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OMO Partners With Saudi Henna Artists to Educate Women on Female Stain Removal

RIYADH, Saudi Arabia, Feb. 26, 2025 /PRNewswire/ — New research from Omo reveals that whilst 63% of women in Saudi Arabia believe the attitude towards menstruation has positively changed across generations, it remains a taboo topic for 72% of women who believe that period care and stains still cannot be openly discussed.

 

The three henna designs follow the three-step process for effectively removing period stains: soften with cold water, wash with OMO, rinse in cold water.
The three henna designs follow the three-step process for effectively removing period stains: soften with cold water, wash with OMO, rinse in cold water.

 

This absence of conversation can lead to a lack of knowledge and misinformation around how to effectively manage period stains. According to the research 70% of women have thrown away clothes or bed sheets due to period stains that could not be removed.

Understanding the need for a safe and comfortable space for women to be confident enough to have open discussions and share experiences, OMO has launched an innovative education campaign to bring period care to the heart of Saudi Arabia’s female traditions: henna and beauty salons. These spaces are more than just places for self-care; they serve as sacred havens where women share personal stories, seek advice, and discuss life’s most intimate topics.

By partnering with henna artists to weave essential period care tips into their beautifully intricate designs, Omo aims to educate and empower women to be open about their periods. The washing instructions and stain-removal techniques are skillfully embedded directly into traditional henna artwork to transform women’s hands into a creative canvas for communication, turning tradition into a powerful vehicle for education and empowerment.

Sarah Qazi, Arabia Home Care Business Lead, Unilever commented: “Every great idea is not just relatable but solves a problem. And this idea was no different. The challenge was to reach the millions of women who experience periods every single day and address the lack of conversation and knowledge around period care. We knew we needed a medium that felt organic, familiar, and deeply personal. That’s when we looked at henna, not just as an art form, but as a storytelling tradition that has existed for generations.”

OMO’s strong formulation enriched with enzymes targets tough stains like blood and removes them effectively. The three henna designs follow the three-step process for effectively removing period stains: soften with cold water, wash with OMO, rinse in cold water.

As part of its commitment to breaking period taboos, OMO pledges to educate Saudi women by providing custom-made henna design kits for artists across the country. The kits are also downloadable at https://www.unileverdigital.com/arabia/omo-art-of-stains/index.html.

Join the movement as OMO turns tradition into transformation.

High-res images can be viewed here

 

 

Cushman & Wakefield responses to the Budget 2025/26

HONG KONG SAR – Media OutReach Newswire – 26 February 2025 –

Response to the Budget 2025/2026 by KK Chiu, International Director, Chief Executive, Greater China of Cushman & Wakefield:

Large-scale land disposal for Northern Metropolis

We are pleased to see the government continue to facilitate the development of the Northern Metropolis (NM) and optimize the industrial and spatial layout. We believe that

the “large-scale land disposal” model can accelerate the completion of residential, industrial, and public facilities. The Development Bureau estimates that the engineering costs for each district will be from HK$10 billion to HK$20 billion. Compared to traditional models, the “large-scale land disposal” model can save more than HK$1 billion in public funds.

Historically, construction costs in Hong Kong are two to three times higher than in neighbouring locations such as Shenzhen. We recommend that the government can reduce costs by introducing foreign labor, similar to the approach taken by the Singaporean government, and to plan effective transportation. connections to enhance investor confidence and attract more developers for sustainable growth.

Compared to traditional land sale models, the large-scale land disposal model features a larger scale, longer development period, and extended payback time. This approach shifts high upfront costs and risks to developers, testing their financial sustainability and capacity to manage these burdens. However, during land levelling, developers can also plan and design, which compresses project timelines and increases their autonomy in design and construction. This flexibility enables them to respond effectively to market demands and create diverse residential or commercial projects.

We recommend that the government effectively plan and utilize transportation facilities in new development areas and those connecting to external regions, such as the Shenzhen Bay Bridge and the planned Hong Kong-Shenzhen Western Railway. Enhancing transportation connectivity will improve convenience, boost investor confidence, attract more developers, and ensure the district’s sustainability.

The government’s plan to prepare land for approximately 80,000 private housing units over the next five years

We are pleased to see the proactive efforts by the government to stabilize future private housing supply. However, since more than 65% of the new land will come from new development areas, such as the Northern Metropolis and Tung Chung, it is crucial to prioritize infrastructure development.

We recommend the government to ensure that infrastructure facilities are in place in these areas before the residential projects are completed, to avoid inconvenience for residents upon moving in.

