within Algo Forest Group’s grand vision, its renowned educational brand, Forex Forest, plays a pivotal, symbiotic role. While the “AI Signals Page” provides traders with advanced tools, Forex Forest teaches them how to apply them with precision and discipline. Leveraging its deep expertise in AI algorithmic programming and quantitative strategies, Forex Forest equips users with the essential knowledge and skills to maximize the platform’s potential, embodying the principle of “Empowerment Through Technology, Guided by Education.”

Forex Forest stands as Asia’s No. 1 brand specializing in the development and education of enterprise-grade AI quantitative trading programs. It is dedicated to promoting the concept of “passive income investing” to the general public and was a trailblazer in Hong Kong as the first enterprise to offer comprehensive automated trading courses, earning recognition from international professionals.

The excellence of its technology is underscored by numerous accolades since its founding in 2017. The brand holds 12 patents and dual ISO certifications. A testament to its sustained innovation, it has won the “Global Best Quantitative Trading Award” for six consecutive years since its first international win in 2020. This track record reflects the brand’s commitment to sustainable development based on international standards and its intent for active global expansion. To date, Forex Forest has conducted over 50 course intakes, benefiting more than 26,000 students. Upholding its mission to “Strive for financial freedom for all,” many of its alumni have successfully used its quantitative trading tools to achieve this goal in the market.

Government Backing Propels Hong Kong FinTech onto the World Stage

Algo Forest Group’s business is progressively expanding worldwide, with 5 strategic locations including its Hong Kong headquarters and offices in Malaysia, the United Kingdom, Singapore, and Dubai. The group plans to continue its expansion into new countries, committed to helping investors globally achieve financial freedom. This global layout is strongly supported by the Hong Kong SAR Government, which provides critical backing for high-potential local AI technology enterprises to expand into overseas markets. Aligning with this, Algo Forest Group is actively exploring strategic opportunities in Abu Dhabi, a key development city in the “Belt and Road Initiative,” leveraging policies that facilitate and support cooperation between multinational enterprises.

Leading his elite team at the GITEX technology exhibition in Dubai, Founder and CEO Wayne Ng showcased the company’s proprietary and forward-thinking AI-powered quantitative trading strategies (Expert Advisors). The team engaged in in-depth exchanges with innovative technology peers from around the world, discussing the application of AI in investment and fintech and sharing a collective vision for the future of technology. Forex Forest aspires to align with top-tier global technology institutions to bring more advanced and intelligent quantitative trading education and innovative technical support to the public.

Experience Algo Forest Group’s Innovation Firsthand

Following its success at GITEX Global, Algo Forest Group will continue to showcase its leading-edge fintech at major global and local exhibitions. All are welcome to visit our booths to exchange ideas and learn more.

Hong Kong Computer & Communications Festival 2025
Date：22–25 August , 2025
Venue：Hong Kong Convention and Exhibition Centre, Hall 1
Booth No.： F28 & F30

Forex Expo Dubai 2025
Date：6–7 October , 2025
Venue： Dubai World Trade Centre
Booth No.： 215

Hashtag: #ForexForest #AlgoForest #AIFinance #AlgorithmicTrading #AutoTrading #AITrading #QuantitativeTrading #GITEX2024 #HongKongInnovation #InvestmentEducation #BeltAndRoad #FinancialFreedom #SmartInvesting #TechInnovation #AlgorithmicTrading #GlobalBest #Fintech #AbuDhabi #Multinational #InvestmentStrategy #InnovativeTechnology #AutomatedTrading #Fintech #EA #AlgoTrade #ai #algo #fintech #AI #AItrading #MT4 #tradingview #MT5 #expertadvisor #trading #forex #forextrade #algorithmic #gitex #forexexpo






The issuer is solely responsible for the content of this announcement.

