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Empowering marketers with data-driven HCP engagement strategies, Doceree introduces the APAC edition of HIEP report

SHORT HILLS, N.J., April 8, 2025 /PRNewswire/ — Following the success of its HIEP—UK/EU edition last year, Doceree, the world’s first global network of physician-only platforms for programmatic messaging, today announced the launch of the second edition of HIEP, tailored for the APAC region. Curated independently, the report serves as a strategic guide for healthcare marketers, equipping them with data-driven insights to foster meaningful engagement with healthcare professionals (HCPs) in emerging APAC markets.

Empowering marketers with data-driven HCP engagement strategies, Doceree introduces the APAC edition of HIEP report
Empowering marketers with data-driven HCP engagement strategies, Doceree introduces the APAC edition of HIEP report

HIEP (High Interaction & Engagement Platforms) by Doceree has been introduced to address a critical gap in healthcare marketing today, i.e., the misalignment between media spends and HCP engagement on digital platforms. In an ideal world, investments in digital advertising must be directly proportional to the time healthcare professionals (HCPs) spend on various platforms. However, that is not the case as a significant portion of marketing budgets is often funnelled into channels that do not align with HCPs’ actual digital behavior, but with the familiarity of accessing advertising inventory on few platforms, leading to inefficiencies and missed opportunities.

The HIEP Report aims to bridge this gap by providing pharmaceutical brands and agencies with data-driven insights into where and how HCPs engage online, enabling them to optimize their media spend for maximum impact. By mapping HCPs’ digital footprints, the report empowers marketers to make informed, strategic decisions, ensuring their campaigns reach the right audience on the most relevant platforms.

Commenting on the launch of HIEP-APAC, Harshit Jain, MD, Founder & Global CEO, Doceree, said, “We are thrilled to introduce the APAC edition of our HIEP Report. This edition underscores how marketers can enhance HCP engagement and achieve significant outcomes by leveraging analytics, technology, and high-interaction platforms. By shifting from a push-oriented strategy to a collaborative, pull-driven approach, brands can establish more meaningful relationships with HCPs-and that’s the exact approach this report aims to empower the pharma marketers with.”

Some highlights from the HIEP Report (APAC Edition) are as below:

  • Exclusive insights into physician-frequented platforms
  • Proven strategies to enhance engagement quality and optimize marketing ROI
  • Real-world case study on the successful integration of digital platforms in healthcare marketing

Preetha Vasanji, President – Emerging Markets, Doceree, reinforced the importance of an integrated, omnichannel approach, saying, “The HIEP Report urges marketers to move beyond fragmented strategies and embrace a unified omnichannel approach. A well-orchestrated strategy amplifies every interaction with HCPs, leading to better engagement, stronger relationships, and ultimately, more effective healthcare solutions.”

Click here to know more about the report – https://info.doceree.com/report-hiep-apac-hcp-engagement?hs_preview=NgdlhFSU-214465772738

About Doceree:

Leading the way in making HCP-patient conversations richer and more meaningful through patented responsive technology, Doceree addresses both current and emerging challenges for healthcare and life sciences organizations in HCP-patient engagement, particularly where digital and technological advancements play a crucial role. We leverage our patented technology to ensure that HCP-patient conversations and interactions are more meaningful, richer, and outcome-oriented. Learn more: www.doceree.com

 

SingWealth Holdings Invites Media to Grand Opening of PFPFA HK Limited in Hong Kong

HONG KONG, April 8, 2025 /PRNewswire/ — Members of the media are invited to attend the official launch event of PFPFA HK Limited, a newly established entity under SingWealth Holdings, following the company’s successful acquisition of an insurance brokerage license in Hong Kong.

This event marks a significant milestone in SingWealth’s regional expansion and will offer a unique opportunity to engage with senior leadership and key stakeholders as the company outlines its vision for delivering cross-border wealth management solutions across Asia.