Response to the Budget 2025/2026 by John Siu, Managing Director, Hong Kong, Cushman & Wakefield:

Development of artificial intelligence (AI) and data facility cluster at Sandy Ridge

We urge the government to announce the development details of the data facility cluster at Sandy Ridge as soon as possible, simplify the land approval process, and offer favorable terms to attract developers and data center operators to set up operations in the area.

Rezoning Some Commercial Sites

We are pleased to see the government temporarily suspend the sale of commercial land parcels, allowing the market to gradually absorb current vacant space and new projects under construction. We suggest that the government regularly review market conditions for a well-timed restart to the sale of commercial land parcels.

Response to the Budget 2025/2026 by KB Wong, Executive Director, Head of Valuation and Advisory Services, Hong Kong of Cushman & Wakefield:

The government stated that there will be eight residential sites for sale next year, which can help maintain a stable land supply. We suggest that the government make development conditions in the tender document as clear as possible and avoid putting excessive obligations on the developers as to provision of social or similar facilities, in order to invigorate market activity and to attract more small and medium-sized developers and new entrants to participate in the bidding.

Response to the Budget 2025/2026 by Rosanna Tang, Executive Director, Head of Research, Hong Kong of Cushman & Wakefield:

We are pleased to see the government’s emphasis on attracting high-caliber talent and students, and that initiatives such as the Northern Metropolis University Town and the Belt and Road Scholarship will play a crucial role in attracting diverse global talent and students to Hong Kong in the long term. This influx will bolster demand in the local rental apartment sector and stimulate growth in the residential leasing market.

However, there is currently a significant shortage of student accommodation in the market. Our latest estimates indicate that, on average, three university students are competing for a single bed across Hong Kong, with projected future demand for student beds potentially exceeding 50,000. This shortage has led some students who are unable to secure dormitory housing to seek alternative arrangements in private residential units.

Therefore, we welcome the government’s consideration of rezoning certain commercial sites for residential use. Additionally, we recommend that the government consider permitting the conversion of existing suitable commercial buildings and hotels into student accommodation, and to advocate for the removal of barriers and relaxation of restrictions in the approval process, thereby providing greater flexibility in land use. We anticipate that these measures will increase housing options, alleviate rental pressures, and effectively address the challenges associated with the student bed supply and demand situation.

Response to the Budget 2025/2026 by Edgar Lai, Senior Director, Valuation and Consultancy Services, Hong Kong, Cushman & Wakefield:

We applaud the government’s decision to raise the maximum value of properties chargeable to stamp duty of $100 from HK$3 million to HK$4 million. This adjustment should attract a larger pool of buyers and investors to the market, consequently expediting transactions for small and medium-sized properties. As per data from the Land Registry, in 2024, there were 7,623 residential transactions valued between HK$3 million and HK$4 million, constituting approximately 14% of total residential transactions. We anticipate that this modification will invigorate the property exchange chain, surpassing the government’s estimated 15% and potentially reaching 20% in the number of property transactions benefiting from this initiative.

Response to the Budget 2025/2026 by Tom Ko, Executive Director, Head of Capital Markets, Hong Kong of Cushman & Wakefield:

The Government has stated that it will introduce a series of optimization measures under the “New Capital Investment Entrant Scheme.” We look forward to the Government announcing the details as soon as possible.

We urge the government to lower the investment threshold for residential properties to HKD10 million and to remove the cap on property investments. This will attract small and medium-sized investors, enhancing Hong Kong’s competitiveness as an international financial center and drawing more talent and capital.

Click here for high-res pictures

Hashtag: #CushmanandWakefield

The issuer is solely responsible for the content of this announcement.

About Cushman & Wakefield

Cushman & Wakefield (NYSE: CWK) is a leading global commercial real estate services firm for property owners and occupiers with approximately 52,000 employees in nearly 400 offices and 60 countries. In Greater China, a network of 23 offices serves local markets across the region. In 2023, the firm reported revenue of $9.5 billion across its core services of valuation, consulting, project & development services, capital markets, project & occupier services, industrial & logistics, retail and others. It also receives numerous industry and business accolades for its award-winning culture and commitment to Diversity, Equity and Inclusion (DEI), sustainability and more. For additional information, visit or follow us on LinkedIn ().

