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ICONSIAM Hosts Spectacular Chinese New Year 2025 Celebration to Commemorate 50 Years of Thai-Chinese Relations

The Chinese New Year Festival has been Recognized as Part of UNESCO’s Intangible Cultural Heritage of Humanity


A 150-Million-Baht (US$ 4.35 Million) Investment to Honor the 50-Year Milestone, Featuring Breathtaking Sculpture Exhibition, Cultural Displays and Performances, and a Vibrant Chinese Street Market.

BANGKOK, THAILAND – Media OutReach Newswire – 17 January 2025 – ICONSIAM, a global landmark on the banks of the Chao Phraya River, developed by Siam Piwat Group, Magnolia Quality Development Corporation, and Charoen Pokphand Group is commemorating the 50th anniversary of diplomatic relations between Thailand and the People’s Republic of China with unparalleled Chinese New Year 2025 celebration. With an investment of over 150 million Baht (US$ 4.35 million), ICONSIAM is hosting two monumental events to kick off 2025—a groundbreaking “Lancang to ChaoPhraya” sculpture exhibition starting from January 15, 2025. In addition, a grand Chinese New Year celebration, set to captivate millions of visitors from around the world, will feature, for the first time, the enshrinement of 60 Tai Sui deities—guardians of fortune representing all birth years—allowing visitors to seek blessings for the Year of the Snake. Attendees can also enjoy the special “Dragon of Two Lands” performance, symbolizing the unity of the Naga and the Dragon, along with a cultural dance from Changsha, China. The festivities will unfold amidst the “Little China” street market, offering over 35 famous shops from across Thailand with food, travel and shopping for 10 days from January 24 to February 2, 2025. The event is expected to attract over 2 million visitors worldwide.

ICONSIAM A Prosperous Chinese New Year 2025
ICONSIAM A Prosperous Chinese New Year 2025

Mr. Supoj Chaiwatsirikul, Managing Director of ICONSIAM Co., Ltd., stated “This year marks a significant milestone in Thai-Chinese relations, celebrating the 50th anniversary of diplomatic ties. ICONSIAM, in collaboration with its partners, presents the exhibition “Lancang to Chao Phraya,” showcasing masterful sculptures that convey the cultural and spiritual connections from the Chinese river to the Chao Phraya river.

The exhibition celebrates this momentous occasion by fostering Thai-Chinese cultural exchange through world-class artwork. Running from January 15 to February 28, 2025, at River Park, ICONSIAM, the highlight of this exhibition is the masterpiece sculpture ‘Chubby Woman with Dragon & Naga,’ created through the first-ever collaboration between Thailand’s National Artist ‘Dr. Preecha ThaoThong’ and a prominent Chinese artist ‘Mr. Xu Hong Fei,’ famous for his iconic “chubby woman” sculptures. This exceptional creation symbolizes the deepening bond between the two nations, offering a complete and profound cultural exchange,” said Mr. Supoj.

Furthermore, ICONSIAM has also joined forces with government entities, including the Ministry of Culture and the Tourism Authority of Thailand (TAT), as well as private partners such as KASIKORNBANK, SOOKSIAM, and leading Chinese associations, solidifying its reputation as a Global Destination that attracts visitors from around the world for every festival.

“ICONSIAM is investing over 150 million baht (US$ 4.35 million) in celebrating these two significant occasions. Kicking off the first quarter of the year, the events commemorate the 50th anniversary of Thai-Chinese diplomatic relations and the Chinese New Year. It is expected that 2 million visitors, including both Thais and tourists from around the world, will attend the 10-day event, with a projected 20% increase in consumer spending within the shopping complex compared to the previous year,” Mr.Supoj concluded.

The ICONSIAM A Prosperous Chinese New Year 2025 Key Highlights Include:

  • A Grand Performance to Celebrate 50 Years of Thai-Chinese Diplomatic Relations
    This grand celebration will dazzle with a spectacular performance honoring the strong ties between the two nations. The auspicious occasion begins with a special performance featuring the majestic “Drums of Prosperity,” followed by the breathtaking “Two Nations Dragon Dance,” symbolizing the union of the Naga and the Dragon, in honor of the 50th anniversary of the establishment of diplomatic relations between Thailand and China. Witness an extraordinary cultural performance from Changsha City, a nationally acclaimed showcase from the People’s Republic of China. Enjoy exclusive entertainment activities and surprises, including an exclusive opening ceremony performance by the hottest on-screen duo, Zee and Nunew, on Friday, January 24, 2025, starting at 5:00 PM.
  • Blessings and Prayers for Prosperity from the 60 Deities of Tai Sui
    For the first time ever, the 60 deities of Tai Sui, guardians of fortune representing all birth years from the historic Renwei Temple in Guangzhou, China, over a thousand years old. Each deity corresponds to a specific birth year and is believed to bring good fortune when properly honored. Visitors can pay respects and seek blessings for a smooth and prosperous year ahead.
  • “Little China” – A Traditional Chinese Walking Street with Over 35 Famous Stalls
    Visitors can explore the “Little China” walking street, where they can enjoy a variety of auspicious foods along the Chao Phraya River’s most scenic dragon bend. Notable Michelin Guide restaurants, such as Hia Wan Khao Tom Pla, will offer their celebrated dishes, including crab porridge, salmon salad, and grilled squid. Delight in dishes from nine different Chinese associations in Thailand, such as Hokkien buns, dim sum, and dumplings.
  • Food for Good Fortune from Thailand’s Four Regions at “SOOKSIAM”
    Savor symbolic dishes representing good fortune, including “Roast Pig,” a symbol of abundance and gratitude, “Roast Duck” for wealth and sincere love, and “Longevity Noodles” for long life. Other delicious offerings include “Golden Pork” (crispy pork), and “Steamed Grouper with Lime.” Guests can also enjoy cultural performances such as face-changing mask performance, Chinese dance, a unique blend of Muay Thai and Chinese acrobatics performance, and a Lion Dance are just some of the spectacular performances to enjoy.
  • A Must-Visit Photo Spot at ICONSIAM’s River Park
    Visitors are invited to take photos in the dazzling Chinese lantern displays at River Park, where ICONSIAM has transformed the area into three stunning lantern rooms:
    1. Harmonious Prosperity and Longevity: Featuring red lanterns symbolizing prosperity and happiness, adorned with Thai floral patterns.
    2. Harmonious Heritage and Future: A fusion of Thai-Chinese heritage, with immersive lighting and the elements of earth, water, wind, and fire.
    3. Harmonious Blessings and Fortune: A reflective lantern room featuring auspicious blessings in Thai, Chinese, English, Korean, Japanese, and Arabic.

The public is invited to experience this breathtaking celebration and take unforgettable photos from today until March 15, 2025.

Be part of the Chinese New Year celebration at the “ICONSIAM A PROSPEROUS CHINESE NEW YEAR 2025: A Festive Celebration of 50 Years of Thai-Chinese Relations” from January 24 to February 2, 2025, at River Park, ICONSIAM. Stay updated via ICONSIAM’s Facebook: www.facebook.com/ICONSIAM/ or on ICONSIAM’s official LINE account: @ICONSIAM. For further inquiries, please call 1338.
Hashtag: #ICONSIAMCNY2025 #ICONSIAMaProsperousChineseNewYear2025 #ICONSIAM

The issuer is solely responsible for the content of this announcement.

About ICONSIAM

Located on the Chao Phraya River in Bangkok, ICONSIAM is a global landmark and a major force in strengthening Bangkok’s position as one of the world’s most desirable destinations. This mega city project includes two glamorous retail complexes, two world-class waterfront residential condominium buildings and the ‘Seven Wonders at ICONSIAM’.

ICONSIAM combines the best of the world with the best of what Thailand has to offer, bringing together, art, culture, global luxury lifestyle pursuits, fine dining, ultra-luxury residences, and the ultimate shopping experience into a single destination. Developed by Siam Piwat group, Magnolia Quality Development Corporation, and Charoen Pokphand Group, it opened in 2018 and has since been driven by the core values of ‘co-creation and shared value for sustainability’ — creating value for all stakeholders through mutual business growth.

To learn more about ICONSIAM, please visit:

Gravity Game Hub Announces Ragnarok Idle Adventure Plus Pre-Registration Is Now Live!

SINGAPORE, Jan. 17, 2025 /PRNewswire/ — Gravity Game Hub (GGH) PTE.LTD, a subsidiary of GRAVITY Co., Ltd. (NasdaqGM: GRVY) began pre-registration for its widely anticipated AFK mobile game, Ragnarok Idle Adventure Plus.

Ragnarok Idle Adventure Plus Pre-Registration
Ragnarok Idle Adventure Plus Pre-Registration

Ragnarok Idle Adventure Plus pre-registration is available in over 150 countries through the Apple App Store, Google Play Store, and Huawei App Gallery starts from January 15th 2025.

Ragnarok Idle Adventure Plus is a new Idle RPG mobile game featuring a colorful 3D Fantasy world background and content that embodies Ragnarok’s unique ambience. Embark on a journey through the vast and vibrant world of Midgard, encountering iconic characters and legendary monsters from the beloved Ragnarok Online franchise.