Event Details

Date: 28 May 2025
Time: 11:00 AM3:00 PM
Venue: Gonpachi Restaurant, Tsim Sha Tsui, 28/F, One Peking, 1 Peking Road, Tsim Sha Tsui

This gathering will offer a unique opportunity to connect with senior leaders from SingWealth Holdings and PFPFA HK Limited, including:

  • Mr. Jeffrey Chow, Director of SingWealth Holdings
  • Mr. Peter Huber, Non-Executive Chairman of SingWealth Holdings

The event will also bring together guests and industry professionals to explore the broader implications of this expansion on the region’s financial services landscape.

We look forward to welcoming you to this special occasion and celebrating this exciting new chapter together.

Warm regards,
Verlois Lee
Head of Group Marketing
PFP Group Services Pte. Ltd.

About SingWealth Holdings 

SingWealth is a holding company that manages various subsidiaries across Singapore, Thailand, Malaysia, Mainland China and Hong Kong. The group of companies includes PFP Group Services Pte Ltd (Providing shared services support to related entities); PFPFA Pte Ltd (Licensed Financial Adviser in Singapore); PFPFA HK Ltd (Licensed Insurance Broker Company in Hong Kong); PFP Legacy Singapore Pte Ltd, PFP Legacy Consultancy Co., Ltd., PFP Legacy Sdn Bhd, PFP Legacy Hong Kong Limited and PFP Legacy Shanghai Co., Ltd. (Catering to the increasing demands of emerging affluent customers in East and Southeast Asia for wills and trust services in Singapore, Thailand, Malaysia and Hong Kong respectively).  

 Additionally, Assure Family Clinic, a subsidiary specializing in General Practitioner (GP) services, providing Advance Medical Directive services and is dedicated to delivering exceptional healthcare tailored to the needs of families and individuals. 

ANNA Money flies past 550% compound annual growth, as Aussie SMEs embrace digitised financial services

SYDNEY, April 8, 2025 /PRNewswire/ — One year after acquiring business credit card fintech Cape, AI-powered SME fintech ANNA Money has revealed 550 percent compound annual growth and other metrics that indicate a strong shift by Australian SMEs towards digitised financial services.

ANNA Money, which has since absorbed Cape’s brand and products, revealed that volumes of SME financial transactions are now at record highs.

Total payment volume (TPV) in March 2025 ballooned 287 percent year-on-year (YoY) from March 2024, while TPV in Q1 2025 (January to March) also increased by 173 percent YoY compared to Q1 2024.

Average transaction value in March 2025 also grew 122 percent YoY from $284.43 to $631.95, signaling deeper engagement for the customers of SMEs, with businesses using cards for higher-value transactions.

Customer adoption also accelerated at an unprecedented pace, with more customers onboarded in Q4 2024 alone compared to the entire previous 9 months combined.

As a result, ANNA Money’s compound annual growth rate (CAGR) overall surged past 550 percent, placing it in the top 15 fastest growing startups in Australia.

It comes as Suncorp research shows 46 percent of SMEs reported an increase in revenue over the past 12 months, SMEs with growing profitability grew from 49 percent to  54 percent, and 65 percent of SMEs have increased their investment in digital tools and automation. It also showed that 32 percent of SMEs have expanded their workforce in the past year while only 14 percent reported job cuts, indicating a positive employment trend.

According to ANNA Money, these surging figures indicate the most positive growth surge for Australian SMEs since COVID-19 business subsidies ended, as well as a growing appetite for the digitisation of financial services by businesses.

Ryan Edwards-Pritchard, CEO of ANNA Money Australia, said: “What we’re witnessing goes beyond typical business growth—it’s a fundamental shift in how Australian SMEs are embracing digital financial services.

“It’s no secret that SMEs globally suffered in the wake of COVID. As government subsidies were switched off, companies in Australia in particular have experienced a large reset that has proven particularly challenging.

“However, since ANNA Money’s acquisition of Cape 12 months ago, we have witnessed a dramatic acceleration across all key performance indicators that also indicates that Australian SMEs are experiencing their most explosive SME rebound since COVID.