Yardi Acquires Visual Media Technology Company LCP Media

Evolved partnership brings innovative services to multifamily clients

SANTA BARBARA, Calif., Feb. 26, 2025 /PRNewswire/ — Yardi® has acquired LCP Media, a visual media technology company that creates virtual tours, photography and other media for the rental housing industry. The partnership demonstrates a shared commitment to marketing technology innovations, with LCP bringing visual media expertise to the Yardi multifamily suite of offerings.

Yardi has acquired LCP Media, a visual media technology company that creates virtual tours, photography and other media for the rental housing industry.
Yardi has acquired LCP Media, a visual media technology company that creates virtual tours, photography and other media for the rental housing industry.

LCP Media’s skills, creativity and cutting-edge technology will provide tremendous benefit to multifamily clients with RentCafe® websites. The implementation of LCP Media’s visual media services across websites and apartment listings will greatly enhance the renter experience while saving time for marketing and leasing teams.  

“We’re excited to share that LCP Media has been acquired by Yardi,” said Wojciech Kalembasa, CEO of LCP Media. “This collaboration means greater resources, enhanced innovation and a continued focus on improving the client and resident experience. Together, we’re well positioned to help our clients achieve their leasing and marketing goals. We’re looking forward to what’s ahead and remain dedicated to delivering the best digital tools and technology in the industry.”

With the acquisition, Yardi and LCP Media can provide more comprehensive and integrated functionality surrounding digital media, allowing clients to better showcase their communities.

“Yardi looks forward to growing our marketing services alongside LCP Media,” shared Esther Bonardi, vice president at Yardi, representing REACH by RentCafe. “This partnership reflects our unwavering commitment to helping renters find their next home and properties find their next renter — advancing our solutions to make that journey easier and more efficient.”

Ready to learn more about the partnership and its benefits for multifamily providers? Get in touch.

About LCP Media
LCP Media (Lights Camera Pixels) is a national visual media and digital marketing technology company. We provide a full menu of content and services, including our innovative TourBuilder virtual tours, professional and drone photography, 3D renderings, video animations, virtual staging and floor plans. LCP Media is a forward-thinking leader in creating unforgettable virtual real estate experiences by combining exceptional technology solutions with our dedicated customer service.

Simply put, we deliver an unreal experience from start to finish. So real, it’s Unreal! For more information, please visit LCPMedia.com.

Raymond James acted as financial adviser to LCP Media in connection with the transaction.

About Yardi 
Yardi® develops industry-leading software for all types and sizes of real estate companies across the world. With over 9,500 employees, Yardi is working with our clients to drive significant innovation in the real estate industry. For more information on how Yardi is Energized for Tomorrow, visit yardi.com

Bybit and Solana Summit’s Livestreams Cites Community Power and SVM Use Cases as Ultimate Growth Catalysts in 2025

Exclusive Livestreams Unpacked Infinite Liquidity and DeFi’s Next Wave

DUBAI, UAE, Feb. 26, 2025 /PRNewswire/ — Bybit Web3 , the Web3 division of Bybit, proudly served as the exclusive livestream partner for Solana Summit 2025. This collaboration marked a significant milestone for Bybit, which had previously been Solana’s first-ever ecosystem livestream partner. Years later, Bybit reaffirmed its commitment to advancing Web3 by amplifying one of the most highly anticipated blockchain events of the year.

Bybit Web3 exclusively broadcasted two key panel discussions, featuring Stephy Shi, Head of Operations at Bybit Web3, as a panelist. The event brought together leading voices in blockchain and Web3. The Memecoins & Infinite Liquidity panel revealed that financial incentives alone are no longer enough to build sustainable communities – successful projects now focus on giving their communities a voice in governance and decision-making. Meanwhile, the SVM Round Table tackled Solana’s scalability challenges, with industry experts agreeing that as Solana adoption grows, SVM-powered dApps will be critical in solving congestion and enabling seamless trading experiences.

Memecoins: Beyond Financial Rewards – The Power of Community

The Memecoins & Infinite Liquidity panel explored how memecoins have evolved from simple speculative assets to community-driven movements with strong cultural significance. While financial incentives like airdrops and staking still play a role, industry leaders agreed that long-term success depends on giving communities a real voice and influence.

Christina, Core Contributor at MEW, emphasized that projects must make their early supporters feel like part of the journey. “The key point for us to build community is to make our early supporters be part of this. We really make them make decisions, like from merch making to the offline meetings, events, and the corporation brand.”

Similarly, Nom, CEO of Bonk, highlighted that the strongest memecoins today are those that foster deep community connections. “The strongest memecoins today aren’t the ones with the biggest airdrops — they’re the ones where people feel like they truly belong.”

