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Spark Your Inspiration: Coupa Inspire World Tour Lands in Sydney

The Coupa Community gathers for an event unleashing unprecedented AI-driven insights, outcomes, and innovation

SYDNEY, Aug. 4, 2025 /PRNewswire/ — Coupa, the leading AI platform for total spend management, is bringing its Inspire World Tour to Sydney, Australia on the 21st of August for a one-day event featuring unparalleled AI-driven insights, dynamic customer outcomes, and groundbreaking agentic AI innovations.

Coupa’s Inspire World Tour – the fourth of its kind this year – is set to be a transformative experience, immersing attendees in the amazing insights and outcomes seen by members of the Coupa Community. This event will be the largest Coupa event in Australia this year, with more than 300+ attendees expected across the company’s partner, customer, and prospect communities.

“We’re delighted to welcome our customers, partners, and prospects in Sydney, providing a unique opportunity for local leaders and decision-makers to engage in impactful discourse and gain insights from our inspiring keynote speakers,” said João Paulo da Silva, Regional President, EMEA & APAC.

He added, “We’re committed to empowering organisations worldwide with AI-driven solutions, innovations, and agentic user experiences that accelerate businesses ability to confidently navigate market volatility, uncover hidden inefficiencies, minimize risk, and secure profitability. This exclusive event offers an in-depth look at our robust AI roadmap and the technology transforming and simplifying the future of spend management, enabling businesses to automate routine tasks, upskill teams, and make smarter, faster, and more strategic decisions.”

The agenda will focus on key challenges and opportunities using Coupa’s AI advantage for finance, procurement, and supply chain leaders, with tailored sessions for regional interests across Australia, New Zealand, and Asia Pacific. Attendees will hear inspiring customer success stories, including real results seen by Ramsay Health Care Australia, Suntory Beverage and Food, Wagners, Westpac, and others.

Westpac, the Asia-Pacific 2025 Trendsetter Award Winner, is simplifying and modernizing their procurement using AI-driven automation and analytics – achieving AUD $1.3B in PO value under management and $10M in financial benefits – and driving improved compliance, faster cycle times, and greater ESG impact.

Leaders and decision-makers looking to see AI at work will benefit greatly from attending the event and learning how they can start their own journey. The event will help industry professionals expand their AI use case knowledge, leverage the latest AI innovations in Coupa’s product roadmap, including Coupa Navi™ agents like the new Analytics Agent and the Knowledge Agent. They will see real world examples via live product demonstrations, and network with peers to accelerate their digital transformation and careers.

Those interested in attending should register as soon as possible at inspire.coupa.com/sydney. Space is very limited and we encourage attendees to register now.

Coupa would like to thank its regional sponsors of the event including Visionary-level sponsors Four PL Supply Chain Specialists and Accenture, Discoverer-levels sponsors Westpac and Mastercard, and Explorer-level sponsors Valatech, Deloitte, and Moody’s.

About Coupa
Coupa is the leading AI platform for total spend management. Using its trusted, community-generated, $8 trillion dataset, Coupa brings autonomous AI agents, a network of 10M+ buyers and suppliers, and leading apps together on one unified platform to seamlessly automate the buying process and connect to customers in a whole new way. With Coupa, you’ll make margins multiply™. Learn more at coupa.com and follow us on LinkedIn and X (Twitter).

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United Imaging Teases Multi-modality “Provider Success” Product Launches at AHRA 2025

The newly FDA-cleared uMR® Ultra and the uOmniscan™ are the first major announcements leading into the AHRA Annual Meeting in Las Vegas.

HOUSTON, Aug. 4, 2025 /PRNewswire/ — United Imaging, a global manufacturer of modern medical imaging technology, will again be among the largest exhibitors at AHRA 2025 in Las Vegas, the Association for Medical Imaging Management, with a very hands-on, interactive display of new software and hardware technology.

Building on examples of how it helps healthcare providers be successful, the company will showcase its breadth and scale across 85 countries (including its North American headquarters in Texas), its portfolio of six related companies, and constantly growing U.S. product portfolio, while also highlighting in very granular terms what makes them unique in the U.S. market.