“The latter half of 2024 in particular marked this turning point, with customer adoption and transaction volumes surging to record highs, requiring us to shore up our Sydney team in order to support the exceptional growth.

“This phenomenal year-over-year growth doesn’t only solidify ANNA Money as a major fintech success story, proving the power of the strategic acquisition. It also highlights the resilience and growing strength of Australian SMEs, and the increasing demand for smarter, more flexible business credit solutions.

“We see this upward trajectory continuing at pace well into the remainder of 2025.”

With SMEs increasingly seeking AI-powered financial tools to optimise cash flow and credit management, ANNA Money is accelerating its product innovation roadmap and expanding its Australian footprint.

ANNA Money (www.anna.money or www.annamoney.au) is an AI-powered business account and tax app designed to streamline financial management for small businesses. Supporting more than 100,000 UK businesses, Anna.Money’s vision is to make life easier for small businesses owners, to take away boring admin so they can focus on growing their businesses. From generating invoices on command to chasing payments, receipt scanning and helping to set aside the right amount of money for tax.

Founded with the aspiration, ‘absolutely no nonsense admin’ Anna.Money’s name and mission were born, winning “Best Application of AI or ML in Financial Services” at the 2023 Card and Payments Awards. The company continues to pioneer the use of AI, machine learning and Large Language Models (LLMs) to make things simpler and easier for small businesses across the UK, and now Australia. With the acquisition of Cape, Anna.Money will soon add expense management and credit cards to its UK customers.

ANNA Money was in the latest Bloomberg’s 25 Startups to Watch list, ranked #26 in the Deloitte Fast 50 and #18 in the The Sunday Times 100 Tech list.

Vietnam Seeks US Tariff Delay as Economic Growth Slows in First Quarter

Vietnamese garment factory workers stitch apparel at a factory in Ho Chi Minh City on 3 April, after US President Donald Trump unveiled sweeping new tariffs on trading partners. Vietnam's economy grew at a slightly slower pace in the first quarter, government figures showed on 6 April, as the Southeast Asian country braces for the impact of colossal tariffs imposed by Washington. (Photo by Huu Kha / AFP)

By Lam NGUYEN/AFP – Vietnam has asked for a last-minute delay to colossal tariffs imposed by Washington as government figures showed on 6 April that its economy grew at a slightly slower pace in the first quarter.

The Southeast Asian manufacturing powerhouse counted the United States as its biggest export market in the first three months of the year but its key customer has now hit it with a thumping 46 percent tariff.

The move is part of a furious new global trade blitz announced Wednesday by US President Donald Trump that has sent markets around the world into a tailspin.

However, top leader To Lam has asked Trump for a delay of at least 45 days to the new 46 percent tariff, according to a copy of a formal letter seen by AFP.

In the letter, Lam said he had appointed Deputy Prime Minister Ho Duc Phoc to serve as the primary contact with the US side on the issue, “with the aim of reaching an agreement as soon as possible”.

He also said he hoped to meet Trump in Washington at the end of May to finalise the matter.

Trump said on Friday he had had “a very productive” call with Lam, who he said wanted to make a deal on tariffs.

Gross domestic product in Vietnam during the first quarter grew 6.93 percent year-on-year, down slightly from the 7.55 expansion in the final quarter of last year, Vietnam’s General Statistics Office said on 6 April.

Despite the challenge presented by US levies, Vietnamese Prime Minister Pham Minh Chinh said a target of “at least eight percent” growth this year remains unchanged, the government’s official news portal said.

To achieve its goal, Vietnam’s Ministry of Finance has determined that the economy will need to grow between 8.2 and 8.4 percent in the remaining quarters, the government said.

Significant Damage

The US tariffs threaten to “significantly damage” Vietnam’s current growth model, which relies heavily on exports to the United States, said Sayaka Shiba, senior country risk analyst at research firm BMI.

She said that, in the worst-case scenario, Vietnam could suffer a three-percent hit to GDP this year.