Bybit Web3’s Stephy Shi reinforced this point, explaining that true engagement goes beyond just giveaways. “We keep thinking about how to engage the community because a lot of projects probably just do an airdrop. But how can we actually truly involve the community? So for us, what we do is we actually try to empower the community.”

The panel made it clear: memecoins thrive not because of financial incentives alone, but because of the emotional and cultural bonds they create. Projects that involve their communities in branding, governance, and decision-making are far more likely to succeed.

Solana’s Growth: How SVM-Powered dApps Can Solve Congestion

The SVM Round Table tackled one of Solana’s biggest challenges – scalability. With its fast and low-cost transactions, Solana has become a hub for DeFi, memecoins, and high-frequency trading. However, during peak activity, congestion can slow down transactions and disrupt user experience.

Panelists debated whether Solana needs Layer 2 (L2) scaling solutions or if improvements to its existing infrastructure would be enough.

Jason, Co-Founder of Solayer, pointed out that congestion became a real problem during the recent memecoin trading surge: “During the meme coin trade season, users could see not only Solana’s high trading volume but also encountered issues. For example, some transactions were not getting confirmed.”

Chris, CEO of SONIC, explained that as Solana’s ecosystem expands, the need for SVM-powered applications will grow. “When we build a rollup for the chain extension ecosystem, we think about verticalizing the operations to focus on distribution and the ecosystem that’s always needed for all of the applications on top of Solana. And as application numbers grow, you actually have more needs for very verticalized operations and distribution.”

For traders, these issues have direct consequences. Bybit Web3’s Stephy Shi shared how congestion impacts users in real-time. “Everyone traded on-chain, traded Solana on the weekend, right? Crazy weekend. I think probably a lot of people also have problems during the weekend to successfully execute a trade because of congestion. That’s a typical case study because users would only notice that they will need a faster, better execution layer only once they could not actually execute a trade.”

The discussion highlighted that as Solana scales, SVM-powered dApps will play a critical role in reducing congestion, improving transaction speeds, and ensuring a seamless trading experience for users.

Bybit Web3: Powering the Next Wave of Web3 Innovation

With DeFi, AI, and blockchain gaming shaping the digital economy, 2025 marks a pivotal year for Web3 adoption. Solana Summit 2025 provided an in-depth look at the evolving landscape, and Bybit Web3’s role as the exclusive livestream partner showcased its commitment to expanding decentralized finance and empowering global blockchain communities.

As the Solana ecosystem continues to grow, Bybit Web3 remains at the forefront – bridging users, developers, and liquidity into the future of Web3 and decentralized trading.

#Bybit / #TheCryptoArk / #BybitWeb3

About Bybit Web3
Bybit Web3 is redefining openness in the decentralized world, creating a simpler, open, and equal ecosystem for everyone. We are committed to welcoming builders, creators, and partners in the blockchain space, extending an invitation to both crypto enthusiasts and the curious, with a community of over 130 million wallet addresses across over 30 major ecosystem partners, and counting. 

Bybit Web3 provides a comprehensive suite of Web3 products designed to make accessing, swapping, collecting and growing Web3 assets as open and simple as possible. Our wallets, marketplaces and platforms are all backed by the security and expertise that define Bybit as the world’s second-largest cryptocurrency exchange by trading volume, trusted by over 60 million users globally.

Join the revolution now and open the door to your Web3 future with Bybit.
For more details about Bybit Web3, please visit Bybit Web3.

About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: media@bybit.com
For updates, please follow: Bybit’s Communities and Social Media

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SquaredFinancial leads the way with outstanding growth, market expansion, and top industry talent in 2024

VICTORIA, Seychelles, Feb. 26, 2025 /PRNewswire/ — SquaredFinancial, a global leader in fintech and trading solutions, is proud to announce another year of record-breaking performance, marked by significant profit growth, rapid client growth, and top-tier leadership hires.

SquaredFinancial leads the way with outstanding growth, market expansion, and top industry talent in 2024
SquaredFinancial leads the way with outstanding growth, market expansion, and top industry talent in 2024

Although 2024 was a challenging year for global markets, SquaredFinancial capitalized on opportunities to support traders and investors worldwide. The company recorded a 66.46% increase in PnL and a 45.65% surge in new accounts, underscoring its position as a reliable financial partner.

As part of its commitment to excellence and innovation, SquaredFinancial continued to welcome top industry executives and financial experts. These strategic hires bring unmatched know-how, rooting the company’s position in the fintech fabric.