Among the latest examples of United Imaging’s growing product set is the uMR Ultra, which received FDA clearance approximately two weeks ago and is now commercially available. The uMR Ultra is an advanced 3T MRI system that can observe and analyze body movement within the scan with detailed visualizations, expanding the system’s clinical applications. Building on this foundation, the uAIFI.LIVE platform on uMR Ultra represents a dynamic imaging innovation specifically tailored for motion visualization, enabling the transition of MRI from static “photography” to dynamic “videography.” Within United Imaging’s booth at AHRA customers will be able to see and feel its next-generation high-density coils and understand the power they bring to better patient care.

These coils, manufactured in-house, are also an example of the company’s strong vertical integration strategy.  Jeffrey M. Bundy, Ph.D., CEO of United Imaging Healthcare North America, commented: “vertical integration in manufacturing leads to speed, quality, and cost controls, which all benefit healthcare providers. Since we have manufacturing for almost all core components not only in-house but under one factory roof, we can be more nimble and mitigate the risk of delays that can come from working with too many third parties. This same approach also gives us stronger control over quality. Finally, with the cost savings we achieve by controlling our process from concept-to-launch, we invest in customer benefits such as Software Upgrades for Life, the United Performance Guarantee, and All-in Configurations – programs that improve cost-of-ownership for providers and keep their equipment modern, and are still unmatched after seven years.”

Another example of “Provider Success” that United Imaging will launch at its booth is uOmniscan, United Imaging’s multi-modality, multi-vendor, and multi-site remote scanning solution. It enables Technologists to perform MR scans remotely and provide real time assistance on difficult exams, regardless of where the exam is being performed. This cloud-based software provides solutions to many access challenges facing imaging providers today including; staff shortages, complex scanning, screening programs, scientific research, mobile MR scanning and fulfills United Imaging’s bold mission to provide Equal Healthcare for All™. United Imaging will be conducting live demos of this technology throughout AHRA.

Other hands-on features of United Imaging’s booth will include: the popular and highly mobile uDR® 380i Pro which attendees can drive on an obstacle course; our uMI PET/CT display showcasing how our industry-leading technology enables expanded services for Theranostics and beyond; and an interactive artificial intelligence display on the uCT® ATLAS (fulfilling United Imaging’s promise of Software Upgrades for Life™, United Imaging’s Computed Tomography (uCT) customers are receiving a software update with seven new AI features, such as deep learning iterative reconstructions that improve signal, contrast, and resolution while allowing lower dose imaging). 

Another aspect of Provider Success for United Imaging is demystifying technologies like AI, and their breakfast symposium at AHRA will aim to do just that. Demystifying AI: The Fundamentals of AI for Provider Success will take place Tuesday August 5th at 7am over breakfast and is eligible for a learning credit.

United Imaging will release an additional product announcement following its Provider Success product launch at AHRA, which will take place at booth #227 at 11:30am on Monday, August 4th.

ABOUT UNITED IMAGING

At United Imaging, we develop and produce advanced medical products, digital healthcare solutions, and intelligent solutions that cover the entire process of imaging diagnosis and treatment. Founded in 2011, our company has subsidiaries and R&D centers across the world. Our North American headquarters in Houston includes our corporate offices, factory, product showroom, service training center, and service parts distribution center. With a cutting-edge digital portfolio and a mission of Equal Healthcare for All™, we help drive industry progress and bold change.

HZICC: Hangzhou weaves global bonds through sister cities

HANGZHOU, China, Aug. 3, 2025 /PRNewswire/ — Three-year-old Yu Shuya of Hangzhou proudly donned his Brazil jersey to greet 42-year-old Brazilian lawyer and rising political star, Renato de Almeida Freitas Junior. The excited boy instantly liked his first-time visitor over football. Deeply touched by this genuine warmth, Renato said later, “Hangzhou residents are just as hospitable as Brazilians!”

Talking about Hangzhou’s sister-city ties with Curitiba since 2001, Renato expressed full confidence that football could bring the cities closer. He envisioned joint grassroots training programs for coaches, players or youth teams.

Hangzhou’s global network thrives, maintaining 31 sister-city relationships and exchanging with 46 friendship cities across five continents as of July, 2025.