Trump has claimed the Communist country charges the United States a 90 percent tariff, a figure based on Vietnam’s trade surplus with the United States, worth USD 123.5 billion last year.

Experts believe the new tariffs will hit hardest in sectors such as seafood, garments, footwear, wood, electronics and smartphones.

Major US corporations with manufacturing operations in Vietnam, including Nike and Adidas, are likely to see orders decrease and reductions in revenue, potentially leading to factory downsizing and job losses, Pham Van Dai, a lecturer in economics at Fulbright University Vietnam, told AFP.

Business groups have also called on the Trump administration to delay the imposition of reciprocal tariffs.

The American Chamber of Commerce in Hanoi and the Vietnam Chamber of Commerce and Industry said that they sent a joint letter on 5 April to the US commerce secretary expressing “deep concern” over the policy and urging a delay.

Vietnam’s exports rose 10.6 percent year-on-year in the first quarter, official data showed, increasing significantly from 7.9 percent growth in the final quarter of 2024.

Industrial production was up 7.8 percent year-on-year, slowing from an 11.5 percent expansion in the previous quarter.

Experts believe investors are still holding a “wait and see” mentality amid the uncertainty caused by Trump’s tariffs.

“Now is the worst time for investors to make long-term decisions,” said Dai, adding that they are waiting for “clearer policies from the United States and (other) countries’ responses”.


© Agence France-Presse

New Study Reveals Nearly 75% of Performance Marketers Are Experiencing Diminishing Returns on Social Media Ad Spend; Over 50% Expand Into Additional Channels Beyond Social

HONG KONG, April 8, 2025 /PRNewswire/ — Taboola, a global leader in delivering performance at scale for advertisers,  today announced a new report based on a survey conducted with Qualtrics, a leading company in experience management working with nearly 20,000 organizations worldwide.

Performance advertising on social media is rapidly growing—industry forecasts predict that social media ad spend will reach $239 billion in 2025 and is projected to reach $273 billion in 2026. However, new research found that despite social media’s dominance in performance advertising, nearly 75% of performance marketers have noticed diminishing returns from their social media ad investments.

Additional key insights from The Pulse of Performance Advertising: Diminishing Returns include:

  • Most of these performance marketers indicated that diminishing returns impact over 30% of their spend.
  • Marketers focused on performance face diminishing returns on social media due to audience saturation, rising costs, and ad fatigue.
  • Over 80% of performance marketers use multiple tactics to combat diminishing returns, with more than half expanding into additional digital channels beyond social media ads.

“While social media accounts for a large portion of performance advertising budgets, many marketers have hit a barrier in the form of diminishing returns,” said Adam Singolda, CEO of Taboola. “More spend just isn’t translating into better results. The findings in this report point to difficulty in sustaining performance over time, with marketers seeking solutions that can help them overcome that barrier.”

The Pulse of Performance Advertising: Diminishing Returns is based on a survey of more than 300 advertisers, from brands and agencies in the US. 

About Taboola  

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

Singapore Marks 60 Years of Design and Innovation at Milan Design Week with the Opening of Future Impact 3: DESIGN NATION

14 of Singapore’s most forward-looking designers, design studios, and rising talents address contemporary societal needs in a three-part showcase that captures the city-state’s vision for innovative design

SINGAPORE, April 8, 2025 /PRNewswire/ — Future Impact 3: DESIGN NATION, presented by DesignSingapore Council has officially opened at Chiesa di San Bernardino alle Monache, located in the historical Cinque Vie district.

A total of 14 Singaporean designers and design studios across different fields are presenting their latest works at Future Impact 3: DESIGN NATION during Milan Design Week 2025. Photo by Mark Cocksedge.
A total of 14 Singaporean designers and design studios across different fields are presenting their latest works at Future Impact 3: DESIGN NATION during Milan Design Week 2025. Photo by Mark Cocksedge.