“Attracting the best talent in the industry stands at the core of our strategy”, said Philippe Ghanem, Founder and CEO of SquaredFinancial. “By bringing in high-calibre professionals, we continue to elevate our capabilities, ensuring our clients receive the most innovative and steadfast financial solutions.”

SquaredFinancial owes its success to its dedication to cutting-edge technology and delivering to its clients a seamless trading experience. Over the past year, the company has introduced enhanced trading conditions with more competitive pricing and increased leverage, giving traders greater flexibility to seize market opportunities. Additionally, it upgraded its proprietary mobile app, “SquaredFinancial”, with a focus on user experience, cross-channel integration, and major system enhancements. It also expanded its product offerings with advanced solutions, catering to both retail and institutional investors.

Looking ahead to 2025, SquaredFinancial envisions strategic plans to tailor new financial products that cater for traders’ evolving needs. It aims to expand its presences globally, conquering new markets, and further develop AI-driven trading tools to enhance clients’ efficiency.

About SquaredFinancial

SquaredFinancial is a well-capitalized FinTech firm founded in 2005. It aims to become a one-stop shop that meets investors’ financial needs. With around two decades of experience in financial technology and trading, it offers global solutions to traders of different generations and backgrounds, who are looking for an intuitive and sophisticated investment gateway. It is led by market experts and leadership veterans who share a passion for trading and a vision to reshape the industry landscape. As a regulated firm, it provides investors with an online platform backed by cutting-edge technology that offers the opportunity to trade a wide range of instruments from different asset classes. SquaredFinancial has recently launched its proprietary mobile trading app and its innovative fixed-time deposit account.

Taboola Expands Beyond Native Ads with Realize

New Technology Platform Allows Taboola to Serve The Entire Performance Advertising Market, Delivering Outcomes at Scale Beyond Search and Social; Customers Include Babbel, eToro and More

HONG KONG, Feb. 26, 2025 /PRNewswire/ — Taboola, a global leader in delivering performance at scale for advertisers, today announced a new focus beyond native advertising and a powerful new technology platform called Realize.

Taboola has pioneered native advertising for more than a decade, driving success for advertisers, primarily in bottom of article placements. Today, Taboola extends far beyond this legacy with the introduction of Realize, an industry-first platform that specializes only in performance outcomes at scale beyond search and social.

Realize taps into Taboola’s unique data, performance AI, and an increasingly diverse range of inventory and creative formats to achieve performance objectives. While advertisers need great solutions for all parts of the marketing funnel, they need specialized solutions. Existing solutions that promise full funnel service face significant challenges to excel in each part of the marketing funnel. As of today, Taboola is opening Realize for all advertisers focused on performance.

Taboola estimates that advertisers spend $25B a year attempting to achieve performance outcomes on DSPs and niche AdTech solutions, yet in many cases these channels lack the performance expertise, scale or data to get the results advertisers need. DSPs tend to focus on video and CTV, which is great for branding goals but not performance, while AdTech companies tend to lack enough scale for success. Taboola estimates there is nearly $30B of spend suffering from diminishing returns on social media. In addition, 75% of performance advertisers spending on social media say they are dealing with diminishing returns and are looking for solutions, due to audience saturation, rising costs and ad fatigue. In total, Taboola estimates that a majority of the $55B being spent on performance advertising is not providing the ROI it could be.

Realize is the only independent performance platform that goes beyond search and social media and delivers outcomes at scale for advertisers, leveraging Taboola’s unique supply, first party data and AI technology. It delivers simplicity and efficiency for advertisers to run performance-based campaigns on many of the world’s largest and most trusted publishers across all ad inventory, OEMs and apps.

Key components of Realize include:

  • New Supply:  Going Beyond “Bottom of Article” Native
    For the first time ever, Realize allows advertisers to tap into display and even more parts of Taboola’s large network of publishers, apps and OEMs which include NBC News, Yahoo, Xiaomi and Samsung. Taboola advertisers can now go beyond native ad placements to connect with relevant customers in high visibility locations on many of the world’s most trusted publishers and apps to drive performance.
  • AI & Data Advantage: Driving Measurable Results at Scale
    Realize is powered by an AI performance engine that finds the best opportunities for campaigns across Taboola’s network of trusted publishers and apps. This AI performance engine is powered by the unique data advantage of Taboola’s code-on-page integrations with publishers, giving it more signal than any other open web platform to use when optimizing and placing ads.
  • Creative Freedom: Getting Started Faster with Social, Display, Vertical Videos 
    Realize provides an intuitive experience for performance advertisers, allowing them to now reach their customer acquisition goals with the same creative assets they use on display or social media campaigns. It transforms existing assets into high-performing ads across premium placements on leading publishers and apps, instantly.