Hangzhou International Communication Center (HZICC) has been leveraging these ties to foster people-to-people exchanges. Its “A Tale of Two Cities” series features in-depth dialogues between Hangzhou residents and their counterparts from sister cities worldwide. Participants include Boston marathoners sharing sports stories, Bangkok conductors discussing music’s global dimensions, and New Zealand’s Queenstown tourism experts exploring collaborative travel models.

When Italian documentary filmmaker Leonardo Cinieri Lombroso met Hangzhou-based producer Gu Jiafeng, their conversation spanned from careers to connections, revealing how many shared traits are hidden between Verona and Hangzhou, two culturally rich cities. For teachers and students from Rockwell College and Hangzhou High School Qiantang, they found it fantastic to join Neil Charles Clarke, CEO of Ireland China Culture and Education Center, to start a dialogue on educational innovation and cultural exchange in digital age between Hangzhou and Cork.

Four young British young men discussed future cities and entrepreneurship as the tie between Hangzhou and Leeds goes closer. Max Wheatley, student of SOAS University of London, said at the end of the round-table dialogue:”A similarity between two people might be enough to cause initial connection and then the difference might be what actually become the enjoyable thing that solidifies the friendship.”

In April 2025, Niš, Republic of Serbia and Hangzhou signed a memorandum for friendly cooperation. HZICC brought city promos and citizen greetings to Serbia, where locals eagerly shared their China connections – including a Red Star Belgrade museum curator and an elderly lotus enthusiast who left a heartfelt message “Friendship lasts forever”. Ahead of the 10th anniversary of city friendship with Istanbul, HZICC engaged prominent Turkish archaeologists including Nezih Başgelen and Murat Sav who showed keen interest in Hangzhou’s Liangzhu Civilization with a commemorative Göbekli Tepe pottery carving.

First Subject Enrolled in Phase 1 Clinical Trial for Luye Pharma’s Investigational Antidepressant Targeting NET/DAT/GABAAR

SHANGHAI, Aug. 3, 2025 /PRNewswire/ — Luye Pharma Group today announced that the first subject has been enrolled in a Phase 1 clinical trial in China for its LY03021, which was filed through China’s Class 1 pathway for innovative drugs. LY03021 is an inhibitor of the norepinephrine transporter (NET), the dopamine transporter (DAT), and a gamma-aminobutyric acid type A receptor-positive allosteric modulator (GABAAR PAM), intended for the treatment of Major Depressive Disorder (MDD).

MDD has a high prevalence rate, a high disability rate, and a high recurrence rate. In China, the lifetime prevalence of this disease is 3.4%, and the 12-month prevalence is 2.1%.[1] Existing antidepressants have failed to deliver satisfactory response and remission rates, their onset of action usually takes 2 to 4 weeks, [2] and patients taking them may have multiple residual symptoms and adverse reactions. Therefore, how to quickly and effectively control the symptoms of MDD and further improve the efficacy of antidepressants and patient prognosis is a challenge in developing such drugs today.

The onset of MDD is believed to be closely associated with imbalances in brain neurotransmitters, including serotonin (5-HT), norepinephrine (NE), dopamine (DA), and gamma-aminobutyric acid (GABA). Among them, GABA has emerged as a key therapeutic target for psychiatric disorders. A series of studies have implied critical roles of the altered GABAergic system, the major inhibitory signaling system of the central nervous system (CNS), in the pathogenesis of MDD.[3] There is also evidence that GABAergic interneurons are involved in depression-related behaviors and rapid antidepressant responses.[4] However, current antidepressants often excessively activate the synaptic GABAA receptor (subtype α1β2γ2), leading to adverse reactions such as excessive sedation, drowsiness, and even confusion. These side effects pose challenges such as a narrow therapeutic window and dose limitations.