With 2025 marking 60 years of Singapore’s independence, the third instalment of the series – launched in 2023 – explores the country’s evolution through the lens of design. With a unique approach that unifies forward-thinking design with innovation and creativity, Singapore has transformed into a successful global economy that is famed for being one of the most seamlessly-designed city-states in the world.

Curated by Tony Chambers, Maria Cristina Didero and Singaporean co-curator Hunn Wai of Lanzavecchia + Wai, Future Impact 3: DESIGN NATION is a three-part showcase that brings together 14 of Singapore’s most forward-looking designers, from established names to rising talents, who are pushing the boundaries of design to enhance the world we live in and how we live in it.

Visitors will be taken on a journey through the past, present, and future of Singapore design, beginning with Little Island of Brave Ideas. Tracing design’s crucial role in nation-building over the past six decades, the first part of the showcase spotlights key milestones that demonstrate how strategic foresight and meticulous execution have made Singapore a global success story by design. This includes the country’s unique public housing system and robust public transport system, to beers brewed from Singapore’s reclaimed water and colour-coded plates in hawker centres. 

The third iteration of the Future Impact series stands as the centrepiece, spotlighting eight  works from designers Claudia Poh (Werable), Ng Sze Kiat (Bewilder), Olivia Lee, Randy Yeo (Practice Theory), Sacha Leong (Nice Projects), Wei Xiang, as well as design studio Supermama and a collective formed by FARM, Vouse and Changi General Hospital. The works will reflect how Singapore’s leading contemporary designers are creating design-driven solutions to tackle urgent global challenges, while reducing environmental impact and elevating everyday lives.

This includes a woven screen designed by Sacha Leong (Nice Projects) in response to overcrowding in cities, to a versatile bag that seamlessly adapts to its users by Claudia Poh (Werable). Design collective FARM, Vouse and Changi General Hospital will present their work on a dynamic digital twin of the hospital’s Emergency Department to aid holistic decision-making for enhanced patient care.

The influence of Singapore’s rich cultural heritage will also be showcased in new works by Supermama, which modernises the traditional Japanese art form of Kintsugi with 3D-printed resin and algorithmic growth patterns, and Olivia Lee, who reimagines the steel solar cooker, commonplace in Southeast Asia, to spark a broader reflection of the Sun’s role as a futuristic source of energy.

Exploring sustainable methods and materials is Ng Sze Kiat (Bewilder), who presents a new line of Fungariums developed using stainless steel, and the Knots Stool by Wei Xiang that transforms old blankets or curtains into functional furniture with simple knots. Finally, Randy Yeo (Practice Theory) considers Singapore’s design identity in the context of its nation-building history and unique blend of culture, manifested in a form of sculptural objects using paper offcuts.

“It is with great pride that we bring the third edition of Future Impact to Milan Design Week, to shine a light on the essence of Singapore’s unique design DNA with the world. Through each of the eight designers’ works, we hope visitors will recognise the important role design plays in shaping the world,” said Tony Chambers and Maria Cristina Didero, co-curators for Future Impact 3: DESIGN NATION.  

Looking to the future, the final segment of the three-part showcase, Virtuoso Visionaires demonstrates Singapore’s role as a global hub for design, empowering the next generation of designers to think creatively about contemporary challenges and cultural shifts. Works by six emerging design talents will interrogate topics such as leveraging artificial intelligence to redefine Singapore’s multicultural identity, an exploration of Singlish (Singaporean Colloquial English), examining post-consumer waste and circular design practices, as well as sustainable designs for living spaces.

“I am deeply honoured to be proudly showcasing the design excellence of our Lion City to the world at Milan Design Week. Singapore is well-known for thriving through ingenuity and resourcefulness and now, the future lies with the new generation of globally attuned, self-aware innovators who can continue this legacy,” said Hunn Wai, co-curator for Future Impact 3: DESIGN NATION.

Future Impact 3: DESIGN NATION is currently on display within the cathedral setting of Chiesa di San Bernardino alle Monache, located within the Cinque Vie (5vie) district, one of the most vibrant areas for culture and design in central Milan, a short walk from the Duomo. The showcase runs from 8 to 13 April 2025.