“Every business deserves a chance to grow and succeed,” said Adam Singolda, CEO at Taboola. “Performance advertising beyond search and social media has been far too difficult for too long, however. Advertisers have settled on search and social media simply because there has been no viable alternative. Spending money with DSPs and CTV is great for branding but not optimized to drive performance, and running display with hundreds of advertising tech companies at low scale is simply not worth marketers’ time. Amazon started in 1994 and did a great job winning the book business by 2000, which allowed them to go into owning all of e-commerce. This is our “Amazon moment.” After many years of success with native ads, it’s time to go after all of performance advertising. We can do a lot more for advertisers, and a lot more for publishers. Today is an exciting day for me and us at Taboola.”

Supporting quotes

“Taboola’s new technology platform, Realize, expands the potential for success with our performance marketing. Realize provides more options to connect with customers in engaging and prominent ways through a vast network of trusted publishers globally. We expect Realize will greatly benefit our advertising reach and ROI, and we’re excited to use it,” said Julie Hansen, CRO & US CEO at Babbel.

“Taboola has been a longstanding partner for eToro, providing the technology and team that has helped us excel in reaching customers. Taboola’s new Realize technology platform helps us go even further, driving success for our performance-focused campaigns and helping us to achieve our customer acquisition goals. We look forward to continuing to grow using Taboola and Realize,” said Nir Szmulewicz, CMO, eToro.

“We praise Taboola’s end-to-end approach to ensuring performance advertising success,” says Jeff Ratner, President Media, Data, Analytics at Quigley-Simpson. “We have worked with Taboola for many years and they have shown the technology and expertise needed for driving true ROI for our campaigns. Realize shows promise for going even further, bringing the best of all worlds–AI that works to find us the best outcomes, audiences that are uniquely engaged, and placements that are highly visible that live on trusted publishers.”

“For a media agency that has always been on the cutting edge of performance marketing, as we are at EVERSANA media, I could not be more excited to leverage Taboola’s new performance platform, Realize, which brings to life end-to-end performance campaigns. With Realize, you have the marriage of both audience engagement and scale, along with outcome-driven AI. I think this type of strategic pivot into performance is going to yield major dividends for Taboola and its clients,” says Justin Chase, EVP, Media at Eversana.

About Taboola 

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching 600M daily active users across some of the best publishers in the world.

Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

iQIYI’s Love of the Divine Tree Shatters Records with 300 Million Views and Mass Fan Appreciation

Love of the Divine Tree Continues Its Meteoric Rise, Captivating Global Audiences

SINGAPORE, Feb. 26, 2025 /PRNewswire/ — The fantasy romance drama Love of the Divine Tree, starring Deng Wei and Julia Xiang, is currently streaming and continues to soar in popularity. According to Maoyan All-Platform Popularity Chart, the series has surpassed 300 million views across all platforms, maintaining its position at the top of Maoyan’s daily popularity charts for two consecutive days. As the story reaches its emotional peak, audiences are deeply engaged with the drama’s compelling character arcs, romantic developments, and breathtaking visual effects, making it a must-watch sensation.


Deng Wei’s Heart-Wrenching Role Moves Audiences to Tears

Deng Wei takes on his first leading role as Su Yishui, a character embodying the ultimate “beautiful yet tragic” archetype. Deng Wei’s nuanced performance, capturing Su Yishui’s pain, resilience, and hidden tenderness, has won over viewers, with many exclaiming, Deng Wei has truly mastered the ‘beautiful yet tragic’ genre!”

During iQIYI’s recent in-office event (Feb 17), Deng Wei shared insights into his character’s emotions, revealing that Su Yishui’s phrase “breaking attachments” is actually a veiled confession of love. “Every time he says it, he is really saying ‘I love you.’ If there were no love, why would there be a need to sever attachments?” This revelation further deepened fans’ emotional connection to his character.

“My Wayward Disciple, Su Yishui” – A 19-Year Reunion That Shook the Internet

In the latest episodes, Julia Xiang’s character, Xue Ranran, begins to regain fragments of her lost memories. When she finally calls Su Yishui by his former title—“My wayward disciple, Su Yishui”—the moment instantly ignited online discussions. After waiting 19 long years to reunite with his master, Su Yishui’s expression of shock, grievance, and joy resonated deeply with viewers, who flooded social media with comments like, “He waited far too long for this!”