President of Gravity Game Hub (GGH), Harry Choi said, “Ragnarok Idle Adventure Plus is an easy-to-play RPG which provides comfort in the MMORPG gaming experience, yet provides unique story and vast content that represent the Ragnarok’s atmosphere.” he said. “As the game will be available world widely, to improve user accessibility for global market, Ragnarok Idle Adventure Plus applied 6 language options, which are English, Chinese (Simplified), Thai, Indonesian, Spanish, and Portuguese.

Gravity Game Hub has lined up a series of enthralling pre-registration rewards that will be unlocked as more players join the adventure. Here’s what you can look forward to:

  • 300 GP: Unlocked upon 50,000 pre-registrations
  • 5x Moon Key & 2x 1Hr AFK Main Character Exp: Unlocked upon 100,000 pre-registrations
  • 1x Blue Scuba Goggles Blueprint: Unlocked upon 200,000 pre-registrations
  • 5x Stardust Key & 1x Purple Pet Egg: Unlocked upon 300,000 pre-registrations
  • 1x Windup Spring Blueprint: Unlocked upon 500,000 pre-registrations

These rewards will provide a head start in your journey, offering unique items and bonuses that enhance gameplay experience.

Stay connected and keep-up with the latest Ragnarok Idle Adventure Plus news and events through the official website and social media pages below:

Website: https://roidle.gnjoy.asia

Facebook: https://www.facebook.com/ROIdleAdventurePlus

Instagram: https://www.instagram.com/roidleadventureplus

TikTok: https://www.tiktok.com/@roidleadventureplus

About Gravity Game Hub

Established in 2021, Gravity Game Hub (GGH) Pte Ltd is a game publisher and developer focusing on online and mobile games. Gravity Game Hub is committed to delivering an interactive gaming experience and creating a dynamic community for all players in South East Asia.

Hong Leong Bank Forms Strategic Alliance with WeBank Technology Services, Collaborating on FinTech Advancements and AI Implementation

KUALA LUMPUR, Malaysia, Jan. 17, 2025 /PRNewswire/ — In a move that solidifies its position as a leading digital-first financial institution in Malaysia, Hong Leong Bank (“HLB” or the “Bank”) today announced a strategic cooperation agreement with WeBank Technology Services, a subsidiary of WeBank, China’s largest digital bank. This powerful alliance brings together two organizations committed to pushing the boundaries of financial technology and delivering exceptional customer experiences.

(L-R) Andrew Jong, Managing Director of Personal Financial Services at Hong Leong Bank and Joe Chen, Director of WeBank Technology Services at the Strategic Partnership Signing Ceremony at WeBank Technology Services' Hong Kong base on January 16, 2025
(L-R) Andrew Jong, Managing Director of Personal Financial Services at Hong Leong Bank and Joe Chen, Director of WeBank Technology Services at the Strategic Partnership Signing Ceremony at WeBank Technology Services’ Hong Kong base on January 16, 2025

Through this strategic partnership which was signed at the ceremony alongside WeBank Technology Services’ financial institution partners from Thailand, Indonesia and Hong Kong respectively, HLB aims to elevate its operational efficiency and leverage cutting-edge AI technology to ultimately deliver even more personalized and impactful financial solutions for its customers and communities.

The Bank will also leverage WeBank Technology Services’ expertise in AI to develop automation tools and applications, uplifting the productivity of its salesforce and operational teams. These technology solutions would then be aimed at extending capabilities across data systems, marketing, and campaign management, further improving the Bank’s customer-focused offerings and financial solutions.

Kevin Lam, Group Managing Director and CEO of HLB, commented on the transformative potential of this strategic collaboration.

“As a digital-first bank, we have already made significant investments in technology to ensure we provide seamless, innovative, and personalized financial solutions,” he explained. “This partnership perfectly complements our strategy. It allows us to further accelerate our growth by leveraging their AI expertise to boost our operational efficiency and deliver even greater service excellence to our customers worldwide.  By combining our strengths and shared commitment to innovation, we will unlock new possibilities for our customers and redefine the banking experience. We are confident that this partnership will accelerate our progress towards becoming the Best Run Bank in Malaysia and a leading force in the digital banking landscape.”