Alongside the exhibitions, DesignSingapore Council is hosting a series of events throughout the week. These will include daily designer-led activities that are open to the public such as decoding Singlish nuances and fungarium workshops, Live with Monocle, an exclusive live broadcast show with hourly interviews featuring designers and curators as well as evening cocktails, followed by a Singapore-themed Friday Late party to cap off the week.

“This special edition of the Future Impact series spotlights Singapore’s unique design journey as our nation turns 60. Truly a Nation by Design, Singapore has been transformed by a remarkable attitude and approach to design that is purpose-driven, with people at its centre. Through Future Impact 3: DESIGN NATION, visitors will gain insight into Singapore as a global design hub that pioneers solutions for pressing challenges,” said Dawn Lim, Executive Director of DesignSingapore Council

*ENDS*

For full list of designers and their works, refer to Annex A and B here.
For images and more information, refer to the press kit here.

About DesignSingapore Council

The DesignSingapore Council’s (Dsg’s) vision is for Singapore to be an innovation-driven economy and a loveable city by design. As the national agency that promotes design, our mission is to develop the design sector, help Singapore use design for innovation and growth, and make life better in this UNESCO Creative City of Design. Dsg is a subsidiary of the Singapore Economic Development Board.

designsingapore.org. 

Tag along with Jason at CISCE: “I have a meeting with robots!”

BEIJING, April 8, 2025 /PRNewswire/ — This is a report from China.org.cn.


Apple CEO Tim Cook was recently in China, where he made a special visit to the second China International Supply Chain Expo (CISCE) in Beijing. Apple and its partners are represented in the Digital Technology section. An American boy, Jason, visits the Expo and expresses his excitement about discovering the supply chain behind technological innovations like Apple’s.

Apple CEO Tim Cook was recently in China, where he made a special visit to the second China International Supply Chain Expo (CISCE) in Beijing. Apple and its partners are represented in the Digital Technology section. An American boy, Jason, visits the Expo and expresses his excitement about discovering the supply chain behind technological innovations like Apple’s.

He first visits Apple’s booth, where he learns that more than 80% of Apple’s suppliers are based in China. He observes an intelligent assembly inspection system developed by LY iTECH, which uses robotic arms to assemble products in mid-air, creating a visual spectacle.

Moving on to the Lenovo booth, Jason meets a humanoid robot named CASBOT, which can engage in voice interactions and perform simple household tasks. CASBOT demonstrates its capabilities by hanging up Jason’s hoodie and offering him a drink. Amazed by CASBOT’s capabilities, Jason is shown a video of Lenovo’s actual factory, where robots are already working on the production line. He interacts with a bipedal robot named Tita and is impressed by its ability to navigate obstacles and perform various movements.

Jason learns from the Lenovo staff that their focus is on building a supply chain ecosystem by exploring high-growth, high-potential industrial opportunities. They provide companies with technical support and capital investment to enhance their smart manufacturing capabilities.

At the BrainCo booth, Jason explores intelligent, dexterous bionic hands that can mimic the wearer’s intended movements. He witnesses a man writing calligraphy with these robotic hands and is amazed at their capabilities. Jason interviews the man, Ni, who lost both arms at a young age. Ni shares his experience of controlling the bionic hands and how they have helped him regain the ability to perform various tasks. Jason is deeply moved.

Finally, Jason concludes the visit by emphasizing that the experiences he has shared are just a small part of the section and that there are many exciting gadgets and technologies to explore at CISCE. He used a rehab robot for training and looks forward to attending the next Supply Chain Expo.

http://www.china.org.cn/business/2024-12/02/content_117579997.htm 

Cristiano Ronaldo Launches the First-Ever CR7® LIFE Official Flagship Store at Times Square, Hong Kong


HONG KONG SAR – Media OutReach Newswire – 8 April 2025 – Cristiano Ronaldo is set to redefine the shopping experience with the grand opening of the first-ever CR7® LIFE Official Flagship Store at Times Square in Hong Kong celebrating his museum and legacy. Set to open its doors on June on the 7th floor of the iconic shopping hub, the first worldwide CR7® LIFE Store promises to be an innovative, interactive and immersive experience that goes far beyond traditional shopping.