Developed on Luye Pharma’s New Chemical Entity/New Therapeutic Entity (NCE/NTE) platform, LY03021 acts on all of the three targets: NET, DAT, and GABAAR, a novel mechanism of action (MoA) that makes it a potential first-in-class antidepressant. By targeting synaptic GABAA receptor (subtype α1β2γ2) and extrasynaptic GABAA receptor (subtype α4β3δ) at a more appropriate binding ratio, this drug enhances the GABAergic activation of GABAA receptors, regulates the glutamate/GABA balance in the brain, inhibits the excessive activation of the hypothalamic-pituitary-adrenal (HPA) axis, and rapidly relieves depressive symptoms. At the same time, it also increases NE and DA levels in the brain by inhibiting NET and DAT, significantly improving core symptoms in addition to anhedonia and sexual dysfunction in MDD patients. Through the wake-promoting effects of NE and DA, it also reduces adverse reactions such as sedation, drowsiness, and loss of consciousness caused by GABA receptor activation.

Non-clinical studies showed that LY03021 significantly inhibited depressive symptoms in animal models 24 hours after administration, and continuous administration could maintain the efficacy until the end of a 21-day study. Apart from its rapid onset of action and sustained efficacy, this drug also has a good safety profile, for its NOAEL (no-observed-adverse-effect-level) is 50 times above its effective dose.

The Phase 1 clinical trial recently initiated in China is a single-center, randomized, double-blind, placebo-controlled, dose-escalation study designed to evaluate the safety, tolerability, and pharmacokinetic profile of LY03021 in healthy subjects.

There is a huge demand for CNS drugs, including those for treating MDD. However, new drug development in this area has been relatively slow. Luye Pharma has obtained marketing authorizations for a number of internationally competitive innovative drugs and formulations in China, the U.S., Japan, and other markets. Here are some examples: Erzofri® (paliperidone palmitate) extended-release injectable suspension and Rykindo® (risperidone) for extended-release injectable suspension, both approved for marketing in the U.S.; Rivastigmine Twice Weekly Transdermal Patch, which has been approved for marketing in multiple European countries, Japan, and China; and Ruoxinlin® (Toludesvenlafaxine Hydrochloride Extended-Release Tablets) and Jinyouping® (Rotigotine Microspheres for Injection), both have been approved for marketing in China. In addition, the company is also conducting clinical studies for several other investigational drugs filed through China’s Class 1 pathway, such as LY03020, which targets TAAR1 and 5-HT2CR, LY03015, which targets VMAT2 and Sigma1, and LY03017, which targets 5-HT2AR and 5-HT2CR. 

[1] Yueqin Huang, Yu Wang, Hong Wang, et al. Prevalence of mental disorders in China: a cross-sectional epidemiological study. Lancet Psychiatry.2019 Mar;6(3):211-224.

[2] Guidelines for the Prevention and Treatment of Depressive Disorders in China (2nd Edition). Compiled by the Chinese Society of Psychiatry. Chinese Medical Multimedia Press.

[3] Jiao Zou et al. The efficacy and safety of some new GABAkines for treatment of depression: A systematic review and meta-analysis from randomized controlled trials. Psychiatry Research. Volume 328, October 2023, https://doi.org/10.1016/j.psychres.2023.115450

[4] Manoela V Fogaça et al. Inhibition of GABA interneurons in the mPFC is sufficient and necessary for rapid antidepressant responses. Mol Psychiatry. 2020 Oct 17;26(7):3277–3291. doi: 10.1038/s41380-020-00916-y

 

About Luye Pharma Group

Luye Pharma Group is an international pharmaceutical company dedicated to developing, manufacturing, and selling innovative medications. With R&D centers in China, the U.S., and Europe, the company is an international leader in novel drug delivery systems such as microspheres, liposomes, and transdermal patches. It also has multiple innovative products in two categories: new chemical entities and antibodies. From 2021 to 2025, the company has had a total of 13 new drugs approved for marketing, with each of them in one or multiple countries such as the U.S., several European countries, Japan, and China.

The company has 8 manufacturing facilities worldwide, which follow the internationally accepted, GMP-compliant quality management and control systems. To date, the company has launched over 30 products in the central nervous system (CNS), oncology, cardiovascular and other therapeutic areas. It conducts business in over 80 countries and regions, including major pharmaceutical markets such as China, the U.S., Europe, and Japan, and also including fast-growing emerging markets.