HLB was the first bank outside of China to enable merchants to accept Weixin Pay in 2018, simplifying payments for Chinese travelers in Malaysia. Building on this momentum, HLB became the first bank in Malaysia to introduce eKYC and enable end-to-end digital onboarding for customers in 2020. The bank further solidified its digital leadership with the 2022 relaunch of the HLB BizBuddy mobile app, facilitating seamless DuitNow QR payments for merchants. HLB also demonstrated its commitment to AI-driven solutions last year by deploying AI voice bots in its collection operations, resulting in a remarkable 15x increase in productivity.

Play For Dream MR Gains Widespread Acclaim at CES 2025, Deeply Partnering with Tobii to Drive B2B Innovation

LAS VEGAS, Jan. 17, 2025 /PRNewswire/ — Play For Dream Technology has made a monumental entrance at CES 2025, its revolutionary MR device, the world’s first Android-based spatial computer, Play For Dream MR, is set to redefine the realms of spatial computing and mixed reality, captivating attendees at the exhibition. 

The Play For Dream MR distinguishes itself through its exceptional hardware performance, state-of-the-art software algorithms, and ergonomic design, offering users an unparalleled immersive experience. With intuitive spatial interaction, lifelike visuals, and comfortable wearable experience.

Industry experts have lauded the innovative product for its outstanding features. Amanda Watson, a senior professional in the XR sector, remarked, “the Play For Dream MR was absolutely the best around HDM demo I saw on the floor today. Great performance, optics, UI and media capture/playback features.”

VR influencer Tyriel from Tyriel VR Tech also shared his enthusiasm, stating, “I have to say. I’m impressed. The hardware is solid, with eye-tracking, auto IPD, pancake lenses, the software feels snappy. Probably one of my fav demos at CES 2025.”

In addition to catering to consumers, Play For Dream Technology is actively exploring business-to-business applications. At CES 2025, the company showcased pioneering customized solutions tailored to meet the diverse needs of various industries, drawing significant interest from potential partners eager to collaborate on innovative applications. 

In a groundbreaking announcement, Play For Dream Technology has revealed its strategic partnership with Tobii, the global leader in eye tracking and pioneer of attention computing. This collaboration combines Play For Dream’s cutting-edge device with Tobii’s state-of-the-art XR5 eye tracking technology, positioning Play For Dream MR as a versatile tool for enterprise applications, including training, medical research, and skills assessment.

Emma Bauer, SVP of Integrations at Tobii, expressed her enthusiasm for the partnership: “Our collaboration with Play For Dream demonstrates Tobii’s commitment to innovation in mixed reality. With our XR5 eye tracking technology integrated into their MR headset, we enable superior user experiences through optimized visuals and seamless interactions. Together, we set a new benchmark for spatial computing in enterprise applications across industries.” 

Play For Dream MR
Play For Dream MR

Looking ahead, Play For Dream Technology remains committed to pioneering mixed-reality experiences across multiple sectors, including medical and healthcare, education, research, simulated aviation training, gaming, and MRLBE solutions. 

In March 2025, Play For Dream MR is slated to hit the United States market, ready to revolutionize the landscape of mixed reality technology and is poised to set new standards in mixed reality technology, promising to deliver extraordinary experiences for users worldwide. 

For more information about Play For Dream Technology and the Play For Dream MR, please visit https://mrplayfordream.com/.

About Play For Dream Technology

Founded in 2020, Play For Dream Technology is a company focusing on spatial computing devices. It is committed to bringing new digital entertainment experiences to users, reforming the way everyone acquires information, and advancing three-dimensional information technology. 

With full-stack self-developed capabilities and a strong scientific research team—70% of whom are R&D staff, hail from Silicon Valley’s top algorithm teams and global XR industry leaders. Play For Dream has launched three self-developed devices in just four years, driving continuous iteration, innovation, and the upgrading of the spatial computing industry.

ARK Wealth Black and Diamond Client Summit: Enhancing Wealth Allocation Strategies for a New Era

HONG KONG, Jan. 17, 2025 /PRNewswire/ — Noah Holdings Limited’s (“Noah” or “the Company”) (NYSE: NOAH, HKEX: 6686) newly launched global wealth management platform for global Chinese investors, ARK Wealth Management, held its latest Black and Diamond Client Summit Series event in Hong Kong on January 13-15, 2025: ARK Hong Kong New Year Special Summit.

When the macroeconomic landscape shifts drastically, it becomes increasingly important to strategically adjust asset allocation. Noah’s Black and Diamond Client Summit Series has been held for fifteen consecutive years, establishing itself as the Company’s premier annual event and key platform for client engagement offering deep insights into macroeconomic trends and forward-looking asset allocation strategies.