About Algo Forest Group & Forex Forest

Algo Forest Group is a multi-award-winning fintech group comprising Forex Forest and Algo Forest. Established in 2017, Forex Forest began as an edtech platform in Hong Kong, attracting over 26,000 students and global investors. In 2024, the group expanded with the launch of Algo Forest to make institutional-grade trading tools accessible to everyday traders. Combining deep trading expertise with cutting-edge AI, Algo Forest Group empowers a new generation of responsible, data-driven traders worldwide. Algo Forest operates across key financial hubs, with the global headquarters situated in Hong Kong with additional offices in Malaysia, Singapore, Dubai, and the United Kingdom.

About Forex Forest
Founded in 2017 by Wayne Ng, Forex Forest has, through continuous refinement and effort, established itself as Asia’s No. 1 enterprise in the automated quantitative trading industry. A recipient of numerous accolades, it is the only enterprise in Hong Kong to be simultaneously honored with both the “Outstanding AI Program Trading Education Enterprise Award” and the “Outstanding AI Program Trading Strategy Development Enterprise Award.” Its proprietary AI-powered automated trading program (Expert Advisor) has won the “Global Best Trading Program Award” for six consecutive years, earning international acclaim and recognition for bringing more efficient and intelligent trading solutions to investors worldwide.

Forex Forest specializes in the development of Fintech AI automated trading programs and the promotion and education of quantitative (algorithmic) trading. Under its EdTech business, the curriculum covers key areas including quantitative trading strategies, backtesting techniques, and the installation and operation of international trading platforms like MT4 and MT5, along with instruction on Algotrading and Expert Advisors (EAs).

Furthermore, the company provides its own award-winning trading programs and proprietary AI smart technical indicators for direct use by students and for instructional purposes. It offers a powerful AI investment tool for a wide range of investors—from those trading forex, index futures, gold, and commodities to emerging cryptocurrencies, as well as for complete novices—enabling everyone to leverage the advantages of the latest financial technology to invest in global markets and prepare for the future.

Forex Forest (HONG KONG REGION)
Office Address: Room 816A, 8/F, Star House, 3 Salisbury Road, Tsim Sha Tsui, Kowloon, Hong Kong
Forex Forest Learning Centre (HONG KONG): Room 833, 8/F, Star House, 3 Salisbury Road, Tsim Sha Tsui, Kowloon, Hong Kong
Office Hour: Mon To Fri 10:00-18:00
Tel/WhatsApp：+852 9845 0089

Algo Forest (SINGAPORE REGION)
Address: 135 Middle Road, #02-27 Byland Building, Singapore 188975

Algo Forest (UNITED KINGDOM REGION)
Address:: SPACES Peter House, Oxford Street,Manchester,M1 5AN

Algo Forest (DUBAI REGION)
Address:: IFZA Business Park, DDP, PO Box 342001, Dubai, United Arab Emirates

Algo Forest (MALAYSIA REGION)
Address:: 19-01, Mercu Aspire, No. 3, Jalan Bangsar, KL Eco City, 59200 Kuala Lumpur

Hyundai Motor Brings Retro Arcade Fun With INSTEROID Concept Car to gamescom 2025

By
Advertorial Desk
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  • Hyundai Motor makes gamescom debut with INSTEROID Retro Arcade game, blending vintage gaming with automotive innovation
  • Interactive booth in gamescom‘s Retro & Family Area showcases INSTEROID concept car and arcade game, offering immersive and unexpected experiences
  • Hyundai Motor aims to connect with younger audiences, expand its digital storytelling through gaming, and reinforce its leadership in the global EV market through the INSTER model’s success

SEOUL, South Korea and COLOGNE, Germany, Aug. 20, 2025 /PRNewswire/ — Hyundai Motor Company is making its debut at gamescom 2025, becoming the first automotive company to claim a solo spot in the ‘Retro & Family Area’ with its self-developed ‘INSTEROID Retro Arcade’ game, which combines vintage gaming charm with automotive innovation.

Hyundai Motor INSTEROID Retro Arcade game, gamescom 2025
Hyundai Motor INSTEROID Retro Arcade game, gamescom 2025

Hyundai Motor will operate a dedicated booth in the ‘Retro & Family Area’ at Koelnmesse in Cologne, Germany, from August 20–24. The booth will showcase the INSTEROID concept car alongside the INSTEROID Retro Arcade game.