 

“Colorful Guizhou” Shines in Kuala Lumpur – Guizhou Culture and Tourism Promotion Conference Held Successfully in Malaysia


KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 3 August 2025 – In an effort to deepen cultural and tourism cooperation between China and Malaysia and further expand into the Southeast Asian market, the Guizhou Culture and Tourism Promotion Conference, hosted by the Department of Culture and Tourism of Guizhou Province, was successfully held in Kuala Lumpur on August 1.

"Colorful Guizhou" Shines in Kuala Lumpur – Guizhou Culture and Tourism Promotion Conference Held Successfully in Malaysia
“Colorful Guizhou” Shines in Kuala Lumpur – Guizhou Culture and Tourism Promotion Conference Held Successfully in Malaysia

The event brought together representatives from Tourism Malaysia, and the Selangor Tourism, leading Malaysian tourism industry stakeholders, and prominent members of the local media. The gathering served as a strong platform to foster future collaboration between Guizhou and Malaysia in the fields of culture and tourism.

In her opening remarks, Ms. Wang Lin, Director of the Publicity and Promotion Division of Guizhou’s Department of Culture and Tourism, delivered a vivid introduction to Guizhou’s diverse tourism offerings. From the majestic Huangguoshu Waterfall, to the emerald landscapes of Xiaoqikong in Libo—dubbed “The Green Jewel on the Earth’s Waistline”, to the intricate silver craftsmanship of the Miao ethnic group, and the ethereal Grand Songs of the Dong people, Guizhou’s natural beauty and cultural richness were on full display.

Ms. Wang also highlighted Guizhou’s popular summer destinations such as “Refreshing Guiyang” and “China’s Cool Capital – Liupanshui”, as well as signature cultural phenomena like the “Village Super League” (Cun Chao) and “Village Basketball Association” (Cun BA). She noted that these grassroots sports events have attracted international attention and reflect the province’s vibrancy and innovative spirit. Ms. Wang expressed strong hopes for increasing tourism exchanges and welcomed more Malaysian visitors to explore Guizhou’s unique charm.

Ms. Wen Weiya, Director of the Guizhou International Mountain Tourism Development Center, introduced the International Mountain Tourism Alliance (IMTA)—a global organization headquartered in Guizhou committed to promoting sustainable mountain tourism development. She showcased mountain-rich regions such as Qianxinan Prefecture, and extended an open invitation to Malaysian tourism professionals to attend the International Mountain and Outdoor Tourism Conference in Guizhou later this year.

Representing the Selangor Tourism, Mr. Mohd Haffez Hanip, Manager of Industry Development, stakeholder and Government Affairs, praised Guizhou’s breathtaking landscapes and cultural depth. “Guizhou’s scenery is truly mesmerizing, offering world-class tourism experiences. Selangor looks forward to forging stronger ties with Guizhou, jointly exploring new market opportunities and advancing the prosperity of both regions’ tourism sectors,” he said.

The conference also featured remarks and discussions from other distinguished guests, including Mr. Khan Keng Yi, Deputy President of the Malaysia-China Folklore Culture Tourism Association, and Datuk Ge Yamei, CEO of Mango Media Malaysia. Participants shared insights on topics such as market collaboration, tourism product development, and cross-border promotional strategies.The Guizhou delegation actively engaged with local travel agencies and media representatives, introducing the province’s tourism highlights, modern transportation infrastructure, and recent cultural-tourism integration efforts. Discussions also explored opportunities for collaboration in areas such as sports tourism (Cun Chao & Cun BA), educational exchange, and tea culture promotion, laying the groundwork for future joint initiatives.

A spokesperson from the Department of Culture and Tourism of Guizhou noted, “This promotional event marks a pivotal moment in strengthening ties between ‘Colorful Guizhou’ and Malaysia’s tourism industry. We value the deepening friendship and the tremendous potential for mutual growth and cooperation.”

As part of its broader Southeast Asia engagement strategy, the Guizhou delegation will continue its outreach efforts at the MITM Travel Fair 2025, held in Kuala Lumpur from August 1–3. Throughout the exhibition, the delegation will showcase the many facets of “Colorful Guizhou” through immersive displays and interactive sessions, extending a warm invitation to Malaysian travelers to experience Guizhou’s cool climate, dramatic landscapes, and rich ethnic heritages.