Noah recently launched a comprehensive upgrade of its internationally focused brands: ARK Wealth Management, Olive Asset Management, and Glory Family Heritage. This initiative aims to provide exceptional wealth management, asset allocation, and comprehensive service solutions for high-net-worth Chinese clients worldwide. ARK Wealth Management will continue this tradition of hosting this flagship annual event. 

Over 20 industry leaders were in attendance at the Summit, including experts in global macroeconomics, digital assets, asset allocation, and wealth inheritance. They engaged in discussion on pressing topics such as global macroeconomic trends, digital asset investment strategies, and asset allocation in the new era. Additionally, attendees were given a preview of the deep insights on wealth management outlined in Noah’s 2025 CIO Report.

During remarks given at the Summit, Zander Yin, Co-founder and CEO of Noah Holdings, stated, “Wealth management has entered a new cycle. Looking back at the evolution of wealth management in China since 2000, we can clearly see the transition from a non-standardized product-oriented 1.0 era to the standardized 2.0 era. Influenced by shifts in the global economic landscape, we are now officially entering the 3.0 era of global asset allocation.”

“Investors should focus on markets with a positive beta, taking into consideration the various asset classes available and their performance metrics. It is also essential to adopt a bottom-line mindset to establish a secure foundation and fundamental support.”

Mr. Yin further emphasized, “As changes in the economic cycle reshape the wealth distribution landscape, investors must enhance their understanding to seize structural opportunities created by emerging trends such as AI while managing risk. Financial institutions should also move away from traditional thinking and adopt a holistic approach to client accounts, enhancing engagement and truly prioritizing client needs to improve asset allocation capabilities.”

Macroeconomic Trends: Navigating the New Global Landscape

At the Summit, Michele Wucker, author of The Gray Rhino: How to Recognize and Act on the Obvious Dangers We Ignore, gave a keynote speech where she shared her outlook for 2025 and emphasized the urgent need for proactive risk management in the face of significant global challenges. She highlighted that while many view crises as threats, they can also present opportunities for innovation and investment. She encouraged attendees to embrace creative destruction. Wucker pointed out critical issues such as climate change, geopolitical tensions, and the implications of AI on job markets. She urged businesses to recognize these challenges as catalysts for change and innovation rather than obstacles. The speech concluded with a call for investors to adopt a long-term perspective, focusing on diversification and strategic responses to navigate the complexities of the current economic landscape effectively.

During a panel discussion on global macroeconomic trends in 2025, panellists addressed the pressing issues of climate change, investment strategies, and the implications of U.S. policy shifts under the new Trump administration. Panellists highlighted the urgent need for global action to reduce emissions and adapt to climate impacts, emphasizing that both governments and individuals share responsibility. They discussed the challenges faced by insurance companies in covering natural disaster claims and stressed the importance of resilience measures for future protection. Investment strategies were also a focal point, with each speaker recommending diversification across asset classes and geographic regions to navigate uncertainties. The panel concluded by exploring opportunities in AI and digital assets, advocating for a thoughtful approach to investment in these rapidly evolving sectors. Overall, the discussion underscored the need for proactive measures in both environmental stewardship and financial planning to effectively address future challenges.

Opportunities in the New Era: AI and Digital Assets in a Global Macroeconomic Context

The Summit underscored the importance of prioritizing long-term investments while balancing short-term opportunities through thorough research on market demand, technological trends, and policy support. Evaluating a company’s financial health, management team, and market competitiveness is vital for maximizing investment returns.

AI has emerged as a key sector for future growth. Drawing parallels with past technological shifts, AI is poised to create a new class of tech giants and significant investment opportunities. Investing in U.S. index funds related to AI offers investors a way to benefit from growth and technological progress. Furthermore, data centers are critical infrastructure for the ongoing development of AI. Demand for these facilities is expected to triple over the next four to five years, creating investment opportunities within supporting infrastructure sectors.

As traditional financial systems and the global trading order transform, digital assets are growing in importance as their regulatory frameworks gradually becoming clearer. In 2025, digital assets are expected to enter two new cycles: one driven by new policies from the incoming Trump administration, and the other emerging from advancements in AI which will merge to create new opportunities. With the support from both new policies and technological developments, digital assets are anticipated to perform well over the next decade, becoming a crucial sector for future asset allocation.

In line with these trends, Noah has consistently invested in technology over the past few years. The Company is leveraging AI to enhance operational efficiency and service clients at the highest standards. Going forward, Noah will continue optimizing service quality and content while strengthening its product matrix to deliver high-quality personalized wealth management services that support sustainable growth and wealth inheritance for global high-net-worth Chinese clients.