Breathtaking Visual Effects – The Awakening of the Azure Dragon

Beyond its compelling storyline, Love of the Divine Tree continues to impress with its cinematic-level special effects. In a recent pivotal scene, Su Yishui discovers an azure dragon hidden beneath the water, secretly nurtured by Su Yu through sinister means. Hatched from a lost dragon egg and forcefully enhanced with dark energy, the dragon exudes overwhelming rage and demonic power, shrouding the entire water realm in darkness.

The stunning CGI and immersive battle sequences have left audiences in awe, with many praising the production quality as on par with blockbuster films.

A Global Sensation – Captivating Fans Across Borders

Love of the Divine Tree is not only dominating in China but is also gaining widespread popularity overseas. In Thailand, the drama’s hype has extended to Union Mall, where Valentine’s Day screenings of key scenes drew large crowds of fans taking photos and celebrating the show.

Additionally, other hit iQIYI series such as White Olive Tree and Love You are set to host exciting offline events soon—stay tuned for more surprises!

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Sino Land is Well-Positioned to Capitalise on Opportunities Stable Interim Dividend at HK15 Cents per Share


Summary of 2024/2025 Interim Results

  • The Group’s unaudited underlying profit attributable to shareholders, excluding the effect of fair-value changes on investment properties for the six months ended 31 December 2024 (“Interim Period”) was HK$2,241 million (2023: HK$2,945 million).
  • Steady interim dividend at HK15 cents per share.
  • Attributable revenue from property sales for the Interim Period, including share from associates and joint ventures, was HK$2,448 million (2023: HK$6,635 million). Five new residential projects scheduled for launch in 2025.
  • The Group has a visible pipeline for property sales recognition. Approximately HK$11.3 billion of total attributable contracted sales are yet to be recognised, with approximately HK$9.1 billion expected for recognition in the second half of FY2024/2025.
  • Attributable gross rental revenue, including share from associates and joint ventures, was HK$1,748 million (2023: HK$1,777 million).
  • The Group’s hotel revenue, including attributable share from associates and joint ventures, was HK$794 million compared with HK$811 million in the same period last year. Gross operating profit was HK$261 million, an increase of 2.8% compared with HK$254 million in the same period last year.
  • As at 31st December, 2024, the Group had a land bank of approximately 19.4 million square feet of attributable floor area in Mainland China, Hong Kong, Singapore and Sydney, sufficient to meet the Group’s development needs over the next few years. The Group will continue to be selective in replenishing its land bank to optimise its earnings potential.

Financial Highlights

For the six months ended 31 December: 2024 2023 Change

Revenue HK$3,854 million HK$4,923 million -21.7%
Underlying profit HK$2,241 million HK$2,945 million -23.9%
Profit attributable to shareholders HK$1,820 million HK$2,616 million -30.4%
Dividend per share
Interim HK15 cents HK15 cents

Results and Business Highlights

HONG KONG SAR – Media OutReach Newswire – 26 February 2025 – Sino Land Company Limited (Stock Code: 83) today announced its interim results for the six months ended 31 December 2024 (the “Interim Period”). The Group’s unaudited underlying profit attributable to shareholders, excluding the effect of fair-value changes on investment properties for the Interim Period was HK$2,241 million (2023: HK$2,945 million). Underlying earnings per share was HK$0.26 (2023: HK$0.35).

After taking into account the revaluation loss (net of deferred taxation) on investment properties of HK$407 million (2023: revaluation loss of HK$142 million), which is a non-cash item, the Group reported a net profit attributable to shareholders of HK$1,820 million for the Interim Period (2023: HK$2,616 million). Earnings per share was HK$0.21 (2023: HK$0.31).

Interim dividend of HK$15 cents per share

The Board of Directors has declared an interim dividend of HK15 cents per share. (2023: HK15 cents per share). The steady interim dividend underscores the Group’s solid financial position. As at 31 December 2024, the Group had net cash of HK$45,880 million.

Property Sales – Five new projects scheduled for launch in 2025

Total revenue from property sales for the Interim Period, including property sales of associates and joint ventures, attributable to the Group was HK$2,448 million (2023: HK$6,635 million).

