SINGAPORE – Media OutReach – 2 July 2021 – The Nailist, a home-grown Manicure Singapore service provider, collaborates with Outrankco to improve its overall digital capabilities.

With the lack of walk-in customers and people working from home during the Covid-19 period, it has inevitably affected the performance of most brick-and-mortar store, even more so for services that requires close contact with the customers such as manicure and pedicure services. The pandemic has caused an overall decline in revenue and customer engagement rates across all Nailist outlets. In light of this issue, they started looking for a digital marketing agency capable of improving their current marketing strategy.

The Nailist has been around since 2011, and for the past few years their traditional marketing strategy hasn’t done much to grow. Moreover with the onset of technology, people are now turning towards online channels to search for information. The Nailist hopes to capitalize on this trend and seize growth opportunities in the digital economy by implementing digital marketing strategy through Outrankco, a Singapore based digital marketing agency specializing in SEO services.

The collaboration is to promote The Nailist website in Google’s Search Engine Results Pages (SERPs). Both companies strive to bring the website to the first page in Google. “By ranking on the first page in Google, not only it will increase the traffic to our website, it will also generate leads and enquiries for our services”, said Beverly, marketing manager of The Nailist. “We are also aiming to retain our existing customer base, at the same time reach out to new customers who are actively searching for our services through social media advertising”, Beverly added.

With the Singapore government pushing to accelerate digitization, The Nailist is looking into the need to expand into ECommerce platform to build stronger digital capabilities and stay competitive.

For more information, please visit: https://thenailist.com

#TheNailist

Most awarded insurer for the fourth consecutive year

HONG KONG SAR – Media OutReach – 2 July 2021 – FWD Hong Kong (“FWD”) won 13 awards at the Bloomberg Businessweek Financial Institution Awards 2021, including eight Excellence Awards and five Outstanding Awards, a remarkable tally that makes it the most awarded insurer for the fourth consecutive year.

FWD won 13 awards at the Bloomberg Businessweek Financial Institution Awards 2021, including eight Excellence Awards and five Outstanding Awards. For the fourth consecutive year, the company has become the most awarded insurer with winning entries spanning innovative health and wealth solutions and cutting-edge customer experiences.

The multiple awards were a tribute to the broad success of FWD’s holistic, company-wide branding and marketing initiatives to deliver a simpler, faster and smoother insurance journey for customers through innovation, technology, customer service and engagement, backed by a leading tied agency force.

FWD’s record-breaking wins are attributable to its pioneering health and wealth products and services that include Voluntary Health Insurance Scheme (VHIS) plans vCANsurance and vPrime, One stop Pan-Asian health and counselling service PREMIER THE ONEcierge and MINDcierge, the comprehensive critical illness protection Crisis XDefender Signature, and MaxFocus financial planning series. The company also earned accolades from judges for its integrated marketing campaigns, innovative AI-powered claims management system, digitalisation of agency processes, experiential lifestyle platform FWD MAX, and exceptional training programmes.

Ken Lau, FWD Managing Director of Greater China and Hong Kong Chief Executive Officer, said, “In today’s fast-paced world, we understand that agility and responsiveness matter more than ever. Over the past year, FWD has pivoted promptly to provide the protection and insurance services our customers need in health and wealth, offering solutions that are convenient, easy-to-understand, and effective in addressing their real-life needs in an innovative manner. These prestigious awards are a testament to our efforts, and they further motivate us to continue changing the way people feel about insurance.”

Table: List of the 13 awards won by FWD at the Bloomberg Businessweek Financial Institution Awards 2021

About FWD Hong Kong & Macau

FWD Hong Kong & Macau is part of the FWD Group, the primary insurance business of investment group, Pacific Century Group. FWD Group spans 10 markets in Asia including Hong Kong SAR & Macau SAR, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan, Malaysia and Cambodia.

FWD Hong Kong has been assigned strong financial ratings by international agencies. It offers life and medical insurance, general insurance, employee benefits, and financial planning. FWD Macau provides a suite of life and medical insurance.

FWD is focused on creating fresh customer experiences and making the insurance journey simpler, faster and smoother, with innovative propositions and easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD aims to be a leading pan-Asian insurer by changing the way people feel about insurance.

For more information about FWD Hong Kong & Macau please visit www.fwd.com.hk and www.fwd.com.mo.