— End —

About ARK Wealth Management

ARK Wealth Management is a leading provider of global wealth management services under Noah Holdings Limited (NYSE: NOAH, HKEX: 6686). ARK Wealth Management provides one-stop financial services for high-net-worth global Chinese families and institutions. With a client-centric philosophy that emphasizes independence and professionalism, ARK Wealth Management consistently innovates its product offerings and services to address the evolving needs of its clients, delivering sophisticated wealth management strategies with a goal of becoming the preferred wealth management platform for global Chinese investors.

ARK Wealth Management currently has over USD 8.7 billion in assets under advisement (AUA). With service centers in multiple countries and regions, ARK Wealth Management’s team of 140+ global investment advisors focuses on providing tailored, localized financial services to clients.

Cognizant Study Shows Consumers Who Embrace AI Could Drive $4.4 Trillion in Spending Over Five Years

Joint study between Cognizant and Oxford Economics predicts AI will drive 46% of consumer transactions in the U.S. by 2030, underscoring the business need to leverage AI to reimagine customer experiences

TEANECK, N.J., Jan. 17, 2025 /PRNewswire/ — Today Cognizant (NASDAQ: CTSH), in collaboration with Oxford Economics, unveiled new insights into how artificial intelligence (AI) is set to revolutionize the consumer purchasing journey by 2030 and drive significant economic impact. The study, New Minds, New Markets, shows that as income and purchasing power increases among 18 to 44-year-old AI enthusiasts, this demographic will command an estimated $4.4 trillion of AI-influenced consumer spending in the U.S. by 2030. In the U.K., this spending projection is estimated at $690 billion, in Australia it’s at $669 billion, and in Germany it’s at $539 billion.

The study also predicts that U.S. consumers who embrace AI could drive nearly half (46%) of spending by 2030. In Australia, this projection rises to 55% over the same period. In Germany it’s estimated at 46% and in the U.K., it’s at 39%.

“As AI-influenced buying evolves, businesses must navigate mixed consumer attitudes towards AI,” said Ravi Kumar S., CEO of Cognizant. “Enterprises are balancing the demand for convenience with the need for control and trust. Understanding these attitudes is crucial for developing AI solutions that not only enhance convenience but build confidence in the full potential of how AI can reimagine the customer experience and unlock tremendous value.”

To inform the study’s findings, Cognizant and Oxford Economics examined historic patterns of consumer technology adoption across a range of demographics and grouped them into cohorts based on behavioral dynamics. It then aligned these cohorts with data from a survey of 8,400 respondents focusing on their openness to using AI in the buying experience. With 75% of all respondents noting they have frustration with the buying process today, the study found the transformative potential of AI will reshape the purchasing journey in three pivotal phases in the years to come: Learn (when consumers learn about new products), Buy (when consumers make a purchase), and Use (when consumers are in the process of using a product):

  • Consumers are most comfortable using AI in the discovery phase of making a purchase decision (the Learn phase). Across all consumer age groups, 47% cite they are comfortable using AI to help choose products and services. In this phase, AI-powered search tools, personalized recommendations and virtual assistants can be essential tools in the discovery and evaluation stages of consumer journeys. Technology companies are already building these capabilities into their consumer-facing toolsets, making it easier for consumers to use AI to gather information and shortlist options.
  • During the decision-making phase (the Buy phase), consumers harbor more hesitation. In this phase, consumers share concerns around security and trust when it comes to using AI. The study showed 75% of consumers are unlikely to allow AI to automatically reorder or pay for high value items without their direct authorization. Additionally, only 16% of those who are 55 years and older are comfortable using AI during this phase (and only 33% are comfortable among the 18–44-year-old group).
  • Comfort levels begin to rebound in the post-sale engagement phase (the Use phase). In this phase, consumers benefit from AI’s ability to help them tap into time savings and targeted services that add value to their after-purchase experience. Across all consumers, nearly a third (28%) said they are comfortable with AI reordering low-priced items. For example, smart HVAC systems could intelligently reorder air filters from the manufacturer directly, reducing the onus on consumers to identify the need for replacements themselves or reliance on local retailers to deliver supplies in a timely manner.

Capitalizing on the AI-augmented opportunity

This study underscores the work Cognizant is doing to help business leaders across industries adapt to AI-empowered consumers, particularly as AI agents begin to power more consumer purchasing experiences, orchestrating complex tasks across the buying journey. The estimated economic impact of this evolution is significant — as AI adoption continues to grow, Cognizant and Oxford Economics’ New Work New World study predicts AI could inject $1 trillion into the U.S. economy by 2032.

Cognizant is helping businesses adjust to new rules of engagement that integrate AI into familiar environments and supporting work to enhance convenience, ensure secure interoperability, and build trust through human involvement.