Cristiano Ronaldo
Cristiano Ronaldo

This flagship store marks a major milestone in Cristiano Ronaldo’s mission to connect with his global fanbase on a deeper level, adding to the growing presence of his brand in Asia. Hong Kong serves as the perfect starting point for this journey, with the store launching alongside the upcoming CR7® LIFE Museum, an exciting new space dedicated to celebrating Ronaldo’s career, accomplishments, and continued influence on sports culture worldwide.

A UNIQUE SHOPPING EXPERIENCE

The CR7® LIFE Official Flagship Store is meticulously crafted to inspire and engage. Visitors are invited to explore a futuristic environment where digital elements and high-tech features bring Cristiano Ronaldo’s journey and legacy to life. This innovative shopping experience reflects Ronaldo’s dedication to pushing boundaries and his relentless pursuit of excellence in both sport and lifestyle.

The store showcases a curated selection of premium products personally chosen and signed by Cristiano Ronaldo, the global football icon and lifestyle influencer. The collection spans a wide range of items designed to elevate everyday life, including apparel, homeware, and fragrances. Each item is designed to inspire and elevate, embodying the spirit of CR7® LIFE.

A TASTE OF PORTUGAL IN THE HEART OF HONG KONG

As a special highlight, the store will also feature a Portuguese coffee shop, celebrating the rich flavours and traditions of his country, Portugal. More than just a place to grab a coffee, this café will be a carefully curated space, designed to bring the essence of Portugal to the heart of Hong Kong. Customers will indulge in the world-famous Portuguese freshly baked Pastéis de Nata (custard tarts), premium Portuguese coffee, artisanal pastries, and a selection of traditional delicacies. Inspired by the cafés of Portugal, the space will create an inviting atmosphere where guests can relax while soaking in the essence of the CR7® lifestyle.

A GLOBAL ICON MEETS HONG KONG

Strategically located in one of Asia’s most dynamic shopping districts, the CR7® LIFE Official Store is set to become a flagship destination for fans, lifestyle enthusiasts, and tourists alike. Whether visitors come for the exclusive merchandise, the innovative shopping experience, or the authentic Portuguese café, this store promises to be a landmark in retail entertainment, pushing the boundaries of how global brands engage with their audiences.

Stay tuned for more details as we get closer to the grand opening in June 2025.

Store Location:
CR7® LIFE Official Store, Times Square
7th Floor, Times Square, Causeway Bay, Hong Kong

Website: https://cristianoronaldo.com/#cr7

Hashtag: #CR7

The issuer is solely responsible for the content of this announcement.

About Cristiano Ronaldo

Cristiano Ronaldo is a global icon whose influence extends far beyond the football field. Known not only for his unparalleled skills and record-breaking achievements in the sport but also for his leadership, entrepreneurial ventures, and impactful philanthropic efforts, Ronaldo embodies excellence and inspires millions worldwide.

About CR7® LIFE

Founded by Cristiano Ronaldo, CR7® LIFE is a groundbreaking lifestyle brand designed to blend elite athleticism with modern style. With a focus on premium products, innovation, and a commitment to excellence, CR7® LIFE offers everything from athletic wear and fashionable apparel to premium fragrances and homeware collections — all while staying true to the values of dedication, personal growth, and inspiration that Ronaldo embodies.

About Times Square

Located in Causeway Bay, the vibrant heart of Hong Kong, Times Square is a premier destination loved by tourists and locals. Featuring over 200 renowned brands across fashion, electronics, active wear, cinema, and gifting, Times Square provides a vibrant shopping and entertainment experience. After indulging in retail therapy, visitors can unwind at more than 25 dining spots, offering a range of options from cozy cafes to upscale eateries, catering to every taste.