The issuer is solely responsible for the content of this announcement.

Launch of Global Impact Champions Awards for Financial Health

SINGAPORE, Aug. 2, 2025 /PRNewswire/ — The Global Finance & Technology Network (GFTN) has launched the inaugural Global Impact Champions Awards, with the 2025 theme being Financial Health. These awards spotlight FinTech startups delivering scalable solutions that improve people’s financial lives – helping individuals manage daily needs, build resilience to shocks, plan for a secure future, and feel confident about their finances.

Winning FinTech startups from around the world will be awarded up to US$1 million, subject to terms and conditions. Winners will be presented the awards and invited to speak at the Singapore FinTech Festival (SFF) 2025 in November, attended by a global audience of over 60,000 participants from more than 135 countries. The winners will be informally showcased at the GFTN International Advisory Board (IAB) meeting in The Hague in October.

Financial inclusion is a means to an end. Financial health is the outcome we need, where people can manage daily needs, plan for the future, handle shocks, and feel confident about their financial lives,” Her Majesty Queen Máxima of the Netherlands, United Nations Secretary-General’s Special Advocate for Financial Health and Chair of GFTN IAB, said during the 2024 Singapore FinTech Festival.

Why Financial Health is the Next Step to Financial Inclusion?

“A decade of fintech innovation has shown us that financial inclusion is only the start. What truly matters is financial health – helping people manage daily needs, plan for the future, withstand shocks, and gain confidence in their financial lives. The Global Impact Champions Awards for Financial Health is GFTN’s effort to discover the impact makers – those who not only build systems but also transform lives,” said Sopnendu Mohanty, Group CEO of GFTN.

Awards’ Significance

Financial access is expanding – eight in ten adults now have an account, but access alone does not ensure financial health. In a world shaped by economic volatility, rising debt, and the disruptive effects of AI and automation, too many people remain financially insecure. Only one in three adults globally could cover two months of expenses after an income loss, underscoring the urgent need to strengthen household resilience.

While FinTech innovation has expanded the reach of financial services, real progress depends on improving outcomes and ensuring that people can manage daily needs, navigate uncertainty, and plan for the future with confidence.

The Global Impact Champions Awards for Financial Health aim to accelerate this shift by spotlighting innovators who deliver measurable improvements in people’s financial lives. The awards will recognise FinTech’s potential to move beyond access toward inclusive, AI-enabled solutions that build long-term financial wellbeing, agency and security.

Why Award FinTech Startups?

  • FinTech startups are reimagining financial services to improve people’s financial health, not just expanding access.
  • Many are developing solutions that help users budget, save, build credit safely, plan ahead and manage unexpected shocks.
  • They are leveraging emerging technologies, such as AI, blockchain, and mobile-first platforms, to deliver inclusive, data-driven and user-centric financial tools.
  • Yet despite their promise, startups remain under-recognized in global efforts to strengthen resilience and wellbeing.
  • By awarding FinTech startups, GFTN seeks to accelerate investment and visibility for high-potential ventures delivering tangible, scalable improvements in people’s financial lives.

Dates to Note: 

  • 1 August 2025: Awards open. Click here for the Application form.
  • 7 September 2025, 2359 hours (SGT): Awards submission close.
  • 29 October 2025: Top 3 finalists will be informally showcased at GFTN IAB Meeting at The Hague, the Netherlands.
  • 12 – 14 November 2025: Formal award ceremony at the SFF 2025.

About the Singapore FinTech Festival 2025

The Singapore FinTech Festival (SFF) 2025, organised by the Monetary Authority of Singapore (MAS), Global Finance & Technology Network (GFTN) and Constellar, in collaboration with the Association of Banks in Singapore, will be held from 12 – 14 November 2025, marking its 10th anniversary. This year’s event will focus on celebrating a decade of innovation and collaboration in the FinTech industry, while also addressing critical challenges in global finance to shape the next decade. The Insights Forum will be held from 10 – 11 November 2025.