#FWD

BRISBANE, AUSTRALIA – Media OutReach – 2 July 2021 – The Lillith Fashion Group are the new owners of the much loved, long-standing Australian fashion website – ‘The Wardrobe‘. After picking up the website at a bankruptcy auction earlier this year, the Lillith Group has been dedicated to the satisfaction of the loyal Wardrobe customer. Scheduled to re-launch in July 2021, the new Wardrobe website will continue to offer the latest pieces from iconic Australian and International brands in the form of a fresh faced, easy to navigate and mindfully built Online Store. While the original site was clean and well-organised, the new owners saw an opportunity to better showcase newly arrived pieces, provide styling tips and tricks, introduce a fantastic new rewards program and most importantly – create a community where women feel supported and celebrated.

By providing fashion choices that look incredible for all shapes and ages, the new Wardrobe intends to bridge the gap between looking great and feeling amazing. It is their mission to create fashion choices for all women.

With hundreds of products featured on the site that have been carefully selected based on quality and with the brand’s authentic value in mind, consumers will get access to fashion options that suit all tastes. With more photos, better product descriptions and new collections added to the site every week The Wardrobe is entering an exciting new chapter in online shopping for both new and existing customers.

Group spokesperson Hayley Wechsel says ‘Women have incredibly hectic lives, juggling careers, families, social lives and a myriad of other things, so online shopping offers them a way of saving time. Our purpose is to connect women with the joy of finding a style that suits them, that’s easy to purchase and that they look and feel amazing in.”

The Wardrobe team believes it is important to create a space where women can embrace and celebrate their unique fashion style, explore their sense of fashion and feel supported in their fashion choices.

About The Wardrobe:

The Wardrobe is a market leader in women’s online fashion, providing hundreds of carefully curated pieces and offering the best and most exciting designs available in the market. With over a decade of experience serving women, The Wardrobe is dedicated to offering fashion options to suit the diverse and changing needs of women around the world.

#TheWardrobe

• 16 international logistics companies were evaluated based on their completeness of vision and ability to execute in this Gartner Magic Quadrant report
• “We believe that we scored particularly well thanks to our agility and ability to adapt, and these strengths are especially important to help our customers drive innovation into their fast evolving supply chains” says Oscar de Bok, CEO of DHL Supply Chain

BONN, GERMANY – Media OutReach – 1 July 2021 – DHL Supply Chain, the contract logistics arm from Deutsche Post DHL Group, has been named a Leader in the June 2021 Magic Quadrant for Third-Party Logistics, Worldwide. ^[1] Gartner, the leading research and advisory company, annually evaluates third-party logistics providers worldwide based on their completeness of vision and ability to execute.

Oscar de Bok, CEO of DHL Supply Chain, highlights the company’s strengths: “Our agility and ability to adapt – especially visible during the corona pandemic – are highly valued by our customers. Through proximity and intensive dialog with our customers, we understand their true needs and challenges, and can find the best supply chain solutions for them. We are particularly proud that even during the pandemic, we were able to react quickly to emerging challenges and develop the best supply chains solutions for our customers. Setting up new fulfilments operations and transport solutions – sometimes literally overnight – was only possible through our developed data analytics, well trained teams, and a right first time culture. Our progress in digitalizing supply chains has been a major contributor to our successes here.”

“It is an honour to be acknowledged as a leader of our field and this is testament to the great partnerships we have built with customers globally, as well as in Asia,” said Terry Ryan, CEO, DHL Supply Chain, Asia Pacific. “This is particularly rewarding in light of our sustainability efforts, which are well underway to meet our net-zero emissions mission. It is important to us to find not only the best supply chain solutions for our customers, but also making these solutions as sustainable as possible. With our ESG agenda and our group-wide GoGreen programs, we help our customers to deliver against their sustainability goals.”

^[1] Gartner, “Magic Quadrant for Third-Party Logistics, Worldwide”, Susan Boylan , et al, 28 June 2021

Gartner does not endorse any vendor, product or service depicted in our market research reports, and does not advise technology users to select only those vendors with the highest ratings or other distinctions. Gartner reports state opinions of the Gartner Research & Advisory organization that should not be construed as findings of fact. Gartner disclaims all warranties, express or implied, with respect to this research report, including, but not limited to, implied warranties of merchantability or fitness for a particular purpose.

You can find the press release for download as well as further information on dpdhl.com/pressreleases

DHL – The logistics company for the world

DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With about 400,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of Deutsche Post DHL Group. The Group generated revenues of more than 66 billion euros in 2020. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. Deutsche Post DHL Group aims to achieve zero-emissions logistics by 2050.

#DHL #DHLSupplyChain