To further support the acceleration of enterprise AI adoption, Cognizant launched Cognizant Moment™, the next evolution of the company’s digital experience practice area, designed to help clients leverage the power of AI to reimagine customer experience and engineer innovative strategies aimed at driving growth. Now, as the ways consumers interact with technology are shifting, Cognizant aims to give clients the tools and insights they need to drive differentiation, cultivate customer loyalty and become future-ready.  

Also critical to helping the acceleration of AI adoption is Cognizant’s Synapse program, a global upskilling initiative designed to revolutionize and rebalance the landscape of tech education and workforce development by redefining opportunities for more than one million individuals worldwide.

To view the complete study and learn more, click here.

Methodology: 

In mid-2024, Cognizant and Oxford Economics devised a multi-modal study to examine how AI will change consumer behaviors and, therefore, the customer purchase journey. The study included both a qualitative and a quantitative component: a survey of 8,400 adults across the UK, US, Australia and Germany, and 80 in-depth interviews with consumers in the same regions. For the full methodology, click here.

About Cognizant
Cognizant (Nasdaq: CTSH) engineers modern businesses. We help our clients modernize technology, reimagine processes, and transform experiences to stay ahead in our fast-changing world. Together, we’re improving everyday life. See how at www.cognizant.com or @cognizant.

For more information, contact:

Corporate
Gabby Gugliocciello
Gabrielle.Gugliocciello@cognizant.com

India
Rashmi Vasisht
rashmi.vasisht@cognizant.com 

Americas / EMEA / APJ
Christina Schneider
christina.schneider@cognizant.com 

Forward-Looking Statements

This press release includes statements that may constitute forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, the accuracy of which are necessarily subject to risks, uncertainties and assumptions as to future events that may not prove to be accurate. These statements include, but are not limited to, express or implied forward-looking statements relating to the adoption of generative artificial intelligence, the effects of generative artificial intelligence on the consumer spending and the economy and the effectiveness and results of our new Synapse initiative. These statements are neither promises nor guarantees but are the findings of the studies discussed above and remain subject to a variety of risks and uncertainties, many of which are beyond our control, which could cause actual results to differ materially from those contemplated in these forward-looking statements. Existing and prospective investors are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Factors that could cause outcomes to differ materially from those expressed or implied include general economic conditions, the impact of technological development and competition, the competitive and rapidly changing nature of the markets we compete in, the competitive marketplace for talent and its impact on employee recruitment and retention, and the other factors discussed in our most recent Annual Report on Form 10-K and other filings with the Securities and Exchange Commission. Cognizant undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as may be required under applicable securities law.

TCL Brings Next-gen Google TVs with Gemini Model to CES 2025

SHENZHEN, China, Jan. 17, 2025 /PRNewswire/ — TCL Electronics, a leading consumer electronics brand and the world’s top two TV brand, announced at CES 2025 that it is deepening its partnership with Google TV and will launch all-new Google TVs with Gemini capabilities in 2025, promising to transform home entertainment with immersive and intelligent features.

TCL Brings Next-gen Google TVs with Gemini Model to CES 2025
TCL Brings Next-gen Google TVs with Gemini Model to CES 2025

With the Gemini model and new hardware capabilities, the next-gen of Google TVs will offer an even better entertainment experience and enhance how users interact with their TV as it becomes a dynamic hub for managing a smart home. For example, with the help of proximity sensors and the Gemini model, soon you’ll be able to walk into the room and your TV will change from your beautiful ambient imagery into an all-new information overview. This includes personalized information overview with the weather, latest news headlines, and even family calendars. The upgraded voice assistant with Gemini capabilities can understand more natural language and provide more complex answers, which can make smart home control more efficient. Far-field mics being built into many new TVs offer “hands-free” voice controls from anywhere in the room, without the remote. 

This world’s first next-gen Google TVs will be available beginning in 2025, with new Gemini capabilities rolling out to users throughout the year.

“TCL and Google share the same pioneering spirit and commitment to continually enhance the user experience,” said Shaoyong Zhang, Senior Vice President of TCL Industries and CEO of TCL Electronics, “The next milestone in our successful partnership with Google will see another example of how TCL aims to Inspire Greatness.”

“We are entering a new era in the possibilities of television,” said Shalini Govil-Pai, VP & GM of TV Platforms, “With breakthroughs in AI and our expanded partnership with TCL, we’re unlocking new capabilities that will evolve how you interact with your TV.”