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The Group has five new residential projects scheduled for launch in 2025. These include ONE CENTRAL PLACE in Central, Yau Tong Ventilation Building Property Development, Grand Mayfair III in Yuen Long, and LOHAS Park Package Thirteen Property Development in Tseung Kwan O which have obtained pre-sale consents. In addition, the Group expects to obtain pre-sale consent for Wing Kwong Street/Sung On Street Development Project in To Kwa Wan in calendar year 2025. The timing for launching these projects for sale will depend on when the pre-sale consent is received and the prevailing market conditions. Subsequent to the Interim Period, certain units of La Montagne in Wong Chuk Hang were launched for sale in January 2025.

As at 31 December 2024, the Group had a land bank of approximately 19.4 million square feet of attributable floor area in Mainland China, Hong Kong, Singapore and Sydney, which is sufficient to meet the Group’s development needs over the next few years.

Diversified and balanced investment properties portfolio showed long-term resilience

For the Interim Period, the Group’s attributable gross rental revenue, including share from associates and joint ventures, was HK$1,748 million (2023: HK$1,777 million), representing a decrease of 1.6% year-on-year. This decline was primarily due to emerging challenges in the retail sector. Given the dynamic nature of the current operating environment, the Group is continuously refining and optimising our tenant mix, while also organising ongoing marketing and promotional activities in our shopping malls to boost foot traffic.

Among the different sectors, residential showed the biggest improvement, with occupancy rate rising by 1.1 percentage points to 89.0 % (2023: 87.9%). The industrial sector also saw an increase of 0.2 percentage points to 89.7% (2023: 89.5%). Hong Kong remains well-positioned to capitalise on its status as an international hub and financial centre. The ongoing integration into national development initiatives such as the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) and the Northern Metropolis proposed by the HKSAR Government, will further bolster Hong Kong’s role as a key hub connecting the country with the world. Additionally, the various talent schemes launched by the HKSAR Government, along with the recent pickup in financial market activities, are expected to bolster the Group’s rental income over time.

As at 31 December 2024, the Group has approximately 13.2 million square feet of attributable floor area of investment properties and hotels in Mainland China, Hong Kong, Singapore and Sydney.

Hotel Operations – Continuous improvement in profitability

In 2024, Hong Kong saw a steady improvement in tourism. Visitors from Mainland China made up 76% of total visitor arrivals, posting a year-on-year increase of 27% to 34.0 million. Long-haul markets also experienced more than a 50% growth. The Group’s overseas operations in Singapore and Sydney continued to deliver encouraging results, with continuous improvement in gross operating profit during the Interim Period. For the Interim Period, the Group’s hotel operating profit increased by 2.8% to HK$261 million, driven by sustained occupancy rates and stringent cost containment measures.

Looking ahead, the opening of the Kai Tak Sports Park in the first quarter of 2025, the development of panda tourism, and the resumption of multiple-entry permits for Shenzhen residents are expected to support the growth of the tourism industry and inject new momentum into Hong Kong’s hospitality industry. Management continued to prioritise cost control while actively seeking new strategies to enhance the quality of our hotel services and improve efficiency.

With robust financials and sustainable strategies, the Group is well-positioned to capitalise on opportunities

The Group is making steady strides on its sustainability journey. In the Interim Period, Sino Land was included in the Dow Jones Sustainability World Index (DJSI World) while maintaining its position in the DJSI Asia Pacific Index for the third consecutive year. In addition, Sino Land has recently been selected as a constituent of the FTSE4Good Index Series and achieved an AA+ rating in the Hang Seng Corporate Sustainability Index Series for the second consecutive year. These recognitions reaffirm Sino Land’s commitment to promoting ESG and sustainability.

Our robust financials and sustainable business strategies underpin the Group’s commitment to creating long-term value for our shareholders:

  • Approximately HK$11.3 billion of total attributable contracted sales are yet to be recognised, with approximately HK$9.1 billion expected for recognition in the second half of FY2024/2025.
  • Five new residential projects scheduled for launch in 2025.
  • Diversified and growing investment property portfolio providing stable recurrent income.
  • Committed to sustainability and promoting positivity in the community.
  • Strong financial position to support future growth

Looking ahead to 2025, the Group will remain vigilant and adaptable amidst the rapidly evolving macroeconomic environment. Our leadership emphasises the importance of solid fundamentals, deep customer insights, sustainability and the commitment to excellence. We shall continue to enhance productivity and efficiency, along with careful financial management. With robust financials and sustainable business strategies, the Group is well equipped to navigate challenges and seize opportunities that arise,” said Mr. Robert Ng Chee Siong, Chairman of Sino Land.

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