The company’s participation in the event reflects a strategic shift in brand communication, responding to evolving media landscapes and content consumption trends. By expanding into digital storytelling through gaming, Hyundai Motor aims to build stronger connections with younger audiences and present mobility as part of everyday digital culture.

“At gamescom, we’re delivering a unique brand experience that bridges mobility and gaming for digital natives,” said Sungwon Jee, Senior Vice President and Global Chief Marketing Officer. “Gaming has become a vital part of everyday digital culture for younger audiences, offering a highly immersive and interactive platform that drives active participation and brand engagement. As part of our broader content marketing strategy, this approach allows us to respond to shifting media dynamics and build emotional connections with the next generation.”

The INSTEROID concept car, based on the INSTER sub-compact EV, was first unveiled in March and integrates video game-inspired design elements. The INSTEROID Retro Arcade game stars the concept car as the lead character, drawing inspiration from classic maze games where players guide their characters to evade villains and collect points.

The game will also be showcased at Salone Auto Torino 2025 in September and Japan Mobility Show in October. A free online version will be available at Hyundai Motor’s official global website and Instagram (@hyundai) to reach a wider audience of gamers.

Hyundai Motor INSTEROID Retro Arcade game, gamescom 2025
Hyundai Motor INSTEROID Retro Arcade game, gamescom 2025


Carbon Journey: Blue and Green Pulse

By
Advertorial Desk
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BEIJING, Aug. 20, 2025 /PRNewswire/ — Witness China’s low carbon revolution — where coral restoration revitalizes coastal ecosystems, and an abandoned coal mine has transformed into a clean energy hub.


From marine protection to energy transition, China Daily’s Carbon Journey documentary series will take you on an expedition.

In the first episode of China Daily’s Carbon Journey documentary series released on August 15, follow reporter Xia Ji on an extraordinary exploration of these stories of ecological renewal.

A New Era of Loyalty Begins: Marriott Bonvoy and Flipkart launch a strategic partnership, opening a world of unrivalled value and experiences for Indian consumers

By
Advertorial Desk
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  • India’s first travel-retail loyalty integration brings together the one of the country’s largest e-commerce platform and global hospitality leader
  • Members can now earn and redeem rewards seamlessly across Flipkart’s shopping ecosystem and Marriott Bonvoy’s global travel program

NEW DELHI, India, Aug. 20, 2025 /PRNewswire/ — Marriott Bonvoy, Marriott International’s award-winning travel platform, and Flipkart SuperCoins, the country’s most rewarding and inclusive loyalty program, have announced India’s industry-first dual loyalty integration. This alliance brings together Marriott Bonvoy’s global rewards ecosystem and Flipkart’s SuperCoins, a multi-brand rewards program that forms the core of the Flipkart Plus loyalty scheme, giving members a frictionless way to earn more, redeem smarter, and unlock rewards faster.

L-R: Manjari Singhal, Head - Flipkart Travel and John Toomey, Chief Commercial Officer, Asia Pacific excluding China, Marriott International
L-R: Manjari Singhal, Head – Flipkart Travel and John Toomey, Chief Commercial Officer, Asia Pacific excluding China, Marriott International

Premised on “Your Cart Takes You Places,” this first of its kind collaboration in India lets millions of members seamlessly earn and swap Flipkart SuperCoins and Marriott Bonvoy points — unlocking rewards that stretch from everyday shopping carts to free stays, suite upgrades, and unforgettable getaways across the globe. 

The strategic partnership between Marriott Bonvoy and Flipkart brings the best of both worlds to consumers in India, making it easier than ever to shop, earn, and travel, turning everyday transactions into unforgettable experiences. By linking both accounts, members enjoy exclusive Marriott Bonvoy member benefits, earn Marriott Bonvoy points when they shop on Flipkart and unlock great deals on Cleartrip and Flipkart Travel.