About GFTN

The Global Finance & Technology Network (GFTN) is a Singapore-headquartered organisation that leverages technology and innovation to create more efficient, resilient, and inclusive financial systems through global collaboration. GFTN hosts a worldwide network of forums (including its flagship event, the Singapore FinTech Festival); advises governments and companies on policies and the development of digital ecosystems and innovation within the financial sector; offers digital infrastructure solutions; and plans to invest in financial technology startups through its upcoming venture fund, with a focus on inclusion and sustainability. GFTN is a not-for-profit organisation established by the MAS in 2024.

For more information on the awards, please visit GFTN Global Impact Champions Awards or contact the Impact Champions Awards Team at impactawards@gftn.com.

Note: The International Advisory Board and the Office of the UNSGSA are not involved in reviewing applications or selecting finalists and will not be informed of applicants or candidate details.

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XIXILI Empowers Nursing Mothers with Expert Advice by Ricca Tai


KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 2 August 2025 – In commemoration of Breastfeeding Week 2025, XIXILI shows its commitment to inclusivity by collaborating with Ricca Tai, a licensed pharmacist with a special focus on mothercare, post-natal wellness, and breastfeeding support, to provide expert breastfeeding advice for mothers.

XIXILI's Award Winning Ultra Soft Pansy Wireless Nursing Bra
XIXILI’s Award Winning Ultra Soft Pansy Wireless Nursing Bra

“Breastfeeding can be both rewarding and challenging, particularly for new mothers learning how to express milk comfortably and effectively,” says XIXILI spokesperson Grace Tan. “It’s a deeply personal journey that requires patience, support, and the right tools to ensure both mother and baby feel nurtured throughout the experience.”

According to Grace, XIXILI remains dedicated to supporting breastfeeding mothers with thoughtfully designed nursing bras that prioritise comfort, functionality, and confidence. This combined initiative with Ricca Tai reflects the brand’s ethos of empowering mothers with products that support their needs during this important stage of life.

Expert Advice For New Mothers

When it comes to breastfeeding, Ricca advises that women obtain an accurate measurement of their nipples to help determine the correct breast shield size, which significantly impacts comfort and milk output. She advises measuring the nipple diameter (excluding the areola) in millimetres after breastfeeding or pumping and adding 2–4 mm to determine the appropriate flange size. A poorly fitted shield may cause discomfort, reduced milk flow, or nipple damage.

The Importance of Nursing Bras & Breast Pumps

Maintaining proper posture can enhance the pumping experience. An upright, well-supported position with relaxed shoulders is recommended. Hands-free pumping bras or dual-function nursing bras can help keep flanges securely in place, reducing arm strain and allowing mothers to focus on other tasks. Ricca further states that techniques such as applying warm compresses, gentle massage, and maintaining skin-to-skin contact with the baby can also support milk let-down.

When selecting a breast pump, she notes that lifestyle requirements should guide the decision. Manual or single electric pumps are suitable for occasional use, whereas double electric or hospital-grade pumps are ideal for regular pumping. For mothers who value discretion and mobility, wearable, hands-free pumps with quiet operation and leak-proof designs are practical options.

XIXILI’s Innovative Designs For Breastfeeding Mothers

The Ultra Soft Pansy Maternity Nursing Bra is designed to offer both comfort and practicality for new mothers. This seamless maternity bra is ideal for wearing at home or on casual days out, providing a wire-free, high-coverage fit.

Crafted with ultra-soft, stretchy knitted fabric, it features removable cup pads for optional shaping and coverage, a breathable centre mesh panel for better ventilation, and a wide, snug elastic band under the bust for lasting comfort. The U-shape back wing, adjustable shoulder straps, and three-panel hook fastening offer reliable support, while easy-access clips allow breastfeeding with just one hand.

By combining thoughtful design with comfort and elegance, XIXILI’s nursing bra and bralette collections are crafted to help mothers feel both supported and confident throughout their breastfeeding journey. The collections are available online and at XIXILI boutiques nationwide. For more information, visit XIXILI’s official website.

Hashtag: #XIXILI




The issuer is solely responsible for the content of this announcement.

XIXILI

A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.

XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.