The successful partnership between TCL and Google TV, which began in 2015, culminated in the launch of the Google TV series in 2019. Since 2021, TCL has maintained its position as the No. 1 brand in global Google TV shipment volume for four consecutive years. [1] Today, TCL ships more TVs with the Google OS platform than any other company.

About TCL Electronics

TCL Electronics (1070.HK) is a leading consumer electronics brand and leader in the global television industry. TCL now operates in more than 160 markets around the world. The company specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, home appliances, mobile devices, smart glasses, commercial displays, and more. Visit the TCL website at https://www.tcl.com.

[1] Data source: Omdia

 

Legendary PC Online Multi-Player Game Gunbound Returns with Closed Beta for Southeast Asia and Latin America.

SINGAPORE, Jan. 16, 2025 /PRNewswire/ — Gravity Game Hub (GGH) PTE. LTD., a subsidiary of GRAVITY Co., Ltd. (NasdaqGM: GRVY) is making a major comeback with the Closed Beta Test (CBT) for the legendary artillery game, Gunbound. Scheduled to take place from January 16 to 30, 2025, this announcement has ignited excitement among fans across Southeast Asia and Latin America.

Gunbound Closed Beta Test
Gunbound Closed Beta Test

Gunbound is known for its dynamic blend of strategy and customization, where players can tailor their avatars, select mobiles with unique abilities, and engage in friendly competition with others from around the globe.

Gunbound has made a lasting impact on gaming culture, particularly in Southeast Asia and Latin America. We are excited to bring this beloved iconic game back for a new generation of players, while preserving the elements that made the original so legendary. The Closed Beta Test marks a crucial milestone in delivering a polished and enjoyable experience for the final release” said Harry Choi, President of Gravity Game Hub (GGH).

What to Expect in the Gunbound Closed Beta Test?

The CBT is set to unveil several upgrades and fresh features designed to improve the overall experience for players. Among the enhancements is a revamped UI launcher, and also compatibility issues encountered during the Alpha test have been addressed to ensure smoother gameplay for all users.

Beyond these improvements, Gunbound fans also can look forward to a series of events and rewards exclusive to the CBT phase.

Exclusive Rewards and Events During CBT

  • Massive In-Game Currency Boost: Every player will receive 1,000,000 Gold and 1,000,000 Cash to customize avatars and experiment with the shop’s offerings.
  • Special Login Reward: Log in daily and earn at least 100 GP to claim exciting rewards during the Grand Launch!
  • Weekend Buff: Enjoy the weekend with an additional 100% buff for GP and Gold boosts. (Period: Friday, 11:00 AM GMT+8 to Sunday, 11:00 PM GMT+8)
  • CBT Top 50: Top 50 players will receive exclusive rewards, adding a competitive edge to the event. These rewards ensure that participants will be fully immersed in the game while enjoying a preview of what’s to come.

How to Participate in the Gunbound Closed Beta Test?

Participation is straightforward, with registration available through the official Gunbound website:

  • Register to create a Gravity Game Hub (GGH) account at https://gunbound.gnjoy.asia or https://gunboundggh.com (recommended for LATAM players).
  • Download the client game for CBT and use the Gravity Game Hub (GGH) account to participate in the Closed Beta.

Note: Players can log in to Gunbound using their existing Gravity Game Hub (GGH) account

With its unique turn-based mechanics and focus on community-driven gameplay, Gunbound has held a special place in the hearts of many gamers. This Closed Beta Test aims to recapture that magic while introducing new and improved features for modern audiences.

Important: All characters created and items obtained during the Closed Beta phase will be RESET (Deleted).

Stay connected and keep-up with the latest Gunbound news and events through the official website and social media pages below:

Website: https://gunbound.gnjoy.asia
Alternative Website: https://gunboundggh.com
Facebook: https://www.facebook.com/gunboundggh
Discord: https://discord.gg/gunboundofficial
Instagram: https://www.instagram.com/gunbound.ggh
Tiktok: https://www.tiktok.com/@gunbound.official

About Gravity Game Hub

Established in 2021, Gravity Game Hub (GGH) Pte. Ltd. is a game publisher and developer focusing on online and mobile games. Gravity Game Hub is committed to delivering an interactive gaming experience and creating a dynamic community for all players in Southeast Asia.

About Softnyx

Founded in April 2001, Softnyx has spent the past 20 years releasing a diverse range of online games, including Gunbound, Rakion, and WolfTeam. The company has established a unique gaming world enjoyed by 50 million users across 60 countries worldwide. As a pioneer in the Latin American gaming market, Softnyx has sparked the Korean wave through its relentless spirit of challenge and innovation, solidifying its status as a global gaming company.