“This strategic collaboration is an exciting step forward in how we bring more value to our Marriott Bonvoy members in India. By teaming up with one of the local leaders like Flipkart, we’re making it easier for millions of consumers to enjoy the benefits of travel and everyday rewards. With 159 hotels across 40 plus cities in India, we’re thrilled to bring our global travel program closer to Flipkart’s users, offering them unrivalled access to our tiered benefits and exclusive Marriott Bonvoy Moment experiences. In the coming months, we look forward to expanding this partnership to include international destinations and our extensive portfolio of hotels worldwide, further enriching the travel experiences of our members,” said John Toomey, Chief Commercial Officer, Asia Pacific excluding China, Marriott International.

“This collaboration not only enhances value for our existing members but also positions both brands to strongly to capitalize on India’s phenomenal travel growth. From holiday getaways to everyday purchases, members can now unlock cross-platform rewards that fit effortlessly into their lifestyle. It’s a customer-first approach that’s not just about earning points – it’s about making every moment, purchase, and experience count,” reveals Ranju Alex, Regional Vice President, South Asia, Marriott International.

Commenting on the strategic partnership, Manjari Singhal, Head – Flipkart Travel, said, “Over the years, we’ve focused on building experiences that add real value to our customers’ lives, and we’re proud to have shaped SuperCoins into one of India’s most rewarding and inclusive loyalty programs. In the context of this partnership, bringing Flipkart SuperCoins and Marriott Bonvoy points together means we’re not just rewarding transactions; we’re enriching lifestyles through shopping, travel, and stays. This collaboration strengthens our vision of creating a truly integrated, cross-category rewards ecosystem. Whether it’s shopping on Flipkart, booking a Marriott stay, or planning a trip on Flipkart Travel or Cleartrip, customers can now earn and redeem rewards in more meaningful ways.”

Key benefits of this partnership:

  • Marriott Bonvoy members can earn Marriott Bonvoy points across Flipkart’s extensive marketplace.
  • Customers must be registered members of both platforms and link their accounts to unlock benefits
  • Joint customers who have linked their accounts can transfer Flipkart SuperCoins to Marriott Bonvoy points and redeem the same for booking hotels on Marriott.com
  • Members can exchange Marriott Bonvoy points to Flipkart SuperCoins and redeem the same for shopping on Flipkart at the exchange rate of 2 Marriott Bonvoy points to 1 SuperCoin, and 2 SuperCoins to 1 Marriott Bonvoy point.
  • Marriott Bonvoy member benefits are easily accessible to Flipkart members directly through the platform (FK Travel), the categories page, SuperCoin Zone and the account section.
  • The partnership extends Marriott Bonvoy’s value beyond hotel stays, integrating it more seamlessly into daily life

See details of the partnership here. To view benefits, including terms and conditions, visit: https://flipkart.marriott.com/terms-and-conditions/

About Marriott Bonvoy® 

Marriott Bonvoy, Marriott International’s award-winning travel platform, connects travelers to the people, places, and passions they love through an extraordinary collection of hotels and experiences worldwide. The platform features over 30 hotel brands and 10,000 destinations, including the largest collection of luxury offerings, distinctive boutique properties, premium home rentals, and more, providing renowned hospitality across the globe. With unrivaled access to the best in entertainment, culinary, sports, outdoor adventure, arts, culture, and more, Marriott Bonvoy offers transformative travel experiences that leave a lasting impression. 

Marriott Bonvoy membership is free and unlocks unique benefits including the ability to earn points through travel and everyday activities, like purchases with co-branded credit cards. Members can redeem their points for free stays, experiences and more. Visit marriottbonvoy.com for more information and download the Marriott Bonvoy app here. Travelers can connect with Marriott Bonvoy on Instagram, TikTok, YouTube, and Marriott Bonvoy Insiders. 

About Flipkart

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money. Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India’s digital commerce revolution. With a registered user base of more than 500 million, Flipkart’s marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For further detail contact:

Jimit Suresh Shah
Director – PR, Brand & Internal Communications, Flipkart
Email: jimit.shah@cleartrip.com

Noelle Rocque Daniel
PR Director – South Asia, Marriott International
Email: noelle.rocque@marriott.com

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